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DATASHEET 1 CRM PRODUCT SUITE Engaging the digital age customer requires innovative strategies and a cutting-edge product suite. Capillary’s cloud-based CRM suite keeps you in touch with your customers online and offline to increase your sales productivity. Make your business customer relevant today with personalized recommendations, experiences, and rewards. Create world-class loyalty programs to delight customers at every interaction. Capture and analyze customer feedback to continuously improve and excel in your customer engagement initiatives. OUR KEY DIFFERENTIATORS RE-IMAGINING CUSTOMER RELATIONSHIP MANAGEMENT Proven OmniChannel data collection methodologies Real-time updates and recommendations for relevant and personalized customer interactions Single Customer View at your fingertips Pre-built Associate workflow and productivity management Loyalty management – from data collection to analysis to campaigns – through a single platform Single platform to run customer surveys, track results, and analyze data Customer feedback and insights to improve Net Promoter Score (NPS) Customer engagement with tailored recommendations • Collect cross-channel customer data by collating information on past purchases • Gather actionable insights on customer purchase behavior Provide personalized recommendations and deliver customer delight Card-less and mobile first rewards setup • Secure customer signup on card-less loyalty programs • Offer tiered setups and custom rewards Encourage customers to earn and burn points on online and offline channels Customer feedback and satisfaction management • Run surveys, track and analyze results, and take necessary actions to increase the number of promoters Improve NPS by acting on derived insights Single View, Unified Experience, and Clienteling • Provide store associates with complete customer information gathered across multiple channels Facilitate better customer service and engagement KEY BENEFITS CRM Instore & Online CSAT & NPS Manager Single View & Clienteling Loyalty & Coupon Engine

RE-IMAGINING CUSTOMER RELATIONSHIP MANAGEMENT · A COMPREHENSIVE CRM SOLUTION BUILT BY CONSUMER ... Puma, Calvin Klein, Redtag, Pizza Hut, Lulu, and KFC trust Capillary. Founded …

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Page 1: RE-IMAGINING CUSTOMER RELATIONSHIP MANAGEMENT · A COMPREHENSIVE CRM SOLUTION BUILT BY CONSUMER ... Puma, Calvin Klein, Redtag, Pizza Hut, Lulu, and KFC trust Capillary. Founded …

DAT

ASH

EET

1

CRM PRODUCT SUITE

Engaging the digital age customer requires innovative strategies and a cutting-edge product suite. Capillary’s cloud-based CRM suite keeps you in touch with your customers online and offline to increase your sales productivity. Make your business customer relevant today with personalized recommendations, experiences, and rewards. Create world-class loyalty programs to delight customers at every interaction. Capture and analyze customer feedback to continuously improve and excel in your customer engagement initiatives.

OUR KEY DIFFERENTIATORS

RE-IMAGINING CUSTOMER RELATIONSHIP MANAGEMENT

• Proven OmniChannel data collection methodologies

• Real-time updates and recommendations for relevant and personalized customer interactions

• Single Customer View at your fingertips

• Pre-built Associate workflow and productivity management

• Loyalty management – from data collection to analysis to campaigns – through a single platform

• Single platform to run customer surveys, track results, and analyze data

• Customer feedback and insights to improve Net Promoter Score (NPS)

Customer engagement with tailored recommendations

• Collect cross-channel customer data by collating information on past purchases

• Gather actionable insights on customer purchase behavior

• Provide personalized recommendations and deliver customer delight

Card-less and mobile first rewards setup

• Secure customer signup on card-less loyalty programs

• Offer tiered setups and custom rewards

• Encourage customers to earn and burn points on online and offline channels

Customer feedback and satisfaction management

• Run surveys, track and analyze results, and take necessary actions to increase the number of promoters

• Improve NPS by acting on derived insights

Single View, Unified Experience, and Clienteling

• Provide store associates with complete customer information gathered across multiple channels

• Facilitate better customer service and engagement

KEY BENEFITS

CRM

Instore &Online

CSAT & NPSManager

Single View &Clienteling

Loyalty &CouponEngine

Page 2: RE-IMAGINING CUSTOMER RELATIONSHIP MANAGEMENT · A COMPREHENSIVE CRM SOLUTION BUILT BY CONSUMER ... Puma, Calvin Klein, Redtag, Pizza Hut, Lulu, and KFC trust Capillary. Founded …

A COMPREHENSIVE CRM SOLUTION BUILT BY CONSUMER MARKETERS

• Map online and offline customer footprints

• Provide personalized recommendations based on past preferences and purchase affinity

• Assign tasks, track progress, and manage performances of store associates

• Create card-less rewards system with hassle-free enrolment

• Set up a centralized program that allows customersto earn and burn points across online and offline channels

• Track KPIs such as earn-burn ratio, registrations, financial health, etc.

INSTORE & ONLINE LOYALTY & COUPON ENGINE

• Capture customer feedback through multiple channels

• Run surveys, analyze results, and follow up with customers

• Set automated campaigns to win back dissatisfied customers

• Enhance Net Promoter Score

• Empower store associates with complete customer data from multiple channels

• Acquire actionable insights on customer behavior to provide personalized product recommendations

• Use tablets and other devices to convert associates into product experts

CSAT & NPS MANAGER SINGLE VIEW & CLIENTELING

For More InformationTalk to an omni-channelexpert today. Send ane-mail to: [email protected]

Corporate Headquarters25-01, OCBC Center, Chulia StreetSingapore – 049513Phone: +65 31576448www.capillarytech.com

Global OfficesIndia +91 80 49074600Singapore +65 31576448Dubai +971-55-6207668

Capillary provides OmniChannel Engagement and Commerce solutions that help consumer brands increase customer reach, engagement, and sales. The solution suite includes CRM, Customer Analytics, Marketing Cloud, MartJack ECommerce Platform, and O2O Commerce. Capillary connects 150 million consumers and enables 20,000+ stores and 250+ enterprise e-commerce implementations globally. Leading brands such as Unilever, Walmart, Puma, Calvin Klein, Redtag, Pizza Hut, Lulu, and KFC trust Capillary. Founded in 2008, Capillary is backed by Warburg Pincus, Sequoia Capital, Qualcomm Ventures, Norwest Venture Partners, and American Express Ventures. For more information, visit www.capillarytech.com