Real Living Home Team MountVernonHomes.com

1485 Yauger Road; Mt. Vernon, OH 43050

OUR STORY Real Living Home Team was founded in the fall of 2006 as a franchise to Real Living Nationwide. Since day one, we have strived to be a full-service real estate company serving the needs of clients in Knox County and the surrounding area.

Our Mission Statement

To provide honest and extraordinary service to our clients, create and maintain an exciting, fun and productive workplace for our agents and support staff,

and to be a good corporate citizen of the community. At Real Living Home Team, we recruit, train and coach only high-quality people to always be at the forefront of customer service, marketing and technology. We also have an excellent support staff and systems to assist our agents and to help keep communications and feedback flowing to and from our clients, agents, other REALTORS, and the community as a whole. When you hire one member of the team, you get the support of the whole team. We also “give back” to the community that supports us, in a variety of ways. Different from some area real estate offices, Real Living Home Team believes it is important to expose its listings to as many REALTORS as possible. To accomplish this, we are members of not only the Knox County MLS, but also the Columbus & Cleveland MLS. We are also proud to be part of the Real Living Network of offices, covering the State of Ohio, giving us the ultimate in state-wide coverage for our listings. We are also in 50 states, coast-to-coast and growing. This gives you, the seller, the best opportunity to sell your home, by reaching more agents, who will in turn, let their buyers know about your home…”casting the net out far and wide,” as possible, to better serve our clients. This is important because in today’s market, you never know where your buyer might come from. Another major part of our marketing is internet marketing, quality photography and virtual tours. Our listings can be found on 100+ internet portals world-wide…again, casting out that net as far and wide as possible. We are located at 1485 Yauger Road (behind the hospital), in a magnificent brick farmhouse that was built in 1829. It is one of the oldest standing structures in the county.

REAL LIVING’S GROWTH NATIONWIDE… Real Living is a vibrant, exciting network of real estate professionals that is rapidly growing nationwide. It was formed in 2002 as a result of the merger with HER, a major force in the Columbus market and other firms. Since then, Real Living Merged with the nationwide mega-franchises, GMAC Real Estate and Prudential Real Estate, for even more coverage. And most recently, the Real Living Network has been acquired by Warren Buffet’s Berkshire Hathaway Real Estate Services, giving you an idea of what Warren Buffet thinks of the future of Real Estate and of Real Living as a company. Being part of the Berkshire Hathaway Network, we now have a HUGE amount of backing to grow our company even more. Watch for great things ahead! Again, we are a LOCALLY-OWNED franchise under the umbrella of Real Living and Berkshire Hathaway. We are dedicated to having our agents be the best-trained Realtors in our market as well as dedicated to being good corporate citizens of Knox and surrounding counties. Our website now features 1000’s of homes throughout Ohio.

740.500.0404 | 614.517.2949

www.JeffKusner.com

Real Living Home Team 1485 Yauger Road

Mount Vernon, OH 43050

THANK YOU!

We must be doing something right!

Knox County Home Sales

Of ten offices serving Knox County our $ market share of listings over $100,000 sold in the Knox County MLS has steadily grown!

Buyers and sellers are responding to our broad reaching Marketing program and customer service. Our Red Signs are

Popping up all over! And if first half listings and solds Are any indication… 2015 will be even better!

Knox Count MLS Stats of homes sold in Knox County

9% 10%

17%

22% 22%

0%

5%

10%

15%

20%

25%

2010 2011 2012 2013 2014

Knox County MLS Listings Over $100,000 Sold

RLHT

Real Living Home Team 1485 Yauger Road, Mount Vernon www.JeffKusner.com

Want to sell your home?…dare to compare…

Real Living Rocks!!! We invite…no, we ENCOURAGE YOU to compare our photography and overall web presentation to our competition. Please go to the number one internet site for real estate, www.Realtor.com. Pretend you’re a buyer looking at listings (use zip code 43050 for a good collection of comparisons.)

Look for:

1. QUALITY OF PICTURES We take great pride in the quality of our photography…COMPARE

2. NUMBER OF PICTURES Most of our listings have up to 25 pictures…COMPARE

3. VIRTUAL TOURS Most of our listings have virtual tours. Also, look at the virtual tours. Ours are REAL virtual tours, not just a normal picture slide show with pictures moving back & forth…COMPARE

4. MORE IN-DEPTH DESCRIPTIONS Our listings have longer descriptions, headlines and more information…and the addresses…COMPARE

5. ADDRESSES ALL of our ads have the addresses. We’ve got nothing to hide. Some of our competitors don’t put addresses in their ads…or prices (they want you to call them so they can capture your name).

6. COMBINED MLS & WEBSITE PRESENCE We believe our listings are listed on more MLS’s and more internet websites than most our competitors. Nobody’s proven us wrong yet. …COMPARE

7. QR Codes. We were the first to use QR Codes in the area. We put them on all our printed materials to help our sellers and to help spread information to buyers …COMPARE

Our Marketing

Our INTERNET REACH stacks up with that of ANY Real Estate Office in the state of Ohio.

We believe MORE IS BETTER…We are always striving to “spread the net out further”.

www.MountVernonHomes.com. Besides being in the Homes Magazine

Our Listings are put on the following sites

(Partial List & it’s Growing…)

Virtual Tours of homes are put on: YouTube, FaceBook, Realtor.com;

MountVernonHomes.com; RealLiving.com; RealLivingHomeTeam.com; Google Base;

FrontDoor.com; HomePages.com; Homeseekers.com; Prudential Properties; VOW; Yahoo; Vast.com; Trulia; Zillow.com; Columbus MLS and about a dozen more.

Plus dozens and dozens of Central Ohio Realtor Websites from IDX from being on Columbus MLS, as well as on websites of all the Real Living Offices Statewide and across the country.

MountVernonHomes.com Realtor.com (Enhanced Package) RealLiving.com RealLivingHomeTeam.com All Real Living Offices in Ohio & U.S. Homes.com AppleValleyOHHomes.com KnoxCountyOHHomes.com MountVernonOHHomes.com AppleValleyLakefronts.com AppleValleyLots.com HotPads.com Oodle.com FrontDoor.com Zillow.com Trulia.com WonderfulColumbus.com LiveDeal CLRSearch.com CraigsList.com BackPage.com Homescape.com Datsphere Trovit

Vast Propbot ActiveRain.com AOL.com Yahoo.com Compuserve.com HomeStore.com HomesPoint2.com Columbus MLS Knox MLS Mansfield MLS * MonsterMoving.com MSN.com Prudential Properties.com FaceBook YouTube* VisualTour* point2homes.com Facebook.com

AND DOZENS AND DOZENS MORE!!! Buyers are searching everywhere. We can’t afford to miss YOUR buyer!

If you have a farm or at least acreage with your home, we have another large list of sites

we put those properties on, also.

SOME OF OUR COMPETITION ONLY LIST IN THE KNOX MLS THE KNOX MULTIPLE LISTING SERVICE ONLY REACHES APPROXIMATELY 100 REALTORS

Some of the big name Realtors in Knox County choose to ONLY participate in the Knox MLS.

In 2014 21% of Knox County listings were sold to buyers represented by out-of-town Realtors.

When a local Realtor’s marketing isn’t enough, it’s time to go with a Regional Realtor with more MLS coverage!

That’s why I list in MULTIPLE MLS SYSTEMS

• KNOX • COLUMBUS • CLEVELAND

BY UTILIZING MULTIPLE MLS YOUR HOME LISTING

REACHES APPROXIMATELY 12,000 REALTORS Jeff Kusner | Real Living Home Team | Mount Vernon OH 740.500.0404 | 614.517.2949 | www.JeffKusner.com

21%*

of all houses sold in the Knox County MLS were sold with an out-of-town Realtor

as the buyers’ agent.

That’s why we use multiple MLS’s…to reach as many Realtors

as we can.

* Knox County MLS stats, 2014

It is critical to be in multiple MLS’s to reach an additional 12,000+ Realtors. Why would

some of our competitors NOT want to reach out of town realtors? Puzzling.

Real Living Home Team

1485 Yauger Road; Mt. Vernon, OH 43050 JeffKusner.com ________________________________________________________________________________

Accessibility is Critical... ...Especially in a Tough Market.

As a professional Realtor, we at Real Living take great pride in the service we provide to our clients and being available. This is true for our entire team.

We cannot afford to be "secret agents", unavailable on weekends or evenings.

Even when we take a vacation or a day off, we’re available by phone, text and email... or one of our teammates covers for us.

We are accessible by e-mail & cell phone nearly 24/7.

When the office is open… we’re available. When the office is closed… the phones forward to a member of our team’s cell phone or to our broker/owner,

which gets answered at all hours of the night.

What does this mean for you? If a buyer or a buyer's agent wants to see your property or just wants more information on a Sunday afternoon they can reach one of us, rather

than having an agent that checks messages Monday morning resulting in an opportunity lost. If someone wants to set up a showing we have access to all the lockbox combos

and all our sellers' contact info at virtually all times. Plus, our lockboxes are compatible to ALL realtors in Ohio, so no hassles there!

Most of our team members eat, sleep and breath real estate.

And if you're one of our clients... that's a good thing!

Thinking of selling,

but don’t want locked into a long-term listing agreement you can’t get out of?

Introducing our

“Easy Out” Guarantee

Regardless of the length of the listing contract, if at any time you change your mind, for whatever reason, you can void the listing

agreement immediately, no questions asked. (up until the property gets into a sales contract.)

It’s written right into the listing agreement.

You are the boss. It is YOUR property, not ours.

We work for you…not the other way around.

There is, however, a reciprocal part of this guarantee. We are working with you as a team to sell your property. If we feel that we are not getting full cooperation from you during the listing agreement in the marketing of the property, such as issues with price adjustments, condition, availability for showings, or other issues, we may give you requests or suggestions to come to a solution. If we cannot agree on a solution to an issue, we reserve the right to cancel the listing following twenty day notice.

The Power

of the world wide web

how will I put your property in front of online buyers? Real Living Home Team

1485 Yauger Road

Mount Vernon, Ohio 43050

Cell: 614.517.2949 | 740.500.0404

Email: Jeff.Kusner@RealLiving.com

Website: Jeff.Kusner.com

I have the information

I intend to sell your home for the maximum price in the minimum amount of time.

To a certain extent, achieving that goal is a numbers game. We need to create a richly detailed, spectacular listing for your home, and then we need to put it in front of as many potential buyers as we possibly can.

Did you know that, as of 2011, nine out of every ten home buyers used the web to fi nd their new home? In 2012, the percentage is predicted to increase even further

The number of buyers who use the internet to fi nd their next home is increasing daily. The traffi c to online real estate marketplaces is sky-rocketing. The power of the web is growing. And I have been able to successfully establish myself online so that I am able to tap in to this steady stream of real estate shoppers.

“”

Over time, buyers’ use of the

Internet to search for homes has

increased, rising from 71% in

2003 to 89% in 2011. Even

more importantly, the share of

buyers who reported using the

Internet frequently to search for

a home has risen from 41% in

2003 to 75% in 2011.1

1995 1997 1999 2001 2003 2005 2010

74%74%

buyers search online

I have the network

The web is now by far the most important advertising medium for real estate, and that’s becoming truer every day. Fortunately, I’ve managed to stay ahead of this trend, and have been continuously working to in-crease my web presence so that I can push listings to more places very quickly, putting properties in front of online buyers very effectively.

I subscribe to Point2 Agent, a web service that connects real estate pro-fessionals with one another and with the most important real estate ad-vertisers on the web. This service allows me to advertise your listing on my website, on many other local real estate websites, and on some of the busiest real estate marketplaces on the internet.

Thanks to this listing service, and to my numerous contacts, you will see that I belong to a powerful online network that can make a substantial difference in the exposure your property receives.

Today’s reality is that buyers look for real estate online.

The Point2 Agent network includes:

thousands of real estate websites across North

America, including dozens of

sites on the web.

I have the search advantage

The software that I use will allow me to create your listing in such a way that it is more likely to be found in online searches. This is thanks to a few key components.

your listing can have its own web address

Neighborhoods – instead of creating listings according to awkward ‘selling ar-eas,’ each of my listings is categorized by its familiar neighborhood name. Why is this important? Simple – buyers don’t type “Area 7B, Houston, Texas” into search engines like Google. Instead, it is estimated that over 60% of all real es-tate searches have a neighborhood ele-ment such as “homes for sale in King-wood, Houston.” Because I will categorize your listing accordingly, it will have a better chance of being found via these crucial searches.

Multiple Search Platforms – not only will I help your listing attract attention via “natural search” in search engines like Google, Yahoo! and MSN, I will also place your listing in real estate-specifi c search sites such as Point2 Homes, Oodle, Trulia and Google Base. In all, I have ac-cess to up to 35 distinct listing market-places where your listing can be displayed.

Better Information – because I try to add as many high-quality photographs and as much richly detailed information to your property listing as possible, it will have a signifi cantly better chance of attracting more buyers. In fact, 85% of homebuyers value pictures as the most important fea-ture of a listing advertisement2.

I build better listings

Better listings. What’s the big deal? Well, it’s simple – many inde-pendent studies show that better listings with more photos attract more visitors, they keep buyers looking at your home longer, and they generate more quality buyer leads.

More photos. I understand the power of quality photographs, and will include as many photos as possible to help attract attention to your listing.

More information. Buyers want information. That’s only natural – they’re trying to make an informed decision about a major purchase. So instead of withholding information about your property, I deliver as much information as possible. Not only does this make your listing easier to fi nd online, and not only does it help ensure that inquiries about your property are serious ones . . . it can also attract more attention from the buyers who fi nd it.

More personality. No one knows your home better than you do. That’s why, if you’re interested, I am able to set up a special area of your listing where you can add your own comments. You can even log in via your own password and access statistics on the visitors your listing is attracting.

More power. My listings always include Google mapping with satellite imagery, virtual tours, and many other features to showcase your property at the highest level of professionalism and technological elegance.

buyers want more information

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Number of Listing Photos

010 %

Listing Views

ProspectsGenerated

Consumer Interest

Online Listing Photo Effectiveness© 2011 Point2 Agent

I turn more browsers into buyers

Today’s buyers expect lightning-fast responses to their emails and in-quiries, they expect regular updates, and they expect an impressive, feature-rich website. Not only is my website designed to attract and engage today’s buyers, it also includes numerous behind-the-scenes software elements that will help me to sell your home.

meansI’ll never missa prospect

My network is set up to enable buy-ers to register their preferences and receive listings via email. That means that I may already have dozens of wait-ing buyers who are looking for the type of property you are offering. As soon as I have completed work on your listing, it will be instantly emailed to these matched buyers.

My website has the ability to send a notifi cation directly to my cell phone as a text message if a prospect is inter-ested in your property and inquiring about it. This means that I am able to respond with incredible speed to impor-tant potential buyers.

My software automatically places potential buyers in a communication program so that I am sure to maintain friendly contact with them, encouraging more repeat visits to my website – and more repeat viewings of your listing.

I put your listings everywhere

Not only will your listing get serious advertising on my website and on the websites of all of my network partners . . . I will also push it out all over the web, to the busiest real estate marketplaces online . . .

your listing will never go unnoticed

I have the advantages

I’ve researched and subscribed to some of the most effective real estate technology available. This technology is just one of the important tools that allow me to present your property as effectively as possible, and to have it discovered by as many potential buyers as possible.

In modern markets, having a technological edge can make a dramatic impact. I have that edge, and I am looking forward to using it to your advantage.

proven results have a wayof changingthe game