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Profiling WADA’s Athlete Outreach Program and its evolution into an established and effective presence at major sporting events worldwide. Engaging the Athlete play true ISSUE 1 - 2009 AN OFFICIAL PUBLICATION OF THE WORLD ANTI-DOPING AGENCY

PT ISSUE 3 2008 ENG rev - World Anti-Doping Agency · ISSUE 1 - 2009 AN OFFICIAL ... P.O. BOX 120, MONTREAL, QC CANADA H4Z 1B7 TEL: +1 514 904 9232 FAX: +1 514 904 8650 ... Cover

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Profiling WADA’s Athlete Outreach Programand its evolution into an established and effective presence at major sporting events worldwide.

Engaging the

Athlete

play trueISSUE 1 - 2009 AN OFFICIAL PUBLICATION OF THE WORLD ANTI-DOPING AGENCY

p. 1

p. 2

pgs. 3–12

play trueAN OFFICIAL PUBLICATION OF THE WORLD ANTI-DOPING AGENCY

CONTACT:

THE WORLD ANTI-DOPING AGENCYE-MAIL: [email protected]: www.wada-ama.org

HEADQUARTERS800 PLACE VICTORIA - SUITE 1700P.O. BOX 120, MONTREAL, QCCANADA H4Z 1B7 TEL: +1 514 904 9232FAX: +1 514 904 8650

AFRICAN REGIONAL OFFICEPROTEA ASSURANCE BUILDING8TH FLOORGREENMARKET SQUARECAPE TOWN8001 SOUTH AFRICATEL: +27 21 483 9790FAX: +27 21 483 9791

ASIA/OCEANIA REGIONAL OFFICEC/O JAPAN INSTITUTE OF SPORTS SCIENCES3-15-1 NISHIGAOKA, KITA-KUTOKYO115-0056 JAPANTEL: +81 3 5963 4321FAX: +81 3 5963 4320

EUROPEAN REGIONAL OFFICEMAISON DU SPORT INTERNATIONALAVENUE DE RHODANIE 541007 LAUSANNE, SWITZERLANDTEL: +41 21 343 43 40FAX: +41 21 343 43 41

LATIN AMERICAN REGIONAL OFFICEWORLD TRADE CENTER MONTEVIDEOTOWER IIUNIT 712 - 18TH FLOORCALLE LUIS A DE HERRERA 1248MONTEVIDEO, URUGUAYTEL: + 598 2 623 5206 FAX: + 598 2 623 5207

EDITORFRÉDÉRIC DONZÉ

CONTRIBUTORSFRÉDÉRIC DONZÉ JULIE MASSEROB KOEHLER JENNIFER SCLATERNATHALIE LESSARD STACY SPLETZER-JEGEN

PHOTOSCROADAGERMAN FENCING FEDERATION (DFB)ROB KOEHLERTOM MAYMATTHIAS RIPPSTACY SPLETZER-JEGENHÉLÈNE TOBLERUSTA/RON ANGLEVANOC

DESIGN AND LAYOUTANTHONY PHILBIN COMMUNICATIONS, MONTREAL

The information published in the Play True magazine wascorrect at time of printing. The opinions expressed arethose of the authors alone and do not necessarily reflectthe opinions of WADA.

Reproduction of articles of the Play True magazine isencouraged. For permission, please send your writtenrequest to the WADA Communications Department [email protected]. Play True magazine must becredited in any reproduction.

Editorial: John Fahey

WADA’s President provides an update on global anti-dopingprogress and comments on whystakeholders need to furtherstep up efforts in the fightagainst doping.

Page 1

Editorial: David Howman

WADA’s Director General explainswhy athletes are the most importantambassadors for doping-freesport and why WADA places somuch importance on their input.

Page 2

Cover Story and Feature Article:Reaching out to Athletes

WADA’s Athlete Outreach Program has been raisingawareness of anti-doping values at elite sportingevents since 2001. It has become an invaluable toolfor personalizing WADA’s messages and for helpingathletes participate in, and contribute to, the fightagainst doping in sport.

Page 3

Reaching out to Athletes:Related Articles Pg

The Athlete Outreach Model ......................................6WADA’s Global Outreach Presence 2001–2010 ......7–8VANOC’s Anti-Doping Commitment ........................11An Effective Tool: WADA’s Anti-Doping Quiz ............12

Cover Image:

A number of new Members of WADA’s Athlete Committee inaction (top to bottom): Frank Fredericks, athletics; KatarzynaRogowiec, Paralympic nordic skiing; Anil Kumble, cricket;Lindsay Davenport, tennis; and Claudia Bokel, fencing.

p. 23p. 19

contents

RADO and NADO Expansion

WADA’s Anti-Doping DevelopmentProgram continues to make progress in assisting countries to develop Code-compliant anti-doping programs.

Page 17

Publishing Partnership

WADA has partnered with Chooseco,publishers of Choose Your Own Adventurebooks, to publish children’s books with anti-doping themes.

Page 19

WADA Updates & Calendar Pg

Staff Announcements. . . . . . . . . . . . . . . . . 25Media Symposium Review. . . . . . . . . . . . . 25ADAMS Updates .�.�.�.�.�.�.�.�.�.�.�.�.�.�.�.�.�.�.�.�.�26Revised Athlete Guide Available. . . . . . . . . 27Success for Anti-Doping Symposium .�.�.�.�27UNESCO Update . . . . . . . . . . . . . . . . . . . . . 28Call for Research Proposals.�.�.�.�.�.�.�.�.�.�.�.�28Calendar of Events . . . . . . . . . . . . . . . . . . . 29

Athlete Profile: Lindsay Davenport

Olympic Champion and three-timeGrand Slam winner, Lindsay Davenport,the first tennis player to serve on WADA’sAthlete Committee, speaks about theimportance of doping-free sport and theresponsibilities of athletes.

Page 15

WADA’s 2009 Committees

An overview of the athletes, experts,government officials and other individualswho are contributing to WADA’s variousStanding Committees and Expert Groups in 2009.

Page 20

Partner Profile: CROADA

A profile on the anti-doping work beingdone in the Republic of Croatia, whichcreated a National Anti-Doping Agencyin 2007 and adopted WADA’s AthleteOutreach Model in 2008.

Page 13

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WADA’s Education Tool Kits

Important resources in assistingstakeholders in creating their anti-dopingeducation programs get a makeover basedon stakeholder feedback and revisions tothe World Anti-Doping Code.

Page 23

One of the questions I receive mostoften is whether I think we are winningthe fight against doping in sport.

My response is that I believe we areon the right path; and we have goodreasons to be optimistic that we willbe able to keep the momentumgoing forward.

Since I have taken on my role asWADA’s President, in January2008, I have been able to closelyobserve the positive impact of theharmonization fostered by the WorldAnti-Doping Code, the fundamentalset of rules harmonizing the globalfight against doping. As a result ofthe Code implementation, moresports have started doing out-of-

competition testing, as required bythe Code. Governments have alsobecome more involved in the fighton many different levels, includingsupporting robust national testingprograms. Testing tactics themselveshave gotten smarter with experience.

But there is much more to myoptimism. Under WADA’s leadership,the traditional anti-doping modelhas evolved from a strategy focusingonly on the athlete and relyingmainly on testing, research andeducation, to a new kind of modelincorporating the athlete’s entourageand the upstream elements ofdoping. I refer in particular to areassuch as combating production,distribution and trafficking of illegalsubstances; early detection ofpotentially performance-enhancingsubstances in development, incooperation with pharmaceutical

companies; and evidence andinformation gathering and sharingbetween law enforcement and thesport movement.

This shows that more and moregovernments and other key playersnot actively involved in this fight inthe past have received the messagethat doping is wrong and is a majorthreat to greater public health.

So where are we today?

I believe that by federating the strengthsof its stakeholders and by leadingthe global harmonized fight againstdoping, WADA has made a hugedifference in its almost ten years ofexistence. This year, we are celebrating

a decade of Play True. I am confidentthat with the commitment of, and incollaboration with, all those involvedin this fight, we can continue to keepthe momentum going forward.All governments need to ensure theyhave laws in place that allowcombating manufacturing, supplyand possession of dopingsubstances on their territories.

The sport movement needs to stepup efforts by rigorously implementingand complying with the Code.

To this end, a new program wasannounced recently through whichthe General Association of InternationalSports Federations (now calledSportaccord) will centralize anti-dopingservices to support InternationalFederations that may need them,with the objective of ensuring thatthey implement and enforce anti-

doping rules and programs incompliance with the Code. WADAand the International OlympicCommittee give their full support tothis new initiative. WADA hassuccessfully experienced a similarcollective resource approach withthe establishment of Regional Anti-Doping Organizations, in regions of the world with limited resources.This model has allowed theimplementation of anti-dopingprograms in numerous regions withsignificant economies of scale.

Education efforts need to be furtherenhanced. I am pleased thatrevisions to the Code have nowmade it mandatory for anti-dopingorganizations to implementeducation programs. I also believethe message is clear and understoodby more athletes across all levelsthan ever before. But efforts need tobe intensified.

Those who decide not to dope oftendo so because of personalconvictions based on strong valuessuch as respect, health, honour,dedication and hard work.

For us all to win the fight againstdoping, our children need to hearand adopt these universal values, aswell as be given the tools to respondin the healthiest way when confrontedwith the question of doping.

Our focus on early, values-basededucation will help us to create astrong and stable anti-doping culturein which doping is prevented altogether.

In this race against doping, it maytake a while to reach the finish line,but I have no doubt we are muchcloser to that finish line than wewere last year and we will be evencloser next year.

Are we Winning the Fight?

This year, we are celebrating a decade of Play True.I am confident that, with the commitment of, and incollaboration with, all those involved in this fight, wecan continue to keep the momentum going forward.

1 play true - issue 1 - 2009

The Hon. John Fahey, A.C., WADA President

David Howman, WADA Director General

2play true - issue 1 - 2009

Athletes at the Heartof our Global Efforts

Athlete interaction and feedback is a priority for WADA. All of ourprograms are conceived andimplemented with athletes in mind,and with the aim of protecting theright of clean athletes to compete in doping-free sport.

Athletes are the focal point of ourprevention efforts. It is our beliefthat while deterrence and detectionplay a key role in the fight againstdoping, the long-term solution iseffective values-based educationprograms that empower athletesand youth to make informed decisionsto protect the integrity of sport.

This issue of Play True Magazineprovides a round-up of WADA’sAthlete Outreach activities and our efforts to offer stakeholders aready-to-use Outreach Model thatallows an ever growing number ofathletes worldwide to learn moreabout anti-doping.

Since 2001, WADA has committedsignificant resources and energy todeveloping its Outreach activitiesand create a model available to allstakeholders. You will read in thefollowing pages about the successof the program and how it hasexpanded throughout the years. The Athlete Outreach Programprovides information about dopingand its consequences through directinteraction, not just to athletes, butto coaches, officials, and all thosewho want the eradication of theimproper use of drugs in sport. ThisProgram helps raise awarenesswhile ensuring that athletes areinvolved and part of the solution.

But athletes can also bring valuableinsight to other areas of the fightagainst doping in sport.

For this reason, WADA created anAthlete Committee in 2005. As anindependent monitoring bodywithout direct jurisdiction overathletes, WADA expects itsstakeholders to consult athletesunder their authority for theirfeedback on matters relating to anti-doping. WADA’s AthleteCommittee is another way toreceive direct feedback on mattersthat most concern athletes.

WADA’s Athlete Committee wasestablished to represent the viewsand rights of athletes worldwide,while providing insight and oversightinto athletes’ roles and responsi-bilities as they relate to anti-doping.

A good example of our AthleteCommittee’s involvement is the recentrevision of the World Anti-DopingCode and International Standards.Throughout the consultation process,the Committee commented on the

various drafts and proposals.Members—Olympic and Paralympicchampions, and athletes from otherhorizons—brought their diversebackgrounds and experiences to thetable. For instance, they stronglysupported the strengthening ofsanctions for serious anti-dopingrule violations. They advocated forfurther harmonization of the fightagainst doping among all sports,

including through more standardizedathlete whereabouts requirements.

In fact, the vast majority of athletefeedback we receive pushes forfurther strengthening of the globalefforts against doping in sport. Cleanathletes hate the prospect of beingcheated and seeing the results oftheir work deprived by competitorsusing artificial enhancement. Manyof them want lifetime bans forcheaters and rigorous anti-dopingprotocols to show they have nothingto hide.

Athletes are the greatest ambassadorsfor clean sport. They are the oneswho lead the way and can make adifference by promoting healthyvalues and doping-free competition.They are the ones who can tell uswhat is happening in their sport andcan help the fight against dopingbecome more efficient. Ultimately,they are the ones responsible for

preserving the integrity of sportthrough their behaviour. We willalways encourage their feedbackand insight. And we will continue toconduct our mission with their rightto doping-free sport as our focus.

It is our belief that while deterrence and detection playa key role in the fight against doping, the long-termsolution is effective values-based education programsthat empower athletes and youth to make informeddecisions to protect the integrity of sport.

Also in this section:

The Athlete Outreach Model . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6WADA’s Global Outreach Presence 2001-2010 .. . . . .7-8VANOC’s Anti-Doping Commitment . . . . . . . . . . . . . . . . . . . . . .11An Effective Tool: WADA’s Anti-Doping Quiz . . . . . . . . . . . .12

Raising Awarenessand Building Understanding:

This year, WADA will continue to reach out to the athlete community through its Athlete OutreachProgram. WADA’s Athlete Outreach Program, which provides face-to-face interaction withathletes and their entourage at major sporting events around the world, has planned stops at theupcoming Games of the Small States of Europe in Cyprus (June 1-6), the Mediterranean Gamesin Pescara, Italy (June 26-July 5) and the World Games in Kaohsiung, Chinese Taipei (July 16-26).Each event presents new opportunities to speak to athletes and their entourage about anti-doping issues, including responding to their questions and concerns.

Reaching out to Athletes

3 play true - issue 1 - 2009

Reaching out to Athletes

Outreach is an effort to promoteideas, practices and information.Early in WADA’s existence, theAthlete Outreach Program, whichwas launched at the 2001European Youth Olympic Festival

in Vuokatti, Finland, served theimportant role of introducingpeople to the new organizationthat few people knew about. Nowin its ninth year, the Programcontinues to be one of WADA’s

greatest successes, not only byincreasing awareness about theAgency and its mission, but alsoby providing athletes and theirentourage with information abouttheir rights and responsibilities.

What Exactly is Outreach?

4play true - issue 1 - 2009

“In 2001, the world was juststarting to get to knowWADA, our mission and ourplanned activities. The AthleteOutreach Program provided a visual and friendly place tointroduce who we were andwhat we aimed to achieve,”explains Stacy Spletzer-Jegen, WADA’sSenior Manager of Athlete Relationsand Communications, who launchedand manages the Program. “Over theyears the Program has become ourbiggest platform for direct interactionwith athletes and for communicatingWADA’s core messages to them.”

Since the Program began, it hastraveled to more than 30 majorsporting events, including Olympicand Paralympic Games, RegionalGames, World Championships andYouth Olympic Festivals. It is estimatedthat WADA has reached a quarter ofa million athletes and officials throughthe Athlete Outreach Program.

“Anti-doping is a very serious andcomplicated subject,” says WADA’sDirector General David Howman.“The Athlete Outreach Programprovides an entertaining way forathletes to get to know the topic andan inviting environment to askquestions from anti-doping experts.Just as importantly, the Program alsoensures athletes understand that weare working both for them and fordoping-free sport.”

The Program bases itself onproviding information to athletes andtheir entourage in an interactive way.The computer-based Anti-DopingQuiz serves as the cornerstone to theProgram’s activities. The Quiz wasinitially developed in English andFrench as a way to provide basic,up-to-date anti-doping information.

Realizing the best way to relate toathletes is in their mother-tongue,WADA has made a concerted effortto translate the Quiz in as manylanguages as possible. Today, withthe support of stakeholders, the Anti-

Doping Quiz is now available in 20different languages, giving it a world-wide reach.

“The best way to truly reach andinform athletes is to either speak theirlanguages or have informationtranslated in their languages,” notesStacy Spletzer-Jegen. “Every eventwe attend has this philosophy as ourtop priority.”

Involving international anti-dopingexperts in Outreach Missions has

allowed WADA’s messages to becommunicated in the languages ofthe world and has proven to be a keyfactor to the success and growth ofthe Program.

“Keeping the ‘W’ in WADA is crucial.Therefore we recruit anti-dopingexperts from around the world toserve on Outreach Teams that reflectthe countries involved in eachevent,” says David Howman. “TheAthlete Outreach Program continuesto provide an excellent avenue toinvolve stakeholders while helping to build relationships and exchangeprogram ideas within the worldwideanti-doping community.”

Reaching out to Athletes

5 play true - issue 1 - 2009

WADA also involves retired athleteambassadors within the Program,realizing that athletes relate best toother athletes. Members of WADA’sAthlete Committee, as well asmembers of the International

Olympic Committee’s (IOC) AthleteCommission, have actively supportedthe Program with their involvement.

“I support the Athlete OutreachProgram whenever I have theopportunity,” says WADA and IOCAthlete Committee Member andthree-time Olympic swimmer, RaniaElwani (pictured above). “There isnothing better than giving back to the sporting community while also >>

A Commitment to Raising Awareness:

The AthleteOutreach ModelIn 2006, the success of WADA’s Athlete Outreach Program led to its evolution and growth through the creation of theAthlete Outreach Model (Model).Thanks to the Model, there isnow a way for stakeholders to utilize WADA’s experience andtools in order to create their own Athlete Outreach Programs.Today more than 50 organizations are signed up to the Model,using the different templates, informational resources, and theAnti-Doping Quiz, as well as WADA’s Partnership Logo.

The Organizing Committee for the Vancouver 2010 Olympicand Paralympic Winter Games (VANOC) is one such organizationusing the Model. VANOC is the first Organizing Committee toproactively make Outreach a priority. VANOC has taken itsAthlete Outreach Program to almost every test event in the lead-up to the 2010 Olympic and Paralympic Games, with muchsuccess (see also the VANOC article on page 11). VANOC’sinitiative is a legacy WADA hopes others will follow in the future.

By adopting the Model, Anti-Doping Organizations, NationalOlympic Committees, International Federations, NationalFederations and other interested organizations can easily and efficiently deliver Athlete Outreach in their own country or within their own sport.

And the best part? WADA offers it at no cost to stakeholders.

(continued on page 10)

Reaching out to Athletes

Members of the WADA Beijing Olympic Athlete Outreach Team

When and where WADA’s Athlete Outreach efforts have engaged athletes on anti-doping issues since the Program’s inception in 2001.

OutreachGlobal

Reaching out to Athletes

8play true - issue 1 - 2009

“Everyone has a role to play in raising awareness about the anti-doping issue. The Athlete Outreach Model, with its tools, templates and guidance, can help any stakeholder implement its own programs at a relatively low cost with great results.”

10play true - issue 1 - 2009

Reaching out to Athletes

helping a generation of athletesunderstand the anti-doping issue and their responsibilities.”

WADA and IOC Athlete CommitteeMember and Olympic gold medalistin cross-country skiing, Beckie Scottrealizes that athlete leadership is acrucial element in ensuring theathlete’s voice is both heard andunderstood. “I really believe thatathletes have to be the catalyst forchange and be the ones who say,‘Enough is enough.’ The AthleteOutreach Program provides animportant bridge to ensure athletesare able to make informed choiceswhile also feeling like they are part of the solution.”

In 2006, the success of WADA’sAthlete Outreach Program led to itsevolution in looking for avenues toreach an even bigger audience. TheAthlete Outreach Model (Model) waslaunched as a way to provide thesporting community with new toolsin the fight against doping.

The Model is both comprehensiveand turn-key, offering all of theelements needed to start an AthleteOutreach Program, including theAnti-Doping Quiz, templates forbanners, anti-doping educationalpublications, and prizes for athletes.Developed for customization, themodular design allows stakeholdersto pick and choose the elements thatbest fit their needs and resources.Stakeholders can co-brand theirmaterials with their logo and WADA’sPartnership Logo. To help ensuresuccess, the Model also comes witha “How To” Guide.

By adopting the Model, NationalAnti-Doping Organizations, NationalOlympic Committees, InternationalFederations, National Federationsand other interested organizationscan easily and efficiently deliver anAthlete Outreach Program in their owncountry or within their own sport.

The greatest legacy of having anti-doping experts involved withWADA’s Athlete Outreach Program is inspiring them to adopt the AthleteOutreach Model. Currently, the Modelis being implemented by more than50 organizations, all of which areusing some aspects of the Model intheir Outreach activities.

“Everyone has a role to play in raisingawareness about the anti-dopingissue,” says WADA’s Director GeneralDavid Howman. “The Athlete OutreachModel, with its tools, templates andguidance, can help any stakeholderimplement its own programs at arelatively low cost with great results.”

WADA will continue to prioritize itsAthlete Outreach Program to ensurethat the sporting community aroundthe world has the right tools in thefight against doping.

For more information aboutWADA’s Athlete OutreachProgram, as well as how tosign up to the AthleteOutreach Model and the Anti-Doping Quiz Link Program,visit the “Athlete Outreach”section of WADA’s Web siteat www.wada-ama.org

11 play true - issue 1 - 2009

The Vancouver

2010 Commitment

Reaching out to Athletes

By Matthew Fedoruk, Manager, Anti-Doping Operations, VANOC

Outreach Program. Using the WADAModel, VANOC developed anOutreach Program, worked withnumerous Winter International SportFederations and showcased theirProgram at the majority of VANOCtest events throughout the winter2008/2009 season. VANOC also

plans to showcase the OutreachProgram at the Canadian Associationof Sport Medicine conference inVancouver in June and at the icehockey test event in September.

“The Program was a remarkablesuccess, with athletes from bothOlympic and Paralympic sportsinteracting with VANOC staff,completing the WADA Quiz and leaving with education

Team, trust, excellence, sustainability,creativity. These are the core valuesof the Organizing Committee for theVancouver 2010 Olympic andParalympic Winter Games (VANOC).Using these values as a foundation,VANOC is focused on the delivery ofa state-of-the-art anti-doping program.

One main pillar of the VANOCprogram is detection and deterrencethrough increased urine and bloodtesting, cooperation with law enforce-ment and the development of a localWADA accredited satellite laboratory.

The second pillar is anti-dopingeducation. In this area, VANOC is the first Organizing Committee of the Olympic Games to partner withWADA and implement an Athlete

and information material,” saidJeremy Luke, VANOC’s Director ofAnti-Doping. “Perhaps what wasmost notable, was the interest inanti-doping of athlete supportpersonnel—team doctors andcoaches—many of whom wanted to learn more about anti-doping atthe 2010 Games throughout thesetest events.”

VANOC’s Outreach initiatives havealso extended to numerous othersettings such as VANOC staff events,Doping Control Officer and Chaperonetraining workshops, Association ofNational Anti-Doping Organizations(ANADO) conference, and Chef deMission seminars for both theOlympics and Paralympics.

By engaging hundreds of athletesand sport support personnel throughOutreach, we have been able to shareour commitment and enthusiasm foranti-doping awareness, fair play anddoping-free sport. As the worldprepares for the 2010 Winter Games,VANOC has been very proud to workwith WADA to make our program themost comprehensive in the history of the Winter Games.

“The Program was a remarkable success, with athletes from both Olympic and Paralympic sports interacting with VANOC staff, completing the WADA Quiz and leaving with education and information material.”

12play true - issue 1 - 2009

Answer: True. w

2 31Question: Athletes are ultimately responsible for what they swallow,inject or apply to their body.

Explanation: All athletes need to be proactive in asking questions sothey don’t jeopardize their sporting careers. If you have a question —ASK! If you cannot be 100% sure of the ingredients or don’t know thestatus of a substance — DON’T TAKE IT!

Answer: True. w

1 32Question: A coach or doctor assisting or encouraging an athlete to takeprohibited substances can be sanctioned if that athlete tests positive.

Explanation: Encouraging or assisting athletes to use prohibitedsubstances or methods is considered a serious doping violation, and a sanction will be imposed under the World Anti-Doping Code.

Answer: False. w

21 3Question: An athlete can refuse to submit to doping control if he/sheis too busy.

Explanation: Refusing to submit to doping control can carry the samesanction as a positive test. If an athlete refuses to take a test whennotified, he/she must provide an explanation for the refusal on theNotification Form and inform his/her governing body as soon as possible.

WADA’s Anti-Doping Quiz ismore than just a tool to test anathlete’s knowledge. Used withinthe Athlete Outreach Program,the Quiz is a key element increating a fun and engagingenvironment. Currently availablein 20 different languages, theQuiz offers relevant and up-to-date anti-doping information.During an Outreach Event,athletes are encouraged to playthe Quiz where 10 questions arerandomly selected from a poolof 45. Athletes that get acertain number of correctanswers are rewarded for theirefforts with a prize. Examples of questions include:

WADA has devoted considerable resources to the development of this computer game. It is now beingused by stakeholders who can co-brand it and use it within their Outreach activities, or can sign up tothe Anti-Doping Quiz Link Program, both at no cost. The Link Program allows stakeholders to put the Anti-Doping Quiz on their organizations’ Web sites, giving athletes and members of the athlete entouragevisiting these sites a fun and interactive way to learn more about anti-doping. Stakeholders can add the Anti-Doping Quiz on their Web sites by following a few easy steps to select, from several options,the Anti-Doping Quiz “Web Sticker” they prefer, and the Quiz becomes part of their Web site in thesame way it is a part of WADA’s.

To date, more than 100 organizations have signed up to WADA’s Anti-Doping Quiz Link Program.

The

“QUIZ”http://quiz.wada-ama.org

Partner Profile

Croatian Anti-Doping Agency:

Reaching Athletes in Partnership with WADAThe fight against doping in sport has been progressing at the global and national level for years. The Republic of Croatia has been involved in the fight against doping for over 15 years, and has played an active role in the anti-doping movement within the Council of Europe and monitoring groups.

On July 6, 2007, the Croatian Parliament ratified the UNESCO International Convention against Dopingin Sport. At the beginning of 2007, together withinternational efforts in the field of anti-doping in sport,the Croatian Government made a decision to establishthe Croatian Anti-Doping Agency (CROADA). InOctober 2007, CROADA signed an agreementaccepting the World Anti-Doping Code (Code) andsigned up to use ADAMS (WADA’s Anti-DopingAdministration & Management System).

CROADA’s activities range from the systematicmonitoring and coordination of governmental and non-governmental organizations in the fight against dopingin sport in Croatia; to proposing and implementingnational measures for fighting doping; implementingand integrating the rules and guidelines outlined in the Convention, the Code, the rules of the variousInternational Federations and the International OlympicCommittee (IOC); organizing and implementing a doping control and results management program; as well as activities related to education, training,scientific research and international exchanges.

While CROADA falls under the Ministry of Science,Education and Sports, the Agency cooperates closelywith several other ministries and governmentaldepartments, including the Ministry of the Interior, theMinistry of Foreign Affairs and European Integrations,the Ministry of Health and Social Welfare, the Ministryof Culture (UNESCO Department), and the Departmentfor Fighting Narcotics Abuse, as well as the Agency forMedicinal Products and Medical Devices.

CROADA also works with several non-governmentalorganizations, including the Croatian Olympic andParalympic Committees, National Sport Federations and sport clubs.

By Snjezana Karlo, Head of International Affairs, CROADA

13

14play true - issue 1 - 2009

CROADA has six full-time employees and now 30 Doping Control Officers (DCOs; mainly part-time),most of them former athletes. Our DCOs were trainedfor all types of doping control—in- and out-of-competitiontesting, urine and blood sample collection. CROADArecently served as the sample collection authorityduring the Under-23 Judo European Championships(November 2008), the Swimming European Champion-ships (December 2008) and the Men’s Handball WorldChampionships (January 2009). The Agency alsocollaborated with a number of International Federationsin collecting out-of-competition samples from athletesin their individual registered testing pools.

Reaching Athletes through the Outreach Program

After consulting the information posted on WADA’sWeb site about the Athlete Outreach Program (AOP)and the Athlete Outreach Model, CROADA decided toimplement WADA’s Athlete Outreach Model at sportsevents in Croatia.

CROADA’s AOP was launched during the EuropeanShort Course Swimming Championships held in Rijekain December 2008. It was repeated during the HandballWorld Championships held in Croatia in January 2009.At both events the AOP attracted many athletes. TheAOP Centers were strategically located so athletes andteam officials could easily reach them.

The AOP was very popular with the athletes. CROADA’steams were well informed about respective sports andathletes and made substantial efforts to allure as manyathletes to the Centers as possible. The team membersapproached many athletes individually, asking themquestions about their teams or their competitions.Basically we showed them that we care about themand their sport. Athletes instantly became interested inour work and the AOP. The attendance was very high,with both world class athletes and young athletes whowere making their first steps on the international scene.

Our main goal was to attract as many athletes aspossible to the AOP Centers. We hosted several famousworld-class athletes and, with their permission, wetook their pictures, sending a clear message to youngathletes—“We do not want doping in our sport.”

CROADA translated WADA’s Anti-Doping Quiz intoCroatian and, in cooperation with WADA, we intend to use it at domestic competitions and internationalevents in Croatia, hoping to reach as many athletes as possible.

Damir Erceg, MD, M.Sc., Director

Vesna Barisic, Head of Information Unit

Petra Bodalec, Educational Manager

Marija Culjak, Secretary

Snjezana Karlo, Head of International Affairs

Damir Marunic, Administrator

CROADA Team Members

Snjezana Karlo, Petra Bodalec, Damir Erceg, Vesna Barisic, Damir Marunic, Marija Culjak

Partner Profile

Hard Work is theKey

15 play true - issue 1 - 2009

Former world number one professional tennis player Lindsay Davenport won a gold medal at the 1996 Olympic Games in Atlanta and then went on to win three GrandSlam tournaments, including the U.S. Open in 1998, Wimbledon in 1999, and theAustralian Open in 2000. She is one of the greatest female tennis players of hergeneration and was twice named WTA Player of the Year. Nominated by the United StatesOlympic Committee, she is the first tennis player to serve on WADA’s Athlete Committee.

Athlete Profile

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Born in 1976 in Palos Verdes,California, Lindsay Davenport startedplaying tennis at the age of 5 andwent on to play in her first professionaltennis match at age 16. She soonfollowed in the footsteps of herfather—an Olympic volleyball playerat the 1968 Games in Mexico—toachieve sporting success.

Today, Lindsay is living a balancedexistence. Married and mother of ayoung son with another on the way,she is taking her turn in the tenniscommentator’s booth and has notruled out a comeback to the WTATour down the road.

In this interview with Play True, shespeaks about her life as a champion,the importance of doping-free sport,and the responsibilities of top eliteathletes regarding whereaboutsrequirements.

You come from a sporty family and your father is an Olympian. Who inspired you as a child to beinvolved in sport and achieve all that you have achieved?

My parents were very adamant intheir belief that I had to do somesport after school everyday. If I didnot want to play tennis, then I had tochoose another sport. I feel incrediblyfortunate that even at that time (theearly 80s) my parents believed inathletics for girls and believed sportwas a great way to go.

As a professional athlete, youcompeted on the WTA Tour. How did the Olympic Games compare?

Being a part of the Olympics is alwayssuch an honour. I remember being 8 years old when the Olympics werein my hometown of Los Angeles, andboth my parents worked for thevolleyball event. We had the Olympicson all day and night and I was socurious to see what it was all about.Opening ceremonies, preliminaryevents, medals, closing ceremonies…I never actually thought I would be

lucky enough to ever compete inone, let alone win a gold medal. Itwas a dream of mine. I am always a bit star struck when at the Olympicsor in the village. It is so humbling tobe around such amazing athletes.

What are your expectations forWADA’s Athlete Committee? And what do you want to bring to the Committee?

I was so excited when I wasapproached about the AthleteCommittee. I have always stronglybelieved that drugs have absolutelyno place in sports, including mysport of tennis. I hope that I can be a big help.

Both in-competition and out-of-competition testing is necessary forelite athletes who want to competeon a level playing field. Do you haveany insight or words of wisdomabout doping control to give toathletes competing today?

I have always supported out-of-competition testing. It is imperative tothe integrity of all sports. As an athlete,you have to be aware that it is justpart of the job and to be as willing to cooperate as you can.

What do you think about thewhereabouts rule under whichathletes have to provide one houreach day to be available for testing?

It is a very bold initiative. As anathlete who competes in a worldwideindividual sport, I see the drawbacks

and the difficulties in keeping to a set schedule, but it is very importantto keep all of our sports clean and tohave athletes take their responsibilitiesin staying clean and being available.

What role do you believe bothcurrent and retired athletes shouldplay in the anti-doping movement?

They should play a huge role.Unfortunately doping has become a bigger and bigger issue every yearand we have to find ways to stop itand make sport a level playing fieldfor all competitors. However anathlete can contribute is huge.

The IOC and WADA are puttingincreasing emphasis on youth and a future generation of champions.What words of advice would yougive young athletes aiming tocompete at the top of their sport,about training, hard work andcompetitive values?

Hard work is the key, not cheating.

What is keeping you busy duringyour second pregnancy?

My second pregnancy has been a bitmore difficult than the first one, butthings are going great and we areseeing the finish line. My son, who is 23 months old, has taken centerstage and it has been an incredibletime with him. I have pretty muchbeen home (with a few exceptions)with him and taking it easy.

“I have always supported out-of-competition testing. It is imperativeto the integrity of all sports. As anathlete, you have to be aware that itis just part of the job and to be aswilling to cooperate as you can.”

Photos: USTA/Ron Angle

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RADO Update

WADA’s Anti-Doping Development Programcontinues to make significant progress inassisting countries develop anti-doping programsin compliance with the World Anti-Doping Code.Over the past four years, WADA has been able towork closely with 122 countries thanks to theestablishment of 15 independent Regional Anti-Doping Organizations (RADOs). The concept ofbringing together countries that are similar interms of sociolinguistic background and geographicproximity has proven to be successful at reducingthe amount of resources needed to developtesting and education programs, while increasinggeneral awareness of anti-doping issues.

RADOs fulfill different roles for each of the countriesinvolved, ranging from the coordination of samplecollection, management of results, appeals, therapeuticuse exemption (TUE) approvals, and the disseminationof education and information materials. This being said,all RADOs follow a set of common principles, including:

1. Governance: In all cases, the RADOs are run and operated locally. Each RADO is comprised of a Board, whose members are endorsed by both the respective government and National Olympic Committee.

2. Development and Training: All RADOs have concentrated on the need to further develop

expertise in their regions and have focused on training experts for sample collection, results management, TUEs and appeals. Additional training has been conducted, in most regions, to assist with the development and delivery of education activities.

3. Sustainability: Each RADO has put in place a sustainability plan with the goal of relying less on external assistance and placing more emphasison partnerships and knowledge sharing.

4. Partnerships: From the beginning, the RADOs have recognized the need to establish partnershipsto further advance their anti-doping programs. International Federations, such as the InternationalAssociation of Athletics Federations (IAAF), the International Rugby Board (IRB), and the International Cricket Council (ICC), have worked with the RADOs to coordinate sample collection and disseminate anti-doping information. Such partnerships have enabled the RADOs to further gain practical experience while establishing a direct link with athletes in their respective regions. The RADOs have also maintained close cooperationwith well-established National Anti-Doping Organizations (NADOs) that have provided assistance in their development. The NADOs from Norway, Australia, Canada, Finland, Japan, New Zealand, South Africa, Switzerland, the United Kingdom and the United States have been very

WADA’s Anti-Doping Development Program Continues to Expand

DCO training, Gulf States and Yemen RADO, Kuwait

Doping Control Officer (DCO) training, Africa Zone II & III RADO,Guinea

DCO training and Board meeting, Africa Zone IV RADO, Gabon

RADO Update

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supportive of the RADO Program. RADOs have also benefited greatly from the support of continental organizations, including the Association of National Olympic Committees of Africa (ANOCA), the Olympic Council of Asia (OCA), the Oceania National Olympic Committees (ONOC), and the Supreme Council for Sport in Africa (SCSA).

CONFEJES

WADA is very pleased to have signed a partnershipagreement with the Conférence des Ministres de laJeunesse et des Sports des États et Gouvernementsayant le français en partage (CONFEJES) to supportFrench-speaking African countries with the developmentof their anti-doping programs. CONFEJES has alsoprovided a grant which can be used by French-speakingAfrican RADOs and individual countries to furtherdevelop education initiatives. WADA is confident thatsuch support will go a long way in promoting doping-free sport in Africa.

Commonwealth Secretariat

WADA’s partnership with the Commonwealth Secretariat,which was undertaken to assist with four CommonwealthRADOs including Oceania, the Caribbean, Africa Zone Vand Africa Zone VI, will soon come to an end. Over thepast several years, the Commonwealth Secretariat hasdirectly employed the administrators in each of theseRADOs while providing annual travel and education

grants. This funding has been instrumental in assistingthese RADOs to establish themselves, while allowingthem to develop education initiatives for athletes and youth.

The support from the Commonwealth Secretariat forthese RADOs will cease as of November 2009 due to a change in its Strategic Plan. WADA would like tothank the Commonwealth Secretariat for their supportover the past several years and looks forward to workingwith new partners that may have an interest in furtherincreasing the success of each of these RADOs.

NADO Development

In addition to the work done with RADOs, WADA hasbeen working with a number of individual countriesthat require assistance in developing anti-dopingprograms, including India, Jamaica, South Korea,Nigeria, and Russia. In each case, WADA has reviewedthe structure of the NADO and has made formalrecommendations to assist them in their development.In some cases, the recommendations involved thecountry partnering with well-established NADOs toexpedite the development process.

WADA continues to see anti-doping development asone of its major activities in promoting a level playingfield around the world. The Agency has been workingclosely with stakeholders to make these programs areality and thanks those who have supported its Anti-Doping Development Program.

DCO training, Gulf States and Yemen RADO, Kuwait

Board meeting and education training, Oceania RADO, Vanuatu

Board meeting, Oceania RADO,Vanuatu

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New Publishing PartnershipWADA and Chooseco Develop Anti-Doping Titles for ChildrenWADA has partnered with Chooseco,the publishers of the Choose Your OwnAdventure series of children’s books,based in Vermont, USA, to publish twoanti-doping and sport values themedbooks which will be available inJune 2009 in English and French.

The Choose Your Own Adventureseries engages the reader withchoices about where the story should go and how it should end.The books put the reader in theposition to make choices resulting in multiple endings.

In Track Star, you are the maincharacter, a talented young runnerwho believes that your only shot at a university education is throughan athletic scholarship. As thepressure mounts, you questionwhether cutting corners usingperformance-enhancing substancesor supplements would be worth therisk. As you seek advice from coaches,teammates, friends and even yourparents, you are brought downdifferent paths.

In Always Picked Last, you are ayoung elf who is always picked last.Many adventures await you whenyour dad suggests that you gainconfidence by being good atsomething that no one else does.Confronting humans in the “UpperWorld,” accepting the help of a

friendly troll, trying out magic andrainbow surfing—which path willfinally have you picked first andwhich will leave you feeling like “the biggest loser of all elf history?”

“Anti-doping is not only about eliteathletes. It is about kids and helpingchildren make the right choices whenfaced with decisions that challengewhat they know to be right or wrong,”says WADA’s President John Fahey. “If children have the knowledge ofthe harm that can be done to theirhealth, if they understand how theirlives can de destroyed by takingthese performance-enhancingsubstances, there is a good chancethat they will turn their backs on thetemptation. The Choose Your OwnAdventure books allow kids toexplore different paths, seeing the

outcomes of their choices, withoutsuffering the real-life consequencesof their decisions.”

“When WADA asked if I wasinterested in writing a Choose YourOwn Adventure (CYOA) book on thesubject of doping, I almost shoutedYES!,” says R.A. Montgomery, authorand CEO of Chooseco. “That’s whatCYOA is all about—Making choices.Cheating and drugs in sport is a hugeissue involving health, honesty, powerand money. It has a negative effecton kids by setting a bad example.”

Youth Initiative

“Anti-doping is not only about eliteathletes. It is about kids and helpingchildren make the right choices whenfaced with decisions that challengewhat they know to be right or wrong.”

For more information on Track Starand Always Picked Last, pleasecontact WADA’s Education andProgram Development Department at [email protected].

WADA Committees

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While WADA is governed by a Foundation Board (theAgency’s supreme decision-making body) and anExecutive Committee (the ultimate policy-making body),both composed equally of representatives from the OlympicMovement and governments of the world, the Agencyregularly seeks and relies upon the expertise and experienceof its Standing Committee and Expert Group Members.

These volunteers, from around the world, provide guidanceand advice for WADA’s programs and activities. They areappointed pursuant to WADA’s Constitution, whichprovides that the membership of the Standing Committeesis to reflect, as best as possible, appropriate balancebetween public authorities and the sport movement, as well as regional, cultural and gender equity.

Each year, stakeholders are asked to nominatecandidates for the vacancies that are to becomeavailable for the following year (membership terms aregenerally for three years and therefore a rotation of one-third each year applies). WADA’s President and DirectorGeneral, along with the Chair of the respectiveCommittee, are then tasked with selecting appropriatepersons to fill the vacancies. Members of the ExpertGroups are appointed by the respective CommitteeChair. These are annual appointments.

The Members of the 2009 Standing Committees and Expert Groups are listed below.

WADA Standing Committees and Expert Groups for 2009

WADA’s Athlete Committee was established to represent the views and rights of athletes worldwide, while providing insight and oversight into athletes’roles and responsibilities relating to anti-doping. Its Members have a key role in helping WADA understand the challenges vulnerable athletes face and how WADA can best lead in developing strategies to not only detect doping, but also to deter and prevent it.

Athlete Committee

Vyacheslav FETISOV (Chair of the Committee)Chair of the Commission for Physical

Education, Sports and the Olympic Movement of the Russian Federation

Olympic and World Champion in ice hockeyRussian Federation

Claudia BOKEL Chairperson of the Athletes Committee

of the European Olympic CommitteesOlympic Silver Medalist and World

Champion in fencingGermany

Jacqui COOPER Deputy Chair of the Athletes Commission

of the Australian Olympic CommitteeWorld Champion in freestyle skiingAustralia

Lindsay DAVENPORT Olympic champion in tennisOwns 55 singles titles

and 37 doubles titlesFormer number 1 ranked playerUSA

Marcus DE FREIRE Technical Director of the Brazilian

Olympic CommitteeMember of the Athletes Commission

of the Sports Ministry of BrazilOlympic Medalist in volleyballBrazil

Stéphane DIAGANAMember of the Athletes Commission

of the International Association of Athletics Federations (IAAF)

World Champion in athleticsFrance

Rania ELWANIMember of the IOCMember of the IOC Athletes CommissionThree-time Olympian in swimmingEgypt

Meike EVERSTwo-time Olympic Champion in rowingTwo-time World ChampionChief Inspector, police departmentGermany

Sara FISCHERTwo-time Olympian in snowboardingChampion of five World CupsMedical studentSweden

Frank FREDERICKS Double Olympic Silver Medalist in athletics

(100m and 200m) in 1992 and 1996Two-time World ChampionChairman of the IOC Athlete CommissionNamibia

Anil KUMBLEFormer captain of the Indian Cricket TeamIndia’s highest wicket-taker

in test match cricketIndia

David MILLARWinner of three stages of

the 2007 Tour de France Served two-year sanction for EPO

following admission Professional cyclist and promoter

of anti-doping with UK Sport United Kingdom

Rosa MOTAMember of the Superior Council

of Sports of PortugalPortuguese ambassador for fair play

at the Council of EuropeOlympic and World Champion

in marathonPortugal

Katarzyna ROGOWIECWorld Champion

in Paralympic nordic skiingMember of the IPC Athlete CouncilPoland

Beckie SCOTTSpokesperson for "Sport for Life,"

an anti-tobacco and drug programMember of the IOCMember of the IOC Athletes CommissionOlympic Champion in cross-country skiingCanada

Yoko TANABEDirector of the Japan Anti-Doping AgencyOlympic and World Medalist in judoJapan

Yang YANGMember of the Athletes Committee of

the International Skating Union (ISU)Member of the Chinese Olympic CommitteeOlympic and World Champion

in short track speed skatingChina

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WADA Committees

The Finance and Administration Committee provides expert advice, recommendations and guidance to WADA’s Management and Executive Committee with respect to budget development, funding, and financial and administrative policy.

Craig REEDIE (Chair of the Committee)United Kingdom

Majed T. Al QATARNEHJordan

Patrick CHAMUNDAZambia

Robert DEVRIESNetherlands

Michael GOTTLIEB USA

Roberta INNAMORATIItaly

Tomas JOHANSSONSweden

Willi KALTSCHMITTGuatemala

Thierry SPRUNGERSwitzerland(Observer)

Finance and Administration Committee

The Education Committee provides expert advice, recommendations and guidance to WADA’s Management with respect to both short-term educationstrategies and activities, and longer-term approaches to WADA’s education programs. The Committee is also involved in the selection process of WADA-fundedsocial science research projects.

Gary LUNN (Chair of the Committee)Canada

Mahmoud ALI Kuwait

Chris BUTLERMonaco

Fernando CÁCERESUruguay

Marina CHIN BHATTMalaysia

Brehima COULIBALYMali

Charmaine CROOKSCanada

Robert DONOVANAustralia

Torben HOFFELDTDenmark

Sylvana MESTRESpain

Robin MITCHELLFiji

Anders SOLHEIMNorway

Patrick STALDERSwitzerland

Education Committee

The expert advice of the Health, Medical and Research Committee enables WADA to serve as a world leader on health, medical and research issues relatedto drug-free sport. Among many of the Committee’s activities are the monitoring of scientific developments in sport with the aim to safeguard doping-free sportpractice, as well as the overseeing of various Expert Groups in relation to the Prohibited List, therapeutic use exemptions, laboratory accreditation, and genedoping. The Committee also participates in the selection process of WADA-funded scientific research projects.

Arne LJUNGQVIST (Chair of the Committee)Sweden

Eduardo DE ROSE Brazil

Jiri DVORAKSwitzerland

Theodore FRIEDMANN USA

David GERRARD New Zealand

Kamal HADIDIJordan

Luis HORTA Portugal

M. JEGATHESANMalaysia

Per Wiik JOHANSENNorway

Ichiro KONO Japan

Jean-Claude MBANYA Cameroon

Timothy NOAKESSouth Africa

Toni PASCUALSpain

Babette PLUIM Netherlands

Patrick SCHAMASCH Switzerland

Gary WADLERUSA (Ex officio)

Fabio PIGOZZIItaly(Observer)

Health, Medical and Research Committee

WADA Committees

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The Prohibited List Expert Group is responsible for providing advice, recommendations and guidance to WADA on the overall publication, management and maintenance of its annual International Standard of the Prohibited List (the List of Prohibited Substances and Methods).

Gary WADLER (Reporter to Health, Medical andResearch Committee) USA

Richard BUDGETT United Kingdom

Georges LAGIERFrance

Michael PETROUCyprus

Andrew PIPE Canada

Joseph HANIG USA

Marilyn HUESTIS USA

Audrey KINAHAN Ireland

Martial SAUGYSwitzerland

Patrick SCHAMASCH France

Hidenori SUZUKI Japan

Prohibited List Expert Group

The TUE Expert Group ensures that the International Standard for Therapeutic Use Exemption (TUE) is maintained and revised as needed, in accordance with the World Anti-Doping Code, and provides guidance to WADA to facilitate its TUE responsibilities, including the process of review and appeal.

David GERRARD (Reporter to Health, Medical andResearch Committee) New Zealand

Katharina GRIMMSwitzerland

Peter JENOURE Switzerland

Anik SAX Luxembourg

Keun-Youl KIMKorea

Margo MOUNTJOYCanada

TUE Expert Group

The overall management of the accreditation and re-accreditation of anti-doping laboratories around the world is provided by the Laboratory Expert Group.This Group is also responsible for the maintenance of the International Standard for Laboratories and associated technical documents.

Luis HORTA (Reporter to Health, Medical andResearch Committee)Portugal

Larry BOWERS USA

Costas GEORGAKOPOULOSGreece

Rymantas KAZLAUSKAS Australia

John MILLERUnited Kingdom/France

Steven WESTWOODAustralia

Francesca ROSSIItaly

Wilhelm SCHANZERGermany

Alan SQUIRRELLAustralia

Laboratory Expert Group

The Gene Doping Expert Group gives direction to WADA in relation to the threat of gene doping by developing strategies to prevent and detect non-therapeuticmanipulation of gene/protein in sport. This Group assists in establishing policies in the area of gene transfer in sport and in selecting research projects orprograms in genomics and proteomics.

Theodore FRIEDMANN (Chair of the Expert Group)USA

Odile COHEN-HAGUENAUERFrance

John GEARHARTUSA

Douglas WALLACEUSA

Kurt ZINNUSA

Perikles SIMON Germany

Lee SWEENEYUSA

Gene Doping Expert Group

The Ethical Issues Review Expert Group provides expert ethical opinion, when required, often on short notice, through the review of urgent or contentiousethical issues that may arise in the fight against doping in sport, and develops and recommends ethically sound policy or suggestions to WADA’s Management as deemed appropriate by the Panel.

Thomas H. MURRAY (Chair of the Expert Group)USA

Sigmund LOLANDNorway

Bartha Maria KNOPPERSNetherlands/Canada

Margaret SOMERVILLEAustralia/Canada

Henk TEN HAVENetherlands

Ethical Issues Review Expert Group

Education Resources

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WADA Tool Kits

WADA first launched its series of Tool Kits, designed to provide stakeholders with materialto assist with their anti-doping education activities, in 2006. The original set of Tool Kitstargeted primary school teachers (Teacher’s Tool Kit), any person, either from sport oranti-doping, who would be called upon to deliver anti-doping education (Program Officer’sTool Kit), and those who are responsible for providing coach education (Coach’s Tool Kit).These Tool Kits have now undergone a makeover and new tools have been developed.

WADA’s Teacher’s Tool Kit is one of four Kits that the Agency providesto stakeholders.

Following feedback received fromstakeholders, coupled with therevisions to the World Anti-DopingCode (Code) which have madeeducation mandatory for allsignatories, WADA conducted areview of the existing material anddeveloped additional Tool Kits.

All Tool Kits are designed to beadapted and customized bystakeholders to suit their localcultures, conditions and availableresources. Accessible from the“Education” section of WADA’sWeb site, the Tool Kits areconsidered living instrumentsthat will evolve over time, asadditions and improvements are required.

Coach’s Tool KitThe purpose of the Coach’s ToolKit is to provide Anti-DopingOrganizations, coachingassociations and universitieswith material that can beintegrated directly into existingcoach education curricula orused as a stand-alone workshop.

First launched in 2006, WADA’sCoach’s Tool Kit has undergonea major overhaul. Originallytargeted at elite level coaches,the Tool Kit has been stream-lined and simplified whileincluding additional material forthose coaching at a youth orrecreational level.

The elite coach section nowprovides essential anti-dopinginformation for coaches presentedthrough case studies, as well asactivities that encourage coachesto consider their decision-makingprocess when presented withethical dilemmas.

Although the youth coach sectionof the Tool Kit presents a basicoverview of anti-doping topics,a strong emphasis is placed onthe role values play in shapingdecision-making. The focus ofthe workshop is to take coaches

through a series of activitiesthat they can then replicate withtheir young athletes.

Doping Control Officer Training Tool KitIn order to assist Anti-DopingOrganizations with the trainingof Doping Control Officers(DCOs), WADA has developedthe DCO Training Tool Kit,which outlines the theoreticalbackground and practical skills necessary to meet allrequirements of the Code,the International Standard forTesting (IST) and the Guidelinesfor Urine Sample Collection.

The Tool Kit contains material toassist with the facilitation of aDCO training workshop, includingdetails on all aspects of thedoping control process, apresentation and practical andtheoretical evaluation tools, as wellas a manual for the trained DCOs.

Program Officer’s Tool KitThe content of the ProgramOfficer’s Tool Kit has been revisedto reflect changes to the Codeand International Standard forTesting. The Tool Kit has alsobeen reorganized to ensure easeof use by stakeholders. Thepurpose of this Tool Kit is tooffer anyone who is called uponto provide anti-doping educationwith a collection of PowerPointpresentations and factsheets,on such topics as:

• an introduction to WADA,the Code and the major players in anti-doping;

• an overview of the World Anti-Doping Program, targeting sport administrators;

• athlete rights and responsibilities as they relate to doping control;

• an overview of the doping control procedures; and

• the ethical issues and health consequences of doping.

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Sport Physician’s Tool KitIn response to requests fromstakeholders, WADA iscollaborating with various anti-doping and medical experts tocreate a Tool Kit targeting sportphysicians. Similar in structureand approach to the ProgramOfficer’s Tool Kit, the SportPhysician Tool Kit, which will beavailable late 2009, will includea series of presentations anddocuments that can not only beused to provide physicians withinformation on a variety ofanti-doping topics, but can alsobe used by physicians toeducate others.

Teacher’s Tool KitThe content of the Teacher’sTool Kit has been expanded toinclude material to assist teachersat the secondary school level(ages 13-16) introducing anti-doping messages to theirstudents. While the materialtargeting younger studentsfocuses on sport values andcontextualizes doping as cheatingand an act contrary to thesevalues, the material targetingteenagers looks at doping froman ethical and healthconsequences perspective.

The lesson plans and activityideas included in the Teacher’sTool Kit are intended to provideteachers with new topics orthemes for the life-long learningskills they are trying to promotewith their students.

WADA has launched a pilot projectworking with the Ministries ofEducation of Mexico andSingapore, and is in discussionwith the Ministries of Educationof Argentina, Oman and Uganda,with the goal of developing amodel for implementing materialfrom the Teacher’s Tool Kit at a Ministry level.

Education Resources

WADA recruited two newdirectors in the past few months. WADA Hires New Directors

Kelly Fairweather’s and Julie Masse’s biographiescan be found in the “Governance” section of WADA’sWeb site at www.wada-ama.org.

Julie Masse joined WADA’sMontreal Headquarters inDecember 2008, as the Agency’sCommunications Director. Shehas twenty years of experienceworking in communications at both the public and private(mainly at BombardierTransportation) sectors.

In January 2009, KellyFairweather took his newposition as Director of WADA’sEuropean Regional Office andInternational FederationRelations, based in Lausanne.Prior to joining WADA, KellyFairweather worked as the CEOof the Stellenbosch UniversitySports Performance Institute inSouth Africa and as the Directorof Sports of the InternationalOlympic Committee.

Julie Masse Kelly Fairweather

WADA Updates

Meeting the Media in LausanneWADA held its Fourth Media Symposium on February 24 in Lausanne, Switzerland.

This Symposium was once again a successful one, with 63 participantsfrom 13 countries. In addition to journalists from 10 countries,nine International Sport Federations, three National Anti-DopingOrganizations, one National Sport Confederation and the InternationalOlympic Committee were represented, mainly through members of their Communications Teams.

This Symposium was an excellent opportunity for participants to hear from, and ask questions of, WADA’s President John Fahey (pictured),Director General David Howman and Medical Director Dr. Alain Garnier.The three provided updates about the Agency’s work and mission,as well as the advances and the challenges of the fight against doping in sport.

The “State of Anti-Doping” address given by WADA’s President, as wellas the other presentations given during the Symposium, are availablein the “Resources for the Media” section of WADA’s Web site.

New Functionalities for In an effort to further enhance the practicality and user-friendliness of its Anti-Doping Administration and Management System (ADAMS),WADA has now established a formalized, permanent, consultationprocess. Athletes, anti-doping organizations, laboratories and other ADAMS users are encouraged to provide feedback in the interest of the widest possible spectrum of users. Thisconsultation will supplement the daily contacts WADA has with ADAMS users worldwide.

ADAMS is a Web-based database management system that simplifies the daily activities of stakeholders andathletes involved in the anti-doping process—from athletesproviding whereabouts information, to Anti-DopingOrganizations ordering tests, to laboratories reporting results,to Anti-Doping Organizations managing results.

ADAMS is currently used by approximately 20,000 eliteathletes around the world, close to 60 International SportFederations, more than 40 National Anti-Doping Organizationsand all 34 WADA accredited laboratories.

In addition, a new module of ADAMS for the management of therapeutic use exemptions (TUEs) for asthma was launched in March. This module reflects the revised International Standardfor TUE that went into effect on January 1, 2009.

Athletes can now use ADAMS to create and submit an application for TUE for asthma. They can do it themselves, through their custodianorganization or their asthma doctor.

More information about ADAMS, including a Q&A clarifying key points aboutthe system, can be found in the “ADAMS” section of WADA’s Web site.

ADAMS is a Web-based database management system that simplifies the daily activities of all stakeholders and athletes involved in the anti-doping system.

WADA has produced a promotional video on ADAMS.

The video, posted on WADA’s Web site, features a number of athletes and sports administratorsspeaking about some of the key elements of the system. It is available in English and French.

WADA’s stakeholders wishing to receive a free, high resolution, copy of the video can make their request to [email protected]. General inquiries concerning ADAMS can be directed to [email protected]

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ADAMS Promotional Video

WADA Updates

WADA Publishes the Fifth Edition of its Athlete Guide

This booklet, available in English, French and Spanish,highlights athletes’ rights and responsibilities relating to thedoping control process. It also provides athletes with anoverview of the World Anti-Doping Code (Code) and of thevarious players involved in the fight against doping in sportunder the Code. The Athlete Guide was updated to reflectrevisions to the Code and the International Standards whichwent into force on January 1, 2009.

The updated Athlete Guide and the 2009 WADA ProhibitedList, also available in these three languages, can bedownloaded from the “Resources for the Athletes” section of WADA’s Web site.

On April 21–22, WADA held its Sixth Annual Symposiumfor Anti-Doping Organizations, in Lausanne, Switzerland.The event hosted 225 delegates from National Anti-DopingOrganizations, International Sport Federations, as well asother Anti-Doping Organizations.

During these two days, participants sought to collectivelyassess the current state of affairs in anti-doping, and

review what additional tools and approaches may be available or need to be developed following themost recent revisions to the World Anti-Doping Code.

The Symposium included presentations from anumber of active Anti-Doping Organizations withunique experiences in new and emerging areas ofanti-doping. Presentations were followed by paneldiscussions, which engaged participants indiscussions on the effectiveness of current anti-doping strategies and what fresh approaches andmethodologies might be integrated into renewedquality anti-doping programs.

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WADA Updates

Successful WADA Symposium for Anti-Doping Organizations

Updated Athlete Guide Now Available

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WADA Updates

More than 110 Ratificationsfor UNESCO ConventionMore than 110 out of the 193UNESCO Member States have nowratified the International Conventionagainst Doping in Sport (Convention)—the first universal treaty againstdoping in sport.

The UNESCO Convention, whichwent into force in February 2007, is the practical instrument by whichgovernments formalize theircommitment to the fight againstdoping. Given that many governmentscannot be bound by a non-govern-mental document such as the WorldAnti-Doping Code (the documentharmonizing anti-doping rules in allsports and countries), the Conventionpermits governments to align theirdomestic policies with the Code, thusharmonizing the rules governing anti-doping in sport and public legislation.

WADA is in regular contact withUNESCO and those governmentsthat have yet to ratify the Conventionin order to facilitate and encourageits rapid ratification.

UNESCO will hold its second Con-ference of Parties at its Paris head-quarters on October 26-28, 2009.

On this occasion, among othermatters, UNESCO will discussmonitoring of the compliance to theConvention and the use of itsVoluntary Fund for the Elimination of Doping in Sport. Under Article 29of the Convention, WADA’s role is toact as an advisory organization to theConference of Parties.

The 2009 World Anti-Doping Code,which went into effect on January 1of this year, states that the InternationalOlympic Committee will only acceptbids for the Olympic Games fromcountries where the government hasratified the Convention and where the National Olympic Committee(NOC), National ParalympicCommittee (NPC) and National Anti-Doping Organization (NADO)are in compliance with the Code.The revised Code also calls onInternational Sport Federations andMajor Games Organizers, starting onJanuary 1, 2010, to do everythingpossible to only award WorldChampionships and Major Games to countries where the governmenthas ratified the Convention andwhere the NOC, NPC and NADO are in compliance with the Code.

In March, WADA issued separatecalls for proposals for its 2009Scientific Research and SocialScience Research Grant Programs.

WADA is committed to increasingthe volume of research dedicated to developing new and improveddetection methods for performance-enhancing substances and methods.Since 2001, the Agency hascommitted more than US$44 millionto scientific research. Scientistsinterested in submitting researchprojects can submit their applicationsby May 15. Detailed information canbe found in the “Science & Medicine”section of WADA’s Web site.

WADA’s Social Science ResearchGrant Program encourages researchin social science in order to obtaininformation that will enable moreefficient doping prevention strategies.Within the priorities of the 2009Program, WADA will favor projectsthat help understand anti-dopingissues as they relate to youth. Thedeadline for submissions for thisyear’s program is July 10.

More information can be found inthe “Education” section of WADA’sWeb site.

2009 Scientific and Social ScienceResearch GrantsWADA Issues Call for Proposals

The Headquarters of the United Nations Educational, Scientific and Cultural Organization (UNESCO) in Paris, France. Photo: Matthias Ripp

29 play true - issue 1 - 2009

WADA Calendar

WADA Program Calendar. For the most current updates, visit www.wada-ama.org

WADA THINK TANK SEMINAR

WADA, with the assistance of the Government of Norway and Anti-Doping Norway, will hold a seminar to look at the progress being made in the fight against doping in sport as a result of WADA’s establishment 10 years ago.The seminar will be attended by WADA’s Executive Committee members.June 22–23 Oslo, Norway

ATHLETE OUTREACH

WADA’s Athlete Outreach Program raises awareness and encourages doping-free sport through direct interactionwith athletes at major sporting events worldwide. June 1–6 Games of the Small States of Europe Cyprus

June 26–July 5 Mediterranean Games Pescara, Italy

July 16–26 World Games Kaohsiung, Chinese Taipei

INDEPENDENT OBSERVERS

The Independent Observer (IO) Program helps enhance athlete and public confidence at major events by randomlymonitoring, auditing and reporting on all phases of the doping control and results management processes. June 1–6 Games of the Small States of Europe Cyprus

June 26–July 5 Mediterranean Games Pescara, Italy

July 16–26 World Games Kaohsiung, Chinese Taipei

September 27–October 6 Francophone Games Beirut, Lebanon

ANTI-DOPING PROGRAM DEVELOPMENT

WADA works with stakeholders to facilitate the establishment of strong anti-doping programs in sports and regionsthroughout the world. The following are meetings of various development programs, including those of RegionalAnti-Doping Organizations (RADOs).May 13–14 Oceania RADO Board Meeting Tonga

May 22–24 Gulf States & Yemen RADO Board Meeting & DCO Training Saudi Arabia

May 23–24 Caribbean RADO Board Meeting Barbados

May 27–28 Africa Zone II & III RADO Board Meeting Niger

May 29–30 West Asia RADO Board Meeting & Education Session Syria

May 30–31 Africa Zone I RADO Board Meeting & DCO Training Morocco

June 1–2 Eastern Europe RADO Board Meeting & Education Session Georgia

June 9–12 Indian Ocean RADO Board Meeting & DCO Training Seychelles

September (Date TBC) Central Asia RADO Board Meeting & Education Session Turkmenistan

ADAMS TRAINING

ADAMS (Anti-Doping Administration & Management System) is the Web-based database management system thatcoordinates anti-doping activities worldwide. WADA hosts training sessions for stakeholders adopting the ADAMS system.

At the present time, no group training sessions are scheduled. If there is sufficient demand and one is scheduled, it will be posted in the “ADAMS” section of WADA’s Web site. Individual one-on-one remote online training sessions on specificmodules are offered regularly. To schedule a on-one-one session, please write to [email protected].