How did you

attract/address your

audience?

Sound EffectsThe sound effects throughout our film opening created an

extremely fearful impact on the target audience. In sync

with the film company logo is a very fierce and spooky

sound which represents our film company, right at the

start this grabs the audiences attention. Straight from this

the sharp and eerie music. At the end of the film opening

you hear Ava screaming of fear, the scream carries on

during the title of the film, this influences the audience to

carry on watching the film this is for two reasons. One

being that it will allow them to question what's going on

whilst you can just hear her screaming but not the action.

Secondly, it will make them want to see what is going to

happen afterwards and leaves the ending on a cliff hanger

and this is the effect we wanted to have.

ENIGMA

CODE

The enigma code within the film opening

is the fact that the audience do not have

any knowledge about this Clown. Where it

comes from, whether or not its form

England, what happens after he attacks

Ava, but one thing they do know is that he

has been seen before. We know this

because at the beginning of the opening

we decided to record newspaper articles

and pictures of the Clown so that the

audience know that he has got a pass in

doing what he does. We class the Clown as

a he, but the audience just assume this by

his stereotypical male suit.

Misé-en-sceneThe misé-en-scene within the film addresses the

audience in many different ways. One way is that

we chose to locate the scene in a park, we chose

this because it relates to the target audience we

wanted to reach which is 15+ teenagers. The

park is stereotypically the location in which

teenagers tend to meet at, that’s why Ava and

Noah meet here. Ava was wearing feminine

skinny jeans with a hand bag, whilst Noah wore a

masculine leather jacket and jeans with trainers.

This attracts the audience because these are

typical teenagers clothes that you would find

teenagers wearing, this addresses the audience

because they might be able to relate to Noah and

Ava.

CreditsThe credits within our film opening are a big part of what

attracts our audience. The font style is sharp and the

names are in capitals. We used the right amount of time

for each title so the audience can read it in time, but not

be sitting around waiting for the credits to finish. I also

liked that we used Live Type for the final credit of ‘CLOWN’

This is because it is a good horror style and we also used

a clown nose for the ‘O’ to represent the clowns

stereotypical nose.

RomanceWe incorporated the romance element to the film opening

because we feel that in a lot of horror movies they include

this. I think this will attract the female audience because

they stereotypically and statistically watch films with a

romantic element to the story.

Demi Wrenn & Shannon

Webb