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At Ray Magazine, we aim to portray a positive and compelling image of our country as a place where people embrace excellence of life and abundance in the following
areas: Spirit, Soul, Body, Relationships and Finances. Our content is informative and entertaining and offers diversity in local and international trends and conceptions. We care about the upliftment of local communities, and about the wholeness of people globally. When our readers put Ray down, they should feel encouraged, inspired, informed, revived and relaxed.
visionOUR
what’s TO READ...
RATE CARD 2010To create a readership that leads by example, and who shines a light on the community by living a wholesome and inspiring life in this world.
Fashion, Beauty and Style:Get all the inside info on what’s hip and
happening on the fashion front in South Africa. We introduce you to up and coming designers and share the secrets of SA’s established elite. Their key looks for this season. What’s the key to their success in the industry? They share their life stories and future plans and much more...
We introduce you to the designers behind the labels like Marianne Fassler, Habits, Stoned Cherrie, Maya Prass, Gavin Rajah, Lunar, Simon Rademan, David Tlale, Hip Hop to name a few….
Herewith a brief preview per Section on what we offer our readers:
Décor and Design:We offer ideas; information and inspiration from
the most beautiful homes in the world (lived in by real people, yet is practical, accessible and the perfect guide to excellent modern living in South Africa. We also showcase the finest South African & International décor trends and design and introduce you to the personalities behind this fascinating industry. We endorse green living and green building choices and lifestyle options.
EXCELLENCE OF LIFE
1I S S U E 4 / 2 0 0 9
LIFEST YLE, ARTS & CULTURE
WE TALK TO:
Prime CircleCraig Bone
Heinz & AletteWinckler
EXPERIENCE:Knysna Elephant Sanctuary • Conservation Consciousness Jukani • Extreme Sport • Love & Mortar • Oystercatcher Trail
E XC E L L E N C E O F L I F EE XC E L LL E NNNN CCCCC E O F L II FF EE XC E L L E NNN CCCC E O F L I F E
ray magazine nov-dec web.indd 1 2009/10/22 8:43 AM
missionOUR
Travel: – Discover your world and the environmentOur world is huge, varied and vital. South African history has brought together an exciting mixture of races, ideas and potentials. She is blessed with great beauty, wealth and a sense of purpose. We introduce you to a vast array of wonderful places to visit both locally and internationally
Lifestyle, Arts and CultureMusic, personalities, poets, artists, sculptors, investment art, authors…Ray is committed to feature the best of South African talent on these pages. We also introduce you to movers and shakers around the world. Each group or individual made an enormous positive contribution in their specific genres.
Culinary delights An introduction to South Africa’s finest cuisine and restaurants as well as a personal glimpse into the lives of these food artists; they share tips of the trade, recipes and some of their culinary secrets... Meet the personalities in this fascinating industry…
GardeningTransform your garden into a magical playground by reading these tips on landscaping and garden furniture. How to Grow Plants, Plant Problems, Garden Pictures, Garden Design Ideas, Tips, Information & Advice on Gardening from the experts…
PhotographyWe interview Martin Harvey, Koos van der Lende, Mitchell Krog and Andrew Woodburn. All world-renowned South African Photographers. All the above are experts in their fields. Stunning photographs, tips, advice, camera settings and much more…
Ray targets people who strive to become a success in all aspects of life. This entails living in this world as role models with spiritual and material achievement, fully engaged and in touch and in tune with the moral demands of our times. Our readers are more mature and have achieved a level of affluence, yet we also allow for younger readers still searching for guidance and role models in making their own way in the world. Both genders find our content valuable. Our magazine draws individuals and families, yet is by no means exclusive to them, as our interesting content mix and beautiful design speak to the spirit, soul and mind of our readers.
Ray reaches an estimated target audience of 200,000 readers through a variety of channels. Ray is available on newsstand at Exclusive Books, CNA and CUM Books Stores. Several travel agencies carry Ray in order to promote their destinations through our features. Ray Magazine is also on all outgoing Emirates Airlines flights from South Africa, with an estimated 150,000 passengers per month. Our bulk distribution through a variety of Christian networks and local parishes keep expanding, and Ray Magazine sends several thousands of each edition to networks in Botswana, Namibia, Kenya, the Ivory Coast and Zimbabwe. Processes are in place for Ray to be distributed in Europe. The easiest way though to get your copy is to subscribe, as many readers do.
Ray magazine’s A4 size and full-colour, glossy print on high-quality paper exudes sophistication, and leaves its readers with a distinct feeling of up market extravagance. Ray is a lifestyle enabler that speaks to all South Africans and global citizens in a new, relevant way by dealing with universal issues through a unique tone and editorial style, providing ideas, tools and advice to an evolving generation of magazine buyers. Ray is the mass-market magazine that inspires the mind and feeds the soul and spirit. Ray’s is used to raise awareness of all that South Africa and Africa offers the international investor.
APPEARANCE
readersOUR
experience:Blue TrainMount everestMini BeachcomberAntique chic Liezel van der
Westhuizen
We talk to:
Rudi & Corleaemil Von Maltitz
Moreira Chonguica
a Z e s t f o R l i f e
eXCelleNCe of life
ADVERTISING RATES 2010 [email protected] POSITIONS: Monthly 6 Issues 12 IssuesFull Page: R 15 000 R 12 000 R 10 700
Full Page Advertorial R 15 000 TBA TBA
DPS Advertorial R 25 000 TBA TBA
PRIME POSITIONS:Cover Page R 39 000 N/A N/A
Inside Front Cover (DPS) R 29 000 R 24 200 R 20 700
Double Page Spread R 25 000 R 20 900 R 17 900
Outside Back Cover R 20 000 R 16 700 R 14 300
Inside Back Cover R 18 000 R 15 000 R 12 900
Page Next to Editor R 17 000 R 14 200 R 12 200
Page Next to Contents R 17 000 R 14 200 R 12 200
SPECIALS ON THE FOLLOWING:BASES: Month to Month 6 Issues 12 IssuesHalf Page Vertical R 6 995 R 5 995 R 5 595
Half Page Horizontal R 6 995 R 5 995 R 5 595
Third Page Vertical Strip R 5 995 R 4 995 R 4 595
Third Page Horizontal Strip R 5 595 R 4 595 R 4 295
Quarter Page R 4 595 R 4 295 R 4 000
Classified Small Ad R 3 500 R 3 295 R 3 000
5 minute virtual video* R 7 500
9 minute virtual video* R 8 900
Link from Ray home page* R 3 200
Link from Ray links page* R 1 900
CONTACT: EDITOR Rina Smit +27 82 880 0001 [email protected]
ADVERTISING SALES Zelna Perez-Sanchez Sales Manager +27 82 374 7333 [email protected]
MARKETING / ACCOUNTS Adele Minnaar +27 79 835 5927 [email protected] [email protected]
Digital material only, deliver to Ray Magazine or email to [email protected] Material: print-optimised PDF with fonts and high resolution images (300dpi) embedded upon creating the file in Acrobat 5.0 or higher. Document bleed must be set to 5mm all round. Proof: Hi-res proof / Sherpa Proofs. ** If correct proof is not supplied, Ray Magazine will take no responsibility for colour matching in the final product.
* Half pages / Quarter page portrait / Format A / Format B limited to 15 per edition. Placements and/or refusal to the discretion of the editor. Terms and conditions apply.
• The right to refuse/edit advertorial is reserved.• Payment Options: Specified on booking form. For series bookings, pay upon receipt of invoice for each edition.• Cancellation Penalties: Cancellation deadlines are the same as booking deadlines. Clients who fail to supply copy/
photographs/finished advertising material by deadline will be billed for the space booked.• All rates are for full colour insertions.• All rates exclude 20% agency commission and exclude VAT.• 5% Discount with upfront payment upon placement of ad.
experience:Blue TrainMount everestMini BeachcomberAntique chic Liezel van der
Westhuizen
We talk to:
Rudi & Corleaemil Von Maltitz
Moreira Chonguica
a Z e s t f o R l i f e
eXCelleNCe of life
MATERIAL SPECSSizes Trim Bleed Type
DPS 297 x 420mm 303 x 426mm 287 x 410mm
Full Page 297 x 210mm 307 x 220mm 287 x 200mm
Half Page Horizontal 145 x 210mm 155 x 220mm 125 x 190mm
Half Page Vertical 297 x 100mm 307 x 110mm 277 x 85mm
Half Page Horizontal 145 x 210mm 155 x 220mm 125 x 190mm
Third Page Vertical Strip 297 x 70mm 307 x 75mm 287 x 60mm
Third Page Horizontal Strip 75 x 210mm 85 x 220mm 65 x 200mm
Quarter Page 148 x 104mm 158 x 114mm 132 x 88mm
Classified Small Ad 54 x 70mm 54 x 70mm 49 x 65mm
