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Reference Guide
PAL Edition January 2017
2
1 Program Overview IHG® Rewards Club ..................................................................3Purpose ........................................................................................3 Why Are IHG Rewards Club Members IHG’s Most Valuable Guests? .......................................................................3
2 Member Benefits/CardsMember Choices for Redemption ..................................... 4
3 IHG Rewards Club StandardsIHG Rewards Club .....................................................................7How to Find IHG Rewards Club Standards on Merlin ...7Loyalty Champion .....................................................................7Quarterly Enrollment Tagets ................................................. 8Standards Measurement ....................................................... 8Standards Enforcement Timeline ....................................... 8New Hotel Openings (NHOP) ............................................... 8How to Order Collateral ......................................................... 8
4 InterContinental® Ambassador............................................................9
5 Earning Points & Qualifying RatesPoints on Enrolling Stays ....................................................... 9Points on Subsequent Stays ................................................. 9Earning Structure ....................................................................10Changing Earning Preference .............................................10Qualifying and Non-Qualifying Rates ...............................10Exclusive Rates (Your Rate) .................................................. 12Bonus Points Package Program ......................................... 12How to Activate a Bonus Points Package ........................ 12Point Fulfillment ....................................................................... 12Point Vouchers ......................................................................... 12
6 IHG Rewards Club Training How to Access ......................................................................... 13
7 Supporting Tools & ResourcesPerformance Tracker .............................................................. 13
8 Guest Arrivals ReportsPre-Arrival Upgrade Notifications ......................................14Stay Preferences......................................................................14How to Access the Reports .................................................14Scheduling Reports ................................................................14Arrivals Summary Report ...................................................... 15Arrivals Special Requests and Customer Care Report ............................................................................... 15IHG Rewards Club Arrivals Detail Report ......................... 159 Great Reasons to Use These Reports....................... .....16
9 EnrollmentsQuarterly Enrollment Targets ..............................................16Instant Enrollment Via PropertyManagement System (PMS) ................................................16Enrolling New Members ...........................................................17Program Abuse ............................................................................17
10 Enroll for RewardsIncentive Program ..................................................................18Enrollment Minimum Goal ...................................................18What’s a Qualified Enrollment? ...........................................18What’s a Valid Email? ..............................................................18Where to Go to Redeem Points ..........................................18
11 IHG Rewards Club Source....................................................................19
12 Tax Reimbursement Rules Guidelines and Examples ........................................................ 19 Rules .................................................................................................... 20
13 LoyaltyConnectInvoice Billing ...........................................................................20
14 FAQ Standards .......................................................................................21Reporting & Exceptions ....................................................... 22Enforcement ............................................................................ 22Guest Arrivals Reports .......................................................... 23
15 Contact Information IHG Rewards Club Contact Information ......................... 23
3
IHG Rewards ClubThe Loyalty Programs at IHG enable you to recognize our members for their loyalty.
IHG Rewards Club is the overarching program for all hotels as well as our extension programs that are specific to a brand or business need.
At IHG Rewards Club, it’s about people, not just points. The personal connection each of us imparts on our teams is key in helping to create relevant, rewarding relationships that inspire Loyalty across your hotel.
With a global portfolio of more than 5,000 hotels in nearly 100 countries, IHG Rewards Club is committed to building relationships with our members.
PurposeAll IHG brand hotels must participate in the IHG Rewards Club program. The consistent delivery of the program should be a priority in your hotel.
The IHG Rewards Club Reference Guide is provided to assist you in delivering the program and it should be used on a day-to-day basis.
Why Are IHG Rewards Club Members IHG’s Most Valuable Guests?IHG Rewards Club is one of the world’s largest hotel loyalty programs with over 100 million members. IHG Rewards Club members generated more than 68.5 million nights and $8bn USD in rooms revenue worldwide in the last 12 months.
Reference Guide – PAL Edition, January 2017
When compared to non-members, IHG Rewards Club members:
• Pay More: Members pay a 6% ADR Premium vs.non-members1 - Revenue generated by IHG RewardsClub members represents close to 40% of hotels’rooms revenues2
• Stay Longer: Members generate a length of stay premium of9% vs. non-members1
• Cost Less: IHG Rewards Club members are more than 5times more likely to book through a lower cost channel thannon-loyalty members. Lower cost channels include IHG®App, web or CRO, which don’t have booking fees like OTAand GDS channels.
In addition:
• Members rate their hotel experience higher thannon-members. Overall satisfaction scores (OSAT)are 2.3% higher on average vs. non-members3
• Members are more Likely to Recommend vs. non-members,giving a 2% better score to Heartbeat question on Likelihoodto Recommend3
• Members are more likely to Return to the Brand vs.non-members giving a 2.5% better score to HeartBeatquestion on Likelihood to Return to Brand3
• Members are 4 times more likely to post online hotel reviewson social media vs. non-members1
IHG Rewards Club was named:
• Best Hotel Rewards Program in the World for 11 years in a rowby Global Traveler magazine
• Best Hotel Loyalty Program worldwide by Premier Travelermagazine for our wide variety of point earnings andredemption opportunities, unique program offerings, andoutstanding promotions
1 As of June 20162 As of June 20163 HeartBeat by region rolling year June 2016Data reflects global performance numbers.
INTERCONTINENTAL® AMBASSADORCREATIVE STRATEGY | TAGLINE RATIONALE
08
This tagline identifies its core audiences right away. In doing so, it evokes a feeling of appreciation forour members. It tells them that we recognise their status as experienced travellers and deliver on thepersonal benefits and privileges that make them feel special.
The tagline also instills a level of pride to our members by reminding them that they belong to a veryselect group of people. A group that knows the difference between a hotel stay and a hotel experience.And one that has earned the right to expect more.That is why the well-travelled become Ambassadors.
Ultimately, the line is a powerful statement. It serves both as a confirmation of our members’ status aswell as an aspirational tug to prospective members.
CREATIVE STRATEGYTAGLINE RATIONALE
Program Overview
4
Member Benefits/Cards
Collect Points or MilesExclusive Rates (Your Rate)1
Dedicated customer service phone assistanceNo Blackout Dates for Reward NightsReward Nights counts toward Elite StatusAvailable Internet2
IHG Rewards Club Booking BenefitsElite members’ points do not expirePriority Check-In on guaranteed reservations (when available)Bonus earnings on top of base pointsExtended Check-out until 14:00 (when requested and available)Choice of Welcome Amenity (based on regional standard)Rollover nights for Elite qualificationComplimentary room upgrades (subject to availability)Guaranteed room availability (72 hours in advance)Annual qualification choice benefits (upon reaching Spire Elite status) 25,000 bonus points or gift Platinum Elite Status for a year
Exclusive Hertz Gold Plus Rewards® Five Star® Upgrade upon receiving status
Qualified Nights (per calendar year)Elite Qualifing Points (per calendar year)
Online Or via telephone US and Canada (Toll Free) Mexico, South America & Caribbean
Asia & Oceania China Japan Australia Europe (Toll Free) Middle East & Africa
ihg.com/rewardsclub
888-211-9874
+1 949 299 4396
+63 2 857 878821 2033 484803 5767 93252 9935 8362
(00) 800 2222 7172 +971 4 4290530
Discover our family of hotel brands
Contact us for reservations and customer service
UECDC-RC-216
InterContinental® Hotels & ResortsKimpton® Hotels & Restaurants
HUALUXE® Hotels and ResortsCrowne Plaza® Hotels & ResortsHotel Indigo®
EVEN® HotelsHoliday Inn®
Holiday Inn Express®
Holiday Inn Resort®
Holiday Inn Club Vacations®
Staybridge Suites®
Candlewood Suites®
From February 2017
SERIAL NUMBER XXXXX
LASER PRINTED COPYIN WHITE
FRONT BACKCLUB
CLUB
ChristopherHenderson000000123456
441 BROADWAY, 5TH FL
NEW YORK, NY 10013
T: +1.646.861.0505
STAGANDHARE.com
Client:
MECH COLORS
IHG
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MECHANICAL LAYOUT FOR CLIENT REVIEW & APPROVAL
APPROVED BY
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LASER COPY - DO NOT PRINT
Online Or via telephone US and Canada (Toll Free) Mexico, South America & Caribbean
Asia & Oceania China Japan Australia Europe (Toll Free) Middle East & Africa
ihg.com/rewardsclub
800-421-5160
+1 949 299 4396
+63 2 857 878821 2033 484803 5767 93252 9935 8362
(00) 800 2222 3132 +971 4 4290530
Discover our family of hotel brands
Contact us for reservations and customer service
UEGDC-RC-216
InterContinental® Hotels & ResortsKimpton® Hotels & Restaurants
HUALUXE® Hotels and ResortsCrowne Plaza® Hotels & ResortsHotel Indigo®
EVEN® HotelsHoliday Inn®
Holiday Inn Express®
Holiday Inn Resort®
Holiday Inn Club Vacations®
Staybridge Suites®
Candlewood Suites®
From February 2017
SERIAL NUMBER XXXXX
LASER PRINTED COPYIN WHITE
FRONT BACKGOLD
GOLD ELITE
ChristopherHenderson000000123456EXP 2016
Notes:
FINISH:
CORE COLOUR:
LOGO & REWARDS PATH:
NON-LASER COPY COLOUR:
441 BROADWAY, 5TH FL
NEW YORK, NY 10013
T: +1.646.861.0505
STAGANDHARE.com
Client:
MECH COLORS
IHG
Studio Artist
Release Date:
Trim:
MECHANICAL LAYOUT FOR CLIENT REVIEW & APPROVAL
APPROVED BY
Name:
Title:
Date:
Signature:
File Name:
DIELINE
CMYK
Metallic as spot color (PMS 871) + 4CP 2 sides (polish/polish finish)No Pearl / Darker Gold Front & Back
Orange
Full Colour
White
AW-IHGRC_Members_Cards_071916_Gold_Elite
: DH
07.19.16IHG GOLD 871C
3.375” x 2.125”
LASER COPY - DO NOT PRINT
Online Or via telephone US and Canada (Toll Free) Mexico, South America & Caribbean
Asia & Oceania China Japan Australia Europe (Toll Free) Middle East & Africa
Discover our family of hotel brands
Contact us for reservations and customer service
UEPDC-RC-216
InterContinental® Hotels & ResortsKimpton® Hotels & Restaurants
HUALUXE® Hotels and ResortsCrowne Plaza® Hotels & ResortsHotel Indigo®
EVEN® HotelsHoliday Inn®
Holiday Inn Express®
Holiday Inn Resort®
Holiday Inn Club Vacations®
Staybridge Suites®
Candlewood Suites®
From February 2017
ihg.com/rewardsclub
800-421-5162
+1 949 299 4396
+63 2 857 878821 2033 484803 5767 93252 9935 8362
(00) 800 2222 4142 +971 4 4290530
SERIAL NUMBER XXXXX
LASER PRINTED COPYIN BLACK
FRONT BACKPLATINUM
PLATINUM ELITE
ChristopherHenderson000000123456EXP 2016
441 BROADWAY, 5TH FL
NEW YORK, NY 10013
T: +1.646.861.0505
STAGANDHARE.com
Client:
MECH COLORS
IHG
Studio Artist
Release Date:
Trim:
MECHANICAL LAYOUT FOR CLIENT REVIEW & APPROVAL
APPROVED BY
Name:
Title:
Date:
Signature:
File Name:
DIELINE
IHG PLATINUM SILVERTEST PRINT SS SILVER 2
IHG GRAY 424C OR CMYK 0/0/0/70
Notes:
FINISH:
CORE COLOUR:
LOGO & REWARDS PATH:
NON-LASER COPY COLOUR:
CMYK
Lighter Silver Metallic as spot color + 4CP 2 side (polish/polish finish)No Pearl
Orange
Full Colour
IHG Gray
: DH
07.19.16
3.375” x 2.125”
AW-IHGRC_Members_Cards_071916_Platinum_Elite
LASER COPY - DO NOT PRINT
Online Or via telephone US and Canada (Toll Free) Mexico, South America & Caribbean
Asia & Oceania China Japan Australia Europe (Toll Free) Middle East & Africa
Discover our family of hotel brands
Contact us for reservations and customer service
UESDC-RC-216
InterContinental® Hotels & ResortsKimpton® Hotels & Restaurants
HUALUXE® Hotels and ResortsCrowne Plaza® Hotels & ResortsHotel Indigo®
EVEN® HotelsHoliday Inn®
Holiday Inn Express®
Holiday Inn Resort®
Holiday Inn Club Vacations®
Staybridge Suites®
Candlewood Suites®
From February 2017
ihg.com/rewardsclub
844-774-7300
+1 949 299 4396
+63 2 857 878821 2033 484803 5767 93252 9935 8362
(00) 800 9580 0800 +971 4 4290530
SERIAL NUMBER XXXXX
LASER PRINTED COPYIN SILVER
FRONT BACKSPIREFLAT RED
BLACK VIGNETTE
SPIRE ELITE
ChristopherHenderson000000123456EXP 2016
441 BROADWAY, 5TH FL
NEW YORK, NY 10013
T: +1.646.861.0505
STAGANDHARE.com
Client:
MECH COLORS
IHG
Studio Artist
Release Date:
Trim:
MECHANICAL LAYOUT FOR CLIENT REVIEW & APPROVAL
APPROVED BY
Name:
Title:
Date:
Signature:
File Name:
DIELINE
LASER COPY - DO NOT PRINT
SILVER
Notes:
FINISH:
CORE COLOUR:
LOGO & REWARDS PATH:
NON-LASER COPY COLOUR:
CMYK
Satin/Satin finish 4CP+Silver Flood 2x (logo/text)
Red
Silver
Silver
: DH
07.19.16
3.375” x 2.125”
AW-IHGRC_Members_Cards_071916_Spire_Elite
Club Gold Elite Platinum Elite Spire Elite
•••••••
•••••••••
10%••
1010,000
•••••••••
50%•••••
4040,000
•••••••••
100%•••••
•
•
7575,000
IHG Rewards Club Member Cards
Ways To Qualify
Member Choices for RedemptionWe offer rewards that are real and relevant to our members. With so many exciting ways to redeem, our members have manyoptions that they’re able to take advantage of.
Reward NightReward Night is an ideal way for members to visit their favorite place or seek out an adventure somewhere new. Members can use their points to stay at any of our hotels worldwide—with no blackout dates.
Shopping and MoreOur members have a great choice when it comes to redeeming their points. They can use their points to shop our online catalog of brand name products, jewelry, electronics, and more.
Gift CardsThe possibilities are endless when they use points for gift cards from their favorite retailers and restaurants.
Points to MilesUse their points to reach new heights when they redeem for airline miles with IHG Rewards Club Partner Airlines.
Travel AnywhereGet going with their points. Fly with over 200 airlines, stay at virtually any IHG hotel, and rent a car almost anywhere.
Digital RewardsTurn their points into instant entertainment—redeem and download eBooks, games, software, and more!
Points & CashUse fewer points to get rewards quickly. Combine points with cash to redeem for Reward Nights at any IHG brand hotel, flights, stays at competitors’ hotels, car rentals, and more.
Buy, Gift, or Transfer PointsOur members have the option to buy points. They can also pur-chase as a gift or transfer their own points to other members.
Donate PointsDonate their points to our disaster relief program, IHG® Foundation.
1 Your Rate does not apply in Mainland China, Hong Kong, Macau, and Taiwan region. 2 Internet accessibility, speed, and connectivity in common areas and guest rooms vary by hotel. Details regarding a property's Internet accessibility will be available at the hotel's registration desk.
Reference Guide – PAL Edition, January 2017
5
Member Benefit
Guest Arrivals Reports
Priority Check-In:
Check-in isn’t just about the “process” of getting a room key; it’s an important first point of contact our members have with your frontline team. IHG Rewards Club members expect this initial experience with team members to be positive and professional but more importantly memorable.
Member Recognition
Welcome Drink/Amenity:
Remember if points are offered as part of your Welcome Amenity standard, they should NOT be deposited ahead of the members’ arrival at your hotel.
Member Level
Club, Gold Elite, Platinum Elite, Spire Elite
Gold Elite, Platinum Elite, Spire Elite
Club, Gold Elite, Platinum Elite, Spire Elite
Gold Elite, Platinum Elite, Spire Elite
Benefit Delivery
When availability permits congratulate and recognize members in achieving their most recent status level. Inform the member about the exclusive benefits available to them at that level.
You also have the ability to inform members that are only a few points or a few stays away from achieving their next status level upgrade.
Be sure to use this opportunity to mention the benefit details of the next level status and what the member can look forward to when they get there.
When implemented correctly, this is what success should look like for Priority Check-In:
• Front desk teams are well prepared for IHG Rewards Club guest’s arrival throughthe utilization of Guest Arrivals Reports.
• Front desk teams deliver a memorable check-in experience 100% of the time toall IHG Rewards Club members.
• IHG Rewards Club Elite status members are met by a friendly team member whogreets them promptly by name.
• The reservation is found quickly and details are confirmed.
• IHG Rewards Club members feels genuinely welcome and appreciated.
• The entire process is efficient and p oblem-free.
Success for Gold, Platinum, and Spire Elite members is when:
• Elite members are met by friendly team members who greet them promptly byname and acknowledge their IHG Rewards Club level.
• Gold, Platinum, and Spire Elite members feel the front desk team has beenexpecting them by having their room key ready.
• Platinum Elite and Spire Elite members feel important when front desk teammembers have pre-selected a room and take the time to tell them why it’sbeen thoughtfully chosen for that particular stay.
Greetings are an important part of creating a great first impression. Extra care and attention needs to be given to IHG Rewards Club members who have worked hard to achieve their status.
IHG Rewards Club members want to be recognized—they want to feel valued and special. Make an effort to recognize 100% of IHG Rewards Club member arrivals 100% of the time. Welcome the guest by name, recognize their status, and thank them for their loyalty.
The Welcome Amenity must be offered to all IHG Rewards Club members only when the booking is made through IHG direct channels to include front desk and GDS (Global Distribution System).
AMEA only: Launching in February 2017 (excluding Holiday Inn Express & Staybridge Suites)
Member Level Benefits
Reference Guide – PAL Edition, January 2017
6
Gold Elite, Platinum Elite, Spire Elite
Platinum Elite, Spire Elite
Platinum Elite, Spire Elite
Club, Gold Elite, Platinum Elite, Spire Elite
Extended Check-Out:
Check-out until 14:00 (upon request and availability)
Guaranteed Room Availability
Complimentary Room Upgrades
IHG Rewards Club Booking Benefits
If the guest requests, and if available, you must extend the check-out time until 14:00 for IHG Rewards Club Elite members at no additional charge.
Let the housekeeping team know so they can plan for a late cleaning and make certain the room is ready for another guest arrival if needed.
Consider a proactive approach to provide a better experience for the IHG Rewards Club member. Offer the extended check-out benefit when occupancy and staffin levels permit. Confirm it immediately and notify the morning front desk shift and housekeeping team on departure day.
Platinum Elite and Spire Elite Members can book one room within 72 hours of arrival with a valid credit card, except during special event periods that are set up in the HOLIDEX® Plus system. Once this reservation is made, it must be honored, so make certain to prepare the IHG Rewards Club key jacket, if available, in your Region. If the guest does not arrive and does not cancel, one night’s room and tax may be billed to the credit card.
When availability permits and the booking was made through IHG channels to include front desk and GDS (Global Distribution System), Platinum Elite and Spire Elite members should be offered a complimentary upgraded room. Whenever possible, use the Guest Arrivals Reports to send a Spire Elite Pre-Arrival Upgrade Notification email to Spire Elite members in advance of their arrival at your hotel.
Let the member know you were expecting them and have a special room selected for them. Be sure to tell them why the room was selected for them on this occasion.
For example, tell them the room has a special view, location in the hotel, or is located on a club floor. Prepare the IHG Rewards Club key jacket with the room key and registration card to make the check-in process as smooth as possible.
IHG Rewards Club Booking Benefits support Your Rate by IHG Rewards Club (a member-exclusive rate) whereby member benefits will only be provided to members that book through IHG channels (Web, IHG App, In Hotel, CRO (Central Reservations Offic ), OFC (Central Reservations Office or large Owner Groups) or the GDS (Global Distribution System).
In other words, members that book via an OTA (online travel agency) do not receive any member benefits.
This will ensure our members receive the best experience possible at the lowest rate available.
This policy will be in effect for all stays beginning 1 January 2017.
Member Level Benefits
Reference Guide – PAL Edition, January 2017
7
IHG Rewards Club StandardsStandards support the delivery of a consistent member experience across all hotel brands in all countries. This experience is directly correlated to our member’s satisfaction and RevPAR.
IHG Rewards Club standards include:
• Enrollment
• Member Recognition
• Reward Night
• IHG Rewards Club training
• Welcome Amenity*
• Loyalty Champion
• Signage and applications
• Extended Check-Out (Elite only)
• Free Internet
• Priority Check-In
• Hotel room upgrades
• Guaranteed room availability
• Guest Arrivals Reports
• IHG Rewards Club Booking Benefits
Of the standards listed, the 5 highlighted are measured for program compliance. Note: Welcome Amenity is not measured in all Regions.
The detailed standards, specifications and guidelines can be found in the Online Brand Standards Manual: Merlin > Applications > Online Brand Standards Manual
* Please refer to Merlin > Initiatives > IHG Rewards Club >Hot Topics > Welcome Amenity for region-specific content.
How to Find IHG Rewards Club Standards on MerlinTo find out more about the IHG Rewards Club Standards go to: Merlin > Applications > Online Brand Standards Manual
Loyalty ChampionThe role of a Loyalty Champion is integral to the success of loyalty in your hotel. They are the go-to person for all things IHG Rewards Club related.
Loyalty Champions ensure that you and your team are equipped with the latest tools, information, and knowledge. Our members expect that you and your team have the answers!
For example, Loyalty Champions have been key to engaging hotel teams, for example Front Desk, Housekeeping, Food & Beverage, etc., in using the Guest Arrivals Reports that enable you to prepare properly for our most loyal members.
Your hotel is two times MORE likely to meet your standards when there’s a Loyalty Champion in place.
Loyalty Champions are key to helping the team consistently deliver on our promise—it’s not about going over the top, it’s about ensuring we deliver a consistent member experience every stay.
Your Loyalty Champion should be using IHG® Rewards Club Source on a daily basis. Here they’ll find:
• Information on your hotel’s performance
• A range of tools and training that will support the delivery ofthe program
• Champions Corner where they can stay connected withfellow Champions
• Learning Center
Reference Guide – PAL Edition, January 2017
8
So who is your Loyalty Champion? If you don’t know go and ask your Line Manager or General Manager.
Quarterly Enrollment TargetsEnrollments—so why are they important?
When you enroll a new guest to the program, you are not only helping your hotel to achieve its target, you are helping the other hotels in the system too.
More often than not, new members stay in other IHG brand properties, which means that other hotels are also benefitting from your enrollment.
Ultimately, enrollments drive revenue and we need to keep a constant flow of new members joining the program.
Don’t forget that enrollments have a part to play in the Enrolling Stay Assessment Rebate Program (aka Owner’s Rebate) too, so it’s in your best interest to enroll new guests into the program. Remember to capture valid email addresses too.
AMEA Hotels only: Hotels must achieve the IHG Rewards Club Brilliant Basics Enrollment Target, which is a stretch/higher target than the Global Standard Enrollment Target.
Please speak to your GM or Regional Loyalty Manager for more information. Also consult the AMEA Brilliant Basics Initiative Page on Merlin.
IHG Army Hotels only:Meet IHG Rewards Club minimum global enrollment target and achieve IHG Army Hotels enrollment targets found on KPO and Winning Metric Scorecard. Goals will be distributed by Corporate Team. For additional information or questions, please contact your Regional Director.
Standards MeasurementTo support the program we have a number of standards that must be consistently delivered at all times.
By adhering to the standards, our members will receive a consistent memorable experience time and time again regardless of where they are staying in the world. Consistency is key for our members and will support us to drive their continued loyalty.
The IHG Rewards Club standards are measured and enforced to ensure consistency in the way program benefits are delivered to our members. They are measured in various ways including performance metrics, HeartBeat, quality consultant visits, active monitoring, and periodic checks.
Hotels that fail to meet one or more standards will be assessed on their hotel’s IHG Rewards Club invoice and on each individual standard as follows:
Standards Enforcement Timeline
New Hotel Openings (NHOP) New hotels entering the IHG system must comply with the IHG Rewards Club standards from day one. Reporting will begin at the second full quarter after the hotel’s official opening date.
Example:
• Hotel enters the system on March 15, 2016
• Compliance begins July 1, 2016
How to Order CollateralAll IHG Rewards Club in-hotel collateral is available on the IHG Rewards Club eStore:
Merlin > Applications > IHG Print & Marketing eStore > IHG Rewards Club
The order form for IHG Rewards Club in-hotel collateral can be found on Brand Central:
Merlin > Brand Central > IHG Rewards Club > Brand Warehouse > Collateral
Failure to Meet Standard for: Result:
1 calendar quarter
2 consecutive calendar quarters
Each additional consecutive calendar quarter
Assessment of $500 USD per failed standard
Notification of failure,Hotel enters “Cure” status
Increase assessment of $1,000 USD per standard
Reference Guide – PAL Edition, January 2017
9
InterContinental Ambassador
Corresponding IHG Rewards Club level benefits
Exclusive hotel benefits and recognition at InterContinental Hotels & Resorts
Membership: $200 USD to join
Qualifing Points (per calendar year)
Qualifing Nights (per calendar year)
Automatic Elite status for new activations
Expires 3 months from activation date
Member type must be verified in HOLIDEX® Plus
123456789112
Christopher SmithPlatinum Ambassador
EXP: JAN 2014
123456789112
Christopher SmithGold Ambassador
EXP: JAN 2014
123456789112
Christopher SmithAmbassador
EXP: JAN 2014
InterContinental Ambassador Member CardsTemporary
AmbassadorGold
AmbassadorPlatinum
AmbassadorSpire
AmbassadorRoyal
Ambassador
•
•
Gold Elite
•
•
•
Platinum Elite
•
•
40,000
40
Spire Elite
•
•
75,000
75
Spire Elite
•
By Invitation Only
123456789112CHRISTOPHER SMITH 123456789112CHRISTOPHER SMITH
Earning Points & Qualifying RatesAll guests may earn IHG Rewards Club points for stays beginning with the date of their enrollment in the program unless the enrolling stay was booked through an Online Travel Agency (OTA) rate.
Member points will remain active as long as the member either redeems or earns points within a 12-month period. Points do not expire for current Elite members.
Please note, if a member moves to Club level and does not earn or redeem points, they will be subject to the 12-month point expiration policy.
Points on Enrolling StaysAll guests (except OTA bookings) who enroll in IHG Rewards Club during a stay at any IHG brand hotel will be awarded a flat 1,000 points for that Qualifying Enrolling Stay.
Note: OTA rates are not eligible to earn any points during their stay, which includes the enrolling stay 1,000 points.
Points on Subsequent StaysAll stays subsequent to the enrolling stay will follow the current earning structure for IHG Rewards Club, as well as the same assessment formula that exists today.
At InterContinental Alliance Resorts® members receive 2,000 points for Qualifying stays.
Points are earned on eligible charges billed to the room folio. Eligible charges include:
• Qualifying Room Rates
• Food & Beverage
• Telephone
• Laundry
• In-room Movies
If the room rate is not a Qualifying Room Rate, members will only earn points on eligible full folio items.
Note: Members who have booked their room through an OTA do not qualify for any points including ancillary spend at the hotel.
Reference Guide – PAL Edition, January 2017
10
Earning StructureARMY Hotels earn three points for every $1 USD spent.
Staybridge Suites® and Candlewood Suites® earn five points for every $1 USD spent.
All other hotel brands earn 10 points for every $1 USD spent.
Changing Earning PreferenceIHG Rewards Club members can earn either points or miles on qualifying stays but not both.
Members can change their earning preference at any time from points to miles but only certain airline partners allow miles to be converted back to points.
Once miles or partner credits have been posted to a member’s airline account, they cannot be changed.
If a member wants to make a change to their earning preference for future stays, they should visit ihg.com/rewardsclub or contact the IHG Rewards Club Service Center.
Qualifying and Non-Qualifying RatesA Qualifying Room Rate is a rate that is eligible to earn IHG Rewards Club points or airline miles.
A Non-Qualifying Room Rate is not eligible to earn either.
Please see the table below for Qualifying and Non-Qualifying rates.
LoyaltyConnect ensures all members automatically receive their points or miles when they stay on a Qualifying Rate.
Qualifying Rate
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Rate Name
Best Flexible Rate
Retail (Public) Rates
Federal Government, State & Provincial Government Rates
Buy/Get Offers (BOGO)
Bonus Points Package
Corporate Gold Rate
Global Sales (Worldwide Sales) Negotiated Rate (KNR)
Individual Hotel Contract Rate (locally Negotiated Rates - LNR)
Rate Description
The Best Flexible Rate as established by an individual hotel and entered into the HOLIDEX® Plus system. It is a market driven rate and is established as a Flat Rate Code.
Rate Categories include, but are not limited to, Best Flex with Breakfast, Advance Purchase Programs (such as Book Early and Save and the Advance Saver Rate) and Special Offer. Rate programs are available to the general public and may vary by regions.
Rates extended to Federal, State, and Provincial official /employees/departments/agencies recognized by IHG.
The rate associated with leisure programs offering one or more free nights, or stays at a reduced rate with the purchase of one or more nights at a specific rate. Available at participating hotels only. The points will be awarded on the purchased nights only. (Pay Points: Yes, on purchased night only)
A non-discounted room rate with bonus IHG Rewards Club points as a value add.
The rate provided to Corporate Gold Accounts, which is a discount ranging from 5 to 14.5% off of the Best Flexible Rate.
Any rate centrally coordinated through Worldwide Sales as a negotiated rate between certain hotels and Key Account companies. These are rates which have a corporate identification number attached.
Locally negotiated contract rates between a company and a hotel. In North, South, and Central America and the Caribbean, points may be collected on locally negotiated rates if these rates are discounted less than 30%.
At Asia Pacific hotels, Qualifying Room Rates include all locally negotiated rates.
If the rate negotiated is a discount of greater than 30% off of the published B st Flexible Rate, the hotel MAY exclude IHG Rewards Club points as part of the negotiation.
Qualifying and Non-Qualifying Rates
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Qualifying Rate
Yes
Yes
Yes
No
No
No
No
No
No
No
No
No
No
Rate Name
BTA/Consortia
Travel Consultant Discount Rate
Conference and Meeting Rates
Complimentary Nights
Loyalty Program Related Free Night
Seasonal Worker/Crew Rate
Distressed Passenger Rate
Net Wholesale Rate
OTA Package, Room Only, or Opaque Rates
50% Travel Club Discounts Rate
Group Rate
Employee Discount Rate
Friends and Family Rate
Rate Description
The rates extended by a hotel to volume producing travel agencies for the agency’s corporatecustomers.
Program for personal travel of Travel Agents. IATA number and ID required. No commission paid, IHG Rewards Club points apply.
The individual hotels offer conference and meeting rates to associations, corporate groups and social groups (e.g. weddings, reunions, SMERFES: Social, Military, Education, Religious, Fraternal, Ethnic & Sports). Points will not be paid when an individual’s room charges are paid as part of a master folio for the meeting. If the rate negotiated is a discount of greater than 30% off of thpublished Best Flexible Rate, the hotel MAY exclude IHG Rewards Club points as part of the negotiation.
When an individual Hotel Special Contract Rate is negotiated it is the responsibility of the company to inform their employees that IHG Rewards Club points or airline miles have been negotiated out of the rate and therefore will not be awarded. Refer to Terms and Conditions for full details.
Hotel granted free night.
Stays that are a result of Loyalty Program redemptions (ex. IHG Rewards Club Reward Night) or benefit driven with a Loyalty Program partnership (ex. Chase Free Night).
A rate contracted by a hotel for airline, trucking, rail, film, etc., crews. May also be a rate provided for migrant worker teams or small worker groups for temporary, seasonal periods.
The rate negotiated between a hotel and an airline to accommodate passengers displaced due to cancelled flights, closed airports, etc.
The rate provided to wholesalers for packages to be resold to individual consumers or groups at participating hotels.
Discounted Internet rates offered to third-party websites sold as hotel room only or as a bundled package, in addition to rates sold to certified third-party websites offering an opaque product (price or brand shielded) such as Travelocity, Travelweb, Orbitz, etc. (Pay Points: No)
A rate negotiated by a hotel included in entertainment discount booklets distributed on a national or regional basis (e.g. ENCORE entertainment booklet).
The nightly room rate provided to associations, corporate groups, and social groups for guests who stay at the hotel—not associated to banquet or catering charges.
The IHG® Employee Room Benefit Program is an exclusive benefit to IHG corporate and hotel employees, as well as owners and management companies of IHG brand hotels.
The Friends and Family program offers discounted accommodation rates to friends and family of IHG corporate and hotel employees.
Qualifying and Non-Qualifying Rates
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Hotels may choose to award points for Non-Qualifying Rates at their discretion. However, no points will be earned for OTA rates and any ancillary spend while staying on an OTA rate.
US & Canada ONLY:Hotels (except at InterContinental Alliance Resorts), points or miles can be collected on all eligible charges for multiple rooms (less than 10) provided the following criteria is achieved:
• The rooms are used in conjunction with the member’s stayat the same hotel
• The member’s IHG Rewards Club number is recorded oneach reservation
• The charges from the multiple room reservations are routedto the room bill of the member
Exclusive Rates (Your Rate)Our members are eligible to book exclusive rates and receive member benefits provided they book their stay at an IHG brand hotel through one of the IHG channels, including the front desk and Global Distribution System (GDS).
Availability of member-exclusive rates varies by brand and region.
Bonus Points Package ProgramThe IHG® Rewards Club Bonus Point Packages are flexible and easy-to-use individual hotel offers that can increase hotel revenue, ADR, and guest satisfaction.
Some offers can be customized by hotels to ensure you’re offering the most enticing package possible!
How to Activate a Bonus Points PackageEach Bonus Points Package is associated with a specific Amount Add Rate Code.
Step 1 - Activate the Rate Code
Step 2 - Activate the Rate Category in HOLIDEX® Plus
Step 3 - Create a Sell Strategy in HOLIDEX® Plus and add the Bonus Package. This will ensure the rate is available to sell both in the IHG channels and externally.
Please view the Training Video posted on Hotel Solutions for details on:
• Which Bonus Points Packages your hotel should be promoting
• Pricing best practices
• How to activate Bonus Points Packages
• Updating your sell strategy
Packages should be priced above the Best Flexible Rate AND at least cover the cost of the bonus points (1,000 points = $4.75 USD).
Points FulfillmentAs with Qualifying Rates, members will be awarded points or airline miles through LoyaltyConnect and you’ll be invoiced monthly.
If you need to create a package that includes Bonus Points Packages with other elements you should use IKHB2 or IKHB4. By using these categories, the member will receive their points or airline miles automatically through LoyaltyConnect.
Point VouchersPoint Vouchers are a simple, effective way to drive incremental revenue and to show appreciation to loyal members. Point Vouchers can also be used for guest recovery, in-hotel spend incentives, or as a promotional incentive on prospective sales calls.
Available in Booklets of 25 Vouchers
• 1,000 points $125 USD
• 5,000 points $625 USD
• 10,000 points $1,250 USD
Gold Elite Membership Upgrade Certificates: Upgrade Certificates are a great way to build loyalty and to drive business to your hotel. Use them to show your appreciation, or offer them as a promotional incentive for repeat stays. Each certificate provides one full year of Gold Elite status, plus IHG Rewards Club funds all Elite bonus points earned.
Available in Booklets of 25 Certificates
• Gold Elite Upgrade $500 USD
You now have the ability to order Point Vouchers, cancel Point Voucher orders, and view order history through LoyaltyConnect: Merlin > Applications > LoyaltyConnect.
Note: To order Point Vouchers through LoyaltyConnect, a Hotel Operations Manager security role must be assigned.
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IHG Rewards Club TrainingHow to AccessTo find out about available IHG Rewards Club Training, go to Merlin > Applications > myLearning.
Supporting Tools & ResourcesPerformance TrackerPerformance Tracker is an online tool that allows hotels to:
• Monitor IHG Rewards Club standards performance results
• Compare your hotel’s performance against set standards
• Request exceptions to Reward Night, Enrollments andTraining standards
• Review all pending exceptions requests
• View the Loyalty Champion Dashboard
• Create quarterly Loyalty Champion Action Plans to improveperformance
Note: Quarterly Action Plans are mandatory.
It is critical to your hotel’s success that you review these reports monthly and share with your management team. Updates are made on the 20th of each month.
To access the Performance Tracker, go to: Merlin > Applications > IHG Rewards Club Performance Tracker.
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Guest Arrivals ReportsThe Guest Arrivals Reports contain valuable guest information that will support you in addressing critical areas of the business and driving Guest Satisfaction, Recognition, and Loyalty Enrollments.
These reports have proven to help achieve Winning Metrics and deliver a more personal stay experience to our most valued members.
The three Guest Arrivals Reports are:
1. Arrivals Summary Report – Primary report used in arrivalsplanning process, it includes a summary of basic stayinformation, membership details, special guest requests, stay history, and even previous guest satisfactioninformation, so it’s a helpful summary of everythingyou need to get organized.
2. Special Requests & Customer Care Arrivals Report –Identify all guests (member and non-member) who havestay preferences, reservation special requests, or customer care issues
3. IHG Rewards Club Arrivals Detail Report – View informationabout our members that can be used to personalize theirguest experience, view additional recommended guest actions, and HeartBeat survey comments and problems.
To obtain more information on training and accessing these reports, visit Merlin > Initiatives > Guest Arrivals Reports.
Pre-Arrival Upgrade NotificationsWe’re all about recognizing and rewarding our members. We know our Spire Elite members value receiving a notification when their room is ready, even before they reach their destination.
It’s just another way we show members we’re planning for their arrival and looking forward to welcoming them, as a friend would.
For a Spire Elite member’s room upgrade, you should check today for tomorrow’s arrivals.
Send the member a Pre-Arrival Upgrade Notification advising their room has been upgraded.
Stay PreferencesWe are about being personal — we make sure our members know that we notice them, respect and appreciate them, and look for ways to make their stay special.
We know that our members value having the ability to let us know what will make their stay most comfortable such as having a room further away from an elevator or having extra pillows, and love it when we deliver on their special requests and preferences, and of course, let them know.
Use the Guest Arrivals Reports to identify your IHG Rewards Club members, identify bookings with Stay Preferences (e.g., room on a higher floor), and share with other departments (e.g., Reservations).
How to Access the Reports
Scheduling ReportsYou can schedule all three reports to be delivered in one email using the new group functionality within IHG Reporting.
Go to iProfile > Scheduling (tab) > Schedule a ReportSelect a Report > Select a Hotel > Enter Parameters > Select Delivery Information and click save!
Now the reports will be delivered to your inbox based on the settings you selected.
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Arrivals Summary Report
Arrivals Special Requests and Customer Care Report
IHG Rewards Club Arrivals Detail Report
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EnrollmentsQuarterly Enrollment TargetsEnrollments can be processed in a couple of ways:
1. Through your hotel’s PMS (Property Management System)Instant Enrollment Process
2. Through LoyaltyConnect
LoyaltyConnect is the administrative arm of the IHG Rewards Club program. You will learn more about the enrollment process when you complete the LoyaltyConnect eLearning module as part of your Essentials training.
Whichever way you enroll the guest, ensure that you obtain a valid email address and provide the member with their new membership number/kit.
Use LoyaltyConnect or your PMS to verify the member’s email address to ensure it’s not a duplicate.
Instant Enrollment Via Property Management System (PMS)Some hotels’ PMS now have the capability to instantly enroll guests in IHG Rewards Club using information taken directly from the guest’s room reservation record in PMS.
OPERA Makes Enrolling Easy:
1. Search for and retrieve the reservation
2. From the Main Reservations screen, select the ellipses nextto the guest’s last name
3. From the Individual Profile screen, select the OPTIONS buttonto view Profile Options
4. Select the ENROLLMENT button
5. Verify any blank fields you wish to fill in. Select OK to completethe enrollment.
9 Great Reasons to Use These Reports
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Validating Email Address:1. Use the email validation tool in the PMS; if the email address
already exists, you will get an error message
2. Move to LoyaltyConnect and search for the guest name
3. Ask the guest to verify other information to confirm the account
4. If the account number is confirmed go back to the PMS andadd the member number to the reservation
5. If the account number cannot be found in LoyaltyConnectask the guest for a different email address to continue theenrollment
EUROPE only:Brilliant PMpro makes enrolling easy
1. Search for and retrieve the reservation
2. From the main reservation screen, search for the guestcontact and click on the select icon
3. Click the IHG Rewards Club enrollment
4. Verify any blank fields you wish to fill in. Ensure the addressdetails are that of the guest and not the travel agency.Select OK to complete the enrollment.
Enrolling New MembersThe procedures detailed below illustrate how to enroll a guest into IHG Rewards Club using the LoyaltyConnect system.
Note: You must be enrolled as an employee in LoyaltyConnect (see Enrolling Employees section).
Enrolling a guest:
1. Access the LoyaltyConnect system
2. Click on <Enrollment>
3. Check the box to indicate which program to enroll the guestinto. From the dropdown menu select your HOLIDEX® Pluscode, this way your hotel will get the enrollment credit.
Note: Only InterContinental Hotels & Resorts are able to enroll a guest into the Ambassador (AMB) program.
4. Complete all mandatory fields, as indicated by the redasterisk, on the enrollment screen. Some fields (e.g.,Passport) may be required by specific countries.
• The Earning Preference field defaults to IHG RewardsClub points. If the guest chooses to collect miles, selectmiles from the drop-down box, then select the carrierand enter the alliance number.
• If your hotel does not use pre-numbered enrollmentforms, leave the IHG Rewards Club Member ID fieldblank. After completing the process, the systemautomatically generates a new IHG Rewards ClubMember ID number
• If your hotel uses pre-numbered enrollment forms, youmust input the IHG Rewards Club number that appearson the form in the IHG Rewards Club Member ID field
5. Enter your employee number in the Your Employee ID field
6. Click on the Enroll button. The IHG Rewards Club numberdisplays in a pop-up box.
7. Write down the guest name and their IHG Rewards Clubmember number and pass it to the member.
Note: Ensure you add the member’s number to the guest reservation record in HOLIDEX® Plus and the PMS prior to the guest’s check-out
• For InterContinental Hotels & Resorts: after completing theenrollment process for a new Ambassador member, youmust process the AMB fee through your PMS
• Enrollment made easy: if a guest is a member of anyprogram (IHG Rewards Club, AMB) and wishes to enroll inone of the other programs, just check the appropriate box atthe top and click <Submit>. The current member informationis used.
Program AbuseUnfortunately, like many loyalty programs we’ve seen program abuse. At IHG we have processes in place to help minimize these occurrences.
We take the issue of program abuse very seriously and continuously make changes to the system to ensure it’s secure.
If you do suspect program abuse please contact the Hotel Help Desk and report immediately.
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Enroll for RewardsIncentive ProgramEnroll for Rewards is IHG’s employee incentive program that rewards hotel employees for enrolling guests into the IHG Rewards Club program.
When your hotel meets its monthly enrollment minimum goal (as described in the chart below) and the valid email address capture target is achieved, you or your hotel will earn 500 IHG Rewards Club points for every Qualified Enrollment (QE). For example, if your hotel’s QE goal is 40, your email capture goal must also be 40 to receive the incentive.
Points are deposited monthly (around the 20th) and can be reviewed and allocated to individual employees or redeemed for a team award via: Merlin > IHG Rewards Club Source > My Hotel > Distribute Rewards.
EFR Monthly Enrollment Minimum Goal
What’s a Qualified Enrollment?• An enrollment that takes place no earlier than 24 hours prior
to check-in and no later than check-out
• An enrollment that is attached to the stay
• An enrollment that takes place at the same hotel as the stay
• The member information is not duplicated in the system
What’s a Valid Email?A valid email is:
• An email that follows proper email format: __________@____.com
• An email address that is active and can receive emails
• Verified by third-party validator and has no bounce-backfrom the welcome email
• An email that is not a duplicate email already in the IHGRewards Club system
Note: Front Desk enrolling teams must obtain the verbal permission of each guest prior to enrolling them in IHG Rewards Club.
Enrollment audits are conducted monthly, and team members identified as not obtaining guest permission or knowingly enrolling existing IHG Rewards Club members in the system (resulting in a duplicate enrollment) will be immediately disqualified from the incentive program.
For more information and program resources, please visit: Merlin > IHG Rewards Club Source > Resources > Enroll for Rewards.
For instructions on how to distribute points visit: Merlin > IHG Rewards Club Source > My Hotel > Distribute Rewards.
Where to Go to Redeem PointsFront Desk employees can redeem points earned from the incentive program through a redemption site with merchandise and gifts at a discounted rate far less than what members pay.Visit: Merlin > IHG Rewards Club Source > My Hotel > Employee Catalog.
IHG Rewards Club Source has many great resources to help your hotel be successful, such as:
• Tips on how to encourage guests to enroll
• Best practices for email capture and more
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Source is a central resource to retrieve all hotel-related IHG Rewards Club information.
To access IHG Rewards Club Source, go to Merlin > Applications > IHG Rewards Club Source.
What’s available on IHG Rewards Club Source?
My Hotel — Provides a snapshot of your hotel’s performance.
• Distribute Rewards
Resources — This section has a range of tools to help your hotel deliver the IHG Rewards Club program effectively including:
• Operating procedures
• Learning Center—Here you’ll find:
– Information on mandatory Loyalty training
– Helpful job aids
– 10-minute trainers
– eLearning modules
Champions Corner — A digital community exclusively for Loyalty Champions. It contains the ability to:
• See more information on the program
• Share best practices
• Ask fellow Champions in your Region program-relatedquestions
Contact information — Directs you to the most relevant hotel support options.
IHG Rewards Club Source
Tax Reimbursement RulesTaxes are being reimbursed on Rewards Nights as of December 27th, 2016.
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LoyaltyConnectInvoice BillingLoyaltyConnect helps you manage your business related to your IHG Rewards Club members more efficiently including:
• Process IHG Rewards Club stays and Reward Nightreimbursements
• Update member profiles upon request from the IHGRewards Club member*
• Directly deposit points into a member account
*Note: If the member has more than 50,000 points, hotel usersare unable to add an email address. Please direct the memberas indicated in the error message.
LoyaltyConnect can be accessed through Merlin > Applications > LoyaltyConnect
The monthly IHG Rewards Club Invoice Report details your hotel’s previous month Loyalty Marketing assessment fees on gross room revenue for Qualifying Stays.
This report also includes any applicable:
• IHG Rewards Club promotion fees
• Ambassador Activation
• Renewal fees
• Reward Night/Free Night reimbursement credits
The IHG Rewards Club billing cycle starts on the 27th day of the previous month and goes through to the 26th day of the current month.
The Invoice Report can be retrieved, viewed, or printed via Merlin > Applications > IHGSmartPay on approximately the 10th day of each month.
Fees are calculated as follows:
• The hotel assessment fee is 4.75% at InterContinental, HUALUXE®, Crowne Plaza®, Hotel Indigo®, EVEN® Hotels, Holiday Inn®, Holiday Inn Express®, Holiday Inn Club Vacations®, and Holiday Inn Resort®.
• At Staybridge Suites and Candlewood Suites, the hotel assessment fee is 2.40%.
• At InterContinental Alliance Resorts, the assessment fee is$9.50 USD per qualified stay.
• All hotels are assessed a fee of 1.425% of qualifying meetings revenue for IHG Business Rewards events.
• Enrolling stays are assessed a flat rate of $4.75 USD perenrollment. Note: Hotels are not assessed for online travelagency (OTA) enrollments.
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FAQ StandardsWhy are standards so important for the IHG Rewards Club program?Providing consistency for members is important because it is directly correlated with customer satisfaction and RevPAR. IHG Rewards Club standards will help ensure consistency. We know IHG Rewards Club members:
• Pay More: Members pay a 6% ADR Premium vs.non-members
– Revenue generated by IHG Rewards Club membersrepresents close to 40% of hotels’ room revenues
• Stay Longer: Members generate a length of stay premium of9% vs. non-members
• Cost Less: IHG Rewards Club members are more than fivetimes more likely to book through a lower cost channel thannon-loyalty members
– Lower cost channels include IHG App, Web or CRO,which don’t have booking fees like OTA, and GDSchannels
Which standards can lead to hotels being assessed if they are not in compliance?While all standards are measured for compliance, if you fail any of the following you will receive a fee for non-compliance
1. Enrollments
2. Reward Night
3. Training
My hotel already has a high contributionfrom IHG Rewards Club members, so I don’t have very many opportunities to enroll new guests. How will we be able to meet the enrollment standard?Enrollments are essential for the continued success of our program. The enrollment standard target ensures that all properties enroll guests each month as they strive to achieve the standard. Globally many hotels enroll significantly more guests than required by the standard.
Consider a 100-room hotel with 50% of its rooms occupied by existing members (circa 35% is the IHG system average). If this hotel has 60% monthly occupancy, with 50% contribution from our members, then this property will have an opportunity to enroll 450 non-IHG Rewards Club guests, based on a two-night average length of stay.
The enrollment standard for this hotel requires 30 enrollments per month, so this hotel only has to enroll less then 10% of its non-IHG Rewards Club guests, so easy!
In order to benefit from the Enroll for Rewards program, you should enroll as many opportunities as possible rather than focus upon the minimum required to avoid penalty.
Remember not all enrollments will be qualified enrollments, and you need to capture valid email addresses for enrollments to qualify for rebates.
EUROPE & AMEA only:On average hotels are only enrolling at a 10% efficien y (Globally). So before you assume that your enrollment opportunities are too few, be sure to take into account your Average Room Nights and Occupancy as well as the percentage of non-IHG Rewards Club guests coming to your hotel.
How is the Member Recognition question calculated?Two HeartBeat questions are used to calculate one combined Member Recognition score. Only “yes” and “no” responses are counted. “Don’t Remember” responses and survey responses from members enrolled during the stay are not counted.
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If my hotel fails to meet a single IHGRewards Club standard, will we be in failure of all IHG Rewards Club standards?
No, each of the IHG Rewards Club standards will be measured independently. So it is possible to fail one, two, three, or four of the measurable standards each quarter.
FAQ Reporting & ExceptionsWhen is reporting updated in the system?Performance Tracker is updated on the 20th of each month. For example, if a learner completes the training between November 1–30, results will be posted December 20th on Performance Tracker.
When can hotels apply for an exceptionto a standard?To file an exception request, you should complete the Exception Request form in Performance Tracker. You can apply for exceptions after each quarterly report is released. This allows
you to use factual information about the standard you are requesting a waiver for.
Example: For Q3 (July–September), the Quarterly Report is released October 20, and exception requests will be accepted for Q3 beginning on October 20, for 60 days.
How long will an exception last?The length of an exception will be determined by the factual datasubmitted with the request.
For instance, if a hotel is requesting an exception for the enrollment standard because they are under renovation, the length of the renovation will be considered. The minimum length of an exception is one quarter.
FAQ EnforcementHow does failing a standard lead to my hotel receiving additional hotel assessments? Is there a warning or correction period?If your hotel fails a standard for the first time in a quarter, a warning will be issued stating that the hotel is in failure of that IHG Rewards Club standard.
If your hotel is in failure of the same standard for two consecutive quarters, it will be issued an assessment of $500 USD on its IHG Rewards Club invoice.
If your hotel fails the same standard for three consecutive quarters, an incremental $500 USD will be added to the assessment for a total of $1,000 USD.
Hotels will continue to be charged $1,000 USD for each consecutive quarter until they meet the standard. There is no maximum penalty.
Each year the Training Standard is “reset” and hotels must complete the required modules during the first quarter of every year. Training completed in the previous year will not count toward the current year’s Training Standard Compliance.
How do I treat members from theInterContinental Ambassador program who stay at my hotel?Ambassadors receive IHG Rewards Club Gold, Platinum or Spire benefits at all non-InterContinental Hotels & Resorts when the booking is made through an IHG channel. All Royal Ambassadors are Spire Elite members and receive Spire Elite benefits at all non-InterContinental Hotels & Resorts when the booking is made through an IHG channel.
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Does my Front Desk team still need tocomplete the IHG Rewards Club standards training?Yes, your Front Desk team (including new team members) must be in compliance with the IHG Rewards Club standards training. To maintain training compliance, you must have a minimum number of people achieve a 100% pass mark. Your compliance is reported via the IHG Rewards Club Performance Tracker.
Is there any incentive off red by IHG Rewards Club for Front Desk team members to increase recognition scores?No, no incentives are offered at this time.
Who can I contact to ask additional questions about IHG Rewards Club standards?Contact [email protected].
FAQ Guest Arrivals ReportsWho do I contact if I have questions about the Guest Arrivals Reports?Please email the hotel support team at [email protected] (AMER, AMEA, EUROPE Regions) | [email protected] (Greater China Region)
How current is the information? How often is it updated?The reservation information is updated every 20 minutes. The membership information, such as points balance and membership status, is updated every 24 hours.
Why is the IHG Rewards Club member showing up as a non-memberon the reports?If the IHG Rewards Club member number was not provided at the time of booking and was not associated with the member prior to arrival, the reports will not reflect the guest’s member status.
Contact InformationIHG Rewards Club Contact InformationHotel Help Desk Contact Information:
The IHG Rewards Club Hotel Help Desk is designed to specifically assist hotels with IHG Rewards Club issues.
Please have as much information about the issue as possible available before contacting the Hotel Help Desk to ensure quick and efficient esolution.
Their email address is: [email protected] (All Regions)
When sending an e-mail to the Hotel Help Desk you will receive a response within 24 hours.
AMER:US/Canada(8 am to 11 pm Eastern Time, 7 days a week)Phone: 1-877-275-7258Fax: 1-801-606-5914TDD: 1-800-238-5544
MexicoPhone: 001-800-272-9273Fax: 001-800-725-8232
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South/Central America and CaribbeanPhone: 1-801-975-3063 (English)*Phone: 1-801-975-3013 (Spanish)*Fax: 1-801-974-3086*
AMEA:Asia AustralasiaTel: +63 2 857 8777Fax: +63 2 857 8787
Middle East and AfricaTel: +44 (0) 871 942 9220Fax: +44 (0) 871 942 9103
Greater China:Tel: +800 999 8009 (for Mainland China landline only)Tel: +86 21 2033 4921 (7:00–23:00, Mon–Sun) Email: [email protected]
EUROPE:Open 24 hours a day, 7 days a week.Tel: +44 203 34 99032 (international calling rates may apply)
Hotel System Support:
AMER:Non-IHG Rewards Club support for HOLIDEX® Plus and Property Management Systems (PMS)US/Canada: 1-800-810-4499
EUROPE:HOLIDEX® Plus:Tel. +44 870 606 1300
PMS:For queries or issues in relation to your PMS, contact your normal PMS support offic .
IHG Rewards Club Service Center – Members only:For a complete list of contacts, go to Website: ihgrewardsclub.com
IHG Business Rewards:[email protected]
Term and Conditions:For complete Terms and Conditions, please visit ihgrewardsclub.com
Loyalty Champion registration:To register as the IHG Rewards Club Champion for your hotel:Merlin > Applications > IHG Rewards Club Source > Assign Roles
Potential fraud and suspicious cases should be sent here:[email protected]
AMEA and EUROPE:DCO data transmission issues
• When accessing the LPU, if there is no data for a date, or ifthere is only certain data showing (e.g., check-outs but no fo-lio data), then the DCO may not have sent. Contact your localPMS Support Desk to ask them to resend the DCO file
• If this continues, contact [email protected] to seekassistance
• If there is a backlog of DCO files that need to be sent, yourPMS Support Desk can advise you on the process
• Remember that any dates that do not show data for IHGRewards Club guests in the LPU will not pay points to theguest until the DCO file has been resent and received inFMDS (HOLIDEX® Plus). To prevent causing inconvenienceto the guest, ensure that you contact the IHG Rewards ClubHotel Help Desk to ask them to manually credit any guestswho have not received their points
AMER:IHG Rewards Club hotel collateral & check-in folders/signageUS and [email protected]
Mexico, South America, and [email protected]+52 (55) 3622-0900
EUROPE only:IHG Rewards Club application (enrollment) forms legal storage requirement
As a legal requirement, all hotels need to mail IHG Rewards Club application forms after enrollment of the guest in the system to:
IHG Rewards Club at Iron Mountain Docklands Data CenterLeven Road, Poplar, London E14 0LLUnited Kingdom
In view of data security, please take all responsible steps to ensure to keep the data safe:
• Include a return address on all packages sent (in the case thatit becomes non-deliverable)
• Use a "Non-Window" envelope
• Use a "Registered Delivery" postal method
*US toll charges apply
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*IHG® Rewards Club not applicable to Kimpton® Hotels & Restaurants; to be included at a future date.© 2016 InterContinental Hotels Group. All rights reserved. Most hotels are independently owned and/or operated.