The Transformational Power of DataExplore. Share. Discover. Network.

Boston July 22-24, 2012

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What’s New?

• Upgraded event location• Integrated marketing and promotion• Added special events• More networking time• More content• Hands-On Lab• Sponsor Showcase

– Revenue generator

A lot!

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World-Class Conference Venue

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Integrated Marketing

Email and Telemarketing

Conference Web Site

Brochure

Interactive Invitation

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By the Numbers78 Attendees

2 Distinct Tracks

4 Major Sponsors

8 General Sessions

10 Breakout Sessions

43 Organizations

2 Special Events

69 Registrants

1 Successful Client Conference

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Two and a Half Days

…and many hours of preparation and planning by many people

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69 Registrants. 78 Attendees.

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43 Participating Organizations

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27 Client and Guest Presenters

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18 General and Breakout Sessions

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4 Global Partners in Sponsor Showcase

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5 Demo Stations in Hands-On Lab

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Sunday: Welcome Reception

Sunset Sail Aboard the Liberty Clipper

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Dinner at Boston Beer Works - Fenway

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Next Steps

• Gather content from moderators and presenters• Publish on conference web site; alert attendees • Follow-up on incremental business opportunities

uncovered during conference• Capitalize on relationships for marketing and PR• Revive Recombinant users group on LinkedIn

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Thanks

• Tess Cunard – Research, planning, logistics, catering, registration, T-shirt design…and stellar juggling

• Bill Stetson – Managing Sponsor Showcase, registration systems, collateral development, print production and being a utility player

• Dave Legge – Audience acquisition…and humor• Lisa Joubert – Conference web site development• Mike Klumpenaar, Jinlei and Product Management for making the

Hands-On Lab a reality…and a success• Gregg Capone and the Delivery Team • Moderators: Aaron, Bruce, Dan, David, Dina, Jason, Mark, Matvey,

and Peter• Casey Tucker: Photography• Joanna Cummings: Early stage planning and brainstorming