RECAP AGS

BECOMEFAMOUSFOR THEDESTROYER.

OBJECTIVEINTRODUCE A NEW ICON.ENHANCE APPAREL MESSAGING.

EXPRESS THRU A PIECE OF AMERICAN SPORT CULTURE.

1RETAIL EXECUTIONS

DTC Niketown BerlinNike Frankfurt AirportNike HamburgNike ViennaNike Zurich

CATEGORY DESTINATIONS SNIPES | 9 DOORS

SPECIALTY SOTO BerlinCREAM HamburgNIGH CologneAMEN MunichPAAR ViennaGRAND ZurichCELLOPHANE Lausanne

OVERVIEW

1RETAIL EXECUTIONSNIKETOWN BERLIN

1RETAIL EXECUTIONSNIKETOWN BERLIN

1RETAIL EXECUTIONSNIKETOWN BERLIN

1RETAIL EXECUTIONSNIKE STADIUM STORE HAMBURG

1RETAIL EXECUTIONSNIKE HAMBURG

1RETAIL EXECUTIONSNIKE HAMBURG

1RETAIL EXECUTIONSNIKE VIENNA

1RETAIL EXECUTIONSNIKE VIENNA

1RETAIL EXECUTIONSNIKE ZURICH

1RETAIL EXECUTIONSNIKE ZURICH

1RETAIL EXECUTIONSSNIPES CATEGORY DESTINATIONS

1RETAIL EXECUTIONSSNIPES CATEGORY DESTINATIONS

1RETAIL EXECUTIONSSNIPES CATEGORY DESTINATIONS

1RETAIL EXECUTIONSSNIPES CATEGORY DESTINATIONS

1RETAIL EXECUTIONSSNIPES CATEGORY DESTINATIONS

1RETAIL EXECUTIONSDIGITAL COMMERCE | FRONTLINESHOP.COM

2SPORTS MARKETINGATHLETE SEEDING

SEEDING PACK BLACK FELT BOX WITH LEATHER TOP AND DESTROYER LOGO STITCHING WAS GIVENTO SELECTED AGS ATHLETES.

MARIO GÖTZE | LEWIS HOLTBY | MARKO MARIN | NURI SAHIN | LIRA BAJRAMAJARIANE FRIEDRICH | SEBASTIAN BAYER | CAROLIN NYTRA KEVIN BRIGHT | MALIK MÜLLER

BRAVO SPORT | SAMI KHEDIRA

2SPORTS MARKETINGATHLETE SEEDING

WELT AM SONNTAG | SAMI KHEDIRA

2SPORTS MARKETINGATHLETE SEEDING

BILD.DE | LIRA BAJRAMAJ

2SPORTS MARKETINGATHLETE SEEDING

LIRA BAJRAMAJ NSW PHOTO SHOOT

2SPORTS MARKETINGATHLETE SEEDING

Selected AGS Entertainment assets have been invited to Room 72 in London for theirpersonal Destroyer customizing experience.

KIZ - Berlin HipHop CrewHADNET TESFAI - MTV Urban HostSTRESS - Swiss RapperBOYS NOIZE - DJ & Producer

3ENTERTAINMENT MARKETINGDESTROYER CUSTOMIZING EXPERIENCE

PR NEWSLETTER WITH DESTROYER FOCUS HIT MEDIA OCT 8

3PRNEWSLETTER

SPREAD OF 6 PAGES WITH GRAPHIC ARTIST PAUL SNOWDEN

3COLLAB | QVESTPR

SPREAD OF 6 PAGES WITH HIPHOP ARTIST DENYO

3COLLAB | JPEOPLEPR

SPREAD OF 8 PAGES WITH 36 PRETTY BALLER GIRLS & HIP HOP CREW KIZ

3COLLAB | LODOWN MAGAZINEPR

3COLLAB | LODOWN MAGAZINEPR

SPREAD OF 6 PAGES WITH THE FAYABASH BOYS & LONGSTREET GIRLS CREWS

3COLLAB | KINKI MAGAZINEPR

3COLLAB | KINKI MAGAZINEPR

3COLLAB | KINKI MAGAZINEPR

WE GAVE A SET OF 10 BLANK DESTROYERS TO 3 OF OUR BOLDEST CREWS TO CREATE THEIR OWN CREW JACKET.

KEINEMUSIKkeinemusik.com

LOOKY LOOKYlookylookyposse.de

BEASTINbeastin.de

4ENERGYLOCAL FAME | CREW DESTROYER

KEINEMUSIK

4ENERGYLOCAL FAME | CREW DESTROYER

LOOKYLOOKY

4ENERGYLOCAL FAME | CREW DESTROYER

BEASTIN

4ENERGYLOCAL FAME | CREW DESTROYER

4ENERGYLOCAL FAME | CREW POSTER ARTWORK

SOTO | BERLIN

4ENERGYLOCAL FAME | RETAIL EXECUTION

CREAM | HAMBURG

4ENERGYLOCAL FAME | RETAIL EXECUTION

CREAM | HAMBURG120 SELECTED GUESTS | MUSIC BY BORIS DLUGOSCH

4ENERGYLOCAL FAME | RETAIL LAUNCH EVENT

NIGH | COLOGNE

4ENERGYLOCAL FAME | RETAIL EXECUTION

NIGH | COLOGNE100 SELECTED GUESTS | MUSIC BY ADAM PORT (KEINEMUSIK)

4ENERGYLOCAL FAME | RETAIL LAUNCH EVENT

4ENERGYLOCAL FAME | RETAIL EXECUTION & LAUNCH EVENT

BEASTIN BODEGA x AMEN / MUNICH100 selected guests & Destroyer handover to the Beastin‘ crew

PAAR | VIENNA

4ENERGYLOCAL FAME | RETAIL EXECUTION

BLACK FELT BOX WITH LEATHER TOP AND CREW LOGO STITCHING

4ENERGYLOCAL FAME | SEEDING PACKAGE

CREW HANDOVER

4ENERGYLOCAL FAME | STADIUM BERLIN

4ENERGYLOCAL FAME | STADIUM BERLIN

4ENERGYLOCAL FAME | STADIUM BERLIN

CREW SHOOT | BEASTIN

4ENERGYLOCAL FAME | MEDIA

CREW SHOOT | LOOKY LOOKY

4ENERGYLOCAL FAME | MEDIA

CREW SHOOT | KEINEMUSIK

4ENERGYLOCAL FAME | MEDIA

5NRG MEDIANIKESPORTSWEAR.COM

THE BERLIN CHAPTER

5MEDIANIKESPORTSWEAR.COM

THE MUNICH CHAPTER

HIGHSNOBIETY.COM EVEWITHOUTADAM.NET

ARTSCHOOLVETS.COM KEINEMUSIK.COM

5MEDIACLIPPINGS | ONLINE

BEASTIN.DE LODOWNMAGAZINE.COM

LOOKYLOOKYPOSSE.DE STYLEMAG.NET

5MEDIACLIPPINGS | ONLINE

LOOKY LOOKY KEINEMUSIK

BEASTIN

5MEDIACLIPPINGS | SOCIAL MEDIA

AND MANY MORE.

SNEAKER FREAKER GLOBAL ISSUE

5MEDIACLIPPINGS | PRINT

HIGHSNOBIETY MAGAZINE

5MEDIACLIPPINGS | PRINT

SNEAK U MAGAZINE

5MEDIACLIPPINGS | PRINT

LODOWN MAGAZINE

5MEDIACLIPPINGS | PRINT

SCHLAG DEN RAAB | 3.4 MILLION VIEWER

5MEDIACLIPPINGS | TV

THANK YOU