60
IMPACT OF RECENT RECESSION ON INDIA AND US. Page1 ACKNOWLED GEMENT It is a matter of great satisfaction and pleasure to present this presentation on IMPACT OF RECENT RECESSION ON INDIA AND US ”. I take this opportunity to owe my thanks to all my faculty members for their encouragement and able guidance at every stage of this report. There are people who simply by being there influence and inspire me to do thing. I am grateful to Ms. SHIPRA MAITRA, director for creating a conducive environment in the institute for a purposeful education. I am grateful to Mr Kumar Saurabh, for his encouragement. I acknowledge my gratitude and indebtness to him who spared his precious time in guiding me and for making valuable suggestions in compiling this project report. I express my gratitude towards all those people who have helped me directly or indirectly in completing this report. Mohd. Atif Khan Enroll no. A3104608027 BCOM.(HONS) AMITY COLLEGE OF COMMERCE AND FINANCE P.T.O

Recent Recession

Embed Size (px)

Citation preview

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 1/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 1

ACKNOWLED

GEMENT 

It is a matter of great satisfaction and pleasure to present this presentation on“IMPACT OF RECENT RECESSION ON INDIA AND US ”. I take thisopportunity to owe my thanks to all my faculty members for their encouragement and able guidance at every stage of this report.

There are people who simply by being there influence and inspire me to dothing. I am grateful to Ms. SHIPRA MAITRA, director for creating aconducive environment in the institute for a purposeful education.

I am grateful to Mr Kumar Saurabh, for his encouragement. Iacknowledge my gratitude and indebtness to him who spared his precioustime in guiding me and for making valuable suggestions in compiling thisproject report.

I express my gratitude towards all those people who have helped me directlyor indirectly in completing this report.

Mohd. Atif Khan

Enroll no. A3104608027 

BCOM.(HONS)

AMITY COLLEGE OF COMMERCE AND

FINANCE 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 2/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 2

1)INTRODUCTION 

Recession is the result of reduction in the demand of products in the global

market. Recession can also be associated with falling prices known as deflation due to

lack of demand for products. Again, it could be the result of inflation or a combination of 

increasing prices and stagnant economic growth in the economy.

Recession in the West, in 2008 especially the United States, is very bad news for 

our country. The companies in India have most of out sourcing coming from the United

States. When our exports to United States increased over the past years, exports for 

January declined by 22%. There is a decline in the employment market due to the

recession in the West. There has been a significant drop in the new hiring which is a

cause of great concern for United States. Some companies have laid off their employees

and there have been cut in promotion, compensation and perks of the employees.

Companies in the private sector and government sector are hesitant to take up new

projects. And they are working on existing projects only. Projections indicate that up to 1

crore persons could lose their jobs in the current Fiscal year ending March. The 1 crore

figure has been compiled by the Federation of Indian Export Organization [FIEO], which

says that it has carried out an intensive survey. The Textile, Garment and Handicraft

Industry are worse affected. Together they are going to lose 4 million jobs by April 2009

according to the Federation of India Export Organization [FIEO]. There has also been a

decline in the tourist inflow lately. The real estate has also a problem of tight liquidity

situation, where the developers are finding it hard to raise finances.

IT Industries, Financial sector, Real Estate Owners, Car Industry, Investment

Banking and Other Industries as well are confronting heavy losses due to fall down of 

global economy. Federation of Indian Chambers of Commerce and Industry [FICCI]found that with the global recession, inventories industry like Garments, Gems, Textile,

Chemicals and Jeweler have cut production 10% to 50%.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 3/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 3

1.1) Definition:

Recession is not to be confused with depression.

Recession means a slowdown or slump or temporary collapse of business

activity. In its early stage it can be controlled in a methodical matter.

Experience helps to avert total collapse. Unchecked, it leads to serve

depression. Depression is the dead end. It is the time to close shop

completely. It is a total state of irrevocable economics failure. When a

country is doing well as round its Gross Domestic Product [GDP] is on the

rise.

Overall economy is bullish; it is not only the stock exchange that tells

riches to rags stories but even small businesses. It all adds to the burden on

the National Exchequer. An economist may give a detailed, comprehensive

definition of recession. But for the Layman who has been affected knows it

only when he loses his job and has no money to pay his credit and loans.

Recession is when the customer faces foreclosure and the banker comes

knocking for recovery of his loan. Many companies and even countries go

bankrupt for want of liquid funds and cash flow for even daily requirement.

A recent news in the Economic Times says that the Govt. of U.K. has

decided to mortgage its reserves in order to face the acute recession.

It you look at it from the point of view of a businessman, recession is

a transitory phase. The Business cycle dating committee of the National

Bureau of Economic Research [NBER] has another definition. It profiles the

business that has peaked with their activity in one reason and fall naturally

in the next season. It regains its original position with new products or sales

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 4/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 4

and continues to expand. This revival makes the recession a mild phase that

large companies can tolerate. As the fiscal position improves there is no

reason to worry. Recession can last up to a year. But when it happens year 

after year then it is serious.

1.2)Are we facing recession or not:

Yes, for the simple reason that not only our neighbors but our friends

are unemployed. There is less of business talk and more billing worries.

Transitory recession is good for the economy, as it trends to stabilize

companies to slow down and take stock. There is a saying, ‘when it’s toughthe tough get going and going’. The weaker companies will not survive the

brief recession also. Stronger companies will pull through then resources.

Then is it time to worry? When you are facing a foreclosure, when the chips

are down and creditors file cases of recovery.

Firms face closures when they go through recession and are not able

to recover from losses. If, at this time, they are not able to sustain their 

prices and stocks then there is more trouble. Even when the recession

periods get over, they will not be able to do well. If a business survives a

recession period they should be able to survive a depression. But how many

recession proof businesses are there who will eventually survive the

recession?

1). those that have been able to save their funds.

2). those who have not invested in fly-by-night companies.

3). those who remain calm till the storm passes.

4). those that trade stock immediately and decide to reinvest in a

Recession proof business.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 5/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 5

1.3) Identifying recession:

In a 1975 New York Times article, economic statistician Julius

Shiskin suggested several Rules of Thumb to identify a recession; these

included the rule of two successive quarterly declines in GDP [Gross

Domestic Product]. Over time, the other rules have been largely forgotten,

and a recession is now often identified as the reduction in a country’s GDP

[Gross Domestic Product] or [negative real economics growth] for at least

two quarters. Some economists prefer a more robust definition of a 1.5% rise

in unemployment with in 12 month.

In the United States the business cycle dating committee of theNational Bureau of Economic Research [NBER] is generally seen as the

authority for dating US recession. The National Bureau of Economic

Research [NBER] defines on economics recession as ,”a significant decline

in the economics activity spread across the country, lasting more than a few

months, normally visible in real GDP [Gross Domestic Product] growth,

Real Personal Income, Employment [non-farm payrolls], Industrial

Production, and Wholesale-Retail sales”. Almost universally academic

economists, policy makers, and businessmen defer to the determination by

the National Bureau of Economics Research [NBER] for the precise dating

of a recession onset and end.

1.4) Causes of recession:

a) Currency Crisis:

A currency crisis which is also called a BOP [Balance of 

Payment], occurs when the value of a currency quickly, under mining its

ability to serve as a medium of exchange or a store of value. It is a type of 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 6/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 6

financial crisis. Currency crisis can be especially destructive to small open

economic or bigger, but not sufficiently stable ones. Government often taken

on the role of fending of such attacks by satisfying the excess demand for a

given currency crisis using the country’s own currency reserves or its

foreign reserves.

As are accompanied with speculative attack on the country and at the

time of attack the currency is under the final exchange rate region.

b) Energy crisis:

` An energy crisis is any great bottleneck in the supply of energy

resources to an economy. It usually refers to the shortage of oil and

additionally to electricity or other natural resource.

An energy crisis may be referred to as an oil crisis, petroleum crisis,

energy shortage, or electricity crisis.

c) War:

War is a reciprocated, armed conflict between two or more non-

congruous entities, aimed to reorganizing a subjectively designed, geo-

politically desired result. War is an interaction in which two or more

opposing forces haves a struggle of wills. War is not necessarily considered

to be the same as occupation, murder or genocide because of the reciprocal

nature of the violent struggle and the organized nature of the units involved.

War is limited to the human species engaged in massive conflicts which

might be termed warfare and chimpanzee pads will engage each other in

tribe like warfare.

d) Under consumption

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 7/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 7

In under consumption theory, recession and stagnation arise due

to inadequate consumer demand relative to the amount produced. It is an old

concept in economics, going back to Thomas Maithus it not earlier, the

concept of under consumption has been US ed repeatedly as part of the

criticism of say’s law until under consumption theory was largely replaced

by Keynesian economics which points to a more explanation of the failure of 

aggregate demand to attain potential output i.e. the level of production

corresponding to full employment.

e) Overproduction:In economics over production refers to excess of supply over 

demand of products being offered to the market. This leads to lower prices

and unsold goods. Over production is the accumulation of unsolvable

inventories in the hands of business.

f) Financial Crisis:

The term financial crisis is applied broadly to a variety of 

situation s where some financial institutions or assets suddenly lose a large

part of their values. In the 19 and 20th century many financial crisis were

associated with banking prices and many secession coincided with these

panics. Other situation that is often called financial included stock market

crashes and busting of other financial bubbles, currency crisis and sovereign

defaults.

1.5) Effect of recession:

a) Bankruptcies:

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 8/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 8

Bankruptcy is a legally declared inability or impairment of an individual or 

organization to pay his creditors. Creditors may file a bankruptcy application

against a debtor in an effort to recoup a portion of what they are owned or 

initiate a restructuring. In the majority of cases, however, bankruptcy is

initiated by the debtor.

b) Credit Crunches:

A credit crunches is a reduction in the general availability of 

loans or sudden lightering of the condition required to obtain it loan from the

banks. A credit crunch generally involves reduction in the availability of 

credit independent of a rise in official interest rates. Many times a credit

crunch is accompanied by a flight to quality by lender and investors, as they

seek less risky investments.

c) Deflation:

In economics deflation is a decrease in the general price level of 

goods and service. Deflation occurs when the inflation rate falls below or 

resulting in an increase in the real value of money allowing one to buy more

goods with the same amount of money. Deflation is also linked with

recession and with great depression historically not all episodes of deflation

correspond with periods of poor economic growth.

d) Foreclosure: 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 9/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 9

Foreclosure is the legal and professional proceeding

in which a mortgagee or other lien holder usually a lender obtains a court

ordered terminations of a mortgagor’s equitable right of redemption while

this equitable right exist the lender cannot be sure that it can successfully

repossess the properly, thus the lender seeks to foreclosure the equitable

right to redemption.

e) Unemployment:

Unemployment occurs when a person is available to work and

seeking work but currently without work. The prevalence of unemployment

is usually measured using the unemployment rate, which is defined is the

percentage of the in the labor force who are unemployment rate is also used

in economics studies and economic indices such as the US [United States]

conference bards index of leading indicators as a measure of the state of the

macro economics.

1.6) Stock market and Recession: 

Some recessions have been anticipated by stock market

declines. In stock for the long run, Siegel mentions that since 1948, ten

recessions were preceded by a stock market decline, by a lead time of 0 to

13 months [average 5.7 million], while ten stock market declines of greater 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 10/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 10

than 10% in the DJIA [Dows Jones Indus trial Average] were not followed

by a recession.

The real-estate market also usally weaknes before a recession.

However real-estate declines can last much longer than recession.

Since the business cycle is very hard to predict, Siegel argues that it is

not possible to take advantage of economic cycles for timing the

investments. Even National Bureau of Economic Research [NBER] takes a

few months to determine if a peak or through has occurred in the US [United

States].

During an economic decline, high yield stocks such as fast moving

consumer goods, pharmaceuticals, and tobacco tend to hold up better.

However when the economy starts to recover and the bottom of the market

has passed growth stocks tend to recover faster. There is significant

disagreement about how health care and utilities tend to recover.

Diversifying one’s portfolio into international stocks may provide some

safety, however economics that of the US [United States [may also be

affected by a recession in the US [United States].

There is a view termed as the Halfway Rule according to which

investors start discounting an economic recovery about halfway through a

recession. In the 16 US recessions since 1919, the average length recession

has been shorter. Thus if the 2008 recession followed the average, the

downturn in the stock market would have bottomed November 2008.

1.7) Recession and Politics:

Generally an administration gets credit or blame for the state of the

economy during its time. This has caused disagreement about when a

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 11/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 11

recession actually started. In an economic cycle a downturn can be

considered a consequence of an expansion reaching an unsustainable state

and is corrected by a brief decline. Thus it is not easy to isolate the causes of 

specific phases of the cycle.

The 1981 recession is thought to have been caused by the tight money

policy adopted by Paul Volker, Chairman of the Federal Reserve Board,

before Ronald Reagan took office. Reagan supported that policy economist

Walter Heller, Chairman of the Council of Economic Advisers in the 1960s,

said that “I call it a Reagan Volcker Carter recession. The resulting taming

of inflation did, however, set the stage for a robust growth period during

Reagan’s administration.

It I generally assumed that government activity has some influence

over the presence or degree of a recession. Economists usually teach that

some degree of recessions is unavoidable, and its causes are not well

understood. Consequently, modern government administration attempts to

take steps to harness recession also not agreed upon. They are often

unsuccessful, at least at preventing a recession, and it is difficult to establish

whether they actually made it less severe or longer lasting.

1.8) History of recession:

There is no commonly accepted definition of global recession; IMF

[International Monetary Fund] regards periods when global growth is less

than 3% to be global recession. The IMF [International Monetary Fund]

estimates that global recession seems to occur over a cycle lasting between 8

and 10 years. During what the IMF [International Monetary Fund] terms the

past three decades, Per Capita global output growth was zero or negative.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 12/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 12

Economists at the IMF [International Monetary Fund] state that a

global recession would take a slowdown in global growth to three percent

[%] or less. By this measure, three periods since 1985 qualify: 1990-1993,

1998, and 2001-2002.

According to economists, since 1854, the US [United States] has

encountered 32 cycles of expansions and contraction, with an average of 17

months of contraction and 38 months of expansion. However, since 1980

there have been only 8 periods of negative economic growth over one Fiscal

Quarter or more, and 4 periods considered as recession:

January-July 1980 and July 1981- November 1982; 2 year totals.• July 1990-March 1991 8 months.

• March 2001-November 2001: 8 months.

• December 2007- current 15 months as of March 2009.

From 1991 to 2000, the US [United States] experienced 37 quarters of 

economic expansion, the longest period of expansion on record.

For the past three recessions, the National Bureau of Economic Research

[NBER] decision has approximately conformed to the definition. Involving

two consecutive quarters of decline, it was preceded by 2Q [Two Quarters]

of alternating decline and weak growth.

2) RECESSION IN US AND OTHER COUNTRIES.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 13/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 13

Official economic data shows that a substantial number of nations

are in recession as of early 2009. The US [United States] entered a recession

at the end of 2007 and 2008 and many other nations followed suit.

The US [United States] housing market correction [a consequence of 

US housing bubbles] and sub prime mortgage crisis has significantly

contributed to a recession.

The 2008-2009 recessions is seeing private consumption fall for first

time in nearly 20 years. This indicates the depth and severity of the current

recession with consumer confidence so low; recovery will take a long time.

Consumers in the US [United States] have been hard hit by the current

recession, with the value of their house dropping and their pension saving

decimated on the stock market. Not only have consumers watched their 

wealth being eroded them now fear to lose their jobs as unemployment rises.

United States employers shed 63,000 jobs in February 2008, the

most in five years. Former Federal Reserve chairman Alan Greenspan said

on April 6, 2008 that ‘there is more than 50% chance the United States could

go into recession”. On October 1, 2008 the Bureau of Economic Analysis

reported that an additional 156,000 jobs had been lost in September 2008

were declared by Moody’s to be in recession. In November 2008 employers

eliminated 533,000 jobs, the largest single month loss in 34 years. For 2008,

an estimated 2.6 million US jobs were eliminated.

Although the US economy grow in the first quarter by 1% by June

2008 some analysts stated that due to a protracted credit crisis and “rampant

inflation in commodities such as Oil, Food and Steel; the country was

nonetheless in a recession. The 3Q [Third Quarter] of 2008 brought on a

GDP {Gross Domestic Product] retraction of 0.5% the biggest decline in

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 14/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 14

2001. The 6.4% decline in spending during Q3 [Third Quarter] on non-

durable goods, like clothing and food, was the largest since 1950. A

November 17, 2008 report from the Federal Reserve Bank of Philadelphia

based on the survey of 51 forecasters suggested that the recession started in

April 2008 and will last 14 months. They project real GDP [Gross Domestic

Product] declining at an annual rate of 2.9% in the Q4 of 2009. These

forecasts represent significant downward revisions from the forecasts of 

three month ago.

A December 1, 2008, report from the National Bureau of Economic

Research [NBER] stated that the United States has been in a state of 

recession since December 2007 [when economic activity peaked], based on

a number of measures including job losses, declines in personal income, and

decline in real GDP [Gross Domestic Product].

A few other countries have seen the rate of growth of GDP [Gross

Domestic Product] decrease, generally attributed to reduced liquidity sector 

price inflation in good and energy, and the US slowdown. These include the

United Kingdom, Canada, Japan, Australia, China, New Zealand and the

Euro zone. In some, the recession has already been confirmed by experts,

while others are still waiting for the Q4 [Fourth Quarter] GDP [Gross

Domestic Product] growth data to show two consecutive quarters of negative

growth.

India along with China is experiencing an economic slowdown but not a

recession.

2.1) Past recession in the US:

The United States economy has suffered 10 recessions since the End

of World War II. The great depression in the United States was an economic

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 15/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 15

slowdown, from 1930 to 1939. It was a decade of high unemployment, low

profits, low prices of goods, and high poverty.

The trade market was brought to a standstill, which consequently

affected the world markets in the 1930s. Industries that suffered the most

included Agriculture, Mining and Logging.

In 1937, the America economy unexpected fell, tasting through most

of 1938. Production declined sharply, as did profits and employment.

Unemployment jumped from 14.3% in 1937 to 19.0%.

The United States saw a recession during 1982-83 due to a tight

Monetary Policy to control inflation and sharp correction to overproduction

of the previous decade. This was followed by Black Monday in October 

1987, when a stock market collapse saw the Dow Jones Indus trial Average

plunge by 22.6% affecting the lives of millions of Americans.

The early 1990s saw a collapse of junk bonds and a financial crisis.

The United States saw one of its biggest recessions in 2001, ending ten years

of growth, the longest expansion on record.

From March to November 2001, employment dropped by almost 1.7

million. In the 1990-91 recessions the GDP [Gross Domestic Product] fell to

1.5% from its peak in the second quarter of 1990. The 2001 recession saw a

0.6% decline from the peak in the Q4 [Quarter Fourth] of 2000.

The dot-com burst hit the US economy and developing countries as

well. The economy also suffered after the 9/11 attacks. In 2001, investor’s

wealth dwindled as technology stock prices crashed.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 16/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 16

2.2) Current crisis in the US:

The defaults on sub prime mortgages [home loan

defaults] have led to a major crisis in the US. Sub prime is a higher risk debt

offered to people with poor credit worthiness or unstable incomes. Majors

banks have landed in trouble people could not pay back loans.

The housing market soared on the back of easy availability of loans.The reality sector boomed but could not sustain the momentum for long, and

it collapsed under the gargantuan weight of crippling loan defaults.

Foreclosures spread like wildfire putting US economy on shaky growth.

3) IMPACT OF AMERICAN RECESSION ON INDIA.

 Indian companies have major outsourcing deals from the United

States. Indians exports to the US have also grown substantially over the losebetween 1 to 2 percentage points in GDP [Gross Domestic Product] growth

in the next Fiscal year. Indian companies with big tickets deals in the US

would see their profit margins shrinking.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 17/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 17

The worries for exporters will grow as rupee strengthens further 

against the dollar. But experts note that the long-term prospects for India are

stable. A weak dollar could bring more foreign money to Indian markets. Oil

may get cheaper brining down inflation. A recession could bring down oil

price to $70 per barrel.

The whole of Asia would be hit by a recession as it depends on the

US economy. Even though domestic demand and diversification of trade in

the Asian region will partly counter any drop in the US demand, one simply

can’t escape a downturn in the world’s largest economy. The US economy

accounts for 30% of the world’s GDP [Gross Domestic Product].

Says Sudip Bandyopandhyay Director and CEO, Reliance Money

“in the globalize world complete decoupling is impossible. But India may

remain relatively less affected by adverse global events, “in fact, many

Small and Medium Companies [SMCs] have already started developing

trade ties with China and European countries toward off big losses.

Manish Sonthalia, head, equity, Motilal Oswal Securities says if the

US economy contracts much more than anticipated, the whole world’s GDP

[Gross Domestic Product] growth which is estimated at 3.7% by the IMF

[International Monetary Fund] will contract, and India would be no

expectation.

The only silver lining is that the recession will happen slowly,

probably in six months or so. As of now, IT and IT-enabled services,

Textiles, Jeweler, Handicraft and Leather segments will suffer loses because

of their trade link certain sections of commodities could face sharp impact

due to the volatile nature of these sectors. C.J. George, Managing Director,

Geojit financial services, says profit of lots of re-export firms may be

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 18/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 18

affected. Countries like China import commodities from India do some

value-addition and then export them to the US.

The IT sector will be the worst hit as 75% of its revenues come from

the US. Low demand for services may force most Indian fortune 500

companies to slash their IT budgets. Zinnov consulting a research and off 

shore advisory, says that besides companies from ITES and BPO automobile

companies will be affected.

During a full recession, WE companies in health care, financial

services and all consumers demand driven firms are likely to cut down on

their spending. Among other sectors, manufacturing and financial

institutions are moderately vulnerable. If the service sector takes a serious

hit, India may have to revise its GDP [Gross Domestics Product] to about 8

to 8.5% or even less

Lokendra Tomar, Senior Vice-President, integrand, a BPO [Business

Process Outsource] firm, says the US recession is likely to have a dual

impact on the outsourcing industry. Appreciating rupee along with poor 

performance of US companies [low firms, investment banks and media

houses] will affect the bottom line of the outsourcing Industry. Small BPO’s

[Business Process Outsource] which are operating at a net margin of 7.8%

will find it difficult to survive.

According to Dharmakirti Joshi, Director and Principal Economist

of CRISIL, along and serve recession will, seriously affect the portfolio and

fixed investment flows. Corporate will suffer from volatility in foreign

exchange rates. The export sector will have to devise new strategies to

enhance productivity.

3.1) Consequences of US recession on India job market:

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 19/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 19

Worst affected because of United States recession will be the service

industry of India. Under service industries come BPO, KPO, IT, ITETS, etc.

Service industry contributes about 52% to India’s GDP [Gross Domestic

Product] growth. Now if that is going to get hurt then it will also hurt India’s

overall growth but very slightly. India is not going to face a majority impact

due to US recession. People may say that there is going to be a huge job loss

due to recession and will cite the example of TCS [TATA CONSULTANCY

SERVICE] firing about 500 employees but these were employees who

didn’t perform and for cost cutting one have to reduce non performing asset

and that exactly what has been done. There is no threat to the skilled people.

According to NASS company India will have a shortage of about 5 million

skilled people in IT/ITETS.

Apart from this India’s Travel, Tourism and Power industry is going

to grow at a better rate. This is again a good sign. India has a huge

population and a huge consumer base so we don’t have to always depend on

US for our growth. India’s GDP [Gross Domestic Product] is expected to

grow at the rate of 8.5 - 8.9 which is again way above the growth rate of US

and only second highest in the world after China.

This recession gives United States opportunity to be innovative and

to think out of box so that US directly doesn’t affect our robust growth. Due

to increasing Rupee exporters are having a hard time but it has been noted

that our exporters are not that efficient and in past they got the benefit of 

depreciating rupee. So now its time to be innovative and more effective and

increase the over all efficiency and go for systematic cost cutting to balance

the rupee effect. Infact there are lots of scope for improvement. In West

Africa goods at departmental stores are sold at the rate 5 times than Indian

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 20/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 20

prices and Indian goods are not exported to several countries in West Africa,

it’s an excellent opportunity for our exporters.

4) RECESSION and INDIAN INDUSTRIES:

In the current global economic slowdown, every

sector of business is being affected and is witnessing a hard time. But IKON

marketing consultants reports that in India there are few sectors which will

grow in this adverse situation.

As every business sector is affected by present global crisis and

everybody is talking of slowdown in business, still in India there are few

sectors will grow in this adverse situation. Let’s have look:

A) FOOD:

No one can survive without basic food material like milk, vegetables

and drinking water. Food processing companies will not be affected much

and rather will earn profits by increasing the prices. These are the basic

needs which we as a common man can not produce by our self.

According to Ministry of Food Processing Industry [MFPI], the food

processing industry in India was seeing growth even as the world was facing

economics recession. According to the Minister, the industry is presently

growing at 14% against six to seven percent growth in 2003-2004. The

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 21/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 21

Indian food market is estimated of over US $182 billion and accounts for 

about two third of the total Indian retail market. Further, the retail food

sector in India likely to grow from around US $70 billion in 2008 to US $

150 billion by 2025. 

B) RAILWAY:

As the aviation sector has been affect much badly and resulting in

sharp rise in the air ticket rates the frequent traveler’s will prefer railways to

cut the cost of traveling and this will result in increased traffic in railway and

long queues at railway booking counters. The freight traffic of Indian

railways has continued to grow in the last few months, albeit at slow pace,

indicating only marginal impact of the global recession on the Indian

economy.

The railway registered 13.87 % growth in revenue to Rs. 57,863.90

crore in the first nine months ended December 31, 2008. While total

earnings from freight increased by 14.53% at Rs. 39,085.22 crore during the

period, passenger revenue earning was up 11.81% at Rs. 16,242.44 crore.

The railways have enhanced freight revenue by increasing its axle loading,

improving customer service and adopting an innovative pricing strategy.

C) PSU BANKS [Public Sector Unit]

As seen in the private sector much of the job cuts due to global

slowdown, its public sector unit [PSU] Banks which against gained much

confidence due to job safety and security. More and more people to turn

onwards government institutions, particularly banks in the quest for safety

and security.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 22/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 22

A report “opportunities in Indian Banking sector”, by market

research company, RNCOS [Research and Consultancy Solutions] forecasts

that the Indian banking sector will grow at a healthy Compound Annual

Growth Rate [CAGR] of around 23.3% till 2011.

D) EDUCATION:

As education is considered as the basic necessity and in India it is

seen as a long term investment by presents and with respect to the demand

still there is a huge supply gap. The craze of study in foreign universities

among the Indian youth still alive which will prompt foreign education

institutes to target India provided vast young population is willing to join.

We will see more and more educational institutions coming up in India in

recent coming years.

Huge government as well as private investment is likely to flow into

the Indian educational system D.E.Shaw, a US $ 36 billion, global private

equity firm is planning to invest around US & 200 million in the Indian

Education sector.

E) TELECOM:

People will not stop to communicate with each other due to global

crisis rather it has been seen that it will increase much particularly with

mobile communication. With cheap cell phones available in the Indian

market and cheaper call rates, the sector has become the necessity and

primary need of everyday life.

Telecom sector, according to industry estimates, year 2008 started

with a subscriber base of 228 million and will likely to end with a subscriber 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 23/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 23

base of 332 billion a full century. The telecom industry expects to add at

least another 90 million subscriber in 2009 despites of recession. The Indian

telecommunication industry is one of the fastest growing in the world and

India is projected to become globally by 2010.

F) IT [Information Technology]:

Recent news shows that Indian IT sector will grow 30 to 405 in this

year. And on the other side to survive in current slowdown, industries have

to decrease the cost and for that they will result to customized IT solutions

which will further boost up the software solution demand.

India is fast becoming a hot destination for outsourced e-publishing

work. As per a Confederation of Indian Industry [CII] report, the industry is

growing at an annual rate of 35% and India’s outsourcing opportunities in

the value-added and door service such as copyediting, project management

indexing, media services and content deployment will help make the

publishing BPO [Business Process Outsource] industry worth US $ 1.46

billion by 2010.

G) HEALTH CARE:

India in case of health care facilities stick lakes the adequate supply.

In health care sector also there is huge gap between demand and supply at all

the levels of society. Still there are so many urban areas were you could you

hardly find any multi specially hospital. And in case of metros the market

sentiments itself created a need of psychological consolation.

Health care. This is a US $ 35 billion industry in India, is expected

to reach over US $ 75 billion by 2012 and US $ 150 billion by 2017. The

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 24/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 24

healthcare industry is interestingly poised as it strives to emerge as a global

hub due to the distinct advantage it enjoys a clinical excellence and low

costs.

H) LUXURY PRODUCTS:The high and affluent class of society will not be affected much by

this global crisis even if their worth is reduced significantly. They will not

change their lifestyle and will not stop spending on luxurious goods. So

luxurious products market will not be affected and in fact to maintain the

lifestyle those affluent will spend more for it. Luxury car makers are pouring

in to the nouveau riche [Audi, BMW are the most recent entrant].

I) M&A & MARKETING CONSULTANTS:

As in the current business slowdown survival will be the main focus,

the marketing and management consultants will be called for to reduce the

costs and to show the ways to survive and stay in market. Others may join

hands to flight with this situation together will call for the marketing &

M&A consultants. In a booming market there are growth strategies and

M&A opportunities to advice on when business are caution back,

consultancies will be right there to help clients decide where to wield the

axe.

According to Ministry of Commerce and Industry’s estimation, the

current size of consulting industry in India is about Rs.10, 000 crores

including exports and is expected to grow further at a CAGR of 

approximately 25% in next few years.

J) MEDIA AND ENTERTAIMENT:

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 25/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 25

In current bad news times, where people are losing jobs and getting

enough time to watch TV, they will seek entertainment at home and hence

advertising revenues will increase for the commercial channels. Also

business like production of religious texts and religious materials, religious

channels will do well. The TRP of religious channels will increase compare

to the other entertaining commercial channel.

5) SMEs: STRENGTH OF INDIAN ECONOMY: 

5.1) SMEs: 

Like India are in a state of transition. They are striving to be outward

looking global economies rather than inward looking local economies. In a

changed scenario, this can be possible only if Small and Medium scale

Enterprises [SMEs] are adequately bolstered. With more than 13 million

SMEs operating in the country, India can certainly boast of quite a handful.

SMEs [Small and Medium scale Enterprises] are new economics

visionaries fuelling economic growth. They are the leaders who will pioneer 

products and jobs and create new exports. As the country swims against the

recessionary tide to stay afloat, it is waking up to the reality that in the

changed scenario, SMEs hold the key to prosperity in THESE recessionary

times, developing country.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 26/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 26

• Significant Strides Despite Odds:

SMEs [Small and Medium Enterprises] have, over the years, made

significant strides through thick and thin and have achieved objectives like

contribution to domestic production, export earning, low investment and

flexibility in operations and also inadequate contribution towards to R&D

[Research and Development].

In spite of these limitations the SMEs [Small and Medium

Enterprises] have made significant contribution towards technological

development and exports.

SMEs [Small and Medium Enterprises] have been established in

almost all major sector in the Indian industry such as food processing,

agricultural inputs, chemical and pharmaceuticals, computer software and so

on.

• Swimming Against Slowdown:

A survey undertaken by the Federation of Indian Chambers of 

Commerce and Industry [FICCI] says 94% of the SMEs [Small and Medium

Enterprises] have been “severely to moderate hit” by the economics

slowdown. The survey was conducted among 116 SMEs manufacturing a

diverse range of products from 20 locations across the country, mostly

catering to the export market. Among other factors, rising cost of raw

materials and lack of buyers for product were high lighted as the problematic

areas.

It is estimated that SMEs [Small and Medium Enterprises] account

for almost 90% of industrial unit in India and 40% of value addition in the

manufacturing sector. They contribute 35% to India’s merchandise export.

Towards meeting the National Development objectives of growth rate of 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 27/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 27

over 8% on a sustained basis, it is imperative for the industrial sector to

grow at a faster pace supported by a vibrant SMEs sector towards this, the

government’s policy initiative like enactment of the new Micro Small and

Medium Enterprises Development Act [MSMED] 2006.

Their future scope for increasing their export potential market share

in domestic market and then achieving status of serious players in the

“global value chain” access to finance and capital are the key resources for 

improved competitiveness and effective operation of SMEs.

BANK FINANCE To SMEs:A) BANK OF INDIA:

In recognition of the fact that the MSMEs

[Micro Small and Medium Enterprises] can indeed rejuvenate the economy

in the face of the global economic slowdown, BOI [BANK OF INDIA]

continues to be a pioneer in extending liberal credit to the sector. Te bank’s

lending to MSMEs [Micro Small and Medium Enterprises] sector has grown

from Rs. 11,649 crore as on 31.03.2005 to Rs. 25,443 crore as on

31.03.2009, showing an average annual growth rate.

The bank has achieved these results by

adopting many aggressive measures some of them being

1) Attaching high priority to MSMEs lending while finalizing corporate

credit budgets year after year.

2) Granting adequate lending powers to the line functionaries.

3) Enunciating a liberal and customer centric SMEs policy.

4) Laying down stiff deadline for disposal of credit request received at

branches.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 28/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 28

5) The bank has formed 88 clusters in different areas and has extended

credit of about Rs. 1,000 crore.

B) STATE BANK OF INDIA [Pillar of support since 1956]:

SBI [STATE BANK OF INDIA] has been

playing a vital role in the development of small scale industries since 1956.

SBI USP [Unit Selling Plan] lies in the fact that it is not just a fair weather 

bank, but stands by its customers in the up saving as well as the down swing.

To service the specific credit needs of SMEs

[Small and Medium scale Enterprises], SBI establishes the SMEs business

unit in 2004. During the year 2008-2009 advances to MSME sector 

increased to Rs. 93,808 crore as on 31.02.2009 from Rs. 74,324 crore as on

31.03.2008, registering a growth of 26.21%. While deposits of SMEs

increased by Rs. 53,042 crore during year 2008-2009.

SBI has two schemes namely ´SMEs care”

and “SMEs help” were launched to meet the urgent fund requirement.

Recently the bank has launched a new loan product called “SBI Micro

Loan” where maximum loan amount will be 5 lakh to meet the requirement

of both working capital and equipment purchase “traders easy loan has been

further simplified the process”.

5.2) Micro finance: 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 29/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 29

• Meaning:

Micro finance is the provision of broad range of financial services

such as deposits, loans, payments service, money transfers and insurance to

poor people and low income households and their micro enterprises. It is aneffective tool for making the banking services accessible to the rural

unbaked arrears. Improved access and efficient provision of savings, credit

insurance facilities would enable the poor setup micro enterprise, build up

economic assets, manage the risks better and enhance income earning

capacity and resulting improve their standard of living.

• Small Lenders Beat Big Crisis:

 

While big banks blazed with toxic assets in major economies, tinytenders in poor villages in the developing world should have crumbled under 

pressure. This hardly business is called microfinance, where specialized

lenders borrow money from mainstream financiers like banks to and lend to

poor entrepreneurs without credit histories. This lender called Micro Finance

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 30/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 30

Institutions [MFIs] serves up small, something 100 or lower, to borrowers

who are excluded from the formal banking system. This is a far cry from sub

prime borrowers who borrowed too much without the means to pay back.

Financing the needs of this “bottom billion” eager to step out the

poverty trap caught the imagination of commercial investors over the last

decade. While about 100 million borrowers crowed the sector, 80% of whom

are served by only 20% of the MFIs [Micro Financing Institutions], this is

only a length of the total number of potential borrowers.

From near 30 years ago, microfinance lending hit nearly $14 billion

in 2007. The founders range from large public and private sector donors to

commercial investors. Leading up to the financial crash in 2008, funding

glutted the market as too much capital chased too few top tier MFIs [Micro

Finance Institutions]. Both domestic and international capital markets vied

to lead to MFIs, who played them off against each other for lowest priced

and largest loans. But as soon as the crisis hit investors were quick to turn

off the tap.

 

• Micro Financing In India Needs Technology Shift:

To overcome the shortcoming a technology based model using

straight through processing is evolved by Sukkaki Foundation.

India is a country of villages even today but an account of lack of 

infrastructure resulting in lack of opportunities for the population migration

of youth continues unabated. The urban centers are getting flooded with

masses. To step this migration we have to private opportunities to under 

privileged people of rural areas. Micro finance is a major tool available to

create opportunities and help people to raise their quality of life. Although

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 31/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 31

this fact is well establishes and understood the approach taken to achieve is

yet to prove itself and hence despite huge money mode available for these

projects success is nowhere visible. The business correspondent and

business facilitator model envisioned by RBI [Reserve Bank of India] and

commercial banks needs majors revamp.

• Micro finance: Impact On Indian Market:

Industry estimates peg the reach of MFIs [Micro Finance

Institutions] at over 50 million individual customers.

Micro finance, which includes a wide variety of financial servicesuch as Micro-Remittance, Micro-Saving, Micro-Credit, Micro-Pension, and

Micro-Insurance, has seen substantial growth in India in the last few years.

Industry estimates pay the reach of MFIs [Micro Finance Institutions] at

over 50 million individual customers, the vast majority of which are serviced

and governed through the Self-Help Group [SHG] model

While the reason that MFIs originally started business was to

address the unorganized money lending business, the overall intention was

to enable the poor to get out of their debt traps from local money lender by

providing credit for income generating activities, in addition to services that

would allow a safety net for their families, such as micro-insurance.

Micro finance has impacted not only the rural and urban poor, but

also a number of business units that serve this target segment such as in

A) Financial inclusion

B) Provision of high growth markets for industry.

C) Rural employment.

D) Creation of micro-entrepreneurs.

E) Education.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 32/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 32

While the sustainability v/s outreach challenges still exists when it

comes to reaching out to people in remote arrears, or it people with low

economic and social status , technology is continuously evolving, and is

available to circumvent and/or address these challenges and enable MFIs

[Micro Finance Institutions] to further their positive impact on society.

• Recession Has Not Affected US As We Depend More On

Domestic PSU’s: 

“Evangelical Social Action Forum [ESAF] was established in 1992

as a Christian response to the social and economics needs of people. ESAF

[Evangelical Social Action Forum] stands for sustainable holistic

transformation of the poor and marginalized for a just t and society. K.Paul

Thomas, Managing Director of ESAF micro finance and investment shares

his thoughts with Finance enterprises”

 

(Interview with a Que. & Ans)

1) What service does MFIs provide to reduce poverty and how?

Ans. From the ESAF [Evangelical Social Action Forum] point of view we

organize poor people into group and sangams to identify their problems in

an efficient manner. We give them loans for income generation and

consumption and encourage their saving habit through their sangam an apex

federation. The positive economics features thus entertain social

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 33/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 33

development. They also provide them business development service by

imparting entrepreneurship training and giving them marketing support

through their retail outlets.

2) How can MFIs be made more affordable to the poor?

Ans. The interest rate can be reduced in outreach. More outreach means

more business volume. In another way, interest rates can be reduced if the

government allows the MFIs to accept deposits from their borrower, which

will help them to access low cost funds.

3) What should be the role of the banks in the proper functioning of the

MFIs?

Ans. The commitment of commercial bank to micro leading has been fragile

and not based solidly in its institutional mission. This situation should be

changed of course; the main role of the bank is to provide adequate funds on

time, to meet the requirement of MFIs [Micro Finance Institutions]. They

should also bring an end reduce the red tapes involved in sanctioning of 

loans. Faster procedures help the MFIs to meet the client requirement faster.

4) What is the role of the government in the upliftment of this sector?

Ans. Now the government has accepted the significance of micro finance

through the budget, so it is obligatory for them to pass the micro finance

sector development and regulation bill at the earliest. Through RBI [Reserve

Bank of India], SIDBI and NABARD the government can provide

refinancing and infrastructure support to MFIs.

5) In the context of micro lending what is the scenario now in the wake

of recession?

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 34/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 34

Ans. In India economy at the grass root level are still vibrant and

MFIs[Micro Finance Institutions] mostly deal with these groups. Hence the

repayments are not affected, but the flow of money into the sector from

international bank got slightly affected due to recession. The fact, that we

depend more on domestic PSU [Public Sector Unit] bank reduced the effect

of recession on MFIs [Micro Finance Institutions].

6) Micro finance is the new buzz in mutual fund industry in India. How

can it set a new dimension to the industry?

Ans. The mutual fund companies can utilize the clientele of Mutual Fund

companies. Apart from that mutual fund providers should come with some

innovative Systematic Investment Plan schemes which are compatible with

the income level of the poor. This allows the poor to enjoy the advantages of 

investing in capital market.

7) What should be the guidelines for the functioning of MFIs?

Ans: At present Microfinance non banking financial companies are working

under the guidance of RBI [Reserve Bank of India]. Saadhan- an association

of MFIs in India has published a code of conduct for its member MFIs. But

NGO [Non Government Organization], MFI [Micro Finance Institution] are

not regulatory authorities. So it is important that micro finance regulatory

bill, which is hanging fire from 2007, should passes at the earliest. All MFIs

should be regulated by this Bill.

8) How can financial inclusion help in the empowerment of women?

Ans. The best possible way to expand the efforts of financial inclusion is

through the empowerment of women. When a woman starts earning

independently they can improve the well-being of their household and

educate the children. Moreover Self Help Group boosts their social networks

and community participation.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 35/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 35

9) What are your suggestions to the finance ministry to make MFIs

more profitable? Should they be given more tax concessions?

Ans. Of course tax concessions are required to MFIs to make more profits.

Considering the key role played by MFIs to balance the economy interest

subsidies should be provided. Also debt relief schemes applicable to

commercial bank should be made applicable to MFIs as well.

• How Can We Develop Microfinance Sector:

The bank is undertaking the micro financing activity through 2

delivery channels

1} extends the finance to micro finance institutions for onward lending to

Self-Help Groups [SHG].

2} extends credit facilities to the SHG’s for onward lending to their 

members.

The bank has been consistently taking initiatives to develop the

micro finance sector and to expand the outreach and increasing the coverage

under micro finance. During the year 2009-2010 bank has declined to

develop and promote at least 5 Self Help Group [SHG], in each village in the

area of operation and to ensure their credit linkage. Bank is also extending

finance to the micro finance institutions for on lending to SHGs so that their 

credit requirements can be fulfilled.

6) RECESSION: AN OPPORTUNITY FOR INDIAN

ECONOMY.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 36/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 36

6.1) Global Recession is also an opportunity for India:

The near recession in the United States and the global meltdown of 

course, have its impact on India High-Tech Industry, as it is one of the

greatest financial crisis of globalize times. But it also presents an

opportunity for Indian services vendors to improve their market share, while

forcing them to diversify and de-risk across sector and geography.

Lehman Brothers went bankrupt September 15. A day earlier,

Merrill Lynch had announced that Bank of America was acquiring it. A

week earlier, US mortgage giants Freddie Mac and Fannie Mac went into

Federal Receivership. And with each news flash the Indian sensex swungwidely downward, partly in sympathy, partly with foreign funds pulling out

because e they needed the cash. And the jitters echoed in the hallways of a

host of tech service companies who were servicing any of these firms, or 

their US based suppliers, this was bad news the Indian and business process

outsourcing service industry is strongly dependent an North America and

specifically on the sector that we call BFIS [Banking, Finance, Insurance,

and Services].

Accordingly, many of the Indian tech/ BPO [Business Process

Outsource] services exporters looked harder beyond North America, which

used to account for of our services export 3 years ago. They went to Europe

and Asia and an adventure few Indian companies even came to the India

market

Financial services have been the mainstay of Indian software and

BPO services exports. This began to change a few years ago, with telecom

and engineering services picking up. That process has now accelerated.

Telecom is a huge growth market in Asia and especially in India and China.

The United States congress approved a revised $700 billion package to bail

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 37/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 37

out the US financial sector. This means major opportunity for India based

service companies.

India is not de-linked from the world, and the financial meltdown

has certainly impacted US. While some of the impact is real and direct like

foreign institutional investors pulling out funds, which they needed back 

home and thus causing havoc with rupee a lot of it is wild overreaction.

Yet, Indian services vendors have an opportunity waiting. There are

factors in their favor. The dollar has swung very hard in the other direction

now. India brand and regulation of areas, beginning with financial services

but now extending to telecom, engineering services and medicine and more

is on the rise.

Even so, it will mean belt tightening and more focus on efficiency,

just as the fuel crisis and cost is forcing United States towards more efficient

transport. The global financial meltdown will mean some tough tomes for its

suppliers, but the fittest will survive and emerge stronger and many will find

opportunity in the crisis.

6.2) Branding in Times of Recession:

Over the past few years, brand equity has emerged as a key strategic

asset. CEOs in many industries now see their brands, whether product,

service or corporate, as a source of strategic control and a way to build

stranger with customers.

The importance of the brand as a strategic asset is broadly accepted

and top management agrees to varying degrees depending on the nature of 

their industry, that brand equity has to be developed and leveraged strongly

brands are recognized as intangible assets that influence investment

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 38/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 38

decisions and market capitalization and as leading indicators of future

revenue streams.

When the economy stalls most companies take a closer took at their 

physical assets and assess what is critical and what is expendable or can be

deferred. However, they are often not as careful regarding investments

needed to support their intangible assets, including brands, and slash them

perfunctorily, without thinking about the damage that may occur, because e

at these times, these investments are suddenly viewed as deferrable expense

and not as investment.

Yet, when there is an economic downturn brand support is amongst

the first to face a cut. Companies surrender painstakingly built brand equity

by laying off customer service personnel a terrible decision determinate in

the long term. After all while customer value is realized value the potential

for future value generation lies in brand equity and its stability in customer 

relationship.

In a downturn, understanding customer is even more critical. Instead

of cutting the market research budget protect the budget and preserve the

longer term projects concerning innovation and trends. We must known

where our customers are going over through the downturn in a better 

competitive position. Most immediately we need to know how customers are

redefining value as price elasticity curves changes. Customers search and

negotiate harder for durable goods. They are more willing to postpone

purchases, trade down or buy less. Many are shifting down the “no frills”.

New product launches under the aegis of a trusted brand often soon are more

likely to succeed because e interest in new brands and new categories wanes,

as risk invernesses dominates.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 39/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 39

6.3) Winning In Turbulent Times:

• An Unprecedented Global Crisis:

March 16, 2008 Bear Stearns is acquired for 2 dollars a share against

its 52 weeks high of 134 dollars a share. July 14, 2008 oil hits 145 dollars a

barrel and then collapses to34 dollars with in 6 months. September 15, 2008

collapse of Lehman Brothers. November 20, 2008 Dow Jones at a record

low of 7449 points. June 1, 2009, General Motors files for bankruptcy. We

are living in a time that seen unprecedented volatility. From boom to bust in

a matters of month.

The India Impact:While the crisis began with the US housing market, the ferocity and

speed with which it has appeared around the world and even into India has

surprised everyone. As the governor of the RBI DR. D.Subbaro, pointed out

in a recent speech “contrary to the decoupling hypothesis” emerging

economies too have been hit by the crisis. In a rapidly globalization world

the decoupling hypothesis was never totally persuasive. However it is still

good particularly at a time when many other economies in the west are

actually shrinking.

• Crisis As An Opportunity:

Over the last 100 years or so that unilever has been in existence we

have leveraged these crisis into opportunities and emerged stronger each

other. It sounds simple enough today but to be able to execute this strategy

we had to develop an even sharper understanding of rapidly to these

changing consumer needs and to respond to these changes quickly. Cash

generation and cost saving were key. This was achieved by single mindedly

reducing completely in our operations.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 40/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 40

Consumer understanding has always been and will continue to be at

the heart of our business. At a time like this, it is crucial to understand and

respond to changing consumer and shopping behavior.

In the words of Mahatma Gandhi,“The future depends on what we do in the present” it is precisely

with this inspiration and spirit that we seek to win in these turbulent

times”.

-Harish Manwanl.

(Chairman of HUL at the company’s AGM held on Friday, July 3 2009).

6.4) Steps Taken by Government and RBI:

The Central Bank even cut its benchmark report rate by150 basis

points to 7.5% on October 19, 2008 in an attempt to get some of that money

out of the bank vaults still no go. The RBI recently turned up the thermo

state once more this time to bank to starts lending at reduced interest rates. It

cut its benchmark report and reserve rate by 100 basis points. But again,

there hardly any movement. The bank are still carting their surplus cash over 

to the RBI and dumping it there for safe keeping, for even as a low a return

as 5%. Take a look at the money tipped over at the RBI window.

For the first five days of the month, till the RBI cut the rater, banks

plunked Rs.243,310 crore with the RBI for a return only 6% over the next 3

working days, banks again deposited Rs.84,635 crore with Central bank for 

a return of just t 5%. The total for just t 8 days works out to over Rs.

327,000 crore.

In effect this means banks are still way of leading to corporate

despite the sea of liquidity and rate cuts unleashed by the central bank.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 41/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 41

These also then convey how banks are still uncertain about the future and

that they are about the ability of their corporate clients to pay up in time.

Here’s an example a PSU [Public Sector Unit] was able to issue 5 years

bonds to banks with a coupon of 9.33% around the same time, one of the top

5 India INC companies also borrowed 3 years money. But at 10.10% clearly

cut banks are willing to take a risk and the government, even if it’s a

subsumed severing guarantee, but not an even. Private company’s banks

have not forgotten the nightmares of the early 1990s when bank NPA ruled

around 10.14%. This time despite the prodding forms the government and

the central bank they are unwilling to stick their neck outs. The RBI has

allowed banks to restructure loans a euphemism for looking the other way

when a loan from bad that might in ordering times have been called for 

stricter treatment. But the banks are still not biting.

The problem also seems to be in the system liquidity absorption

capacity. Whatever steps the government takes at moment such as providing

cheap cash to corporate through a variety of refinance windows not only are

banks reluctant to lead even corporate are loath to load up their balance

sheets with fresh debt. Many of them are drawing down their existing credit

lines with banks emboldened some what by the new restricting space to

finish existing projects but are unwilling to bet on new projects.

Therefore, the key to the current economic impasse lies on the

demand side. The government has tried addressing the issue by spending on

infrastructure and by cutting taxes to boost demand. There are also not

without their associated problems. Any investment in infrastructure will

yield results only after a long lag, and the nature of improved technology

does not allow for the higher employment generation that one saw few years

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 42/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 42

ago. Plus to get an infrastructure project started is also time consuming

financial closure in these days of clammy credit markets is a tough call.

Some economists say that the production orientation of the economy

has changed in favor of expensive consumer products a sector that might

slow off the blocks in reviving. In such situation reviving demand for wages

goods might needs to be tested. The occasion might present itself soon with

experts forecasting a better than average winter crop, the government should

facilitate hassle free can be spent. This may sound simplistic, but storing the

physical infrastructural infirmities should be one of the first achievable steps

on the long road to recover.

7) BREAKING NEWS: 

7.1) RBI puts trust reserves in foreign bank again:

In what could be another sign of revival of confidence

in the global financial system the RBI has slowly started moving back to

foreign exchange reserves. According to the latest RBI figures, assets

parked with foreign commercial banks rose gradually from $4,729

million in February to $5,092 million in July.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 43/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 43

Last year, after the sub prime crisis broke out the central bank had

withdrawn fund sparked with foreign commercial banks and moved them to

safer queues such as other central banks, the Bank for International

Settlements [BIS] and the international monetary fund. This began

happening much before the collapse of the Lehman Brothers in September 

2008 when the rumbling over sub prime loans begins to rail global markets.

Banks of the reserves are invested either in top-rated sovereign

paper or with other central banks the Bank for International Settlements

[BIS] and International Monetary Fund [IMF] as they are considered safe

and liquid queues. Of later the central bank has stated parking a small

portion of its forex assets with foreign commercial banks where the returns

are marginally higher. Explaining its rationale of deploying the forex reserve

RBI in its latest annual report said that as such the foreign currency assets

are invested in multi currency and multi market portfolio decisions involving

the pattern of investment are driven by the broad parameters of portfolio

management namely safety liquidity and returns. It has also acknowledged

that in response to the development in the global financial markets in 2008-

2009, the strategy was suitably adjusted in regard to commercial bank. As

for the recent pick up in exposure with foreign commercial bank an

economist with an American investment bank speaking on condition of 

anonymity, said “since the country in which the money is parked in not

made public, it is difficult to acknowledge this as a trend. This is because e

the dollar has bean weakening against major global currencies. If the money

is parked in a Non-US commercial bank a lot of the enhanced exposure that

one is seeing with commercial banks could be a valuation effect.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 44/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 44

RBI [Reserve Bank of India] expresses its foreign

currency assets in dollars. However it holds a host of currencies, including

the ones in the basket comprising the Sterling, Pound, Euro and Yen, besides

the dollar. In addition there is a small diversified portfolio of non currencies.

However no Central Bank makes public, the currency composition of its

reserves.

7.2) Weak global market likely to weigh on Dalal Street:

Shares in India are likely to open weak a Tuesday, following a

downtrend in world markets on Monday. Key Asian and European markets

clocked looses on concerns that valuations have become expensive after the

6 month long rally. Shares in Hong Kong, Taiwan and South Korea ended

marginally lower while most markets in Europe were down around 1% or 

more.

The emerging markets index comprising 22 countries fell 0.7%.

According to Bloomberg Data, the index is quoting at a price earning ratio

of around 21 times trailing 12 month earning its highest level in over 9 year.

Back home, the sensex is quoting at a 12 month trailing price earning ratio

of roughly 22 times, way below the 29 times it was quoting at in January

2008 before the market crashed . Market watchers say foreign fund flows

will be crucial for the market to sustain recent gains as domestic institutions

have cut back on their purchases significantly.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 45/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 45

The United States Federal open market committee begins its two

days meeting on interest rate policy on Tuesday. Most experts feel rates will

belief unchanged. In a recent interview, US President Barack Obama said

he did not expect the job market to improve any time soon despite signs of 

an uptrend, there is speculation that the fed may discuss s cutting back on

the economic stimulus package it had unveiled to cushion the impact of the

recession. The index of US leading economics indicators in August rose for 

the fifth straight time, further strengthening the popular view that an

economics recovery is underway. The conference board’s gauge of the

economic outlook for the next 3 to 6 months rose 0.6% in line with what

most exports had estimated. The latest rise comes on the back of a revised

0.9% rise in July.

Most of the United States Macro Economics data in the past 2

weeks, such as retail sales, new home construction, have been better than

expected. However, rising unemployment continues to be a cause for worry.

There are concerns that co-ordinate pull back of the economic stimulus

across markets could tighten liquidity, causing a partial pull back of funds

from risky assets like emerging markets equities crude, oil prices fell 2.5%

to 70.23% a barrel on the New York mercantile exchange. Gold and Copper 

prices too were under pressure. The dollar climbed 0.6% against Euro, its

second consecutive day of gains.

But the recent news is that the Sensex has touched the magic figure of 17

thousand points. It shows that India is fast recovering from the dismal

recession it had been experiencing.

7.3) US job losses slow unemployment dips:

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 46/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 46

The America Economy lost 247,000 jobs ion July and in a reversal,

the unemployment rate fell slightly to 9.4%, the government reported on

Friday {7-8-09}. Although business are expected to keep cutting jobs

through the rest of the year, the US Labor Department latest figures offered.

Some faint sign that the sinking job market was approaching bottom.

The length of work week in creased albeit

slightly foe 1st time since August t. A sign that businesses were not scaling

back hours to cut their pay roll costs. The government said fewer jobs were

lost this spring than it had initially estimated, reversing June job losses to

443,000 from 467,000. “The basic message is that the rate of job cuts is

diminishing and that’s good news” said Nariman Behravesh chief economies

at its global insight.

The Obama administration weathered intense criticism last month

when the place of the job losses accelerated after leveling off in May.

Conversation critics have the monthly jobs report which has rapidly because

e a political football, as evidence that the stimulus was not working, while

liberal have previously maintained that it showed have the economy needed

another jolt of stimulus .

7.4) Indian job losses slow unemployment dips: 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 47/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 47

Five lakh people were rendered jobless between Octobers to

December 2008 due to the recession, according to the latest government

study. The findings are part of a first of its kind survey conducted by the

labor and employment as part of a study on the effect of economics

slowdown unemployment in India.

A sample size of 2,581 units covering 20centres across 11 states was

taken up of the survey. Eight major sectors like Textile and Garment

industry, Metals and Metal product, IT and BPO, Automobile, Gems and

Jewelers, Transportation, Construction and Mining industries were also

included in the survey.

The total employment in all these sectors had come down from 16.2

million in September 2008 to 15.7 million by December 2008.exporting unit

has observed a higher decline in employment with gems and jeweler force.

This is followed by metal and textile sector which lay off 2.6% and 1.29% of 

their work force respectively.

Among the domestic sector units, gems and jewelery again

witnessed the maximum decline in employment with 11.9% of their work 

force losing jobs. This was followed by automobiles and transport sector that

shed 4.79% and 4.03% of their workforce. The study also ford that the

overall decline in contract workers was observed to be 3.88% during the

period in comparison to only 0.63% decline direct employees.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 48/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 48

But once again the good news is that the corporates are likely to hike the

pay of their executives by 11 to 12 %

7.5) Sub prime:

In order to understand what is now happening in the world economy,

we need to go a little back in past and understand what was happening in the

housing sector of America for past many years. In United States, a boom in

the housing sector was driving the economy to a new level. A combination

of low interest rates and large inflows of foreign funds helped to create easy

credit condition where it becomes quite easy for people to take home loans.

As more and more people took home loans, the demand for property

increased and fueled the home prices further. As there was enough money

to lend to potential borrowers, the loan agencies started to widen their loan

disbursement reach and relaxed the loan conditions.

Since almost everybody was driven by the greed factor during that

housing boom period the common sense practice of checking the customer’s

repaying capacity was also ignored in many cases. As a result, many people

with low income and bad credit history or those who come under the NINJA

[No Income, No Job, and No Assets] category to all principles of financial

prudence. These types of loans were known as sub-prime loans as those

were are not part of prime loan market [as the repaying capacity of the

borrower was doubtful].

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 49/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 49

Like this way, the US banks were losing their funds in property and

having no cash in hand. Again these policies of United States were applying

to some other countries also and results are also same shown out, due to this

it will become a sub-prime crisis.

Though, America is a Capitalist country [liquid- cash] they only

know how to earn money. America is very much famous in producing

weapons. They sell their weapons to other countries and earn money.

 

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 50/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 50

8) IS RECESSION OVER?

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 51/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 51

8.1) Recession very likely over: 

Federal Reserve Chairman Ben Bernanke said on

Thursday [15-9-09] that the worst US recession since the great

depression was probably over, but the recovery would be slow and it

would take time creates new jobs.

“Even though from a technical perspective the recession is very

likely over at this point, it’s still going to feel like a very weak economy for 

sometimes” Barnake said after recovery would be slow and it would take

time create new jobs.

“Even though from a technical perspective the recession is very

likely over at this point, it’s still going to feel like a very weak economy for 

sometimes” Barnake said after giving speech at a Brooking Institution

conference. In declaring the recession over, Bernanke went slightly beyond

the fed’s most recent assessment that the economy was leveling off and thatindicators on growth had improved.

However he cautioned that growth next year would probably be not

much faster than the economy so called long run potential rate, which meant

it would be slow to absorb excess capacity and pare the unemployment rate.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 52/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 52

“The general view of most forecasters is that pace of growth in 2010 will be

moderate less than you might expect given the depth of the recession

because of ongoing headwinds” Bernanke said.

He spoken on the one year anniversary of the collapse of Lehman

Brothers, which sparked a global panic that the fed to cut interest rates to

almost 0%. Economists generally estimated United States trend potential

growth to be in a range around 2.5% Bernanke acknowledged that a

recovery could turn out to be either stronger or weaker than forecasters

expect, but warned of ongoing pain in the labour market under the expected

growth rate.

-Bernanke Ben.

8.2) US job losses may be finally over:

The number of Americans filing first time claims for jobless benefits

fell unexpectedly last week, a sign that the labour market is deteriorating at a

slower pace as the economy pulls out of the recession.

Application dropped by 12,000 to 545,000 in the week ended

September 12, 2009, from a revised 557,000 the week before, labour 

department data showed in Washington on Thursday [10-09-09]. The total

number of people collecting unemployment insurance rose the prior week, to

6.23 million. The job market may be starting to stabilize as government and

private reports reinforce forecasts that economics growth will resume this

quarter. Economists surveyed by Bloomberg this month said the

unemployment rate will reach 10% this year, a reminder that hiring and not

pick up for several months and that consumer likely won’t lead the recovery.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 53/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 53

It is nice to see another move down in initial claims, but the

continuing number is definitely kind of sticking at pretty high levels said

Michael Feroli an economist at JP Morgan chase and company in New

York. As long as were continuing to see pretty high initial and continuing

claims we’ll still have negative job growth.

-Shobhana Chandra.

8.3) The END of the Recession: 

It appears the US economy is not shrinking any more. Pundits are

predicting a 2.3% growth in the GDP [Gross Domestic Product] in the 3Q

[Third Quarter] of the current year. If their perditions turn out to be correct,

the length of the current recession would be about 19 months the longest

since the Great Depression but just two or three months longer than the

recession of early 1970s and early 1980s and the sixth longest since the

beginning of the 20th century.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 54/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 54

Short, it may be but the so called likely end of the recession does not

look sweet. The US economy remains fragile and job market conditions are

terrible. The economy has lost close to 7million jobs in less than 2 years.

The job loss continues although at a much lower pace than it did at the peak 

of the recession.

True, there is some good news driving the positive forecasts. In the

2Q [Second Quarter] of this year the GDP [Gross Domestic Product] fell by

just 1% after shrinking by 6.5% in the 1Q [First Quarter]. According to

Christina Romer, Chief of the Presidents Economy Advisory Council, the

government stimulus package raised GDP [Gross Domestic Product] growth

in the 2Q [Second Quarter] by at least 2% points. Non-government experts

give some what less credit to the stimulus package per se but there appears

to be a consensus that government intervention has rescued the economy

front recession.

Stimulus spending has been just one of the several way in which the

government has tried to rescue the economy and so far, not the most

significant one. Perhaps that most important government intervention was

the bailout of banks that restored confidence in the ability of the banking

system to cater to corporate credit needs. The Federal Reserve is also buying

trillion of dollars worth of mortgage backed securities which has lowered

mortgage costs for home owners and new buyers. These decisions have been

heavily criticized by the media and US congress, but they have helped

rescue the economy from what could have became a second depression.

The good news is that the signs of economics recovery appear to be

global. A recent OECD report states that there are strong signs of economic

recovery in Italy and France and clear signs of troughs in Canada, Germany,

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 55/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 55

The United Kingdom and The United States. Asian economies are also

emerging from economics slowdown. Such recovery, if it materializes will

strengthen global economic growth.

There is also some mention that the current recession will not be V-

shaped but W-shaped meaning that the current expected recovery will be

followed by another recession very soon.

The long-term job market situation; however appears to be very bad.

According to July employment report, a third of the unemployment have

been out of work for more than 6 months, the highest since the government

started collecting this data in 1948. The number of persons who have been

unemployment for at least 15 months has increased by 7.4% since last

December. Indeed, if recession were measured by the state of the job market,

pundits would be cautions in pronouncing end of the recession in the US.

President Obama approval rating will not remain insulated from the

state of the job market for long and therefore his government is expected to

use stimulus funds to create jobs.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 56/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 56

8.5) THE INDIAN SCENE:

-

“TIME TO TIGHTEN BELTS”

Later this month Prime Minister Man mohan Singh will travel to

Pittsburgh and meet the heads of government of the G20 nations. Among

other things, they’ll talk about when would be the best time to start

tightening fiscal belts around the world.

For over a year now, as rich nations slipped into recession, their 

governments have thrown money around and dropped interest rates to stem

the slide. This seems to have paid off: the global economy is pulling back 

from the brink. Even federal boss Ben Bernanke now believes that the US is

back on the road to slow recovery.

Many people believe that all countries should tighten their belts

together: a “co-ordinate exist strategy “ if you like Jargon for India, that

would mean keeping interest rates low and money supply trotting along

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 57/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 57

briskly for some more time, may be for as much as another year, while the

West limps back to normally.

That would be a big blunder. India’s economy is very different from

the development ones. There’s no reason why India’s policies should move

in lockstep with the West. The Great Depression thought as that India’s

economy is far, far more resilient to shocks than many supposed. Yes, the

contraction in the West hurt some export oriented industries, but even that

shocks seems to be easing.

Maruti Suzuki, the 800 kg Gorilla of India’s car industry sold 40%

more cars in August this year compared to August last Year. Export are a big

driver the West is suddenly discovering the virtues of saving money and

small, fuel efficient cars that were made for the thrifty Indian car buyer are

now best sellers overseas.

India domestic demand also seems to have up well. Hero Honda, the

market leader in motorcycle grew August sales by 37%.

India has an enormous enthusiasm for infrastructure, everything

from roads, ports and power to schools and water supply. A research from

Goldman sacs, published last week, reckons that India will need $11.7

trillion to fund all this over the next 10 year. That’s a huge turn of money,

but the report goes on to say that Indians can fund it out of their own

pockets.

Unlike the US where the savings rate was zero in 2008 and has

climbed back to about 7% today’s, Indians save a lot. The saving rate is

already over 35% of incomes and Goldman Reckons this’ll raise to 40% in

another 7 years. Don’t be surprised by this high number, it seems to be

fairly common in Asia Singapore’s saving rate has been around 45% for the

last 26 years, Chinas since 1993 and Malaysia’s from 1996.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 58/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 58

Developed countries have relied on consumption to drive growth.

Over the next 10 years or so, India will rely on investment and savings to

grow. But to get there, we need policies that protect our own interest, not

chase the latest global fad.

The main threat to saving is inflation, rising price that eat into the

value of every rupee saved.

Anyone who shops for food will tell you that there’s only one way

that price have moved in the last one year. Northwards, its not just food

that’s getting costlier, all commodities are, from a lower of $37 per barrel,

crude oil new traders at $71; Gold recently hit $1,017 per ounce, a level way

above its historical trends of around $300 per ounce, Iron Ore, Copper and

Zinc price are also soaring.

High cost Gold affects the jeweler business, but ever rising food

budgets could bankrupt families. No democracy in India the political

tolerance for high inflation is very low.

That’s something Manmohan Singh and his team need to remember 

when they talk” Exist Strategy” in Pittsburgh. For India, which never went

through a recession the problems are entirely different. We need to invest for 

the long term. To do that, people need to have the confidence that inflation

isn’t going to vaporize their saving.

The only sensible option is to start right now, without for other 

nations to start tightening their belts. India’s weathered the global crisis

relatively well. It now has to move fast so that prices are termed before the

rest of the world goes into a high inflation spirit.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 59/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 59

IMPORTANT THOUGHT FOR RECESSION.

“ Coming together is Beginning, Keeping“ Coming together is Beginning, Keeping together is Process, Working together istogether is Process, Working together is 

SUCCESS”.SUCCESS”.

P.T.O

8/7/2019 Recent Recession

http://slidepdf.com/reader/full/recent-recession 60/60

IMPACT OF RECENT RECESSION ON INDIA AND US. Page│ 60

Bibliography

www.google.com

www.wikipedia.com

www.yahoo.com

www.bing.com

www.metasearch.com

www.answers.com