1

As of April 2017. Subject to change. Effective from 1st January 2017

Ausführliche Version unterwww.annabelle.ch

tarif2006Aufl age: 67121 (WEMF 2005)Leser: 337000 (MACH 2005)

ratecar dPRINT2017Circulation: 42 526 spread, 42 410 sold (WEMF 2017)Audience: 243 000 (MACH Basic 2017-2)Total Audience: 382 000 (WEMF Total Audience 2017-2)

Ausführliche Version unterwww.annabelle.ch

tarif2006Aufl age: 67121 (WEMF 2005)Leser: 337000 (MACH 2005)

A product of Tamedia

Advertising

2

Double page spread before editorialDPS before editorialType area: 416 x 249 mmBleed format: 440 x 280 mmGross price: CHF 40 824.–

Top placements

4 back cover1/1 page on high quality cover paperType area: 193 x 249 mmBleed format: 220 x 280 mmGross price: CHF 25 515.–

3 inside backcover1/1 page on high quality cover paperType area: 193 x 249 mmBleed format: 220 x 280 mmGross price: CHF 18 900.–

Editorial1st page opposite Editorial Type area: 193 x 249 mmBleed format: 220 x 280 mmGross price: CHF 24 570.–

Opening spread1st DPS on high quality cover paper Type area: 416 x 249 mmBleed format: 436 x 280 mmGross price: CHF 54 810.–

1st Right-hand page1st page page rightType area: 193 x 249 mmBleed format: 220 x 280 mmGross price: CHF 22 680.–

Please note the separate closing deadlines for the top placements.

Gatefolder2/1 page on high quality cover paperWidth: 218/216 mmHeight: 280 mmGross price: CHF 66 150.–

Folder

218 mm

Folder

216 mm

* Left-hand page on cover paper, right-hand page on content paper

First double page spread1st DPS after opening spread*Type area: 416 x 249 mmBleed format: 440 x 280 mmGross price: CHF 51 030.–

Content left1/1 page opposite ContentType area: 193 x 249 mmBleed format: 220 x 280 mmGross price: CHF 22 680.–

4/3 pages vertical1/1 page + 1/3 page adjacent (left or right)Bleed format: 294 x 280 mmGross price: CHF 30 233.–

Folder

218 mm

Double page spreadType area: 416 x 249mmBleed format: 440 x 280mmGross price: CHF 34 020.–

1/1 page Type area: 193 x 249mmBleed format: 220 x 280mmGross price: CHF 18 900.–

2/3 page verticalType area: 127 x 249mmBleed format: 139 x 280mmGross price: CHF 14 175.–

1/4 page vertical (1-column)Type area: 46 x 249mmGross price: CHF 5 668.–Bleed format: 58 x 280 mm

1/4 page horizontal (4-column)Type area: 193 x 60mmGross price: CHF 5 668.–Bleed format: 220 x 75 mm

1/3 page verticalType area: 62 x 249mmBleed format: 74 x 280mmGross price: CHF 7 500.–

1/3 page horizontalType area: 193 x 81mmBleed format: 220 x 96 mmGross price: CHF 7 500.–

1/2 page verticalType area: 95 x 249mmBleed format: 107 x 280mmGross price: CHF 11 340.–

1/2 page horizontalType area: 193 x 123mmBleed format: 220 x 139mmGross price: CHF 11 340.–

AdvertorialFormats: see ad pagesGross price: see ad pagesLayout by annabelle*: CHF 3 000. – on top* Photos and text supplied by customer

Special advertising forms* Title bookletGross price: CHF 65 700.–Format: min. 60 x 80 mm, max. 105 x 148 mmWeight: max. 100 gSubscription circ.: 41 000 ex.* wide range of special ad forms available

All prices are in CHF and subject to 8% value-added tax.

Formats&prices

2017 Print

3.BC

4.BC

3

Discounts & surcharges ZEWO discountAll ZEWO-eligible clients receive 50% discount on advertisements and inserts (incl. AC). Culture and event discounts30% discount on advertisements (incl. AC).

Price for positioningl Requests for positioning only accepted for min. 1/2 page ad size +20%l There is no surcharge for bleeds and gutter spreads.All surcharges are calculated based on the gross price.

ColoursPrices applicable for b/w, 2, 3 and 4 colour advertisements

Repeat order discounts (for advertisements)

2 x = 3% 3 x = 5% 6 x = 10% 13 x = 12%The unit deals can be concluded only within each title. Changes to subject and text in the completed drafts are possible. Term less than 3 months.

Advertisements over several pages 4 pages CHF 44,226.– 8 pages CHF 88,452.– 5 pages CHF 56,511.– 10 pages CHF 110,565.– 6 pages CHF 66,339.– 12 pages CHF 132,678.– 7 pages CHF 78,624.–

AC /ASP Agency Commission: 15%

Technical specificationsData transfer

• E-Mail anzeigen@annabelle.ch

Printing data

• Print process Roll offset• Screen count 60 frames• Dot shape Elliptical• Starting tone 4%• Total UCR 280–300%• Colours Euroscale• Grey balance To ISO standard• Dot gain To ISO standard• Test tools Ugra/Fogra media wedge• Trim 3 mm• Spectrophotometer GretagMacbeth Spectrolino/Spectroscan, Spectroeyeye

Technical specifications l Bleed ads: add 3 mm for bleed on all four edges. Keep all matter that must not be trimmed within a safety margin of 8 mm from final trim size.l Position of type area: margins: face 12 mm, gutter 15 mm, head 15 mm, foot 16 mm.l Where text or graphic elements extend across the gutter, to avoid them being concealed by the adhesive binding, a safety margin of 10 mm should be observed.

Print documents Only digital delivery of documents possible. The standard data delivery format is a PDF file. This is preferred to delivery of other file formats.

Date delivery

All transferred data must include the title, issue number, customer name and a keyword for the subject (e.g. annabelle15_customer_keyword.pdf).

Ready-to-print digital templates

• PDF format High-end PDF (embedded fonts) Settings: http://www.pdfx-ready.ch• Format/positioning The document size should match the correct positio- ning of the advertising space paid• Image CYMK (no RGB color space)• Image resolution 300 dpi

Texts and images that must not be bled must be at a distance of 8 mm from the format border.

Please note: files not meeting the stated specifications will have to be resubmitted.

From sales prior to agreement of CHF

Discount in % From sales prior to agreement of CHF

Discount in %

3,000 2 2,000,000 12

9,000 3 2,500,000 13

20,000 4 3,000,000 14

40,000 5 3,500,000 15

80,000 6 4,000,000 16

160,000 7 4,500,000 17

320,000 8 5,000,000 18

640,000 9 5,500,000 19

1,000,000 10 6,000,000 20

1,500,000 11

•All print titles by Tamedia AG Advertising are accumulated: Exceptions are the Tagblatt of the City of Zurich and Journal de Morges. Online can be integrated upon consultation. Acceptance period: 12 months

Tamedia franc agreement scale 2017

Franc agreements (ads and supplements/bound inserts, cumulative)

From the New Year, Tamedia will offer a comprehensive franc agreement discount to all of its advertising customers. This allows much easier media planning and calculation for cross-title offers. Ultimately, the end-of-year account is simplified: a franc agreement for all Tamedia products booked!

With immediate effect and on request, all products by Tamedia can be sum-marised on one invoice. Irrespective of whether print or digital – in such a case, the advertising customer will receive only one invoice.

4

Inserts

Advertisement with tip-inWeight/Article Total price

Up to 15 g CHF 26 390.– 16–25 CHF 30 240.– 26–35 g CHF 35 910.– 36–45 g CHF 41 580.–46–55 g CHF 45 780.–56–65 g CHF 50 330.–66–75 g CHF 54 950.–76–85 g CHF 60 060.–Sachets / sample CHF 35 910.–

Prices include postage and technical costs but not price of advertisement.

Print runl Total print run: 70 000 copies Different marketing campaigns may cause variations in the print run.

AC/ASPl Agency Commission: 5%

DeliveryAt the latest, 16 working days prior to publication date to: (precise, binding date stated in the confirmation of order)Swissprinters AG, Brühlstr. 5, 4800 ZofingenPhone goods inward department:+41 (0)62 746 33 60 / +41 (0)62 746 34 23

Delivery note must state: title (annabelle), issue number, date, customer name, quantity, number of pallets. Precise format (open and closed) and the precise weight and print run must be marked on the order. In the event of processing difficulties, completion of the printing run has priority.

Any extra expense incurred as a result of incorrectly delivered materials will be invoiced. Separate specifications for loose inserts, bound inserts and tip-ins available upon request.

All prices are in CHF and subject to 8% value-added tax.

Inserts Weight Loose Bound in*

Up to 15 g CHF 37 590.– CHF 29 400.–16–25 g CHF 40 600.– CHF 33 880.–26–35 g CHF 42 140.– CHF 36 330.–36–49 g CHF 44 100.– CHF 40 600.–50–74 g CHF 48 160.– CHF 45 500.–75–99 g CHF 51 240.– CHF 51 030.–

Prices include postage and technical costs. *20% placement surcharge on first placed bound inserts / advertisements with tip-in.Third-party adverts in the insert are charged at 20% (CHF 3 780.–) of an advertising page per subject/page.

Missed the booking deadline? Please do not hesitate to call us.Schedule

Issue No. Week Publication dateClosing date for ads

Top placements✳Closing date for ads

copy deadline

Delivery deadline

(date media and EDT)

1 51 01.01.17** 23.11.16 25.11.16 27.11.16

2 3 18.01.17 30.11.16 19.12.16 21.12.16

3 6 08.02.17 04.01.17 11.01.17 13.01.17

4 9 01.03.17 25.01.17 01.02.17 03.02.17

5 12 22.03.17 15.02.17 22.02.17 24.02.17

6 14 05.04.17 01.03.17 08.03.17 10.03.17

7 17 26.04.17 20.03.17 27.03.17 29.03.17

8 20 17.05.17 11.04.17 18.04.17 20.04.17

9 19 07.06.17 28.04.17 08.05.17 10.05.17

10 26 28.06.17 23.05.17 30.05.17 01.06.17

11 29 19.07.17 13.06.17 20.06.17 22.06.17

12 32 09.08.17 04.07.17 11.07.17 13.07.17

13 35 30.08.17 26.07.17 02.08.17 04.08.17

14 38 20.09.17 16.08.17 23.08.17 25.08.17

15 40 04.10.17 30.08.17 06.09.17 08.09.17

16 42 18.10.17 13.09.17 20.09.17 22.09.17

17 45 08.11.17 04.10.17 11.10.17 13.10.17

18 48 29.11.17 25.10.17 01.11.17 03.11.17

19 51 20.12.17 15.11.17 22.11.17 24.11.17

*including inserts and advertisements with tip-in.**Issue #1/2017 goes on sale on 21.12.2016 (cw 51).

5

Contact Tamedia AGTamedia AdvertisingWerdstrasse 21P.O. BOX8021 ZürichPhone: 044 248 42 30zeitschriftenonline@tamedia.ch

General Terms and conditions www.tamediaadvertising.ch