WHAT KIND OF MEDIA INSTITUTION MIGHT

DISTRIBUTE YOUR MEDIA PRODUCT AND

WHY?

Distribution stores

• My magazine would be sold in stores such as HMV simply because they specialise in the music industry.

• Stores such as WHSmith would also be suitable because they include a music magazine section.

• My magazine is mainstream pop, so the magazine can also be distributed in large supermarkets such a Tesco and Asda which will make it convenient for buyers because they can buy the magazine whilst doing their weekly shopping.

• This increases the magazines availability.

Distribution

• My magazine would also be available online which is essential with the growing technology.

• It will be available to download at a reasonable price on androids or portable devices. This would be useful in distributing my magazine because my target audience have increased their usage of such devices so it will make it easier for them to follow/subscribe the magazine. It also gives the consumer a choice to either buy a hard copy or an online version.

Distribution • My magazine was

inspired by an album so to increase its popularity and distribution I will consider making an album in titled ‘girls in pop’.

• This will allow the 2 to interlink for example if fans like the album they are more likely to follow the magazine.

• BBC magazines publishes over 50 popular consumer titles. This includes magazines such as BBC music and top of the pops. This shows that the magazine publisher is varied in the genre type.

Why BBC magazines:• BBC magazines could advertise or do a feature of my magazine: Girls

in pop in their existing magazine: Top of the pops. This would increase its awareness and fan base.

• BBC magazines could help improve my magazine because they sell a similar magazine so they know what consumers want; what will work or what won’t work .

• Due to the fact that Top of the pops and Girls in pop magazine focus on the same genre; BBC magazine might not want to publicise my magazine because they will feel as if they are being repetitive so launching my magazine may not benefit them.

Similar magazines

Magazine publisher

• IPC media are the UK’s leading consumer magazine publisher over 60 popular brands. This includes Uncut, NME, TV times etc. The target audience for IPC are the mass market, men and women.

Why IPC Media: • IPC would be suitable for my magazine because they publish

popular magazines so their brand is well entrusted by consumers.• IPC media will widely promote the magazine.• My magazine will be a different genre to what they already

publish so my magazine may be considered to be a gap within their sales. They can also look at ways to improve my magazine.

Teen now has a similar target audience to my magazine so the 2 magazines can easily interlink. My magazine is different to Teen Now because its more music orientated whereas Teen Now varies from fashion and beauty to latest gossip.

Magazine publisher

http://www.magazinesdirect.com/

• This is the link from IPC subscription website. The icons and search option makes it easy to use for consumers.

• Its also convenient for users.