32
SMEWSPaPer 1 Subject Code: 78509 / P -V roduction & Total Quality Management Q.P. Code:31195 Maximum Marks: 75 & Duration: 2 Hours & 30 Minutes S'*. ' A 2) Figures to ^mpulsor^ Subject to internal choice. .7 :7;7' J;vf.. 2) Figures to the right indicate full marks. -..v; ;v: Q1 A) Fill in the Blanks (Any 8) •7 i process °f transforming raw material into finished goods for \ ' ; sale. ( Marketing / Production / Packaging) means determining the shape, standard & pattern of the. product: ( Product Design / Product Process / Product Sale ) - ------- is the ratio between what is produced to .what is required to produce it. < ( Quality / Quantity / Productivity) 4) ISO stands for-------- .organization for Standardisation. >... ' / . (Indian/International/Institutional) , !, .... is the art & science of movirig^ packaging & storing of ma.tefiai in any ( Material Management / Material Handling/ MateriafProcuring refers to the quantity .ordered to be purchased at the lowest total cost. (EOQ/ABCXYW& Wfff ------- pertains to planning of the space available for production, activities. ( Plant Layout /:Pi^hiLocation / Plant Management) _____ should be ainied at the needs.of the customer, present & future. (Quantity | Quality / Productivity) f Under process,- 99;99966% of products created are expected to be statically;free from defects. (Kaizen / Six Sigma / Lean) ■> ^defines quality in terms ofthesocjal loss, loss to producer & consumer. ( Deming / Taguchi /Kepner &Tregor) Note: 1) All questions V 08 1) .. ■. 2) 3) 5) form. 6) 7) 8) 9) 10) S. . . *?• f •> v '• -V* S ' . Qd?B);^d\/[atch^theColumn(Any 7) <- 07 #:7 Group B >5- Process Production Appraisal Cost m A Patch Production 0 Failure Cost B ■m & $ •: . / y O•'./'•y.'yv: Paints & Vehicles MBNQA ,0 c 3 %> > v.- Denting Prize Crude Oil & Sugar D r Based on Nature of Supplier Cost. ofPoor Quality E .fro V- For American Company Cost of Good Quality F 6, For Japanese Company G GQLP Analysis o■' y\ AOO .. >; •' o a-. , '&/M ■3? Minimize Waste H : 8 SDE Analysis To change for better >■ I XeanThinlciiig 9 Y- Based on Problem of Procurement J 10: | Kaizen « M WM Page 1 of 2 324A4727E71F489826D8102B08243D5A wmm

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Page 1: Q.P. Code:31195

SMEWS’ PaPer 1 Subject Code: 78509 / P -Vroduction & Total Quality Management

Q.P. Code:31195Maximum Marks: 75 &Duration: 2 Hours & 30 Minutes■ S'*.

' A

2) Figures to ^mpulsor^ Subject to internal choice. .7 :7;7' J;vf.. •2) Figures to the right indicate full marks.

-..v; ;v:Q1 A) Fill in the Blanks (Any 8) •’•7

i process °f transforming raw material into finished goods for \ ' ;sale. ( Marketing / Production / Packaging)

means determining the shape, standard & pattern of the. product:( Product Design / Product Process / Product Sale ) -------- is the ratio between what is produced to .what is required to produce it. <( Quality / Quantity / Productivity) ’

4) ISO stands for-------- .organization for Standardisation. >... ' / .(Indian/International/Institutional) , !, ....

is the art & science of movirig^ packaging & storing of ma.tefiai in any ( Material Management / Material Handling/ MateriafProcuring refers to the quantity .ordered to be purchased at the lowest total cost.

(EOQ/ABCXYW& Wfff------- pertains to planning of the space available for production, activities.( Plant Layout /:Pi^hiLocation / Plant Management)_____ should be ainied at the needs.of the customer, present & future.(Quantity | Quality / Productivity) fUnder process,- 99;99966% of products created are expected to bestatically;free from defects. (Kaizen / Six Sigma / Lean)

■> ^defines quality in terms ofthesocjal loss, loss to producer & consumer. ( Deming / Taguchi /Kepner &Tregor)

Note: 1) All questionsV

081) .. ■.

2)

3)

5)form.

6)

7)

8)

9)

10)

S. .. *?• f •> v '• -V* S ' . ■

Qd?B);^d\/[atch^theColumn(Any 7) <- 07#:7 Group B>5-

Process Production Appraisal Costm APatch Production 0 Failure CostB

■m &$ •: ■ . /

y O’ ■ •'./'•y.'yv:

Paints & VehiclesMBNQA ,0 c3 • %>> v.-Denting Prize Crude Oil & SugarDr

Based on Nature of SupplierCost. ofPoor Quality E.froV-For American CompanyCost of Good Quality F6,For Japanese CompanyGGQLP Analysiso■' y\ ’AO’O

• .. >; •' o „a-. ,

'&/M■3?

Minimize WasteH: 8 SDE AnalysisTo change for better>■

IXeanThinlciiig9Y-

Based on Problem of ProcurementJ10: | Kaizen

« M WMPage 1 of 2

324A4727E71F489826D8102B08243D5Awmm

Page 2: Q.P. Code:31195

Paper / Subject Code: 78509 / Production & Total Quality Management■l -y ^ V‘ ^ Vj,,',/

Q.P. Code: 31195

Define Production Management. Discuss the Components of ^ . ^ .^ 08Management.

B) Explain the characteristics of a good product design.

... :V ;*> '■ • • • 2

• • i

Q2A)' v"

C) Define Six Sigma. Explain the DMAIC & DMADV'methoddlogy in brief. /'; 08.V;D) Discuss in brief procedure for registration for ISQ certificatiorL; ^

- : ‘ • V; '• 'Q 3 A) Explain in brief various types ofMaterial handling Equipments. < • 08

B) Explain the objectives of Materials Management.

C) Define Quality. Explain the characteristics of Quality,; , , . 9^D) Discuss the service dimensions Of Quality: vs : ^

................ " '

Q 4 A) Explain in brief any 4 Inventory Control TecHniques. v :•B) What are the types of Plant Layout?

OR

v*V

.07 '

0807

- >;'v VC) Explain Taguchi’s Quality Engineering. V % % V

Explain Edward Deeming’sThilosophy & approach tO- Qudity.Vv v'-0

. AlSSSvV ■ VyQ 5 A) ABC Ltd . Purchases co mputer chips at the rate of Rs. 50 each. The annual

consumptiqmpf1 pjijp^is^OOb units. If the ordering cost is fts.250 per order & carrying cost is 25%p.a., what would betheEOQand Total Cost?If.the. supplier offers a:.discount of 10% for ordering 6,000 units. Per order, do you accept the discount offer?'

B)v ^lpulate partial & Total Productivity. , v:.; ': QutP.ht. \ > y'Vrv;- 1000,000 Raw Materiallabour V y JElbctricity

. 200,000 Other Misc. Exp.

? Q. Writq' a Short fJotes: (Any 3) .

W V> '< cV|Vp?pd^bn Systemp:.;V K V 4. Deming’s Application Prize

, V:: vVvS 'sS^lshjkawa Fish Bone Diagram

08D) 07

08

07175,00050,00025,000

OR15

r.v/C’y

Page 2 of 2

324A4727E71F489826D8102B08243D5A

Page 3: Q.P. Code:31195

$ V 3 M ^ Paper / Subject Code: 78507 / Business Economics-11

Duration: 21/2 hrs Max Marks: 75o'-

V.

Note: 1. Attempt all questions.2. AH questions carry equal marks.3. Use of simple calculator is permitted.4. Draw schedules,

'

>graphs and diagrams wherever necessary. f

V.V■ V '

Ql. A Choose the best answer: (ANY EIGHT) osivti. The consumption function or propensity to conshfef&s to :a. income saving relationshipb. income investment relationshipc. income consumption relationshipd. All of the above

■S'/''- '•■ ■>■

• -;ii. Keynesian Economics is--------

a. Micro economics b. Macro economics c. Monetary economics in. Marginal efficiency of capital refers to a. the rate of profit expected

d. Welfare economics

b. the rate of investments madec. the rate of savings maded. None of the aboveiv. During inflation gainers are—_________ .a. Common man b. Debtors . c. Creditors d. All of the abovev. According to Fisher's Equation of quantity theory of moneya. MV-PT b.MP = PV c. MT = PV d. None of the abovi. Money supply M3 includes .

b. M3 -C + DD + Deposits with post officesc. M3 • Ml -i Time Deposits with the banksd-A-one of the above ^ ',yn. Budget Deficit. Fiscal Policy is followed during------a. Inflation -b. Depression qfBoOni • • d.FJone of the above

1Mi «§|i| WBt"" **--—

ve

a, redeemable 4ebt ; : 6. IiT-e^eemabje debt c. Coercive debt : of GBTT.

a. Adam Smith b, Alfred Marshall c. Amartya Sen d. Taussig

'^•.^llJ^iV^rjd^ioftrade^dcording to J. S. Mill is determined by the condition of______

d. None of the above

a. Market demand b. Aggregate demand above

c. Reciprocal demand d. None of the

Q.P. Code: 51789 Page 1 of 3

EF660AF96A6061851DC22D780B4DEA19)

Page 4: Q.P. Code:31195

:■'■i

Paper / Subject Code: 78507 / Business Economics-11 V-*

1 V ;

Ql. B. State whether the following statements arc true or false: (ANY SEVEN) 07Mi. The current account of balance of payment does not include Unilateral services. ^ V-ii. Donations, grants, gifts and such other payments which do not have counter obligations areknown as unilateral flows.iii. Modern theory of International trade is based on the assumption of free trade.iv. The chief proponent of the concept of functional financeisJ M Keynes. • .... ,v. Funded debt is a long-tenn debt for a definitevi. “Too much of money chasing too few goods” is dcfi'nition of.ihflafibn given by Cbulbourh/ ’ -J'

vii. During inflation losers are Common man. &&&$£ ? ;..?■>viii. The term ‘the supply of money' is synonymous.with‘money supply’.. . ^:mM4ix. The question of tax shifting especially arise? in the case ofdirept taxes.: . . .x. The monetary policy is concerned with the raising of govenimeiit revenue and incurring of government expenditure.

V

Q2. Answer ANY ONE question from the following:a. Discuss the importance of macro economics. ^ '■£?b. Enumerate the phases of business cycle. ^

c. Explain the significance of circular flow of income.d. Explain in details the factors, affecting velocity, of circulation of money.

rmm™1• -v» <

V.”

■:>

!• K-.

Q3. Answer ANY ONE^uestioni from the following:a. Explain demand-puli and cost-push inflation:b. Discuss Keynes’s theory of demand for-money.

15M

c. Explain in brief the .instruments of monetary policy. ,d. Examine adverse effects of inflation on production.. •trsMQ4,Answer ANY ONE question frqm the foUoying:

orc. Discuss the significance of public expenditure.0 State the objectives of the FRBtvt Act.' /

■:

15M

& 3

$

Q.P. Code: 51789 Page 2 of 3

Page 5: Q.P. Code:31195

Paper / Subject Code: 78507 / Business Economics-11 7

■ .'••••• ' • .• ; • v-v&

; ism

fH ™e “P,ana‘0,y “°,CS °" ^ THREE °f *• f0fi0Wta8!' ' -15M

Q5. Answer the following questions:a. Explain classical theory of international tradeb. Explain the functions of foreign exchange market.

: •-7;

•v/OR - V.

:

:•b. Objectives of fiscal policyc. FDId. Inflation targetinge. Green GNP and Green NNP

'• :

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7-;A ••... . . ...... .. . ... - '

# ?/M.: IS®wm ‘y>i:V; - :•'

/.v,

Q.P. Code: 51789 Page 3 of 3

EF660AF96A6061851DC22D780B4DEA19

Page 6: Q.P. Code:31195

^BtVvS Paper/Subi)iert- v-iv. ^ /v .e- 78508 / Business Research Methods ^ r

;*./Time: 2.30 Hours

• ' r SJ"■ tv ’N.B. i) All questions are compulsory ..) Figures to the right indicate full

$

marksC*-; vQ.X. (A) Answer the following: (A

1. Mean, Median and Mode (A) Ways of sampling2 Information is.....(A) Raw Data3. Research isto Work-In fsc-a"dr8ain (B) Findin§ solution t0 any Problem

4. Which of the following ^ ^ °f Pr°b!em d) A" °f^(A) Searching sources of information to "“h Pr0C6SS?(B) Survey of related literature

ny Eight) Q8are:(B) Measures of central tendency y.'-'V- ■(C) None of the above

■ • ■"

(B) Processed Data (C) Pure datai ’’ Q-,

(C) Identification of problem research is also called as basic research.

(B) Applied5.(A) Fundamental (C) Historic6. Action research means(A) A longitudinal research (B) An applied research an immediate problem

(C) A research initiated to solve

7. gives direction to the research work. (B) Research design(A) Sampling

(D) Professional Attitude(C) Questionnaire

8. The essential qualities of a researcher are (A) Spirit of free enquiry (C) Systematization or theorizing of knowledge9. In the process of conducting research ‘Formulation of Hypothesis” is followed by (A) Statement of Objectives (C) Selection of Research Tools10. A research paper is a brief report of research work based on

(B) Secondary Data only (D) None of the above

(B) Reliance on observation and evidence

(B) Analysis of Data (D) Collection of Data

(A) Primary Data only ,v-o ;c(C) Both Primary and Secondary Data

Q.l. (B) Answer the following: (Any Seven 07Group BmAMto&tsmmmimsiam m

Measured outcomea.b. Representative Unit

Sample size above 30^Dependent variables c.HOd.Sample 7-Books and articles,«•... Hypothesis ;

■ ! ■- v&Flfe

w/m/

e.Type of Researchf.Assumptionsg-

Page 1 of 2

8D87E56DABE0053B6F3B29A6DB83416C

Page 7: Q.P. Code:31195

Paper / Subject Code: 785081 Business Research Methods .g,y>.

’ '

Z- ';)h. Superscript number- > ^iT" Five-point scale

QuestionnaireLikert Scale

8.9. Logical Sequence ^ / c .J-10. Footnote

.‘Vlpy

£V? 07■ -, / - - -

: :Q8Q.2 a. State any eight characteristics of the research.Q.2 b. What is the hypothesis? Explain its importance.

detail meaning of research design and discuss the factors importance of ^

<■'

■. y v

Q.2.a. Explain in research design.

Q.3.a. Discuss the different methods of collection of primary data , Q.3.b. Explain the limitations and advantages of secondary data in brief

Q.3.a. Explain the concept and techniques of scaling.

Q.3.b. Explain the essentials of a gopd;questionnaire.

Q.4.a. Explain in brief the stages pf data processing. ,Q.4.b Explain the significance of data .interpretation.

r ■' ■ '

■ .

.:/07<■ - ;

08

0708

Q.4.a. Explain report writing, and any eight of its importance.: C'-

0708Q.4 b. Discuss the various types of reports.

OR ■v

,.Q. 5) Case StudyYour Company is; Concerned with the production and marketing of T-Shirts.The Company wants, to introduce a new range of sportswearas per the current needs and expectations of young college sportsmen and college students.

^)^faft..a;saitable questionnaire tor irifprmation collection (through survey) from sportsmen /^and cojlege student also 'suggest a name for your Company.

(iil) iiistcfhe sourc.es 'of collecting secondary data for the said research.or

Q.5 Answer the following (Any three)<<■■■ *> /Steps in research process "V ^.^. Questionnaire'

K)/ •15

0708

I' - V'

•r 15

c:/ Plagiarism 7 d- Chi-sequare Test . >

.f

mm WWMB?Page 2 of 2

8D87E56DABE0053B6F3B29A6DB83416C

Page 8: Q.P. Code:31195

2.514\ 13Paper / Subject Code. 78502 / Foundation Course (Ethics & Governance)- IV£ •• / '

*•

*s?»S5sSfl8#,:[Time: 2 14 hours ]

ou have got the right question paper. j; £._■ are compulsory. . C ■' J y' ' '

2. Figures to the right indicate full marks. ? ; ‘ ;

sPlease check whether y

N.B: 1. All questions. . V

. i

%

.. .. .... . .... v. ■ a >•; v"'

oxygen for corruption and corruption -is. the oxygen for black

4. Turf guarding means hoarding reserves. ^5. Good corporate governance results in higher financing costs.6. Corporate governance is about unethical conduct in business.,7. Audit committees are required for all companies.8. Custodian of investor interest in India is SEBI.9. CSR means Company Society Responsibility.10. CSR spending is voluntary in India and not legal

P' ■■■.;■ ■' • /■ - \. . -

QI. B. Match the Column: (Any 7) f

'O'

Ql. A. State Whether the Following Statements are True or False: (Any 8)1. Ethics and business can’t go together.2. Good ethics are a cornerstone of sustainable marketing. '3. Black money is the

money.

£ i'T

(8)

■■■ cv:'':r. >

• i

■ c-

.• -V". ,> . • <■«.*/ < /•

. < ■.. $k4 ’. ■ ";<•y.y

o*

(7). '<’

:31. Ethos } > I\• ' -. ■' a. Environmental impact2. Morals'--.y .... •37 Ability to frame our actions ~ 4; Justice, to.all Practices

b.v Spammingd. Surrogate advertisingd. Turf Guarding

, 5y Sending an unwanted email to- another person e.. Dilemma

f \ ;6y - Hoarding Reserves f. Ecologically safe products,->V.

1' v y7.-> Ghoosirig between right and wrong g. Fairness Principle> & pGreenkMarketing* h.Vision

9.; ^: , -^mmote%anned products •

TO?sgf

a':-1 i. Character

■ 8 ::

j. Customs

Q2- • ’T ■'■■'‘■Ac~

-a.. jExplain the Spope qfBusiness Ethics?" v ^ {Difterervtiate^$et^emEthics & Morals?

y yp; What i^^ihics{and State its Objectives? , > q.; Exjplain'thie. cpricept of Code of Ethics?

(8)(7)

(8)(7)«’ •*

Page 1 of 2j •*mw

74F4AB65990121C7BFA8787E13CBB899

Page 9: Q.P. Code:31195

'A'-A.

78502 / Foundation Course (Ethics & Governance)-IVPaper / Subject Code:

a• V

■. . y -a - .■:-v a ■ • '■

* *v' •y A V.'•r

P.&. '' •Q3. fe ■

(8) - : ;(7) .

.A.'A

a. Explain the concept of whistle-blower? r..;. -b. Explain the ethical issues faced by an individual employee? : A \ ’

'' ■ A®OR ,v:p. Explain the reasons that can be used to strengthen marketing ethtes?q. Explain the tools for ethical management? .y. - 'V- j

A<_ y'-yyy a:.

a. Explain the need and objectives of corporate governance? /b. Explain the theories of corporate governance? -

OR Vaa' A '■-A aa> /a:a (8);'

• (?)

Q4.(8) (7)-A

sj••

p. Explain the concept of Carroll’s Pyramid?q. Highlight the benefits of Corporate Social Responsibility?

r?' /-■ j. .s' r- ’ v. . • . *1'

<7Q5. '/ (8)a. Explain the recent issues in CSR in India?b. Explain how to overcome the challenges of CSR in future? '

vN

(7)a ■':•;

.>•:v'

Write short notes on (Aiiy 3):1. Benefits of Business Ethics2. Ethical issues in HRM3. Sachar-Committee Report on CSR4. Ethical Leadership

(15)?* ...V -v Vv • i

• •

m# -• am'•a '• 's* y S 'BS*#

V>

Page 2 of 2

74F4AB65990121C7BFA8787E13CBB899

Page 10: Q.P. Code:31195

^ J>aper / Subject Code. 78501 / Information Technology in Business Management-llTime : 2 hrs 30 min Max Marks : 75

Note:1. All questions are compulsoiy2. All questions carry equal marks

Q1 A. Fill in the Blanks (Any 8 ):

1. Procurement of Raw material is the feature ofA) ERP-Marketing ModuleB) ERP-HR ModuleC) ERP-Finance ModuleD) ERP-Purchase Module

( 8 Marks)

2. Cloud based E- CRM includesa) Cloud based customer servicesb) Cloud Based Databasec) Mobile computingd) All of the Above

3. The full form of OLAP is __a) Online Advanced Processingb) Online Advanced Preparationc) Online Analytical Processingd) Online Analytical Preparation

4. RFID stands for________a) Radio Frequency Identificationb) Ratio Frequency Interfacec) Radio Frequency Interfaced) Radio Frequency Interface

5. Business Intelligence is included ina) MRP IIb) ERPc) Extended ERPd) MRP

6. EDI Stands for__a) Electronic Data Interchangeb) Electronic Distributed Interchangec) Electronic Data Interlinkd) None of the Above

7. The primary key having two or more attributes is called asa) Super Keyb) Composite Keyc) Candidate keyd) Foreign Key

55466 Page 1 of3

3150F6F44EE3EDBAC04E1D1C55C16B2C

Page 11: Q.P. Code:31195

Paper / Subject Code. 78501 / Information Technology in Business Management-II8. Data about data is called as

a) Tupleb) Fieldc) Metadatad) Normalized data

9. Hub and Spoke model is a model ofa) Outsourcingb) Business Process Outsourcingc) Cloud Computingd) Data Processing

is a DBMS software10.a) MySQLb) Microsoft SQLc) FoxProd) All of the Above

Q1 B. State whether following statement are True or False.( Any 7 )

1. Outsourcing eliminates risk management part completely.2. Database server is accessible to all users.3. Redundancy refers to accuracy of data.4. Ad-Hoc queries have their specific format defined.5. Data mining can derive actionable information from large volumes of data.6. GUI is the level closest to the user.7. Data cleansing refers to removal of dirty data form warehouse.8. ERP systems must have modular and open architecture .9. Internet Bots are example of workflow automation.10. OLAP queries require multidimensional representation.

(7 Marks)

Q2. Answer the Following:a) Define MIS. What are Objectives of MIS?b) Discuss Characteristics of MIS

(7 Marks) (8 Marks)

> OR

(7 Marks) (8 Marks)a) Differentiate between MIS and DSS.

b) Explain any four applications of DSS.

Q3. Answer the Following:

a) Define ERP. Enlist and explain any 3 generic modules of ERP. Explain with suitable diagram Architecture of ERP.

ORa) Define e-CRM. How does it differ from traditional CRM.b) Discuss Privacy issues and CRM.

(7 Marks) (8 Marks)

(7 Marks) (8 Marks)

Page 2 of 365466

1150F6F44EE3EDBAC04E1D1C55C16B2C

Page 12: Q.P. Code:31195

78501 / Information Technology in Business Management-IIPaper / Subject Code:

Q4. Answer the Following:(15 Marks)

(7 Marks) (8 Marks)g one example.

OR(7 Marks) (8 Marks)a) Discuss Data mining? . .

b) Explain process flow of data mining.

Q5. Answer the Following:

A. Explain Business process

B. Describe cloud computing service model with example.

(08 Marks)outsourcing and KPO with suitable example.

(07 Marks)

OR1(15 Marks)Q5. Write Short Notes on (Any 3 ):

1 .Data Marts2. KPO challenges3. Workflow automation in CRM4. e-SCM5. Vertical and Horizontal Process in Outsourcing

65466 Page 3 of 3

3150F6F44EE3EDBAC04E1D1C55C15B2C

Page 13: Q.P. Code:31195

V Vs

Paper / Subject Code: 78515 / Rural Marketing

O'

Total Marks: 75*•;r*

Duration:2V2 HoursInstructions:

?■

• All Questions are compulsory• Follow the instructions before every question

Q1. A. Match the Column (Attempt any 8)

«.r

O'.. :< : f

[8J' :-V \ i

Column AS. Column,B ••V’.

No.Bicycle1 PackagingValue Engineering2 s "■ & 1$ VTTC . : ->•PMRY3 ;Kisan Credit Card sW ' - s'

Barrier to rural marketing y; ; ^Brandings -s-S'-s "•v

NABARD4Many Languages5Live stock and PoultrySymbol & Design

6 Cheaper Product -. - -Durable Product yRuralDevelopmenLbyGdverhment Traditional Market,f ^ . .- i

7 »r •*e-Chaupal8 3 •v .■

9 Protection from spoilage AV-

Haat10 ’ Allied Sector : , . ; • ' < ,Cy * -v

Ql. B. State whether the statements are TRUE or FALSE (Attempt any 7)

L Marketing of agri products is done from rural to urban.2. FMCG constitutes major portion of rural market-3. The status-of a copsumer has no effect on choice of products in rural area.4. The Qaste factor continues to impact the overall structure within the society.5. Technology ha3.n0 impact on rural consumerbehavidur.

> •>S'

[7]

, \

6. . Radio 13fa traditional form of rriarket.7. Competition, in the rural market is-complex,8. ;::f/’Sociatci^ss.4s^dmpp^tanf-ba$e'f9rPsychdgraphic Segmentation.9. ' Direct Marketing involves middlemen.

. ’'^^'^O.-A^I&as^an^exknlple-df co-operative business model.

'fisv. v .'S 6 ?■

S’ v

OR

02 'What’&re the various programmes designed by the government for rural development? [15]

Q3f What 'is Consumer Behaviour? List all the factors which affect it. [15]vSSSS'SSS-'SS

. ■'..Lv/Tyi' - S

■' Q31^D[sCuss various pricing strategies of rural marketing.

[15]

OR

[15]

Page 1 of 2

A148A07D48C3F401D5A0AEF52887F5E3

Page 14: Q.P. Code:31195

' K'

Paper / Subject Code: 78515 / Rural Marketing

Civ

o

[151;Q4. Discuss 4Ps and 4As of rural marketing mix. ¥

MMMgfOR v A »:<>-: • r-..%

I [15]Q4. Discuss various products strategies.

Q5. A. What are the various■ <

strategies to overcome the constraints in rural marketing? [8]

Discuss the process of developing effective rural communication poets* If

OR

✓ *

Q5.B.• •

v'- X.■ V- y4 / ■■■

/.KV-7*-

Q5. Write short note on any three of the following.

1. Segmentation2. Non-conventional media3. Syndicate distribution4. Indirect marketing5. Coinage Pricing

;vv.rv

< ■ *?&&&* . Ctf&ur '

'.^T----- -----V- -n; '

• I £•.*V.

57* . .. ?&>:■--y a-

FS> 'V*x« f'*.~ • *: '■ •*"* \

•v <1 :C-- \

s

C:' :v

"■ ■ • ' -. r-

§ ■ - • ' <

& ■' -

A■:

;\y &vs- •.*

-s-vi<;

Page 2 of 2

iHpirA148A07D48C3F401D5A0AEF52887F5E3

Page 15: Q.P. Code:31195

fcguW (jOavkStHs)Paper / Subject Code: 78514 / Group B:Marketing integrated Marketing Communication ^

sygntf

iTotal Marks: 75Duration:2i4 Hours

Instruction to students:

• Write your answer in detail with suitable points.• Please support your answers with examples.• Kindly maintain neatness and continuity, o Figures to the right indicate full marks.

«

t

t;.

Q1.A Attempt any eight from the following: (8 Marks); ■ ;

1) The promotional mix is the combination of different promotional channels that is-usedtoa promotional message. rv

(a) Target (b) Communicate (c) Advertising V:

analysis can provide insight.into both.internal & external conditions that can2) Thelead to more effective marketing communication.

• "(a) sales(b) SWOT (c) BCG ; ’ : '

has brought media to a global audience3) The

(a) SMS (b) Search engine (c) Internet• -;** - . /(S, . . .... .,

_ are an excellent & risk free way to induce trial.4)

(a) Samples (b) C2B (c) C2C

5) Trade show are one of the most common type of sales promotion in market.' vV'.V’’

(a) B2B (b) C2B (c) C2Cs-v. ■••••' "i'.c'f.;w v". .•

6) ''advertising is all advertising by the stores that sell goods directly to consumer public.. 'v-r '4 • • .

(a) Wholesale (b) Online (c) Retail

. 7) - i' • o : : ri 1 v word of mouth publicity tends to increase the publicity of the organization.- ^ . fr4

(a) Positive, /(b) Negative, (c) Diverse. $ . ■: ' ' - $ ■

: V' >8) A : s ' test could also be done to check the effectiveness of the ad campaign.- /. r. -. (a) Memory (b) High Risk (c) Offensive

9) The boundaries betweenV . ■•. •• .(a) Psychology (b) Receptive (c) Ethical

psychiatry & neuroscience have become quite blurred.

Page 1 of 370655

36A2804E42D44F686942D9B8DDE30F99

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!

78514 / Group B:Marketing integrated Marketing CommunicationPaper / Subject Code:

• v •* ✓test market is widely used for major product testing.

Vv,/% • j?'Vv(a) Loyalty (b) Inverse (c) Standard /v ‘A

10)

:■

(7 marks)Q1B.) Match the column. Attempt any 7 out of 10<o

ASociety benefitaAIDA •*1 $Applied science ;b -DAGMAR2Non-profit Event ;cPublicity • ' ■3Eye-.Tracking l -dPULL Strategy4

iArousing Interest ; :Promotion . : 'v/ ^ P

e -vContest5f VCorporate Sponsorship6

'Number of clicksCause Sponsorship7Attention •: ,hHuman mind8Advertising goals; v:y~:‘i J 'Innovative technique9Editorial ' •

- ■' •_____________;____________Online Evaluation10

i ■:

v-y •:

Q2) Answer any one out oft>yo:v

a) Define IMC. Explain in brief features & evo lution Of IMC.b) Explain in brief reasons for the growth & importance of I MG?;

ORc) Define advertising.' Explain in brief features of advertising.d) Distinguish between PUSH Strategy & PULL Strategy.

(15 Marks)

(7 Marks) (8 Marks)

(7 Marks) (8 Maries)

Q3) Answer any one out of two: (15 Marks)

jmM S®!®ffjy . Q4) Answer any one outoftWo: -:V

((8 Marks)

OR(7 Marks) (8 Marks)

(15 Marks): a) . Explain Advertising tracking research.

b) 'Describe in brief behavioural response.■ ' . ' >;•

c) . Define Internet. Explain in brief Advertising on Internet.d) Explain in brief evaluation process of IMC. (8 Marks)

70655

(7 Marks) (8 Marks)

OR(7 Marks)

Page 2 of 3

36A2804E42D44F686942D9B8DDE30F99

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Paper / Subject Code: 78514 / Group B:Marketing .-Integrated Marketing Communication' .. - 'v .1.

r>-

Q5) A Write Short Notes on any Three

a) DAGMARb) Surrogate Advertisingc) Crisis Managementd) Cause Sponsorshipe) Offensive Brand Messages

V

or.4 - - ■ ' ■; . • • '• 4 : ■

Q5)B ) a) Explain in brief Public Relation & Sales Promotion through Internet Banner, (8 Marks)

b) Explam in detail approaches used by organization for test marketing, v'-V- (7 Marks)

mmi ■

JV

-r. -

& ■ ■

^ ■ • • . - ••4 , m ■ sis m .AyV -> ■: v ■1 :

..v>r

' V

Sfi$0$! ■; . W

M:: # w$m: ST

70655 Page 3 of 3

36A2804E42D44F686942D9B8DDE30F99

Page 18: Q.P. Code:31195

ssmsPaper/Subject Code: 78513 / Group A: Finance: Corporate Restructuring' '

Please check wheth •Jvcryou have got the right question paper.

2 are “mpuIs»y subject to internal choice.2. Figures to the right indicate full marks.

N.B:

Ql.A.MultipIc Choice Questions.(any 8 out of 10) ; ’ X , X.v. ;. ;>6y X:

II. VerticalIII. HorizontalIV. Capital

>:

may be defined as sale of an undertaking for a predetenninediump sum '

f.ilte ■

IV. joint venture ,y.;; .XX XX,X o

mmsfcim -'TT --------------------------- - - r: , ^

b)consideration.

I. AllianceII. Franchising

III. Slump saleIV. Joint Venture

II. Amalgamation XIII. External ReconstructionIV. Absorption

d) Amount •'■:v ' ; V". X.-X : • . ' ■ •/' .

- byshareholdersis credited toCapitalReduction Account.I. Sacrificed ~ • :

II. Gained--iIII. Reserved

None of these <• .e) To carry--------permission is required from competent court.

I. Capital Reduction >' '.f(vII: -Dividend .

,PI^3Va-juafion

I); r Amalgamation, absorption dr-reconstruction is the form of business - MX'-Combination ^ jfX ;;yAccpunung:> . ; ' p ' y."

: -:X.^:J.11-'. "Management -,.\ 4W:;i XXX, Organization XXXXXiX :Aayushi :Ltci;;‘s'purchasecohsideration is Rs. 16,995 and Net Assets Rs. 12,867, then

.'I, Goodwill Rs,4,;i28 II. - .Capital Reserve Rs. 4,128

. III. •, : Goodwill Rs. 29,862 . : IV. Capital Reserve Rs^ 29,862

h) As.per AS ^ purchase consideration is what is payable to shareholders.xxiix5nr: 13

r :

IV.

IV. 14

Page 1 of 654078

36A2804E42D44F686942D9B8DDDC4B12\

,a.., ....■ 11vwtt--”'*j■"-■-■vr^ii'itftmqjvrvr \jj are-rajavnjrvryy i/viu;T;■ ;y ~. ’7 J L'" '•

Page 19: Q.P. Code:31195

78513 / Group A: Finance : Corporate Restructuringof qtKer companyPaper / Sulyecl Code^ a compar!y which acquires majority of

ci) A holding comI. Equity shares

H. Preference shares III! DebenturesIV- B°nUS lould lead to changes in existing certificatior^g^^^^

certifications.L Restructuring

II. TakeoverIII. MergerIV. Joint venture

nm Match the followingjan^seven)Group ‘A1_____ ______ T-----------

1. r^rpnrate restructuring? Financial restructuring______

811 SIGroup tBV

' Mnr transferable to capital reduction :•3 . Conduct process of winding- up. ,:~ - > Amount paid by company to vendor

J ,, 7New values fixed ■■ .V " T 7V .ff'v-» Budgeting -;:v,v;

/ y contract ' •" V Tv.J'-T .

..g««Wg\ om -1 each, converted into

Shards: ofeRs/iO^ eachv ■!•J ’ ••> Chanee the eq ulty pattern

Redesign one. or more aspect of company

3. Consolidation of shares4. Capital stock5. Statutory reserve6. Liquidator7. Purchase consideration

fCalculation of Purchase price8.

9. Control technique10. Change in external aspect on

reorganizationT.

Q2A The following is the Baiance Sheet of Anushka Ltd. As on 31st March 2018

l ■ Balance. Sheet ____________(15)

Rs, v Rs.Liabilities.-: W - : Assets1,00,0003,05,0001,00,0001,58,25060,400

2,20,75014,500

4.00. 0003.00. 000 85,000

GoodwillPlant and machinery Leasehold Property Stock DebtorsProfit and Loss A/C Formation exp.

4,00pEquit^sharer6fte/1^0;^aclr 3,0b0;'l d^.Preference share of Rs. 100 each..

«o„«. . -;:r

-mMmm1,02,000

onp-^^ and tds^ A/C and intangible assets including formation expenses.

4.^ Pl&t^nd;mac*indry ^Maintenance at Rs. 1,50,000:<i

;VPrepare.9apitarreduction A/C• iii.-;' : Baiance’sKeet after reconstruction

9,58,9009,58,900

ORr .

, V"

.54078 Page 2 of 6

36A2804E42D44F686942D9B8DDDC4B12

Page 20: Q.P. Code:31195

Paper / Subject Code: 78513 / Group A: Finance : Corporate Restructuring ■B. The summary Balance Sheet of Sonu Ltd. As on 31/03/2018 appeared as follows: '

i ,, —-------------------------- Balance Sheet as on 31/03/20 " 'Liabilities30,000 Equity share of Rs. 10 each fuilT^dd 1,000,9% Preference Share of Rs. 100 eachfully paid 11% DebentureInterest Accrued on Debenture Unsecured Long Term Loans Outstanding Interest on Unsecured Loans

creditors

(15)8 V;

Asset • : ’ Rs. yRs.■83,'5p0;1.50.0001.07.50037.500 JM0001.55.00022.500

Goodwill. . :Land and Building ,Plant andMachinery ,.y;V: .Investment v Stock .Hill:

•. yyi'' Profit and Loss A/C . .I—------- 7------------- —---------------^>h&50.0Q01 kTe .v > ■ yCy 8,50,000A scheme of reconstruction has been agreed amongst the share holders and the creditors, andapproved by the court with the following features

1. Equity shares are to be reduced toJRS^'Wch fully paid. - v '2. 9%, Preference share holders haveagreetffe accept 12% Debenture of face value of

Rs. 60,000 issued at par, ihTull satisfaction on their claim3. Interest due on unsecured;loans is:paid::a«0%7liscount. ' y.-5'4. Interest accrued on 11 % debenture is paid af 50% discount5. 40% of creditors are to Be reduced to 75%'arid balance 60%: to be reduced to 80%6. 20% of stock is obsolete which is sold .at 40% of book value, ■' H'.'7. Goodwill, Preliminary Expenses and Debit balance in Profit and Loss A/C is to be

written off, Rs. 16,500 should be provided for doubtful debts arid the value of fixed assets should be appreciate by 10%Cost of Reconstruction.paid Rs. 8,410'You are required to: \ ‘: ':

i- : Prepare Capital Reduction' A/C .1,. ii. Balance Sheet after reconstruction

A. The following is the Balance-Sheet of Moon Ltd. As on 31st March, 2018 3- ' ■ ; ■ ' :Baiance Sheet as on 3 P1 March, 2018

Liabilities j-, J - ■ Rs.5%^6,000 Cumulative Preference Shares of Rs. 100 6,00,000i2>oo>oo°42,pp.0Equity.Shares of Rs, .100 each *■’£;? J-g? 3,00,000JMortgage-Debeutures 1,50,000%v r 3>oo>oo°

3.00. 0001.00. 000

I*

2,00,00022,000him15.00083.000

i/'

; 12,500 ci>76^00yr1

8.

;• ‘

Q3.(15)

Asset Rs.Goodwill Freehold Property Plant and Machinery Stock in Trade Debtors Profit and Loss

..................... ....................... ......................... 25,50,000 cash_____________'scheme of capital reduction approved by the Court.

■'.v—c to be reduced to Rs. 75 per share fully paid-up and Equity^4 ■' ,^.5^ shares to Rs, 40 fully paid-up.

. 2;The debentures holders took over the stock-in-trade and the Book Debts in full;:%yamount due to them.•• -•» .'<•> • igb69wi.ll Account is eliminated.

4. The Freehold Property to be increased by 30%5. The value of Plant and Machinery to be depreciated by 33 14 %.

.6. The expenses of Reconstruction amounted to Rs. 9,000

45.000 6,00,000 9,00,0001.50.0001.20.000 7,20,00015,000

■cj 25,50,000

■v. ]'<■ •

Page 3 of 654078.

36A2804E42D44F686942D9B8DDDC4B121

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Page 21: Q.P. Code:31195

papo'!^Sheet as on 31s1 March, 2018.

B. The following were the March,20l8

• .V

OR .y-summarized Balance Sheets of A Ltd and B;Ltd;: 4s ^ 31st.

B Ltdi ; (Rs. in lakhs)

V-

(15)A Ltd.

(Rs. in lakhs)6o»or

h-:>340S.

& $SS ¥%/dm4’000

480 ' SSi#4,320 • 1,8527,320/ -Vo •; 2,808 v

Liabilities ..** i

24/000v;’. •'N-. /*«•* -E^ntyShi^C^itiUfi^’aid sharesofRs- 10each):

Securities Premium ftForeign Project Reserve General Reserve Profit and Loss A/C 12% Debentures Bills Payable Sundry Creditors Sundry Provisions Total

■-

-•;/

50,0001,33,600RsAssets

. 24,09056,000wmWiWws

. . ' - ■ ' V,Furniture, Fixtures and Fittings y

s&.Ciwh at Bank Bills ReceivablesCost of Issue of DeMritures' “ > -:

Total

Land and BuildingsPlant and Machinery -20,000

6/80016,1644,0802,436

ummr 320200

50,0001,33,600,.,t..

All the bills receivable held by B Ltd. Were A Ltd.’s acceptancesOn 1st April, 2018, A Ltd. Tpok overB Ltd. in an amalgamation in the nature of purchase. It was agreed that in discharge of consideration for the business A Ltd. Would allot three fully paid equity shares of Rs. 10 each at par for every two shares held in B Ltd. It was also agreed that 12% debentures in B Ltd. would be converted into 13% debentures in A Ltd. of the same amount and denomination.ExpensesOf amalgamation amounting.to Rs. 4 lakh were' set off against General Reserves.

1. Pass, journal entries in. the books of A Ltd and2v Prepare A Ltd.’s Balance Sheet immediately after the merger by Purchase Method.

&'■ . jTiabilies rs.v’ v >| lssubs arid'Paidruf-

Statutory Reserves (to be maintainedfor-3 more years) Debentures ,;Creditors

fAssets Rs.Intangible Assets Fixed Assets Current Assets Profit and Loss A/C

2.50.000 21,00,0005.50.000 4,00,000

25,00,000.v

50.000 5,00,0002.50.000

«*V;

33,00,000 33,00,000Kapil Lld. agreed to absorb Sachin Ltd. on the following terms:

1. Kapil Ltd. agreed to take over all the assets and liabilities.2. The assets of Sachin Ltd. are to be considered to be worth Rs. 25,00,000

Page 4 of 6

36A2804E42D44F686942D9B8DDDC4B12

• '«V

Page 22: Q.P. Code:31195

Paper / Subject Code: 78513 / Q roup A: Finance : Corporate Restructuring ;^ Jre^ssued ^ *° ^e. one"cluartei' in cas^ an(* *be balance'in shares which

4. Liquidation expenses amounted to Rs. 1,500 agreed to be paid by S^chiri Ltd..5. Marke value of share of Rs. 10 each of Kapil Ltd. is Rs. 12 per share. • ' " '6. Debentures of Sachin Ltd. were paid L^ . ^ ' '7. The amalgamation is in the nature of purchase. > "

You are required to show: : ; v'f .//Purchase consideration ... ...Ledger accounts in the books of Sachin Ltd Opening entries in the books of Kapil Ltd.

I.ii. #A\% -Viii. \~Y' V

B. Ram Limited and Shyam Limited carry on business of a similar nature and it is agreed- that they should amalgamate. A new company, Ram and Shyam Limited,; is tQ; be formed).to which the assets and liabilities of the existing companies, With certain exception, are to be transferred. On 31s March 2018 the Balance Sheet of the two,companies were as,Under '

(15)• Ram Ltd. ' ■ ■/

Balance Sheet as at 31/03/2018;..

Liabilities Assets Rs.Rs.Issued andsubscribed: Share Capital: 1,80,000 Equity Shares of Rs. 10

FreeholdvProperty it cost

...•>' v'* ? '12,60,000<■

i-"’ O *Plant and'Machinery : at cost less depreciation Motor Vehicles, at cost less depreciation Stock Debtors Cash at Bank'

18,00,000 :9.60.000.

2,40,0009.00. 000

3,00,000each, fully paid General Reserve : .Profit and Loss Account Sundry creditors <

1,20,0007.20.0009.84.0005.16.000-. ...___ -

• v V 39,00^000 L 39,00,000

WMffi i. •>v. ^ *

.V, , . Shyamiiihited

- : ^ a: , % Balance Sheet as at 31/03/2018Liabilities Rs. Rs.Assets

Issued and Subscribed Share Capital:96,009 Equity

SLL Shiares ofRs. 10

<£ # £. ftdflt^andLpssj^^^Account6%. Debentures ?'Siimdry^cSitSfs;0 A1

A$set£^an1iSiabifitie§%fe to be taken at book-value with the following exceptions:. and of Shyam Limited is to be valued at Rs. 9,60,000 and

i ; b) Motor Vehicles# Ram Limited are to be valued at Rs. 3,60,0006) The'debbritiirSs of Shyam Limited are to be discharged by the issue of 6% Debentures of Ram

and Shyam Limited at a premium of 5%

Freehold Property at costPlant and Machinery at cost less depreciation Stock Debtors Cash at Bank

7,20,000

9,60,000 1,80,0009.36.0002.52.0002.16.000

a V 2,40,000 . f • : 7,20,000>: f V : - 3,84,000

t : 23,04,000 23,04,000.

Page 5 of 6

36A2804E42D44F686942D9B8DDDC4B12

Page 23: Q.P. Code:31195

Paper / Subject Code: 78513 / Group A: Finance : Corporate Restructuring ,d) The Debtors of Shyam Ltd. realized fully and Bank Balance of Shyam LimM are to be

retained by the liquidator and the Sundry Creditors of Shyam Ltd. are to be paid out of the proceeds thereof. " ' * y ; 'You are required to: v... ., . ... ...

1. Compute the basis on which shares in Ram and Shy^k0^ed:wiil^^u^Jo the Shareholders of the existing companies assuming that the nominal lvalue in Ram and Shyam Limited is Rs. 10

\y

•V - *

in Ram and Shyam Limited is Rs. 10 2. Write up journal entries in the books of Ram and Sh^am- Ltd:.3. Draw up a Balance Sheet of Ram and Shyam Limited as of 1st Apri 1,2018 the;date of

completion of amalgamation. . /

A. State the scope of Corporate Restructuring (8)/B. State the impact of Re-organization on external aspects of company (7)

Q5.

77 (‘5)Q5. Write short notes on (Any three) . - y .1. Corporate Restructuring business strategy '^7'2. Franchising ; o3. Need for Internal Reconstruction4. Distinguish between - Amalgamation, and Absorption 7 75. Impact of Re-organization on Production and Marketing Management

0%^7,; ■ ;* ** * * * ** * * * ** ** *.* * - v.y.yy/-

V..v ..7';:'; #

v

7

7 -N » ;

7777r'-iKQs&j:;..- .

yTy yyyy- 7 ■:;..7xc:.vJV, --‘..v, V' .V-7-‘,-r.

■ :/fmrnmm-:

y 77■:-y77uyy ,v ^ .•

<0

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essxtyi 7 ->

7O' •

■y

/7 371 - ■- ■y yy

4 7 75 *

oy.ry y 7/-y'y

^ Y^m/wmimw«sr ism Page 6 of6

36A2804E42D44F686942D9B8DDDC4B12

Page 24: Q.P. Code:31195

Paper' ^pJ512 'Strate9ic Cosl Mana9ement a'

Duration: 2.30 HoursMarks: 75

Note: 1. All questions carry 15 marks each3. Use o7s°3e'caLTatSs an0wedhaVe imerna' Ch°iCe'

4. Working note should form

, •'•Xv; X >• ' .• "• ' •' ' :> ;

■ ■. • •• ~ vpart of your answer. r.-'. 'r V -•; :Q. 1 - A State whether following questions are TRUE

or FALSE (any EIGHT). ' /(08)r.

1. Value Engineering is concerned with ' >*new product '

2. Kaizen costing emphases on hiding problems

3. Back flush accounting is used for more coimplex products that requires many stages

of manufacturing;

4. Balance scorecard has five perspectives /5. BEP analysis is necessary only for newly established companies

6. In margin of safety, fixed cost is consider as period cost

7. The steeper the slope of learning curve, higher the cost of wastage per unit of output

Idle time variable is always favorable 'I

8. '9. Material yield variance arises due to change in wastage

10. Independent branch is cqst center : r';-

X.\Q.l- B Match the Column (any SEVEN)

••VO X . 'V.. ■------------ -—_ :_____ • (07)Cdlunin 1 ■AJ. - v * ^ ■■

■ Column 2

■ % Strategy to minimize Income Tax

b. Soundness of Business

c. Measures degree of variation

;T: ‘;d. Profit center

2: ABC ■v • V

; ,3. Purchase at higher price

^ 4- Angle of incidence

fj 5 - . Decentralization of authority

8. Controllable cost

. -

•:,Xt.V.

e. Profits!?f. Cost Allocation

g. Direct Costf:

h. Constructive Appraisal9. Large, margin of safety

. : cost Audit'i. Cost Center

j. Profit region£ - '>•

66170 Page 1 of 5

A148A07D48C3F401D5A0AEF5288A7447

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Paper / Subject Code: 78512 / Strategic Cost Management

Ltd makes three main products, using broadly the same production methods and (15) fnr a conventional product costing system is used at present, although an

activity-based costing (ABC) system is being considered. Details of the three products for a

typical period are:

Q.2 A Karishma

Hours per unitParticulars Volurhe unitsMaterial,per-Mmk • / '

Machinehours

LabourHour_

O'

750 . - • ? ■r20.: • :1.50.5Product X■12507000>

.1211.5Product Y Product Z 253 '.A-

Direct labour costs Rs. 6 per hour and production overheadsrare ^absorbed on a machine hour basis. The rate of absorption of productiqn overheads is R?. 28 per machine tour.

Requirements ...........a) Calculate the cost per unit for each product using conventional methods.Further analysis shows that the totai of production overheads can be divided as follows

Costs relating to set-up : ' ' L35; /

V

Costs relating .to machinery',rCosts relating to material handlingCosts relating to inspection

201530

V>

Total production overhead 100‘ i- • •• • •; -- ' . • ■ \ , ..

The following total activity volumes are associated with the product line for the period as awhole: 4 .

Particulars______

No. of set up ■ Moyertejit ofmaferials No. of inspections

vProductX ^ - , 75 150Proddct^y y$ . ■ 21 180O'

Product Z , fgggSg 670■ii-

b) Calculate the cost per unit for each product using ABC principles.i OR

Q.2 B ;,A*ompanyis organi?ed:intptWc)diyisiQhs.::Division ‘Mango Pulp’ produces component a .Ayh^ js used by,diyision1 Mango Juice’: in marking a final product. The final product is sold

400 eaph. Division ‘Mango Pulp’ has a capacity to produce 2,000 units, and the entire

D-,v.,SJ?n' Mango Pulp’ informed that due to installation of new machines, it depreciation post has gone up ,and hence wants to increase the price of the component to be supplied to division, Mango Juice to.Rs 220. Division ‘Mango Juice’, however, can buy the component

unit..

(08)

mF.

r --ii'- ,V

‘Mango Juice' is Rs 10 per

66170 Page 2 of 5

A148A07D48C3F401D5A0AEI-'5288A7447

r\f Ki-'/Sy”

Page 26: Q.P. Code:31195

Paper / Subject Code: 78512 / Strategic Cost Management

Required:

(a) If there are no alternative uses for the production facilities of ‘Mango PiilpHwill the company benefits if division‘Mango Juice’ buys from outside suppliers at Rs 200 per components?

I.-.

(b) If the internal facilities of Mango Pulp’ are not otherwise idle and alternative use of the facilities will give an annual cash operating saving pf.Rs. 30,000 to Division ‘Mango . Pulp’, should Division ‘Mango Juice’ purchase the component.from outside market:

(c) If there are no alternative uses for the production^selling price in the outside market drops by Rs; 15, -should Division ‘Mango Juice’ - 5; purchase from outside supplier. $:, , ■

(d) What should be the minimum trainsfer pricei if division - Mango, Juice’ decides to. buyfrom division ‘Mango Pulp’?

Q-2 C Explain the concept of value analysis & write in detail its steps.*‘VY ; 'v rs;"

* y•V

:V

(07)

Q.3 A A retail dealer in stationery i^ currently selling :iq,000 p:ens annually. He supplies thefollowing details for the year ended-31st December ^bl.S: - : v v:: • ' - ■

(15)

•Particulars > ‘JRs.1

Selling price per pen . • loo ..Variableoost per pen . • 50Fixed costSalary to staff -/• ■ 2,40,000C

General"expenses 1,60,000V-r

Advertising cost A.. A ■'’A' A A-\'A A AA A

As a cost accountant of the firm, you are required to answer the following each part independently: . V-

. j /; Calcuiaip. P/V Ratio . v-€$lfcufate:bre.akeyen;pomt:'dnd'tnargih-of safety in units and in amount

/.<;V-S.^^uinb.;that ,12,0fi0 new pehS^were soid in a year. Find out the net profit of the firm. ,->':''^^>^4^V;'A^umfe;tHiat;fQr.the"ye^ur-:20i;5;ari'ad<irtional staff salary of Rs. 60,000 is anticipated,

; v. >an&-lirip^-df i pea:'is:4lSely;-jt6,beinefeased by 10% what should be the break-even, 'v; i / . point.in humberof pens.andsales revenueJ;:; commission of Rs. 5 per pen how many pens

M AA: A; vivouidSefrequireitd be'soid iri a year to earn a net income of Rs. 1,60,000(■■riMr:-W.r-v:r

80,000

OR

f'•

..-.7 •

>■:.

V

Page 3 of 566170

A148 A07D48C3F401D5 A0AEF5288A7447

Page 27: Q.P. Code:31195

Paper / Subject Code: 78512 / Strategic Cost Management

Asia Ltd. has a capacity to produce 50,000 units of a certain product. The schedule of sel ling (08) prices is given below:

Q.3B

• 'volume of Sales (% of capacity)

&Selling Price per unit (Rs.)

i-i

.250Mi60 V•: m70 . \

'. *A80 1.5--^L 25'90

.•V‘Em100

The variable cost for manufacturing is Rs, 1 per unit and total fixed cost is ;Rs'. 20,00.0 per month.

V.

• At which level profit will be’maximum?• would you change your decision if fiked cost per month changes A V*

#50% 60% 70% 80% 90% 100%Level of activity

Fixed cost per ....... , . .montli (Rs.) 20,000 20,000 20,000 22,000 23,000 24,000

V1Explain in detail ‘Learning CurveQ.BC (07)

•“•

Q.4 A Particulars Sales quantity :(units)

Products (15)Selling price per unit

SOAP :> £ ^ 600 > , 30oil. ; .. : 400- 40

’Budgeted Sales

cream; woo' 80s\>

SOAP 440 36

, Actual Sales [CREAM

Calculate the following Variances .

J: Sales .Value Variance . /JVV : / ; -L^Sales Price Variance ;;^ ^

: •3?vv/'S^l«;.Qu,fifi|ifyfy&rlaoLce- •, 4-*.;;Safcs)y6iuml’,yafian.ce ■*.

Sales Mix Variance

oil ' Lr Lv^;.;:440 40:, : 1320 76

mV

OR

•>vV

,,v •',r-

66170 Page 4 of 5

AU8A07D48C3F401D5 A0AEF5288A7447

Page 28: Q.P. Code:31195

Paper / Subject Code: 78512 / Strategic Cost Management

Z^ic^s Budget ;' ■

Q.4B

Sales____Material and other variable cost <,Vv > •'

7 :. - ;| :v7••••■

For this division, judge the performance by l) variances .. 2) Profitability Ratios ' s

200 185^; V *V.> £ /•;109■;:>VV120 '•>

Fixed cost 30' _30Sales promotinnOperating profitNet working capital

;40 •100 %,.■^V

Fixed assets 40 - ^

Q.4C\ (07)Q.5 A Q.5B

What is DMAIC Approach? Explain the (08)

concept of Life cycle citingWrite Short Note (any three^/V^/ •

1. Benchmarking2. Objectives ofCostAudit3. Total Quality Management - ■ . : v4. Advantages and Disadvantages Standa^-Costing " '5. Transfer Pricing Methods V ./V

A1' '1 f- ' -• ■ ; ^ : - V-^ N*

.«■ p§WfMU a :■ 90P

■: ■

(07)Q.5 C

(15)&

>

'4'^'. pS'4i &sP

f r #

ifllllif Page 5 of 5

Page 29: Q.P. Code:31195

^ 6msiman Resource: Training & Development in HRM

*•'Paper / Subject Code: 78519 / Hu

(Total Marks: 75). (2'A Hours)N . questions are compulsory subject to Internal choice.

Each question carry equal Marks..;tr

Ql. (A) Fill in the blanks. (Any 8) X'>/•« (8Marks) :•-------------- .method aims at developing the trainee in the areas of intellectual ability, practicaljudgment & social awareness.

1.

(Management Games/Incident Method/Role Playing/Case Study) /• /2. is to help the organization to achieve its objectives'by adding value to the hut

• . • . '• • * <• \ - < .. ■: ■ ...

man- r.

resources. <<* <C

(Training/ Knowledge Management/Performance Appraisal/Talent Management) ,c ;■

3. ------------- is the first step in training needs assessment(Person Analysis/Organization Analysis/ Task Analysis/Environment Analysis) .

------------- results in an over- simplified view & blurs the assessment of job performance.(Recency Effect / Halo Effect / Stereo Typing / Horn Effect)

4.■>.

7 •

5. is first & foremost a branch of management which makes it asocial science.(Knowledge Management /Global Talent Management/Talent Managemenf/Traiiiing)

_________ may suffer from unreliability, leniency bias and lack of discriminant validity between6.

performance dimensions. ,(Global Talent Management / M B O / Training /BARS) !

7. Performance appraisal is also called as_(Service Rating/ Structure rating / system rating / strategy rating),

8. The main objective of management development is to prepare managers for handling the overall in the organization.

(Responsibility / Deficiency / Authority / Development)<V A j-C v, / /. ; / ' c'- ■' v - • ;

; : is result Based & Systematic.

ry

9.(Human Performance/Career Development/Counseling /Training)

.)hQ:^> / ' y is needed to bring the three- tier changes in the organization, 'p (M DP / Trairiiiig / Organization Development / Coaching)

/ Q.l B) Match the following. (ANY 7)

- 1. T- Group training •

5. in basket method \| 6.st'ars;. ;7i: >v■

V V7. Direct counseling ' circle^ Appraisal

fi7nni v67001 y , -

7 MarksB

1. Quantifiable data2. Full counseling3. Regular feedback4. Sensitivity training5. Continuous process6. Action learning7. Off the job method8. Role models9. 360 degree Appraisal10. On the job method

i/v*

Page 1 of2

A148A07D48C3F401D5A0AEF5287FF861

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Paper / Subject Code: 78519/Human Resource: Training & Development in HRMV;

• . .Q.2) Answer the following.

a) Enumerate in Detail ON- The- Job methods of Training?b) State and explain the Objectives & Features of training?

ORc) Briefly discuss the steps in Training programme.d) Describe the Designing & Implementation of Training Programme.

15 Marksl

• V .. •

Q.3) Answer the following. iU > ; f ' v v 15 Mariesa) Explain in Detail the Need & Importance of Organization Development? V*' T ;b) Elaborate in detail the Career Development Cycle? ,; ;

• i

ORc) Define Counseling? Explain the Essentials requirements ofEffectiveCounseling. ’d) What is Succession Planning? Why should an organization have a succession plan? P

v<;;

Q.4) Answer the following. 1$ Marksa) Elaborate in detail the Tradition Methods of‘Performance Appraisal? : " ' ' :; c vb) Knowledge Management: WHAT IS and WHAT J§ NOT? -

OR- " ■ ' ' ■

c) Suggest various metrics for the measurement of Talent of Employeesd) Suggest guidelines to make M B O methods more'successful -v

' -to >', yQ.5) Short Notes. (Any3)

1. 360 Degree Appraisal2. Management Development Program

T--;

-•

;/.>r■7;

r\. 15 Marks• v.»

£3. Ethics of Performance Appraisal4. Global Talent Mahagement5. Human Performance Improvement

V>'o :;, v V ■

? %

Hv.^

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_

>\;.vmmmMM.v.,*.<o.-cv.

■ ■ ."-7 ' ^ : :

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Page 2 of2

A148A07D48C3F401D5AOAEF5287FF861

Page 31: Q.P. Code:31195

svems/ Subject Code: 78518 / Group C: Human Resource: Human Resource Planning & Ihfoirmatibn Syster

Q. P: Code: 34705

Time: 2:30 Hours Marks: 75• 5'1 •*': x-v

N.B: All questions are compulsory.

Choose the correct alternative (any 8) /W (08>Government involvement is seen in planning of HR at Mevel.

a) Sectoral b) National c) Unit d) Departmental ‘ ';v* ’* ••Managerial Judgement is a technique used for forecasting of ' ’ .y

labour.a) Demand b ) Supply c) Both d) None.

MBO approach to HRP is an example of .. : - approach^ vy 'a) Qualitative b) Quantitative c) Mixed d) None r . . . , 1 .

is the specification of contents, methods and relationships.of jobs in ;< •. order to satisfy organizational requirements, a) Job design b) Job Redesign c) Both a and b d) None

5) Task identity s a feature of : ^/y--a) Job design b) Job Redesign c) Both a and b d) Nbne;^,0^'f

___________ help in the planning for needed resources.a) Programmes b) Project c) Budgets d) None

__________ power is conveyed through the fear of losing ones job.a) Coercive b) Legitimate c) Reward d) None - • • /HRIS helps in employee

a) Administration b) Flexibility c Retention d) None____________ is L,stage :\vhere HRIS is actually set up.

a) Implementation b) Designing c) Both d) None_______ is considered as raw facts.a) Data b) information c) both a and b d) None,

Q1B) State whether true or false (any 7)1. Replacement needs affect the HR supply forecast.2. HRP is a continuous process.3. Job analysis helps in proper placement of individuals.4. .^Effective delegation, of work helps in employee retention5. :fob title impart pf job specification.6. Formalization is a major issue to be considered in settingup HRP department.7. HRP evaluation helps in predicting future trends,

y ' 8: 'HRIS allows customization.9. Employee contribution is a part of pension subsystems.

' .1.0. HRIS assists management in decision making.

Q2a) Define Human Resource planning. Explain its features.<Q2b) Suggest ways to-oyer, cbme barriers in the process of effective implementation

ORQ2c) What is meant by demand forecasting? Explain the techniques of demand

'.y forecasting?. ' -yv .: e'-f Q2d) Explain the scope of Human resource planning.

Q3a) What is job redesigning? Explain its process.^ Q3b) Discuss-some flexible work practices in contemporary organizations.

Q1A)1)

2) for . '-I.V ■■

m t.vA£3)s* i

4)

6)

7)

8)

9)1,’10)

••V

(07)

(08)(07)

(08)

(07)

(08)(07)

Page 1 of 2

D42C4728B81C551C55335ADFE4D939B3

Page 32: Q.P. Code:31195

r / Subject Code: 78518 / Group C: Human Resource: Human Resource Planning & Information Systi

Q. P. Code: 34705■y

Q3c) State the external factors that affect the process of recruitment" Q3d) What is meant by employee selection tests? Stale its advantages.;;

OR(08)(07)

v.Q4a) State the need for performance management systems in the organizations. V Q4b) What is meant by power? Explain the different types of power.' ^ V '

or 0000 'm CV'»-Q4c) Explain the process of HRP evaluation.Q4d) Explain the impact of mergers and acquisitions on the process of HRP

'h'-' . '. V,..'*•' ' ! ' 0/r\-< f'0 •Q5a) State the different objectives of HR1S.Q5b) Suggests steps to ensure security of HRIS,systems.

(08)(07)

(08)(07)

(08)(07)

OR(15)Q5) Write short notes on (any3)

1. HR Policy2. Multi skill development ^3. Importance of Management training and development >

} -v*v m

4. Components of HRIS5. Trends in HRIS

'i - ■*****************: ' <&; W<: \ ■: 1 , V- A,.v%

% 'Y'. *s»'

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r*jvm V. fA

00

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r?'Page 2 of 2

D42C4728B81C551C55335ADFE4D939B3