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Real World Rapid Content Development Implementations Mark Steiner mark steiner, inc.

Real World Rapid Content Development Implementations Mark Steiner mark steiner, inc. Mark Steiner mark steiner, inc

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Real World Rapid Content Development Implementations

Real World Rapid Content Development Implementations

Mark Steinermark steiner, inc.

Mark Steinermark steiner, inc.

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Session AgendaSession Agenda

Introductions Client Background/Situation Introduction to Tools Tools Strengths/Weaknesses Demonstration of Tools Demonstration of RCD Solutions Let’s Build Something “On the Fly” Session Wrap-up Q & A

Introductions Client Background/Situation Introduction to Tools Tools Strengths/Weaknesses Demonstration of Tools Demonstration of RCD Solutions Let’s Build Something “On the Fly” Session Wrap-up Q & A

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Who am I?Who am I?

BS Industrial Tech. ‘88 MS Instructional Design

‘92 15 years eLearning &

interactive media dev. experience

Dozens of projects from 3 min. to 30 hours in runtime

BS Industrial Tech. ‘88 MS Instructional Design

‘92 15 years eLearning &

interactive media dev. experience

Dozens of projects from 3 min. to 30 hours in runtime

Authorware 2.0, 1993, other tools like Captivate, Articulate, RWD InfoPak, etc. along the way

Presenter - eLearning Confs. US & Europe

Started own eLearning company in March 2001

Authorware 2.0, 1993, other tools like Captivate, Articulate, RWD InfoPak, etc. along the way

Presenter - eLearning Confs. US & Europe

Started own eLearning company in March 2001

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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What is your role?What is your role?

A. Project ManagerB. Instructional DesignerC. DeveloperD. Other

A. Project ManagerB. Instructional DesignerC. DeveloperD. Other

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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What’s an Average Project Lifecycle?

What’s an Average Project Lifecycle?

A. 1 week or lessB. 2 weeks – 1 monthC. 1 month – 3 monthsD. More than 3 months

A. 1 week or lessB. 2 weeks – 1 monthC. 1 month – 3 monthsD. More than 3 months

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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A Quote . . . A Quote . . .

Learning is not attained by chance. It must be sought for with some ardor and attended to with some diligence.–Abigail Adams

Learning is not attained by chance. It must be sought for with some ardor and attended to with some diligence.–Abigail Adams

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Client Background/Situation

Client Background/Situation

Who is General Growth Properties (GGP)? Founded by the Bucksbaum family in 1954 Publicly traded Real Estate Investment Trust ("REIT") General Growth owns, develops, and manages over

210+ shopping malls in 44 states 5000+ employees from HI to NY and MN to TX

GGP Learning Mall Core training, Leadership training, Functional training,

and Systems training on all company software 240 training products, 50,000 + orders in 2006

Who is General Growth Properties (GGP)? Founded by the Bucksbaum family in 1954 Publicly traded Real Estate Investment Trust ("REIT") General Growth owns, develops, and manages over

210+ shopping malls in 44 states 5000+ employees from HI to NY and MN to TX

GGP Learning Mall Core training, Leadership training, Functional training,

and Systems training on all company software 240 training products, 50,000 + orders in 2006

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Pinnacle Performance Group

Pinnacle Performance Group

Challenge 1: Interaction SkillsNeed Learn through modeling Practice

Solution Audio and video examples Custom quiz interaction using

audio example and options

Challenge 2: Low-cost Simulation

Need Employees practice in safe

environment

Solution Custom Flash interaction

Challenge 1: Interaction SkillsNeed Learn through modeling Practice

Solution Audio and video examples Custom quiz interaction using

audio example and options

Challenge 2: Low-cost Simulation

Need Employees practice in safe

environment

Solution Custom Flash interaction

Challenge 3: Re-use Content

Need Employees learn skills Managers learn to coach those

skillsSolution Re-use images Employees focus on their tasks Managers focus on coaching

task

Challenge 3: Re-use Content

Need Employees learn skills Managers learn to coach those

skillsSolution Re-use images Employees focus on their tasks Managers focus on coaching

task

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Another Quote . . . Another Quote . . .

If your only tool is a hammer, you tend to see every problem as a nail.

- Abraham Maslow

If your only tool is a hammer, you tend to see every problem as a nail.

- Abraham Maslow

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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An Introduction to ToolsAn Introduction to Tools

Captivate - records all onscreen actions and instantly create an interactive Flash simulation; can add text captions, narration, interactions, and quizzes.

Articulate - PPT to swf converter, can add v/o, quizzes, some interactivity, launch other web pages.

RWD InfoPak- records applications and Web-based systems and capture data across multiple applications; easily output technical/help documentation from captured sims.

SnagIt - screen capture program with many features.

Centra - virtual classrooms, online meetings and Web conferences; polling, whiteboards, app share, text chat; can record sessions for later playback.

FlashForm™ - Flash-based, form-based tool; can create a variety of interactions and question types with no coding, with coding, can add unlimited interaction types.

Captivate - records all onscreen actions and instantly create an interactive Flash simulation; can add text captions, narration, interactions, and quizzes.

Articulate - PPT to swf converter, can add v/o, quizzes, some interactivity, launch other web pages.

RWD InfoPak- records applications and Web-based systems and capture data across multiple applications; easily output technical/help documentation from captured sims.

SnagIt - screen capture program with many features.

Centra - virtual classrooms, online meetings and Web conferences; polling, whiteboards, app share, text chat; can record sessions for later playback.

FlashForm™ - Flash-based, form-based tool; can create a variety of interactions and question types with no coding, with coding, can add unlimited interaction types.

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Have you used any of these tools?

Have you used any of these tools?

A. Captivate B. Articulate C. RWD InfoPak D. SnagItE. CentraF. FlashForm™

A. Captivate B. Articulate C. RWD InfoPak D. SnagItE. CentraF. FlashForm™

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Another Quote . . . Another Quote . . .

Greatness lies not in being strong, but in the right use of strength.

-Henry Ward Beecher

Greatness lies not in being strong, but in the right use of strength.

-Henry Ward Beecher

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Captivate Strengths and Weaknesses

Captivate Strengths and Weaknesses

Strengths Output to swf Easy-to-use interface Ease of capturing Audio editing

interface Publishing

options/ease LMS connectivity

Strengths Output to swf Easy-to-use interface Ease of capturing Audio editing

interface Publishing

options/ease LMS connectivity

Weaknesses Sometimes misses

some captures Lack of control and

higher-end programming capabilities

Occasional file corruption with audio files

Weaknesses Sometimes misses

some captures Lack of control and

higher-end programming capabilities

Occasional file corruption with audio files

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Articulate Strengths and Weaknesses

Articulate Strengths and Weaknesses

Strengths PPT to SWF If you can use PPT,

use can use Articulate Publishing options LMS connectivity Quiz capabilities Improved menuing

functionality Can launch other web

pages

Strengths PPT to SWF If you can use PPT,

use can use Articulate Publishing options LMS connectivity Quiz capabilities Improved menuing

functionality Can launch other web

pages

Weaknesses PPT converters aren’t

necessarily a blessing to the eLearning world

“New” audio editor is horrid; basically you have to go outside of program to edit audio

Each screen must be a single v/o take (due to unfriendly audio editor design)

No branching, high-end programming, though Engage helps push it in the right direction

Weaknesses PPT converters aren’t

necessarily a blessing to the eLearning world

“New” audio editor is horrid; basically you have to go outside of program to edit audio

Each screen must be a single v/o take (due to unfriendly audio editor design)

No branching, high-end programming, though Engage helps push it in the right direction

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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RWD InfoPak Strengths and Weaknesses

RWD InfoPak Strengths and Weaknesses

Strengths Can quickly and

accurately capture any simulation, even across multiple apps

Output of Tech Docs Editing possibilities

stronger than Captivate; edit to more of an object level

Strengths Can quickly and

accurately capture any simulation, even across multiple apps

Output of Tech Docs Editing possibilities

stronger than Captivate; edit to more of an object level

Weaknesses Not LMS-friendly Program can be

quirky, too many 0.0.0 releases that are buggy: Just give me 0.0 releases with no major bugs

Can’t manipulate individual screens

Can’t import graphics Just feels kinda

“clunky”

Weaknesses Not LMS-friendly Program can be

quirky, too many 0.0.0 releases that are buggy: Just give me 0.0 releases with no major bugs

Can’t manipulate individual screens

Can’t import graphics Just feels kinda

“clunky”

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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SnagIt Strengths and Weaknesses

SnagIt Strengths and Weaknesses

Strengths Great! screen capture

program Amount of options in

both input and output settings

Studio has some graphic manipulation capabilities

Price is very reasonable

Strengths Great! screen capture

program Amount of options in

both input and output settings

Studio has some graphic manipulation capabilities

Price is very reasonable

Weaknesses SnagIt alone is not

much more than a screen capture / simple graphics manipulation program

Weaknesses SnagIt alone is not

much more than a screen capture / simple graphics manipulation program

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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FlashForm™ Strengths and Weaknesses

FlashForm™ Strengths and Weaknesses

Strengths Ease of use Rapid prototyping XML-based Instructional

design expertise of software developer

Software developer very responsive

Strengths Ease of use Rapid prototyping XML-based Instructional

design expertise of software developer

Software developer very responsive

Weaknesses Early in product

life cycle for this project

Using templates creates boundaries

Can add own interactions and screen types with Pro version, but must know Flash well.

Weaknesses Early in product

life cycle for this project

Using templates creates boundaries

Can add own interactions and screen types with Pro version, but must know Flash well.

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Tool DemonstrationsTool Demonstrations

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Solution DemonstrationsSolution Demonstrations

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Solutions PollSolutions Poll

A. Wow! These solutions seem very useful!

B. Pretty good, but I’ve seen better.C. I guess it would do, if that’s all

you have.D. There is no merit to these

solutions and they will be of no value to the learner.

A. Wow! These solutions seem very useful!

B. Pretty good, but I’ve seen better.C. I guess it would do, if that’s all

you have.D. There is no merit to these

solutions and they will be of no value to the learner.

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Another Quote . . . Another Quote . . .

It is better to be approximately right than precisely wrong.

–Warren Buffett

It is better to be approximately right than precisely wrong.

–Warren Buffett

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Let’s build something on the fly!

Let’s build something on the fly!

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Contact InformationContact Information

Mark [email protected] 773-392-79673036 N. LeavittChicago, IL

See examples of eLearning Calculators, Reusable Learning Objects, related links, and other information at: www.marksteinerinc.com

Mark [email protected] 773-392-79673036 N. LeavittChicago, IL

See examples of eLearning Calculators, Reusable Learning Objects, related links, and other information at: www.marksteinerinc.com

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Final Quote . . . Final Quote . . .

He who is afraid to ask is afraid of learning.

– Danish proverb

He who is afraid to ask is afraid of learning.

– Danish proverb

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Q & AQ & A

mark steiner, inc. © 2007 htttp://www.marksteinerinc.com

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Thank you for your time and attention

Thank you for your time and attention