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JCPenney March Merchandising Set
Spring Set March 2015
Process
• Sold in Spring POS for all products
• Team merchandised new products for JCP photo shoot
• Repurposed the proposed 30x33 POS to fit front of Slot Table
New Receipts/Shop Doors - March 2015
New LK
• Sustainable Chino • 4 colors – blue stripe, camel, khaki, navy
• POS – 18x5.5, 11x18, 32x48
New Receipts/Shop Doors - March 2015
Cool 18 Oxford Short• Flat Front/Pleat - 4 colors, black, navy, string, khaki
• POS – 18x5.5
Shop Doors - March 2015
Feature Table
• Performance Cotton• 5 colors – khaki, mocha, dk gray, gray, black – no product on bottom shelf
• POS – 18x5.5, 11x14
Shop Doors - March 2015
Slot Table
• Cool 18 FF – all colors
• POS – 18x5.5, 11x14
Shop Doors - March 2015
Ballet Bars
• Roytex SS Shirts – Knit, Microfiber, Havanna
Shop Doors - March 2015
Back Wall
• W2W FF and Pleat – all colors
Visual Update Doors - March 2015
Aisle table
• Performance Cotton – all colors
• POS – 18x5.5, 11x14