What kind of media institution What kind of media institution might distribute your media might distribute your media

product and why?product and why?

I think that a Bauer media would be good to distribute my magazine because they cover a wide range of genres and media products and my magazine would fit in well. They already distribute music magazines such as Kerrang, Q and Mojo so there is a gap in the market for my product to reach a different audience to these existing Bauer Media products. This also means that Bauer Media already has contacts and experience in distributing music magazines which would be important for my magazine as it is released weekly.

Using Bauer media to distribute my magazine would also eliminate other music magazine competition because which ever magazine the audience buys, Bauer media will get the profit every time.