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Publisher research

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Page 1: Publisher research

Publisher Research

Page 2: Publisher research

Bauer media This publisher is one of the largest out of them all. Its three main magazine titles are Q, kerrang and mojo. All three magazines that are in the same genre as the magazine I hope to produce. The target audience ranges from about 16-25. They have many different areas that they focus on e.g magazines, television and radio. They have many different products within all these areas that affect a broad range of different people.

History of Bauer

Bauer Verlagsgruppe has been managed by four generations of the Bauer family. Originally a small printing house, The Bauer Publishing Group has grown into a worldwide publishing and media company. The Bauer Publishing Group comprises 282 magazines worldwide in 15 countries, as well as TV and radio stations. Bauer started in the UK with the launch of Bella magazine in 1987 and as H Bauer Publishing became Britain's third largest publisher. Bauer furtherexpanded in the UK with the purchase of Emap Consumer Media and Emap Radio in 2008 to become the UK's biggest publishing group.

Bauer Verlagsgruppe has offices located all over the world, they are located in the following countries:

GermanyHungaryCzech RepublicMexicoChinaRussiaSlovakiaUnited KingdomNigeriaUSASpainFranceAustriaPolandPortugal Romania

Page 3: Publisher research

Wenner Media

This publisher does have many different products but one main product that is very successful which is the magazine Rolling Stone. This magazine focuses all different aspects of media for example, news and music. There is also a website for people to look at what's new with the magazine Rolling Stone. There is also a restaurant dedicated to this magazine.

History

In 1967, Wenner and Gleason founded Rolling Stone in San Francisco. To get the magazine off the ground, Wenner borrowed $7,500 from family members and from the family of his soon-to-be wife, Jane Schindelheim. In the summer following the start of the magazine, Wenner and Schindelheim were married in a small Jewish ceremony.