RCU_3RDSEM

STRATEGIC MANAGEMENT AND BUSINESS ETHICSSubject code: 3001 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

TEACHING OBJECTIVES:

1. To enable the student to appreciate and articulate the developments in the corporate world

2. To exposes the student to the Strategic issues in decision making through extensive use of practical case studies, current events, etc.

3. To help the student imbibe the importance of ethics in management

MODULE CONTENTS HOURSI Definition of Strategic Management, Strategy and

Business Policy, SBU & Need for Strategic Management in SBU, Strategic Management model, Strategic Intent Elements of Strategic Management – Mission and Objective – why, how are they formulated, why do they change, examples of Mission /Objective. Factors influencing formation of Objectives and MissionPolicies, Programs, Budgets, and Procedures

10

IIGeneral EnvironmentIdentifying external environment variables: Economic factors, Technological factors, Social factors,Porter’s Approach to Industry Analysis., Drawing an industry matrix / ETOP analysisInternal Analysis and Diagnosis, VRIO frameworkCompetitive Advantage, Value-chain analysis, internal factors to be analyzed – Marketing and distribution factors; R&D factors; Production & Operations factors; Corp. Resources & Personnel factors; Finance factors, diagnosing strengths and weaknesses of an organization. Developing a IFAS and strategic advantage profile. (IFAS+EFAS=SGAS Matrix), SWOT Analysis & TOWS Matrix

12

III Generic Strategic Alternatives Basis-Porter’s Generic Strategies, Strategy Variation, Internal and External alternatives to strategies,

8

Concentric Strategies, Diversification strategies; Related / Unrelated, Horizontal & Vertical

IV Corporate level Decision Making: Strategic Choice and ImplementationAnalytical Tools – BCG Matrix, GE Business Screen

8

V Business Ethics: Introduction to Business Ethics, Ethical Problems in Business, Ethical Choices in Business, Importance of Ethics in Business, Moral Standards

12

Textbooks:

1. Strategic Management by- Wheelen, Hunger and Rangarajan Pearso Publication.

2. Strategic Management by- Hill and Jones, Biztantra Publication

3. Ethics in Indian Management & Indian ethos –Biswanath Gosh ,Vikas publication

4. Ethical Choices in Business – R.C. Sekhar..

5. A Study in Business Ethics – Rituparna Raj.

BUSINESS LAWSubject code: 3002 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

TEACHING OBJECTIVES:

1. To create legal awareness and its utility in business decision making2. To give exposure to various laws which have an impact on business and industry3. To give inputs relating to procedure of starting a new company.

PEDAGOGY: LECTURES, ASSIGNMENTS, SEMINARS, CASE STUDIES etc.

MODULE NO

CONTENT HOURS

01.

Introduction to Business Law-Law and Society, Law and Business,

Indian Contract Act, 1872 – Definition of Contract, Essentials of Valid Contract, Void, Void-able, Illegal and Unlawful agreements, Contingent and Quasi Contract, Performance, Termination and Breach of Contract, Remedies for Breach of Contract.

Special Contracts – Indemnity and Guarantee, Bailment and Pledge and Law of Agency.

18 Hours

02.

Indian Companies Act, 1956 – Concept and Classification of Company, Features of different types of Company, Procedure of incorporation, Memorandum of Association, Articles of Association, Prospectus, Shares, Share Capital, Membership, Management of Companies – qualifications and appointment of directors, removal of directors, appointment of managerial personnel, winding \up of company

12 hours

03.

Sale of Goods Act, 1930 – Contract of Sale of Goods, Agreement to Sell, Essentials of Sale, Conditions and Warranty, Rights and Duties of Buyer and Seller

8 hours

04.

Partnership Act, 1932 – Definition of Partnership Formation of Partnership, Rights and Duties of Partner, Dissolution of Partnership Firm 8 hours

05.

Negotiable Instruments Act, 1881 – Concept and Features of Promissory Note, Bill of Exchange, Cheque, Parties to Negotiable Instrument, Holder, Dishonour and Discharge, bouncing of cheque

4 hours

RECOMMENDED TEXT BOOKS:1. COMPANY AND BUSINESS LAW BY N.D. KAPOOR – SULTAN CHAND & SONS2. BUSINESS FOR MANAGEMENT BY K.R. BULCHANDANI, HIMALYA PUBLICATIONS.3. LEGAL ASPECTS BY AKHILESHWAR PATHAK, TATA MCGRAW HILL 4. BUSINESS LAW FOR MANAGERS – PROF.(Cmde) P.K. GOEL, BIZTANTRA5. COMPANY LAW - AVTAR SINGH, EASTERN BOOKS COMPANY

REFERENCE BOOKS:

1. BUSINES LAWS AND CORPORATE LAWS BY TULSIAN – TATA McGRAW HILL PUBLISHING COMPANY LTD.

2. BUSINESS LAW BY S.S.GULSHAN, EXCEL PUBLICATION HOUSE. 3. BUSINESS AND CORPORATE LAWS BY G.L. BANSAL, EXCEL PUBLICATION HOUSE.4. BUSINESS LAW FOR MANAGEMENT – SARAVANAVEL AND S. SUMATHI – VIKAS

PUBLISHING HOUSE.5. BUSINESS LAW BY M.C. KUCHAL- VIKAS PUBLISHING HOUSE.

MANAGEMENT CONTROL SYSTEMSubject code: 3003 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

MODULE NO

CONTENT HOURS

1 Basic Concepts, Goals, Strategies, Key-variables in Management Control Systems, Control characteristics in Business activities. Management by Objectives - with emphasis on all functional areas in an organisation, Analysis for effective feedback.

5

2 Responsibility Center Concept - Types of Responsibility Centers. Evolution of various models of Responsibility Centers, Cost Centers and Associated problems Profit Center and Associated Problems with special reference to Transfer Pricing Problems Investment Center and Associated Problems with special reference to Problem of Measurement of Investment Conversion of One system into the other-when, why and how, Importance of Behavioural Aspects of Management Control

25

3 Budgetary Control System - Types of Budget, Zero Based Budgeting, Performance Budgeting, Flexible Budgets, Special Problems related to Behavioural Aspects. (Participation, Procedure, Authorization, System and Manual)Ideal Reporting System - Budget Reporting. Estimation in Reporting, Financial Reporting, Project Reporting, Troubles in Reporting, Nature of Economic Reporting.

10

4 Financial Control and Reporting in Non-Profit and Non-Government Organisations, Multi-National Organisations and Service Organisations

10

5 Management Control of Projects: Nature, Planning, execution and evaluation. Emphasis on Case Studies.

10

Text Book and Reference Books:

1. Robert G. Murdick, Joel E. Ross and James R. Claggett: Information Systems for Modern Management, Prentice-Hall, New Delhi.

2. Robert N. Anthony and Vijay Govindarajan: Management Control Systems, Tata Mc Graw Hill Publishing Company Ltd., New Delhi- Eight Edition.

3. Bhattacharya S.K. and Dearden, John: Accounting for Management: Text and Cases, Vikas Publishing House New Delhi.

4. Shank, John K. and Vijay Govindarajan: Strategic Cost Management, Free Press, NewYork.ciarello, Joseph A.: Project Management Control Systems, Ronald Press New York.

5. Jerome Kanter: Managing with Information, Prentice Hall, New Delhi.Hersey,P and Blanchard, HB. Management of organization Behaviour: Utilising Human Resources, New Delhi, PHI, 1988.Ghosh P.K and Gupta, G.S, Cost Analysis and Control, New Delhi, Vision, 1985.

BUSINESS MARKETINGSubject code: 3005 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

Course Objectives1. To gain insights in to the various steps of Organizational Buying Process.2. To understand the planning process for Business Marketing products and services and the modalities of Segmenting, Targeting and Positioning Business products and Services. 3. To understand global practices of Organizational Buying and analyze the web presence of Companies.4. To understand the process of managing Business Marketing Channels, advertising for Business products and Services and Managing the personal Sales force for Business Markets.

Teaching Methodology Lectures, Presentations, Interaction with Industry Experts, Assignments, Case Studies and Live projects / Exercises.

MODULE NO

CONTENT HOURS

01.Definition, Meaning & Difference of Business and Consumer Product. Classification of Business Consumers [Commercial Enterprises / Govt. / Institutions]. Classification of Business Products with Marketing Strategies. Concept of Derived Demand.

10

02.Key Characteristics of Organizational Buying Process [OBP], Influential forces: Environmental, Organizational Forces, Group Forces & Individual Force Influence on OBPPurchase Organization [Structure/Functions] Business Buying Process [8 Stage Model]Buying Center, Buying Situation Analysis with Marketing Strategies. Buying Motivations of Business Buyers [Rational/Emotional Motives], Supplier relationship, Purchasers evaluation of Potential Suppliers. Supplier Capability & Supplier Performance.Marketing Information System for Business marketing, E-procurement.

15

03.

Business Marketing Planning, Problems in Planning, Planning ProcessOrganizational Demand Analysis. Segmenting the Business Markets, Targeting andPositioning [STP]Business Product Strategies: Core Competency, Product Quality, Product PolicyNew Product Development – Business ProductsManaging Service for Business Marketing Business Services:

13

Challenges

04.

Managing Business Marketing ChannelsPricing Strategy for Business MarketsAdvertising and Promotions Strategy for Business Markets

12

05.

Managing Personal Selling Function in Business Markets: Organizing Personal Selling Effort, Key Account Mgt., Sales Administration, Transforming the selling process through Internet.

10

Text BooksBusiness Marketing Management : B2B 9e by Michael Hutt, Thomas W Speh, Cengage learning

Reference BooksIndustrial Marketing by Reader, Brierty and Reader, PHIIndustrial Marketing Text and Cases by Franchis Cherunilam, HPHIndustrial Marketing Management by M. Govindrajan, Vikas publicationIndustrial Marketing by P.K.Ghosh, Oxford university pressBusiness to Business Marketing by U.C. Mathur, New age international publishersIndustrial Marketing by Hory shankar Mukerjee, Excel Books

INTERNATIONAL MARKETING MANAGEMENTSubject code: 3006 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

Objective: The basic objective of this course is to develop an understanding of the underlying concepts, strategies and issues involved in the International Marketing. Pedagogy: Lectures, Assignments, Projects, Practical Exercises and Seminars, Presentations Interaction with Industry Experts, Case Studies and Live projects / Exercises.

Activities: Visit to a bank dealing with Forex transaction, Visit to an international trade fair, Visit to a port, Visit to an EOU

MODULE NO

CONTENT HOURS

01.International Business: An overview.

Evolution and Influence of International Business, stages of Internationalisation, Differences between Domestic and International Marketing, International business approaches, Mode of entry, Benefits and problems of International Business.

Theories of International trade. International Business environment: social and cultural, technological, economic, and political environment. Trade theories and economic development - Barriers to International Marketing, Role of GATT, WTO, GSP, etc,

15

02.Planning for International Marketing – International Marketing Research and Information System. Decision-making process: Identification, segmentation and selection of International markets.

10

03.

International Marketing Decisions - Product, Branding, Packaging, Pricing, Distribution, Sales and Sales Promotion decisions and Strategies.

15

04.

Foreign Trade in India - Regulation Promotion and Development, Foreign Trade Control, EXIM Policy, Organizational set up. Export Promotion, Export Documents, and Procedures, Export Risk Insurance and different risks involved.

15

05.

Emerging issues of International Marketing in India. 5

TEXT BOOKS:International Marketing by R.M Joshi, Oxford publication.

REFERENCE BOOKS:1. International Business text and cases 2nd revised edition by P. Subbarao, Himalaya

Publication2. International Marketing –13th edition (special Indian edition) Philip R Cateora, Jhon L

graham and Prashant Salwan. Mc Graw Hill.3. International Marketing -Analysis and Strategy by Sak Onkvisit and John J. Shaw, PHI.,

New Delhi4. International Trade and Export Marketing by Dr. Francis Cherunilam, 5/e, HPH.India5. INTERNATIONAL BUSINESS Charles W. L. Hill, Arun Jain, TMH

CASES:International marketing By Rajendra Nargundkar (Excel books)

SALES & DISTRIBUTION MANAGEMENTSubject code: 3007 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

Pedagogy: Lectures, Assignments, Projects, and Seminars

MODULE NO

CONTENT HOURS

01.Introduction to Sales Management & Selling Process Evolution of Sales Department, Evolution of Personal Selling, Meaning and objective of Sales Management Nature and Role of Sales Management Personal Selling Strategies Types of Personal Selling (Industrial, Retail and services) Types of Selling (Order takers, Order creators, Order getters) Theories of Selling – AIDA Difference between Selling & Marketing Management Process Sales Management Process Emerging Trends in Sales Management. Stages Prospecting (process & Methods) Handling customer objections-Methods of Closing Sale (This module includes role play by students regarding handling customers & sales close)

16

02.Managing Sales Information or Setting Personal Selling Objectives Types of Personal Selling Objectives Qualitative & Quantitative Important terms: Market Potential, Sales Potential, Sales Forecast Forecasting Market Demand Market Demand Function Market Demand Forecasting Marketing Decision Support System Forecasting Process Methods of Forecasting.

12

03.

Organizing Sales Efforts Management of Sales Territory & Management of Sales Quota

Functions & Qualities of Sales Executives Sales Territory-Concept Designing: Reasons & Procedures Shapes Meaning of Sales Quota Objectives and Principles of setting Sales Quota Quota Setting – Procedure / Methods Types Problems in Setting Sales Quota

16

04.

Sales Budget Control & Cost analysisPurpose of Sales Budget Sales Budget – Form and Procedure Sales Audit.

10

05.

Distribution Management:

Distribution Management - Marketing Channels. Structure Functions and

Relationship, Retailing and Wholesaling, Logistics and physical distribution,

Structure and Strategy, Design of Channel system and Distribution Systems.

12

Text Book : Sales Management- Decisions, Strategies and cases by Richard R. Still, Edward

W. Cundiff; and Norman A.P. Govani- 5/e. Prentice Hall Publications, New Delhi. Reference Books : 1. Professional Sales Management by R- E. Anderson, Joseph F. Har,Alan J. Bash - McGraw Hill Inc. International Student Edition 2. Marketing Channels- Louis W. Stern, Adel L ER-Ansary, Anne T. Coughlan. 5\e. PHL, New Delhi . 3. ‘Cases in Marketing Channel strategy’, by Robert J.Foster Arch G.Woodride and J.Taylor Sims, Harper and Row Publishers. Textbook: Sales and Distribution Management by Tapan Panda and Sunil Sahadev Oxford publication

SERVICES MARKETINGSubject code: 3008 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

Pedagogy : Lectures, Assignments, Projects, and Seminars

MODULES CONTENT NO OF HOURS

Module I Introduction to Services: What are services? Why Services marketing? Differences in marketing of tangible goods versus services marketing. The services marketing mix.

07

Module II Focus On The Customer-Consumer Behavior in Services. Customer expectations of Services, customer perceptions of services, strategies for influencing customer perceptions. Building Customer Relationships through Segmentation and Retention Strategies.

16

Module III Aligning strategy, service design and standards, Customer-Defined Service Standards, Service Design and Positioning.Delivering and performing service, Employee’s roles in Service Delivery, Delivering Service through intermediaries and Electronic channels Customer's role in Service Delivery.

14

Module IV The role of advertising. Personal Selling and other communication, Pricing of Services, The physical evidence of Services. Selected cases in Services Marketing, viz., and Marketing Services such as Airlines, Hotels, Courier and Financial services.

13

Module V Selected cases in Services Marketing, viz., and Marketing Services such as Airlines, Hotels, Courier and Financial services. 10

TEXT AND REFERENCE BOOKS: ● Services Marketing by Valarie A- Zeithaml mid Mary Jo Bitner – McGraw Hill

International Edition.● Managing Services by Christopher H lovelock Pearson.● The Essence of Services Marketing by Adrian Payre PHI.● Services Marketing by Dr. S.M. Jha, PHI.● Marketing Services by Harish Varma.

SECURITY ANALYSIS & PORTFOLIO MANAGEMENTSubject code: 3009 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

Pedagogy : Lectures, Assignments, Projects, and Seminars


Module IIntroduction: Concepts of investment- Financial and non-financial forms of investment – Objectives of financial investment, investment methods – Security and non-security forms of investment – Sources of investment information- Investment Instruments

06

Module II Valuation of securities – bond and fixed income instruments valuation - bond pricing theorems, duration of bond and immunisation of interest risk, term structure of interest rate, determination of yield curves, valuation of equity and preference shares (Dividend capitalisation & CAPM).

10

Module IIIAnalysis of risk & return, concept of total risk, factors contributing to total risk, systematic and unsystematic risk, default risk, interest rate risk, market risk, management risk, purchasing power risk. Risk & risk aversion. Capital allocation between risky & risk free assets-Utility analysis

10

Module IVFundamental & Technical Analysis of equity stock. Concept of intrinsic value. Objectives and beliefs of fundamental analysts. Economy-Industry- Company framework, Economic analysis and forecasting. Theory of Technical analysis, points and figures chart, bar chart, contrary opinions theory, confidence index RSA, RSI, Moving average analysis, Japanese Candlesticks.Behaviour of stock market prices – The market mechanism, testable hypothesis about market efficiency, implications of efficiency market hypothesis for security analysis and

15

portfolio management. Asset pricing theories, CAPM & Arbitrage pricing theories.

Module VModern portfolio theory – Asset allocation decision. Dominant & Efficient portfolio – simple diversification, Markowitz diversification model, selecting an optimal portfolio – Sharpe single index model. Determination of corner portfolio. Process of portfolio management – International Diversification. Portfolio performance evaluation – Sharp & Treynor & Jensen’s measure. Portfolio revision – Active and passive strategies & formula plans in portfolio revision. Mutual funds- types, performance evaluation of mutual funds, functions of Asset Management Companies.

15

RECOMMENDED BOOKS:

1. Investment Analysis and Portfolio management – Prasanna Chandra – TMH - 2nd Edition, 2005

2. Investments – Zvi Bodie, & Mohanty – TMH – 6th Edition, 2005

3. Investment Management – V K Bhalla ( S.Chand & Co)

4. Security Analysis & Portfolio Management, S. Bhat, Excel Books.

International Financial Management Subject code: 3010 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4

Objective: To give exposure to all aspects of International financial management.Pedagogy: Lectures, Assignments, case studies, seminar, project


Module IInternational Finance: International Monetary System. Capital Flows and Flight-External Debt & Equity Financing. Analysis and preparation of BOP 06

Module IIInternational Financial Markets and Instruments-Forex Markets, Cash and spot Exchange Markets, Euro Currency market. Capital and money markets – GDRs, ADRs, ADS - Bonds, FRNs -Cross currency rates and interest rate arbitrageProblems on Basic Exchange Rate mechanism

16

Module IIIIndian Forex Market-Convertibility of Rupee - Exchange Control -Determination and forecasting of Forex rates - Law of one price - Purchasing power parity - Interest Rate Parity Currency Derivatives trading on NSE.

Module IVFinancing of Foreign trade:-Interest and currency risk - Compensation for risk -Risk Management and products -Swaps, Options, Futures in Forex Markets - Hedging Instruments - International Investment Strategies-Exposure Management· Documents ProjectCommercial banks and Foreign payments: International payments mode and costs

Module VInternational Working Capital Management: Multilateral Netting; MNC capital budgeting basics

10

TEXT BOOKS: 1. Multinational Business Finance - Eiteman, Stone hill and Mofett (Addison Wesley,) [MBF-E] 2. International Financial Management-Jeff Mactura (Thomson)

3. International Financial Management – Madhu vij TMH.

Reference:

1. International Financial Management 4/ed - PG Apte (Tata Mcgraw Hill,)

2. Foreign Exchange Markets - SlU'endra Yadav, Jain and Peyrard (Macmilan,)

3. International Finance - Maurice levi (McGraw Hill Inc.,) etc.

4. Foreign Exchange & Foreign Trade - C. Jeevanandam

5. International Financial Management - Eun & Reswick (Tata Mcgraw Hill).

6. International Financial Management - Srinivasan, Dr. B. Janakiraman (Biztantra)

7. International money and finance – Melvin (pearson education)

CASES: 1. Malaysian Foreign Exchange Policies (MBP-E) - Module 12. Lufthansa (MBF-E) - Module 53. Tektronix (MBP-E) - Module 54. Zappa Chemical Co. & the Buba(MBF-E) - Module 5

5. Efficient funds flow at Eastern Trading Co. (E&R) -Module 6

6. Turkeys Kriz(A): Deteriorating BOP (MBP-E)

7. Toyotas European Operating Exposure

WEBSITES :

www . stcionline . com -. Provide Infonnation on Money Market, Govt. Securities etc. www . finmin . nic . in _. for latest policy guidelines and notifications on external borrowings! ADRlGDR etc. .www . rbi . org - Exchange control manuals and updates as well as weekly statistical supplements.

Tarapore committee report & Y.V.Reddy's Report on Capital Account Convertibility

www . wto . org - Provides news, statistics, links to international org's

www . worldbank . org - provides more than 190 country at a glance" tables, global economic prospect, etc

www . ft . com - website of The Financial Times, a leading international business news paper

www . economist . com - Website of The Economist. an international weekly journal

www . imf . org / external -- Asian Crisis, BOP, special drawing rights, etc

www . bis . org - Website of the bank for international settlements. Many interesting reports and statistics c: obtained here.

www . oanda . com .- Provides current rates and forecasts for world's major currencies and currency news analysis.

www . appliederivatives . com .. Provides information about Derivatives.

www . finpipe . come

www . fxcm . com

http://www.stcionline.com/

http://www.fxcm.com/





http://www.finpipe.come/





http://www.appliederivatives.com/





http://www.bis.org/

http://www.bis.org/

http://www.bis.org/

http://www.bis.org/

http://www.bis.org/

http://www.imf.org/external--








http://www.economist.com/





http://www.ft.com/

http://www.ft.com/

http://www.ft.com/

http://www.ft.com/

http://www.ft.com/

http://www.worldbank.org-provides/







http://www.finmin.nic.in/











MERGERS AND ACQUISITIONSSubject code: 3011 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4


Module IMergers:Types and characteristics of mergers - Motives behind mergers - Theories of mergers – Synergy - Role of industry life cycle - Value creation in horizontal, vertical and conglomerate mergers - Forces contributing to M&A ActivitiesStrategic perspective of mergers:5 stage model – due diligence - methods of financing mergers – open offer, cash offer, share exchange ratios – Merger as a capital budgeting decision

Module IIValuation:Valuation approaches – DCF method – relative valuation – valuation of operating and financial synergy – valuing corporate control – valuing of LBO

Module IIIPost Merger:Integration of Human resources – integration of accounts – procedure laid down under companies act 1956.

Module IVTakeovers and defences: Friendly take over, hostile takeover, White knight, black knight, poison pill

Module VLegal aspects of M&ACompany’s act 1956, Indian income tax act 1961, SEBI takeover code, provisions of competition act.

REFERENCES:

1. Shiv Ramu – Corporate growth through mergers and acquisitions2. P Mohan Rao – Mergers and Acquisitions – Deep and Deep Publications3. Machiraju – Mergers and Acquisitions - New Age Publications4. Ramanujam et al. - Mergers – TMH, 20035. Handbook of International Mergers and Acquisitions – Gerard Picot – Palgrave Publishers Ltd.6. Mergers acquisitions and Business valuation – Ravindhar Vadapalli – Excel books, 1/e 20077. Ashwath Damodaran – Corporate Finance-Theory And Practice – John Wiley & Sons8. Company Law & Practice – Taxmann – Recommended book for module-8

Financial Institutions, Markets and Derivatives

Subject code: 3012 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4


Module IIntroduction:Financial Development and Economic Development, Role of financial system in economic development, financial services and products, financial innovation, financial engineering.

04

Module IIEquity Markets: Primary Markets: Its operations, methods of raising fund, IPO’S, Book Building, participants in PM, price fixing and allotment of share, SEBI guidelinesSecondary market: Its Organization & functioning, trading and Settlement Procedures in BSE and NSE. Depositories, Depository participants. Indices and Index Construction. Demutualization and Recent collaboration among Stock exchanges.Bond Markets:Govt. securities market: Money market instruments, trading system, participants,Corporate Debt Market: Instruments and trading system.

20

Module IIIFinancial Institutions: Domestic Financial Institutions, Foreign Institutional Investors, Commercial banks, private banks, Private insurance players in India, Micro Finance

4

Module IVDerivatives: Futures: Futures, Forwards, valuation of futures, trading and Settlement system on NSE, Initial margins, MTM and calculation of VaR. Options: Options, Types of Options, Option Trading combinations and strategies, Option valuation models – BSOPM and Binomial Models, Option Greeks. Interest rate Options - Caps, Collars and floors. Swaps: Swaps, Designing interest rate swaps and currency

24

swaps. Valuation of Swaps.

Module VSpecial Topics: Credit Derivatives, CDS, Securitization, Introduction to NCFM, NISM and FIMMDA

04

Text Book

1) Financial Markets and Institutions by Dr S Guruswamy Thomson

2) Options Futures & Other Derivatives- John C.Hull - (Pearson Education), 6/e

3) Options & Futures- Vohra & Bagri - (TMH), 2/e

Organizational Development and Change Management


Pedagogy: The course will be taught through a mix of lecture method, cases, and activities.


Module IConcepts of Change Management: Definition, nature, scope and types of change. (02 Hours)Foundations of OD: Models and Theories of Planned Change (06 Hours)OD consultation and related issues (Power, Politics and OD) (02 Hours)

10

Module IIOverview of Organization Development (OD): Definition, History and evolution of OD (03 Hours) The process of OD: Entering and Contracting, Diagnosing and analyzing diagnostic information, Feeding back diagnostic information, Designing Interventions, Leading and managing changing, Evaluating and institutionalizing OD interventions. (07 Hours)

10

Module IIIHuman Process Intervention: (10 Hours)a) Interpersonal and group Process Approaches: T- Groups, Process Consultation, Third Party Interventions, Team Building etc.b) Organization Process Approaches: Organization Confrontation Meeting, Intergroup Relations Interventions, Large Group Intervention, Grid OD

20

Human Resources Management Interventions: (10 Hours)a) Performance Management: Appraisal, Reward Systems,b) Developing and assisting employees: Career Planning and Development Interventions, Workforce Diversity Interventions, Employee Wellness Interventions

Module IVTechno-structural Interventions: Restructuring Organizations, Employee Involvement, Work Design etc. (6) Hours Strategic Interventions: Mergers and Acquisitions, Organization Transformation (Culture Change, Self Designing Organization, Organization Learning and Knowledge Management) (09 Hours)

15

Module VOD application in non conventional sectors like educational institutions, Hospitals, NGOs etc.-Future of OD. 05

Book Recommended:

1. Organization Development and Change by Cummings and Worley, Thomson (S-W) Publication

References:

1. Organization Development by French and Bell, PHI Publication2.Management of Organizational change-Leveraging Transformations by K. Hari Gopal, Response Books Articles to be reviewed from:

1. Human Capital Magazine2. HRD Review

Human Resource Development


Objective: The objective of this course is to give students a complete exposure to various functions of Human Resource Development.


Module IHuman Resource Development—Conceptual ApproachConcept of HRD, Meaning and Definition of HRD, Need for Human Resource Development, HRD Objectives, Emerging Challenges in HRD, Factors contributing to growth of HRD in Organisations, HRD Philosophy, Outcomes of HRD, HRD at Micro and Macro levels, Role of HRD in Human Resource Management, Difference between Personnel Management and HRD

08

Module IITraining and Development2 (a)Training—Role and relevance, definition, Objectives of training, beneficiaries of training, training policy, factors influencing training policy, contents of training policy, methods and techniques of Training Needs Assessment(TNA), TNA process, approaches of TNA, training needs analysis, factors affecting training design, costs involved in training programmes, training methods, classification of training methods, selecting the best method, trainer’s roles, skills of a trainer, do’s and don’ts for trainers humor, strategies for using humor, training techniques. 2( b) Development - Management development, meaning, objectives and need for management development, methods of management development, evaluation of MDPs

16

Module IIIPerformance Appraisal 12

Introduction, Objectives of Performance Appraisal, Developing a performance appraisal system, introducing and operating performance appraisal system, distinction between performance and potential, process of performance appraisal, performance criteria, benefits of performance appraisal, pitfall and constraints, different types of employee appraisal systems, new trends in performance appraisal systems, 360degree appraisal system/feedback, uses of 360 degree feedback.

Module IVCounselingMeaning, functions of counseling, need for counseling, components of the typical employee counseling programmes, characteristics of effective employee counseling programme, ethical issues in employee counseling Performance counseling process, manager’s role in performance review counseling, difference between counseling and mentoring

10

Module VCompetency Mapping and Assessment CentresMeaning of Competency, competencies, developing competency models, Issues related to developing competency models, sources of competency information.Origin of the assessment centre, essential features of an assessment centre, how can assessment centres be used as a developmental tool?

14

Books1. Emerging Human Resource Development (HRD) –S.K.Bhatia Deep & Deep Publication

Pvt. Ltd., 2008.2. Human Resource Development – Randy L. Desimone, Jon M. Werner and Dvid Harris

Thomson South Western Publication.3. The Handbook of competency Mapping—Seema Sanghi Sage Publications4. Human Resources Management-- Gary Dessler.

5. Human Resource Management—Biswajeet Patnayak-PHI

LEGAL ENVIRONMENT OF MANAGEMENT


Objectives: The Management of employees, both individually and collectively, remains a central feature of organizational life. This course is an attempt to understand the conceptual and practical aspects of employee relations at the macro and micro levels.

PART A INDUSTRIAL RELATIONS


Module IINTRODUCTION TO INDUSTRIAL RELATIONS: The Concept Industrial RelationsThe Dynamic Context of Industrial Relations: Globalization and the National Economy, Responses to Competitive Pressures, Changes in Employment Practices,The Actors in Employee Relations: Management, Unions and the State. Role of Trade Union in Industrial Relations.

12

Module IIINTERACTIONS & OUTCOMES IN INDUSTRIAL RELATIONS: Employee Involvement & Participation :Concept, Objectives and Forms, Ethical Codes, Discipline & Grievance Management: Forms and Handling of Misconduct. Collective Bargaining: Importance, Forms, Process of Negotiation and Recent Trends in Collective Bargaining. Disputes – Causes and Prevention

12

Module IIIIndustrial Relations & Technological Change,International Labour Organization (ILO): Objectives, Structure and Procedure for Admission as a Member. Managing Without Unions, The Future Direction of Industrial Relations

08

Module IVPART B Labour Laws

LEGAL FRAMEWORK OF INDUSTRIAL RELATIONS: 14

· Settlement Machinery for Industrial Disputes: Conciliation, Arbitration & Adjudication, · Legislation: The Trade Unions Act, 1926,· The Industrial Dispute Act 1947,· The Factories Act 1948,· The Maternity Benefits Act 1961.· Industrial Employment (Standing Orders) Act , 1946

Module VLABOUR WELFARE AND SOCIAL SECURITY: · Labour welfare and Social Security – Meaning and implication· Labour Legislations: an overview (salient features of the acts from the perspective of a manager) Contract labour (regulation & abolition) act, 1970 & the rules Employees’ provident funds & misc. Provisions Act, 1952, Employees’ state insurance Act, 1948 Payment of bonus act, 1965 Payment of gratuity act, 1975 Workmen’s compensation Act, 1923 Payment of wages act, 1936

10

Text Books:

1. Beaumont, P. B. (1995). The Future of Employment Relations. London: Sage.2. Bareja, J.K. (2000). Industrial Law. Galgotia Publishing House.3. Monappa, Arun (2002). Industrial Relations. Tata McGraw Hill.

Reference Books:1. Blyton, P. & Turnbull, P. (2004). The Dynamics of Employee Relations. Palgrave Mcmillan.2. Ackers, P. & Wilkinson, A. (2003). Understanding Work & Employment: Industrial Relations

in Transition. Oxford: Oxford University Press.

HUMAN RESOURCE ACQUISITION AND MAINTENANCESubject code: 3016 Contact Hours: 60Work Load: 4 hrs/week Credit Points: 4


Module IRECRUITMENT AND SELECTION- CONCEPT AND BACKGROUND· Job Analysis. Meaning, definition and purpose.· Methods of job analysis: job analysis interviews, job analysis questionnaire, task analysis inventory, position analysis questionnaire, subject expert workshops, critical incidenttechnique, F1eisclunann job analysis survey, functional job analysis, jobelement method, repertory grid, critical incident technique

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Module IIRECRUITMENT , SELECTION AND PLACEMENT - THE PROCESS· Hiring decision. Nature of hiring: regular, temporary, full time, part time,apprentice, contractual, and outsourcing. Need analysis, cost analysis and job analysis.·Hiring internally. Meaning and definition of internal recruitment. Advantages and disadvantages in terms of cost, time, quality and suitability.· Sources of internal recruitment: - circulars, intranet advertisements, employeereferrals. When and how to use Internal Recruitment , Policy guidelines and union settlements.·External Hiring. Meaning and definition of external recruitment.·Sources of recruitment:- Advertisement, in news paper, TV/Radio, Internet, search on theinternet, wanted signboards, consultants, employment exchange, campusrecruitment, employee referrals and unsolicited applications. Advantages and disadvantages of the above sources in terms of cost, time, convenience, reachof the targeted population, and quality of applicant pool. Job advertisement: drafting, size and contents.Screening the candidates: Application Forms: bio-data / resume / curriculum vitae and weighted application blanks: meaning definition, purpose, advantages and disadvantages –Identifying the ingredients of success: the winning candidate’s profile, challenges in the interview, the starting point, day to day execution, dealing with people, the inner person, additional characteristics. Studying the CV.Testing. Meaning, definition, purpose, advantages and

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disadvantages.Ability tests clerical ability test, mechanical ability test, mental ability test, physical ability test, personality assessment test, typing test, shorthand test, computer proficiency test Interviewing: Planning the interview, Interview process - getting started, examining the 5 interview areas, examining the strengths & weaknesses, listening to what are being said, digging for behavioral gold, probing for specifics, spotting patterns, using an interview checklist, Allowing candidates to ask questions at the end, explaining the procedure of selection and concluding with a happy note, making the decision. Interview in public sector undertaking, statutory requirements.·Reference checking & Appointment orders: meaning, definition and purpose. Verification of character, criminal antecedents, previous work behavior and education qualifications.·Verification of community certificates in public sector companies Meaning, definition, and purpose. Contents of appointment letter, hard copy (or soft copy), method of delivery and retrieving the acknowledgement copy.Medical Examination & acceptance of offer for joining.

Module IIIHUMAN RESOURCE MAINTENANCEINTRODUCTION:· Compensation meaning, objectives, nature of compensation,types of compensations, compensation responsibilities,· Compensation systemdesign issues: Compensations Philosophies, compensation approaches,decision about compensation, compensation- base to pay, individual Vs teamrewards,· Perceptions of pay Fairness, legal constraints on pay systems.

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Module IVMANAGING COMPENSATION:· Strategic Compensation planning, determiningcompensation-the wage mix,· Development of a Base Pay System: Jobevaluation systems, the compensation structure-· Wage and salary surveys, thewage curve, pay grades and rate ranges, preparing salary matrix, governmentregulation on compensation, fixing pay,· Compensation as a retention strategy

· Variable Pay and Executive Compensation: Strategic reasons for Incentiveplans, Administering incentive plans, Individual incentive plans-Piecework,Standard hour plan, Bonuses, Merit Pay, Group incentive plans- Teamcompensation, Gain sharing incentive Plans, Enterprise incentive plans.Profit Sharing plans, Stock Options, ESOPs, executive compensationelements

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of executive compensation and its management,

Module VMANAGING EMPLOYEE BENEFITS:· Benefits- meaning, strategic perspectives onbenefits-goals for benefits, benefits need analysis, funding benefits,benchmarking benefit schemes, nature and types of benefits,Employeebenefits programs- security benefits, retirement security benefits, health carebenefits, time-off benefits, benefits administration, employee benefitsrequired by law, discretionary major employee benefits, creating a work lifesetting, employee services- designing a benefits package

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RECOMMENDED BOOKS:1. Human Resource Selection by Robert D. Gatewood and Hubert S.Feild, South western Cengage Learning, Mason, Ohio 20012. Staffing Organization, Herbert G. Heneman III, Timothy A. Judge,5th Edition, McGraw Hill International

REFERENCE BOOKS:1. Employee Selection, Lilly M Berry, Thomson Publications2. Hiring & keeping the best people, HBS Press3. Human Resource Planning, Dipak Kumar Bhattacharyya, 2ndedition, Excel Books.4. High performance hiring by Robert w. Wendover, Crisp Publication,California, 1991.

(NOTE: Proportionate weightage - based on number of hours allotted -should be given to both the parts while setting question papers)

RECOMMENDED BOOKS:1. Compensation & Reward Management, BD Singh, Excel Books2. Compensation, Milkovich& Newman, TMH

REFERENCE BOOKS:1. Strategic Compensation, Joseph J. Martocchio, 3rd Edition, PearsonEducation2. CompensationManagement in a Knowledge based world, Richard I.Anderson, 10th edition, Pearson Education3. Compensation Management, ErSoniShyam Singh, Excel Books.

MATERIALS MANAGEMENT




Module IIntroduction – scope of materials management – primary and secondary objectives – integrated materials management – relation with other functional areas of organization. Organizing for materials management – basis for forming organizations –conventional and modern approaches to organizing materials management

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Module IIMaterials identification – classifying of materials – codification of materials – standardization – simplification and variety reduction of materials

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Module IIIInventory control – techniques – FSN, VED, ABC – working capital management with reference to inventory

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Module IVManagement of stores – location – different types of stores – methods ofstoring – safety and security of materials – stores equipment – materials handling equipment –factors affecting materials handling - Stores issues and receipts – procedures – forms and policies in stores transactions – stores accounting – stores organization – materials safety andsecurity

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Purchasing – planning purchasing materials – norms of vendor

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Module V rating – CEI methodology, Japanese industry – selection and development – purchasing procedures and methods – legal aspects – insurance of materials – supply management – sources of supply – out sourcing, Sub contracting – reasons for subcontracting – criteria for selecting sub contractors – rating – factors affecting subcontract rate fixing – internal and external subcontract

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RECOMMENDED BOOKS:

Integrated materials management-A. K. Datta- PHIPurchasing and Supply Management- Dobbler, Burt D.N-TMI,7/e, 2004REFERENCE BOOKS:1. Materials Management – P Gopalakrishnan – PHI, 20022. Purchasing And Materials Management – Leenders Fearon – Universal Book Stall3. Purchasing And Inventory Control – K S Menon – Wheeler Publishers4. Materials Management – Varma M M – Sultan Chand And Sons

Production Planning and Control


Objective:- To teach the students the basics elements of production management


Module IProduction and operations management; Role of production and operations manager, purpose and objectives of production management, definition of productions management, historical development, Handicraft era, Industrial revolution, scientific management era, operations and computerized system era

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Module IILocation and Layout; plant location and factors affecting location, types of layouts. Products layout, process, mixed and fixed position layout, Behavioral aspects of layouts. Quantitative problems on layouts to be solved. Advantages and disadvantages of layouts

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Module IIIWork study; nature history and applications; Factors affecting working conditions {occupations safety and health, fire prevention, lighting, climatic conditions, noise and vibrations etc., ergonomics factors}. Flow process Chart {only man type} symbols and two handed chart for simple operations.

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Module IVProduction planning and control;Productivity; introduction and indices, capacity planning production planning, production Planning and control, objectives and function, process sequencing, scheduling and loading, principles, consideration and purposes, problems on sequencing to be solved for N jobs and 2machines and, n jobs and 3 machines

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Module VInventory Management and quality control;Inventory control; needs and functions, ABC Analysis, quality control, introduction and Definitions, control charts;-x, R,P,C,NP,{problems on control charts to be

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solved}

Suggested Readings:1. Operations management theory and problems ‘Joseph Monks; McGraw Hills.2. Production and operations Management : Everette and Elbert, PHI, publication.3. Introduction to work study, ILO Publications.4. Advanced accountancy; Jain and Narang; Kalyani publications

WORLD CLASS MANUFACTURING Subject code: 3019 Contact Hours: 60

Work Load: 4 hrs/week Credit Points: 4



Module IWorld-Class Manufacturing Basic principles of manufacturing strategy. Manufacturing strategy concepts and domains. Relationship of manufacturing strategy with marketing and corporate strategies. Trade-offs in manufacturing objectives. Creating competitive advantages through manufacturing strategy. Competitiveness models. Formulation and implementation of manufacturing strategy. Six Sigma philosophy

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Module IIManufacturing Decisions Production system design. Market-led versus technology-led approaches. Product differentiation. Process positioning. Mass customization. Focused manufacturing. Economics of integration. Continuous improvement - Kaizen, Deming Methods, Taguchi methods, Toyota Manufacturing, and SMED Manufacturing,

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Module IIIProduct and Process DesigningImproving Product & Process Design – Lean Production – Flexible Manufacturing Systems, Rapid Prototyping , Poka Yoke , 5-S ,3 M, use of information technology in manufacturing , Just In Time, Product Mix , Optimizing , Procurement & stores practices , Total Productive maintenance , Visual Control.

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Module IVPerformance Measurement Framework for Analyzing Manufacturing Effectiveness Measurement tools and techniques. Cost accounting-based measurement and non-financial performance. World-class manufacturing and bench marking ,Concepts of benchmarking,bottleneck and best practices, Best performers – Gaining competitive edge throughworld class manufacturing – Value added manufacturing –

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eliminating waste –Toyota Production System – example.

Module VManufacturing Strategy in the Global Context Global management paradigm and the extended enterprise. Internationalization strategies and core competencies of cooperation. Alliance advantages and technology transfer.

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RECOMMENDED BOOKS:

1. Strategic Management Concepts And Cases by Kachru Upendra 2. World Class Manufacturing – Strategic Perspective – B.S. Sahay, KBC Saxena,3. Ashish Kumar. (Mac Milan)4. Making Common Sense Common Practice – Models for manufacturing excellence –5. Ron Moore (Butter worth Heinmann)6. The Toyota Way – Jeffrey K. Liker – (Tata McGraw Hill)

References

1. Water, D. 2006, Operations Strategy, London: Thomson Learning2. Hitt, M A, Ireland, R D & Hoskisson, R E. 2009, Strategic Management: Competitiveness

and Globalization: Concepts & Cases, Mason, Ohio: South-Western Cengage Learning3. Van Mieghem, J A. 2008, Operations Strategy: Principles and Practice, Belmont, Mass:

Dynamic Ideas4. Miltenburg, J. 2005, Manufacturing Strategy: How to Formulate and Implement a

Winning Plan, New York: Productivity Press5. Hussey, D E. 1998, Strategic Management: from Theory to Implementation, 4th edn,

Oxford: Butterworth-Heinemann6. Hill, T. 1993, Manufacturing Strategy, 2nd edn, The MacMillan Press7. Hill, T. 2000, Manufacturing Strategy: Text and Case, Boston: Irwin8. Hayes, R H & Wheelwright, S C. 1984, Restoring Competitive Edge, Competing through

Manufacturing, John Wiley & Son9. International Journal of Operations and Production Management10. Journal of Business Strategy11. Harvard Business Review

Project Management

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Module IProject Management Concepts: Concept and characteristics of a project, importance of project management, types of project, project organizational structure, project life cycle, Statement of Work, Work Breakdown Structure

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Module IIProject Planning: Project Planning and Scheduling techniques: developing theproject network USING CPM/PERT, constructing network diagram, AON basics,Forward Pass and backward pass, Limitations of CPM/PERT, PrecedenceDiagramming Method, constructing diagram and computations using precedencediagramming method, PERT/CPM simulation, reducing project duration

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Module IIIResource and Critical chain Scheduling: Resource allocation method, splitting and multitasking, Multi project resources scheduling Critical Chain Scheduling: Concept of critical chain scheduling; critical chain scheduling method, application of Critical chain scheduling and limitations

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Module IVProject performance Measurement and Control: Monitor and assess projectperformance, schedule, and cost. Earned value Management, performancemeasurement. methods to monitor, evaluate, and control planned cost andschedule performance. Project Closure/ Termination: Meaning of closure/ termination, project audit process, termination steps, final closure. Managing Project Teams: Team development process, team building process,

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stages in developing a high performance project team, project team pitfalls.

Module VIT in Projects: Overview of types of softwares for projects, major features ofsoftwares like MS Project, criterion for software selection 5

Books Recommended1. Clifford F Gray, Erik W Larson, “Project Management-The Managerial Process”Tata McGraw-Hill Publishing Co Ltd2. Jack Meredith, Samuel J. Mantel Jr. “Project Management- A Managerial Approach”John Wiley and Sons3. John M Nicholas “Project Management for Business And Technology” Prentice HallOf India Pvt. Ltd4. James P Lewis “Project Planning, Scheduling and Control” Tata McGraw-HillPublishing Co Ltd

Object Oriented Programming using JAVA


Course Objective: To get students acquainted with the fundamentals of object oriented programming and using JAVA language as a tool for effective technical upgradation of the systems and the organizations as a whole.


Module IFundamentals of OOP: Introduction, basic concepts, Benefits & Application of OOPEvolution of JAVA: History, How JAVA differs from C & C++, JAVA & World Wide Web, Support Systems, JAVA EnvironmentJAVA Language: Overview, Simple JAVA program, Application with two classes, Program Structure, JAVA Tokens, JAVA Statements, Implementation, Virtual Machines & Command line arguments, Programming styles

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Module IIConstants, Variables, & Data Types: Scope of variables, Type Casting, Standard Default ValuesOperators & Expressions: Types of Operators, Arithmetic Expressions, Evaluation, Precedence of AE, Type Conversions in Expressions, Operator Precedence and Associativity, Mathematical FunctionsDecision Making and Branching: Types of statements

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Module IIIDecision Making & Looping: Introduction, Types, Jumps in loops, labeled loopsClasses, Objects and Methods: Definitions, Fields Declarations, Methods Declarations, Creating Objects, Accessing class members, Constructors, Methods Overloading, Static members, Nesting of methods, Inheritance, overriding methods, final variables and methods, final classes, finalizer methods, abstract methods and classes, methods with varags, visibility controlArrays, Strings & Vectors: One-dimensional, two-

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dimensional array, creating an array, strings, wrapper classes

Module IVInterfaces: Multiple Inheritance, definition, extending interfaces, implementation, accessing interface variablesPackages: Putting Classes Together, Java API packages, system packages, naming conventions, creating & accessing packages, using and adding class to a package, hiding classes, static importMutilthread Programming: Introduction, creating threads, extending thread class, stopping and blocking thread, life cycle of a thread, using thread methods, thread exceptions, priority and synchronization, implementing a ‘runnable’ interface

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Module VManaging Errors & Exceptions: Types of errors, exceptions, syntax of exception handling code, multiple catch statements, using finally statements, throwing our own exceptions, using exceptions for debuggingApplet Programming: Applets vs. Applications, Building applet code, applet life cycle, creating an executable applet, designing a web page, applet tag, adding applet to HTML, running the applet, passing parameters to applets, aligning the displayGraphics Programming: The Graphics Class, lines and rectangles, circles and ellipses, drawing arcs, polygons, line graphs, using control loops in applets, drawing bar charts

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Reference Books:Programming with Java, 3rd Edition, Tata McGraw Hill, E. Balaguruswamy

APPLICATIONS USING DBMS



Module IDatabase & Database Users- Introduction, characteristics of the Database Approach, actors on the scene, advantages of using DBMS, Workers behind the scene, and Implications of the Database Approaches.

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Module IIDatabase System Concepts & Architecture- Data models, schemas & instances DBMS Architecture & Data Independence, Database language & interfaces, the Database system environments, Classification of Database Management systems.

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Module IIIData modeling using the entity-relationship: Model: High-level conceptual data models for data base design, entity types, sets attributes & keys, relationship types, roles & structure constraints, weak entity types

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Module IVRecord storage and Primary file organizations: Introduction, secondary storage Device, Parallelizing, Disk access using RAID technology, Buffering of Blocks placing file records on disk, operations on files, files of un ordered records(Heap files), files of ordered records(sorted files), Hashing techniques.

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Module VFunctional dependence and Normalization for relation database: Design guidelines for relational schemes, functional dependencies, normal forms based on primary keys, general definitions of second &third normal forms, Boyce –Codd , normal formsSQL- the relational database standard: Data

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definitions, constraints &schemes changes in SQL, basic queries of SQL, join multiple ntable queries insert update delete statements in SQL views

References

1) Fundamental of database system- third editionRamex Elmasri Shamkant.B Navthe2) Introduction to database systemsBipin C Desai

ENTERPRISE RESOURCE PLANNING


Course Objective: To get students acquainted with the fundamentals of object oriented programming and using JAVA language as a tool for effective technical upgradation of the systems and the organizations as a whole.


Module IERP as integrated Management Information System, Evolution of ERP, Benefits , ERP vs. Traditional Information Systems

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Module IIBusiness Process Reengineering: Need and challenges, Management concerns about BPR, BPR to build business model for ERPERP & Competitive Advantage, basic Constituents of ERP, Selection criteria of ERP Packages, Procurement process of ERP Packages

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Module IIIOverview of ERP Packages: PEOPLE SOFT, SAP-R/3, BAAN IV, MFG/PRO, IFS/AVALON, ORACLE-FINANCIAL, Survey of Indian ERP, packages, regarding their coverage, performance and cost

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Module IVERP Implementation: Issues, role of consultants, vendors, users, need for training, customization, ERP implementation methodology and post implementation issues and options

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Module VERP Case Studies in HRM, Finance, Production, Product Database, Materials, sales & Distribution

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Text Books –Enterprise Resource Planning – Concepts and Practices by Vinod Kumar Garg & N K. Venkatakrishna, PHIEnterprise Resource Planning by S Sadagopan, PHIEnterprise Resource Planning – Alexis Leon, THM, I/e, 2003

E & M COMMERCE


Module Content No of hr

01 Managing Electronic Commerce 10Hrs

02 Overview of E-Commerce: Introduction, Definition, Goals, Meaning, Evolution, E-Commerce goals vs. Business Goals, E-Commerce vs. Traditional Commerce, Major segments of E-Commerce, Economic Model for E-CommerceDriving the E-Commerce Revolution: E-Commerce activities, STP, Business model & product suitability, Maintaining Metadata, Cookies, FTP, SNMP, Aliases

16Hrs

03 Supply Chain Management: Definition, goals, benefits, functions, Value Chain Management (VCM) Electronic Data Interchange (EDI): Benefits, applications, advantages & limitations, cost, concept, Protocols, Encryption & Data Standard

14 Hrs

04 Electronic Payment System (EPS): Introduction, types, methods, Net Banking E-Security: Introduction, Introducers, Cryptography, Hacker, Secure Electronic Transaction (SET), Secure Socket layer (SSL), E-Commerce Act, VPN

14 Hrs

05 M-Commerce Technologies: Network Technologies, Mobile Devices, Service Development Technologies, M-Commerce Enabling Standards

06 Hrs

Text Books –

E-Commerce, C S V. Murthy, Himalaya Publishing HouseMobile Commerce, Paul May, Cambridge University Press

, 04/28/11,

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