Real Estate Market Home & Building Automation Innovation & Design (slide 1/21)

Ital MaticaItal Matica, Complex Hi-Tech Solution EngineeringItal Matica, Complex Hi-Tech Solution EngineeringAddress: San Giusto Canavese, Viale Aosta 15 (TO) - CAP 10.090 (Italy)FAX: +39 0124.493650E-mail: [email protected]

OctoberOctober 2007 2007RevisionRevision 1.0 1.0

Home & Building Automation: Home & Building Automation: innovation & designinnovation & design(Customer Presentation)(Customer Presentation)

Real Estate MarketReal Estate Market

Home & Building AutomationHome & Building AutomationInnovation & DesignInnovation & Design

(slide 1/21)(slide 1/21)




Agenda Short introduction Business proposition:

Product Product description Technical components Requirements

People Vertical Markets Prospecting

Place Target analysis

Price Selling proposition Pricing guide




Short introduction.. (cont.)

Real Estate market has to answer about new customer needs.Civil buildings are not adequate in relation to current [joint] proprietor skills. In fact, many people use technologies to work or, simply, to improve more quality to their life. Headquarters and Industrial Sites are not proper managed. Wastes and a great number of outsourcer teams generate confusion, high costs and scanty results in term of quality of service, availability and reliability.It’s now possible to realize a “logical mergelogical merge” of all the technical installations. It’s finally available a system able to “manage and checkmanage and check” all the components involved in a building. It’s time to realize “new generation buildingsnew generation buildings”, more eco-compatible, cost effective, in line with the actual Customer needs and, very important, IP based.





ItalItalMatica, our presentation.Matica, our presentation.

ItalMatica is an ItalianItalian Design Studio with a lot of experience (22 years) in Hi-Tech solutions about TelematicaTelematica (Information Technology + Telecommunications) and DomoticaDomotica (Home - Building Automation & Control).

We provides:

Complete Designs Products Selling Provisioning Project Management and Coordination (we are responsible about solution!) Connectivity: data, voice and video (we are Telecom Italia Value Added Reseller)

Roll out, Delivery and Maintenance are activities delegated to our CertifiedCertified Partners.





ItalItalMatica, some references.Matica, some references.

Our reference are both, National and International.They are about ships, platforms, drilling/building yards, airports, buildings, stations, industrial sites, local / metropolitan / geographic area networks (wired/wireless)..




Business propositionProductProduct

ItalMatica product’s name “Home & Building Home & Building Automation: Automation: innovation & designinnovation & design”.We guarantee automation and control about itemslike:

Product description (1/4)Product description (1/4)

COMFORTCOMFORT

Lights management Tents, windows and door frames opening and closing Sceneries activation (single environment, building or multi/remote sites)




Business propositionProduct description (2/4)Product description (2/4)

SECURITYSECURITY

Anti robbery signalizing Tele assistance Un-pleasant alarm Check gas, water leak Anti housebreaking and accesses control

Check internal movement via infrared Perimeter controls (windows and doors) Audio and video registrations

Light switch-on by an alarm




Business propositionProduct description (3/4.Product description (3/4.11))

COMMUNICATIONSCOMMUNICATIONS

Home entertainment Data transmission & Intercommunication Remote control (via Internet or GSM network)






Home entertainment (Adagio Multi Room)

Modular, Packaged, Home Entertainment Solution Audio Distribution Audio Servers Audio Expansion

Foundation for Residential Automation Start Customers Out Simple

Audio Distribution Home Theater

Ease Customers Into Automation






Intercommunications

video-surveillance intercom




Business propositionProduct description (4/4)Product description (4/4)

CONTROLCONTROL

Heating and conditioning management Acoustic control Remote video-control




Business propositionTechnical components (1/2)Technical components (1/2)

SOLUTION FORESEES (one or more):SOLUTION FORESEES (one or more):

Physic Layer (LAN Cabling, WI-FI, Serial Interfaces or electric installation) Network Devices and H&BA Centrals Touch Screens [portable too] LCD Monitors HIFI ADDITIONALLY (case by case, one or more):ADDITIONALLY (case by case, one or more):

Motors Sensors Valves Cameras… and something is IP compatible.




Business propositionRequirementsRequirements

Solutions have to answer to all the European standards and recommendations:

CENELEC ISO/OSI TIA/EIA ANSI, IEEE

and some Italian laws:

109/91 314/92 46/90 626




Business propositionPeoplePeopleVertical marketsVertical markets

All vertical Markets are attackable because each of them have got at least a site.Applications are possible relatively:

Civil Buildings/Campus Industrial Sites/Campus Schools, Institutes, Universities Apartments/Villas Airports Hospitals Ships, Trains

Hotels/Tourist Villages Railways Stations; Public Buildings Headquarters Super Market… and all that..




Business propositionProspectingProspecting

It’s our opinion that this product is suitable for:

Small and Medium Enterprises Large Account Global Large Account (Multinationals) Middle and high profile private Customers




Business propositionPlacePlaceTarget AnalysisTarget Analysis

Target market is:

EMEA (Europe, Meddle East, Africa) Asia Pacific South and North America




Business propositionPricePriceSelling PropositionSelling Proposition

“Home & Building Automation: Home & Building Automation: innovation & designinnovation & design” is available through the payment of two fees:

a UTUT charge for: Assessment Analysis & Design [Passive components and/or ] Equipments provisioning Roll-out, delivery and testing

a MonthlyMonthly charge for: Monitoring & Hardware Maintenance Configuration & Scenarios Management




Contacts.ItalItalMaticaMaticaAddress:Address: Viale Aosta, 15Viale Aosta, 15CAP 10.090 - San Giusto Canavese (TO), ItalyCAP 10.090 - San Giusto Canavese (TO), Italy

TEL:TEL: +39 0124.502208+39 0124.502208FAX:FAX: +39 0124.493650+39 0124.493650URL:URL: http://www.italmatica.ithttp://www.italmatica.itE-mail:E-mail: [email protected][email protected]

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Real Estate Market Home & Building Automation Innovation & Design (slide 1/21)