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www.pwc.com/my Transformational Strategy Don’t Leave Change to Chance September 2012 “Strategy is an art to create vision and move to new states of excellence” Sun Tzu

PwC Msia Trf Strategy Service Statement Sept 2012

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www.pwc.com/my

Transformational Strategy

Don’t Leave Change to Chance

September 2012

“Strategy is an art to create vision and move to new states of excellence”

Sun Tzu

PwC

The changing business landscape

The modern organisation faces many challenges. Coping with competitive pressures from a multitude of directions soak up precious resources and prevent the development and dissemination of a desired state and a clear line of sight towards achieving organisational goals. Increased rivalry among competitors, shrinking market segments, workforce shortages, capital constraints and rapidly evolving customer preferences are just a few of the many concerns that challenge organisations moving to new states of excellence. The transition towards a higher state of excellence requires carefully calibrated transformation strategies that incorporate risk, governance, human capital, operations, consumers, regulatory compliance and financial management. At PwC, we help guide you through your transformation journey from formulation of strategy, through to shaping and mobilisation of programmes to the delivery and realisation of benefits.

Thinking of refreshing your business strategy?

Would you like to understand your

exposure in relation to

different markets, customers,

partners and suppliers, and be

confident that you have the right

investment portfolio in place?

Have your recent products failed to deliver expected

margin improvements?

Are you losing market share

to competitors?

Are your costs growing

faster than your

revenues?

Are you contemplating

a merger or acquisition?

Would you like to improve customer

experience?

2

PwC

How we can help you

Strategy Formulation & Validation

1

Business Case Definition &

Analysis

2

Strategic Planning &

Implementation

3

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Our Offerings What We Do

We help you by assessing the relevance of current strategies and facilitating the exploration of new strategies through an inclusive approach that aims to obtain the support and collaboration of the organisation for new ways of working. We involve the organisation with developing strategic themes and initiatives and work with stakeholders to assign owners for key initiatives.

We guide the organisation in defining their concept for transformation. This will include identifying the benefits of transformation be it financial or non-financial. Our research team will draw on our global thought leadership and subject matter experts to investigate new paradigms or refresh existing ones whilst carefully identifying industry trends and analysing shifting global trends. Our guidance extends to developing comparative analysis of your organisation to benchmark against industry and competitors both locally and globally. Through our facilitative approach of guiding the organisation utilising our proven methodology, we identify high level implementation efforts required to achieve your vision.

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We help you assess the viability of each initiative proposed and prioritise strategic initiatives according to their potential benefits and effort required for realisation. Our team then guides you through the process of developing an implementation priority over a phased period. We then help your team with implementing specific initiatives in conjunction with your vision to achieve new defined states of excellence.

3

PwC

Client What we did

Leading Malaysian Plantation Company

Assisted the client in validating their current strategic thrusts and enablers against the developments in the industry, in particular recent developments such as bio-diesel. We also conducted a successful strategy validation workshop which highlighted deficiencies in their current strategy and strategy implementation issues. A detailed strategy plan of action was developed to enable the company to address these deficiencies and issues

Strategy Formulation & Validation

1

How we can help you

• Conduct competitive landscape analysis and internal capability assessment • Facilitate strategy review and development • Validate strategy plans against organization capacity, capability and market conditions • Cascade strategy into implementation plans • Aligning the organization from structure to process, people and culture • Guiding the design of a desired state

4

Business Case Definition & Analysis

2

Client What we did

Media Company PwC facilitated the development and validation of the company’s 5-year business plan through workshops that were conducted with senior management. The workshops were conducted to agree on the overall strategy and assess the viability of each business plan to determine implementation priority. Concepts such as the Blue Ocean Strategy was shared to stimulate participants to strategise how the company can create uncontested market space and win out the competition. Strategy canvases were also developed and presented to discuss on the strategy and positioning for the company’s core product offerings. In addition to the overall strategic business plan, a Human Resource and Technology blueprint were also developed to support the implementation of the strategy.

How we can help you

• Developing the case for change • Benchmarking to industry and best in class • Evaluating business options and scenarios • Expert and dedicated research support • Thought leadership guidance • Guiding the analysis of business cases to define solutions

PwC

Client What we did

Government Agency The team undertook a study for the development of a comprehensive ICT Strategic Plan (ISP) for a key Government Regulator Agency in Malaysia. The key activities performed by PwC include, assessment of the current business and ICT environment, defining the future ICT architecture for the Agency and development of a comprehensive project plan for implementation of key ICT initiatives over a period of 5 years.

Strategic Planning & Implementation

3

How we can help you

• Define talent and technology requirements, challenges, and opportunities for change • Design and sustain strategic change processes • Develop implementation plans for the strategic roadmap • Prioritise projects and initiatives for implementation • Guide transformation and change management

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Naresh Alagan Manager Email: [email protected] Direct line: 60 (3) 2173 0971 Mobile phone: 60(12) 546 1057 Fax: 60 (3) 2173 1288

Experience Naresh has strategic experience including change management and transformation in the aviation, banking, securities, education, health, resource and telco industries. He has advised Top 200 Australian entities and Top 100 Malaysian entities to develop and implement strategy frameworks including implementation and operationalisation of strategic initiatives. Naresh has proven expertise in building sustainable revenue growth, identifying profitable opportunities, developing strategic focus and applying consultative techniques to deliver winning business solutions.

Sundara Raj Senior Executive Director Email: [email protected] Direct line: 60 (3) 2173 1318 Mobile phone: 60 (12) 235 3124 Fax: 60 (3) 2173 1288

Qualifications • Masters in Business Administration (MBA) in Information Technology • Management Maastricht School of • Management, Netherlands • Fellow of the Chartered Association of Accountants • Member of the Malaysian Institute of Accountants

Experience Raj has extensive experience in the areas of Strategy Development and Validation, Business Transformation, Programme and Change Management, and Process Improvement. He has led consulting engagements in various GLCs, government ministries and large local and regional companies including the telco industry.

Raj is an experienced facilitator and trainer. He has facilitated strategy and visioning workshops for multiple organisations involving senior management, board members and industry experts.

Our Team Thought Leadership

This survey explores CEO confidence in their company’s growth prospects, and how they’re building local capabilities and creating new stakeholder networks in new markets. We spoke to 1,258 CEOs based in 60 countries, and carried out a further 38 in-depth CEO interviews.

This report was prepared in cooperation with the Economist Intelligence Unit and discusses the outlook for six retail and consumer products sub-sectors in Asia.

15th Annual Global CEO Survey

Strong & steady: 2011 Outlook for the retail and consumer products sector in

Asia

Driving enterprise performance

This paper introduces and explains several emerging developments in enterprise information management (IM) that will likely pave the way for dramatic advances in the next two to five years. Big data mining, discovery, unwritten knowledge, security, social machines, cloud and mobile enhancements, and the emergence of “The Participative Web” are some of the developing areas which will have significant impact for individuals and organizations.

Yvonne Au Yong Manager Email: [email protected] Direct line: 60 (3) 2173 1767 Mobile phone: 60(12) 546 1057 Fax: 60 (3) 2173 1288

Experience Yvonne is as a member of PwC’s Global Sustainability and Climate Change (S&CC) Strategy working group to develop a strategic sustainability services framework which was rolled-out across the global PwC network. She has led multiple sustainability & climate change internal research reports and thought leaderships. She has also project managed CR strategy and framework development engagements and workshops for a private and public sector companies.

Qualifications • Bachelor of Law (Honours) • Bachelor of Business (Accounting) • Master of Management • Master of Business Administration (MBA) • Certificate in Global Strategy and Operations Management • Certificate in Legal Practice • CPA Professional Program • CPA Public Practice Program • Lawyer – Supreme Court of NSW Australia • Accountant – CPA Australia

Qualifications • Bachelor of Business and Commerce,

Business Law and Marketing, • Bachelor of Business and Information

Technology, Business Systems

pwc.com/my

This publication has been prepared for general guidance on matters of interest only, and does not constitute professional advice. You should not act upon the information contained in this publication without obtaining specific professional advice. No representation or warranty (express or implied) is given as to the accuracy or completeness of the information contained in this publication, and, to the extent permitted by law, PricewaterhouseCoopers Advisory Services Sdn Bhd, its members, employees and agents do not accept or assume any liability, responsibility or duty of care for any consequences of you or anyone else acting, or refraining to act, in reliance on the information contained in this publication or for any decision based on it. © 2012 PricewaterhouseCoopers Advisory Services Sdn Bhd. All rights reserved. "PricewaterhouseCoopers" and/or "PwC" refers to the individual members of the PricewaterhouseCoopers organisation in Malaysia, each of which is a separate and independent legal entity. Please see www.pwc.com/structure for further details.

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