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    The Annual M&A Outlook Survey

    READYINGforREsuRGENcE20

    10

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    1KPMG & The Deal The Annual M&A Outlook Survey

    Readying for Resurgence ..............................................................2

    M&A Outlook 2010 Survey Results............................................ 6

    Expert Voices

    Ray Liguori, Vice President, Mergers and Acquisitions,

    Walmart International .................................................................8

    Ted Virtue, CEO, MidOcean Partners ...................................... 9

    Mark Copman, Vice President, Corporate Developmentand Mergers and Acquisitions, 3M .............................................10

    Scott Glassberg, Managing Director & Carey Do,

    Director, Wells Fargo Capital Finance ...................................... 11

    Co

    ntents

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    2KPMG & The Deal The Annual M&A Outlook Survey

    The M&A market continued to face numerous challenges in 2009.

    Global mergers and acquisitions activity for 2009 was $2.3 trillion,

    down 22% from $2.94 trillion in 2008. Although the GDP appeared

    to be improving, unemployment reached a multi-decade high of 10%,making consumer demand and revenue projections less predictable.

    However, there have been some recent positive signs for dealmakers. Globally, deal volume jumped 15% in the fourth

    quarter of 2009 from a year earlier. Deal activity was particularly strong in the U.S., where deal volume more than doubledfrom the fourth quarter of 2008 to the fourth quarter of 2009. Several large deals dominated the headlines in the fall andindicate that M&A activity may become more robust in 2010. In December, Exxon Mobil Corp. announced plans to buyXTO Energy Inc. in a deal valued at $31 billion. A month earlier, Warren Buffetts Berkshire Hathaway Inc. agreed to buyBurlington Northern Santa Fe Corp. in a $34 billion deal. According to the Berkshire Hathaway press release, the dealwas motivated in part by Buffetts general optimism concerning the U.S. economy. Another recent noteworthy deal isComcast Corp.s acquisition of NBC Universal from General Electric Co., which values the media company at $30 billion.The takeover battle for Cadbury plc indicates that the nancing atmosphere may also be improving. If Kraft Foods Inc.sbid succeeds, nine banks have agreed to provide $9.3 billion in nancing.

    It appears that 2010 may be a transition year in which deal volumes increase, with certain sectors and certain dealstructures dominating the landscape. In order to gain a timely perspective on the M&A market, KPMG LLP and TheDeal LLC conducted a recent survey of 360 M&A professionals, including public companies, private companies and

    private equity funds. The ndings of this sur vey are summarized herein.

    Readyingfor

    ResuRgenceM&A Prospects for the Next 12 MonthsBy Sherrie Nachman

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    3KPMG & The Deal The Annual M&A Outlook Survey

    Deal Volume May Rebound

    Many deal professionals are hoping that 2009 marksthe bottom of the deal cycle, and the respondents inour survey seem to believe that it will. In 2009, 35%of all respondents did not engage in any M&A activity.However, 31% completed between one and two deals;

    17% completed between three and four deals; and 11%completed ve to 10 deals. Six percent of respondents

    were extremely active and completed more than 10 deals.Compared with 2008, 40% of those who participated inthe survey stated that their companies did fewer acquisi-tions in 2009 than in 2008.

    Companies and PE funds intend to complete moredeals in 2010 than in 2009. Only 26% of the respondentsin our sur vey stated that they would not be involved in anyacquisitions in 2010. A respectable 33% stated that theyplanned to buy between one and two companies, and 19%stated that they planned between three and four acqui-

    sitions. In the coming year, 15% said that they plannedto complete between ve and 10 acquisitions, and 6%planned on completing more than 10 acquisitions. All in all,74% of respondents said that they planned on completingan acquisition in 2010, compared with 65% who actuallycompleted an acquisition in 2009. Dan Tiemann, Amer-icas Transactions & Restructuring Leader, says that thoseresults are consistent with what he is seeing in the market-place. There is a sense among dealmakers that 2010 will bea better year for M&A. The improvement in both the debtand equity markets has made buyers slightly more con-dent about pursuing deals, Tiemann says. Cherie Homa,

    Managing Director and Co-Head of KPMG CorporateFinance LLC, adds that due to the challenging economicenvironment, companies have been hoarding cash for thepast year. This has resulted in a number of companies withstrong balance sheets that are in an excellent position touse cash to fund acquisitions in 2010.

    In general, respondents believe that the M&A tideis turning. A robust 74% said that they were more opti-mistic about the economic environment today than they

    were a year ago, and 70% said that they were more opti-mistic about the deal environment today than they werea year ago. When asked where we are in the economiccycle, 6% said that they saw a sustainable recovery takingplace at the end of 2009, and 48% said that they thoughtthe economy was leveling and would begin to improve in2010. However, 32% said that they expected the economyto continue to decline until 2011, and 14% did not expectthe economy to recover until 2012 or beyond.

    Deal Size May Also Increase

    Deal size continued to be relatively small in 2009. In oursurvey, an overwhelming 83% said that the average enter-

    prise value of each of their companys acquisitions was

    less than $250 million. Just 9% said the average enterprisevalue of their acquisitions was between $250 million and$500 million; 4% valued their average deal at between$500 million and $1 billion; and only 3% stated that theiraverage acquisition was between $1 billion and $5 billion.

    However, survey respondents anticipate that deal

    size will increase in 2010. The vast majority of respon-dents still plan to focus on relatively small deals in 2010;76% said that they expected the average enterprise valueof their acquisitions would be less than $250 million in2010. However, 15% said that they expected their averageacquisitions to be valued at between $250 million and$500 million; 5% expected their average acquisition tobe valued at between $500 million and $1 billion; and4% believed their average deal size would be between $1billion and $5 billion.

    Change in Strategic Focus Fuels

    Divestitures

    The prevalence of smaller deals may also be a result ofcompanies needing or choosing to divest divisions orsubsidiaries. In the survey, 25% of respondents said theirorganization completed between one and two divesti-tures in 2009. A total of 9% said they completed betweenthree and four divestitures, and 5% said they completedbetween ve and 10 divestitures. A substantial 42% saidthey increased the number of divestitures in 2009 fromthe previous year. Companies said that they expect tocomplete about the same number of divestitures in 2010.

    For the coming year, 27% said that they planned betweenone and two divestitures, and 7% said they plannedbetween three and four divestitures.

    What is motivating these divestitures? When asked fortheir top two reasons for conducting a divestiture, 44%said it was because of a change in their strategic focus;32% said the divestiture was opportunistic; and 23% saidthey were motivated by a desire to raise cash or improveliquidity. Other sellers were interested in deleveragingtheir balance sheets (18%), downsizing their business tomeet current demand (10%) or in response to regulatoryrequirements (7%).

    Sector Turmoil Creates M&A

    Opportunities

    It is not surprising that the industries that have been expe-riencing the most turmoil are those where respondentsexpect to see the most deal activity. Respondents statedthey expected the most active industries to be banking(41%), healthcare (32%) and nancial services (30%). Otherindustries that were expected to be active include: infor-mation technology (22%), energy (19%), real estate (15%)

    and retail (12%). Banking and nancial services are indus-

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    4KPMG & The Deal The Annual M&A Outlook Survey

    tries that have been subject to a large amount of govern-ment investment, regulation and scrutiny. Over 130 banksfailed in 2009, creating numerous investment opportuni-ties for PE funds and other investment institutions. Whilemany of these industries may seem troubled, they alsopresent huge restructuring and investment opportunities

    for the right buyers, particularly private equity investors,says Shawn Hessing, National Managing Partner, PrivateEquity. I do expect some of the industries that are in tran-sition to be more active in terms of M&A.

    Healthcare has been placed at the top of the federalgovernments legislative agenda. Any change to the currenthealthcare industry will likely also create a number ofM&A opportunities. Certain sectors will have a degree ofuncertainty lifted in 2010, says Jonathan Lynch, ManagingDirector & Head of Investor Relations for CCMP CapitalAdvisors LLC. For example, healthcare has been shroudedby impending reform. As the healthcare picture gains

    clarity in the coming months, that should benet transac-tion decision making Lynch says.

    In terms of which countries will have the most activeM&A markets in 2010, 65% of respondents ranked NorthAmerica as most active. Those who participated in the

    survey also believe that China (49%), Western Europe(28%) and India (23%) would be among the more activemarkets.

    Challenges Still Exist

    Despite some relative optimism in the industry, thereare still numerous obstacles that are hindering a robustdeal environment. When asked which single factor willmake it hardest for deals to be completed in 2010, respon-dents said the availability of debt nancing was the No.1 obstacle (37%). Dealmakers also believe that the deal

    environment is being negatively affected by unpredict-

    able revenue projections (20%), disputes concerning valu-ations (17%) and generally negative market conditions(16%). In addition, many businesses are trying to antici-pate how any new tax legislation or regulatory require-ments will affect their valuations, says Lisa Madden,National Leader, M&A Tax.

    In the current environment, it has become more dif-cult to make accurate revenue and prot projections.When asked which factors acquirers considered whenevaluating earnings potential, 62% of respondents cited a

    slowing growth environment. Other concerns includedearnings dilution (33%), commodity price volatility andexposure (28%) and the relative strength or weakness ofthe dollar (19%). Some of those issues undoubtedly causedsome buyers to walk away from deals in 2009. Last year,32% said they aborted between one and two deals.

    When asked how the current economic conditions willaffect their M&A plans in 2010, 39% said that the condi-

    tions would cause a reduction in the number of deals, and32% said that they would be using a higher ratio of equity when nancing deals. However, a portion of the groupsaw opportunities in the current environment: Twenty-nine percent said that economic conditions would cause

    them to increase the number of deals they would pursue.A percentage of the group (27%) would use more cash tonance deals and another percentage (21%) would relymore heavily on deferred or contingent payout structures.

    In addition to the general recessionary pressures, 32%said that they thought the primary cause of distressedbusinesses was the fact that companies were still burdenedby too much debt. An additional 20% blamed misman-agement, 18% believed it was the inability to maintain orrenegotiate credit lines, and 12% said it was the inability toissue new credit at reasonable terms. A total of 11% citedexcess xed capacity, and 8% thought commodity expo-

    sure was the main cause.

    A

    robust 74% said that they were more

    optimistic about the economic environment

    today than they were a year ago, and 70% said

    that they were more optimistic about the deal

    environment today than they were a year ago.

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    5KPMG & The Deal The Annual M&A Outlook Survey

    Distressed Assets May Create

    Opportunities

    While the recent recession has affected almost all busi-nesses, it has also created buying opportunities for those

    who have access to funding. Companies with solid balancesheets who can borrow or use stock and those with cash

    on hand will have the chance to acquire distressed assets,frequently at a discount.

    In fact, 42% of the respondents in the survey said thattheir companies will be opportunistic buyers of distressedassets in 2010, and 7% said that their companies would befocused, repeat buyers. Investing in or acquiring distressedbusinesses and assets presents numerous nancial, tax andoperational complications for buyers, says Drew Koecher,KPMGs U.S. Restructuring Leader. He says acquirers ofdistressed targets need to understand the opportunitiesand risks in out-of-court transactions and carefully assessthe motivations and positions of the players in the capital

    structure. Sometimes it will be benecial to pre-empta process while the target is in distress. At other times,bringing fresh capital into a prearranged or prepackagedbankruptcy process may be more compelling and offerbetter risk protection, Koecher says. When asked at whatpoint they typically look at distressed assets, 41% said thatthey do so in an out-of-court, private basis. Only 4% soughtout deals in a post-conrmation bankruptcy setting andonly 3% did so in a bankruptcy court context.

    For those who were buyers of distressed assets, 29% were attracted to the turnaround opportunity; 27% weremotivated by a reduced purchase price; and 10% liked the

    ability to cherry-pick attractive components of a businessin a bankruptcy court-approved sale. Last year may havebeen a record year for distressed M&A. Peter Gilhuly, apartner with law rm Latham & Watkins LLP who special-izes in the sale of distressed assets, says that several factorscontributed to the large number of asset sales. Manycompanies that could not obtain debtor-in-possessionnancing and those that could not renance their debtswere not able to reorganize and wound up being acquired,in whole or in part, he says. Buying and selling businessesin Chapter 11 has become almost a routine process. Sales

    were also prompted by companies that needed to quickly

    convert assets into cash or satisfy debts. Gilhuly expects

    distressed M&A to continue to be extremely active in 2010.Strategic buyers, distressed bond funds and hedge funds

    with expertise in this area will likely make up the bulk ofthe buyers.

    Private Equity Deals Should

    Increase

    With the credit markets under siege, private equity activitydecreased substantially in the last two years. Uncertaintybreeds inaction, says Lynch. However, with greater visi-bility in earnings and improving stability in nancing, someof that uncertainty is dissipating. Deal ow wil l follow.

    Respondents are optimistic that PE dealmaking is aboutto make a comeback. A signicant 61% of respondents saidthey believed that nancial-sponsored M&A activity wouldincrease in 2010; 30% said they expected it to stay the same;and only 9% expected it to decrease. In fact, several largeprivate equity deals were announced in the second half of

    the year, including TPG Capital and the Canada PensionPlan Investment Boards $4 billion deal to buy IMS HealthInc. and General Atlantic LLC and Kohlberg KravisRoberts & Co.s acquisition of defense contractor NorthropGrumman Corp.s TASC consulting unit for $1.65 billion.

    Last year, several PE portfolio companies led for bank-ruptcy, including Chrysler LLC, Fortunoff and ReadersDigest Association Inc. When asked how the bankrupt-cies of portfolio companies might affect future PE deals,51% said that they expected leverage ratios to decrease,while 25% expected an increase in government regulation,and 17% did not believe the bankruptcies would have any

    signicant long-term effect.

    Conclusion

    Last year was another challenging year for those involvedin M&A. Strained credit markets and slowing consumerand business demand made acquirers cautious. However,numerous large deals were recently announced, and animproving GDP and a stock market rally have helped toimprove morale in the M&A community. The vast majorityof respondents are optimistic that 2010 will be better bothfor the general economy and for those looking to make

    deals. We hope they are right.

    I

    t is not surprising that the industries that have

    been experiencing the most turmoil are those where

    respondents expect to see the most deal activity.

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    Other

    Government State & Local

    Government Federal

    Higher Ed./Not-for-profit

    Investment Mgmt. & Funds

    Transportation

    Chemicals

    Electronics

    Media

    Food & Beverage

    Insurance

    Professional Services

    Consumer ProductsSoftware

    Telecommunications

    Industrial Products

    Automotive

    Retail

    Pharmaceuticals

    Real Estate

    Energy

    Information Technology

    Financial Services

    Healthcare

    Banking

    26%

    33

    19

    15

    6

    76%

    15

    54

    0

    31%

    6

    2

    61

    6

    Approximately how many acquisitions do you antici-pate your own organization will complete during 2010?By % of respondents

    What do you anticipate the average enterprise valueper acquisition will be in 2010?By % of respondents, among those who anticipate completing at least one acquisition during 2010

    How does your firm anticipate financing futureacquisitions?By % of respondents, among those who anticipate completing at least one acquisition during 2010

    Morethan 10

    5-103-41-20

    Average No. of acquisitions: 2.8> $5B

    $1B$5B

    $500M$1B

    $250M$500M

    Less than$250M

    Combination ofall threeAll stockAll debtAll cash

    In 2010, what top three industries do you think will bemost active in mergers and acquisitions?(Choose up to three) By % of respondents

    41%

    32

    30

    22

    19

    15

    13

    12

    12

    10

    9

    99

    8

    8

    8

    7

    7

    4

    4

    4

    3

    2

    1

    3

    M&A OUTLOOK 2010 SURVEY RESULTS

    6KPMG & The Deal The Annual M&A Outlook Survey

    Source: KPMG LLP and The Deal LLCAnnual M&A Survey 2010

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    M&A OU TLOOK 2010 SURVEY RESULTS

    61%

    9

    30

    In 2010, do you expect the amount of financial-sponsored M&A activity to ...By % of respondents

    37%

    20

    17

    16

    5

    3

    1

    1

    Other

    Large declines instock prices (to be

    used as currency)

    Burdensome debtterms

    High borrowing costs

    General negative

    market conditions

    Dispute concerningvaluations

    Unpredictablerevenue projections

    Availability ofdebt financing

    Stay the sameDecreaseIncrease

    74%

    26

    Are you more optimistic about the economicenvironment today than you were a year ago?By % of respondents

    NoYes

    70%

    30

    Are you more optimistic about the deal environmenttoday than you were a year ago?

    By % of respondents

    NoYes

    What single factor do you believe will make ithardest for deals to be completed in 2010?

    By % of respondents

    7KPMG & The Deal The Annual M&A Outlook Survey

    Source: KPMG LLP and The Deal LLC Annual M&A Survey 2010

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    8KPMG & The Deal The Annual M&A Outlook Survey

    Where do you think the retail M&A marketwill be focused in 2010?Ray Liguori: It is important to remem-

    ber that from an M&A perspective Wal-

    Mart Stores Inc. has an international

    focus. We were one of a few global retail-

    ers looking for opportunities in 2009,

    but there werent many sellers of qualityassets. Things have settled down and val-

    uations are rebounding, so we anticipate

    that there will be more willing sellers.However, I still think that there will

    be few willing cash buyers. Geographi-

    cally, we see good opportunities in the

    developing markets of Asia and Latin

    America, and I think we will see the big

    retailers consolidate their positions in

    large high-growth markets such as Bra-

    zil and China. These same players will

    rationalize their portfolios in underper-

    forming markets.

    Has Walmarts strategy changed in responseto the slowing economy?Our M&A strategy hasnt changed. We

    are strategically focused. We look to buy

    retailers that are focused on the SaveMoney. Live Better value proposition.

    We have clear priorities on where wed

    like to expand. We dont wait to see if a

    company is for sale. We identify targets

    that will be a good strategic t for Wal-

    mart, then develop the opportunity.

    In retail its different because most of

    the targets are local family-owned com-panies. This means that we establish

    relationships over time and ultimately

    convince them to join the Walmart

    family. Its a long process but a success-

    ful way to move forward. Last year, we

    closed one deal early in the year and

    then worked on relationship building.

    In 2010 we will continue to build the

    pipeline.

    When evaluating a potential transac-

    tion or investment, will you be looking at

    anything differently than you would havetwo years ago?One of the things that the economic

    crisis has taught us is the importance of

    focusing on quality companies. During a

    recession, everyone struggles. We have

    more condence with solid brand names

    and quality management teams. Also,

    when buying a group of existing stores,

    there is no substitute for location. We

    can x a bad store, but cant x a badlocation. It is difcult to improve a bad

    brand name as well.

    Its important to note that only 30%

    of our international revenue comes from

    the Walmart or Sams Club-branded

    stores. In other countries, we own localbrands, and not all of them are big-

    box stores. But all of them consistently

    embody the Walmart concept of Save

    Money. Live Better.

    What are the new deal breakers, domestic orinternational?The biggest change for dealmaking over

    the past few years has been the increased

    importance of Foreign Corrupt Practices

    Act (FCPA) diligence. One of the nice

    things about working in the developed

    world is that most places do business the

    way we do in the United States. However,

    there are many places where the customs

    and norms are very different. We need

    to know that a potential targets business

    practices are consistent with Walmartshigh ethical standards. We conduct a fairbit of forensic diligence to conrm that

    the business conducts its affairs legiti-

    mately. We must ensure that we dont

    subject our company to criminal and

    reputation risk.

    Name the international markets that arebeginning to heat up, and why?The regions that come to mind are

    Latin America and Asia. For a company

    our size, were looking for opportunities

    that can really have a prot impact.

    The large developing markets are very

    attractive to us.

    We have a strong presence in Bra-

    zil and China and have partnered with

    Bharti to build a retail presence in India.

    We also have a team on the ground inRussia, and we continue to evaluate that

    countrys opportunities. In the Ameri-

    cas, we are the No. 1 retailer in Mexico,

    Central America and Chile. We havestrong businesses in Brazil and Argen-

    tina, where we need to build scale.

    In Asia, its mostly about China and

    Japan. We have a business in Japan thats

    recently turned the corner. We see a tre-

    mendous opportunity to consolidate and

    improve the market dynamics because

    its very fragmented in Japan. China

    is simple because there is tremendous

    growth potential. A very small portion of

    China is served by formal retail. We are

    improving customers lives by providingbasic necessities in a clean environment

    at affordable prices.

    Overall, where do you see the M&A marketheaded in the next year?Financing is slowly becoming available.

    The investment banking community has

    recoveredfaster than the U.S. economy.

    Access to credit will increase, but lend-

    ers will be more cautious. Lenders will

    be more focused on core-value proposi-

    tions. Future growth projections shouldbe fairly conservative.

    The worst scenario in the M&A mar-

    ketplace is when there is too much credit

    available and acquirers are out there

    just looking to do deals, regardless of

    whether the deals make economic sense.

    We are fairly conservative. Coming out

    of the nancial contraction, people

    will be more sensible and realistic in how

    they invest. Id be very surprised to seecrazy premiums being paid like a couple

    of years ago.

    Ray Liguori, Vice President, Mergers and Acquisitions,Walmart International

    A Long-Term Approach to Growing

    the Walmart Family

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    9KPMG & The Deal The Annual M&A Outlook Survey

    Over 70% of those who participated in oursurvey were optimistic about both the economy and M&A for 2010. Is that consistent withyour rms views?Ted Virtue: Were a little more cautious

    than the public markets. There is a con-

    sensus that the rebound in S&P earnings

    growth will be about 30%. That may be a

    bit high. The public markets and PE rms

    will probably see a more choppy recovery,as theres still a lot of debt deleveraging

    to be done and unemployment will weigh

    heavily on consumer spending for sometime. However, there will be a signicant

    uptick in M&A activity.

    I think that there will be strategic

    activity in the marketplace that will ben-

    et the PE world. Currently, there are

    many companies that need PE capital

    because there are not a lot of banks and

    creditors to offer nancing. This will

    shift a number of companies into the

    hands of private equity as we come out of

    the downturn.

    What lessons can the PE community take fromthe economic turbulence of 2009?It seems that the 100-year ood hap-

    pens every ve years now. We live in amore volatile time. Most of the major

    markets are heavily correlated with each

    other, such as debt, xed income and

    private equityon a global basis. That

    correlation creates the potential for an

    increase in volatility. Going forward, we

    will have to incorporate that type of vola-

    tility into our valuation models and it wil laffect nancing.

    There is a belief that the PE com-

    munity welcomes chaos because chaos

    may create added opportunity. Thats

    not necessarily the case. There is a

    point where too much chaos brings

    paralysis to deal ow. It is tough to

    execute change-of-control transac-

    tions during chaotic periods. And its

    certainly been proven prudent for pri-vate equity rms to remain patient and

    disciplined and stay focused on long-

    term goals during periods of turbu-lence and not let this quarters disaster

    drive long-range plans.

    How do you think nancing or deal struc-tures will change for PE rms in the near

    future?This relates to the credit markets. Bond

    markets have come back to high-yield

    spreads and are close to historic norms.

    Credit markets are open to high-yield

    and dividend recap deals. The appetite

    for traditional credit, buyouts and tra-ditional nancings has begun to return.

    There is a growing demand for equity,

    both primary and secondary, in larger

    companies.However, this is not true in the smaller

    and midcap spaces. We dont see a lot of

    banks ooding back into those markets,

    and those that have returned are mov-

    ing slowly and cautiously before approv-

    ing any nancing. There could be some

    inefciency in this space, so PE rms can

    bring liquidity into these markets. Theremay be more structured deals instead of

    change-of-control deals. This will be a

    great opportunity for us over the course

    of the next 12-to-18 months. And in the

    absence of this nancing, we may see an

    emphasis on companies with the ability

    to grow organically, or a focus on acquisi-

    tions that may provide a company with a

    growth catalyst.

    Are there any particular deals MidOcean

    closed in 2009 that serve as an illustration ofthings to come?We acquired the Allant Group in Octo-

    ber 2009, which may be indicative of

    future deals. Allant is a leading provider

    of marketing optimization solutions that

    combines database management, ana-

    lytics and predictive intelligence that

    we were able to acquire at a relatively

    low valuation from its founder. With

    a capital infusion and several improve-

    ments, we believe that we can grow the

    business substantially, as we feel it is well

    positioned in an industry sector undergo-ing rapid and signicant transformation.

    Structuring-wise, this is a traditional

    deal and does not involve any unex-

    pected leverage ratios. We were familiar

    with the marketing space and the man-agement team as well; MidOcean puts

    a premium on superior management as

    a primary growth driver in all our busi-

    nesses. I think there is a lot more caution

    out there on the PE side, and extra effort

    is being made to really diligence-out sta-

    bility and growth. There is bifurcation ofthinking regarding where the public mar-

    kets and PE view growth. I think there

    will be over-leveraged companies coming

    out of the extend-amend-and-pretend

    game with banks. Solid companies will

    need capital to survive and will turn to

    PE to solve some capital issues.

    Two target sectors for MidOcean are listed asConsumer & Leisure and Media & Enter-tainment. With consumer condence creeping

    back up and media in transition, how are youapproaching these industries?In general, a lot of companies are in need

    of capital. Our review process hasnt

    changed. We look for great brands so

    we can bring transformative growth and

    high-quality management. There will be

    strong opportunities to purchase compa-

    nies that normally wouldnt be for sale in

    normal times, and stronger companies in

    the consumer sector recognize that it is a

    good time to acquire market share at the

    expense of weaker competitors. The sameis true in the media sector. There are a

    ton of distressed traditional media com-

    panies, no matter how theyre backed.

    Old media must transform to new

    media by bringing in the right strategies

    and the right people. There is an oppor-

    tunity to capture value in those markets.We think thats going to be a big oppor-

    tunity for private equity, particularly

    those private equity teams experienced

    in working with industry knowledge and

    management rather than with leverage.

    Ted Virtue, CEO, MidOcean Partners LP

    Seeking Opportunities with

    Cautious Optimism

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    10KPMG & The Deal The Annual M&A Outlook Survey

    How do you determine if a deal makes sensefor 3M?Mark Copman: 3M has a very well

    established due diligence process that

    begins by asking the same six questions,

    regardless of the type of deal.We ask: 1. Is there a strategic t?

    2. Is there a nancial t? 3. What are

    the primary r isk factors associated withthe deal? 4. How will we integrate the

    company? 5. Why is this company being

    sold? and 6. Whats the process to get

    to a successful conclusion? As we pro-

    ceed in the due diligence process, we get

    more granular in addressing these six

    questions.

    When 3M completes an acquisition, you focuson the rst 100 days. Why?From the time we have a nonbinding

    letter of intent, we dedicate a teamto create a complete integration plan.

    The team reports to a business person

    who has strong integration experience,

    rather than asking the leader to learnon the job.

    We believe it is extremely important

    to be able to hit the ground running day

    one after close. We strive to ensure that

    the plan is communicated to everyone

    in the company being acquired right

    away. We may not have every answer,

    but we want the organization to know

    who they can go to with their questions.

    Its people that drive the business.

    You have customers and suppliers rely-

    ing on you to maintain a smooth tran-

    sition. When we make an acquisition,

    we do so because the business has real

    value; our goal is to enhance that value.

    You only made four acquisitions in 2009, asopposed to 17 in 2007. Was that a functionof the economy or was it because of other

    strategic reasons?You are right: 2009 was a slower year. In

    part, thats because the opportunities

    we saw werent appealing, and partly

    because we were especially cautious

    with how we spent shareholder dollars

    given all of the market uncertainty thatprevailed for much of the year.

    Sometimes the most appealing

    opportunities you see are those wherethe operating performance of the busi-

    ness is sound but the balance sheet has

    some troubling issues. We looked for

    those opportunities but didnt see as

    many as wed hoped to nd. Another

    reason is probably the fact that in many

    cases sellers didnt want to sell into a

    market trough and where it was very

    hard to make accurate prot predic-

    tions that both sides could agree on.

    The environment was challenging for

    both buyers and sellers.

    However, we are pleased with the

    quality of the businesses we acquired

    in 2009. Our acquisition of Ace Ban-

    dage is one good example. Aces product

    line and brand strength dovetails nicely

    with our growing consumer healthcare

    portfolio.

    How do you feel about the prospects for2010?There was a lot of uncertainty and a lotof concern in 2009. This year, theres

    still uncertainty. But it certainly seems

    that the market has a more positive

    outlook. There is a general sense in the

    business community that we have seen

    the bottom.

    At 3M, we feel that the current envi-

    ronment offers signicant opportuni-

    ties for value creation both organically

    and through acquisition. We are look-ing forward to 2010.

    How has your naval training and service as an ofcer inuenced your approach tobusiness?One common theme in both the mili-

    tary and in business is the emphasis on

    the power of the team. At 3M, we have a

    strong collegial environment, much like what I experienced in the Navy. Any

    success you have, theres a lot of people

    that deserve credit.

    Mark Copman, Vice President, Corporate Developmentand Mergers and Acquisitions, 3M Co.

    Strict Due Diligence Leads to a

    Disciplined Approach

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    11KPMG & The Deal The Annual M&A Outlook Survey

    What are your thoughts on M&A as weenter 2010?Do: Due to the tough lending environ-

    ment and the overall softness in the

    economy last year, M&A activity was

    slow, particularly in the rst half of2009. Sponsors were mostly focused

    on managing their portfolio compa-

    nies rather than putting new money towork.

    However, though were off to a slow

    start, we believe M&A activity will

    gain traction this year as liquidity con-

    tinues to come back into the market

    and buyer/seller expectations become

    more aligned.

    Glassberg: The PE re went out for

    a time in 2009 and we saw a lot of PE

    rms focus on operational and debt

    restructurings of their portfolio com-panies and, add to that, there was not a

    lot of credit available for M&A activity

    in general.

    We clearly saw that start to changetoward the end of the second half of

    2009. In 2010, PE is ready to refocus

    and put some money back into the

    marketplace and were looking to help.

    By the middle of the second quarter,

    we expect to see more activity within

    the middle-market leveraged buyouts

    area.At the end of 2009, we started to see

    purchase multiples on deals increase.

    Its still early in the cycle, but there have

    been some specic deals that we have

    been involved in where private equity

    rms were willing to pay a higher multi-

    ple than we would have expected, given

    market conditions. I think this has

    been, thus far, limited to certain situa-

    tions, but I expect the trend to continue

    in 2010.

    Where do you see activity taking place inthe M&A market in 2010 that was lackingin 2009?Do: Tough to specically pinpoint a

    sector but from what weve seen, rela-

    tive to other industries, technology as a

    sector has performed fairly well in 2009,

    as these companies were able to more

    quickly reduce capital spending and cutcosts. We believe tech will continue to

    be strong in 2010.

    We spend a lot of time in this space,

    especially on the software side, and

    saw activity really pick up starting

    the second half of 2009. Healthcareis another area, and has remained one

    of the more recession-resistant spaces

    that did not seem as impacted during

    the downturn.

    Impending healthcare reform should

    also create additional M&A opportu-nities. In general, improving liquidity

    in the debt markets will bode well for

    overall M&A activity in 2010.

    Glassberg: Overall, there will be more

    activity in the M&A marketplace,

    largely because PE money that has been

    sitting on the sidelines is probably going

    to get deployed.

    I think that private equity players

    will be trying to gauge which indus-

    tries, such as homebuilding supplies, forexample, or industrial and commodity-linked businesses, are at the bottom of

    the cycle and represent good value. This

    may trigger more activity.

    What are the factors in determining if a dealmakes sense for Wells Fargo and how havethose factors changed over the past 12-to-18

    months?Do: Our approach has remained rela-

    tively consistent, even throughout the

    booming M&A days of 2005-2007. Our

    analysis is substantial and examines the

    underlying fundamentals of a company,

    the strength of the management team,

    the trends of the industry and the track

    record of the sponsor (if there is one)when we do our evaluation.

    One area where we probably focus a

    bit more time on these days is assessinga borrowers downside case.

    Glassberg: Liquidity is paramount. We

    look at whether or not the transaction

    is properly capitalized, we make sure

    projected cash ows leave a margin for

    error, and we pay attention to the fore-

    casts we are working off of and that they

    are in line with what we expect, given

    where things are in the economy and

    the industries our borrowers are in. We

    are not alone.I think there are a lot more conserva-

    tive approaches in the marketplace than

    there were 18 months ago. However, I dobelieve, now that weve gotten through

    the rougher part of this economic cycle

    and it looks like we are headed in the

    right direction, there may be some loos-

    ening up as investors and their lenders

    look at things from every possible angle

    and see more opportunity and are less

    fearful of the future.

    What are the new deal breakers, domestic and international?Do: I think that aggressive multiples

    and covenant-lite structures are things

    of the past, at least for 2010. The spon-

    sor now must have meaningful skin in

    the game. In some cases, there was very

    little equity on the line 18 months ago

    because leverage multiples got so out of

    whack. That has currently changed.

    Scott Glassberg, Managing Director,Wells Fargo Capital Finance

    Carey Do, Director, Wells FargoCapital Finance

    A Continued Focus

    on the Fundamentals

    continues

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    12KPMG & The Deal The Annual M&A Outlook Survey

    Glassberg: In general, the bar is higher

    than it was 18 months ago on most deal

    terms and on company performance.

    Specically for us, we are more

    focused on where the PE rm is in

    terms of its investment level and com-mitment to the companies we nance,

    and on having good capital structures,

    which we may not have focused on quite

    as much two years ago.

    Thinly capitalized transactions and

    divided recaps are still deal breakers for

    most lenders involved in M&A right now.

    What lessons have the banking community learned with regard to M&A activity as

    a result of the challenging global economicclimate?Do: Dont just chase deals, make sure

    the fundamentals are there and each

    deal makes sense. Oftentimes, we are

    will ing to trade pricing for better struc-tures and credit quality. Also, there will

    be a refocus on due diligence and qual-

    ity of earnings. Pro forma EBITDA

    addbacks and adjustments that were

    glossed over in the past are now moreheavily scrutinized.

    Glassberg: From a lending perspective,

    dont get caught up in the latest trends.

    Stick to the fundamentalsthats a lot

    of what we did. We stuck to our knitting,

    so to speak. A lot of people didnt do that

    and got caught up in what was going on

    and forgot that things can go wrong on

    you very quickly.

    Its a simple lesson: know what you doand try to stick to it and be disciplined.

    I think the industry will remember thisperiod for a long time, and the practice

    of doing thorough, quality diligence

    and structuring deals for the downside

    potentialwith good capital structures

    and liquiditywill be on the forefront

    of M&A for a while.

    The information obtained in this article was the result of an annual outlook M&A survey conducted jointly by KPMGLLP and The Deal LLC in the fall of 2009. The survey was sent to contacts at KPMG and to subscribers of The Dealmagazine. More than 300 M&A and corporate development executives from Fortune 1000 and middle-market compa-nies and private equity rms participated in the survey.

    Due to rounding/the exclusion of dont know responses, graph totals may not equal 100 percent.

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    Shawn Hessing

    National Managing Partner, Private [email protected]

    Cherie Homa

    Managing Director and Co-Head,KPMG Corporate Finance LLC

    [email protected]

    Drew Koecher

    U.S. Leader, [email protected]

    Lisa Madden

    National Leader, M&A [email protected]

    Dan Tiemann

    Americas Transactions & Restructuring [email protected]

    Contacts

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