PSI App Dev BUStrategy Assessment

What’s our Winning Aspiration?

• Vision. Consistently deliver high quality solutions focused on improving customer satisfaction.

• Mission. Research and develop new methods and standards.

• Vision. To be a leading Information Communication Technology Company in the region.

• Mission. To become the most trusted partner in providing and applying the benefits of ICT solution to accelerate customer’s business growth.

• Vision.

• Mision.

• Core Values

• Strategic Objectives

Where Will We Play ?

Segmentation

• Project Values

• < Rp. 500 mil. small

• Rp. 500 mil ≤ n ≤ Rp. 2 bil. medium

• ≥ Rp. 2 bil. large

Segmentation

• Project Effort

• < 50 mandays. small

• 50 mandays ≤ n ≤ 500 mandays. medium

• ≥ 500 mandays. large

Segmentation

• By Industry

• Telecommunication

• Banking and Finance

• Retail

• Agriculture

• Military

• Transportation and Logistics

• etc

How Will We Win ?

The Next Big Things (Samsung)

Source : http://mobilesyrup.com/2013/11/06/samsung-promises-a-busy-2014-with-the-next-big-thing-in-processors-screens-software-and-wearables/

The Next Big Things (Accenture)

Source : http://www.accenture.com/microsites/it-technology-trends-2014/Pages/home.aspx

Brainstorming

What makes the customer...

• Select our offering over those of others.

• Be willing to pay a premium for our offering.

• Act on some combination of 1 and 2.

What Capabilities We Must Have ?

People

• Project Manager

• Business Analyst

• System Analyst

• Programmer

• Tester

• Implementor

• Sales ?

Process

• Software Dev Methodology (Waterfall, Agile)

• Standards : CMMI, ITIL, ISO, PMBOK

• Project Management Process

• Helpdesk, Support and Maintenance

Technology

• Web : HTML5, Jquery, Jquery mobile

• Business Layer : Spring, JEE, Hibernate, JPA

• Integration : Web Services (JAXWS, JAXRS, REST), Camel, JBI

• Mobile : Android, IOS programming

• CI : Hudson, SonarCube

• Database : SQL Server, PostgreSQL, Oracle, DB2

• Tools : JIRA

Roadmap

Network and

Telecomm based

software solution

Mobile apps

solution(Android)

Mobile apps

solution(IOS)

BI solutions

Dashboard report and

data analytic

solutions

Mobile dashboard

report(Android &

IOS)

Network & Telecomm dashboard

report

C++, Java, Web

programming, Web services

Android programmi

ng

IOS programmi

ng

2014 2015

Web based

solutions

Enterprise App

Integration

2016

What Management System Are Required ?

Existing customerNetwork and Telecommunication based Software Solutions

Direct Selling

Intermediaries

Project Payment Maintenance Fee

Change Request Fee

License Fee (per user)

Software development vendors

Talent pool vendors

Software Dev. team

Sales and Presales team

Support team

RnD team License

Acquire n cross-sell

New customer

Production facilities

Project cost Maintenance cost Sales and presales cost

RnD cost

Project

Maintenance

RnD

Sales n presales

Thanks