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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Public Sector Sponsorship Prospectus June 12-14, 2017 Washington, DC Walter E. Washington Convention Center

Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

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Page 1: Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Public Sector

Sponsorship Prospectus

June 12-14, 2017

Washington, DC

Walter E. Washington Convention Center

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Summit OverviewAmazon Web Services will host our 8th Annual Worldwide Public Sector Summit

for Government, Education and Nonprofits Summit on June 12-14, 2017 in

Washington, DC. The WWPS Summit is one of the world’s largest public sector cloud

gatherings and brings together developers, IT, and line of business leaders to address

current best practices and trends in cloud computing as well as solutions that can be

instantly applied.

Sessions will feature public sector organizations sharing how the cloud enables

more mission for the money, acquisition strategies in government, and optimizing

security while reducing costs. We expect 5,000+ attendees. Tracks will include:

Mobility and IoT, Security and Compliance, Security Technical, DevOps, Open Data,

Enterprise Adoption (All-in, Hybrid), Big Data, Community Cloud (GovCloud and IC),

Transformation and Innovation, Health and Life Sciences, and Enterprise Apps, as

well as sessions dedicated to Partners.

Other Events of Interest: We have added a Pre-Day to the event for workshops,

bootcamps and meetings. We will host our fourth GovCloud (US) Customer Advisory

Board, as well as an Executive Experience, Cloud Lounge, Hands-on Labs, and

Vertical Roundtables.

2WWPS Summit Information: AWS Government, Education and Nonprofits Summit 2017

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Why Sponsor?

3

AWS Summit sponsorships are designed to help grow your AWS organization through face-

to-face engagement.

Not only do sponsorships include opportunities to build awareness and network with quality,

government, education, and nonprofit leaders and technical professionals during the

event, but before and after as well – enhancing your ROI.

The on-site environments are created to drive attendees directly to sponsors and expose

you to optimized networking through presentations, sessions and receptions.

On top of all that, the AWS Public Sector Summit Sponsorships give you opportunities to

foster relationships with your existing customers and make connections with other AWS

Partners, industry analysts and thought leaders.

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Summit Information

2017 AWS Worldwide Public Sector Summit

for Government, Education and Nonprofits

Summit

Washington, D.C

June 12TH -14TH, 2017

Walter E. Washington Convention Center

5,000+ Attendees

4

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Summit Agenda

5

Timing subject to change

Monday, June 12, 2017• 7:00am – 8:45am Registration and Breakfast

• 9:00am – 5:00pm GOV CAB Meeting

• 8:00am – 12:00pm AM Deep Dive Workshops

• 10:30am Networking Break

• 12:00pm – 1:00pm Lunch

• 1:00pm – 5:00pm PM Deep Dive Workshops

• 3:15pm Networking Break

• 9:00am – 5:00pm Boot Camps

AWS Technical Essentials

Building a Server-less Data Lake

Running Container- Enabled Micro services on

AWS

Secrets to Successful Cloud Transformations

PARTNER & SOLUTIONS EXPO HOURS

Monday, June 12, 201710:00am – 6:00pm MOVE-IN

Tuesday, June 13, 20177:00am – 7:00pm Breakfast, Breaks, & Opening Reception held in Expo

Wednesday, June 14, 20177:45am – 7:00am Breakfast & Networking Breaks held in Expo

10:00am – 6:00pm MOVE-OUT

Tuesday, June 13, 2017• 7:00am – 8:45am Registration in Partner & Solutions Expo

• 7:00am – 8:45am Networking Breakfast in Partner & Solutions Expo

• 8:45am – 5:15pm Breakout Sessions

• 10:30am – 11:00am Networking Break in the Partner & Solutions Expo

• 11:15am – 12:45pm Keynote Address: Werner Vogles, CTO, Amazon.com

• 12:45pm – 1:45pm Networking Luncheon in Partner & Solutions Expo

• 3:00pm – 3:30pm Networking Break in the Partner & Solutions Expo

• 5:30pm – 7:00pm Opening Reception in Partner & Solutions Expo

Wednesday, June 14, 2017• 7:45am – 8:45am Registration in Partner & Solutions Expo

• 7:45am – 8:45am Networking Breakfast in Partner & Solutions Expo

• 9:00am – 10:30am Keynote Address: Teresa Carlson, VP WW Public Sector

• 10:30am – 11:00am Networking Break in Partner & Solutions Expo

• 11:00am – 5:20pm Breakout Sessions

• 12:00pm – 12:45pm Networking Luncheon in Partner & Solutions Expo

• 3:00pm – 3:30pm Networking Break in Partner & Solutions Expo

• 5:30pm – 7:00pm Closing Reception

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Attendee Demographics

Attendee demographics are comprised of all technology-

related job roles with the majority of attendees identifying

as developers, engineers, or IT decision makers from the

government, nonprofit, and education industries. Over

95% of attendees live in close (within driving) proximity to

the Summit venue. This group is predominantly male with

an age range of 25-55 years.

We are planning for 5,000 attendees in Washington, DC in

2017.

6

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Sponsorship Packages Overview

Five Event Sponsorship packages are available for the 2017 AWS Worldwide Public Sector Summit for

Government, Education and Nonprofits. Each of these packages has been created with various objectives and

price points in mind, recognizing that each of our valued sponsors has different goals and budgets.

Please note there are a limited number of sponsorships and add-ons available (for add-ons, see pages 15 & 16).

We will do our best to accommodate all requests.

7

Further detail on what each package includes in terms of sponsorship benefits and deliverables on subsequent slides.

Diamond$200,000

1 available

Platinum$75,000

6 available

Gold$60,000

8 available

Silver$45,000

16 available

Bronze$25,000

25 available

SOLD

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

1 Left 9 Left Limited Availability

1 Left

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Sponsorships At-a-Glance (High-level summary of benefits)

Category Activity Diamond

$200,000

(1)

Platinum

$75,000

(6)

Gold

$60,000

(8)

Silver

$45,000

(16)

Bronze

$25,000

(25)

Booth only

$20,000

(30)

Premier

Elements

Dedicated Session (Sponsor selects solution topic) 1 1

Joint Breakout Session with AWS 1

5-minute Introduction of an AWS Breakout Session 1 1 1

AWS Talk (“Ted Talk” Style) – 15 minutes (Expo Hall) 1 1 1 1

4-hour Bootcamp on Summit Pre-Day 1

Exhibitor

Elements

Booth on Expo Floor 20x20 20x20 10x20 10x10 10x10 10x10

Dedicated Meeting Room 2 days 2 days 1 day ½ day

Full Conference Passes Unlimited Unlimited Unlimited Unlimited Unlimited Unlimited

Wifi, 1 Lead device, Email Invite Template X X X X X X

Marketing &

Promotion

Reserved Keynote Seating (Opening and Closing) 20 15 10 5

Sponsorship recognition during Keynote Executive Executive PPT Slide PPT Slide PPT Slide

Branding at Keynotes X X X X X

Executive Video (Shown during Keynotes) X X

Metro/Subway Takeover (Advertising) X Select items

Branding at Opening & Closing Ceremony, Cloud Lounge X

Branding at Breakfast Networking, Escalator Adv X X

Social Media (including “Sponsored by…” Blog Post) X X

Branding on Event Website, Mobile App Event Guide X X X X X

8 Interested in a sponsorship? Contact Raquel Okanla, [email protected]

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Diamond Sponsorship

9

Premier Elements (Customer Engagement)

• 1 Sponsor-Owned Breakout Session- 45 minutes

• 1 five-minute introduction to an AWS-led session

• 1 fifteen-minute AWS Talk (think TED Talk style session)

• 4-hour Bootcamp training (Pre-Day Session)

• 20 X 20 Booth on Expo Floor

• 6’ Table with drape, 2 chairs, wastebasket, ID sign

• Dedicated Customer Meeting Room (2 days)

• Complimentary Wi-Fi access

• 1 complimentary lead retrieval device capturing name, company &

contact information

• Unlimited Full Conference Passes (access to all sessions, expo &

keynote) – registration based on email domain

• Email template to invite customers to event

Our Diamond sponsor will participate in one dedicated breakout

session on a topic of their choosing. Additionally, the Diamond

sponsor will give a 5-minute introduction to one AWS-led solution

session and will also choose from a list of AWS Talk topics (think TED

Talk style talk). The AWS Talks will be held near the expo floor and

are not a Session Breakout. In addition, a Diamond sponsorship

includes one 2-hour bootcamp training session on the Pre-Day.

Exhibitor Elements

Marketing & Promotion

Keynote:

• Reserved seating for 20 at all Keynote Sessions

• Record Executive Video testimonial prior to Summit (April timeframe in DC

area) to be played during the Keynote on Day 1, asset to keep

• Executive recognition of company sponsorship during the keynote

• Company logo featured on all AWS conference banners in Keynote Hall

• Corporate signage at entrance of Keynote Hall

Advertising and Activity Branding:

• Metro Take over during months leading up to Summit

• Pre-Event sponsorship of a WWPS Blog

• Escalator Branding in Convention Center

• Exclusive Signage in the Cloud Lounge

• Exclusive Signage at one Breakfast event

• Signage at the Opening Reception

• Signage at the Closing Reception

Print & Digital Branding, Marketing & Promotion

• Company Logo featured alongside AWS logo on the attendee giveaway

• Company logo featured on the sponsor signage at event

• Front and Back page ads in the event guide

• Company logo featured in the event guide and in the event website with a

link to your website

• Full Company description featured on the event website & the event guide

• 1 pre-event promotional tweet on WPS twitter handle

• Company logo featured on Mobile App

• Full company description featured on Mobile App

• Direct link to your website from Mobile App

$200,000 1 availableSOLD

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

Page 10: Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

Platinum Sponsorship*Priority will be given to AWS Government Competency Partners

10

Premier Elements (Customer Engagement)

• 1 Sponsor Owned Breakout Session- 45 minutes

• 1 five-minute introduction to an AWS-led session

• 1 fifteen-minute AWS Talk (think TED Talk style session)

• 20 X 20 Booth on Expo Floor

• 6’ Table with drape, 2 chairs, wastebasket, ID sign

• Dedicated Customer Meeting Room (2 days)

• Complimentary Wi-Fi access

• 1 complimentary lead retrieval device capturing name, company

and contact information

• Unlimited Full Conference Passes (access to all sessions, expo &

keynote) – registration based on email domain

• Email template to invite customers to event

Each Platinum sponsor will participate in one dedicated breakout

session on a topic of their choosing. Additionally, Platinum Sponsors

will give a 5-minute introduction to one AWS-led solution session.

Platinum Sponsors will also choose from a list of AWS Talk topics

(think TED Talk style talk). The AWS Talks will be held near the expo

floor and are not a Session Breakout.

Exhibitor Elements

Marketing & Promotion

Keynote:

• Reserved seating for 15 at all Keynote Sessions

• Record Executive Video testimonial prior to Summit (April timeframe in DC

area) to be played during the Keynote on Day 1, asset to keep

• Executive recognition of company sponsorship during the keynote

• Company logo featured on all AWS conference banners in Keynote Hall

• Corporate signage at entrance of Keynote Hall

Advertising and Branding:

• Metro Take over during months leading up to Summit (select digital ads)

• Pre-Event sponsorship of a WWPS Blog

• Escalator Branding in Convention Center

• Signage at one Breakfast event

• Signage at the Opening Reception

Print & Digital Branding, Marketing & Promotion

• Company logo featured on the sponsor signage at event

• One Full page ad in the event guide

• Company logo featured in the event guide

• 250 Word Company description featured in the event guide

• Company logo featured on the event website with a link to your website

• 250 Word Company description featured on the event website

• 1 pre-event promotional tweet on WPS twitter handle

• Company logo featured on Mobile App

• Full company description featured on Mobile App

• Direct link to your website from Mobile App

$75,000 6 available

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

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Gold Sponsorship*Priority will be given to AWS Competency Partners

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

Premier Elements (Customer Engagement)

• 1 Joint Session with an AWS Owned Breakout - 45 minutes

• 1 fifteen-minute AWS Talk (think TED Talk style session)

• 20 X 10 Booth on Expo Floor

• 6’ Table with drape, 2 chairs, wastebasket, ID sign

• Dedicated Customer Meeting Room (1 day)

• Complimentary Wi-Fi access

• 1 complimentary lead retrieval device capturing name, company

and contact information

• Unlimited Full Conference Passes (access to all sessions, expo &

keynote) – registration based on email domain

• Email template to invite customers to event

Each Gold sponsor will participate in one joint session with an AWS

owned breakout session. Platinum Sponsors will also choose from a

list of AWS Talk topics (think TED Talk style talk). The AWS Talks will

be held near the expo floor and are not a Session Breakout.

Note: Gold Sponsors have the option of adding on an additional

speaking engagement (a 5-minute introduction to one AWS-led

solution session).

Exhibitor Elements

Marketing & Promotion

Keynote:

• Reserved seating for 10 at all Keynote Sessions

• Recognition of company sponsorship during the keynote

• Corporate signage at entrance of Keynote Hall

Print & Digital Branding, Marketing & Promotion

• Company logo featured on the sponsor signage at event

• One ½ page ad in the event guide

• Company logo featured in the event guide

• 100 Word Company description featured in the event guide

• Company logo featured on the event website with a link to your website

• 100 Word Company description featured on the event website

• 1 pre-event promotional tweet on WPS twitter handle (TBD)

• Company logo featured on Mobile App

• 100 word company description featured on Mobile App

• Direct link to your website from Mobile App

$60,000 8 available

Page 12: Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

Silver Sponsorship

12

Premier Elements (Customer Engagement)

• 1 five-minute introduction to an AWS-led session

• 1 fifteen-minute AWS Talk (think TED Talk style session)

• 10 X 10 Booth on Expo Floor

• 6’ Table with drape, 2 chairs, wastebasket, ID sign

• Dedicated Customer Meeting Room (1/2 day)

• Complimentary Wi-Fi access

• 1 complimentary lead retrieval device capturing name, company

and contact information

• Unlimited Full Conference Passes (access to all sessions, expo &

keynote) – registration based on email domain

• Email template to invite customers to event

Each Silver sponsor will give a 5-minute introduction to one AWS-led

solution session. Silver Sponsors will also choose from a list of AWS

Talk topics (think TED Talk style talk). The AWS Talks will be held

near the expo floor and are not a Session Breakout.

Exhibitor Elements

Marketing & Promotion

Keynote:

• Reserved seating for 5 at all Keynote Sessions

• Recognition of company sponsorship during the keynote

• Corporate signage at entrance of Keynote Hall

Print & Digital Branding, Marketing & Promotion

• Company logo featured on the sponsor signage at event

• One ¼ page ad in the event guide

• Company logo featured in the event guide

• 50 Word Company description featured in the event guide

• Company logo featured on the event website with a link to your website

• 50 Word Company description featured on the event website

• Company logo featured on Mobile App

• 50 word company description featured on Mobile App

• Direct link to your website from Mobile App

$45,000 16 available

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

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Bronze Sponsorship

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

NO Premier Elements (Customer Engagement)

• 10 X 10 Booth on Expo Floor

• 6’ Table with drape, 2 chairs, wastebasket, ID sign

• Complimentary Wi-Fi access

• 1 complimentary lead retrieval device capturing name, company

and contact information

• Unlimited Full Conference Passes (access to all sessions, expo &

keynote) – registration based on email domain

• Email template to invite customers to event

Note: Bronze Sponsors have the option of adding on a speaking

engagement:

• a five-minute introduction to one AWS-led solution session

OR

• a fifteen-minute AWS Talk topics (think TED Talk style talk). The

AWS Talks will be held near the expo floor and are not a Session

Breakout.

Exhibitor Elements

Marketing & Promotion

Keynote:

• Recognition of company sponsorship during the keynote

• Corporate signage at entrance of Keynote Hall

Print & Digital Branding, Marketing & Promotion

• Company logo featured on the sponsor signage at event

• One ¼ page ad in the event guide

• Company logo featured in the event guide

• 25 Word Company description featured in the event guide

• Company logo featured on the event website with a link to your website

• 25 Word Company description featured on the event website

• Company logo featured on Mobile App

• 25 word company description featured on Mobile App

• Direct link to your website from Mobile App

$25,000 25 available

Page 14: Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

Exhibitor Only Sponsorship

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

NO Premier Elements (Customer Engagement)

• 10 X 10 Booth on Expo Floor

• 6’ Table with drape, 2 chairs, wastebasket, ID sign

• Complimentary Wi-Fi access

• 1 complimentary lead retrieval device capturing name,

company and contact information

• Unlimited Full Conference Passes (access to all sessions,

expo & keynote) – registration based on email domain

• Email template to invite customers to event

Exhibitor Elements

No Marketing & Promotion

$20,000 30 available

Page 15: Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

Additional Sponsorship Opportunities

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

We understand that Sponsors have many different priorities when sponsoring events, to help you better

achieve your goals, we are offering a la carte options. These additional opportunities may be added to

any level of sponsorship to enhance your offerings and opportunities at the Summit.

Please note there are a limited number of sponsorships and add-ons available.

Additional Sponsorships Cost Available

Exhibitor Booth $ 20,000 25

Exposition Kiosk (Small Business and Technology Innovators – Exhibitor only) $ 5,000 20

AWS Talk,15 minute (think Ted Talk Style, theater setting in Expo) $ 15,000 7

5 minute introduction to an AWS Breakout Session Intro $ 10,000 8

Additional Lead Retrieval Devices $ 1.500 20

Branding Bundle* $ 8,000 2 LEFT

Digital Marketing Bundle* $ 5,000 10

Social Bundle* $ 10,000 2 LEFT

Connectivity Bundle* $ 20,000 1

Opening Reception Bundle* $ 5,000 1 LEFT

Closing Reception Bundle* $ 7,500 2

2-minute video (filmed @ Expo), featured on Social Media (~100K reach) $ 3,000 5

Networking Luncheon Sponsorship (Day1, Day2, or Day 3) $ 10,000 3

Networking Break Sponsorship $ 5,000 6

4-hour Bootcamp for Sponsor (on Summit Pre-Day) $ 30,000 1

90-minute Sponsor Session (Theater Room in Carnegie Library on Summit Pre-Day) $ 20,000 2

Security Jam – sponsorship of 4-hour Hackathon (on Summit pre-day) $ 15,000 1 LEFT

Record Executive Video testimonial (prior to Summit) to be played during a Keynote Session $ 12,500 3

WWPS Blog Post (500-1000 views per week) "Blog Sponsored by…." $ 8,000 3

Escalator Advertising – Sides $ 2,500 9

Escalator Advertising - Handrails $ 1,000 24*Please see page 16 for additional details on inclusions in the bundle.

Page 16: Public Sector Sponsorship Prospectus - Amazon S3Public+Sector+S… · Public Sector Sponsorship Prospectus June 12-14, ... acquisition strategies in government, ... Metro/Subway Takeover

Sponsorship Bundles

Connectivity

(1)

$20,000

Social

(3)

$10,000

Branding

(5)

$8,000

Digital Marketing

(10)

$5,000

Closing

Reception (2)

$7,500

Opening

Reception (2)

$5,000

• Summit Wi-Fi

Sponsor (logo and

brand placement on

Wi-Fi log-in page)

• Social

Media/Charging

Station

• Twitter handle

feature on social

media platform

• Signage in front of

the “Capitol

Business Center”

at the DC

Convention Center

• Networking Break

Sponsor

• Social

Media/Charging

Station

• Photo Booth

Sponsorship (with

social media

sharing options)

• Twitter handle

feature on social

media platform

• Escalator

Advertising

• Keynote Floor

Branding at

entrance

• Company logo

feature on event

website with link to

your website

• 2-minute video

interview at

Summit that will be

featured on social

media platform

(100K reach)

• Company logo featured

on mobile app

• 25 word company

description featured on

Mobile App

• Direct link to your

website from Mobile

App

• Mobile App Banner

• Twitter handle feature

on social media

platform

• Digital Signage at

Entrance

• Bar Branding

• Signature cocktail

• Co-branded

cocktail napkins

• Digital Signage at

Entrance

• Bar Branding

• Signature cocktail

• Co-branded cocktail

napkins

Interested in a sponsorship? Contact Raquel Okanla, [email protected]

1 Left 2 Left 1 Left

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Thank You and See You Soon!Interested in a sponsorship? Contact Raquel Okanla, [email protected]