Questionnaire results

These are results from a recording we made

interviewing our target audience, what is below

is quotations of the exact conversation:

“Two out of six of our recipients said they looked

for ‘pretty women’ in the music video” this is

Laura Mulvey’s theory of ‘The Gaze’ in context.

We found that “three out of the six recipients

said they look for the artist’s interpretation of the lyrics, and how they express themselves” This can

only be taken into consideration. We will used this in our ancillary video, as we feel our song choice

“Sam Smith I’m Not the Only One” can easily present and show the artists performance and his

expression when performing it.

Do you like watching music

videos?

Sometimes Yes No

Type of music video you prefer?

Performance Artistic Narrative