Raising Capital … the $$ ecosystem

Entrepreneurs Success Guide – Lesson FOUR (4 of 5)

1 of 1

Suresh SharmaWebsite: www.the3rdamericandream.com

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Identify Market Gaps – New Ideas - Ventures

Technology

Design & Engineering

New Product Introduction

Manufacturing &

Sourcing

Marketing

& Sales

Product Commercial

Life Cycle Mgmt

Exit or Grow Decision

LAUNCH

EXIT

• Conceptualization

• Creativity - IP

• Science & Invention

• Experiment

• Functionality - POC

• Customer Fit

• Robust Design

• DFM

• DFR

• Time-to-Market

• Cost & Quality

• Delivery

• CRM

• Support

• Sustenance

• Services $$

• Sales $$

Innovation To Commercialize

Product

Engineering

Applied Research &

Development

Make

Sell

Business

Functions

Business Growth

Typ

e o

f C

ap

ital

Am

ou

nt

of

Cap

ital

External Factors

• Best capital is when customers pay for products. One ought to be raising or making capital at all steps. That’s the OXYGEN!