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Pacific Union International Real Estate Report Q1. 2012 A Member Of Real Living PacUnion.com

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Page 1: PUI_Q1_2012_REreport.pdf

Pacific Union International Real Estate Report

Q1. 2012

A Member Of Real Living

PacUnion.com

Page 2: PUI_Q1_2012_REreport.pdf
Page 3: PUI_Q1_2012_REreport.pdf

We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Mark A. McLaughlin, CEO, Pacific Union International

Please remember to seek out local news, trend analysis and advice for your real estate decisions. PacUnion.com

A Member of Real Living

Page 4: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

SAN FRANCISCO

Page 5: PUI_Q1_2012_REreport.pdf

Q1. 2012

Pacific Union International Real Estate Report

A Member Of Real Living

SAN FRANCISCO

800700600500400300200100

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

533 545

703

587 584517

362

237

417514 507

San Francisco 1st Quarter Condos Sold

700

600

500

400

300

200

100

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

584 582 552 562509 492

407 333467 497 503

San Francisco 1st Quarter Single Family Homes Sold

2012: The Best Year in San Francisco Since 2006We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

In San Francisco, we saw a 1.2% percent overall increase in home sales in the first quarter of 2012, compared to Q1 2011. This continues a steady upward trend for the last three years; if the activity continues, and we expect it will, we should see around 2,605 single-family home sales in 2012 – our best year overall since 2006.Here’s a look at our 10-year numbers.

We’re experiencing accelerated activity in several price points. For example, single-family home sales in the $1 million to $3 million range were up 5 percent, while the $3 million and over market saw a 9 percent jump.

Condominium sales have been particularly robust. Total units sales in the $1 - $2 million range jumped 29 percent compared to Q1 2011, while the $2 million and over market was up 30 percent.

Would-be buyers may be stymied, however, by a lack of inventory. Due to the laws of supply and demand, multiple offers are common; in one instance recently we saw 30 offers – leaving 29 frustrated buyers hungry for the next property.

This is having the effect of pushing prices up. Condominium median prices are on the rise in Noe Valley (up 9%), as well as in the NOPA (North of Panhandle), Hayes Valley, and Lower Pacific Heights areas (all with a 14% increase).

Looking out on the rest of 2012, we see no signs of waning demand in our area. It’s an opportune time to put a property on the market. Buyers are finally rushing in, after years on the sidelines, in an effort to grab historically low interest rates and buy before the next appreciation wave – a wave that, at long last, seems to be upon us.For a specific analysis of your home and personal objectives, please feel free to call any time.

Patrick BarberPresident | San Francisco Region

[email protected]

PacUnion.comOne Letterman DriveBuilding C, Suite 300

San Francisco, CA 94129

Page 6: PUI_Q1_2012_REreport.pdf

Pacific Union International Real Estate Report Q1. 2012

MEDIAN PRICEA Member Of Real Living

Q1 2012 Units Sold By District

■TENANCIES IN COMMON

■CONDOMINIUMS

■SINGLE FAMILY HOMES

SOMA/MISSION/POTRERO

NOE/CASTRO/HAIGHT

NOB/RUSSIAN/TELEGRAPH HILL

ST. FRANCIS WOOD/MIRALOMA/FOREST HILL

LAKE MERCED/INGLESIDE

RICHMOND/SEACLIFF

SUNSET/PARKSIDE

PAC HEIGHTS/MARINA

LOWER PAC HEIGHTS/HAYES/NOPA

BAYVIEW/EXCELSIOR

3

154

42 65

71

9

133

100

89

90

103

24

51

120

22

48

7

10

38

10

40

34

7

37

110

Q1 2012 Median Prices by District

■TENANCIES IN COMMON

■CONDOMINIUMS

■SINGLE FAMILY HOMES

Source: SFAR MLS, March 31, 2012

Source: SFAR MLS, March 31, 2012

NOB/RUSSIAN/TELEGRAPH HILL

LOWER PACHEIGHTS/

HAYES/NOPA

NOE/CASTRO/HAIGHT

RICHMOND/SEACLIFF

PAC HEIGHTS/MARINA

ST. FRANCIS WOOD/MIRALOMA/FOREST HILL

SUNSET/PARKSIDE

SOMA/MISSION/POTRERO

LAKE MERCED/INGLESIDE

BAYVIEW/EXCELSIOR

‘12

$1.09M

$670K

$513K

‘11

$1.39M

$590K

$585K

‘12

$1.84M

$605K

$557K

‘11

$2.44M

$629K

$615K

‘12

$2.76M

$942K

$719K

‘11

$2.72M

$939K

$1.03M

‘11

$1.28M

$775K

$570K

‘12

$1.45M

$844K

$551K‘11

$878K

$702K

$495K

‘12

$575K

$844K

$685K

‘11

$755K

$590K

$492K

‘12

$598K

$660K

$599K

‘11

$664K

$620K

$422K ‘12

$675K

$555K

‘11

$798K

$363K

‘12

$830K

$375K ‘11

$459K$300K

‘12

$479K$254K

‘11

$458K$315K

‘12

$450K$316K

5

Page 7: PUI_Q1_2012_REreport.pdf

Q1. 2012

A Member Of Real Living

Pacific Union International Real Estate Report

HOMES SOLD COMPARISON

Source: SFAR MLS, March 31, 2012

■TENANCIES IN COMMON

■CONDOMINIUMS

■SINGLE FAMILY HOMES

Types of San FranciscoProperties Sold in Q1 2012

Tenancies-inCommon

6%

Single FamilyHomes

47%Condos &

Co-ops47%

2012: The Best Year in San Francisco Since 2006We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

In San Francisco, we saw a 1.2% percent overall increase in home sales in the first quarter of 2012, compared to Q1 2011. This continues a steady upward trend for the last three years; if the activity continues, and we expect it will, we should see around 2,605 single-family home sales in 2012 – our best year overall since 2006.Here’s a look at our 10-year numbers.

We’re experiencing accelerated activity in several price points. For example, single-family home sales in the $1 million to $3 million range were up 5 percent, while the $3 million and over market saw a 9 percent jump.

Condominium sales have been particularly robust. Total units sales in the $1 - $2 million range jumped 29 percent compared to Q1 2011, while the $2 million and over market was up 30 percent.

Would-be buyers may be stymied, however, by a lack of inventory. Due to the laws of supply and demand, multiple offers are common; in one instance recently we saw 30 offers – leaving 29 frustrated buyers hungry for the next property.

This is having the effect of pushing prices up. Condominium median prices are on the rise in Noe Valley (up 9%), as well as in the NoPa (North of Panhandle), Hayes Valley, and Lower Pacific Heights areas (all with a 14% increase).

Looking out on the rest of 2012, we see no signs of waning demand in our area. It’s an opportune time to put a property on the market. Buyers are finally rushing in, after years on the sidelines, in an effort to grab historically low interest rates and buy before the next appreciation wave – a wave that, at long last, seems to be upon us.For a specific analysis of your home and personal objectives, please feel free to call any time.

Single Family Homes Q1 2012 Sold Comparison

Source: BAREIS, as of March 31, 2012

$1-3 Million

$179,070,451

105

53

$1,535,000

$1,705,433

$3 Million+

$71,582,500

12

77

$4,822,500

$5,965,208

'11 - '12% Change

-2%

-2%

-5%

-2%

0%

'11 - '12% Change

6%

5%

-18%

2%

1%

'11 - '12% Change

31%

9%

40%

21%

20%

Under $1 Million

$224,011,553

379

70

$576,000

$591,060

JAN - MAR 2012

VOLUME

UNITS SOLD

AVERAGE DOM

MEDIAN PRICE

AVERAGE PRICE

Condominiums Q1 2012 Sold Comparison

Source: BAREIS, as of March 31, 2012

$1-2 Million

$101,856,343

76

63

$1,299,500

$1,340,215

$2 Million+

$35,809,000

13

2,656,000

$2,656,000

$2,754,538

'11 - '12% Change

-6%

-9%

-7%

4%

3%

'11 - '12% Change

34%

29%

-5%

8%

4%

'11 - '12% Change

8%

30%

27%

-6%

-17%

Under $1 Million

$242,738,230

406

81

$588,500

$597,877

JAN - MAR 2012

VOLUME

UNITS SOLD

AVERAGE DOM

MEDIAN PRICE

AVERAGE PRICE

Tenancies In Common Q1 2012 Sold Comparison

Source: BAREIS, as of March 31, 2012

$500K and higher

$28,615,560

38

98

$644,500

$753,041

'11 - '12% Change

36%

44%

-2%

-9%

-5%

'11 - '12% Change

-25%

-19%

4%

1%

-7%

$500K and under

$8,942,000

23

92

$399,000

$388,783

JAN - MAR 2012

VOLUME

UNITS SOLD

AVERAGE DOM

MEDIAN PRICE

AVERAGE PRICE

Page 8: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

MARIN

Page 9: PUI_Q1_2012_REreport.pdf

Q1. 2012

Pacific Union International Luxury Real Estate ReportPacific Union International Luxury Real Estate Report

A Member Of Real Living

MARIN COUNTY

2012: The Best Year in Marin Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Marin was off to a roaring start in the first quarter of 2012, with nearly a 9 percent increase in home sales compared to Q1 2011. Here’s a look at our 10-year numbers.

All indications are this white-hot activity we are experiencing in Marin will continue throughout 2012. If the trend does continue, we’d be looking at about 2,210 homes sold in 2012, which would make it our best year since 2005.

The fallout from all this activity has been fierce competition. In the first quarter, we saw 43 sales in Marin County draw multiple offers, ranging from 2 to 13! Mill Valley continues to be the epicenter of activity, with 16 multiple-offer transactions in the city alone.

Although the number of buyers currently continues to outpace inventory, we predict this may soon change. Based on the activity our stagers and photographers are experiencing, we can expect to see substantial new listings hitting the market in the next few weeks and months – good news for all those buyers shut out in the multiple-offer competition.

We’re anticipating an extremely strong 2012. This is a great time for sellers to take advantage of the limited inventory, and to acquire a new property while prices have not yet started to push upward.

For a specific analysis of your home and personal objectives, please feel free to call any time.

600

500

400

300

200

100

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

503

389

496 488

410

323281

223

349385

419

Marin 1st Quarter Single Family Homes Sold

Brent ThomsonSenior Vice President

Marin County415.383.1900

[email protected]

60 Belvedere DriveMill Valley, CA 94941

Page 10: PUI_Q1_2012_REreport.pdf

Pacific Union International Luxury Real Estate Report Q1. 2012

HOME COMPARISONA Member Of Real Living

Marin County Market StatisticsQ1 2011 vs Q1 2012

Source: BAREIS, as of March 31, 2012

$1M and higher

16%

13%

0%

1%

3%

$1M and under

2%

6%

0%

-6%

-4%

Jan - Mar

VOLUME

HOMES SOLD

DOM

MEDIAN PRICE

AVERAGE PRICE

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$170,607,486

281

135

$599,000

$607,144

$1,000,000

Jan - Mar '12

$174,013,670

299

135

$565,000

$581,896

$1,000,000

'10 - '11% Change

4%

11%

17%

-6%

-6%

0%

'11 - '12% Change

2%

6%

0%

-6%

-4%

0%

Jan - Mar '10

$163,480,945

254

115

$637,500

$643,626

$1,000,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Marin County $1 Million & UnderSingle Family Homes

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$191,084,370

105

156

$1,500,000

$1,819,851

$6,215,000

Jan - Mar '12

$222,360,585

119

156

$1,510,000

$1,868,576

$5,500,000

'10 - '11% Change

5%

8%

3%

11%

-3%

-56%

'11 - '12% Change

16%

13%

0%

1%

3%

-12%

Jan - Mar '10

$181,997,207

97

152

$1,350,000

$1,876,260

$14,000,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Marin County $1 Million & HigherSingle Family Homes

Page 11: PUI_Q1_2012_REreport.pdf

Q1. 2012

A Member Of Real Living

Pacific Union International Luxury Real Estate Report

HOME COMPARISON

2012: The Best Year in Marin Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Marin was off to a roaring start in the first quarter of 2012, with nearly a 9 percent increase in home sales compared to Q1 2011. Here’s a look at our 10-year numbers.

All indications are this white-hot activity we are experiencing in Marin will continue throughout 2012. If the trend does continue, we’d be looking at about 2,210 homes sold in 2012, which would make it our best year since 2005.

The fallout from all this activity has been fierce competition. In the first quarter, we saw 43 sales in Marin County draw multiple offers, ranging from 2 to 13! Mill Valley continues to be the epicenter of activity, with 16 multiple-offer transactions in the city alone.

Although the number of buyers currently continues to outpace inventory, we predict this may soon change. Based on the activity our stagers and photographers are experiencing, we can expect to see substantial new listings hitting the market in the next few weeks and months – good news for all those buyers shut out in the multiple-offer competition.

We’re anticipating an extremely strong 2012. This is a great time for sellers to take advantage of the limited inventory, and to acquire a new property while prices have not yet started to push upward.

For a specific analysis of your home and personal objectives, please feel free to call any time.

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$148,869,370

95

156

$1,450,000

$1,567,046

$2,770,000

Jan - Mar '12

$165,796,085

106

138

$1,413,000

$1,564,114

$3,000,000

'10 - '11% Change

10%

7%

10%

10%

3%

-6%

'11 - '12% Change

11%

12%

-12%

-3%

0%

8%

Jan - Mar '10

$135,615,207

89

142

$1,315,000

$1,523,766

$2,950,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Marin County $1-$3 MillionSingle Family Homes

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$42,215,000

10

160

$3,825,000

$4,221,500

$6,215,000

Jan - Mar '12

$59,564,500

14

331

$4,250,000

$4,254,607

$5,500,000

'10 - '11% Change

-9%

25%

-39%

-5%

-27%

-56%

'11 - '12% Change

41%

40%

107%

11%

1%

-12%

Jan - Mar '10

$46,382,000

8

263

$4,025,000

$5,797,750

$14,000,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Marin County $3 Million & HigherSingle Family Homes

Marin County Median & Average Home PriceQ1 2010 – Q1 2012

Q110

$984,178

$751,000

Q210

$1,083,861

$816,500

Q310

$1,022,077

$790,000

Q410

$1,022,299

$763,500

Q111

$937,817

$705,000

Q211

$1,053,418

$779,000

Q311

$1,004,425

$777,903

Q411

$962,229

$737,000

QUARTER

AVG. PRICE

MEDIAN PRICE

Source: BAREIS, as of March 31, 2012

Q112

$948,140

$685,000

Page 12: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

NAPA COUNTY

Page 13: PUI_Q1_2012_REreport.pdf

Q1. 2012

Pacific Union International Real Estate Report

A Member Of Real Living

NAPA COUNTY

2012: The Best Year in Napa Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

We saw 304 homes sell in Napa Valley in the first quarter of 2012, a slight uptick from last year at this time but more importantly, the continuation of a steady trend of increasing Q1 sales. Here’s a look at our 10-year numbers.

Based on this, we are looking for 1,400 homes sold in 2012 – which will make it the best year in Napa since 2005.

In the southern end of Napa County, the City of Napa and American Canyon, most properties listed under $500,000 are generating multiple offers. Is this price point seeing appreciation at long last? Since prices had fallen approximately 30% that's hard to confirm, but we feel this price point has hit bottom and is on the upswing. Volume is down 12% for properties under $500,000 compared to Q1 of 2011, primarily because the area is inventory constrained – many buyers but fewer homes available for sale.

The northern end of the valley, especially St. Helena, continues to climb in desirability. We saw a 45% increase in Q1 sales compared to this time last year, mostly in the $1,000,000 and over range – a continuation of a trend that began in the fourth quarter of 2011. Estate properties, vineyard land, and wineries are in high demand.

Single-family homes at Silverado Country Club and Resort are seeing a resurgence in sales, and the Napa Valley is once again being sought after by second-home buyers in all price points.

In summary, we have buyers in abundance but require more inventory to satisfy their needs. 2012 is shaping up to be a banner year, and we anticipate a continued robust real estate market as we head into our prime spring selling season.

For a specific analysis of your home and personal objectives, please feel free to call any time.

350

300

250

200

150

100

50

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

314

260306 296

245

178140

244 263290 304

Napa 1st Quarter Single Family Homes Sold

Source: BAREIS, as of March 31, 2012

Linda CarrollBranch Executive

[email protected]

PacUnion.com508 Main Street

Napa, CA 95474

Page 14: PUI_Q1_2012_REreport.pdf

Pacific Union International Real Estate Report Q1. 2012

HOMES SOLD COMPARISONA Member Of Real Living

Napa County $500K & UnderSingle Family Homes

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$69,387,171

232

132

$289,950

$299,083

$499,900

Jan - Mar '12

$67,871,488

230

121

$300,000

$295,093

$495,000

'10 - '11% Change

2%

5%

17%

-5%

-3.7%

0%

'11 - '12% Change

-2%

-1%

-8%

3%

-1%

-1%

Jan - Mar '10

$68,342,929

220

113

$306,000

$310,650

$500,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Napa County $500K – $1 MillionSingle Family Homes

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$25,999,285

40

221

$637,450

$649,982

$995,000

Jan - Mar '12

$31,952,553

48

188

$637,500

$665,678

$1,000,000

'10 - '11% Change

22%

29%

1%

-0.6%

-5.2%

2%

'11 - '12% Change

23%

20%

-15%

0%

2%

1%

Jan - Mar '10

$21,254,524

31

218

$641,250

$685,630

$980,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Page 15: PUI_Q1_2012_REreport.pdf

Q1. 2012

A Member Of Real Living

Pacific Union International Real Estate Report

HOME COMPARISON & CITY STATS

Napa County $1 Million & HigherSingle Family Homes

Source: BAREIS, as of March 31, 2012

Jan - Mar '11

$28,208,331

18

262

$1,388,500

$1,567,130

$2,850,000

Jan - Mar '12

$48,897,500

26

240

$1,375,000

$1,880,673

$7,000,000

'10 - '11% Change

34%

38%

18%

0%

-3%

-33%

'11 - '12% Change

73%

44%

-8%

-1%

20%

146%

Jan - Mar '10

$21,105,000

13

222

$1,390,000

$1,623,462

$4,250,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Napa City Stats 2011 vs 2012# SALESQ1 2011

187

73

6

11

6

1

5

# SALESQ1 2012

200

67

7

18

5

1

3

% CHANGEIN SALES

7%

-8%

17%

64%

-17%

0%

-40%

AVG PRICEQ1 2011

$437,158

$298,535

$498,417

$780,620

$747,500

$775,000

$611,996

AVG PRICEQ1 2012

$466,634

$284,616

$785,929

$1,256,856

$541,500

$2,060,000

$765,667

% CHANGEAVG PRICE

6.7%

-4.7%

58%

61%

-28%

N/A

25%

AVG DOMQ1 2011

169

94

142

202

298

33

138

AVG DOMQ1 2012

142

105

254

212

236

20

172

% CHANGEAVG DOM

-16%

12%

79%

5%

-21%

N/A

25%

CITY

NAPA

CALISTOGA

ST. HELENA

YOUNTVILLE

RUTHERFORD

ANGWIN

AMERICANCANYON

Source: BAREIS, as of March 31, 2012

2012: The Best Year in Napa Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

We saw 304 homes sell in Napa Valley in the first quarter of 2012, a slight uptick from last year at this time but more importantly, the continuation of a steady trend of increasing Q1 sales. Here’s a look at our 10-year numbers.

Based on this, we are looking for 1,400 homes sold in 2012 – which will make it the best year in Napa since 2005.

In the southern end of Napa County, the City of Napa and American Canyon, most properties listed under $500,000 are generating multiple offers. Is this price point seeing appreciation at long last? Since prices had fallen approximately 30% that's hard to confirm, but we feel this price point has hit bottom and is on the upswing. Volume is down 12% for properties under $500,000 compared to Q1 of 2011, primarily because the area is inventory constrained – many buyers but fewer homes available for sale.

The northern end of the valley, especially St. Helena, continues to climb in desirability. We saw a 45% increase in Q1 sales compared to this time last year, mostly in the $1,000,000 and over range – a continuation of a trend that began in the fourth quarter of 2011. Estate properties, vineyard land, and wineries are in high demand.

Single-family homes at Silverado Country Club and Resort are seeing a resurgence in sales, and the Napa Valley is once again being sought after by second-home buyers in all price points.

In summary, we have buyers in abundance but require more inventory to satisfy their needs. 2012 is shaping up to be a banner year, and we anticipate a continued robust real estate market as we head into our prime spring selling season.

For a specific analysis of your home and personal objectives, please feel free to call any time.

Page 16: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

SONOMA COUNTY

Page 17: PUI_Q1_2012_REreport.pdf

Q1. 2012

Pacific Union International Luxury Real Estate ReportPacific Union International Luxury Real Estate Report

A Member Of Real Living

SONOMA COUNTY

2012: The Best Q1 in Sonoma County Since 2006We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

In Sonoma County, home sales in the first quarter of 2012 were up 14 percent compared to the same time last year – in fact, it’s been the best Q1 in our area since 2006. Here’s a look at our 10-year numbers.

If the trend continues, we anticipate robust sales in 2012 – unless we are limited by a lack of inventory, which has been a recurring issue in the past months. Our purchase contracts are exceeding new listings, and multiple offers have been the rule rather than the exception.

In other areas of note, we are seeing a marked increase in purchase contracts in price ranges that have been very slow before Q1 of this year. This is true of almost every price point in our area, with two price ranges – $600,000-$699,999 and over $4 million – seeing double-digit percentage increases in the number of homes under contract.

We are also seeing a significant increase in purchase contracts ratified on short-sale properties. This is a trend that we expect to continue as banks learn that short sales hedge against the further losses and liabilities of foreclosures.

We predict a very strong 2012 for Sonoma County. Favorable interest rates, job and economic growth, high demand from buyers, and sellers who have been trying to wait out the market – and are now ready to move – all bode well for continued growth.

If you’re a potential seller, act soon to take advantage of the high demand. If you’re a buyer, persevere! Your options may be limited by low inventory, but the home you purchase will likely look like a bargain as prices begin to rise.

For a specific analysis of your home and personal objectives, please feel free to call any time.

1,6001,4001,2001,000

800600400200

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

1,2271,086

1,191 1,2201,023

752615

1,025916 975

1,116

Sonoma County 1st Quarter Single Family Homes Sold

Source: BAREIS, as of March 31, 2012

Rick LawsSenior Vice President

[email protected]

PacUnion.com3333 Mendocino Avenue, Suite 210

Santa Rosa, CA

Page 18: PUI_Q1_2012_REreport.pdf

Pacific Union International Luxury Real Estate Report Q1. 2012

MARKET ACTIVITY COMPARISONA Member Of Real Living

Source: BAREIS, April 4, 2012

Supply/Demand January ‘12 – March ’12 for Sonoma County

For Sale For Sale SoldSold

+34.9%

280027002600250024002300220021002000180017001600150014001300120011001000900800700600500400300200100

0

#U

nits

Mar 11 Apr 11 May 11 Jun 11 July 11 Sep 11Aug 11 Oct 11 Nov 11 Dec 11 Jan 12 Feb 12 Mar 12

SUPPLY & DEMANDMARCH 2011 VS MARCH 2012

Supply (For Sale) is down 25%over March of 2011

Demand (Sold) is up 10.4%

FIRST QUARTER OF 2012Supply (For Sale) is down 8.5%

Sales(Sold) are up 34.9%

-8.5%

Median Price January ‘12 – March ’12 for Sonoma County

Sold Sold

-.08%

360340320300280260240220200180160140120100

80604020

0

$ In

Th

ou

san

ds

Mar 11 Apr 11 May 11 Jun 11 July 11 Sep 11Aug 11 Oct 11 Nov 11 Dec 11 Jan 12 Feb 12 Mar 12

PRICEMEDIAN PRICE FOR SONOMA COUNTYSINGLE FAMILY HOMES IN MARCH OF

2012 WAS $320,000, UP 4.1% OVERMARCH OF 2011, AND DOWN FOR THE

FIRST QUARTER LESS THAN 1%

Page 19: PUI_Q1_2012_REreport.pdf

Q1. 2012

A Member Of Real Living

Pacific Union International Luxury Real Estate Report

MARKET ACTIVITY COMPARISON

2012: The Best Q1 in Sonoma County Since 2006We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

In Sonoma County, home sales in the first quarter of 2012 were up 14 percent compared to the same time last year – in fact, it’s been the best Q1 in our area since 2006. Here’s a look at our 10-year numbers.

If the trend continues, we anticipate robust sales in 2012 – unless we are limited by a lack of inventory, which has been a recurring issue in the past months. Our purchase contracts are exceeding new listings, and multiple offers have been the rule rather than the exception.

In other areas of note, we are seeing a marked increase in purchase contracts in price ranges that have been very slow before Q1 of this year. This is true of almost every price point in our area, with two price ranges – $600,000-$699,999 and over $4 million – seeing double-digit percentage increases in the number of homes under contract.

We are also seeing a significant increase in purchase contracts ratified on short-sale properties. This is a trend that we expect to continue as banks learn that short sales hedge against the further losses and liabilities of foreclosures.

We predict a very strong 2012 for Sonoma County. Favorable interest rates, job and economic growth, high demand from buyers, and sellers who have been trying to wait out the market – and are now ready to move – all bode well for continued growth.

If you’re a potential seller, act soon to take advantage of the high demand. If you’re a buyer, persevere! Your options may be limited by low inventory, but the home you purchase will likely look like a bargain as prices begin to rise.

For a specific analysis of your home and personal objectives, please feel free to call any time.

Source: BAREIS, April 4, 2012

Months Supply of Inventory 2011 vs 2010 for Sonoma County

MSI-UC MSI-UC

-43.0%

5.255.004.754.504.254.003.753.503.253.002.752.502.252.001.751.501.251.000.750.500.250.00

Mo

nth

s

Mar 11 Apr 11 May 11 Jun 11 July 11 Sep 11Aug 11 Oct 11 Nov 11 Dec 11 Jan 12 Feb 12 Mar 12

MONTHS SUPPLY OFINVENTORY

IN THE FIRST QUARTER OF 2012MSI IS DOWN 43% TO 1.6 MONTHS OF

SUPPLY... 4 TO 6 MONTHS ISCONSIDERED A BALANCED MARKET

Source: BAREIS, April 4, 2012

Supply/Demand #Units January ‘12 – March ’12 for Sonoma County

UC SOLDUCSold

-34.9%+34.4%

650

600

550

500

450

400

350

300

250

200

150

100

50

0

#U

nits

Mar 11 Apr 11 May 11 Jun 11 July 11 Sep 11Aug 11 Oct 11 Nov 11 Dec 11 Jan 12 Feb 12 Mar 12

DEMANDTHE LEADING INDICATOR OF DEMAND

IS THE NUMBER OF PROPERTIES WITHACCEPTED PURCHASE AGREEMENTS

(UNDER CONTRACT)

THE LAGGING INDICATOR WILL BETHE NUMBER OF HOMES CLOSING ESCROW.

(SOLD)

Page 20: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

SONOMA VALLEY

Page 21: PUI_Q1_2012_REreport.pdf

Q1. 2012

Pacific Union International Luxury Real Estate ReportPacific Union International Luxury Real Estate Report

A Member Of Real Living

SONOMA VALLEY

2012: The Best Year in the Sonoma Valley Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Activity in the Sonoma Valley has gotten off to a hurried start in 2012, with a 14 percent increase in home sales in the first quarter of 2012, compared to Q1 2011. Here’s a look at our 10-year numbers.

If the trend continues, we’d be looking at about 505 homes sold in 2012, which makes it the best year since 2005.

However, as with many other areas, our biggest issue is low inventory in all price ranges. In particular, we are seeing multiple offers on most properties in the under-$500,000 price range and on many properties over $1M.

Properties priced in the first “move up” range (between $500,000 and $1,000,000) seem to be the biggest challenge. This makes sense: Many sellers selling in the under $500,000 range are not realizing much (if any) equity because this price range holds the greatest number of short sales and foreclosures.

The over-$1M market is as brisk as we have seen in a long time. One property we listed at $1,300,000 saw four offers in its first week on the market.

One really exciting bit of news on the Sonoma Valley market is for investors. Rents have increased, interest rates are incredibly low, and financing is very affordable. Those factors combine to create an outstanding opportunity to purchase a home as a long- or even short-term rental (like a vacation or second home). This is the first time we’ve seen rental properties ‘pencil out’ in over 10 years – so it’s a great time to invest.

We anticipate that 2012 will be the best in years for single-family-home sales, as long as inventory can keep up with demand. Buyers appear to be ready!

For a specific analysis of your home and personal objectives, please feel free to call any time.

140

120

100

80

60

40

20

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

102

82

117 112

8568

6075 79 85

97

Sonoma Valley 1st Quarter Single Family Homes Sold

Source: BAREIS, as of March 31, 2012

Jill SilvasBranch Executive

[email protected]

PacUnion.com640 Broadway StreetSonoma, CA 95476

Page 22: PUI_Q1_2012_REreport.pdf

Pacific Union International Luxury Real Estate Report Q1. 2012

HOMES SOLD COMPARISONA Member Of Real Living

Sonoma Valley $1 Million And UnderSingle Family Homes

Source: BAREIS, March 31, 2012

2012

$39,619,649

87

120

$395,000

$455,398

$1,000,000

'11 - '12% Change

18%

16%

0%

1%

2%

4%

2011

$33,609,215

75

120

$390,000

$448,123

$965,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Sonoma Valley $1 Million And HigherSingle Family Homes

Source: BAREIS, March 31, 2012

2012

$36,365,100

12

281

$2,050,000

$3,030,425

$8,000,000

'11 - '12% Change

91%

20%

55%

48%

59%

100%

2011

$19,089,000

10

181

$1,387,500

$1,908,900

$3,995,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Page 23: PUI_Q1_2012_REreport.pdf

Q1. 2012

A Member Of Real Living

Pacific Union International Luxury Real Estate Report

HOME COMPARISON & CITY STATS

2012: The Best Year in the Sonoma Valley Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Activity in the Sonoma Valley has gotten off to a hurried start in 2012, with a 14 percent increase in home sales in the first quarter of 2012, compared to Q1 2011. Here’s a look at our 10-year numbers.

If the trend continues, we’d be looking at about 505 homes sold in 2012, which makes it the best year since 2005.

However, as with many other areas, our biggest issue is low inventory in all price ranges. In particular, we are seeing multiple offers on most properties in the under-$500,000 price range and on many properties over $1M.

Properties priced in the first “move up” range (between $500,000 and $1,000,000) seem to be the biggest challenge. This makes sense: Many sellers selling in the under $500,000 range are not realizing much (if any) equity because this price range holds the greatest number of short sales and foreclosures.

The over-$1M market is as brisk as we have seen in a long time. One property we listed at $1,300,000 saw four offers in its first week on the market.

One really exciting bit of news on the Sonoma Valley market is for investors. Rents have increased, interest rates are incredibly low, and financing is very affordable. Those factors combine to create an outstanding opportunity to purchase a home as a long- or even short-term rental (like a vacation or second home). This is the first time we’ve seen rental properties ‘pencil out’ in over 10 years – so it’s a great time to invest.

We anticipate that 2012 will be the best in years for single-family-home sales, as long as inventory can keep up with demand. Buyers appear to be ready!

For a specific analysis of your home and personal objectives, please feel free to call any time.

YTD Sonoma County Cities Stats 2011 vs 2012Single Family Homes

# SALES2011

80

3

2

113

69

417

42

75

42

# SALES2012

87

6

5

162

65

467

39

76

42

% CHANGEIN SALES

9%

100%

150%

43%

-6%

12%

-7%

1%

0%

AVG PRICE2011

$615,198

$812,500

$522,450

$431,404

$293,217

$359,418

$550,105

$350,304

$553,184

AVG PRICE2012

$617,667

$1,586,342

$1,431,200

$387,688

$289,986

$341,835

$733,349

$329,170

$441,972

% CHANGEAVG PRICE

0%

95%

173.9%

-10%

-1%

-5%

33%

-6%

-20%

AVG DOM2011

130

80

76

151

98

126

143

142

132

AVG DOM2012

135

130

237

147

122

128

190

148

129

% CHANGEAVG DOM

-4%

63%

212%

-3%

24%

2%

33%

4%

-2%

CITY

SONOMA

GLEN ELLEN

KENWOOD

PETALUMA

ROHNERT PARK

SANTA ROSA

HEALDSBURG

WINDSOR

SEBASTOPOL

Source: BAREIS, March 31, 2012

Sonoma County All Price Ranges

Source: BAREIS, March 31, 2012

2012

$455,920,210

1,122

138

$318,750

$406,346

$8,400,000

'11 - '12% Change

15%

15%

1%

0%

0%

110%

2011

$397,238,593

978

136

$320,000

$406,174

$3,995,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Page 24: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

EAST BAY

Page 25: PUI_Q1_2012_REreport.pdf

2012: The Best Year in the East Bay Since 2006We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Here’s a look at how home sales in the East Bay have fared over the past 10 years.

Our projections indicate we'll likely see around 2,290 home sales in 2012 which will make it our best year since 2006. While our Q1 results showed only a modest increase of 1.2% above the same time period last year, we attribute this not to a sluggish market but to a lack of listing inventory. There is no shortage of buyers in our marketplace, but the new inventory is not keeping up with the demand. More than two-thirds of our first quarter sales involved multiple offers, and there have been weeks where the number of homes going into contract has exceeded the number of new listings. The number of pending sales in March 2012 was up more than 50 percent over March 2010 and 2011 and there is only a one-month supply of listing inventory. Thus, in many neighborhoods, ours is now a sellers’ market, with demand far outstripping supply and properties selling swiftly, frequently for over the list price. A number of factors, however, suggest that an increase in new inventory is not far off. Prices are stabilizing, and this, coupled with pent-up buyers demand and increasing consumer confidence as the economy rebounds, should result in an increase in the number of new properties coming onto the market. Indeed, given the current momentum, once the sellers step in to meet the buyer demand this, could be the best year in our marketplace since 2006. If you are a seller who has been watching the market for a good time to make a move, now is that time. For a specific analysis of your home and personal objectives, please call any time.

Q1. 2012

A Member Of Real Living

EAST BAYPacific Union International Real Estate Report

600

500

400

300

200

100

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

464 448 458 455 455377

295 266311

417 422

East Bay* 1st Quarter Single Family Homes Sold

Source: EBRD *Defined by Oakland zip codes: 94602, 94609, 94610, 94611, 94618,94619, 94705, Piedmont, Berkeley, Albany, Kensington and El Cerrito.

Pam HoffmanSVP, Branch Executive

[email protected]

PacUnion.com1900 Mountain Boulevard

Oakland, CA 94611

Page 26: PUI_Q1_2012_REreport.pdf

Pacific Union International Real Estate Report Q1. 2012

HOMES SOLD COMPARISONA Member Of Real Living

Oakland Area* All Prices - Single Family Homes

Source: EBRD *Defined by Oakland zip codes: 94602, 94609, 94610, 94611, 94618, 94619, 94705

Jan - Mar '11

$119,596,370

231

45

$500,000

$517,733

$1,450,000

Jan - Mar '12

$133,186,590

249

47

$470,000

$534,885

$3,000,000

'10 - '11% Change

12%

27%

13%

-8%

-12%

-55%

'11 - '12% Change

11%

8%

4%

-6%

3%

107%

Jan - Mar '10

$106,957,475

182

40

$542,750

$587,678

$3,200,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Piedmont All Prices - Single Family Homes

Source: EBRD

Jan - Mar '11

$21,303,000

16

42

$1,232,500

$1,331,437

$2,300,000

Jan - Mar '12

$24,234,337

19

26

$1,210,000

$1,275,491

$2,760,000

'10 - '11% Change

77%

60%

68%

-3%

10%

38%

'11 - '12% Change

14%

19%

-38%

-2%

-4%

20%

Jan - Mar '10

$12,052,256

10

25

$1,265,500

$1,205,225

$1,670,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Berkeley All Prices - Single Family Homes

Source: EBRD

Jan - Mar '11

$63,925,790

106

50

$560,000

$603,073

$2,375,000

Jan - Mar '12

$54,034,757

90

32

$557,500

$600,386

$1,687,500

'10 - '11% Change

38%

51%

47%

-8%

-9%

33%

'11 - '12% Change

-15%

-15%

-36%

0%

0%

-29%

Jan - Mar '10

$46,336,213

70

34

$609,787

$661,945

$1,780,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Page 27: PUI_Q1_2012_REreport.pdf

2012: The Best Year in the East Bay Since 2006We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

Here’s a look at how home sales in the East Bay have fared over the past 10 years.

Our projections indicate we'll likely see around 2,290 home sales in 2012 which will make it our best year since 2006. While our Q1 results showed only a modest increase of 1.2% above the same time period last year, we attribute this not to a sluggish market but to a lack of listing inventory. There is no shortage of buyers in our marketplace, but the new inventory is not keeping up with the demand. More than two-thirds of our first quarter sales involved multiple offers, and there have been weeks where the number of homes going into contract has exceeded the number of new listings. The number of pending sales in March 2012 was up more than 50 percent over March 2010 and 2011 and there is only a one-month supply of listing inventory. Thus, in many neighborhoods, ours is now a sellers’ market, with demand far outstripping supply and properties selling swiftly, frequently for over the list price. A number of factors, however, suggest that an increase in new inventory is not far off. Prices are stabilizing, and this, coupled with pent-up buyers demand and increasing consumer confidence as the economy rebounds, should result in an increase in the number of new properties coming onto the market. Indeed, given the current momentum, once the sellers step in to meet the buyer demand this, could be the best year in our marketplace since 2006. If you are a seller who has been watching the market for a good time to make a move, now is that time. For a specific analysis of your home and personal objectives, please call any time.

Q1. 2012

A Member Of Real Living

Pacific Union International Real Estate Report

HOMES SOLD COMPARISON

Albany All Prices - Single Family Homes

Source: EBRD

Jan - Mar '11

$6,988,704

13

28

$475,999

$537,592

$828,500

Jan - Mar '12

$5,583,165

11

51

$415,000

$507,560

$1,150,000

'10 - '11% Change

0%

0%

-36%

-7%

0%

17%

'11 - '12% Change

-20%

-15%

82%

-13%

-6%

39%

Jan - Mar '10

$7,021,600

13

44

$510,000

$540,123

$711,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Kensington All Prices - Single Family Homes

Source: EBRD

Jan - Mar '11

$7,534,000

12

38

$610,000

$627,833

$880,000

Jan - Mar '12

$6,273,254

9

63

$675,000

$697,028

$1,300,000

'10 - '11% Change

-2%

33%

100%

-19%

-27%

-42%

'11 - '12% Change

-17%

-25%

66%

11%

11%

48%

Jan - Mar '10

$7,707,250

9

19

$749,000

$856,361

$1,510,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

El Cerrito All Prices - Single Family Homes

Source: EBRD

Jan - Mar '11

$19,795,800

39

47

$489,000

$507,584

$820,000

Jan - Mar '12

$18,746,200

44

41

$430,000

$426,050

$950,000

'10 - '11% Change

28%

44%

62%

-11%

-11%

-26%

'11 - '12% Change

-5%

13%

-13%

-12%

-16%

16%

Jan - Mar '10

$15,465,500

27

29

$550,000

$572,796

$1,110,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Page 28: PUI_Q1_2012_REreport.pdf

A Member of Real LivingPacUnion.com

Q1. 2012Pacific Union International Real Estate Report

CONTRA COSTA

Page 29: PUI_Q1_2012_REreport.pdf

A Member Of Real Living

CONTRA COSTA COUNTYPacific Union International Real Estate Report

1,400

1,200

1,000

800

600

400

200

0‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12

1,269

1,023 1,045900

824 892

551647

750853 856

Contra Costa 1st Quarter Single Family Homes Sold

Source: BAREIS, as of March 31, 2012

2012: The Best Year in Contra Costa Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

In Contra Costa County, we saw a slight .4% increase in home sales in the first quarter of 2012, compared to Q1 2011. That makes it the best Q1 in our area since we last saw this sort of activity in 2007. Here’s a look at our 10-year numbers.

With these trends, we expect to see around 6,400 sales in 2012 – our best year overall since 2005. We are still seeing constrained inventory (more buyers than sellers) in the 24/680 corridor, and we expect the second quarter will continue to show pent-up demand from buyers as well as multiple offers on well -priced homes.

Buyers still are cautious about overpaying, however, so they won’t pay an inflated list price just to avoid a multiple-offer situation – at least, not yet.

Lamorinda continues to be more competitive than the other areas we cover, due to less turnover and fewer homes to sell given the smaller population. That won’t change soon; prospective buyers are very loyal to the area and are choosing to focus here rather than looking in Alamo or Danville.

We predict Blackhawk will continue to sell well, since for the first time those prices are in line with homes for sale outside the gated community. And buyers with cash in hand love the area.

The one area that will likely show limited growth is the “move-up” market, where a buyer might go from an $800K home to a $1.3M home. This is mostly due to the lack of equity in those homes now, as well as the new conforming limits on mortgages.

In short, we are looking ahead to a great 2012! For a specific analysis of your home and personal objectives, please feel free to call any time.

Ellen AndersonSenior Vice President, Contra Costa County

[email protected]

PacUnion.com8 Camino Encinas, Suite 100

Orinda, CA 94563

Page 30: PUI_Q1_2012_REreport.pdf

Pacific Union International Real Estate Report

HOMES SOLD COMPARISONA Member Of Real Living

Alamo, Blackhawk, Danville, Diablo, San Ramon$1 Million And Under - SFH

Source: EBRD, as of March 31, 2012

Jan - Mar '11

$150,350,868

213

50

$705,000

$705,872

$1,000,000

Jan - Mar '12

$147,039,995

211

49

$729,000

$696,872

$1,000,000

'10 - '11% Change

6%

9%

11%

-6%

-2%

0%

'11 - '12% Change

-2%

-1%

-2%

3%

-1%

0%

Jan - Mar '10

$141,389,541

196

45

$750,000

$721,375

$1,000,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Concord, Martinez, Pleasant Hill, Walnut Creek$1 Million And Under - SFH

Source: EBRD, as of March 31, 2012

Jan - Mar '11

$178,427,304

472

55

$334,000

$378,023

$969,000

Jan - Mar '12

$174,866,011

469

47

$325,000

$372,848

$992,000

'10 - '11% Change

6%

16%

41%

-11%

-8%

-3%

'11 - '12% Change

-2%

-1%

-15%

-3%

-1%

2%

Jan - Mar '10

$168,053,147

407

39

$375,000

$412,906

$999,900

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Lafayette, Moraga, Orinda$1 Million And Under - SFH

Source: EBRD, as of March 31, 2012

Jan - Mar '11

$50,617,566

70

64

$729,000

$723,108

$997,000

Jan - Mar '12

$40,198,830

56

59

$749,500

$717,836

$950,000

'10 - '11% Change

33%

43%

8%

-8%

-7%

0%

'11 - '12% Change

-21%

-20%

-8%

3%

-1%

-5%

Jan - Mar '10

$38,115,500

49

59

$796,000

$777,867

$1,000,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Page 31: PUI_Q1_2012_REreport.pdf

A Member Of Real Living

Pacific Union International Real Estate Report

HOMES SOLD COMPARISON

Alamo, Blackhawk, Danville, Diablo, San Ramon$1 Million And Higher - SFH

Source: EBRD, as of March 31, 2012

Jan - Mar '11

$87,385,054

68

74

$1,175,000

$1,285,074

$2,800,000

Jan - Mar '12

$87,051,222

64

88

$1,252,000

$1,360,175

$3,125,000

'10 - '11% Change

-3%

-6%

-15%

-2%

2%

33%

'11 - '12% Change

0%

-6%

19%

7%

6%

12%

Jan - Mar '10

$90,318,267

72

87

$1,193,000

$1,254,420

$2,100,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Concord, Martinez, Pleasant Hill, Walnut Creek$1 Million And Higher - SFH

Source: EBRD, as of March 31, 2012

Jan - Mar '11

$6,782,000

5

67

$1,315,000

$1,356,400

$1,550,000

Jan - Mar '12

$5,304,000

4

144

$1,289,500

$1,326,000

$1,515,000

'10 - '11% Change

2%

0%

-11%

5%

2%

-5%

'11 - '12% Change

-22%

-20%

115%

-2%

-2%

-2%

Jan - Mar '10

$6,636,000

5

75

$1,251,000

$1,327,200

$1,630,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

Lafayette, Moraga, Orinda$1 Million And Higher - SFH

Source: EBRD, as of March 31, 2012

Jan - Mar '11

$36,456,800

27

77

$1,250,000

$1,350,251

$2,500,000

Jan - Mar '12

$39,790,400

28

50

$1,292,500

$1,421,085

$2,950,000

'10 - '11% Change

-1%

8%

8%

0%

-9%

-15%

'11 - '12% Change

9%

4%

-35%

3%

5%

18%

Jan - Mar '10

$36,996,950

25

71

$1,250,000

$1,479,878

$2,950,000

TIME PERIOD

VOLUME

HOMES SOLD

AVG. DAYS ON MKT

MEDIAN PRICE

AVERAGE PRICE

MAX PRICE SOLD

2012: The Best Year in Contra Costa Since 2005We have been pleasantly surprised by the pace of the real estate market as we move into the second quarter of 2012 – and we’re projecting even better things to come for the rest of the year.

Buyer demand drove an increase in the number of homes sold in Q1 in most of the Bay Area. Aided by job growth, improving economic indicators, and historically low interest rates, the market is changing with a velocity we haven’t seen since its collapse in September 2008.

In Contra Costa County, we saw a slight .4% increase in home sales in the first quarter of 2012, compared to Q1 2011. That makes it the best Q1 in our area since we last saw this sort of activity in 2007. Here’s a look at our 10-year numbers.

With these trends, we expect to see around 6,400 sales in 2012 – our best year overall since 2005. We are still seeing constrained inventory (more buyers than sellers) in the 24/680 corridor, and we expect the second quarter will continue to show pent-up demand from buyers as well as multiple offers on well -priced homes.

Buyers still are cautious about overpaying, however, so they won’t pay an inflated list price just to avoid a multiple-offer situation – at least, not yet.

Lamorinda continues to be more competitive than the other areas we cover, due to less turnover and fewer homes to sell given the smaller population. That won’t change soon; prospective buyers are very loyal to the area and are choosing to focus here rather than looking in Alamo or Danville.

We predict Blackhawk will continue to sell well, since for the first time those prices are in line with homes for sale outside the gated community. And buyers with cash in hand love the area.

The one area that will likely show limited growth is the “move-up” market, where a buyer might go from an $800K home to a $1.3M home. This is mostly due to the lack of equity in those homes now, as well as the new conforming limits on mortgages.

In short, we are looking ahead to a great 2012! For a specific analysis of your home and personal objectives, please feel free to call any time.

Page 32: PUI_Q1_2012_REreport.pdf

PacUnion.com/Bay-Area-Mortgage-solutions

Mortgage Services Professionals Mortgage Services Professionals is a joint venture of Pacific Union International and Wells Fargo Home Mortgage. As a responsible mortgage lender, we work closely with customers to help them explore and explain options, helping them find home financing that helps meet individual budgets and homeownership goals.

Call us today for a complimentary consultation 877-369-3332

Mortgage Rates Remain Near Historic Lows

3.954% 4.019% APR

Payment example: $200,000 30-year fixed-rate mortgage with a 20% down payment.

The average origination fee for a loan of this size would have been $1,560.00, or .78 points. The APR quoted above does not include other closing costs. One point is one percent of the loan amount.

This loan would have had 360 scheduled monthly principal and interest payments of $949.53.

This monthly payment amount does not include property tax or homeowner’s insurance, which must be paid in addition to your loan’s principal and interest. Your actual payment may be higher. The rate, points, APR, and payment amount are based on the most recent monthly average from Freddie Mac’s survey. These specific loan terms may not have been offered by Wells Fargo Home Mortgage during that month.

MOST RECENT MONTHLY AVERAGE: MARCH 2012

1972 1976 1980 1984 1988 1992 1996 2000 2004 2008 2012

18%

15%

12%

9%

6%

3%

0%

RATES ON 30-YEAR FIXED-RATE MORTGAGES ON CONVENTIONAL, CONFORMING LOANS

Average, 1972-2011: 8.815

MOST RECENT MONTHMARCH 2012: 3.954%

SOURCE: Freddie Mac’s Primary Mortgage Market Survey. Rate shown is the rate on a 30-year fixed-rate mortgage on a prime conventional, conforming loan with an LTV of no more than 80%. These are historical figures, and the most recent rate shown doesn’t necessarily reflect a rate that is currently available. PMMS data is provided “as is”, with no warranties of any kind, express or implied, including, but not limited to warranties of accuracy or implied warranties of merchantability or fitness for a particular purpose. Use of the data is at the user’s sole risk.

Page 33: PUI_Q1_2012_REreport.pdf

PacUnion.com/Bay-Area-Mortgage-solutions

Your goals deserve our attention.With our wide range of programs and dedication to personal service, you can feel confident that we’ll provide you with the information you need to help you choose the home financing to fit your current needs and future goals.

Put your goals into action, call your Mortgage Services Professionals mortgage consultant today.

All first mortgage products are provided by Mortgage Services Professionals, LLC. Mortgage Services Professionals, LLC may not be available in your area. Wells Fargo Home Mortgage is a division of Wells Fargo Bank, N.A.

Licensed by the Department of Corporations under the California Residential Mortgage Lending Act.

©2012 Mortgage Services Professionals, LLC. All Rights Reserved. NMLSR ID 459292 #947879 04/12-07/12

Meet Our TeamServing S A N F R A N C I S C ODennis Kowalski | NMLSR ID 282816 | [email protected] | 415.259.8618Tina Jennings | NMLSR ID 653876 | [email protected] | 415.505.4891Victoria Johnston | NMLSR ID 776711 | [email protected] | 415.314.5664

Serving W I N E C O U N T R YReina Perkins | NMLSR ID 856071 | [email protected] | 707.318.3774Sheila O’Neill | NMLSR ID 371029 | [email protected] | 707.501.8856

Serving M A R I N C O U N T YAdam Wise | NMLSR ID 653875 | [email protected] | 415.297.9473David Grose | NMLSR ID 737283 | [email protected] | 415.359.4025Stephanie Heaton | NMLSR ID 849134 | [email protected] | 415.813.4526

Serving E A S T B AYChristopher Perez | NMLSR ID 893123 | [email protected] | 925.785.2006 Jim Stewart | NMLSR ID 457860 | [email protected] | 510.338.1333Micaelanne Hogarty | NMLSR ID 318325 | [email protected] | 510.338.1336Vince Wirthman | NMLSR ID 313777 | [email protected] | 510.504.5683

Page 34: PUI_Q1_2012_REreport.pdf

PacUnion.com

A Member of Real Living

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