Regional Profile Caerphilly - Amazon S3 · 1 Managers, Directors And Senior Officials 6,500 8.5 9.2 10.2 2 Professional Occupations 12,400 16.3 17.9 19.9 3 Associate Professional

Regional ProfileCaerphilly

Content

Overview of Caerphilly

Location of Caerphilly

Workforce Skills

Summary

Caerphilly

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Overview | Economy | Workforce Skills | Summary


History of Caerphilly

During the 1700s, Caerphilly began to grow into a market town, and during the 19th

century, as the South Wales valleys underwent massive growth through industrialisation,

so to the town’s population grew. Caerphilly railway station was opened in 1871, and

in 1899 the Rhymney Railway built their Caerphilly railway works maintenance facilities;

however, the expansion of the population in the 19th century was more to do with the

increasing market for coal.

Present Day Caerphilly

Caerphilly is a town in the county borough of Caerphilly, South Wales, located at the southern end

of the Rhymney Valley.

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Overview of CaerphillyPopulation and Employment Statistics

Total JSA claimants (January 2015)

Caerphilly Caerphilly Wales Great Britain

(Numbers) (%) (%) (%)

All People 4,025 3.6 2.6 2.0

Males 2,520 4.5 3.4 2.6

Females 1,505 2.6 1.8 1.4

Source: ONS claimant count with rates and proportions

Population aged 16-64 (2013)


(Numbers) (%) (%) (%)

All People Aged 16-64 113,100 63.1 162.5 63.8

Males Aged 16-64 55,700 63.4 63.3 64.6

Females Aged 16-64 57,400 62.8 61.8 63.1

Source: ONS mid-year population estimates

Employment September 2014


(Numbers) (%) (%) (%)

All People

Economically Active† 83,000 74.4 74.8 77.5

In Employment† 76,500 68.4 69.5 72.4

Employees† 67,800 60.8 59.8 61.9

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Overview of CaerphillyPopulation and Employment Statistics

Employment by occupation (Oct 2013-Sep 2014)


(Numbers) (%) (%) (%)

Soc 2010 Major Group 1-3 28,700 38.1 39.8 44.6

1 Managers, Directors And Senior Officials 6,500 8.5 9.2 10.2

2 Professional Occupations 12,400 16.3 17.9 19.9

3 Associate Professional & Technical 9,700 12.7 12.4 14.2

Soc 2010 Major Group 4-5 20,600 27.4 23.6 21.4

4 Administrative & Secretarial 10,800 14.1 10.6 10.7

5 Skilled Trades Occupations 9,800 12.8 12.8 10.7

Soc 2010 Major Group 6-7 11,100 14.8 18.5 17.0

6 Caring, Leisure And Other Service Occupations 5,200 6.8 10.1 9.1

7 Sales And Customer Service Occs 5,900 7.7 8.3 7.8

Soc 2010 Major Group 8-9 14,900 19.8 18.1 17.0

8 Process Plant & Machine Operatives 7,400 9.6 6.7 6.2

9 Elementary Occupations 7,600 9.9 11.3 10.7

Industry Strengths

Caerphilly has 12,000 people working

in the manufacturing industry; 8,000

people are employed in Financial

and Other Business Services while

17,300 are employed in Public,

Administration and Health.

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Overview of CaerphillyWhy is Tourism Important to Wales?

Tourism is big business in Wales. Recent research by the Welsh Economy Research Unit (WERU) at Cardiff University indicates that total annual tourism demand is around £4.7 billion.

The Gross Value Added (GVA) attributable to tourism is at £1.6 billion, equating to some 3.8% of direct GVA for the Welsh economy as a whole. This research work

also indicates that some 68,700 jobs (6.1% of the total Welsh workforce) are directly supported by tourism. These include employees in:

• hotels

• restaurants

• bars

• libraries

• museums

• sport, and,

• other recreation activities.

The three top countries of origin for international tourism to Wales in 2014 were:

Republic of Ireland France Germany1 2 3>>


Overview of CaerphillyTourism

Tourism in Caerphilly

Around 1,602,500 visitors came to Caerphilly CBC, generating expenditure of around

£97.7 million (2014). Since 2010 visitor numbers have increased by 5.8% and expenditure

has increased by 4.2%.

Almost 60% of recorded visitors were Day Visitors.

Just over 31% were staying with Friends or Relations (VFR), and 9% were staying in commercial

accommodation operations.

Day Visitors contributed 40% of the areas income, whilst VFR generated 39% and those staying in

commercial accommodation generated 20% to the overall expenditure.

An estimated 1,122 FTE jobs are directly attributed to Tourism, and a further 416 FTE’s are indirectly

linked. Food & Drink together with Shopping are the sectors with the most direct employment.

Caerphilly has an abundance of countryside (80%), making the county borough of Caerphilly a playground for

outdoor activities.

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Recent investment £3.6M into South Wales Ports (January 2015)

The Queen Alexandra lock has guarded the Port of Cardiff since 1905, now, as part of a £3.6m investment across the region the inner lock

gates have been replaced. The Port of Cardiff is the first of three of Associated British Ports’ South Wales ports to receive major structural

engineering work with the installation of new lock gates, for only the second time in the lock’s 109 year history.

Over the next few months, the outer gates at Port Talbot will also be replaced and the gates at Barry will undergo major

refurbishment.

The lock gate replacement programme at the Port of Cardiff represents £2 million of the total investment,

which will see both the North and South inner lock gates replaced. The Port of Cardiff serves the local

industry in South Wales, the Midlands and the M4 corridor and offers Welsh businesses access to

international markets.

The port handles over 12 million tonnes of cargo every year across the South Wales ports and

welcomes a wide variety of businesses and customers through the lock on a daily basis.

The new gates will secure a safe, resilient and effective lock operation for many years to

come ensuring the Port of Cardiff remains open for business for Wales and beyond.

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Location of Caerphilly

Caerphilly only 20 minute drive from Cardiff

Caerphilly is located in the heart of Southern Wales and only 20 minutes drive

from Cardiff. The stunning Brecon Beacons National Park is on the doorstep,

along with many great attractions, walking and cycling routes.

Cardiff is in the top 10 of 64 cities for population growth and new homes.

Furthermore, Cardiff is one of only two cities outside the south of England to

feature in the top 10 for population growth.

Major Science Companies Located in Caerphilly, Cardiff and Wales

Companies operating in Wales –

Science Anchor Companies

• SiemensHealthcareDiagnostics(diagnostics)-Gwynedd

• BiometUK(medicaldevices)-Bridgend

• NorgineLtd(pharmaceuticals)-Caerphilly

• GEHealthcare(pharmaceuticals)-Cardiff

• PennPharmaceuticals(pharmaceuticals)-BlaenauGwent.

The Caerphilly Heart Disease Study

The Caerphilly Heart Disease Study (also known

as the Caerphilly Prospective Study) is one of the

world’s longest running epidemiology studies. Since

1979, a representative sample of adult males born

between 1918 and 1938, living in Caerphilly and the

surrounding villages of Abertridwr, Bedwas, Machen,

Senghenydd and Trethomas, have participated in

the study. Wide ranges of health and lifestyle data

have been collected throughout the study and

have been the basis for over 400 publications

in the medical press. A notable report was on

the reductions in vascular disease, diabetes,

cognitive impairment and dementia

attributable to a healthy lifestyle.

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Workforce Skills

Skills and Qualifications

The percentage of Cardiff’s population aged 16–64 with an NVQ4 or

higher(38.9%)issignificantlyabovetheWales(29.3%)andUK(32.7%)

averages. Similarly, Cardiff also has the highest proportion of people

qualified to NVQ3 level. In addition, the proportion with no qualifications

issmallerinCardiff(9.8%)thaninWales(12.3%)andtheUK(10.9%).

Cardiff’s position as a centre for higher education with a full-time student

population of some 25,000 to 30,000 many of whom remain in Cardiff

after graduation to live and work, partly accounts for the high proportion

of resident population with NVQ Levels 4 and above; some evidence

suggests that Cardiff retains a higher than average proportion of recent

graduates and attracts others from institutions outside the city largely due

to the social, cultural and, most importantly, employment opportunities

available locally.

Qualifications (December 2014)


(Numbers) (%) (%) (%)

Individual Levels

NVQ4 And Above 28,000 25.7 31.4 35.2

NVQ3 And Above 54,600 50.1 53.7 55.8

NVQ2 And Above 73,000 67.1 71.2 72.5

NVQ1 And Above 86,900 79.8 82.9 84.4

Other Qualifications 9,100 8.4 6.4 6.3

No Qualifications 12,900 11.9 10.6 9.3

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Workforce Skills Wales cultivates its young workforce

Jobs Growth Wales

The Jobs Growth Wales programme commenced in April 2012 and will

create 4,000 jobs a year for job ready young people throughout Wales.

The programme caters for young people that are job ready but have had

difficulty securing employment. The Jobs Growth Wales programme

provides unemployed young people aged 16-24, with a job opportunity for a

six month period paid at national minimum wage. Participants will be paid at

or above the national minimum wage for a minimum of 25 hours per week.

Young people will be employed for the duration of the programme and the

jobs created must be additional to, and not replace, positions that would

otherwise be filled.

The ambition for the programme is that the entire job opportunities will be

sustained by the host employer after the 6 months has completed.

All job vacancies are advertised through the ‘Jobs Growth Wales

Live’ system on the Careers Wales website. The programme offers

opportunities in the following areas:

Private Sector

This is where the majority of the jobs will be created. Support will be

offered to all aspects of the private sector from small and medium

enterprises (SME) to the larger regionally important and anchor

companies in Wales, to identify recruitment needs and match those

employment opportunities with young people seeking work.

A specific strand of support will be delivered to assist micro-businesses

to recruit their first employee. In order to build and enhance existing

and planned packages of business support delivered through the

Department for Economy, Science and Transport.

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Workforce SkillsWales cultivates its young workforce

Voluntary Sector

Support and encouragement will be offered for

community-based job opportunities for young people

in Wales who require a more intensive support in the

work place.

Support for young people to enter self-employment – bursary of £6,000

A specific strand of support will be delivered to help

young people to enter self-employment. In order to

build and enhance existing and planned packages of

business support delivered through the Department for

Economy, Science and Transport - young people can

receive a bursary of £6,000.

Enhanced Support Package for Graduates

Add value to the existing GO Wales programme extending work experience opportunities

for unemployed graduates, many of whom identify a lack of credible work experience as

their most significant barrier to employment.

Caerphilly and Cardiff want their economies to flourish

Caerphilly and Cardiff want their economies to flourish so that they can provide the jobs

and opportunities that will make a difference to the lives of people in their region. Over

the coming years we intend to work with major employers and training providers to

make this happen. The people of Caerphilly and Cardiff also know that their economy

is not limited to the local authority boundary. The city-region is a reality, and should be

fully exploited for the benefit of the citizens of Cardiff and the Valleys, thus investing in

Caerphilly and Cardiff means investing in Wales.

Over the last 10 years, for example, Cardiff city was home to a higher percentage of fast

growingfirmsthananyotherUK‘corecity.’Cardiffandthecity-regionalsohaveahighly

skilled, hard working and productive workforce.

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Workforce Skills

A skilled economy must constantly train its young people

Caerphilly and Cardiff needs to be a place, which:

• recognises that every single individual has talent and can develop

• where people have aspirations and build knowledge through education and experience

• attracts and retains smart people and creates opportunities for skilled people to develop and

apply what they know

• recognises the value of its young people and retains them to grow the economy of the

future

Only by achieving these aims will Caerphilly and its surrounding area have a more

productive economy to compete in a global economy, and a better quality of life

for “all” its people. Employment is recognised as a key determining factor of

quality of life and a means of reducing levels of deprivation, inequality and

improving health.

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Addressing Youth Unemployment

We appreciate that there is no quick fix solution and the answer to youth unemployment must come collectively from politicians, businesses,

recruitment agencies, schools and colleges.

PMPRecruitmentconstantlyworkswithbusinesses/industryinordertodeveloptheeconomyofKing’sLynnandtocreateafutureforitsyoungpeopleinline

withtheUKeconomy.EmployersinKing’sLynnholdthekeytohelpingyoungpeopleprepareforworkandharnessingtheirpotential.

Advantages of recruiting young people

Young people often have an abundance of energy and a natural thirst for knowledge, which can rub off on colleagues and help invigorate the workplace. As

a recruitment agency we witness how young people tend to push themselves, wanting to make a lasting impression and prove what they can do. Their sheer

determination to complete their work can inspire colleagues around them. Therefore, if a company puts sufficient time and thought into recruiting young people,

it can subsequently provide a very positive return on investment.

There are clear business benefits to employing young people

It is crucial for the wellbeing of young people that businesses take real ownership for skills development and good job creation – it is by local employers

accepting responsibility that the whole community will achieve a positive impact and sustainable employment.

Workforce Skills

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Summary

Why is Workforce Planning Important?

Workforce planning enables a city to improve efficiency, effectiveness and

productivity by having employees with the right knowledge and skills and

who are a good fit for the job they are in, which in turn strengthens an

organisation’s capacity to achieve business targets.

By boosting skills companies will see their level of productivity increase and

business will play its part by improving competitiveness, in addition furthering

opportunities for young people by way of apprenticeships and more training

for older workers is crucial.

Maintaining a skilled workforce is essential for Caerphilly and its surrounding area

Workforce planning is a continuous process of

shaping the workforce to ensure that it is capable

of delivering organisational objectives now and

in the future; thus every town and city needs

a strong and proficient workforce to enable it

to prosper and to actively compete in today’s

increasingly competitive global market.

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Summary

PMP’s Objective

At PMP Recruitment we know that businesses in Caerphilly and Cardiff can be

resourceful and innovative, and despite recent economic conditions businesses

throughout Wales have continued to create jobs and opportunities.

PMP recruitment constantly endeavour to develop and nurture relationships which they

have with all their candidates on their database, as well as continually seeking and engaging

with new candidates to attract fresh talent.

At PMP recruitment we recognise, completely, that the long-term economic health of towns

and cities rests on investment in citizens’ skills and professional qualifications.

Also as a recruitment agency we acknowledge our responsibility “that we must always be at the

forefront of industry knowledge.”

It is clear that business can succeed in Caerphilly and Cardiff

It is our objective to help and assist all companies in the region of Caerphilly and Cardiff to recruit

and employ successful candidates in order that they may fulfil business targets and compete in today’s

increasingly competitive global markets.

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Documents

Regional Profile Caerphilly - Amazon S3 · 1 Managers, Directors And Senior Officials 6,500 8.5 9.2 10.2 2 Professional Occupations 12,400 16.3 17.9 19.9 3 Associate Professional