Upload
others
View
1
Download
0
Embed Size (px)
Citation preview
THE GALLUP ORGANIZATIONROMANIA
Quantitative Research The Market of Internet Access Services
•• Business SampleBusiness Sample ••
Report prepared for:
December 2006 - January 2007
2THE GALLUP ORGANIZATIONROMANIA
CONTENTS
General Framework and Objectives pag. 3
Research Methodology pag. 4
Socio-Demographic Profile of the Sample pag. 6
RESEACH REPORT
I. Degree of Penetration of Internet Access Services Inside Companies and Institutions pag. 8
II. Degree of Penetration of Data Transmission Services Inside Companies and Institutions pag. 13
III. Endowment of Companies and Institutions with PCs and Computer Networks pag. 17
IV. Types of Internet Access Connections pag. 30
V. Expenses with Internet Access Services pag. 40
VI. Purposes for Using the Internet and Use Policies pag. 46
VII. The Market of Internet Dial-Up Access Connections pag. 54
a. Description of Dial-up Access Connections and Their Degree of Use pag. 55
b. The Degree of Satisfaction with Providers of Dial-Up Internet Access Services pag. 65
c. Intentions to Change Providers or Types of Dial-up Internet Access Connections pag. 72
VIII. The Market of Dedicated Internet Access Connections pag. 82
a. Description of Used Dedicated Access Connections and Their Degree of Use pag. 83
b. Degree of Satisfaction with Dedicated Internet Access Providers pag. 96
c. Intentions to Change Providers or Types of Dedicated Internet Access Connections pag. 108
IX. Existence of Previous Internet Access Connections inside Companies and Institutions pag. 117
X. Intention to Acquire a New Internet Access Connection pag. 126
XI. Profile of the Companies and Institutions in Which Internet Access Services Are Used pag. 134
3THE GALLUP ORGANIZATIONROMANIA
GENERAL FRAMEWORK AND OBJECTIVES
During the period October 2006 – January 2007, The Gallup Organization Romania made a research which subscribes to ANRC’s aim to monitor the tendencies in the behavior related to the use of Internet access services in order to analyze the changes in the structure and operation of the specific and relevant retail markets identified by ANRC.
The objectives of this research were:
• percentage of consumers and the degree of using Internet access services at the companies’ level
• used providers of internet access services and barriers/reasons for changing the provider
• used internet access services and selection criteria
• monthly average expenses with such services
• the degree of acquaintance with the types of internet access services
• domains and habits for using internet services
• degree of satisfaction with the used internet access services
• intention to change the used services – connection modality, bandwidth, reasons
• response to a price or tariff increase
4THE GALLUP ORGANIZATIONROMANIA
RESEARCH METHODOLOGY
Researched Collectivity: active companies from Romania (which submitted their accounting balance sheet for 2005 and which have a turnover>0 RON) and public institutions.
Total Volume of Collectivity: 394,581 companies and institutions (376,611 companies and 17,970 public institutions).
Sampling Unit: a person from the management, who is in charge with making the decision regarding the acquisition of Internet access services.
Sampling Volume: 1,078 companies and institutions using Internet access services.
Sample Type: a probabilistic, stratified sample.
Sampling: a representative sample built by using two stratification criteria: number of employees and turnover for 2005. The sample was constructed upon the basis of the statistical data provided by the Chamber of Commerce and Industry of Romania. The stratification process generated 25 cells. For each cell, a number of companies and institutions was selected at random, which number was high enough to reach the volume of the proposed volume of the sample of users. Companies were selected in two stages: in the fist stage, two filters were applied to the database of the Finance Ministry which includes the companies from Romania, which filters comply with the sampling criteria, and in the second stage a number of companies three times higher than quota set for each cell was extracted. In the case of public institutions, the selection was simple, at random, with no previous stratification of the database. All the selected companies and institutions had fixed telephone posts.
Field inquiry: November 8 – December 15, 2006.
5THE GALLUP ORGANIZATIONROMANIA
For making this research, a representative sample was constructed at the level of the companies; through filtering such sample, the final sample of Internet users was obtained. The representative sample was used to obtain data regarding the penetration of Internet access services at the level of the entire collectivity. The sample of users was used to obtain data responding to the other objectives of the research.
Interviews were conducted via the telephone, based on a standard questionnaire, applied by the interview operators specifically trained in this regard. The average duration of an interview was 8 minutes.
The response rate for eligible companies (which meet the sampling criteria):
This report, in a graphic format, presents the main results of this research.
1 07853%
Valid Main QuestionnairesResponse Rate for Main Questionnaire
62250642
- person in charge could not be contacted- refusal of main questionnaire- no Internet
2032Eligible Companies
33915492054
of which: - inexistent number/private residence- refusal of selection questionnaire- ineligible companies (exceeded quota)
5974Contacted companies
RESEARCH METHODOLOGY
6THE GALLUP ORGANIZATIONROMANIA
SOCIO-DEMOGRAPHIC PROFILE OF THE SAMPLE
(N=2032)
*2005 average exchange rate is the reference: 1 Euro = 3,62 RON
Number of employees N % Areas N %1-2 employees 934 46,0 NORTH-EAST 270 13,33-9 employees 696 34,3 SOUTH-EAST 223 11,010-49 employees 305 15,0 SOUTH 138 6,850-249 employees 77 3,8 SOUTH-WEST 113 5,6250+ employees 20 1,0 WEST 236 11,6
NORTH-WEST 379 18,7CENTRE 258 12,7
Revenues in 2005 N % BUCHAREST 415 20,4Public institution 76 3,7under 50.000 Euro 1280 63,050.000 - 100.000 Euro 230 11,3100.001 - 500.000 Euro 288 14,2500.001 - 1 mil. Euro 63 3,1over 1 mil. Euro 95 4,7
Type of activity (CAEN) N %Public institution 76 3,7Agriculture and forestry 28 1,4Industry 284 14,0Constructions 181 8,9Trade 578 28,4Services 834 41,0Unspecified 51 2,5
9THE GALLUP ORGANIZATIONROMANIA
Degree of Penetration of Internet Access Services Inside Companies and Institutions
67% of the companies and institutions from Romania use Internet access services. The larger are the companies and institutions, the higher gets the penetration degree in using Internet access services, reaching 99% for the companies and institutions with more than 50 employees, and 95% for the public institutions and companies with a turnover in excess of EUR 1 million. Small companies (1-2 employees and a turnover below EUR 50,000) have the lowest penetration degree of using Internet access services, approximately 55%. When making an analysis per development regions, we note that there are significant variations of the penetration rate of using [Internet access services] from region to region. The companies and institutions from Bucharest and from the South [of Romania] have the highest penetration degree of using (75%, respectively 72%), while regions as South-West and West have a penetration rate below the average (60%, respectively 62%).
Extrapolating this result to the collectivity subject to our research (active companies from Romania, which submitted their balance sheet for 2005 and have a turnover>0 RON, and public institutions), the result is that Internet access services are used in approximately 265,948 companies and institutions
10THE GALLUP ORGANIZATIONROMANIA
NO it doesn't use, 33%
YES, it uses Internet services
paid by the company, 67%
Does your company use Internet services paid by the company?
Base: Representative sample for companies and institutions, N =2032
The penetration rate of Internet access services at business andconsumer level
*62 companies that didn’t answer the question were excluded
11THE GALLUP ORGANIZATIONROMANIA
No. of employees72.3%
82.6%
99.0%
95.3%
57.6%
76.7%
83.3%
84.1%
94.7%
55.2%
0% 20% 40% 60% 80% 100%
1-2 employees (N=899)
3-9 employees (N=669)
10-49 employees (N=305)
50+ employees (N=97)
Public institutions (N=64)
under 50 thousands Euros (N=1234)
50 - 100 thousands Euros (N=227)
100 - 500 thousands Euros (N=287)
501 thousands - 1 milion Euros (N=63)
over 1 million Euros (N=95)
Turnover in2005
The penetration rate of Internet access services by number of employees and turnover
Base: Representative sample for companies and institutions, by number of employees and turnover
*62 companies that didn’t answer the question were excluded
Does your company use Internet services paid by the company?
12THE GALLUP ORGANIZATIONROMANIA
64.7%
72.4%
59.8%
61.7%
67.3%
69.1%
74.6%
62.4%
0% 20% 40% 60% 80% 100%
NORTH-EAST (N=263)
SOUTH-EAST (N=218)
SOUTH (N=134)
SOUTH-WEST (N=102)
WEST (N=227)
NORTH-EEST (N=370)
CENTER (N=246)
BUCHAREST (N=410)
The penetration rate of Internet access services by development areas
Base: companies and institutions from the following development areas
*62 companies that didn’t answer the question were excluded
Does your company use Internet services paid by the company?
14THE GALLUP ORGANIZATIONROMANIA
Degree of Penetration of Data Transmission Services Inside Companies and Institutions
Only 12% of the companies and institutions from Romania use also data transmission services, generally to ensure a permanent and secured connection between branches, respectively headquarters.
The larger are the dimensions of a company, the higher gets the penetration degree of using data transmission services, reaching almost 43% for the companies and institutions with more than 50 employees and 34% for the companies with a turnover in excess of EUR 1 million, respectively 31% for public institutions. Small companies (1-2 employees and a turnover below EUR 50,000) have the lowest penetration [rate] of using data transmission services, below 6%.
15THE GALLUP ORGANIZATIONROMANIA
NO it doesn't use, 88%
YES, it uses data
transmission services payed by the company,
12%
Does your company use data transmission services besides the Internet (offered by a supplier, usually to ensure a permanent and secure connection to affiliates/headquarters?
Base: representative sample of companies and institutions, N =2032
The penetration rate of data transmission services at companies and institutions level
*146 companies that didn’t answer the question were excluded
16THE GALLUP ORGANIZATIONROMANIA
No. of employees14.3%
21.3%
42.7%
31.0%
5.9%
15.5%
19.4%
24.1%
33.7%
3.6%
0% 20% 40% 60% 80% 100%
1-2 employees (N=900)
3-9 employees (N=630)
10-49 employees (N=267)
50+ employees (N=89)
Public institutions (N=58)
under 50 thousands Euros (N=1207)
50 - 100 thousands Euros (N=213)
100 - 500 thousands Euros (N=258)
501 thousands - 1 milion Euros (N=58)
over 1 milion Euros (N=92)
Turnover in2005
The penetration rate of data transmission services by number of employees and turnover
Base: representative sample of companies and institutions, by number of employees and turnover
*146 companies that didn’t answer the question were excluded
Does your company use data transmission services besides the Internet (offered by a supplier, usually to ensure a permanent and secure connection to affiliates/headquarters?
18THE GALLUP ORGANIZATIONROMANIA
Endowment of Companies and Institutions with PCs and Computer Networks
The companies and institutions in which there is an Internet access connection have an average number of 7 computers. The number of computers is closely related to the number of employees, so that in the case of companies and institutions with 3-9 employees there are 4 computers on the average, and in the case of the companies and institutions with more than 50 employees, the number of computers may reach 36.
Among the companies and institutions in which there is an Internet access connection, 69% have a computer network; this percentage varies again according to the number of employees. In this way, only 55% of the companies and institutions with 1-2 employees in which there is an Internet access connection have a computer network, while in the case of the companies and institutions with more than 50 employees, the percentage of those having their computers connected in a network grows to 95%.
The average number of computers connected to a network is 8, a number which increases at the same time with the company size, from 3 (companies and institutions with 1-2 employees) to 33 (companies and institutions with more than 50 employees).
Generally speaking, 80% of the computers existing in companies and institutions are connected in a network. The type of network through which such computers are connected is, in most of the cases, a Local Network – LAN (86%), then a Metropolitan Network – MAN (7%) and a Network between the central headquarters and subsidiaries - WAN (3%).
On the average, 5 computers from a company or institution have Internet access, this number going to 25 computers in the case of the companies with more than 50 employees.
19THE GALLUP ORGANIZATIONROMANIA
Endowment of Companies and Institutions with PCs and Computer Networks
On the average, 75% of the computers in the companies and institutions with Internet access are connected to the Internet; this percentage varies according to the number of the employees of the company and institution, decreasing as the number of the employees decreases.
This phenomenon is valid also upon analyzing the percentage of employees with Internet access from the total number of employees of the companies, respectively institutions. On the average, only 29% of their employees have Internet access; this percentage varies greatly according to the size of the company and institution, from 97% in the case of those with 1-2 employees to 18% in the case of those with more than 50 employees.
20THE GALLUP ORGANIZATIONROMANIA
44
73
40
24
6
32
23
41
13
12
2
14
21
20
5
1
2
13
15
4
1
7
26
2
1
18
1
1
2
34
1
0% 20% 40% 60% 80% 100%
Total sample (N=1078)
1-2 employees (N=336)
3-9 employees (N=408)
10-49 employees(N=252)
50+ employees (N=82)
1-2 3-5 6-10 11-20 21-50 over 50 DK/NA
The total number of computers used in companies and institutions that have Internet connection
How many computers (including servers) do you currently use in your company? Please take account all offices that your company has in Romania, including affiliate offices, branches etc.
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
Average number
6,81
2,20
3,83
8,24
36,49
(companies and institutions that have Internet connection)
21THE GALLUP ORGANIZATIONROMANIA
68.6%
55.1%
67.4%
79.8%
95.1%
30.9%
44.6%
31.6%
20.2%
.6%
.3%
3.7%1.2%
1.0%
0% 20% 40% 60% 80% 100%
Total sample (N=1078)
1-2 employees (N=336)
3-9 employees (N=408)
10-49 employees (N=252)
50+ employees (N=82)
There is a local network There isn't a local network DK/NA
The presence of a computer network
How many computers (including servers) that your company uses are connected to a local network and how many are individual computers, are not connected to a network?
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
(companies and institutions that have Internet connection)
22THE GALLUP ORGANIZATIONROMANIA
53
85
54
36
14
16
7
23
8
15
3
16
21
18
6
1
1
14
12
5
2
7
24
2
1
17
5
4
8
18
5
0% 20% 40% 60% 80% 100%
Total number of companies and institutions that have a network
1-2 employees (N=185)
3-9 employees (N=275)
10-49 employees (N=201)
50+ employees (N=78)
2-3 4-5 6-10 11-20 21-50 over 50 DK/NA
The number of computers connected to a network
How many computers (including servers) that your company uses are connected to a local network and how many are individual computers, are not connected to a network?
Base: companies and institutions that have Internet connection and a computer network, on
total sample and by number of employees
Average number
7,93
2,71
4,23
8,50
32,83
23THE GALLUP ORGANIZATIONROMANIA
68,6%
75,0%
82,2%
83,1%
79,7%
0% 20% 40% 60% 80% 100%
Total Sample (N=1078)
1-2 employees(N=336)
3-9 employees(N=408)
10-49 employees(N=252)
50+ employees (N=82)
Percent of computers connected to a network of total number of computers form companies and institutions
How many computers (including servers) do you currently use in your company?
How many computers (including servers) that your company uses are connected to a local network and how many are individual computers, are not connected to a network?
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
(companies and institutions that have Internet connection)
24THE GALLUP ORGANIZATIONROMANIA
86%
3%
7%
1%
6%
LAN - Local Area Network
WAN - Wide Area Network –between HQ and branches
MAN - Metropolitan AreaNetwork
Other
DK/NA
Multiple answer question
What type of network do your computers use for connections in your company?
The type of network used to connect computers in companies and institutions
Base: companies and institutions that have Internet connection and a computer network,
N=739
25THE GALLUP ORGANIZATIONROMANIA
DK/NA, 6%
only network between HQ and
branches (WAN), 2%
only metropolitan network (MAN), 5%
local + network between HQ and
branches, 1%
only local network (LAN), 83%
Other, 1%
local + metropolitan, 2%
The type of network used to connect computers in companies and institutions
What type of network do your computers use for connections in your company?
Base: companies and institutions that have Internet connection and a computer network,
N=739
26THE GALLUP ORGANIZATIONROMANIA
58
80
57
41
18
23
16
30
13
9
1
10
16
17
4
1
1
12
11
3
1
4
26
1
0
11
2
2
4
25
1
0% 20% 40% 60% 80% 100%
Total sample (N=1078)
1-2 employees (N=336)
3-9 employees (N=408)
10-49 employees(N=252)
50+ employees (N=82)
1-2 3-5 6-10 11-20 21-50 over 50 DK/NA
The number of computers with Internet access
What is the approximate number of computer with Internet access in your company? Please take into account all your offices in Romania, including HQ and branches.
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
Average number
5,1
1,84
2,99
6,64
24,63
(companies and institutions that have Internet connection)
27THE GALLUP ORGANIZATIONROMANIA
84.0%
78.3%
82.3%
66.8%
75.3%
0% 20% 40% 60% 80% 100%
Total sample (N=1078)
1-2 employees(N=336)
3-9 employees(N=408)
10-49 employees(N=252)
50+ employees (N=82)
Percent of computers with Internet access of total number of computers form companies and institutions
How many computers (including servers) do you currently use in your company?
What is the approximate number of computers with Internet access in your company?
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
(companies and institutions that have Internet connection)
28THE GALLUP ORGANIZATIONROMANIA
96.9%
71.4%
44.6%
17.9%
29.1%
0% 20% 40% 60% 80% 100%
Total sample (N=1078)
1-2 employees(N=336)
3-9 employees(N=408)
10-49 employees(N=252)
50+ employees (N=82)
Percent of employees with Internet access of total number of employees form companies and institutions
What is the approximate number of employees that have Internet access in your company?
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
(companies and institutions that have Internet connection)
29THE GALLUP ORGANIZATIONROMANIA
91.4%
62.0%
36.1%
14.9%
24.4%
0% 20% 40% 60% 80% 100%
Total sample (N=1078)
1-2 employees (N=336)
3-9 employees (N=408)
10-49 employees(N=252)
50+ employees (N=82)
What is the approximate number of employees that have a personal email account in your company?
Base: companies and institutions that have Internet connection, on total sample and by
number of employees
Percent of employees that have a personal email account of total number of employees form companies and institutions
(companies and institutions that have Internet connection
31THE GALLUP ORGANIZATIONROMANIA
Types of Internet Access Connections
36% of the companies and institutions with Internet access use a dial-up connection, mostly through a fixed telephone line (28%), and to a smaller extent through a mobile access ZAPP (4%) and ISDN line (4%).
67% of the companies and institutions with Internet access use a dedicated connection, mostly through fiber optic (25%) and TV cable (23%). The xDSL dedicated connection is only used by 9% of the companies and institutions.
The higher the number of employees, slightly higher is also the percentage of dial-up connections through a traditional telephone line, but the percentage of using the CDMA mobile connection is lower. In the same context, at the companies and institutions with a dedicated connection, as their employees’ number increases, one can note a tendency of giving up the cable connection in favor of the fiber optic. In the case of companies and institutions with more than 50 employees, such tendency is obvious: 10% have a dedicated TV cable connection and 43% have a fiber optic connection.
As a provider of dial-up connections, Romtelecom is present in 63% of the companies and institutions with this type of connection, followed by Zapp with 13% and RCS/RDS with 11%. The main provider for the companies and institutions that use the dial-up connection on a mobile line is Zapp with 67%, followed by Vodafone with 19%.
As a provider of dedicated connections, RCS/RDS is present in 29% of the companies and institutions with this type of connection, followed by UPC (Astral) with 17% and Romtelecom with 12%. On the market of dedicated connections through TV cable, RCS/RDS and UPC (Astral) are the main providers for the companies and institutions that use this type of connection (41% RCS/RDS, respectively 35% UPC(Astral). The main provider for the companies and institutions that use the dedicated connection through fiber optic is RCS/RDS with 31%, followed by UPC (Astral) with 12%.
32THE GALLUP ORGANIZATIONROMANIA
Types of Internet connections used in companies and institutions
What type of Internet connection(s) are used in your company? Please leave out data transmission services i.e. services offered by a carrier (via VPN, rented lines) and usually used for data transmission among branches without Internet surf access.
Base: companies and institutions that have Internet connection, N=1078
Multiple answer question
36.0%
27.5%
4.0%
1.8%
4.4%
67.0%
22.6%
24.9%
9.4%
3.2%
0.4%
6.2%
0.6%
1.8%
DIAL-UP CONNECTION
Fixed phone line
ISDN line
Mobile access via GSM-CSD/GPRS/WAP
Mobile access via CDMA/EVDO (Zapp)
Mobile access via EDGE/3G
DEDICATED CONNECTION
TV cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio (radio modem or microwave)
Satelite
UTP/FTP cable (via neighborhood network)
Other
33THE GALLUP ORGANIZATIONROMANIA
1-2 employees (N=336)
4%
2%
27%
20%
9%
9%
0.3%
3%
5%
2%
%
23%fixed phone line
ISDN line
Mobile GSM-CSD/GPRS/WAP
Mobile CDMA/EVDO (Zapp)
Mobile EDGE/3G
TV cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
UTP/FTP
Other
Types of Internet connections used in companies - by size of the company -
(multiple question answer)
3-9 employees (N=408)
4%
2%
5%
1%
24%
24%
9%
2%
%
6%
2%
27%fixed phone line
ISDN line
Mobile GSM-CSD/GPRS/WAP
Mobile CDMA/EVDO (Zapp)
Mobile EDGE/3G
TV cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
UTP/FTP
Other
What types of Internet connections does your company use?
34THE GALLUP ORGANIZATIONROMANIA
10-49 employees (N=252)
3%
1%
19%
26%
11%
3%
34%
1%
2%
4%
4%
0.4%
fixed phone line
ISDN line
Mobile GSM-CSD/GPRS/WAP
Mobile CDMA/EVDO (Zapp)
Mobile EDGE/3G
TV cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
UTP/FTP
Other
Types of Internet connections used in companies and institutions- by size of the company -
(multiple answer question)
50+ employees (N=82)
5%
5%
1%
1%
10%
43%
6%
9%
1%
4%
2%
32%fixed phone line
ISDN line
Mobile GSM-CSD/GPRS/WAP
Mobile CDMA/EVDO (Zapp)
Mobile EDGE/3G
TV cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
UTP/FTP
Other
What types of Internet connections does your company use?
35THE GALLUP ORGANIZATIONROMANIA
For how long have the companies and institutions been using their connection
Since when has the company been using each type of Internet connection that you have mentioned?
12%
13%
17%
13%
30%
33%
28%
29%
6%
6%
0% 20% 40% 60% 80% 100%
Companies that havedial-up connection*
Companies that havededicated
connection*
Before 2003 2004
2005 2006
DK
Base: Companies that have dial-up Internet connections (N=388), respectively dedicated (N=722)
*In the case of several dial-up connections, respectively dedicated, the oldest connection has been taken into account
36THE GALLUP ORGANIZATIONROMANIA
The market structure by the number of accounts and Internet ports
Base: Companies and institutions that have dial-up connection, N = 388
Number of dial-up accounts
One, 60%
DK/NA, 28%
At least four, 2%
Three, 4%
Two, 6%
Base: Companies and institutions that have dedicated connection, N = 722
How many Internet dial-up accounts does your company use?How many dedicated Internet ports does your company have?
Number of dedicated Internet ports
One, 43%
DK/NA, 37%
At least four, 7%
Three, 3%Two, 10%
37THE GALLUP ORGANIZATIONROMANIA
DEDICATED
17%
12%
1%
31%
13%
29%RDS-RCS
UPC(Astral)
Romtelecom/Artelecom
Euroweb
Other suppliers*
DK/NA
DIAL UP
13%
11%
4%
3%
1%
1%
5%
7%
63%Romtelecom/Artelecom
Zapp
RDS-RCS
UPC(Astral)
Vodafone(Connex)
Xnet
Orange
Other suppliers*
DK/NA
Internet access service suppliers - by connection type -
* Mentions under2%* Mentions under 1%
Who are your current Internet suppliers for each type of existing connections in your company (including connections which are offered for free as part of a mobile phone subscription)?
(open question with multiple answer)
Base: Companies and institutions that have dial-up connection, N = 388
Base: Companies and institutions that have dedicated connection, N = 722
38THE GALLUP ORGANIZATIONROMANIA
Fixed phone line
13%
4%
2%
1%
4%
7%
72%Romtelecom/Artelecom
RDS-RCS
UPC(Astral)
Xnet
Zapp
Other suppliers
DK/NA
Mobile access
19%
6%
4%
6%
67%Zapp
Vodafone
Orange
Others
DK/NA
Internet access service suppliers - by dial-up connection -
Base: Companies and institutions that have a dial-up connection through a fixed phone line, N = 296
Base: Companies and institutions that have a dial-up connection through mobile access, N = 70
Who are your current Internet suppliers for each type of existing connections in your company (including connections which are offered for free as part of a mobile phone subscription)?
39THE GALLUP ORGANIZATIONROMANIA
TV Cable
35%
18%
6%
41%RDS-RCS
UPC(Astral)
Othersuppliers
DK/NA
Optical fiber
12%
1%
37%
12%
37%RDS-RCS
UPC(Astral)
Euroweb
Othersuppliers
DK/NA
Internet access service suppliers - by dedicated connection-
Base: Companies and institutions that have a dedicated connection through TV Cable, N = 244
Base: Companies and institutions that have a dedicated connection through optical fiber, N = 268
Who are your current Internet suppliers for each type of existing connections in your company (including connections which are offered for free as part of a mobile phone subscription)?
41THE GALLUP ORGANIZATIONROMANIA
Expenses with Internet Access Services
Almost half (44%) of the companies and institutions spend below RON 100 per month on the average for the payment of subscriptions for Internet access services.
In the last month, the average amount spent by companies and institutions with dial-up Internet access services was RON 163, and with dedicated Internet access services it was RON 256. The average amount paid by companies and institutions for the Internet access services in one month is RON 233.
The monthly average expenses related to Internet access services are significantly higher for the companies and institutions with more than 50 employees (RON 698) and significantly lower for the companies with 1-2 employees (142 RON).
When classifying the companies according to their turnover, one can note that a higher income of the company generates higher expenses with Internet access services, from RON 162 for the companies with a turnover below EUR 50,000 to RON 532 for the companies with a turnover in excess of EUR 1 million. Public institutions spend an average of RON 453 for Internet access services.
42THE GALLUP ORGANIZATIONROMANIA
21%23%
15%
6% 5%3%
5% 4%
20%
0%
20%
40%
50 RON orless
51-100RON
101-200RON
201-300RON
301-400RON
401-500RON
501-999RON
at least1000 RON
DK/NA
Total monthly expenses with Internet access services
The average amount paid over the last month: 232,6 RON
What is the approximate amount that your company paid for all used Internet services, irrespectively of the type of connection, over the last month (excluding phone minutes for dial-up access)(RON, including VAT)?
Base: Companies and institutions that have Internet access, N=1078
43THE GALLUP ORGANIZATIONROMANIA
What is the approximate amount that your company paid for all used Internet services, irrespectively of the type of connection, over the last month (excluding phone minutes for dial-up access)(RON, including VAT)?
The average amount spent over the last month with Internet access
Base: sample of companies and institutions, by number of employees and turnover
Turnover in 2005
No. of employees187.0 RON
338.2 RON
698.4 RON
452.5 RON
162.4 RON
250.6 RON
272.3 RON
294.5 RON
532.3 RON
142.2 RON 1-2 employees
3-9 employees
10-49 employees
50+ employees
Public institution
under 50.000 Euros
50.000 - 100.000 Euros
100.001 - 500.000 Euros
500.001 - 1 mil. Euros
over 1 mil. Euros
average amounts[N=258]
[N=312]
[N=33]
[N=432]
[N=141]
[N=179]
[N=40]
[N=105]
[N=33]
[N=45]
*289 respondents didn’t declare what was the average amount spent over the last month with these services
44THE GALLUP ORGANIZATIONROMANIA
16%
25%
16%
5% 5%1%
4%
29%
0%
20%
40%
50 RON orless
51-100RON
101-200RON
201-300RON
301-400RON
401-500RON
501-999RON
at least1000 RON
DK/NA
The total monthly expenses with Internet dial-up connections
The average amount paid over the last month: 162,8 RON
What is the average amount that your company paid over a month for the Internet access through this connection? The sum must bein RON, including VAT but excluding the fixed/mobile telephony costs required to make the connection.
Base: Companies and institutions that have Internet dial-up access, N=388
45THE GALLUP ORGANIZATIONROMANIA
23%20%
13%
7% 5%2%
4% 4%
23%
0%
20%
40%
50 RON orless
51-100RON
101-200RON
201-300RON
301-400RON
401-500RON
501-999RON
at least1000 RON
DK/NA
The total monthly expenses with dedicated Internet access
The average amount paid over the last month: 256,4 RON
What is the average amount that your company paid over a month for the Internet access through this connection? (RON, includingVAT) If the Internet services are offered to you together with other services (cable TV, telephony), please take into consideration only the costs with the Internet access
Base: Companies and institutions that have a dedicated Internet connection, N=722
47THE GALLUP ORGANIZATIONROMANIA
Purposes for Using the Internet and Use Policies
The main purpose for which Internet access services are used inside companies and institutions is to receive and send emails (in 97% of the companies and institutions). 76% of the companies and institutions use these services for Internet browsing, 58% for file downloading, while 31-32% use them for online transactions and for hosting WEB sites. Only in 12% of the companies are these services used for Internet telephony (VoIP).
The degree of using Internet access services for email and Internet browsing does not differ very much according to the business field. Instead, in public institutions, these services are used in an extent significantly higher than in companies for hosting Websites and for file downloading.
In 76% of the companies and institutions, there is no restriction or recommendation regarding the Internet use by employees with no management positions, with a slight decrease of this percentage in case of the companies with Internet access only through a dial-up connection (71%). In 5% of the companies and institutions, the access granted to this category of employees is only permitted during a certain hourly interval, in 3% of the companies and institutions, employees have access only to certain services, while in 2% employees have a maximum threshold for Internet traffic or hours.
Restrictions regarding the use of Internet access services are applied in a lesser extent to the employees having management positions (only 6% of respondents state that there is some type of restriction in their company or institution).
48THE GALLUP ORGANIZATIONROMANIA
The purpose of using Internet access in companies and institutions
For what purposes does your company use the Internet?
97%
76%
58%
32%
31%
17%
12%
8%
Internet browsing
For transferring files
To host web pages
On-line transactions
E-commerce
For Internet telephony
Other
Multiple answer question
Base: Companies and institutions that have Internet access, N=1078
49THE GALLUP ORGANIZATIONROMANIA
The purpose of using Internet access in companies and institutionsby area of activity of the company
For what purposes does your company use the Internet?
96%
70%74%
49%
23%
9% 9%
4%
93%
71%
43%
29%
14%
99%
77%
59%
36% 35%
18%
12%9%
98%
78%
55%
28%31%
20%
6%9%
95%
77%
57%
29%33%
15%12%
8%
97%
75%
57%
32%30%
18%13%
7%
21%
0%
20%
40%
60%
80%
100%
E-mail Internetbrowsing
For transferringfiles
To host webpages
On-linetransactions
E-commerce Internettelephony (VoIPor through VPN)
Other
Public institution (N=53)
Agriculture, forestry (N=14)
Industry (N=164)Constructions (N=86)
Commerce(N=280)
Services (N=453)
Multiple answer question
Base: Companies and institutions that have Internet access, by area of activity
*28 companies had their area of activity not declared
50THE GALLUP ORGANIZATIONROMANIA
76%
5%
3%
2%
5%
9%
There is no restrictionregarding Internet access
Access allowed only at acertain time
Employees have access onlyto some services (e.g. only e-mail)
Employees have a limit totraffic or hours of access
Other situations
DK/NA
Multiple answer question
Policies in companies and institutions regarding Internet use by non-managerial employees
Which of the following statements best describes the policy of your company regarding Internet use by non-managerial employees? What about managers?
Base: Companies and institutions that have Internet access, N=1078
51THE GALLUP ORGANIZATIONROMANIA
Which of the following statements best describes the policy of your company regarding Internet use by non-managerial employees? What about managers?
71%
7%
3%
3%
6%
10%
79%
4%
3%
1%
4%
9%
78%
6%
6%
9%
There is no restrictionregarding Internet access
Access allowed only at acertain time
Employees have accessonly to some services
(e.g. only e-mail)
Employees have a limit totraffic or hours of access
Other situations
DK/NA
Companies that have only dial-up connection (N=356)
Companies that have only dedicated connection (N=690)
Companies that have both type of connection (N=32)
Multiple answer question
Base: Companies and institutions that have Internet access, by type of connection
Policies in companies and institutions regarding Internet use by non-managerial employees
52THE GALLUP ORGANIZATIONROMANIA
82%
2%
2%
1%
1%
11%
There is no restrictionregarding Internet access
Access allowed only at acertain time
Employees have a limit totraffic or hours of access
Employees have accessonly to some services
(e.g. only e-mail)
Other situation
DK/NA
Multiple answer question
Which of the following statements best describes the policy of your company regarding Internet use by non-managerial employees? What about managers?
Base: Companies and institutions that have Internet access, N=1078
Policies in companies and institutions regarding Internet use by managers
53THE GALLUP ORGANIZATIONROMANIA
Multiple answer question
Which of the following statements best describes the policy of your company regarding Internet use by non-managerial employees? What about managers?
79%
4%
1%
3%
1%
12%
84%
1%
1%
1%
1%
11%
84%
3%
3%
3%
6%
There is no restrictionregarding Internet access
Access allowed only at acertain time
Employees have accessonly to some services
(e.g. only e-mail)
Employees have a limit totraffic or hours of access
Other situations
DK/NA
Companies that have only dial-up connection (N=356)
Companies that have only dedicated connection (N=690)
Companies that have both type of connection (N=32)
Base: Companies and institutions that have Internet access, by type of connection
Policies in companies and institutions regarding Internet use by managers
56THE GALLUP ORGANIZATIONROMANIA
Description of Dial-up Access Connections and Their Degree of Use
Out of the total dial-up internet access connections, 74% are classic dial-up, 12% through CDMA, 9% through ISDN and 4% through GSM/GPRS/WAP and 1% through 3G/EDGE.
60% of the companies and institutions with a dial-up internet access connection have only one account.
76% of the companies and institutions with a dial-up internet access connection have an unlimited access subscription, while 14% have a limited access or partially limited access subscription. .The average number of hours included in the subscription is 41.5%. Only 1% of the companies and institutions use cards, respectively access value cards. The larger is the company, the higher is the percentage of the people using an unlimited access subscription (90% of the companies and institutions with more than 50 employees in which there is a dial-up access connection).
For the representatives of the companies and institutions, it was quite difficult to estimate the average monthly number of hours of using internet dial-up access services, almost 60% of them saying that they do not know such number. Among the companies and institutions that mentioned a number of hours, a little more than 50% use internet access services less than 50 hours a month, while 8% say they use such services more than 200 hours. The average number [of hours] of using internet access services in case of dial-up connections is 78.
The average amount spent in the last month for dial-up internet access connections is RON153 for fixed classic connections, RON 203 for ISDN connections, and RON 132 for mobile connections.
The average monthly expenses related to dial-up internet access connections are significantly higher for the companies with more than 50 employees (253 RON).
57THE GALLUP ORGANIZATIONROMANIA
Classic dial-up, 74%
CDMA, 12%
ISDN, 9%
GSM/GPRS/ WAP, 4%
EDGE /3G, 1%
The market structure for dial-up connections by type of connection
What type of Internet connection are used in your company? Base: total number of dial-up connections, N=407
58THE GALLUP ORGANIZATIONROMANIA
Number of dial-up Internet accounts
Number of dial-up accounts
One, 60%
DK/NA, 28%
Three or more, 6%
Two, 6%
How many Internet dial-up accounts does your company use?How many of those does the company pay for?
Number of paid dial-up accounts
DK/NA, 30%
Three or more, 6%
Two, 3%
One, 61%
Base: companies and institutions that have dial-up connection, (N=388)
59THE GALLUP ORGANIZATIONROMANIA
Types of subscriptions to the dial-up Internet connections
What type of subscription to the dial-up connection does your company have?
76%
10%
4%
1%
13%
Unlimited subscription(unlimited access)
Limited hours or trafficsubscription (limited
access)
Partially limited accesssubscription, with pay foradditional time or MB
Card / pre-paid card
DK/NA
Base: companies and institutions that have dial-up connection, (N=388)
Multiple answer question
Monthly average number of hours included in
the subscription: 41,5
60THE GALLUP ORGANIZATIONROMANIA
70%
13%
4%
1%
1%
73%
9%
5%
81%
8%
3%
1%
90%
6%
10%
14%15.4%
8%
Unlimited subscription(unlimited access)
Limited hours or trafficsubscription (limited
access)
Partially limited accesssubscription, with pay foradditional time or MB
Card / pre-paid card
Other
DK/NA
1-2 employees (N=107)
3-9 employees (N=149)
10-49 employees (N=101)
50+ employees (N=31)
Types of subscriptions to the dial-up Internet connections- by size of the company -
Base: companies and institutions that have dial-up connection
What type of subscription to the dial-up connection does your company have?
Multiple answer question
61THE GALLUP ORGANIZATIONROMANIA
Number of monthly used hours through the Internet dial-up connection*
How many hours does the company use the dial-up connection in a usual month?
11-30 hours, 21%
31-50 hours, 14%
51-100 hours, 20%
10 hours or less, 20%
over 200 hours, 8%
101-200 hours, 17%
Average number of monthly used hours: 78 hours
They state a value, 43%
Don't know, not answering,
57%
N=221
N=167
Base: companies and institutions that have dial-up connection, (N=388)
*if the company/institution has more than one dial-up connection, the question is asked for the most often used connection
62THE GALLUP ORGANIZATIONROMANIA
Number of monthly used hours through the Internet dial-up connection by type of connection
118,8 hours
70,0 hours
112,2 hours
71,7 hours
0 50 100 150 200
classic dial-up (N=142)
ISDN (N=11)
GSM-CSD/GPRS/WAP/EDGE/3G
(N=2)
CDMA (N=12)
average values
What type of Internet connection(s) are used in your company? How many hours does the company use the dial-up connection in a usual month?
Base: companies and institutions that have dial-up connection*
*if the company/institution has more than one dial-up connection, the question is asked for the most often used connection For 221 connections, the number of monthly used hours with the services was not stated
63THE GALLUP ORGANIZATIONROMANIA
How much do you pay on average each month for Internet access for this connection (RON, including VAT) Please do not include the telephony expenses required to make the connection.
The average amount spent over the last month with Internet dial-up services by type of connection
Base: dial-up connections used in companies and institutions from the sample, by their type
203.2 RON
175.0 RON
90.0 RON
126.3 RON
152.7 RON
0 50 100 150 200 250 300 350 400
Classic Dial –up (fixedphone line) (N=216)
ISDN connection(N=30)
mobile connectionGSM-
CSD/GPRS/WAP(N=7)
mobile connection3G/EDGE (N=2)
mobile connectionCDMA (N=35)
average amounts
*for 117 connections the amount spent over the last month with the services was not stated
64THE GALLUP ORGANIZATIONROMANIA
How much do you pay on average each month for Internet access for this connection (RON, including VAT) Please do not include the telephony expenses required to make the connection.
The average amount spent over the last month with Internet dial-up services by size of the company
Base: sample of companies and institutions, by size of the company
162.7 RON
158.0 RON
253.2 RON
150.9 RON
0 50 100 150 200 250 300 350 400
1-2 employees (N=78)
3-9 employees(N=114)
10-49 employees(N=69)
`
average amounts
*113 respondents didn’t declare what was the average amount that the company spent with these services over the last month
66THE GALLUP ORGANIZATIONROMANIA
The Degree of Satisfaction with Providers of Dial-up Internet Access Services
The most important elements to be considered when selecting a provider of dial-up Internet access services are network availability and log-in time, quality of technical support and intervention time, and subscription price. Contract negotiability and promotional offers are the elements that count the least when selecting the provider of Internet access services.
Generally speaking, 63% of the companies and institutions are satisfied or highly satisfied with dial-up internet access services; however, their satisfaction degree only reaches a rating of 3.7 on a scale from 1 to 5. RDS/RCS, UPC (Astral) and Vodafone report slightly higher ratings (provider ratings must be reservedly considered, due to the low number of users). When analyzing step by step the satisfaction with the quality of services provided, ratings and evaluations are similar.
67THE GALLUP ORGANIZATIONROMANIA
71%65% 65%
58% 57% 57% 56% 55%51% 51%
4,1 4,03,8
4,3
3,7 3,8 3,83,6 3,5 3,5
0
20
40
60
80
100
Net
wor
k av
aila
bilit
y (n
ot
busy
whe
n co
nnec
ting)
an
d lo
g in
wai
ting
time
Qua
lity
of te
chni
cal a
ssis
tanc
e se
rvic
es a
nd e
mer
genc
y tro
uble
shoo
ting
wai
ting
time
The
pric
e of
sub
scrip
tion
Exi
sten
ce a
nd a
vaila
bilit
y of
cu
stom
er s
ervi
ce
Rep
utat
ion
of s
uppl
ier
Leve
l of p
rote
ctio
n ag
ains
t viru
s, s
pam
, hac
king
Pho
ne c
alls
tarif
fs
Inst
alla
tion
cost
s
Flex
ibili
ty o
f pric
ing
and
cond
ition
s (th
ey c
ould
be
nego
tiate
d)
Pro
mot
ions
1,0
2,0
3,0
4,0
5,0
Top 2 Box (%important + veryimportant)
average values (1 = not at allimportant ... 5 =very important)
%
The importance of criteria when choosing the Internet dial-up service that is currently used
When you chose the dial-up Internet service that you currently use how important were the following criteria for you?
Base: companies and institutions that use Internet dial-up connection, N = 388
68THE GALLUP ORGANIZATIONROMANIA
22 20 2517
2835
12
41 40
5056
5023
47
15 19
13 22 5
10 7
7 10 5
62
7 6 3
13
5
8 4 6 6 10 1328
7
0%
20%
40%
60%
80%
100%
All
dial
-up
supp
liers
Rom
tele
com
/A
rtele
com
UP
C (A
stra
l)
Vod
afon
e
RD
S-R
CS
Zapp
Oth
ersu
pplie
rs
DK / NA
Not at all satisfied
2
3
4
Very satisfied
Overall satisfaction with dial-up Internet access suppliers
Overall, how satisfied are your with your Internet dial-up suppliers? Please use a scale from 1 to 5 where “5” = very satisfied and “1” = not at all.
Base: companies and institutions that have dial-up Internet from the respective
suppliers
[N = 407] [N = 40] [N = 48][N = 242] [N = 16] [N = 18] [N = 43]
69THE GALLUP ORGANIZATIONROMANIA
3.70 3.593.93 3.94 4.05
3.71 3.81
1
2
3
4
5
All
dial
-up
supp
liers
Rom
tele
com
/A
rtele
com
UP
C (A
stra
l)
Vod
afon
e
RD
S-R
CS
Zapp
Oth
ersu
pplie
rs
Overall satisfaction with dial-up Internet access suppliersaverage values (1=not at all satisfied ...5=very satisfied)
Overall, how satisfied are your with your Internet dial-up suppliers? Please use a scale from 1 to 5 where “5” = very satisfied and “1” = not at all.
Base: companies and institutions that have dial-up Internet from the respective
suppliers
[N = 407] [N = 40] [N = 48][N = 242] [N = 16] [N = 18] [N = 43]
70THE GALLUP ORGANIZATIONROMANIA
24 21 25 2230 33
23
39 4044 44
4327
37
16 1913 22 8
10 7
79
6
5
42
56 3
13
5
10 613
613 13
265
0%
20%
40%
60%
80%
100%
All
dial
-up
supp
liers
Rom
tele
com
/A
rtele
com
UP
C (A
stra
l)
Vod
afon
e
RD
S-R
CS
Zapp
Oth
ersu
pplie
rs
DK / NA
Not at all satisfied
2
3
4
Very satisfied
Satisfaction with the quality of Internet dial-up services
Using the same scale, how satisfied are you with the quality of service from these suppliers?
Base: companies and institutions that have dial-up Internet from the respective
suppliers
[N = 407] [N = 40] [N = 48][N = 242] [N = 16] [N = 18] [N = 43]
71THE GALLUP ORGANIZATIONROMANIA
3.76 3.683.93 3.88
4.063.74
3.97
1
2
3
4
5
All
dial
-up
supp
liers
Rom
tele
com
/A
rtele
com
UP
C (A
stra
l)
Vod
afon
e
RD
S-R
CS
Zapp
Oth
ersu
pplie
rs
Satisfaction with the quality of Internet dial-up servicesaverage values (1=not at all satisfied ...5=very satisfied)
Using the same scale, how satisfied are you with the quality of service from these suppliers?
Base: companies and institutions that have dial-up Internet from the respective suppliers
[N = 407] [N = 40] [N = 48][N = 242] [N = 16] [N = 18] [N = 43]
73THE GALLUP ORGANIZATIONROMANIA
Intentions to Change Providers or Types of Dial-up Internet Access Connections
The main barriers encountered when changing the provider or the type of dial-up Internet access connection are the lack of local alternative (39%) and the inertia generated by convenience (22%). Only 9% of the mentions relate to not knowing other offers.
19% of the companies and institutions that currently have a dial-up internet access connection declare their intention to give such connection up in the next 12 months. 69% of those intending to give up are using dial-up internet access services provided by Romtelecom, 14% -by Zapp and 10% - by RCS/RDS. The type of connection to be given up is primarily classic dial-up (82% of the mentions, although classic dial-up services represent only 74% of dial-up connections).
The intention to give up is stronger in case of small companies (with 1-2 employees) than in case of large companies. 13% of the companies that have 1-2 employees and have a dial-up internet access connection state that they will absolutely give this connection up in the next 12 months, as compared to 0 large companies (more than 50 employees).
The main reason for giving up dial-up connection is the downloading speed that does not meet the user’s needs, followed by the high tariffs as compared to the quality of services and to the instability of the connection which closes down often.
74THE GALLUP ORGANIZATIONROMANIA
Intentions to Change Providers or Types of Dial-up Internet Access Connections
The increase in the subscription price generates an intention to change the provider or the type of connection in case of an important percentage of the companies and institutions, to be more exact between 20% and 41%, if we include both the categorical intention to change and the probable intention. Upon an increase by 5% of the price for the subscription for dial-up internet access services, almost 30% of the companies and institutions state that they are not affected and that they will take no action to change their provider, while 12% express their categorical intention to give up the connection they are currently using. Upon an increase by 10%, the percentage of the companies and institutions that are categorically stating that they would give up the dial-up access connection is 17%, such percentage reaching even 24% in case of an increase in the subscription price by 20%.
To an approximately equal extent, those intending to give up will either choose another provider keeping the type of Internet access connection, or will choose a dedicated Internet access connection
When the price of telephone calls tariffs for dial-up Internet access increases, 31% of the companies and institutions will choose a dedicated connection, 8% will choose a mobile dial-up connection, while 6% of the companies and institutions will definitively give up Internet access services. .
75THE GALLUP ORGANIZATIONROMANIA
39%
22%
11%
10%
9%
5%
3%
2%
14%
I do not have an alternative in my area
Out of convenience
All suppliers have high tariffs
The cost of switching is too high
Not aware of other offers
All suppliers offer a low service quality
It takes a long time to install a dedicatedconnection
Other
DK/NA
Difficulties in changing the dial-up Internet supplier
You indicated that you were not satisfied with the services of your current Internet supplier(s). Why have not given up their services so far?
Base: companies and institutions not satisfied with a dial-up Internet supplier,
(N=116)
Multiple answer question
76THE GALLUP ORGANIZATIONROMANIA
82%
4%
14%
Classic dial-up
ISDN
GSM/CDMA/GPRS/EDGE/3G
Intent of giving up the dial-up Internet connection in the following 12 months
In the following 12 months do you intend to give up any dial-up connection that your company currently uses?
[IF probably yes or definitely yes] Which connection?
Base: companies and institutions that have dial-up Internet , N = 388
Probably yes, 12%
Probably no, 23%
Definitely no, 45%
Definitely yes, 7%
Doesn't know, 14%
Which connection? - type
N=72
Open question with multiple answer
69%
14%
10%
1%
6%
Romtelecom
Zapp
RDS-RCS
UPC (Astral)
Other
Which connection? - supplier
N=72
77THE GALLUP ORGANIZATIONROMANIA
13%
6%
4%
11%
12%
11%
13%
21%
20%
31%
19%
42%
44%
55%
13%
16%
11%
13%
46%
0% 20% 40% 60% 80% 100%
1-2 employees (N=107)
3-9 employees (N=149)
10-49 employees (N=101)
50+ employees (N=31)
Definitely yes Probably yes Probably no Definitely no Doesn't know
Single answer question
Intent of giving up the dial-up Internet connection in the following 12 months by size of the company
Base: companies and institutions that have dial-up Internet
In the following 12 months do you intend to give up any dial-up connection that your company currently uses?
78THE GALLUP ORGANIZATIONROMANIA
The main reason for giving up a dial-up un Internet connection
What is the main reason for you intending to give up this connection?
32%
29%
18%
7%
3%
3%
3%
6%
Speed of connection/transfer is not high enough for my needs
High tariffs compared to quality
Unstable connection, with often interruptions
To use a more advanced technology
The download of large files is slow
The line is busy very often
I cannot use the line for Internet and voicesimultaneously
NA
Base: companies and institutions that have stated that it is probable or highly probable to
change the dial-up connection in the following 12 months, (N=72)
Single answer question
79THE GALLUP ORGANIZATIONROMANIA
Would the subscribers of the current supplier give up the services if the subscription fee increased with 5% / 10% / 20%?
If your dial-up Internet subscription would increase by 5%, would you give up the services of that supplier? What about 10%? What about 20%?
Base: companies and institutions that have subscribed to dial-up Internet, (N=343)
12%
17%
24%
8%
13%
17%
20%
24%
18%
29%
18%
14%
30%
28%
26%
0% 20% 40% 60% 80% 100%
5% Increase
10% Increase
20% Increase
Definitely YES Probably YES Probably NO Definitely NO Doesn't know
80THE GALLUP ORGANIZATIONROMANIA
34%
36%
3%
1%
3%
37%
38%
3%
2%
38%
36%
4%
3%
2%
23%17%
3%
17%
I would switch suppliersand use the same type of
connection
I would switch to adedicated connection(cable, optical fiber)
I would switch to a mobiledial-up connection via
GSM/GPRS
I would no longer connectto Internet
I would switch to a mobiledial-up connection via
3G/CDMA/EDGE
DK/NA
5% increase (N=70)
10% increase(N=102)
20% increase (N=144)
Intent of changing in case of an increase of the subscription fee
How do you think you will proceed? Base: companies and institutions that would give up the dial-up subscription if fees grew with 5% / 10% / 20%
Single answer question for each type of increase
81THE GALLUP ORGANIZATIONROMANIA
Intent of changing in case of an increase in Internet dial-up tariffs for phone connection
What if telephony tariffs for dial-up Internet access (e.g. special Internet access tariffs or ClickNet Start ) increased, how would you proceed?
31%
8%
6%
1%
6%
48%
I would switch to adedicated connection
(cable, xDSL etc.)
I would switch to a mobiledial-up connection via
GSM/GPRS
I would no longer connectto Internet
I would switch to a mobiledial-up connection via
3G/CDMA/EDGE
Other
DK/NA
Base: companies and institutions that havedial-up Internet through
fixed phone line or ISDN, (N=335)
Single answer question
84THE GALLUP ORGANIZATIONROMANIA
Description of Used Dedicated Access Connections and Their Degree of Use
The market of dedicated Internet access connections is dominated by TV cable and fiber optic connections. 37% of the total number of dedicated access connections are connections on a fiber optic support, while 33% are on TV cable support. The following connections are xDSL dedicated connections (14%) and UTP/FTP cable connections (10%).
With regard to the used types of subscriptions, most of the companies and institutions (86%) in which there is a dedicated internet access connection have an unlimited traffic monthly subscription, while 7% of the companies and institutions use limited traffic monthly subscriptions and pay for additional traffic. The average volume of traffic included in these subscriptions is 7.2 Gb.
When asked about the downloading speed they have at the dedicated Internet access connection used (most often), very many persons could not specify it, either in terms of guaranteed minimum speed, effective speed or maximum (best effort) speed. If we only speak about the persons giving valid answers, we note that 81% of such persons declare an effective downloading speed of 128 kbps or higher (27% even higher than 1024 kbps), while 19% say that such speed is lower than 128 kbps. With regard to the guaranteed maximum speed, it is higher than or equal to 128 kbps for 93% of the connections.
The average amount spent by a company, respectively an institution with dedicated Internet access services is RON 256. Such amount is significantly lower in small companies (1-2 employees) – RON 130.2, and significantly higher in average companies (10-49 employees) – RON 411.8 and in large companies (more than 50 employees) – RON 825.5. According to the connection type, the most “expensive” ones are those provided on radio support (on the average, a company paid RON 359 in the last month for this type of connection) and on fiber optic support (the average amount paid in the last month - RON 336).
85THE GALLUP ORGANIZATIONROMANIA
TV Cable, 33%
Satelite, 1%
Optical fiber, 37%
xDSL(ADSL, SDSL, HDSL),
14%
Radio, 5%
UTP/FTP Cable, 10%
Other, 1%
The market structure for dedicated connections by type of connection
What is the type of dedicated connection you have installed?
Base: Total number of dedicated Internet connections , N=732
86THE GALLUP ORGANIZATIONROMANIA
Number of dedicated ports
Number of dedicated ports
One, 43%
DK/NA, 37%
Three or more, 10% Two, 10%
How many dedicated Internet ports does your company have? Base: companies that have a dedicated connection, (N=722)
87THE GALLUP ORGANIZATIONROMANIA
86%
7%
1%
7%
Unlimited traffic monthlysubscription
Limited traffic monthlysubscription and pay for
additional traffic
Subscription withouttraffic included and pay
as you go for traffic
Don't know
Types of subscriptions used for dedicated Internet connections
What type of subscription do you currently have for the dedicated connection you have installed?
Base: companies and institutions that have dedicated Internet connection, N=722
Multiple answer question
Average monthly traffic included in the
subscription: 7,2 GB
88THE GALLUP ORGANIZATIONROMANIA
1,7%
1,4%
3,9%
7,3%
7,6%
8,3%
5,5%
1,0%
1,0%
62,3%
% 10% 20% 30% 40% 50% 60% 70%
<32 kbps
32 kbps
64 kbps
128 kbps
256 kbps
512 kbps
1024 kbps (1Mb/s)
2048 kbps (2Mb/s)
>2048 kbps (>2Mb/s)
NŞ/NR
Minimum guaranteed speed
For the dedicated Internet connection, what is the minimum guaranteed transfer speed (kbps)?
Base: companies and institutions that have dedicated Internet connection, N=722
2048 kbps (2Mb/s); 3%
>2048 kbps (>2Mb/s);
3%
1024 kbps (1Mb/s);
15%
32 kbps; 4%
64 kbps; 10%
128 kbps; 20%
<32 kbps; 4%
512 kbps; 22%
256 kbps; 20%
Base: companies and institutions that have stated a value, N=272
89THE GALLUP ORGANIZATIONROMANIA
1.4%
1.4%
3.9%
6.4%
5.4%
6.6%
6.6%
1.0%
1.2%
66.1%
% 20% 40% 60% 80%
<32 kbps
32 kbps
64 kbps
128 kbps
256 kbps
512 kbps
1024 kbps (1Mb/s)
2048 kbps (2Mb/s)
>2048 kbps (>2Mb/s)
DK/NA
Base: companies and institutions that have dedicated Internet connection, N=722
2048 kbps (2Mb/s); 3%
>2048 kbps (>2Mb/s);
4%
1024 kbps (1Mb/s);
20%
32 kbps; 4%
64 kbps; 11%
128 kbps; 19%
<32 kbps; 4%
512 kbps; 20%
256 kbps; 16%
Base: companies and institutions that have stated a value, N=245
The real (actual) speed
For the dedicated Internet connection, what is the real (actual) speed (kbps)?
90THE GALLUP ORGANIZATIONROMANIA
.3%
1.9%
3.2%
4.8%
6.1%
10.9%
2.4%
2.8%
67.6%
% 20% 40% 60% 80%
<32 kbps
32 kbps
64 kbps
128 kbps
256 kbps
512 kbps
1024 kbps (1Mb/s)
2048 kbps (2Mb/s)
>2048 kbps (>2Mb/s)
DK/NA
Base: companies and institutions that have dedicated Internet connection, N=722
2048 kbps (2Mb/s); 7%
>2048 kbps (>2Mb/s);
9%
1024 kbps (1Mb/s);
34%
32 kbps; 0,9%
64 kbps; 6%
128 kbps; 10%
512 kbps; 19%
256 kbps; 15%
Base: companies and institutions that have stated a value, N=234
The maximum (best effort) guaranteed speedas stated in the contract
For the dedicated Internet connection what is the maximum (best effort) guaranteed speed (kbps)?
91THE GALLUP ORGANIZATIONROMANIA
20%
33%
14%
18%
8%
13%
30%
10%
11%
7%
4%
80%
67%
86%
92%
87%
70%
90%
89%
93%
96%
82%
0% 20% 40% 60% 80% 100%
Companies and institutions where there is a dedicated Internetconnection, in which the real speed was mentioned (N=245)
1-2 employees (N=70)
3-9 employees (N=88)
10-49 employees (N=61)
50+ employees (N=26)
Public institution (N=15)
under 50.000 Euro (N=125)
50.000 - 100.000 Euro (N=30)
100.001 - 500.000 Euro (N=36)
500.001 - 1 mil. Euro (N=14)
peste 1 mil. Euro (N=25)
<128 kbps ≥ 128 kbps
The structure of dedicated Internet connections by real access speed
Regarding your dedicated Internet connection, what is the real speed? Base: companies and institutions that have a dedicated Internet connection
Single answer question
92THE GALLUP ORGANIZATIONROMANIA
Correlation between the maximum (best effort) sped and the real (actual) speed
For the dedicated Internet connection what is the maximum (best effort) guaranteed speed (kbps)?
For the dedicated Internet connection, what is the real (actual) speed (kbps)?
Base: companies and institutions that have dedicated Internet access, N=722
Number of cases (N)
maximum(best effort)guaranteed
speed
Total
432 4 5 7 13 12 5 5 2 3 4880 0 2 0 0 0 0 0 0 0 21 2 1 10 0 0 0 0 0 0 142 1 1 4 15 0 0 0 0 0 237 2 0 4 10 11 1 0 0 0 358 1 1 2 5 11 16 0 0 0 44
16 0 0 0 2 4 22 35 0 0 795 0 0 0 0 1 3 7 1 0 176 0 0 1 1 0 1 1 4 6 20
477 10 10 28 46 39 48 48 7 9 722
DK/NA32 kbps64 kbps128 kbps256 kbps512 kbps1024 kbps (1Mb/s)2048 kbps (2Mb/s)>2048 kbps (>2Mb/s)
NŞ/NR<32kbps
32kbps
64kbps
128kbps
256kbps
512kbps
1024kbps
(1Mb/s)
2048kbps
(2Mb/s)
>2048kbps
(>2Mb/s)
real (actual) speed
Total
93THE GALLUP ORGANIZATIONROMANIA
Description of the main (most often used) connectionby type of connection, real transfer speed and type of subscription
What is the type of dedicated connection you have installed?
What type of subscription do you currently have for the dedicated connection you have installed?
For the dedicated Internet connection, what is the real (actual) speed (kbps)?
Base: companies and institutions that have dedicated Internet access, N=722
UTP/FTP cable (neighborhood network)
≥
≥
≥
≥
≥
What type of subscription do you currently have for the dedicated connection you have installed?
20 136 102 15 1 16 50 19 151 2 142 11 1 17 67 1 3
50 36 2
1 3616 1
1 31 6 1
42 45 4
216 1
1 9
Real transferspeed
DK/NA<128 kbps>= 128 kbpsDK/NA<128 kbps>= 128 kbpsNS/NR<128 kbps>= 128 kbpsDK/NA<128 kbps>= 128 kbpsDK/NADK/NA<128 kbps>= 128 kbpsDK/NA
What is the type of dedicated connection you have installed?
TV Cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
Other
Monthly subscription with limited traffic and
pay for additional traffic
Monthly subscription with unlimited traffic
Subscription without traffic included and pay as you go for
traffic Other type DK/NA
Type of subscriptionNumber of cases
94THE GALLUP ORGANIZATIONROMANIA
What is the average monthly payment for Internet access on this connection (RON including VAT)? If your Internet services are part of a service package (TV cable, telephony) please refer only to the Internet access costs.
The average amount spent over the last month with dedicated Internet access services by size of the company
Base: sample of companies and institutions, by size of the company
130,2 RON
192,2 RON
411,8 RON
825,5 RON
256,4 RON
0 200 400 600 800 1000
Companies and institutions that use dedicatedInternet access services (N=722)
1-2 employees (N=191)
3-9 employees (N=213)
10-49 employees (N=115)
50+ employees (N=35)
average amounts
*168 respondents didn’t declare what is the average amount spent over the last month with these services
95THE GALLUP ORGANIZATIONROMANIA
What is the average monthly payment for Internet access on this connection (RON including VAT)? If your Internet services are part of a service package (TV cable, telephony) please refer only to the Internet access costs.
The average amount spent over the last month with dedicated Internet access services by type of connection
336,0 RON
262,8 RON
358,7 RON
101,9 RON
265,8 RON
201,7 RON
0 100 200 300 400 500 600 700 800
TV Cable (N=198)
Optical fiber (N=200)
xDSL(ADSL, SDSL,HDSL) (N=80)
Radio (N=19)
UTP/FTP Cable(N=56)
Other type (N=6)
average amounts
*for 173 connections, the amount spent with these services over the last month was not declared
Base: dedicated Internet connections used in the companies and institutions from the sample, by the
connection type
97THE GALLUP ORGANIZATIONROMANIA
Degree of Satisfaction with Dedicated Internet Access Providers
The most important criteria that are the basis for choosing dedicated Internet access services inside companies and institutions are the bandwidth or the maximum speed under the contract and the real downloading speed (average ratings: 4.4 on a scale from 1 to 5 in terms of importance). The following are 4 criteria which recorded average ratings of 4.1-4.2: service availability in the area, technical support services and intervention time in case of emergency, subscription price and contractual guaranteeing of connection parameters.
In general, large companies and institutions (with more than 50 employees) tend to attach a significantly higher importance to all the assessed criteria than small and medium companies and institutions, particularly if we refer to issues such as protection against viruses and attacks, contractual guaranteeing of connection parameters, provider’s reputation, promotional offers, connection installation period and flexibility of contractual terms and prices.
Comparing the importance of the criteria per connection type, one can note that:.
in the companies and institutions that opted for a TV cable connection, the inclusion of other services in the package (e.g., fixed telephony or CATV) had a higher importance than in the case of the other companies;
promotional offers had a higher importance in the case of the companies and institutions which acquired a xDSL connection;
the provider’s reputation and the flexibility of contractual terms and prices had a lesser importance in the case of UTP/FTP cable connections.
98THE GALLUP ORGANIZATIONROMANIA
Degree of Satisfaction with Dedicated Internet Access Providers
Considering globally all the providers of dedicated internet access services, the average level of satisfaction with such suppliers is 4.07 on a scale from 1 to 5, where 1 means highly dissatisfied, and 5 means highly satisfied. The differences between one provider and another are relatively insignificant, ranging from 3.95 (UPC/Astral) to4.21 (Romtelecom). Satisfaction with the quality of services records values almost identical to the general satisfaction with providers.
Correlating the general satisfaction with providers to the type of connection provided by the respective provider, the xDSL connections generate the highest percentage of satisfied or highly satisfied users (86%). The following are fiber optic connections (75%) and UTP/FTP cable connections (74%).
99THE GALLUP ORGANIZATIONROMANIA
80% 78% 76% 74% 73% 73%66% 66% 64%
58% 56% 54%47% 44%
3,4 3,3
4,4 4,2 4,24,44,1 4,2
3,9 3,9 3,83,7 3,7
3,5
0
20
40
60
80
100
Max
imum
tran
sfer
spe
ed a
ccor
ding
to c
ontra
ct
Rea
l tra
nsfe
r spe
ed
Ser
vice
ava
ilabi
lity
in th
e ar
ea (t
he re
spec
tive
supp
lier p
rovi
des
its
serv
ice
in th
e ar
ea)
Tech
nica
l sup
port
and
emer
genc
ytro
uble
shoo
ting
time
Pric
e of
sub
scrip
tion
Con
tract
ual g
uara
ntee
of
con
nect
ion
para
met
ers
Con
nect
ion
inst
alla
tion
time
Exi
sten
ce a
nd a
vaila
bilit
y o
f cus
tom
er s
ervi
ce
Leve
l of p
rote
ctio
n ag
ains
t v
irus,
spa
m, h
acki
ng
Rep
utat
ion
of s
uppl
ier
Flex
ibili
ty o
f pric
e an
d co
nditi
ons
(pos
sibi
lity
of n
egot
iatio
n)
Cos
ts o
f ins
talla
tion
Bun
dled
ser
vice
s (fi
xed
tele
phon
y, C
ATV
)
Pro
mot
ions
1,0
2,0
3,0
4,0
5,0
Top 2 Box (%important + veryimportant)
average values (1 = not at allimportant ... 5 =very important)
%
The importance of criteria when choosing a dedicated Internet access service
When you chose dedicated Internet services, how important were the following criteria for you? Please use a scale from 1 to 5 where 1 is not at all and 5 is very important. You may choose any number between 1 and 5.
Base: companies and institutions that use dedicated Internet access, N = 722
100THE GALLUP ORGANIZATIONROMANIA
The importance of criteria when choosing a dedicated access serviceby size of the company
4,1
3,4
3,1
3,5
4,4
3,83,9
4,2
4,5
4,0
4,6
3,8
4,4
4,24,3
4,0
3,4
3,7 3,83,9
4,03,9
4,4
3,4 3,5
4,24,1
3,33,2
3,84,2
3,6
4,34,2
3,3
3,8 3,83,8
4,5
4,2
3,8
4,2
3,8
3,4
4,64,6
4,54,3
3,5
4,2
4,4
4,6
3,9
4,3 4,24,1
3
4
5
Max
imum
tran
sfer
spe
ed a
ccor
ding
to c
ontra
ct
Rea
l tra
nsfe
r spe
ed
Tech
nica
l sup
port
and
emer
genc
ytro
uble
shoo
ting
time
Pric
e of
sub
scrip
tion
Bun
dled
ser
vice
s (fi
xed
tele
phon
y,C
ATV
)
Ser
vice
ava
ilabi
lity
in th
e ar
ea
Cos
ts o
f ins
talla
tion
Rep
utat
ion
of s
uppl
ier
Leve
l of p
rote
ctio
n ag
ains
t viru
s,sp
am, h
acki
ng
Exi
sten
ce a
nd a
vaila
bilit
y of
cust
omer
ser
vice
Con
tract
ual g
uara
ntee
of c
onne
ctio
npa
ram
eter
s
Pro
mot
ions
Con
nect
ion
inst
alla
tion
time
Flex
ibili
ty o
f pric
e an
d co
nditi
ons
1-2 employees (N=235) 3-9 employees (N=269) 10-49 employees (N=162) 50+ employees (N=56)
average values (1 = not at all important ... 5 = very important)
When you chose dedicated Internet services, how important were the following criteria for you? Please use a scale from 1 to 5 where 1 is not at all and 5 is very important. You may choose any number between 1 and 5.
101THE GALLUP ORGANIZATIONROMANIA
The importance of criteria when choosing a dedicated access serviceby type of connection
4,1
3,3
3,6
4,5
4,0 3,9
4,34,5
3,7
4,4 4,44,2
4,0
3,4
3,94,1
2,9
4,14,34,3
4,34,0
3,4
3,6 3,7 3,7
4,1
3,93,6
4,5
3,7 3,8
4,24,3
3,4 3,3
3,9
4,4
3,84,2 4,1
3,1
3,8 3,84,2
4,5
4,3
3,5
4,2
3,83,7
4,24,5 4,5
4,34,5
3,1
3,7
4,14,3
3,1
4,13,9
4,04,4
4,2
3,0
3,4
4,0
3,5
2
3
4
5
Max
imum
tran
sfer
spe
ed a
ccor
ding
to c
ontra
ct
Rea
l tra
nsfe
r spe
ed
Tech
nica
l sup
port
and
emer
genc
ytro
uble
shoo
ting
timeţ
e
Pric
e of
sub
scrip
tion
Bun
dled
ser
vice
s (fi
xed
tele
phon
y,C
ATV
)
Ser
vice
ava
ilabi
lity
in th
e ar
ea
Cos
ts o
f ins
talla
tion
Rep
utat
ion
of s
uppl
ier
Leve
l of p
rote
ctio
n ag
ains
t viru
s,sp
am, h
acki
ng
Exi
sten
ce a
nd a
vaila
bilit
y of
cust
omer
ser
vice
Con
tract
ual g
uara
ntee
of c
onne
ctio
npa
ram
eter
s
Pro
mot
ions
Con
nect
ion
inst
alla
tion
time
Flex
ibili
ty o
f pric
e an
d co
nditi
ons
TV Cable(N=241) Optical fiber (N=268) xDSL(ADSL, SDSL, HDSL) (N=100) Radio (N=29) UTP/FTP cable(N=70)
average values (1 = not at all important ... 5 = very important)
When you chose dedicated Internet services, how important were the following criteria for you? Please use a scale from 1 to 5 where 1 is not at all and 5 is very important. You may choose any number between 1 and 5.
102THE GALLUP ORGANIZATIONROMANIA
33 3628
36 32
4246
41
4141
149
1815
14
4 3 44
4
6 6 6 721 2
3
0%
20%
40%
60%
80%
100%
Overallsatisfaction with
the suppliers
Romtelecom UPC (Astral) RDS-RCS Other suppliers
DK / NA
Not at all satisfied
2
3
4
Very satisfied
Overall satisfaction with dedicated Internet access suppliers
Overall, how satisfied are you with your dedicated Internet connection supplier? Please use a scale from 1 to 5 where “5” is very satisfied and “1” is not at all.
Base: companies and institutions that use dedicated Internet connection from the respective suppliers
[N = 89] [N = 123] [N = 206][N = 732] [N = 314]
103THE GALLUP ORGANIZATIONROMANIA
4,07 4,213,95
4,13 4,03
1
2
3
4
5
Ove
rall
satis
fact
ion
with
the
supp
liers
Rom
tele
com
UP
C (A
stra
l)
RD
S-R
CS
Oth
ersu
pplie
rs
Overall satisfaction with dedicated Internet access suppliersaverage values (1=not at all satisfied...5=very satisfied)
Overall, how satisfied are you with your dedicated Internet connection supplier? Please use a scale from 1 to 5 where “5” is very satisfied and “1” is not at all.
Base: companies and institutions that use dedicated Internet connection from the respective suppliers
[N = 89] [N = 123] [N = 206][N = 732] [N = 314]
104THE GALLUP ORGANIZATIONROMANIA
34 3629
36 33
4045
40
4238
1412
1912
13
41
4 54
2 2 12
6 6 6 4 9
0%
20%
40%
60%
80%
100%
Satisfaction withthe quality ofservice (allsupliers)
Romtelecom UPC (Astral) RDS-RCS Other suppliers
DK / NA
Not at all satisfied
2
3
4
Very satisfied
Satisfaction with the quality of service of dedicated Internet access suppliers
Using the same scale, how satisfied are you with quality of service of this supplier?
Base: companies and institutions that use dedicated Internet connection from the respective
suppliers[N = 89] [N = 123] [N = 206][N = 732] [N = 314]
105THE GALLUP ORGANIZATIONROMANIA
2836 38
2937
4439
48
4137
18 148
18 11
4 44
6 6
4 5 3 71
2 1 6
0%
20%
40%
60%
80%
100%
CaTV Optical fiber xDSL Radio UTP/FTP Cable
DK/NA
Not at all satisfied
2
3
4
Very satisfied
Overall satisfaction with dedicated Internet access suppliersby connection type
Overall, how satisfied are you with your dedicated Internet connection supplier? Please use a scale from 1 to 5 where “5” is very satisfied and “1” is not at all.
Base: companies and institutions that use a dedicated Internet connection
[N = 269] [N = 101] [N = 34][N = 244] [N = 70]
106THE GALLUP ORGANIZATIONROMANIA
4,074,23
3,954,10 4,05
1
2
3
4
5
Sat
isfa
ctio
nw
ith th
equ
ality
of
serv
ice
(all
supl
iers
)
Rom
tele
com
UP
C (A
stra
l)
RD
S-R
CS
Oth
er s
uplie
rs
Satisfaction with the quality of dedicated Internet access servicesaverage values (1=not at all satisfied...5=very satisfied)
Using the same scale, how satisfied are you with quality of service of this supplier?
Base: companies and institutions that use dedicated Internet connection from the
respective suppliers
[N = 89] [N = 123] [N = 206][N = 732] [N = 314]
107THE GALLUP ORGANIZATIONROMANIA
2937 38 35 36
42
3947
38 36
1613
11
1814
4 52
36
4 15 6 3 6 7
1
0%
20%
40%
60%
80%
100%
CaTV Optical fiber xDSL Radio UTP/FTP cable
DK / NA
Not at all satisfied
2
3
4
Very satisfied
Satisfaction with the quality of service of the dedicated access suppliersby connection type
Using the same scale, how satisfied are you with quality of service of this supplier?
Base: companies and institutions that use dedicated Internet connection from the respective
suppliers[N = 269] [N = 101] [N = 34][N = 244] [N = 70]
109THE GALLUP ORGANIZATIONROMANIA
Intentions to Change Providers or Types of Dedicated Internet Access Connections
The main barriers encountered when changing the provider of dedicated access services with which respondents are dissatisfied are the lack of alternative, convenience and a lower degree of knowing other providers’ offers. Also, 10% of dissatisfied respondents perceive a low quality of the services notwithstanding the provider, while 8% consider that their providers’ tariffs are high.
When asked whether in the next 12 months they intend to give up the dedicated connection or any dedicated connection inside their company, respectively institution, 9% of the interviewed persons stated that this is highly probable, while 3% said they will absolutely do so. According to the size of the company and institution, the intention to give up a provider is stronger in case of companies and institutions with a low number of employees, and lesser in large and medium companies and institutions (considering both the “absolutely yes”, and the “probably yes” answers). However, the representatives of large companies and institutions seem to be more determined, answering “absolutely yes” in a higher extent (5%).
The main reason for such intention to give up the dedicated access connection is given by the need of a connection with a higher data downloading speed, which issue is mentioned by one third of the respondents that expressed their intention to give up a dedicated access connection. The second reason in terms of importance is the unstable nature of the connection (19%), followed by the low quality technical support and by the high tariffs as compared to benefits.
When increasing by 5% the tariffs for the dedicated access connection, 16% of the interviewed persons contemplate giving up the current dedicated connection in their company and institution. Their percentage reaches 25% when increasing the tariffs by 10% and 39% in case of a tariff increase by 20%. For each tested level of tariff increase, approximately half of the respondents expressing their intention to give up their current connection declare that they would only change the provider, and not the connection type, while almost one fifth would opt for another type of dedicated access connection.
110THE GALLUP ORGANIZATIONROMANIA
30%
15%
12%
10%
8%
2%
1%
7%
21%
4%
3%
I do not have an alternative in my area
Out of convenience
Not aware of other offers
All suppliers offer a low service quality
All suppliers have high tariffs
The cost of switching is too high
It takes a long time to install a dedicated connection
The contract is restrictive
The lack of time
Other
Doesn't know
You indicated that you were not satisfied with the services of your current Internet supplier(s). Why have not given up their services so far?
Base: companies and institutions of which respondents stated they are not satisfied with their connection supplier (they answered 1,2 or 3 at the
satisfaction with the supplier question), N=145
Barriers in changing the dedicated Internet access supplier
Multiple answer question
111THE GALLUP ORGANIZATIONROMANIA
21%
15%
15%
2%
6%
8%
2%
10%
25%
31%
16%
15%
2%
15%
5%
4%
4%
11%
16%
39%
18%
9%
6%
6%
3%
6%
18%
33%
22%
11%
22%
33%
2%
15%
I do not have an alternative in my area
Out of convenience
Not aware of other offers
The cost of switching is too high
All suppliers have high tariffs
All suppliers offer a low service quality
It takes a long time to install a dedicated connection
The contract is restrictive
Lack of time
Other
Doesn't know
1-2 employees (N=48)
3-9 employees (N=55)
10-49 employees (N=33)
50+ employees (N=9)
Multiple answer question
You indicated that you were not satisfied with the services of your current Internet supplier(s). Why have not given up their services so far?
Barriers in changing the dedicated Internet access supplier by size of the company and institution
Base: companies and institutions of which respondents stated they are not satisfied with their connection supplier (they answered 1,2 or 3 at the
satisfaction with the supplier question), N=145
112THE GALLUP ORGANIZATIONROMANIA
Doesn't know; 5%
Definitely yes; 3%
Definitely not; 55%
Probably not; 28%
Probably yes; 9%
Intent of giving up a dedicated Internet connection over the following 12 months
Base: companies and institutions that have dedicated Internet access, N=722
Does your company intend to give up the dedicated (or any dedicated) connection in the following 12 months?
113THE GALLUP ORGANIZATIONROMANIA
3%
4%
2%
5%
11%
10%
8%
2%
26%
31%
30%
20%
53%
56%
71%
7%
3%
5%
2%
52%
0% 20% 40% 60% 80% 100%
1-2 employees (N=235)
3-9 employees (N=269)
10-49 employees (N=162)
50+ employees (N=56)
Definitely yes Probably yes Probably no Definitely not Doesn't know
Single answer question
Intent of giving up a dedicated Internet connection over the following 12 months, by size of the company
Base: companies and institutions that have dedicated Internet access
Does your company intend to give up the dedicated (or any dedicated) connection in the following 12 months?
114THE GALLUP ORGANIZATIONROMANIA
The main reason for intending to give up the dedicated connection
What is the main reason why you are considering giving up this connection?
32%
19%
13%
12%
3%
2%
2%
6%
10%
Access/transfer speed in not enough for my needs
Unstable connection
Low quality of technical support
High tariffs compared to benefits
There are better offers
Downloading large files is too slow
The change of the office location
Other reason
DK/NA
Base: companies and institutions that stated that it’s probable or highly probable to give up a
dedicated Internet access connection in the following 12 months(N=90)
Question with single assisted answer
115THE GALLUP ORGANIZATIONROMANIA
Degree of giving up the supplier’s services at in increase in the subscription fee of 5% / 10% / 20%
If your Internet dedicated connection supplier would increase tariffs by 5%, would you give up their services? What about 10%? What about 20%?
5%
9%
17%
11%
16%
22%
25%
30%
22%
38%
25%
19%
21%
20%
21%
0% 20% 40% 60% 80% 100%
5% Increase
10% Increase
20% Increase
Definitely YES Probably YES Probably NO Definitely NO Doesn't know
Base: companies and institutions that have dedicated Internet access, N=722
116THE GALLUP ORGANIZATIONROMANIA
Intent of changing the dedicated connection in the event of an increase of the supplier’s tariffs
Using the alternatives on this card, how do you think you would proceed?
44%
17%
7%
3%
2%
1%
26%
51%
17%
5%
2%
1%
1%
21%
54%
18%
5%
1%
1%
1%
18%
1%
2%
.5%1.4%
.4%
I would switch suppliers but use the same type ofconnection
I would switch to another type of dedicatedconnection
I would switch to a fixed line dial-up connection orISDN
I would choose another offer, but don’t know what typeof connection
I would no longer use the Internet access services
I would switch to a mobile dial-up connection viaGSM/GPRS
I would switch to a mobile dial-up connection via3G/CDMA/EDGE
Other
DK/NA
5% increase (N=114)
10% increase(N=183)
20% increase (N=278)
Base: companies and institutions that would give up the subscription to dedicated Internet
connection if the tariffs grew with 5% /10% /20%
Single answer question
118THE GALLUP ORGANIZATIONROMANIA
Existence of Previous Internet Access Connections inside Companies and Institutions
In 32% of the companies and institutions, the interviewed persons state that they used in the past other internet access connections and they gave up such connections in the meantime. 62% of the given up connections were dial-up connections (most frequent: fixed telephonic line connection - 49%), while 29% were dedicated access connections (9% of the respondents could not answer this question).
The companies and institutions that gave up a dial-up access connection resorted mostly to dedicated connections (76%). However, 21% opted for fixed dial-up connections or ISDN connections, while 7% opted for mobile dial-up internet access connections
Regarding the companies and institutions that gave up in the past a dedicated internet access connection, the percentage of those that are currently having also a dedicated connection is even higher: 84%.
In the companies and institutions that gave up a dedicated access connection,37% do not know the maximum speed provided by the respective connection, while in 18% of the cases, such speed was lower than 128 kbps. Correlating the maximum speed provided by the given up dedicated access connection to their current maximum speed, we can note a clear tendency of choosing connections with higher access speeds.
This result is confirmed also by the reasons for giving up the last dedicated Internet access connection - 44% of the respondents in the companies and institutions that gave up in the past a dedicated access connection mention a low access speed as their primary reason for doing so. Another reason mentioned in a significant extent is represented by the high costs as compared to the benefits provided by that connection.
119THE GALLUP ORGANIZATIONROMANIA
No, 60%
DK/NA, 8%
Yes, they have used another connection,
32%
Did they give up an Internet connection in the past?
Before the Internet connection(s) you currently use, have you had any other connections you have given up in the meantime?
Base: companies and institutions that have dedicated Internet access, N=1078
120THE GALLUP ORGANIZATIONROMANIA
1.2%
2.6%
1.2%
2.1%
5.9%
6.8%
0.6%
5.6%
9.4%
2.4%
48.5%
9.4%
4.4%
Classic Dial –up (fixed phone line)
ISDN
mobile dial-up GSM-CSD/GPRS
mobile dial-up 3G/CDMA/EDGE
dedicated (doesn’t state what type)
CATV
optical fiber
radio
satelite
xDSL
UTP/FTP cable (neighborhood network)
Other
Doesn't know
The type of connection they had given up
What type of connection did you use before (the last one you had given up, if you had more than one)?
Companies and institutions that previously used a connection that they had given up, N=340
Total dedicated connections :
29,2%
Total dial-upconnections :
61,5%
Single answer question
121THE GALLUP ORGANIZATIONROMANIA
4%
5%
11%
5%
0.5%
32%
1%
2%
19%
27%
Classic Dial –up (fixed phone line)
ISDN line
Mobile access GSM-CSD/GPRS/WAP
Mobile access CDMA/EVDO de la Zapp
TV Cable
Optical Fiber
xDSL(ADSL, SDSL, HDSL)
Radio (radio modem or radio relay )
UTP/FTP cable (neighborhood network)
Other type
What types of connections do the companies that have given up a dial-up connection now have?
What type of connection(s) does your company use at the time being?
Companies and institutions that previously used a dial-up connection that they had given up, N=209
20,6% have a fixed line dial-up/ISDN connection
6,7% have a mobile access connection
75,6% have a dedicated connection
Multiple answer question
122THE GALLUP ORGANIZATIONROMANIA
2%
3%
18%
33%
3%
2%
5%
23%
3%
4%
11%Classic Dial –up (fixed phone line)
ISDN line
Mobile access GSM-CSD/GPRS/WAP
Mobile access EDGE/3G
Mobile access CDMA/EVDO de la Zapp
TV Cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio (radio modem or radio relay )
UTP/FTP cable (neighborhood network)
Other type
What type of connection(s) does your company use at the time being?
15,2% have a fixed line dial-up/ISDN connection
7,1% have a mobile access connection
83,8% have a dedicatedconnection
Multiple answer question
What types of connections do the companies that have given up a dedicated connection now have?
Companies and institutions that previously used a dedicated connection that they had given up, N=99
123THE GALLUP ORGANIZATIONROMANIA
Doesn't know, 37%
2048 kbps (2Mb/s), 2%
Other bandwidth, 10%
64 kbps, 3%
128 kbps, 4%
256 kbps, 11%
<64 kbps, 15%
1024 kbps (1Mb/s), 7%
512 kbps, 10%
The maximum speed of the dedicated connection they had given up
What was the maximum (best effort) speed your old connection had? Companies and institutions that previously used a dedicated connection that they had given up, N=99
124THE GALLUP ORGANIZATIONROMANIA
The maximum speed the of the connection they had given up correlated with the maximum speed of the current connection
What was the maximum (best effort) speed your old connection had?
What is the maximum guaranteed transfer speed (kbps) for your Internet dedicated connection?
Companies and institutions that previously used a dedicated connection that they had given up, and that currently use another dedicated connection,
N=83
Number of cases (N)
9 1 1 4 4 5 0 5 26 551 0 0 0 0 0 0 0 0 11 1 0 0 0 0 0 0 1 31 0 0 1 0 0 0 0 0 21 1 0 1 1 0 0 1 1 61 0 1 3 2 0 0 1 1 90 0 0 0 0 0 0 1 0 10 0 1 0 1 1 2 0 1 6
14 3 3 9 8 6 2 8 30 83
NŞ/NR64 kbps128 kbps256 kbps512 kbps1024 kbps (1Mb/s)2048 kbps (2Mb/s)>2048 kbps (>2Mb/s)
the maximum (best effort)
speed guaranteed for
your current connection
Total
<64 kbps 64 kbps128kbps
256kbps
512kbps
1024kbps(1Mb/s)
2048 kbps(2Mb/s)
Other bandwidth DK/NA
What was the maximum (best effort) speed your old connection had?
Total
125THE GALLUP ORGANIZATIONROMANIA
Reasons for giving up the last dedicated Internet connection
Think about the last Internet connection you gave up. What are the main reasons why you gave it up?
44%
22%
10%
7%
7%
4%
10%
8%
6%
the access speed was too slow for my needs
the costs were too high compared to the benefits
unstable connection, technical difficulties
supplier increased price of subscription
supplier increased tariff for additional traffic
we changed the office location
poor quality of service
other reason
DK/NA
Companies and institutions that previously used a dedicated connection that they had given up, N=99
Miultiple answer question
127THE GALLUP ORGANIZATIONROMANIA
Intention to Acquire a New Internet Access Connection
In 15% of the companies and institutions, the interviewed persons state that in the next 12 months they intend to acquire another Internet access connection. Their intention to acquire another connection is stronger in small companies (16-17%) and lesser in large companies, with more than 50 employees (9%).
16% of the respondents intending to acquire another access connection in their company or institution would opt for a dial-up connection, 57% for a dedicated access connection (among them, the highest percentage is held by fiber optic connections followed by TV cable connections), while 27% are still undecided.
For the dedicated access connection, 10% of the respondents desire an access speed of at least 128 kbps, 11% -of at least 256 kbps, 12% -of at least 512 kbps, 19% -of at least 1024 kbps, while 17% desire an access speed of at least 2048 kbps (28% do not know).
The main reason for their intention to acquire a new dedicated internet access connection is in this case also the speed access provided (mentioned by 40% of the respondents intending to acquire a new access connection in their company). Other reasons mentioned in significant percentages are a better quality-price relationship, access to an advanced technology and low quality of the services provided by their current provider.
128THE GALLUP ORGANIZATIONROMANIA
NO, 71%
DK/NA, 14%YES, they intend to
acquire another connection, 15%
Intent to acquire a new Internet connection in the following 12 months
Does your company intend to acquire a different Internet connection in the following 12 months?
Base: companies and institutions that have a dedicated Internet connection, N=1078
129THE GALLUP ORGANIZATIONROMANIA
17%
16%
14%
9%
70%
71%
72%
73%
13%
14%
14%
18%
0% 20% 40% 60% 80% 100%
1-2 employees (N=336)
3-9 employees (N=408)
10-49 employees (N=252)
50+ employees (N=82)
YES, they intent NO Doesn't know
Single answer question
Intent to acquire a new Internet connection in the following 12 months, by size of the company and institution
Does your company intend to acquire a different Internet connection in the following 12 months?
Base: companies and institutions that have a dedicated Internet connection, N=1078
130THE GALLUP ORGANIZATIONROMANIA
1%
1%
30%
2%
27%
6%
4%
14%
4%
2%
8%
1%
Classic Dial –up (fixed phone line)
ISDN
Mobile dial-up GSM-CSD/GPRS
Mobile dial-up 3G/CDMA/EDGE
Dedicated (doesn't know what type)
CATV
Optical fiber
Satelite
xDSL
UTP/FTP cable (neighborhood network)
Other type
DK/ have not decided yet
Types of connections they intend to acquire
What type of connection do you intend to acquire? Base: companies and institutions that intend to acquire a different Internet connection in the following 12
months, N=165
Single answer question
131THE GALLUP ORGANIZATIONROMANIA
Companies that intend to acquire a dial-up connection (N=29)
7%
35%
10%
3%
3.4%
3.4%
3%
52%Classic Dial–up (fixed phone line)
ISDN Line
Mobile GSM-CSD/GPRS/WAP
Mobile CDMA/EVDO (Zapp)
Mobile EDGE/3G
TV Cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
UTP/FTP cable
Other
What type of Internet connection do companies that intent to acquire a different one currently have?
(multiple answer question)
Companii în care se intenţionează achiziţionarea unei conexiuni de acces dedicat
(N=92)
4%
1%
5%
20%
15%
7%
3%
2%
10%
2%
37%Classic Dial–up (fixed phone line)
ISDN line
Mobile GSM-CSD/GPRS/WAP
Mobile CDMA/EVDO (Zapp)
Mobile EDGE/3G
TV Cable
Optical fiber
xDSL(ADSL, SDSL, HDSL)
Radio
Satelite
UTP/FTP cable
Other
What type of Internet connection(s) does your company use at the time being?
132THE GALLUP ORGANIZATIONROMANIA
Other bandwidth, 2%
Doesn't know, 28% at least 128 kbps, 10%
at least 256 kbps, 11%
at least 512 kbps, 12%
at least 64 kbps, 1%
2048 kbps (2Mb/s), 17%
at least 1024 kbps (1Mb/s), 19%
The real guaranteed speed the wish for their new dedicated connection
What real transfer speed do you want your new connection to guarantee? Base: companies and institutions that intend to acquire a different Internet connection in the following 12 months,
N=92
133THE GALLUP ORGANIZATIONROMANIA
The reasons for indenting to acquire a new dedicated connection in the following 12 months
Why would you purchase a new Internet dedicated connection in the following 12 months?
40%
29%
29%
28%
17%
17%
16%
3%
7%
Higher access speed/transfer
Better cost-benefit
More advanced technology
Low service quality of the current supplier
To satisfy development needs of my company
More stable connection
Bundled communication services (telephony, TV etc)
Other reasons
DK/NA
Multiple answer question
Base: companies and institutions that intend to acquire a different Internet connection in the following 12 months,
N=92
135THE GALLUP ORGANIZATIONROMANIA
Profile of the Companies in which Fixed telephony Services Are Used
The companies and institutions in which internet access services are used:
a higher percentage of such companies and institutions are registered in Bucharest as compared to those in which such services are not used.
there is an obviously higher percentage of the companies having more than 3 employees and a turnover higher than EUR 50,000.
there is a higher percentage of public institutions and companies operating in the field of services and a lower percentage of companies operating in the field of trade.
136THE GALLUP ORGANIZATIONROMANIA
Development area
13
12
15
11
11
12
7
7
6
6
5
6
12
11
14
19
19
19
13
13
12
20
23
16
0% 20% 40% 60% 80% 100%
Total sample (N=1970)
Companies and institutionsthat use Internet access
services (N=1328)
Companies and institutionsthat DON'T use Internet
access services (N=642)
NOTH-EAST SOUT-EAST SOUTH SOUTH-WEST WEST NORTH-WEST CENTER BUCHAREST
*62 companies and institutions that didn’t state if they were using internet access services were excluded
137THE GALLUP ORGANIZATIONROMANIA
Size of the company / institution (number of employees)
46
37
63
34
36
29
15
19
8
4
6
1
2
0.2
0% 20% 40% 60% 80% 100%
Total sample (N=1970)
Companies and institutionsthat use Internet access
services (N=1328)
Companies and institutionsthat DON'T use Internet
access services (N=642)
1-2 employees 3-9 employees 10-49 employees 50-249 employees 250+ employees
*62 companies and institutions that didn’t state if they were using internet access services were excluded
138THE GALLUP ORGANIZATIONROMANIA
Turnover in 2005
4
5
63
54
82
11
13
8
14
18
8
3
4
5
7
11 2
0% 20% 40% 60% 80% 100%
Total sample (N=1970)
Companies and institutionsthat use Internet access
services (N=1328)
Companies and institutionsthat DON’T use Internet
access services (N=642)
Public institution under 50.000 Euros 50.000 - 100.000 Euros
100.001 - 500.000 Euros 500.001 - 1 mil. Euros over 1 mil. Euros
*62 companies and institutions that didn’t state if they were using internet access services were excluded
139THE GALLUP ORGANIZATIONROMANIA
Area of activity
4
5
1
1
2
14
14
14
9
8
10
28
27
41
43
39
3
3
11 32
0% 20% 40% 60% 80% 100%
Total sample (N=1970)
Companies and institutionsthat use Internet access
services (N=1328)
Companies and institutionsthat DON'T use Internet
access services (N=642)
Public institution Agriculture, forestry Industry Constructions Commerce Services Unstated
*62 companies and institutions that didn’t state if they were using internet access services were excluded