Rankingz EDM Monitor 2013 - Free Preview DJs

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EDM MONITOR 2013PRESENTED BY

RANKINGZREPUTATION PERFORMANCE ANALYTICS

OF DJSFREE PREVIEW VERSION


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(c) 2014 Rankingz an initiative of DDMCA and Jibe Company | All Rights Reserved | contact: [email protected]

TABLE OF CONTENTS! PURPOSE OF THIS REPORT! KEY FINDINGS! EXTRA NOTES! RANKINGZ SCORE! TOP 10 CLIMBERS! TOP 10 LOSERS! ABSOLUTE GROWTH FACEBOOK! RELATIVE GROWTH FACEBOOK! BENCHMARK FACEBOOK FANS! BENCHMARK TWITTER FOLLOWERS! KLOUT SCORE! QUESTIONABLE DATA! FACEBOOK FANS VS AGE DJS! FACEBOOK FANS VS DJ MAG TOP 100 POSITION! SOCIAL NETWORK VALUATION! NOTE / DISCLAIMER /COPYRIGHT

Version 1.1 updated 15/1/2014
mailto:[email protected]


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THE PURPOSE OF THIS REPORT

Reputation can be considered as a component of the identity as defined by others. The term is known

to be an ubiquitous, spontaneous and highly efficient mechanism of social control in natural societies.It is a subject of study in social, management and technological sciences. Its influence ranges from

competitive settings, like markets, to cooperative ones, like firms, organisations, institutions and

communities.

Furthermore, reputation acts on different levels of agency, individual and supra-individual. At the supra-

individual level, it concerns groups, communities, collectives and abstract social entities (such as firms,

corporations, organizations, countries, cultures and even civilizations). It affects phenomena of differentscale, from everyday life to relationships between nations. Reputation is a fundamental instrument of

social order, based upon distributed, spontaneous social control.

At Rankingz we believe having an online reputation is one of the biggest trends in recent years. We

offer the online community a Reputation Performance Analysis (RPA) platform which visualizes the

day-to-day performance of a reputation of a DJ provided by data generated by the users and services

of the internet.

Rankingz is monitoring search engines, blogs, wikis, fora, social networks, communities and micro

blogs. The data will be clearly and joyfully visualized. With this report it is possible to experience how a

DJ is performing with his/her or its reputation in the total online domain. The results of the DJs in this

report are shown in several graphs together with data and index scores.

(c) 2014 Rankingz an initiative of DDMCA and Jibe Company | All Rights Reserved | contact: [email protected] 1.1 updated 15/1/2014


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KEY FINDINGS

" The #1 DJ of the DJ Mag Top 100 in 2013 is ranked at 12 in the list.

"Daft Punk climbed during the year due to the single and album release however they were not ableto maintain their position throughout the whole year. It seems theres a lack of community

management.

" Relative new artists are the quick risers in 2013. Skrillex, Nicky Romero, Dimitri Vegas & Like Mike,

Zedd, EDX, Tommyknocker and Avicii are the quick risers in particular.

" Fatboy Slim shows the the biggest decrease of reputation in 2013 due to the switch of his

Twitterhandle to another Twitterhandle. In the next few months his repuation is expected to rise.

"The absolute growth on Facebook of DJs show some quick risers.

" The relative growth on Facebook of DJs show some outperformers such as W&W, Nicky Romero,

Nervo, Alesso, Hardwell. Establised artists like Armin van Buuren, David Guetta, Tiesto, Markus

Schulz grew significant slower in 2013.

" The average relative growth of the DJs measured on Facebook is about 60%. The average relative

growth of the DJs measured on Twitter is about 77%.

" The Klout Score of many DJs went up in 2013.

" Still a lot of DJs show signs of questionable data (most of the time fake followers). Chuckie, Marco V,

Ronski Speed, BT, Partyraiser, Boy George, Bobby Burns, Patrick Hagenaar, Glenn Morrison and

Roger Shah show the most significant signs of outperformance.

" Young artists under 27 are performing significant better on Facebook than older artists over 27.

" There is a correlation between the Facebook performance of a DJ and the position of a DJ in the DJ

Mag Top 100 in 2013.

" Tiestos potential social value has reached a staggering value of over 100 Million Euro.



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Extra notes

! Rankingz analysed over 350 DJs in 2013.

! Not all new entries of the DJ Mag Top 100 in 2013 are measured. This includes the following DJs: Andrew Rayel, Antoine,Bl3nd, Diego Miranda, Dillon Francis, Diplo, DJs From Mars, Gunz For Hire, Heatbeat, Martin Garrix, Mike Candys, Project46, Quentin Mosimann, Ran-D, Solarstone, Stafford Brothers, Tenashar, Tiddey, Tommy Trash, Vicetone, Wasted Penguinz,Wildstylez.

! Rankingz Index or Rankingz Score measures the reputation of a DJ. Therefore, a number of performance indicators aremeasured for each DJ, such as:

Influence of a DJ, expressed in the Klout Score among other things:

# Development of the fan base of a brand# Development of the buzz around a brand, or the share of voice of a brand within the group of peers.# Please note that the measured absolute figures are only used to determine the relative position in relation to peers.

Weighting factors determine the contribution of the performance indicators to the final position of a brand in the list.

! The reputation score aims to provide more insight into aspects such as:

" Presence or reach or awareness - how big is the DJ online, based on measuring its fan base on various channels" Activity how active is a DJ or how much activity is there concerning the DJ" Engagement how many active fans are there and how often is the DJ mentioned in their messages

! Klout Score. What does it actually do? Klout serves as an indicator for a number of things, by indicating the extent to whicha DJ is: capability of creating relevant content and establishing relationships on social media sites in a consistent manner,capability of developing a relevant target audience that cares enough to share the content of the DJ and considered

influential, based on the content shared by others.



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(c) 2014 Rankingz an initiative of DDMCA and Jibe Company | All Rights Reserved | contact: [email protected]

Reputation Scores 2013 - DJs

Version 1.1 updated 15/1/2014


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Note | Disclaimer | Copyright

The content of this report has been carefully reviewed. Rankingz will not be liable in respect of any business losses, includingwithout limitation loss of or damage to profits, income, revenue, business, contracts, commercial opportunities or goodwill.

This report is issued under Dutch copyright law and may not be reproduced, distributed, transmitted, displayed, published orbroadcast without the prior written permission of Rankingz the owner of the issued content. You may not alter or remove anytrademark, copyright or other notice from copies of the content without prior written permission.

Rankingz is currently working to refine the models based on data from several social analytics from different social media

channels. Questions how to evaluate a DJ? Need a full report or benchmark for a DJ? An offer for a full complete customizedreport can be required via the details below.

Contact (to order the full report or book a seminar)

Rankingz - an initiative of DDMCA and Jibe CompanyAttn. Denis DoelandKeizersgracht 330-b1016 EZ AmsterdamThe Netherlands

Mobile: +31 6 13520250E-mail: [email protected]: rankingz.com
http://rankingz.com/

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Rankingz EDM Monitor 2013 - Free Preview DJs