The world in which we believe in is the only world we live in.

A BUSINESS LEGEND- RATAN TATA

BY

Vijayshree Sukhani – 48

Rahil Merchant – 45

Vaibhav Gupta – 42

Susheel Salian – 43

Mohd. Yusuf Middey – 46

Viral Shah – 50

CONTENTS

Introduction

Characteristics

Roles and tactics

Powers

Social responsibilities

Awards and recognitions

Criticism

A BUSINESS LEGEND

Ratan Neval Tata is the chairman of the Tata Group of Industries, India's largest corporation.

He is the latest in a long line of Tatas to head the family business.

Born into an old Parsi family of Bombay in December 28th 1937.

He received a Bachelors degree in architecture from America’s Cornell University in 1962.

He returned to India and joined the Tata Group.

Introduction

• Tata is single and leads a modest lifestyle in his bachelor apartment.

• The US-educated bachelor lives alone with his two German Shepherds in an apartment in Mumbai.

• He is known to be a supporter of the traditional Parsi way of life.

• He is known to be a supporter of the traditional Parsi

way of life.

• He has a passion for home cooked food and is known to indulge deeply in art collection.

• A trained pilot who still takes to the skies on his own aircraft has picked up a number of awards.

• He is known to slip into the front seat alongside his driver to and from work.

• The Tata Group consists of more than 100 companies.

• Tata group is a multinational conglomerate and one of the largest private companies in India.

• Today, it has a strength of 350,000 employees all over the world and

an estimated annual turnover of $62 billion USD.

• Tata’s contribution to India’s GDP is nearly 5.5% and 60% of its

revenue comes from foreign countries.

• Tata group was always known for its business ethics and

corporate governance.

• The Tata Group has spread its operations across six continents and

more than 80 countries.

Tata ChemicalsTata PowerTata internationalTata SteelTata TeaTata MotorsTata Consultancy ServicesRallisIndian HotelsTata FinanceTata InfoTechVoltasTata Interactive Systems

TitanTata Share RegistryTata Fin AMEXTata Home FinanceTata TechnologiesTata RefractoriesTAYO RollsTata CoffeeTelconTata ServicesTata SSLTRFTrentTACO

TQMSTSMGTata IndustriesTAL AutomationNELCOTata Tele ServicesTata Auto PlasticsTata Johnson Controls Tata Interactive SystemsTCE Consulting Engrs.Tata Investment CorpnTECSTFS

GUIDING PRINCIPELS OF TATA’S………

“Nothing worthwhile is ever achieved without deep thought & hard work”

“One must forever strive for excellence or even perfection in any task however small and never be satisfied with

second best”

“No success or achievement in material terms is worthwhile unless it serves the needs or interests of the

country & its people & is achieved by fair & honest means”

“Good human relations not only bring great personal rewards but are essential to the success of any

enterprise.”

PERSONALITY………..

• Very dignified

• Ethical

• Dependable

• Believes in keeping promises

• Loyal and believes in relationships

• Questioning the unquestionable

• Risktaker not a speculator

• Exempalary leadership qualities

• Tremendous motivator

What makes RATAN TATA- the LEADER???

Visionary

Strategist

Initiator

Change champion

Risk taker

Expertise

A man of integrity

Visionary“One hundred years from now, I expect the Tatas to be much bigger than it is now. More importantly, I hope the Group comes to be regarded as being the best in India.. best in the manner in which we operate,

best in the products we deliver, and best in our value systems and ethics. Having said

that, I hope that a hundred years from now we will spread our wings far beyond

India.”

• Strategist"He is a deep thinker and extremely strategic. He is always 2-3 steps ahead"

Alan Rosling Executive Director,

Tata sons

InitiatorChange

Champion

"Ratan was the chief architect of the Corus deal. I was worried about the magnitude and the

amount of money. But he instilled confidence."

Muthuraman,Ex Managing Director,

Tata Steel

"While he doesn't look it, he's one of the toughest people I've ever known." says Muthuraman

• Risk taker“If you put a gun to my head,you had better take the gun

away or pull the trigger, because I'm not moving.”

• Expertise "When you come to him for a critical decision, he will give you a very

quick answer, his responses would be crisp, leaving no room for

doubt….His involvement in cross-border deals could be quite

significant. And that’s precisely what gives the CEOs the confidence to

move ahead without doubts."

• A man of integrity"Tata has shown that there is no other way he will do business other than do it

ethically”

Gopalakrishnan Executive Director ,

Tata Sons

Leadership managerialroles

• Figure head• Entrepreneur• Resource allocator role• Disturbance handler • Motivator• Refined thinking

– Consultation– Rational persuasion– Exchange tactics

1. Businesses that don’t change to adapt to the world’s pressures don’t survive.

2. The world’s pressure sources are both changing and conflicting.

3. Businesses must move to a “continuous change” mindset.

4. Leaders must move to a “change is an opportunity” mindset.

“Change is all we need”

The Tata Business Excellence Model…

“The true objective of setting these criteria, was never meant to be merely to use them as

an assessment for an award,but more importantly, to utilize them for an

institutionalized approach to drive performance and attain higher levels of efficiency in everything that a corporate

entity does.” Mr. Ratan N. Tata

…and what it is about…...

• A set of statements & questions• That asks us to describe the way we conduct our

business• And provides us with insights on how we can improve• What we do, and• How we do it• It makes us ensure that we have clear objectives both

short & long term• That these objectives are understood & shared by all

of us.• That we have a roadmap to achieve our objectives • And that we implement, monitor, review & improve as we

move forward.

Corporate Social Responsibility

• Community initiatives• Environment• The Tata Trusts• Institutions• Sports and arts

Awards and Recognition

1. Padma Bhushan on 26 January 2000.

2. Padma Vibhushan on 26 January 2008

3. NASSCOM Global Leadership on February 14 2008 in Mumbai.

4. Carnegie Medal of Philanthropy in 2007

5. Robert S. Hatfield Fellow in Economic Education In March 2006

6. London School of Economics and IIT Kharagpur.

7. The Government of Singapore conferred honorary citizenship on Ratan Tata,

8. The title of honorary economic advisor to Hangzhou city in the Zhejiang province of China.

9. Fortune magazine in November 2007, listed him among the 25 most powerfull business man

10. Time magazine's 2008, listed him the World's 100 most influential people

Criticism• Unable to connect to the youth.

• Tata is like a giant elephant which attacks very slowly when the opponent has enough time to counter attack him (Tata Indigo).

• Did not fit into the shoes of JRD Tata was highly criticized and incapable of handling the responsibilities

• Positioning themselves globally has to be changed.

“One hundred years from now, I expect Tatas to be much bigger, of course, than it is now. More importantly, I hope the group comes to be regarded as being the best in India. Best in the Manner in which we operate ,Best in the products we deliver, and best in our value system and ethics. Having said that ,I hope that a

hundred years from now we will Spread our wings far beyond India, that we become a global group, operating in many Countries, as Indian business

conglomerate that is at home in the world, carrying the Same set of trust as we do today”