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PUBLISHING SCHOLARLY JOURNALS IN AN ELECTRONIC AGE
Richard SteeleEditorial Director, Taylor & Francis
21 January 2004
Born digital
• All scholarship is ‘born digital’ …
• … and so scholarly communication should be digital by default
• Print can be convenient, but …
• … the digital medium offers the most convenience to the
greatest number of ‘players’ …
• The ‘players’ being content producers - authors …
• … end users – readers …
• … content disseminators – publishers …
• … and librarians
Securing the ‘greatest happiness for the greatest number’
Digital scholarship is …
• easy to find and easy to access
• available long after its creation at a
stable address, in a stable form
• Available simultaneously in Milton
Park UK and ..
• .. Milton, New Zealand
• creating and administering an online authoring, submission, and peer-review environment that enhances author, referee, and editor satisfaction and efficiency
• normalizing content in that environment, to enhance accessibility and interoperability
• producing standard metadata for digital information, to make it more searchable
• working with authors and rights holders to address intellectual property issues that are a child of the digital environment
• Producing content which facilitates librarians’ ability to collect and preserve – archive – digital content
• working for our scholarly partners as an advocate for scholarship, to negotiate a common understanding of the fair use of research data in scholarly and educational contexts – HINARI
So what value do publishers add to digital communication of scholarship?
So what value do publishers add to digital communication of scholarship?
• working to establish technologies that benefit the dissemination and use of scholarship, for example, CROSSREF, DOI
• developing online-only features - supplementary data sets, video
• providing print on demand for users of digital resources• finding commercial sponsors for digital scholarship• marketing digital scholarship to maximize its impact and
its audience • tracking the use of digital scholarship and analysing
online article usage data• exploiting the economies generated by working entirely
within a digital environment and passing on savings to customers
e-marketing …
www.taylorandfrancis.metapress.com … and e-publishing …
• state-of-the-art digital delivery service hosted by
Metapress
• intuitive to use
• sophisticated searching
• articles and issues available ahead of print
• complex linking services, including CrossRef
• links to all major abstracting and indexing services
• COUNTER- standardized reporting of usage statistics
• sophisticated alerting services
• arenas: www.healthsciences.taylorandfrancis.com
More resources for users
Clear indexing; and searching using:•all words•any words•exact Phrase•Boolean Search
Clear login information for users
www.taylorandfrancis.metapress.com
Online Journals Homepage
www.taylorandfrancis.metapress.com Searching
•Articles by citation•Articles by text•Publications
Searching is fast and easy……
More search options….
www.taylorandfrancis.metapress.com
Personal Homepage
Users can personalise their homepage to show:
•Their “Favourite” journals
•Their “SARA” or “Keyword SARA” reports
•New issues available of their selected journals
www.taylorandfrancis.metapress.com Scholarly Articles Research Alerts - SARA
Receive alerts by:• Publication • Keyword• Subject
Choose the method of delivery:• by email or when you log in to your Homepage• in HTML or PDF plain text
TOC’s alerting: 1.3 million subscriptions
The arenawww.healthsciences.taylorandfrancis.com
Key Features:
•links to related T&F publications
• news, including current info on
the latest hot topics
• special sales contact
information
The journal homepage
Links to:
•Bioscience Arena
•Online Sample Copy
•Instructions for Authors
•Table of Contents
•Society Homepage
So what will the new paradigm look like?
• a transition from online-first to online-only• added value online with realtime interactivity• content packaging to meet market demands• the individual article substitutes for traditional
issue/volume and becomes the commodity• Open access challenges subscription-based
journals• Superjournals challenge the traditional journal