WHAT KIND OF MEDIA INSTITUTION MIGHT

DISTRIBUTE YOUR MEDIA PRODUCT AND

WHY?

Distribution stores

• My magazine would be sold in stores such as HMV simply because they specialise in the music industry. Stores such as WHSmith would also be suitable because they include a music magazine section. However because my magazine is mainstream pop the magazine can be distributed in large supermarkets such a Tesco and Asda which will make it convenient for buyers because they can buy the magazine whilst doing their weekly shopping. This increases the magazines availability.

Distribution

• My magazine would also be available online which is essential with the growing technology. It would also be available to download at a reasonable price on androids or portable devices. This would be useful in distributing my magazine because my target audience have increased their usage of such devices so it will make it easier for them to follow/subscribe the magazine. It also gives them choice as a consumer to whether they want to buy a hard copy or an online version.

Distribution

• My magazine was inspired by an album so to increase its popularity and distribution I would consider making an album in titled ‘girls in pop’. This will allow the 2 to interlink for example if fans like the album they are more likely to follow the magazine.

Similar magazines• Top of the pops is a magazine published by the BBC magazines.

BBC magazines publishes over 50 popular consumer titles. This includes magazines such as BBC music along with top of the pops. This shows that the magazine publisher is varied in the genre type and would consider publishing my magazine. BBC magazine could also advertise/feature girls in pop in top of the pops increasing its awareness and fan base. They can also help my magazine improve because they sell a similar magazine so they know what consumers want and what will or wont work .

• Due to the fact that top of the pops and girls in pop focus on the same genre BBC magazine might not want to publicise my magazine because they will feel as if they are being repetitive so launching my magazine may not benefit them.

Magazine publisher

• IPC media are the UK’s leading consumer magazine publisher over 60 popular brands. This includes Uncut, NME, TV times etc. The target audience for IPC are the mass market, men and women.

• IPC would be suitable for my magazine because they are really popular/ publish popular magazines so their brand is well entrusted therefore it will widely promote the magazine. My magazine will also be a different genre they already publish so my magazine may be considered to be a gap within their sales. They can also look at ways to improve my magazine.

My chosen publisher

• I think I'm going to use IPC media because it is a popular magazine publisher so it is trusted by consumers and it will effectively distribute the magazine. Because IPC media is a leading UK publisher they will know what works well and what doesn’t.