ANNUAL

REPORT

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Contents

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Message by Shri. L. Gopalakrishnan, Managing Trustee

Message by Dr. R. Nandagopal, Director, PSG Institute of Management

About PSGIM 4

1. Accreditations 5

2. Alumni News 6

1. Alumni Visits

2. PSGMAA Activities

3. Awards

4. Entrepreneurship @ PSGIM 10

5. Events @ PSGIM 13

1. Conferences

2. Culture Connect

3. Festivals

4. Industry Connect

5. Other Events

6. Faculty 23

1. Development Activities

2. Faculty Forum

3. Papers presented

4. Professional Memberships

5. Programs Organized

6. Publications

7. Sessions Delivered

7. Flagship Events of PSGIM 31

1. Week of Wonders

2. Intellect 2014

8. International Faculty @ PSGIM 32

9. International Visits 33

1. Faculty

2. Students

10. Knowledge Partnerships 35

11. Newsletters @ PSGIM 35

12. Placements 36

13. PSGIM in the Media 39

14. Rankings 40

15. Research and Consultancy 41

1. Centers for Research

2. Consultancies

3. Funded Research

4. Ongoing PhD

5. Research Committee

16. Socially Responsible Initiatives 48by PSGIM

17. Students 51

1. Achievements

2. Developmental Activities

3. Experiential Learning

4. Induction

5. Internships

6. Profile of Students

Message by Dr. R. NandagopalDirector, PSG Institute of Management

Message by Shri. L. Gopalakrishnan Managing Trustee, PSG Institutions

03

Dear friends,

PSG Institute of Management is entering the 50thglorious year in its journey towards business excellence through management education. At this juncture, it is indeed a rewarding experience to revisit the year that has gone by. The report talks about a plethora of activities, awards, events and research initiatives that punctuated the entire year. With such vibrant initiatives, I am sure PSGIM will stand out and lead the PSG Institutions to glory. As one of the leading management institutions, PSGIM has always set benchmarks and that to me is excellence which has become a habit today. A lot of initiatives from academic research to consultancy to industry interaction has seen the institute reach the pinnacle of success and these measures will continue to transform management education and bring laurels to our esteemed institution.

I take this opportunity to commend the team headed by our Director Dr. R Nandagopal for a year for bringing out such a wonderful report. I wish all the very best and hope this will usher in a way of celebrating our achievements in a more classic way than ever before.

L. Gopalakrishnan Managing Trustee, PSG Institutions

Dear friends,

I take immense pleasure in presenting the annual report for this year. This report is a reflection of our attitude and global aspirations. This will be a great resource in a way that it tracks our activities, in the class, outside the class room and even cultural activities which we believe can impart and nurture humanistic values. It is to the glory of the institution that we have some of the best faculty members and best students from this part of the world.

At PSG Institute of Management the emphasis has always been to be entrepreneurial and industrious as is our legacy. With this, we give students ample opportunities to excel themselves in the co-curricular and extra-curricular activities. We also span a host of cultural events to relive and appreciate the flavour of our great nation's heritage and tradition and this helps them to be the global Indian. We have also had a lot of achievements in faculty and students and these are now recorded very well in the pages to follow. There are special pages on research and consultancy which is an important part of our academic and industry link initiatives and this has helped us emerge as thought leaders in many frontiers. This annual report will be an excellent reference to our achievements and a benchmark to the next academic year. I also would like to place on record the excellent work put in by our faculty team and the contribution of our students. The Institute will be celebrating its Golden Jubilee this year. At this juncture, we shall endeavour to achieve the aspirations of every one of our stakeholders

Dr. R NandagopalDirector, PSG Institute of Management

PSG IM is one of the oldest B-Schools in India and is rated amongst the top thirty business schools in the country. It

The Department was granted the 'autonomous status' by the University of Madras and the University Grants Commission (UGC) in 1978 and metamorphosed into a full-fledged institute called the PSG Institute of Management in 1994.

PSGIM was the first B-school in India to achieve the ACBSP International accreditation which certifies that the teaching and learning processes within PSGIM meet rigorous educational standards. The Institute has received the CRISIL certification of A*** and A ** that establishes the institute's quality of faculty and students. Housed in an independent five storey building, PSGIM currently has 650 students pursuing their management programmes. As a leading business school, the PSG Institute of Management works with faculty, students, alumni and organizations to create a thriving and challenging community to work and learn.

was started as the Department of Management under the PSG College of Technology in the year 1964 to cater to the ever growing need of management graduates in this region which witnessed an industrial and entrepreneurial leap of faith that continues till today.

With the PSG & Sons Charities evincing a keen interest in management education, the Institute grew wings and expanded its reach with international alliances and collaborations and became a most sought after business school. The ingraining of entrepreneurship in its wards is perhaps is one of the best achievements of this institution which has churned out innumerable entrepreneurs and corporate citizens who have left a trail in the industrial and corporate corridors of this nation.

Association to Advance Collegiate Schools of Business (AACSB)

The AACSB Accreditation effort of PSGIM has progressed through the following stages:

In tune with the 'Accreditation Plan' submitted by PSGIM, in the past three years 'Annual Reports' have been submitted stating the efforts taken by PSGIM to reach the 'Committed' Strategic Planning Standards, Faculty Standards, Student Standards and Evaluation Standards. This year (2013-14) a detailed 'Self Evaluation Report (SER)' has been submitted to AACSB. The process is expected to be completed in the coming year and the Institution will move towards being 'AACSB Accredited' in the year 2015-16

Association of Collegiate Business Schools and Programs (ACBSP)

The Baccalaureate/Graduate Degree Board of Commissioners met on November 15-17, 2012 and reviewed PSG Institute of Management's Quality Assurance Report. After review, the board voted to accept the report with one condition, one note and two opportunities for improvement

AccreditationsAbout PSGIM

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Alumni News

The Alumni of PSGIM work hand-in-hand with the institute curriculum building, mentoring students, internships, Project Viva, Guest Lectures and organizing events like Rapport, Curry Masala, Children's Summer Camp etc every year. They also stay in touch with their Alma mater through their regular visits.

Alumni Achievements

Our Alumni (1997 Batch) Mr. Prashanth and Mr. Nagaraj of Quadra Systems received the Professional Excellence Award from Rotary Club of Coimbatore for their outstanding contribution to the software and technology industry. Dr. R.Nandagopal felicitated our Alumni during the function held

thon 20 March 2014 at the Chamber Hall

Alumni Visits

The MPIB batch of 2002-2004 had a grand re-union in the campus on April 26, 2014. They had a nostaligi meeting with the faculty members and expressed that the occasion was a memorable one for them

PSGMAA ActivitiesRAPPORT Sep 21, 2013

The Annual Alumni meet was held on Sep 21, 2013. Sri. L. Gopalakrishnan, Managing Trustee presided over the function. The AGM session was followed by a grand cultural program. Around 400 alumni attended the meet

Alumni office inauguration Aug 12, 2013

The alumni office which was functioning in the First Floor was shifted to a new premise in the Ground Floor. The new office was inaugurated by Sri. L. Gopalakrishnan on Aug 12, 2013. The occasion was graced by senior alumni, faculty and staff of PSGIM

Summer Camp by PSGMAA

PSGMAA has been organizing a summer camp for the past five years. The camp is held during the month of April every year. This camp is attended by 40 to 50 kids on an average and they are exposed to various extracurricular activities like arts and crafts, value education, social manners and etiquettes etc resulting in their holistic development. They enjoy these 10 days in the campus. This initiative is widely supported by the parents. This year also the camp is being organized during April 21, 2014 to May 2, 2014.

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Awards

Dr. R. Krishnaveni received the “Best Faculty Guide Award 2014” from CMA for the project titled “Employee Engagement in IT sector” by Ms. Krishnaveni Damodaran

Dr. D. Sudharani Ravindran, Professor, PSG Institute of Management, and Dr. Kalpana Jothimani, Assistant Professor PSG College of Technology Won the Silver medal for J L Batra best research Paper award at AIMS silver jubilee Annual Management Education Convention 2013, for their paper titled "Student's satisfaction, Attitude and Behavioural outcome in higher educational Institutions (With specific reference to Management Programme),organized by Bharati Vidyapeeth's Institute of Management Studies and Research, Navi Mumbai held at Bharati Vidyapeeth's Campus, C.B.D, Belapur, during 22nd - 24th August, 2013.

Dr. Manju P George (Assistant Professor, Senior Grade) has won the gold medal in the category "Innovation at Faculty Level" at the 25th (Silver Jubilee) AIMS Annual Management Education Convention 2013 on “ENVISIONING MANAGEMENT EDUCATION” conducted during 22nd-24th August, 2013 at Bharati Vidyapeet's institute of Management Studies and Research, Navi Mumbai.

Dr. R. Deepa, Assistant Professor, PSGIM was selected for the UGC Research Award in the Management Category for tenure of two years.

Mr. M. Sathish received the "Certificate of Achievement" from Strategic Management Forum India(SMFI) for being the first South Indian to complete the 5 electives and one foundation course from SMFI. He completed the electives from IIMK, IIML, MDI, IIFT and BIM Tech.

Mr. M. Sathish received the Second Best Paper Award at the International Conference on Transformation of Business Trends and Challenges at SIES

thCollege of Management Studies, Mumbai on 18 January 2014

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Entrepreneurship @ PSG IM

Entrepreneurial ventures by students

Motivated by the initiatives to foster entrepreneurship, some of the students have already taken the baby steps towards entrepreneurship

n Mr. Prince Mohammad Khan (II MBA student) launched -CHO - Coimbatore Hangouts a regional magazine for Coimbatore. It shares the information about the hangout places like Restaurants, Cafes, Bars, Cinema, Events, Sports clubs, Fitness centres, etc.

n Mr. Naveen (II MBA student) launched Swara . Swara is a training institute which aims to create an environment where the ambition of each individual is valued and to aid them in pursuit of their ambition and thereby upsurge the productivity of India's youth population. Their mission is to to identify and nurture the skills of students in line with corporate requirements to empower their employability and place them in a career they would love to dedicate their life.

n Mr. Vijaykrishna, an MBA student of PSGIM is running a stationary shop in the PSGIM Campus for the past 8 months.

n Mr. Jaffar Sadiq, Mr. Dinesh Chandrasekar, and Ms. V Vinodhini (I MBA students) launched Nature Care Farming Kit. Natural Farming is an ecological farming approach, which observes the law of nature. Natural Farming uses all input materials that are available in the nature (farm), and farm produce that is not useful for human consumption. Inspired by this natural farming practices, students of PSGIM have come up with Nature Care Farming Kit, which can help families produce vegetables in their houses to meet their everyday household requirements. The initiative was launched on April 11, 2014 at PSGIM. Dr. R. Nandagopal, Director PSGIM presided over the function which was graced by guests Mr. P. Vincent, Arboriculturist, Coimbatore, Mr. Andiyur G. Selvaraj, Organic farmer, and Dr. S. Murugesan, Scientist G & Head, Division of Bioprospecting, Institute of Forest Genetics and Tree Breeding, Coimbatore. The first Nature Care farming kit was released by the Guests.

Entrepreneurship is fostered and nurtured at PSGIM in many ways. The center for family business and entrepreneurship has been set up in these lines. Apart from this, Business plan contests, Business plan courses and live interaction with CEO's are arranged to keep the spirit of entrepreneurship vibrant in the campus.

Photos

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Nature Farm Kit

Events@ PSGIM

Culture Connect

PSGIM hosts a wide array of events to expose the students to global culture and also to imbibe our cultural values into them. The Institute also took an active part in Coimbatore Vizha to celebrate the legacy of Coimbatore. The Egyptian and European film festivals and Potpourri were the highlights of Culture Connect @ PSGIM

Kovai Vizha

Kovai vizha was organized by PSG Institute of Management in association with Young Indians. As part of the same, three events Campus Lecture Series, Entrepreneurship and Youth 1-on-1s, General Quiz and Business Treasure hunt were organized.

n The special lectures were organized as showcase examples to demonstrate the use of case-studies of successful young entrepreneurs as stories to inspire students to pursue entrepreneurship as a primary career choice. In addition students could also learn through direct and live interaction with successful entrepreneurs the exemplary business skills, best-practices and functional skills in the areas of product development, venture financing, marketing, branding and sales. The lectures during the Kovai Vizha' 2014 was the first in a series of lectures bringing all 20 young entrepreneurs to campuses for lectures. The event was held on Feb 3, 2014 and Dr. V. Srividya was the moderator for the event. The nominated Entrepreneurs had a one-to one with the students of PSG IM. This event was coordinated by Ms. B. Uma Maheswari.

n A General Quiz was also organized as part of Coimbatore Vizha. The quiz saw a participation of around 50 teams out of which the the top six teams went on the finals for a grand gala quizzing finale. The finale was conducted by Prof. Rangarajan of PSGCAS on 31, Jan 2014 and was coordinated by Mr. Mansurali. Mr. Senthil Kumar and Mr. Govind emerged winners of the Quiz. Dr. R. Nandagopal, Director, PSGIM and Ms. Sharadambal (I MBA, PSGIM) bagged the second prize in the event.

n One way to excite students to discover successful young entrepreneurs in the Coimbatore region is to make these nominees themselves the penultimate clue in the treasure hunt. Once the contesting team identifies the entrepreneur based on prior clues the organizers shall arrange for a meeting between the team and the entrepreneur who will meet the team, spend a few minutes in an open conversation and hand them the final clue. The overall theme of the treasure hunt hosted by PSG revolved around Coimbatore culture, traditions and legacy. This event was inaugurated by Dr. R. Nandagopal, Director, PSGIM on Feb 1, 2014. Mr. V. Harish, Faculty PSGIM coordinated the event in which Mr. Muralikrishnan and Vinesh were the winners.

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Dhoti Day

Dhoti has always been considered as the traditional attire since the ancient days. But nowadays it has been fading away from our lives. In order to reinforce the significance among the younger generation, PSGIM in association with Co-optex organised Veshti/Dhoti Day on 09.01.2014 along with the Pongal celebration. As part of this Faculty and Students were dressed up in traditional attire (Dhoti/Saree). The event was a great success and the campus was vibrant with our tradition. On the eve of Dhoti day, Co-optex also displayed their

th thproducts in the campus for two days (7 and 8 Jan 2014) at a discount of 20% onwards.

International Culture Show Sep 24, 2013

As a step towards delving into cross cultural differences and acquiring effective communication skills, the first year students of PSGIM were given a mini project as part of their Communication and Presentation Techniques course. The objective of the project was to gain cross-cultural insights pertaining to emerging economies across the globe. The countries explored were France, Japan, USA, Australia, Africa, Germany, UAE and China. The project had a two-fold focus. One was to compile a 20-minute documentary on the culture of a particular country and the other was to exhibit the food and clothing preferences of that country. The students had also showcased the significant landmarks and artifacts of the countries, which added to the richness of the show. The screening of the movies and the culture show was organized on September 24, 2013. It was an opportunity for the students to showcase their creativity, talents and team spirit. The project gave the students a global outlook with respect to cross-cultural communication and doing business with other countries. It resulted in experiential learning for the students. The project was designed by Dr. K. Sri Gayathridevi and Dr. R. Deepa.

Festivals@ PSGIM

PSGIM has a tradition of celebrating the festivals of India in the campus to bring in the spirit of brotherhood amongst the students. Each and every Festival of India is celebrated with great pomp, glory and religious fervor. The students also learn their due management lessons by way of organizing and managing these festivals. This also strengthens team work and fosters a healthy culture among the students from diverse backgrounds.

Maha Shivrathri Celebrations Feb 27, 2014

Maha Shivrathri was celebrated at PSGIM on February 27 2014. The celebrations involved overnight Student Bhajans, Pujas, Chanting of Mantras for Universal Wellness, Deepa Aaradhana for the Sacred Banyan Tree (VatVruksham), Neem Tree and Tulsi Garden and Prasadam Preparation and Distribution. Multi-Faith/ Spiritual Quizzes, Service Endeavors that Contributes to the Well-Being of the World and screening of spiritual movies/ discourses were also part of the celebrations.

Pongal Celebrations

Pongal was celebrated with traditional fervor in the campus. Games like Tug-of-war, Rangoli and Uri Adi etc were held for the students. The campus wore a traditional look with swings, Kizhi Joshiyam, Bullock Carts and other entities typical to the Pongal Celebrations. Both students and faculty were dressed up in traditional attire during the celebrations. A Grand lunch prepared by the students was served to all the guests, faculty and students

X-Felicity'13 Christmas Celebrations

Christmas was celebrated on December 12, 2013. Dr. R. Nandagopal inaugurated the celebrations by cutting a cake and addressed the gathering. This was followed by Carols, Santa's speech and a Drama.

Diwali Celebrations @ Manavar Illam Oct 24, 2013

Students of PSG Institute of Management celebrated Diwali with the children at PSG Sarvajana Manavar Illam on October 24, 2013 (6 pm). During this occasion they gifted new clothes to 91 members of

PSG Sarvajana Manavar Illam (88 children and 3 caretakers) and shared a sumptuous meal with them. They gifted 1000 books / reading materials (college books received as a part of Gift of Literacy endeavor) to the inmates of the Manavar Illam.

Onam Celebrations, Sep 21, 2013

Onam was celebrated on Sep 21, 2013 at PSGIM.

Along with the festive mood, the students contributed

to the well-being of all. Along with food being

prepared for PSGIM stakeholders, they also prepared

and served food for 200 inmates of Universal Peace

Foundation, a home for children, elderly etc. Organic

vegetables were used for OnaSadhya. The students

also distributed gifts to students of Manavar Illam,

planted tree saplings and conducted an organ

donation campaign that evoked good response from

PSGIM stakeholders. No posters were printed

exclusively for Onam, thereby reducing paper usage.

Posters put up for Onam were made from those

printed for earlier events. The students also fed

animals in Humane Animal Society, Coimbatore (an

animal care home).

Ifthar Aug 5, 2013

It was a quarter past six when the melancholy of

Arabic chant packed the air, our guests have gathered

and the instance much awaited genially began with a

presentation on Iftar. The Iftar ceremony has always

been an integral part of the PSGIM festive agenda,

none the less, this year the 5th of August witnessed

the Muslim brotherhood at PSGIM co-ordinate the

presence of students, faculty and the non-teaching

staff amidst them to rejoice the auspicious occasion.

Sangamam, August 31, 2013

Cultures and cuisine of the districts of Tamil Nadu aesthetically and tastefully converged at 'Sangamam', organised by students of PSG-International MBA programme. The districts of the State were divided into seven regions based on the similarity in cultures and geographical proximity. Vellore was one unit, Kanchipuram, Thiruvallur and Madarasapattinam (Chennai) formed a unit, while Tirunelveli, Tuticorin and Kanyakumari formed another. Likewise, there were the Kongumandalam, Pandya Nadu, the Tiruchi-Kumbakonam, and Namakkal-Salem confluences. The seven stalls reflected the region's geographical highlights, religious and historical structures, and many more. There were models of houses, temples, bullock carts, pillars, and doors, to visually bring out the essence of the cultures. Students were also dressed in the characteristic costume of the regions. Long rows of dishes were lined up to represent the delicacies of the six regions. It was a potpourri of sweets and spicy dishes made mostly of the millets that were characteristic of each region. The cuisine was also colourful and appeasing to the palate. It was not only displayed creatively, but also served well.

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Industry Connect

Spark'd Start Up Talks - Meet the CEOs Program

Six entrepreneurs from various fields shared their start up stories, their experiences in starting up and running a business and how they handled it with the students. It was truly a motivating and interesting session(s) for the students. The CEOs who participated in this program held during Jan 2014 are

n Dolly SancehtiFounder / Creative Director of Poogle Media

n RajanFounder and CEO of Murugu Farms

n Hari NagendiranCEO of Chocolate Teddies

n Shamnas Mohammed SamsudeenCEO of Pitstop Magazine

n Vishnu PrasathCEO of Bright Bridge Info Tech

n Mr. Sundar Yazhin Founder of Viyal Holidays and Kites Cafe

Guest Lectures by Subject Experts and Practitioners @ PSGIM

PSGIM provides an excellent platform for Industry exposure to its students. Leaders and experts from Industry visit the institute to share their knowledge and experience with the students, helping them better understanding of the Corporate world. It also helps the students to connect theory with practice. Some eminent speakers during the year were:

n Mr. V. R. Muthu, CEO of Idhayam Group of Companies addressed the I year MBA students

In line with the mission to be a practice based research institute, PSGIM took a series of initiatives like Industry connect and other industry related events. These events provide a platform for the faculty to network with industry professionals, understand their current practices and trends and enable them to work on industry relevant projects

on March 22, 2014. It was an interactive session and the students had interesting insights into marketing.

n Ms. Mini Vasudevan, Founder, Humane Animal Society Coimbatore delivered a guest lecture on "Celebration of the Human-Animal Bond". The guest lecture was organized by Mr. R. N. Ajith Sankar

n Sree Devi Lakshmi Kuty delivered a lecture “Making our food system environmentally sustainable and how it can be done” Organized by Mr. R. N. Ajith Sankar.

n Dr. Nithyanandan Devaraj, Strategic Business Unit Head, Foundry Division, Larsen & Toubro addressed the students about “Role of Operational Management Challenges and Excitements” on 6.1.14.

n Dr. Prabhat Kumar, CMD, Bharathiya Nabhikya Vidyut Nigam Ltd spoke on “Management principles in Practice, Migration, Labor movement and Project Management” on 6.1.2014.

n Mr. Kanishka Arumugam, Founder and MD, Ekki pumps gave valuable insights on Customer Value and Leadership on 27.12.13 organized by Dr. R. Swamynathan

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Mr. Sagayam, IAS gave a lecture to the I MBA students on December 21, 2013.

Mr. C. K. Kumaravel, Managing Director, Naturals gave a lecture on Entrepreneurial pursuits in Beauty Business on December 20, 2013

Dr. N. Ravichandran, CEO, Lucas-TVS Ltd spoke on “Operational excellence at Lucas-TVS” on March 17, 2014

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n Mr.Anmol Vij, Founder and CEO, Keyslab Software India Pvt Ltd, Keyminds India Pvt Ltd delivered a lecture on Sales Process and Sales Prospects on 16.12.13, organized by Dr. R. Swamynathan

n Mr. Viswanathan Sambasivam, Founder and CEO Inspace Technologies Pvt Ltd delivered a lecture on Leadership on 16.12.13, organized by Dr. R. Swamynathan

n Mr. Ashok Gupta, senior business consultant, Coimbatore, gave insights on Marketing and brands on 6.12.13, organized by Dr. R. Swamynathan

n Mr. Pratap Gokuldas, Mohan foundation delivered a lecture on Organ Donation, Blood Donation and Body Donation on Nov 26, 2013, organized by Mr. Ajith Sankar

n Prof. Harry Hummels, Maastricht University, Netherlands and MD of Impact Investing at SNS Real, presented valuable insights and shared his experiences in the domain of Ethics, Organization and Society. He also offered suggestions to entrepreneurs who are keen to pursue relevant

thprojects. The event was organized on 18 November 2013 by Ms. Krishnaveni Damodaran

n Mr. N. Kapil Subramanian, Operations Manager, Brand Factory, Race Course, Coimbatore, delivered a lecture on “New retailing format in India and its success” to PDGM II Year students on 23.10.2013, organized by Dr. Sudharani Ravindran

n Mr. Abhinesh Vijayaraj, Assistant VP, Equity Research, Spark Capital Advisors (P) Ltd, spoke to the I MBA students about “Strategies for the Interviewee”. The lecture was organized by Dr. K. Sri Gayathridevi.

Start a Fascinating Entrepreneurial Journey with JEFF HOFFMAN

Guest Lecture by Nithin

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n Mr. Nanjan Balu, MD COSMOS delivered a lecture on “Evolution of retailing units at Coimbatore” to the MBA and PDGM II Year students on 4-10- 2013; Organized by Dr. D. Sudharani Ravindran

n The placement cell organized a GUEST LECTURE on CURRENT EMPLOY-ABILITY TRENDS for final year students on 29th September 2013. Mr. R. Vasudevan - Head HR - Retail ,TTG and Business Cluster - TATA CONSULTANCY SERVICES , Chennai was the speaker of the day

n Mrs.Sunitha Anand, Asst Vice President,Lead, Head -Adiministrations (South India) addressed the students on 14/8/2013; organized by Dr. M. P. Pandikumar

n A guest lecture titled “Localized ecological impacts” was delivered by Mr. Kalidas, President, OSAI on Aug 6, 2013 organized by Mr. R. N. Ajith Sankar

n A guest lecture by Dr. Githa Heggde, Professor & Dean Marketing Department, Welinger Institute Of Management was organized on 29-7-2013 for the marketing elective students of MBA and PGDM students. Dr. Githa Heggde spoke about Branding in service industry.

n A guest lecture on “New Vistas in Rural Communication” by Mr. R.V.Rajan, former chairman , Anugrah Madison P Ltd was jointly organized by The Advertising Club, Coimbatore

thand the marketing stream of PSGIM on 15 July 2013, 6 pm, at PSGIM convention Hall. Around 100 students and ad club members attended the meeting and benefitted by the veteran adman's candid presentation of his 40 years of experience of handling a wide variety of national and multinational companies.

Other Events@ PSGIM

Inauguration of Center for Sustainable Development, March 13, 2014

The Centre for Sustainable Development (CSD) for Small and Medium Enterprises, an initiative of PSG Institutions, was inaugurated on 13 March 2014 by Dr. Shailesh Nayak, Secretary, Ministry of Earth Sciences, Government of India. Dr. R. Nandagopal, Director, PSGIM, welcomed the gathering. Shri L. Gopalakrishnan, Managing Trustee, PSG & Sons' Charities, spoke of the rise of Coimbatore as a vibrant industrial hub in Tamil Nadu and the growing need for environmental stewardship. Dr. Baldev Raj, President Research, PSG Institutions, explained the role of the Centre and how it fits in with the PSG philosophy of addressing society's needs. Dr. Rudramoorthy, Principal, PSG College of Technology, Mr. N. C. Nandagopalan, Secretary, PSG Schools, Dr. P. Radhakrishnan, Director, PSG IAS, faculty members and students of PSGIM were present. Industry was represented by Mr. R. R. Balasundharam, President, the Indian Chamber of Commerce and Industry, Coimbatore and Mr. Jayakumar Ramdass, President, Institute of Indian Foundrymen, Coimbatore.

Prof. GRD Endowment Lecture March 12, 2014

Mr. M. V. Kotwal, President, Heaving Engineering, Member of Board, L & T, delivered the 26th Prof. GRD Endownment lecture at PSGIM on March, 12, 2014. Dr. R. Nandagopal welcomed the gathering. The function was presided by Dr. P. Radhakrishnan, Director, PSGIAS.

Open House Event March 11, 2014

Prof. Sunny Ariss, Chair, College of Business and Innovation, University of Toledo and Prof. R. Nandagopal, Director, PSGIM addressed final year under graduate students and their parents on careers beyond UG and the various educational opportunities available for post graduation in USA.

Women's Day Program Center for Women's Studies: March, 7, 2014

The center for women's studies organized a program to commemorate the women's day. Dr. Mini Mathew, Director, Women's Studies Center, Avinashilingam Institute of Home Science and Higher Studies for Women spoke about Nutrition for Women. Mrs. Vennila, Advocate, Integrated Court Complex, Coimbatore shared interesting facts about Fundamental Rights of Women. The program was the first to be organized by the Center For Women's Studies and coordinated by Dr. Nandagopal and Dr. K. Sri Gayathridevi.

Business plan contest Feb 2 to March 8 2014

The Second PSG-UT Business Plan Competition was held during the period February 2, to March 8, 2014.An overwhelming response from many colleges and universities from in and around Tamil Nadu participated in the event by sending their ideas, which were scrutinized and ten teams were shortlisted for a mentoring session with Prof. Sonny S. Ariss, on March 1, 2014. Out of the ten teams mentored by Prof. Ariss, four of them were shortlisted for the final round of presentation . The panel of judges who judged the final presentation event on March 8, 2014, included Shri Praveen Roy, Scientist, Depar tment o f Sc ience and Technology Entrepreneurial Board of DST, Govt of India. Dr Sunny Ariss , Director of the Small Business and Entrepreneurship Institute ,Faculty member- Department of Management in the College of Business and Innovation at the University of Toledo. Ramesh Chandran - Alumnus , Kelley School of Business , Indiana University , Bloomington - USA , Chartered Financial Analyst ( CFA) from the CFA Institute , USA and CFA from ICFAI , India, Dr Suresh , Manager, PSG - Science & Technology Entrepreneurial Park, PSG College of Technology. The teams from PSG College of Technology and Jansons College of Technology emerged winners .

Trading Lab Inauguration - Dec 15, 2013

The trading lab was inaugurated by Sri. L. Gopalakrishnan, Managing Trustee on Dec 15, 2013. It is sponsored by All India Council for Technical Education and would provide the students real time trading experience, with technical support from NSE. Ms. Sunitha Anand, Lead-SBU Education and Head Administration (South), National Stock Exchange of India Ltd, (NSE) Chennai addressed the students during the occasion. She urged the students of the PSG Group of Institutions to make career choices in finance rather than confining themselves to conventional jobs.

Jeff Hoffman's Visit - Dec 10, 2013

Mr. Jeff Hoffman, popularly known as Serial entrepreneur, innovator and start-up mentor visited PSGIM on Dec 10, 2013. Addressing students at PSG Institute of Management, he urged them to be driven by a purpose to outperform those driven by money. Though they might have many ideas, it was essential to focus on one idea at a time and implement it well to become successful. He promised his expertise in establishing the proposed 'Centre for Family Businesses and Entrepreneurship' of the institute, and

also his continued services as an advisory committee member of the centre.

NCCMP Inauguration November 22, 2013

The forth batch of NCCMP programme (2013-14) was inaugurated on November 22, 2013 at 4.00 P.M. Dr. R. Nandagopal inaugurated the same.

Saraswathi Pooja Celebrations - Oct 12, 2013

Saraswathi Pooja was celebrated by Faculty and staff of PSGIM at the Learning Resource Center on Oct 12, 2013

Lenz & Clickz @ PSGIM - Sep 20, 2013

With enormous passion for photography and calibre to drive them, the proposal for a student club to showcase photographic talents and nurture the talents to help develop a prominent space at global standards, was declared grant adding much to the awe of the student community at PSGIM. As the photo lovers at PSGIM thronged the Alumni Hall, 'Lenz & Clickz', the photography club found inauguration on the 20th of September. The occasion was presided over by the director Dr. N. Nandagopal and the Welcome Address was given by Ashwin Ram of 2nd year MBA.

Eureka 2013, Sep 11, 2013

One day workshop on B Plan and Entrepreneurship for students in association with IIT Bombay and Nurture Talent Academy Coordinated by Ms. Uma. There were 70 participants

Teacher's Day Sep 5, 2013

As part of Teacher's Day celebrations, all are invited to a talk by Dr. T. Rajaram, Professor and HOD, Department of Tamil, SVN College, Madurai at 2 pm in the Convention Hall on September 5, 2013. Dr. Rajaram has delivered several lectures in India, Sri Lanka, Malaysia, Singapore and the UAE and has also appeared in television and radio shows.

Quiz Masters Sep 2, 2013

The inauguration of the “Quizmasters”, the quizzing contest composed to bring about a break to the

monotony in everyday life of our budding managers set forth underway at the alumni hall with the first episode of an informal quiz. The Inaugural address was given by Dr.Sekkzhiar, faculty co-coordinator and the team led by Mr.Mansurali and Ms.Krishnaveni, Faculty PSG Institute of Management carry forward the activities of the event, participation is open to all and the event is scheduled to be conducted every week.

Fresher's Party - Sep 1, 2013

The fresher's party bore an arcade of fantabulous exhibition, delivering a delight of visual treat among the audience. The official siren blew off in style as Dr.R.Nandagopal, Director PSGIM, extended his formal invite to the fresher's, marking the beginning of yet another year of enthralling and vivaciously accustomed activities at the campuses of PSGIM. The occasion was also the investiture ceremony for the office bearers as Dr.Sudharani, Faculty PSGIM declared the office bearers for the academic year 2013-14. A set of well thought programs composed the theme for the evening at the 'Amphis' of PSGIM. The final phase with an exquisite dinner brought the curtains down only to summon the year long animation and vibrancy to set off.

The PSG - BayIND summer school, Aug 26, 2013

The PSG BayIND summer school program was thinaugurated on 26 August in the Convention Hall.

th thThe program was scheduled from 25 Aug to 8 September, 2013.

Samyog - Aug 10, 2013

PSG Institute of Management's campus wore a festive look on the 10th of August. The buzz among the students was palpable as the HR students came together to celebrate “World HR day”. The HR students spend the time following up to the event in visiting and greeting HR executives in and around Coimbatore. This was chiefly to acknowledge the contributions made by those people who are cornerstones of every organizations, who smooth over the rough tides and

19

take care of the interests of the people working in the organization. The students presented them with hand-made cards and bouquets expressing gratitude to the people who touch the lives of the employees and make life that much easier. Several events were conducted for students in which Thiagarajar school of Management emerged the winner.

Family Business Program - Aug 8, 2013

A program titled " The Importance of Professional, Global and Innovative Family Businesses to the Indian Economy” was organized on 8th August 2013. The program was organized in association with the Indian Chamber of Commerce and Industry and Young Indians.It was a thought provoking session by Dr.Ashutosh Khanna from the International Management Institute. The event was attended by 30 people from the industry and it was coordinated by Ms. Uma and Dr. D. Kavitha.

Apiary Launch Aug 3, 2013

An apiary was launched at PSGs Anaikaty ALPS center on 3rd August 2013. 10 boxes of beehives were placed at Anaikatty The apiary was launched in the center on trial basis.

Inauguration of GIMS Program Aug 2, 2013

The HOF MBA program was inaugurated on Aug 2, 2013. The function was presided by Shri. L. Gopala krishnan, Managing Trustee. A delegation from HOF comprising of Dr. David Wener, Ms. Wiebke Doeres, Dr. Franz-zavier-Boos, Ms. Elke Hiltrud Ellen Kunesch, Mr. Wolfgang Schrott and Dr. Stefan Wengler graced the occasion. A briefing about the course and its highlights was presented by Dr. Stefan Wengler. The students were presented with their admission certificates. Dr. R. Rudramoorthy, Principal, PSG Tech, Dr. P. Radhakrishnan, PSGIAS and Dr. R. Nandagopal, Director PSGIM, and Dr. V. Srividhya, Coordinator GIMS attended the function.

Inauguration of PGDM and Toledo Programs June 12, 2013

The PGDM and Toledo programs were inaugurated on June 12, 2013. Mr. Marabhin Maindan Muthiah was the Chief Guest for the day. In his inspiring speech, he outlined the importance of management education and wished the students a wonderful experience at PSGIM. Dr. R. Nandagopal presided over the function and Dr. T. G. Vijaya proposed the vote of thanks.

GIMS Farewell GIMS Farewell GIMS Inauguration GIMS Inauguration HR Day (Samyog 2013)GRD Endowment Lecture by

M.V. Kotwal

Intellect'14 - South Inida Level Inter Collegiate Quiz Competititon

Business Plan 2014

Chanakya'2013

21

Faculty

The PSGIM Faculty organized various development programs to cater to the needs of Industry and academia and attended training programs to hone their intellectual skills. They also visited universities abroad, facilitating collaborative research. Their industry centric research initiatives resulted in a good connect with the Industry.

Development Activities

Training Programs organized @ PSGIM

Making of a Mentor- An in-house training program “Making of a mentor” was conducted by Dr. Manju P George and Dr. K. Sri Gayathridevi during July 20, 2013 and July 27, 2013. It was attended by all faculty of PSGIM

The Role of Faculty in Institutional Building - The program was organized on August 12, 2013. Dr. M. R. Rao, Professor Emeritus, ISB, Hyderabad shared his thoughts and enlightened the faculty

Mission and Vision - A workshop was organized on Oct 26, 2013 for the faculty as part of the activities of the Faculty Development Committee. Dr. G. P. Rao was the resource person in the workshop that dealt with Mission and vision discussions.

Creating Value in a B-School - Prof. Prasanna Chandra, Retired Professor in Finance, IIM Bangalore delivered the session and interacted with the faculty on Feb 7, 2014. This was organized by Dr. V. Srividya

How to Handle New Gen - Dr. L. S. Ganesh, Professor, IIT Madras delivered the session and shared his thoughts with the faculty on Feb 8, 2014

Faculty as Leaders Dr. Balasubramanian, Director, GRG School of Management Studies delivered a half-day session on Faculty as Leaders on March 22, 2014.

Programs Attended

n Mr. K. P. Naachimuthu, Mr. M. Sathish and Mr. R. N. Balamurugan participated in the Fifth Faculty Development Program organized by IIM Indore during April 22, 2013 - June 28, 2013. This FDP was organized with an objective of enhancing the

teaching, training, content development, and research skills of the faculty members of management education and training institutes. This programme exposed the participants to various courses that the PGP / FPM students of IIM Indore go through, and to various pedagogies.

n Mr. R.N. Balamurugan attended an International Conference on Excellence in Research and

th thEducation at IIM-Indore from 9 May-12 May 2013.

n Mr.M.S.Karthikeyan and Ms.R.Sujatha attended Train the Trainer Workshop on SAP HANA conducted by SAP University Alliances from June12-13, 2013 at SAP Labs, Bangalore.

n Mr. K. P. Naachimuthu participated in Timeless Leadership workshop organized by TEQIP, PSGCT

n Dr. N. Ramkumar participated in the Timeless leadership workshop organized by TEQIP, PSGCT

n Dr. P. Varadharajan participated in the Financial Sector Conclave, Emerging paradigms in South India conducted by FICCI Chennai during 25-26 July 2013

n Dr. R. Nandagopal delivered the Inaugural Address at the ACBSP (Region 10) Annual Meeting held in New Delhi during August 3-4 2013

n Prof. Umesh and Mr. N. G. Venkateswaran attended the National Institute of Personnel Management's National Event at Goa from 26th September to 28th September 2013.

n Mr. S. Chandrasekaran attended a one-day seminar on “Application of Web 2.0 and Social media for academic library and information services at Coimbatore Institute of Technology, on

th19 October 2013

Meeting with Dr. Chidambaram

23

Paper Presentations

International

n Dr. Arulrajan K and Ashwin Kumar Basu S presented a paper titled A Correlational Study on Childbirth based on Location and its

thConcentration of Hospitals in Chennai at the 4 International conference on global business environment held during Feb 1 - 2, 2014 at Bangkok,Thailand

n Mr. M. Sathish and Mr. R. N. Balamurugan presented a paper titled “Factors influencing

thstudents in selecting a B-School" at the 4 International Conference on Global Business Environment organized by International Foundation for Research and Development at

st ndBangkok, Thailand, held between 1 and 2 February 2014.

National

n Mr. R.N.Balamurugan and Mr. M. Sathish presented a paper on 'A Study on the Influence Pattern of IMC on Fast Food Restaurants in Coimbatore City' at the National Conference on Contemporary Practices in Management and Technology at Kongu Engg College on March 5, 2014

n Mr. M. Sathish and Mr. R. N. Balamurugan presented a paper titled “Awareness, preferences and barriers in adopting solar energy among people in Coimbatore” at the International Conference on Transformation of Business Trends and Challenges” at SIES College of Management studies, Mumbai on January 18, 2014

n Mr. R N Balamurugan and Mr. M. Sathish presented a paper titled “A study on lost customer analysis on enquiries made among car dealers in Coimbatore”, at Great Lakes, Chennai during December 27-28, 2013

n Dr. N. VijayaKumar presented a paper “Impact of Crisis on the Return and Volatility of the Shariah Index and Common Index in India”, in the Golden Jubilee Conference of the Indian Econometric

Society (TIES) Conducted during December 22 24, 2013 at Indira Gandhi Institute of Development Studies (IGIDR), Mumbai.

n Dr. N. VijayaKumar presented a paper “Impact of Ramzan effect on Stock returns and Volatility of the S&P CNX Nifty Shariah Index in India”, in the XII Capital Markets Conference Conducted during

thn Dr. R. Nandagopal participated in the 6

eduniversal World Convention which was held at Bangalore during Oct 9-12, 2013. The convention is the annual meeting of the best business schools in the world.

thn Mr. M. Sathish attended the 4 elective course on

SMFI titled “Managing In organic Growth” at BIM tech Greater Noida from October 22-26, 2013

n Dr. N. Vijayakumar participated in a five day workshop on “Financial modeling and analysis” at Indian Institute of Technology, Chennai during 5 9 November 2013

n Dr. P. Varadharajan participated in a FDP on “Econometrics for Management Research” conducted by IIM Kozhikode during 25-29 November 2013

n Mr. N. G. Venkateswaran attended the SAP Tech Ed at Bangalore from December 11-13, 2013

n Dr. R. Krishnaveni attended a two-day National Conference organized by Le Meridian at Coimbatore during 21-22 February 2014

n Dr. R. Krishnaveni attended a one-day FDP on Curriculum Design and Teaching-Learning Practices at KCT, Coimbatore on February 11. 2014. Dr. Sue Shaw, Manchester Metropolitan University Business School UK was the resource person.

n Mr. M .Sathish attended the 5th Elective course on SMFI titled "Managing Strategic Change and Transformation" at IIM Lucknow Noida Campus from Feb 24 to March 1, 2014. The course was delivered by leading academicians and top practitionners from the industry.

n Mr. M. Sathish attended a workshop titled “Improving quality of research” at IIT Madras from March 25-29, 2014

Faculty Forum 2013

The faculty team met at Waterfall Estate, Valparai for the yearly forum during June 21-22, 2013. Dr. Nandagopal initiated the forum with an encapsulation of the academic year 2012-2013. The challenges pertaining to placement were discussed by the members. The faculty members brainstormed on the topic “Teaching Gen-Y” and came out with creative pedagogy for the same. After interesting deliberations, Dr. Nandagopal concluded the forum with a message and action plan for the year 2013-2014.

standards that are promulgated by the Board of Commissioners. His term of appointment is for 3 years. He represents the South Asian region in the board

n Dr. R. Nandagopal was elected as President of the Coimbatore Productivity Council (CPC) for 2013-2014

n Dr. R. Nandagopal was appointed as the member of the Consultative Committee of Food Corporation of India, Tamilnadu State for a period of 3 years. The committee is headed by Mr. T. R. Baalu, Member of Parliament and will oversee the procurement of food grains, prize fixation and the distribution of food grains in Tamilnadu

n Dr. R. Nandagopal was nominated as member of academic council o SNS college Coimbatore as a nominee of Anna University

n Dr. R. Nandagopal was nominated as member of Board of Studies of Karpagam College Coimbatore as a nominee of Anna University

n Dr. R. Nandagopal was nominated as a member of Board of Studies (PG) in Entrepreneurship studies at Madurai Kamaraj University for the period Jan 2014 to December 2016

n Dr. R. Nandagopal was appointed as a member of the Board for Distance Education of Anna University

n Dr. N. Vivek, Ms. R. Sujatha and Mr. M. S. Karthi keyan are members of the Computer Society of India

n The institute has an Annual membership in NHRD Hosur.

n The institute has an Annual membership in TIE- Chennai

n Dr. J. Sekkizhar, R. Sujatha and M. S. Karthikeyan are Registered Members in OpenERP community group.

n Dr. D. Sudharani Ravindran, Prof. Umesh Chandrasekar, Dr. K. Arulrajan, Mr. Joshua Selva kumar, Mr. M. Sathish, Mr. Sathyanarayanan and Mr. R. N. Balamurugan, of the Marketing Stream are members of The Advertising Club, Coimbatore

n Dr. Manju P George is a life member of the American Educational Research Association for Mentorship, member of Coimbatore Management Association and Coimbatore Productivity Council

December 19 20, 2013 at Indian Institute of Capital Markets (UTI, Mumbai).

n Mr. M. Sathish M and Mr. R. N. Balamurugan presented a paper titled “A study on B-school student's expectation from faculty members” in PLACITUM 2013, Trends and Challenges in Global Business Management, at Sree Narayana Gurukulam College of Engineering, Kolencherry, Kerala between November 21-22, 2013

n A Technical Paper on Open Innovation Initiatives in India: A study of Ecosystem Connect Initiatives by Multinational Firms in India, authored by Mr. Balachandran. A & Dr. D. Sudha Rani Ravindran, was presented at the Indian Technology Congress 2013 held at NIMHANS Convention Centre, Bengaluru from 24- 25 July 2013.

n Mr. R.N. Balamurugan, Mr. M. Sathish, Mr. R.S. Sathyanarayanan, Dr. Jublee, & Mr. Harisundar G Ram presented a paper titled “A Study on Perception of Online Marketing Adoption by SMEs in Coimbatore City, Tamil Nadu” at IFIM Business

th thSchool, Bangalore during 16 -17 May 2013.

n Mr. R. N. Balamurugan and Mr. M. Sathish presented a paper titled “Strategic empowerment of tribes through cultural tourism in India” at the Strategic Management Forum, XIV Annual Convention at IIM Kozhikode during 23-25 May 2013

n Mr. R. N. Balamurugan and Mr. M. Sathish presented a paper titled “An analytical approach to neuromarketing as a business strategy” at the Strategic Management Forum, XIV Annual Convention at IIM Kozhikode during 23-25 May 2013

n Mr. R. N Balamurugan and Mr. M. Sathish presented a paper titled “Study on the effect of juggling among women: A study with reference to

thfamily consumption styles” in the 5 conference on Excellence in Research and education 2013 at IIM Indore between May 9-12, 2013

Professional Memberships

a. Professional Associations

n Dr. R. Nandagopal was appointed as Commissioner of the Board of Commission of Accreditation. The commission serves as an autonomous body that determines whether institutions that apply for accreditation of their B Schools and programs meet the accreditation

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n Dr. N. Vijayakumar is Life member in “The Indian Econometric Society” (A Registered Society for advancement of Quantitative Economic Research) Recognised under Section 35 (1) (iii) of I. T. Act. 1961 Reg. No.: 345 / 23 7 1971. He is also a member of ResearchGate, Social Science and Research Network, and the Worldwide Directory of Finance Faculty

n Dr. R. Deepa is a member of ResearchGate and the Consortium for Research on Emotional Intelligence in Organizations An international consortium, that promotes research in EI

n Mr. M. Sathish is a member of HEF (Higher Educat ion Forum), CMA (Coimbatore Management Association), SMA (Sales Management Association) and SMFI (Strategic Management Forum of India)

n Prof. Umesh Chandrasekar is a life member of Coimbatore Management Association, and member of the NHRD Network

n Dr. V. Srividhya is a member of IIMA and FEN

n Dr. T. G. Vijaya is a member of Coimbatore Management Association and Indian Society for Training and Development

n Mr. K. P. Naachimuthu is a life member of Indian Academy of Applied Psychology, National HRD network, Praachi Psycho-Cultural Association, Agra, and Psycho-Linguistic Association of India, Agra. He is an associate member of Association for Psychological counseling, Vellore, Tamilnadu, member of AIMS International, USA and Governing Council Member Entrepreneurship Development Cell, Sona College of Technology, Salem

b. Board of Studies

n Dr. R. Nandagopal is the member, Board of Studies of GRG School of Management, Saraswathi Thiagaraja College Pollachi and VLB Engineering College.

n Dr. R. Nandagopal is the member of Academic Council of PSG College of Arts and Science

n Dr. D. Sudharani Ravindran is the Member, Board of Studies of SNS Rajalakshmi college

n Dr. R. Krishnaveni is the Member, Board of Studies of the MBA Department of Ramakrishna college of Engineering and Shri Bannari Amman Institute of Management.

n Dr. V. Srividhya is the Member, Board of Studies of GRD College of Arts and Sciences

n Dr. Krishnaveni Muthiah is the Member - BOS Commerce-PG, CMS College, Coimbatore

n Dr. R. Swamynathan is the Chairman, Question Paper Board for the Distance MBA program of Karaikudi Alagappa University; Chairman, Board of Studies of Thiruvalluvar University Vellore and Expert Member of Ph.D studies, Department of Business Administration at Chidambaram Annamalai University.

n Dr. M. P. Pandikumar is Member in the Board of Studies in the Department of PG Commerce, Saraswathi Thiagararja College of Arts and Science , Pollachi, Bharathiar University nominee member for PG Department of International Business, PSG College of Arts and Science, Coimbatore and Member in Board of Studies in the Department of MBA, KSR College of Arts and Science (Autnomous), Thiruchengode

c. Editorial Boards & Review Boards

n Dr. R. Krishnaveni is the Executive Editor of the Journal of Contemporary Research in Management and Editorial Board Member of the AIMS International Journal of management

n Dr. R. Krishnaveni is the Review Board Member of Emerald Emerging Markets Case Studies (2011 onwards), Emerald Management Research news, International Journal of Training and Development (Blackwell Publication) and International Journal of Education Management (Emerald Publication)

n Dr. V. Srividhya is the Editor of The Journal of Emerging Financial Markets

n Dr. Krishnaveni Muthiah is a member of the Editorial Board of Journal of Contemporary Research in Management

n Dr. N. Vijayakumar is a member of the Editorial Board of Journal of Contemporary Research in Management

n Dr. N. Ramkumar is a member of the Editorial Board of Journal of Contemporary Research in Management

n Dr. R. Deepa is a member of the Editorial Board of Journal of Contemporary Research in Management

n Mr. K. P. Naachimuthu is a member of the Editorial Board of Journal of Contemporary Research in Management

Programs Organized

Management Development Program Excellence through Effective Communication

Dr. K. Sri Gayathridevi organized an MDP on 'Excellence through Effective Communication' on 11 & 12 of April 2014. 27 participants from various industries and academic institutions attended the two-day training program. The objective of the program was to help participants understand the importance of effective communication and to hone their communication skills. The program focused on the areas like Basic Communication, Body Language, Active Listening, Business Presentations and Team Building and interpersonal communication. The resource person for the two-day program was Dr. K. Sri Gayathridevi.

Digital Marketing Boot-camp

A 2 day intensive digital marketing boot camp was organized by PSGIM for academicians and Industry Practitioners to help understand and assess the potential and challenges of Digital Marketing. The sessions were delivered by PSGIM marketing team, industry partner Mobius Technologies and faculty from MDI- Gurgoan. The boot camp was held during Feb 28 March 1, 2014

Workshop on Technical Analysis

A one-day workshop on technical analysis and valuation of securities was organized by Dr. S. Varadarajan and Dr. Joshua Selvakumar at

thPSGIM on 14 February 2014

Evoking Sustainability Values and Practices for Organizational Excellence 3 Day Workshop

A workshop on the theme of "Evoking Sustainability Values and Practices for Organizational Excellence" was held on 24-26 Jan 2014 (Friday - Sunday). Professionals from industry and not-for profit organizations, academicians, and students from various business schools participated in the workshop, which was delivered on the concept of gift economy/ “Pay as your heart feels” model. The resource people who facilitated this workshop did not charge any fee for the conduct and delivery of this workshop.

FDP on Academic Research - Writing and Publishing Research Papers

PSGIM conducted a Faculty Development Program on "Academic Research-Writing and Publishing

Research Papers" at OAA-MAVMM School of Management, Madurai on January 24, 2014. Mr.Balamurugan and Mr. M. Sathish coordinated the entire event and made it successful.

Workshop on Stock Markets

Dr. P. Varadarajan and Dr. Joshua Selvakumar organized a one day workshop “Basic program on

thStock Markets” on 20 November 2013.

FDP on Sustainable Development and Free Trade

Dr. D. Sudharani Ravindran and Mr. R. N. Balamurugan organized an FDP on Sustainable Development and

thFree Trade on 20 Nov 2013. Prof. Gamini Herath, Monash University, Malaysia was the resource person.

FDP on Financial Derivatives and its Trading Strategies

Dr. M. P. Pandikumar organized a 3-day Faculty Development programme on “Financial Derivatives

th thand its Trading strategies” organized on 14 -16 November,2013

Workshop on RTI

A workshop on RTI was organized by Mr. R. N. Ajithsankar on Nov 13, 2013. Mr. Vijay

thAnand, Co-Founder and President of 5 Pillar was the resource person.

FDP on Financial Modeling with Excel in Financial Management

Dr. M. P. Pandikumar and Dr. N. Vijayakumar and organized a two day FDP on Financial modeling with excel in Financial Management during 24-25 October 2013

FDP on Research Methodology

A 3-day FDP on Research Methodology was organized during Sep 26-28, 2013 with an objective of sharpening the skills of participants in statistical applications. The program was organized by Dr. M. P. Pandikumar and Dr. N. Ramkumar

FDP on Operational Excellence

The FDP was organized by Dr. J. Sekkizhar on July 26, 2013 and was attended by 26 participants. Dr.B.Mahadevan, Professor, Indian Institute Manage ment, Bangalore handled all aspects of operations management and teaching pedagogy in management and technical education. There was one to one discussion at the end. Certificates were distributed by Dr. Mahadevan and a memento and guest of honor was given by Professor Umesh chandrasekar.

27

Entrepreneurship through Franchising Workshop

A one day workshop on “Entrepreneurship thru Franchising” was organized on 20-7-2013 for the students of PSG Tech engineering and Management students. 75 students attended the program. Mr. Mathai Chackochen GM, Business Development, Trend in Vogue Pvt Ltd (CAVIN CARE) , Chennai was the resource person. The program was organized by Dr. D. Sudha Rani Ravindran and Dr. N. Vivek.

Moodle Orientation Program

A two-day orientation program for Moodle Learning Management System was conducted by Dr. J. Sekkizhar for the faculty of PSG Institutions during June 10-11, 2013. The program was attended by 18 faculty members from various PSG Institutions. The LMS modules like course plan, forum, quiz, assignments and attendance were discussed in the program. Dr. M. P. Pandikumar shared his experiences with Moodle amongst the participants during the last session. The participants were provided with necessary course materials regarding moodle.

Open ERP Training Program

A five day training program on OpenERP was th stconducted between 27 May 2013 to 31 May 2013.

It provided an exposure to the participants on open source ERP software, with major functional modules like Human Resource, Accounting, Manufacturing, Sales Management, Purchase Management, etc. The training program was designed with lab exercises and provided hands-on experience on the special features of the software. Latest version, OpenERP 7.0 was used. There were eight participants and among them were IT practitioners, faculty members and engineering graduates from various parts of India such as Bangalore and Arunachal Pradesh.The program was conducted by Ms. R. Sujatha, Dr. J. Sekkizhar and Mr. M. S. Karthikeyan. The sessions in the 5-day program included Basics of Enterprise Resource Planning, Basics of OpenERP, CRM, Sales modules, Purchase management, Warehouse management, Manufacturing modules, Human Resources, Accounting and Finance modules. The participants felt that their knowledge was enriched and they were benefitted by this program.

Publications

PSGIM faculty had published their research papers in various International and National Journals and Edited Books. The details are presented in Annexure1.

Sessions Delivered

n KP Naachimuthu delivered a half a day session on “Leadership and Team Building” on March 18, 2014 at SNR and Sons Arts and Science College, Coimbatore

n Dr. R. Jagajeevan delivered a seminar on Leadership skills at SNR & Sons College on March 18, 2014

n Dr. R. Jagajeevan was the chair person for the HR Session in the National Conference organized by Hindustan Arts and Science College on March 5, 2014

n Dr. P. Varadharajan delivered a session on “Online Stock Trading” at PSG College of Arts &

ndScience on 22 February 2014

n KP Naachimuthu delivered a half a day session on “Relationship Management” on February 11, 2014 at Coimbatore Institute of Technology, Coimbatore

n Dr. R. Jagajeevan and Mr. M. Sathish conducted a training session for employees of TATA motors service centers on February 15, 2014 at Anakatty

n KP Naachimuthu delivered a half a day session on “Managing Self” on February 12, 2014 at Coimbatore Institute of Technology, Coimbatore

n Dr. R. Jagajeevan was a panelist in the Panel Discussion on New Millennium Goals at PSG College of Nursing on January 16, 2014

n Dr. P Varadharajan delivered a session on “Understanding stock markets” at Coimbatore

thInstitute of Management on 7 January 2014

n Mr. R. N. Balamurugan was the session chair in the International Conference held at Great Lakes

thon 27 December 2013

n Dr. R. Jagajeevan organized a 3-day training program for students of Vivekananda Institutions, at ALPS Center during December 18-20, 2013

n Dr. R. Jagajeevan conducted a session on Team building for PSG STEP on November 28, 2013

n Dr. R. Jagajeevan delivered a session on Faculty personality and student counseling for the Humanities Department of PSG college of Technology on November 15, 2013.

n Dr. R. Deepa was an Invited speaker at Coimbatore Management Association. She delivered a session “Creating a happy high performing workforce” on Oct 15, 2013 as part of the Monday Musings program of CMA

n Dr. R. Jagajeevan delivered a session on Stress management to RVS Faculty of Management on October 11, 2013

n Mr. R. N. Ajith Sankar was an invited speaker at an International Conference at the Department of Management Studies, Sree Narayana Gurukulam College of Engineering, Kochi during Nov 22-23, 2013. He delivered a session on the topic”Transforming marketing into a Force for Goodness; Examples based perspective

n Dr. R. Deepa delivered a session on “Stress Management” at an FDP for engineering college faculty at PSG College of Technology on Nov 9, 2013

n Dr. Joshua Selvakumar delivered a session on “Contemporary practices in marketing communication” on 21st September 2013 at Vivekananda Educat ional Inst i tut ion, Tiruchengode

n Dr. R. Jagajeevan delivered a session on Stress Management for the MBA Students of Sri

thRamakrishna Engineering college on 17 September 2013

n Dr. Joshua Selvakumar was the resource person

for a workshop on “Message Strategy in

Advertising” at Wisdom School of Business,

Pollachi on 24th August, 2013

n Dr. R. Krishnaveni delivered a session on “Theory

Building and Model Testing Using VPLS” at the

AICTE sponsored two day national level

workshop on Research Methods organized by

Department of Management Sciences, Shree

Bannari Amman Institute of Technology on July

12, 2013

n Dr. R. Jagajeevan delivered a session “HR

Trends” organized by CMA on June 24, 2013.

n Dr. R. Jagajeevan delivered a session “Acquiring

skills for the job market” organized by Sree

Krishna Sweets Trust on May 25, 2013. There

were 350 participants in the session

n Dr. N. Vijayakumar delivered a guest lecture on

“Working of Derivatives Market in India” at

Department of B.Com Acturial Management,

PSGR Krishnammal College for Women,

Peelamedu, Coimbatore.

n Mr. M. Sathish delivered a guest lecture on

"Distribution Channels", and "Preparation of

Marketing Plan" in SVPITM, Coimbatore. The

program was sponsored by TN government

under the NEEDS training scheme

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Flagship Events@ PSGIM

Week of Wonders (WOW) and Intellect are the flagship programs of PSG Institute of Management. WOW aims at bringing out the multifaceted skills of students. The year 2013-14 also witnessed the grand gala happening of this event at PSGIM

WOW

Week Of Wonders (WOW) is a week-long management event conducted at

PSGIM campus and it remains to be the most awaited event for the

fresher's at the Institute. Events like Finology, Best Marketing Manager,

Quiz, Trash Tactics and Best Manager were conducted during WOW this

year. These events were designed to test the managerial capabilities of the

fresher's and it served as a platform for them to exhibit their managerial

skills. WOW'13 events took place between 11 to 17 Nov and the finale was

held on 18 Nov 2013.

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Intellect State level Quiz Program

As part of the Centenary Anniversary of Mr. G.R.Damodaran , the Founder

Trustee of the PSG & Sons Charities and the Golden Jubilee Celebrations of

PSG IM a South India level Inter Collegiate Quiz titled INTELLECT '14

covering four cities namely Hyderabad, Bangalore, Chennai and Coimbatore

was organized. On 15th Feb, prelims of Intellect'14 was held in Imperial

College of Business Studies, Bangalore.14 teams participated from different

colleges. The finalist from Bangalore were Vijaya college and CMR Center

for Business studies .Chennai also saw participation from various colleges

with the winners being IIT Chennai. The Hyderabad event did not happen

because of the Telengana issue. The Coimbatore event saw an overwhelming

participation of 35 teams. The winners were from PSG Tech and PSG College

of Arts and Science. The first place winners were given cash prize of Rs3000

and second place winners cash prize Rs2000. The finals was held on

22/2/2014 . Cash prize of Rs50,000 was distributed among the 6 teams . IIT

Chennai and PSG Tech emerged winners.

International Faculty@ PSGIM

The students of the MBA program (IP) attend sessions handled by International Faculty. The following Faculty are to visit PSGIM in various time periods and handle various subjects for the students.

S.No. Name of Faculty Period of Visit Subject Handled

1 Dr. Anthony Koh 28.1.14 - 31.3.14 International Business

2 Dr. Sonny P Ariss 23.2.14 - 13.3.14 Strategic Management Capstone

3 Dr. Anand Kunnathur 28.4.14 - 16.5.14 Information Technology and E Business

4 Dr. Diana Franz 19.5.14 - 06.6.14 Accounting

5 Dr. Bashar Gammoh 23.6.14 - 11.7.14 Strategic Marketing and Analysis

6 Dr. Robert Yonker 14.7.14 - 01.8.14 Results Based Management

7 Dr. Sezer Ozcan 04.8.14 - 22.8.14 Investment and Security Analysis

8 Dr. Ainsworth A Bailey 02.8.14 - 22.8.14 Integrated Marketing Communications

International Visits

1. Faculty

n Dr. R. Nandagopal and Dr. T. G. Vijaya visited Metropolitan University, Malaysia to finalize International Student visits during Feb 24-28, 2014

n Dr. R. Nandagopal visited Stanford University and attended the music for music function organized by Alumni of PSG Institutions at San Francisco on Feb 8, 2014

n Dr. T. G. Vijaya and Mr. R. N. Balamurugan visited Kualalumpur from the 17th to 21st of December and interacted with a couple of universities to organize the student international programs

n Dr. R. Nandagopal attended the Commission of Accreditation meeting of ACBSP at Kansas City USA during November 2013

n Dr. T.G. Vijaya was invited to teach a course on "Leadership” at the Central Michigan University from 2nd November to 2nd December 2013. This visit has also initiated a student exchange program between PSG and CMU. It is expected that 10 of our students will visit CMU for two weeks in May 2014 and 10 students from CMU will visit PSGIM in July 2015 for two weeks.

n Dr.R.Krishnaveni and Dr.N. Vivek visited three universities in the United States of America, to understand their pedagogical initiatives and functioning. They visited University of Michigan, Michigan state university and University of Toledo during Nov 10 to Nov 30, 2013. These universities have renowned centers catering to teaching and learning process. They cover the entire teaching fraternity covering junior, middle and senior level faculty members on instructional pedagogy expertise, improving courses and programs and assisting in identifying ways for effective teaching.

n Dr. Krishnaveni Muthiah presented a paper on “Need for OCTAPAC culture to promote inclusiveness in Logistics Service Provider (LSP) firms A Study in the Indian Context”, at the Global Supply Chain Management Conference held in Detroit during September 26-28, 2013.

n Dr Krishnaveni Muthiah and Dr V Thilagam visited various Universities in the United States during July-September, 2013. The Universities

visited include, University of North Carolina at Greensboro, Florida International University, Miami, San Diego State University, San Diego and University of Toledo, Ohio. They observed the 'conduct of classes' and the 'teaching-learning process in class' at these Universities. They also addressed the students in a few Universities.

n Dr. R. Nandagopal was invited as a speaker for a program on International Supply Chain and Logistic Management organized by Institute of Transport Studies of College of Business and Innovation of University of Toledo during Aug 24 25, 2014 at Detroit, USA

n Dr. V Thilagam attended the Global Colloquium on Participant-Centered Learning (GloColl), from Sunday, July 21st Saturday, July 27th, 2013 at the Harvard Business School, Boston. She received a partial Scholarship from 'Andrew Towl Endowment Fund' from Harvard Business School. The exposure to use case method as a pedagogy to teach gave her new insights to how to make participants a part of the learning process in an engaging way.

n Dr.R.Krishnaveni visited Hof University of applied sciences from 27 May 2013 to 10 June 2013. She was invited to handle part of the course “International Human Resource management” for “Global Management” students. There were 19 students who were enrolled for this course comprising of Germans from various parts, Spanish and a Nigerian. The lectures were specific to Indian context and had duration of 32 hours in the span of two weeks.

n Dr.V.Srividya was deputed to Germany for a short term teaching assignment where she taught two courses in Finance. Financial Institutions and services for the Global Management Program and Corporate Finance for the International Management program at Hof University of Applied Sciences during April-May 2013. She also visited the University of Coburg and the GIMS students undergoing internships at companies in Germany during her stay.

2. Students

Malaysia Trip

Thirty Nine students from PGDM along with Dr. Krishnaveni Muthiah and Dr. Sri Gayathridevi visited Malaysia and Thailand during March 2 15, 2014.

Photos

33

The purpose of the educational trip was to provide students with practical and theoretical experience of the various industries in Malaysia and Thailand. It was an opportunity to learn from other cultures and gave students a well rounded foundation upon which to build their knowledge for future careers in the industry. The trip also provided an opportunity to showcase student life at the Asia Metropolitan University, Kuala Lumpur and discuss various types of systems in the Malaysian economy. The students were taught about the cultural aspects (Prof. Jayaraman Munuswamy), education system of Malaysia (Professor Surya, Malaysian politics and economy (Professor Batumalay Kaliannan). They visited Royal Selangor factory (the world's largest iconic Malaysian brand, renowned worldwide for its fine craftsmanship and innovative designs), Nirvana (the largest bereavement care company in Asia and the developer of Nirvana Memorial Park, Semenyih which is the world's largest privatized memorial park) and the Proton Car Factory. They also visited Malacca, Batu Caves, Genting Highlands and Strawberry Farm, Taiping, Penang, the Golden Buddha temple and the GEM factory

Japan Benchmarking Tour

The first year MBA and PGDM students were taken on a trip to Japan. This tour was organized with the objective of providing a firsthand experience of the practices that are being followed in Japanese companies that give them a competitive advantage. It included visiting the Toyota Technology Museum and five companies namely Toyota Motors ,OTICS, TSK, Mirai Industry and Tanaka Tech where students learnt Lean concepts including 5 S, Supply Chain management, Motivation, Idea generation, Work Culture etc. from the debriefing sessions that were held by Kaizen Institute post the factory visits every

day. Apart from this the students also experienced from the Japanese culture, and this benchmarking tour spanned seven days across three cities namely Toyota City, Ena City and Kyoto.

ABBS Meet Shanghai

Five PGDM students from PSG Institute of Management along with Dr. K. Arul Rajan participated

thin the 5 ABBS (Association of BRICS Business

th thSchools) meet held at Shanghai, China from 24 -27 October 2013. The students visited the China Free Trade Zone and participated in various cultural exchange events. They were given interesting insights about management education by professsors and students from various international institutions. The

ththird day, the 5 ABBS Meet competition was held which had questions about a particular country pertaining to General Knowledge, Management Culture, Economy, Society and BRICS. At the end of three rounds, team comprising of Ms. Rowena Rocha (PSG Institute of Management, Coimbatore), Mr. Shyam Thomas (SDM, Mysore), Mr. Brian (China) and Ms. Esprine (China) won the first prize in the competition with 195 points. They were awarded cash prize of 5000 CNY. The entire ABBS conference was a great platform to enrich the knowledge regarding the development of other countries and also an opportunity to interact with students from diverse academic and personal background.

Sixth World Supply Chain and Logistics Conference, Detroit

Antony Paul Kunnath of II PGDM presented a paper on “BENCHMARKING SUPPLY CHAIN IN INDIAN INDUSTRY” at the 6th World Supply Chain and Logistics Conference in Detroit. The conference was hosted by Michigan State University, University of Toledo and Cambridge University UK.

Knowledge Partnership

Productivity Summit

PSG Institute of Management was the knowledge

partner for fourth edition of the Productivity Conclave

2014, organized by the Coimbatore Productivity th

Council on 8 February 2014 at Hotel Residency,

Coimbatore. The conclave was held under the theme

“Sustaining High Performance Culture through

Productivity”. Dr. R. Nandagopal, President of CPC

and Director PSGIM welcomed the gathering and

introduced the theme. Mr. Ramesh Partani,

Management Trainer and MD of PL Enterprises,

Hyderabad, Mr. L. S. Ganesh, Professor, IIT, Chennai,

Mr. Puneet Maharishi, Managing Consultant, PWC,

Hyderabad, Mr. K. Nandakumar, VP (Retd), ITC,

Hyderabad, and Mr. Ananth Narayana, Director,

Projects, Healthcare, Cognizant, Coimbatore

delivered the various sessions of the conclave.

National Stock Exchange NCCMP

National Stock Exchange offers the National Stock

Exchange Certified Capital Market Professional

(NCCMP) in collaboration with PSGIM. This program

is available as a capsule inclusive of the various NCFM

modules. The third batch comprising of 33 students

have completed the certification program, out of

which 22 students are successfully placed.

Alliance Francaise of Madras

In collaboration with Alliance Francaise, the institute

offers French language courses for MBA students.

Cultural festivals of France are also organized as part

of this venture

Coimbatore Toastmasters Club

Toastmasters International is a non-profit educational

organization that teaches public speaking and

leadership skills through a worldwide network of

meeting locations. PSGIM supports “The Coimbatore

Toastmasters Club”. The members of the club meet

every week on Saturday at the PSGIM premises and

pursue their goals. The students of PSGIM show keen

interest in joining this club in order to hone their

communication skills

AIMA National Student Management Games

PSGIM and AIMA jointly organized the National

Student Management Games during September 30,

2013 to October 1, 2013. Seventy three teams

participated in this event, which was organized and

coordinated by Dr. R. Jagajeevan.

Coimbatore Quiz Club

PSGIM has an ongoing partnership with Coimbatore

Quiz Club. CQC conducts its quiz programs at PSGIM.

Ms. Sharadambal of I MBA is an active member of

CQC and coordinates the activities. The students of

PSGIM also participate in the quizzes conducted by

CQC.

Newsletters @ PSGIM

Connect

Connect, a monthly newsletter was launched from

September 2012 and offers a glimpse of the

happenings at PSGIM. Mr. R. S. Sathyanarayanan is

the coordinator for this newsletter, which is shared

with all the stakeholders through the Internet

35

Placements

99ACRES

ASIAN PAINTS

AVON CONTRACTING

AXIS BANK

BEROE INC.

CAREER NET CONSULTING INDIA

CITI BANK - CORPORATE S&D

CITY UNION BANK

COCA-COLA

COFFEE DAY

EDS TECHNOLOGIES

EXIDE INDUSTRIES LTD.

FORD BUSINESS SERVICES CENTER

HCL TECHNOLOGIES

HEDGEMARK

HIDESIGN INDIA PVT. LTD.

PSGIM had anticipated 2014 to be a challenging year for campus placements. Due to continued efforts, the placement team was able to bring in over a dozen new companies or companies who had not visited the institute in the past three years. As on March 31, 2014 over 85% of all eligible students have been placed and the process is ongoing with another ten companies in various stages of completion. It is heartening to note that this year Coimbatore has also provided opportunities for placement to PSGIM students at a comparable salary offer for a tier-II city. As an insight, campus placement requests are still continuing this year and the team expects to close the rounds by end of May 2014- probably due to business uncertainties. PSGIM students have also received international placements offer this year and the placement team aims to achieve the target 100% by end-of May 2014.

The weighted mean for year progressed satisfactorily to Rs 5.13 lakhs, with over 49 companies offer a CTC of Rs 4+ lakhs per annum. PSGIM follows strictly one student one offer policy. Our recruiters this year were:

ICICI SECURITIES ERS

ICICI SECURITIES - I-SECURE

IKYA

JANA LAKSHMI FINANCIAL SERVICES

JARO

KOTAK MAHINDRA BANK AGRI KOTAK MAHINDRA BANK RETAIL

MOBIUS KNOWLEDGE SERVICES

NAUKRI

RELIANCE CAPITAL

SOUTH INDIAN BANK

STRATEGIC AUTOMATION

TCS

TCS BPS

TOTAL GAZ

UJJIVAN FINANCIAL SERVICES

ZOHO CORP

Companies recruiting: 65

Weighted mean CTC top 100: 5.36

Median CTC ( excluding overseas) 5.3 lakhs

Metro/Tier1: Tier 2 city placement ratio: 33:67

SECTOR WISE ANALYSIS

Sector Number of Companies

BFSI 20

BPO/KPO/ITES 3

CONSULTANCY 8

DIGITAL MARKETING 2

FMCG 4

HOSPITALITY 1

IT 5

MANUFACTURING 14

ONLINE SERVICES/PORTAL 2

PHARMA 2

TELECOM 1

37

PSGIM in the Media

A study on the perception of first time voters towards the current political situation in India

Trading Lab Inauguration The Hindu Coverage

A date with Jeff Hoffman The Hindu Coverage

A surprise visits them at workplace on Deepavali day The Hindu Coverage

Gift of Literacy campaign: public response inspires students The Hindu Coverage

Bringing happiness to their doorstep The Hindu Coverage

Learning the dignity of labour The Hindu Coverage

Hang out in Coimbatore city now with ease The Hindu Coverage

College's gift to promote reading The Hindu Coverage

Potpourri day 2013 Sangamam The Hindu Coverage

People get a chance to gift books The Hindu Coverage

Gift of Literacy The Hindu Coverage

Potpourri Day

39

Rankings

PSGIM is consistently improving in the B school ratings of all the

three Ranking agencies.

thn PSG Institute of Management secured the 4 rank in South India in the

thBusiness world region wise ranking (Business World, 15 July 2013)

ndn PSG Institute of Management was ranked 22 in India in the Overall B-school

Rankings by Business world (July 15, 2013)

thn PSG Institute of Management was ranked 24 in India in the Best B-school

survey by Education World.

n PSGIM was ranked 30 in the NHRDN-People matters B-School Rankings

2013. According to the survey, the top-scoring parameter for PSGIM was

academic excellence and the differentiator was the Student and Faculty

exchange programmes. (Ref: People Matters, Vol IV, Issue 5, May 2013,

Page 44)

Research & Consultancy

The research efforts of an institute enhance the quality of teaching, consulting and training of the institute. Well planned and focused research efforts not only enrich the pedagogy but also provide an interface with the wider academic and corporate world. PSGIM initiated a wide array of research activities during the year

Centers for Research

Center for Excellence in Teaching and Learning

Convener: Dr. R. Krishnaveni; Members: Dr. N. Vivek, Dr. Manju P George, and Mr. R. N. Balamurugan

Teaching is an art which needs continuous improvement over how it is been delivered. Cont inuous update of new instruct ional methodologies is also needed in the ever changing, technology driven world. But higher education teachers in India have less access to resources that help them in improving their teaching methods.

This situation propelled PSGIM to initiate a Research Centre that can work continuously over nurturing and refreshing faculty of all stages through its teaching and learning resources. The Centre for Excellence in Teaching and Learning (CETL) was established with an aim to become a lead centre in teaching and learning research by effectively serving the above need.

Center for Family Business and Entrepreneurship

Convener: Dr. R. Nandagopal; Members: Dr. V. Thilagam, Ms. D. Kavitha and Ms. B. Uma Maheshwari

The center's vision is to lead the global advancement of entrepreneurship education and family business practices through the development of academic, research, and outreach initiatives that inspire thinking and cultivate leadership in family business and entrepreneurial organizations and society

PSG has been in the forefront in introducing innovative courses and programs (Creativity and Lateral

Thinking, Business Plan Course, Cross Functional Electives to name a few) in tune with the changing needs of the industry and economy. We believe this is the right time to launch our initiative in the domain of Family Business due to their domination in the economic landscapes of most nations. PSG seeks to provide an interface for academicians, researchers and practitioners through its 'Center for Family Business and Entrepreneurship' to learn from each other, embrace best practices and engage expertise. The center's vision is to lead the global advancement of entrepreneurship education and family business practices through the development of academic, research, and outreach initiatives that inspire thinking and cultivate leadership in family business and entrepreneurial organizations and society. The Advisory Board members for the Center include

n Padmasri Rajshree Pathy, CMD, Rajshree Sugars

n B. Soundararajan, Chairman Suguna Foods Limited

n Mr. C. Velumani, Managing Director, C.R.I Pumps

n Prof. Kavil Ramachandran , Indian School of Business , Hyderabad

n Prof S.Manikutti ,IIM Bangalore

n Dr Sunny Ariss, Prof and Chairman, Dept of Management, College of Business and Innovation, University of Toledo, USA

n Mr. Jeff Hoffman, Accomplished entrepreneur and innovator in the fields of Internet, e-commerce, and entertainment , USA

41

n Mr. Balasundaram, Chairman cum Managing Director of M/s. CPC Private Limited, Chairman of Coimbatore Capital Ltd

Center for Sustainable Development

Chairman:

The Center for Sustainable Development is a pioneering initiative dedicated to the cause of environmental sustainability in the context of small and medium enterprises. CSD seeks to achieve reduced resource consumption and waste generation using technological and process innovations and inspired leadership. It will continuously review and study industry practices and initiatives to identify sustainable practices that can be adapted to different industries. The Centre will also help enterprises install mechanisms through which they can monitor progress with respect to energy efficiency, waste management, recycling efforts and other related activities so that businesses can be both environmentally sustainable and financially successful.

Eminent people like Dr. R. Chidambaram, Principal Scientific Advisor, Govt. of India, Dr. P.S. Goyal, DRDO Chair, Dr. R. K. Sinha, Chairman, Atomic Energy Commission Mr. Madhukar Vinayak Kotwal, Whole-time Director and President (Heavy Engineering), Larsen and Toubro, Dr. K. Jayakumar, IAS, Joint Secretary, DSIR, and Dr. Prabhat Kumar, CMD, BHAVINI have visited PSGIM and have contributed significantly to the formalization of the center's objectives and future plan of activities.

Center for Women's Studies

Chairman: Dr. R. Nandagopal; Coordinator: Ms. K. Sri Gayathridevi

The centre was initiated with Research, Training and Teaching as its focus areas. Its objectives are

n To understand the different facets of gender issues and to create awareness and sensitization among the students and local community

n To offer capacity building training and outreach programs

n To disseminate knowledge to students by offering women's studies program

The Advisory board members of the Centre are

n Dr. Sheela Ramachandran, VC, Avinashilingham Deemed University

n Dr. Asha Bhandarkar, Professor, International Management Institute

n Dr. Thomas V Chacko, HoD, Community Medicine, PSGIMS & R

n Dr. Kezevino Aram, Director, Shanti Ashram

n Ms. Shobana, Chairman, Udumalpet Panchayat Union

The centre celebrated International Women's day on 7 March 2014 by organizing a 'Seminar on Gender Sensitivity'. Dr. Minnie Mathew, director, Women's Studies Centre, Avinashilingam Institute of Home Science and Higher Education for Women delivered a lecture on 'Nutrition for Women' and Mrs. M. Vennila, Advocate, Integrated Court Complex, Coimbatore spoke on 'Fundamental Rights for Women'. A book mark was given to all the participants who attended the seminar.

International Center for Finance

Convener: Dr. V. Srividhya.

The center works closely with the industry to broaden areas of common interest with the academia by organizing short term programs, conference and workshops in the areas of finance and investments.

Consultancies

n Dr. N. Vivek initiated a consultancy project for implementing Kaizen for PSG Hospitals. As part of the project, Job Instruction training for Nurses and for Pharmacy are being carried out.

n Dr. N. Vivek has initiated a consultancy project for implementing Open ERP for the supplies of Roots Industries

n Dr. R. Nandagopal and Mr. K. P. Naachimuthu are part of the cross functional team from various sister institutions, which is working on PSG Vision 2025 - Benchmarking Exercise

n Ms. R. Sujatha and Mr. M. S. Karthikeyan completed a consultancy on installing, configuring and training on Learning Management System MOODLE at GVG Visalakshi college for Women, Udumalpet during Oct to Nov 2013

n Mr. M. S. Karthikeyan, Ms. R. Sujatha and Dr. J. Sekkizhar are working with PSG Hospitals in a consultancy project for doing a system study, gathering functional requirements and designing and implementing an information system

2. Funded Research

The funded research works that are ongoing at PSG Institute of Management are presented below

S.No. Title Submitted By Funding Amount in Agency Lakhs INR

1 Introducing and Testing “Activity Based Learning” Dr. N. Vivek and AICTE 13.6as a new pedagogy in Higher Education system Dr. R. Krishnaveniin India with special reference to B-Schools

2 Setting up a Trading Lab Dr. R. Nandagopal AICTE 20MODROBS

3 Evaluation of scheme of Babu Jagjivan Ram Dr. R. Nandagopal Department of 14.29Chatrawas Yojna Social Justice and

Empowerment- Ministry of Social Justice and Empowerment

4 A Study on Role Stress on Health, Dr. N. Ramkumar UGC (Minor) 1.2well-being and quality of life of Mr. K. P. Naachimuthu entrepreneurs in Coimbatore District and Mr. M. Sathish

5 A comparative study on perceived loneliness Mr. K. P. Naachimuthu UGC (Minor) 1.2and its effect on general mental health of and Dr. N. Ramkumarpassenger guards and goods guard in Southern Railways (India)

6 Designing an emotional intelligence test for Dr. R. Deepa UGC 12.83medical students and developing an (Research Award)emotional intelligence training program for graduating medical students

7 Integrated Marketing Communication as a Dr. Joshua Selvakumar UGC (Minor) 1.40tool for promoting Government schemes and development programmes for education in ruraland backward areas of Tamilnadu.

8 A study on the contribution of small family run Ms. B.Uma Maheswari UGC (Minor) 1.90 business to the Indian economy and development of a strategic module to ensure enhancement in their performance

9 A Study on the Determinants of Foreign Direct Dr. N. Vijayakumar UGC (Minor) 2.87Investment in BRICS Nations

10 A study on Social Standards and their impact on Dr. R. Swamynathan UGC (Minor) 2.90export promotion in Tirupur garment industry

11 Effectiveness of MFI's in the Poverty alleviation Mr. Mansurali UGC (Minor) 2.50A Macro Socio-economic study in Tamil Nadu.

12 A Comparative Study on buying roles played by Dr. K. Arulrajan UGC (Minor) 2.50individuals in family on purchase of durable products in Urban and Rural Tamil Nadu.

13 Business development/sales effectiveness and Mr. N. G. Venkateswaran UGC (Minor) 1.95export capability of Indian IT companies with reference to competitive capabilities and process maturity in South India

43

The following research proposals have been submitted to various funding agencies and are awaiting results

S.No Title Submitted By Funding Amount in StatusAgency Lakhs INR

1 Contributions and Challenges of Dr. R. Nandagopal DSIR 46.43 AwaitingWomen Scientists and Technologists resultsCase Study of CSIR labs

2 Sustainable Solid Waste Management in Dr. R. Nandagopal Ministry of 27.70 AwaitingAcademic Institutions Environment results

& Forests

3 Assessing the awareness of the Dr. R. Swamynathan UGC (Major) 8.35 Awaitingsupply chain practices in the resultsSouth Indian Textiles

4 Transformation in Leadership, Dr. D. Kavitha AICTE (CAYT) 9.0 AwaitingComposition and Diligence of resultCorporate Boards of IndianFirms A Longitudinal Study

5 Grants to Social Sciences Journals Dr. R. Krishnaveni ICSSR 1.0 Awaiting (Annually) results

6 A study on Boot Strap financing Dr. V. Srividya UGC (Major) 10 Awaitingamong entrepreneurs in resultsSmall and Medium Enterprises

7 To evaluate the effectiveness of Dr. Manju P George UGC (Major) 13.76 Awaitingformal teacher initiated and resultstudent mentoring in B- schools. Dr. R. Nandagopal

8 Enhancing Human Capacity through Dr. R. Krishnaveni UGC (Major) 12 Awaiting diagnosing, assessing and building resultKnowledge Management Practices among Pump Manufacturing firms in Coimbatore

9 A study on Students' Satisfaction, Dr. D. Sudharani UGC (Major) 12.5 Awaiting Attitude and Behavioural Outcome in Ravindran resultHigher Education Institutions in Tamilnadu (With Specific Reference to Post Graduate Management Programme)

10 Faculty Communication and Behaviours Dr. K. Sri Gayathridevi & AICTE RPS 17.5 Awaitingand Classroom Climate: Investigating Dr. D. Sudharani Ravindran resultRelationship with Student Motivation.

11 In pursuit of “fairness”: a study on Dr. R. Nandagopal Center for 2.15 Awaitingusage of facial cosmetics in Dr. R. Swamynathan, Consumer resultrurban women in Tamilnadu Prof. Umesh and Studies,

Dr. J. Sekkizhar Indian Institute of Public Administration

12 The auto rickshaw fare imbroglio in Dr. R. Nandagopal Center for 1.17 Awaiting Coimbatore district: Dr. R. Swamynathan, Consumer result A multi-stakeholder survey Mr. Mansurali and Studies,

Dr. Sekkizhar Indian Institute of Public Administration

13 Evaluation and Impact Assessment Ministry of 31.48 AwaitingStudy of E-Vidya Women and result

Child Development

3. Ongoing Ph.Ds

Forty Three candidates have successfully completed their Ph.Ds till date at PSGIM, under various faculty guides. There are 45 research scholars (both Full time and Part time) who are currently pursuing their Ph.D under the various faculty guides at PSGIM. The following were awarded PhD during the period of the report.

S.No. Name Date of Viva Title of Thesis Faculty Guide

1 K. Sri Gayathridevi 29.7.13 A Study on Nonverbal Dr. D. SudharaniCommunication of Salespersons Ravindranand their Service Behavior towards Customers in a Sales Encounter

2 G. Reji Kumar 2.8.13 A Study on Linkage between Dr. D. Sudharani Customer Expectations, RavindranQuality Perception, Customer Satisfaction and Related Behavioral Intentions in Banking Context

3 D. Kavitha 13.8.13 A Study on the Effect of Dr. R. NandagopalCorporate Governance Mechanisms on the Discretionary Disclosures of Indian Firms

4 Kalpana Jothimani 16.8.13 Students satisfaction, attitude and Dr. D. Sudharanibehavioural outcome in higher Ravindraneducational institutions (with specific reference to Management Programme)

5 Pughalyenthi 30.9.13 A study on the Influence of Dr. D. SudharaniCelebrity Endorsment over the RavindranPerception and Purchase Intention of College Students

6 M. Ramakrishnan 25.10.13 Measuring Retail Service Quality Dr. D. SudharaniUsing RSQS and Validating RavindranRSQS in the Context of South Indian Retail Stores

7 Sudhakar 29.10.13 Adoption of CRM initiatives Dr. D. Sudharaniamong the Small and Medium RavindranEnterprises- An analysis of factors and its impact on Organizational Characteristics

8 H. Kalaiarasi 24.1.14 A study on factors influencing Dr. V. Srividyacontinuous usage of online banking services in India

9 Ajith. K.Thomas 10.3.14 The Role of In house travel arrangers Dr. N. Vivekon purchase of star hotel rooms: A study with reference to Kochi, The commercial capital of Kerala

The following candidates have submitted their thesis during May 2013 to March 2014

S.No Name Details of the Thesis Faculty Guide

1 R. Vanathi Supply chain strategies and their impact on competitive Dr. R. Swamynathanadvantage in textile industry".

2 Sruthee Mayur The study on the impact of emotional intelligence, Dr. R. Swamynathancognitive competencies and locus of control on the performance of aspiring managers

3 Hari Sundar G Ram Pester Power consumer behavior among kids and its Dr. D. Sudharani influence on family buying A study with respect to Ravindranpackaged food in Kerala

4 Kovaiselvam Dr. R. Nandagopal

45

4. Research Board and Research Committee

A research board was constituted to oversee the research activities at PSGIM. Dr. R. Nandagopal is the Chairman of the board, which has the following members: Dr. Shanmugam, Dr. Suresh Kumar, Dr. T. G. Vijaya, Dr. R. Krishnaveni, Dr. Sudharani, Dr. V. Srividya, Dr. Krishnaveni Muthiah, Dr. N. Vivek, Dr. R. Swaminathan, Dr. J. Sekkizhar, Dr. N. Ramkumar, Dr. R. Deepa, and Dr. N. Vijayakumar

The research committee organizes two forums for the Research Scholars every year (One in October and One in March). The forum is a platform for the scholars to present their research ideas and gain guidance and insights from a panel of faculty members. This year the forum was held on March 7, 2014 in which 11 scholars had participated and presented their research.

To facilitate exchange of research ideas and deliberations, the faculty research forum this year was organized every Thursday at 4:00 PM. Faculty presented their research proposals (for funded research) and discussed about improvising the ideas. The presenters were:

S:No Date Name of Faculty Title

1 7.11.13 Dr. R. Nandagopal Sustainable solid waste management in academic institutions

2 21.11.13 Dr. H. Raman A study on the relationship between interest rates andexchange rates of India during the period 1973-2013

3 28.11.13 Dr. D. Sudharani Ravindran Students satisfaction, attitude and behavioural outcome inhigher educational institutions(with specific reference toManagement Programme)

4 28.11.13 Dr. V. Srividya Boot Financing (SMEs)

5 5.12.13 Prof. Umesh Chandrasekar National Evaluation Study of the Babu Jagjivan RamChhatrawas Yojana Hostels Scheme : A multi-stakeholder Audit.

6 5.12.13 Dr. N. Vivek Research in activity based learning & Implementation ofTWI program in Industries

7 12.12.13 Dr. Krishnaveni Muthiah Organizational Commitment of Repatriates in the Indian IT sector

8 12.12.13 Dr. V. Thilagam

9 26.12.13 Dr. K. Sri Gayathridevi Faculty Communication behaviors and Classroom climate:Investigating Relationship with student motivation

10 2.1.14 Dr. R. Jagajeevan Impact of migrant workforce on urban informal sector withspecial reference to building and construction workers

11 2.1.14 Dr. R. Swamynathan Assessing the Awareness of the Supply chain practices inthe South Indian Textiles

12 9.1.14 Dr. J. Sekkizhar A study on suitability of quality awards for regional levelsmall scale restaurants

13 23.1.14 Dr. Manju P George To evaluate the effectiveness of formal and teacherinitiated student mentoring in B-schools

14 23.1.14 Dr. N. Vijayakumar A study on the determinants of foreign direct investment inBRICS Nations

15 30.1.14 Ms. B. Uma Maheswari Family Run Business

16 30.1.14 Ms. R. Sujatha Enhancing human capacity through diagnosing, assessingand building knowledge management practices amongpump manufacturing firms in Coimbatore

17 6.2.14 Dr. N. Ramkumar A study on entrepreneurial role stress and its effect onHealth and Quality of Life among the entrepreneurs inCoimbatore District

18 6.2.14 Dr. P. Varadarajan Corporate Fund Mobilization through stock market reforms An attitude study for conversion of real asset investor intofinancial asset investor

19 13.2.14 Mr. K. P. Naachimuthu A comparative study on perceived loneliness and its effecton General Mental health of passenger guards and Goodsguards in Southern Railway (India)

20 20.2.14 Dr. R. Deepa Designing an emotional intelligence test for medicalstudents and developing an emotional intelligence trainingprogram for graduating medical students

21 27.2.14 Mr. R. Sathyanarayanan Engaged learning in the digital age

22 6.3.14 Mr. M. Sathish Awareness, Barriers and Preferences for Solar Energy Adoption

23 13.3.14 Mr. V. Harish Awareness and Implementation of Lean Practices A study in leading multi-specialty hospitals in Tamilnadu

24 13.3.14 Mr. Mansurali A study on Micro Finance and its impact on women inbelow poverty line segment (with special reference tofinancial, social and empowerment focus)

25 20.3.14 Dr. T. G. Vijaya Antecedents and consequences of work life balance

26 20.3.14 Dr. R. Krishnaveni Organizational Silencing

27 27.3.14 Dr. K. Arulrajan Visual text analytics using Sentiment Analysis

28 27.3.14 Dr. M. P. Pandikumar A study on behavior of investors towards IPO

29 3.4.14 Dr. Joshua Selvakumar A study on Integrated Marketing Communication as a toolto promote Government education schemes and welfareprogrammes in rural and backward areas of Tamilnadu.

30 3.4.14 Dr. D. Kavitha A study on social collaboration for CSR among Indian Firms

31 10.4.14 Mr. R. N. Balamurugan Socio-economic impact of the Emu scam insights into itsgenesis and fallout

5.Research reportResearch study on first time voters in India and their influence on forthcoming Lok sabha elections

“A study on the perception of first time voters towards the current political situation in India” had been a brain child of Dr R Nandagopal, Director, PSG Institute of Management. The research study was carried out by the students of first year PGDM under the guidance of Dr Krishnaveni Muthiah, faculty, PSG Institute of Management. The class of PGDM consists primarily of working class executives. This project had set platform for students to experience practically the concepts of their paper on Research methodology and develop insights over conducting research by extending their learning through a real time survey. The survey team comprised of 60 students who were divided into groups of five to conduct surveys in the following five major cities: Chennai, Coimbatore, Trichy, Madurai and Salem.

The objective of this research was to understand the political awareness among the first time voters, Social media and its connect with politics, Dominant issues prevailing which have impact on voting, and Factors about the electoral candidate considered. First time voters in Tamil Nadu comprise of 62 lakh people contributing to about 11% of first time voters in India. Total number of first time voters across India is 12 crores. The sample surveyed range from the age group of 18-26 years and the total number of people surveyed were 3030 which is exactly .048% of the total number first time voters in Tamil Nadu. The data was analyzed and compiled into a report, which was published in the press (http://timesofindia.indiatimes.com/home/lok-sabha-elections-2014/news/Youth-prefer-candidates-active-on-social-networking-sites-Survey/articleshow/33474898.cms)

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Socially Responsible Initiatives at PSGIM

PSGIM indulged in a lot of CSR activities throughout the year. The institute has become active in the social media by opening an official page in Facebook. It has also initiated various campaigns to enhance its visibility across the country. A glimpse of the CSR activities during the year are presented below

Joy of Giving - October 2, 2013

Festival of giving is celebrated every year in the first week of October starting with October 2, the day celebrated as Gandhi Jayanthi. This year Joy of Living started with watering all the 60 - 75 tree saplings in PSGIM grounds, followed by students cleaning the campus, class rooms, restrooms in the PSGIM academic building, and PSGIM canteen. Some students also cleaned the Coimbatore Government Hospital. We were also able to gift happiness in the form of tricycle to a needy on the roadside.

Clean Drive Camp - November 8, 2013

PSG Institute of Management (PSGIM) organized one day 'Clean Drive Camp' on November 8, 2013 in association with Bykz (multi branded two wheeler service centre, Trichy road, Coimbatore). This is a humble attempt to reduce the emission levels of vehicles (two wheelers) used by the members of PSGIM community, and to increase the awareness of obtaining Pollution Under Control (PUC) certificate once in every six months. Through this camp, we were able to serve around 140 vehicles (of staff and students of PSGIM).

"Free the Tree" Campaign - November 23 - 24, 2013

Trees, like humans, are susceptible to infection and disease when wounded, especially when the cause of the wound is poisonous. Nailing or wiring advertisements on trees has always been an offence, but it was not enforced properly. The metal boards, cloth banners and thick cardboard sheets mindlessly nailed onto the barks expose the trees to infection, growth suppression and slow death. On November 23 and 24 (Saturday and Sunday), students of first year and second year PGDM students from PSGIM engaged in an endeavor to remove nails in trees and advertisement boards nailed to trees in DB Road, and RS Puram. Through this activity they have also created awareness among the public in Coimbatore.

Blood Donation Camp - December 06, 2013

Blood is a portion of oneself that can be given when we are alive. Believing strongly in this, Youth Red Cross of PSGIM is organizing a blood donation camp (Third year in row with HDFC Bank) on December 6, 2013. This year we have partnered with Lions Club Blood Bank, who will store the blood received during

Gift of Literacy

The campaign was launched on Aug 15, 2013 with an objective of mobilizing books, magazines, novels, and

audio-visual learning resources that could be used by students from Classes I to Plus-Two. First year MBA and I

year PGDM Students of PSGIM visited households, and educational institutions, requesting for the same; they

also placed book collection boxes in various locations of the city for this purpose. Through this one month drive

they received around 14,500 books, which includes 30 years back volume of Readers Digest, English and Tamil

novels, magazine collections like Tinkle, Tell me why, story books, general reading, self-improvement books,

literature and fiction, spirituality, science and technology, business management, commerce and accounting,

some of the classic books from various disciplines in engineering, law books, auditing books, 50 years old

harmonium, DVD learning materials etc. The drive ended on September 30, 2013. Books received were gifted to

5 Government schools / Government aided schools located in the rural and semi-urban areas of Coimbatore

(suggested by the Chief Educational Officer, Coimbatore District; and the other one being PSG High School at

Vedapatti). They also received around 1000 college books (engineering, commerce, and management books) as

a part of this endeavor; these books were gifted to PSG Sarvajana Manavar Illam on October 24, 2013 during the

Diwali Celebration organized for them. One portion of the books / reading materials collected (around 2,500

books) was gifted to Lebara Foundation (who supports refugees and displaced children in developing countries)

on October 17, 2013. This camp for Sri Lankan refugees located in Pooluvapatti Panchayat town (Siruvani road)

accommodates 300 families, with 267 children.

Hindu School Edition to under-privileged schools

The PSGIM initiative “Subscription of The Hindu School Edition Newspaper” to under-privileged schools in thCoimbatore was launched on 5 of September. The beneficiaries and details of the subscription are as follows:

BENEFICIARY THE HINDU

# Name Location Copies / Day Frequency Duration

1 P.S.G High School Vedapatti 50 Monday - Academic

Friday Year 2013-14

2 Corporation Girls Higher Secondary School R. S. Puram 50 Monday - Academic

Friday Year 2013-14

3 Corporation Higher Secondary School R. S. Puram 15 Monday - Academic

Friday Year 2013 -14

4 Corporation Girls Higher Secondary School Oppanakara 35 Monday - Academic

Street Friday Year 2013-14

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this camp. Blood collected will be used for the children with Thalassemia (inherited blood disorder).

The camp witnessed an encouraging response from the donors. We were able to offer a gift of life to 495 beneficiaries by collecting around 165 units of blood (donated by our students).

Celebrating Diwali with people on Service: Being the reason for someone's happiness

While everyone awaits public holidays and festivals, to relax and have fun time with family, there are few group of people to whom these holidays mean lot of work. People in public service like Police, Fire rescue service, Doctors, etc don't have specific working hours, and they go through unpredictable eating and/or sleeping hours, especially during festivals. They hardly get time to spend with family; they are away from home on-duty, even on these festive occasions. There are no holidays for people in public service.

With a humble attempt to make someone's day, students of PSGIM celebrated their Diwali distributing sweets and snack (with a Diwali greeting card, and a thank you note) to those (350 members) on public service on this festive day. Traffic Police (from SITRA to Brookefields), Bus drivers and conductors in Gandhipuram, Singanallur, and Ukkadam bus stations, Coimbatore junction Railway employees, Corporation employees who help clean the roads, Fire and Rescue services employees were personally greeted on Diwali, with sweets and snacks.

Outreach activities - PSGIM Students

Following the request from various hospitals (PSGIMS&R, KMCH, and Ramakrishna) YRC PSGIM was able to arrange over 30 units of blood to the

Students

PSGIM offers a vibrant learning environment for students. The students were exposed to a bundle of experiential learning initiatives, Corporate Exposures and challenging opportunities. The multifaceted skills of the students were honed by these initiatives and they turned achievers

Achievements

n Naveen Karthick and Nandhini Ponnusamy thsecured the 4 place in the NIPM national level

thquiz on 17 August 2013

n Saradambhal K. B. and Dinesh Balayah B S stsecured the 1 place in the NIPM Chapter level

thquiz on 20 August 2013 at Excel School of Business.

n Rowena Rocha and Revathi bagged the first and second prizes at a presentation on Environmental management, which was organized by LIC of

thIndia on 6 September 2013

n Naveen Karthick secured the first place in Best manager event at Futura 13 conducted by

ndBannari Amman Insitute on 2 September 2013

n Vidhyasri of I PGDM won the second prize in “Does the shoe fit” and “My Dream Project” at Futura 13 organized by Bannari Amman Institute

thon 24 September 2013

n· Shibani and Ramachandran Jayprakash secured the second prize in Quiz competition at Nishaan

th13 organized by KPR School of Business on 5 October 2013.

n The I year PGDM students Vijay Krishnan, Sriram C and Shyamsundar secured Ist place in the Operations event in Phronesis 13 organized by Karunya University during Oct 23-24 2013

n Vidyashri, Rameez, Bharath Sundar & Aarthi of I rdPGDM secured the 3 place in the Marketing

event in Phronesis 13 organized by Karunya University during Oct 23-24 2013

n Ms. Rowena Rocha (I PGDM, PSG Institute of

Management, Coimbatore), Mr. Shyam Thomas

(SDM, Mysore), Mr. Brian (China) and Ms.

Esprine (China) won the first prize in the

competition with 195 points in the BRICS meet

held in China during Oct 24 27, 2013. The

team was awarded with a cash prize of 5000

CNY

n Jaishree R and Prasath G of I MBA secured II

place in Aaradhana, a quiz organized by SNS thCollege of Engineering on 8 November 2013

n Gautam NS and Ashwin of I PGDM won First

place in Marketing Event at Department of

Management Studies, Christ University

Arthayudh 2013 - 26/11/2013 & 27/11/2013

n Sujitha of I PGDM secured the First place in Best

Manager Event at ITM -Business School,

Chennai - Manaquest 2K13 20/12/2013

n Naveen Karthick P and Nandhinin Ponnusami of

II MBA secured the First place and Sameer and

Saradhambal K B bagged the II Prize in the Quiz

competition at Urjith 14, organized by GRG th

School of Management on 8 January 2014

n Sruti L, Nikkitha C and Bhoopathi of I MBA nd

secured the 2 place in the Finance event at

Urjith 14, organized by GRG School of th

Management on 8 January 2014

n Naveen Karthik K and Vinish K of II MBA secured st

the 1 place in the marketing event at Urjith 14, th

organized by GRG School of Management on 8

January 2014

needy during July December 2013. YRC PSGIM also sponsored sweets, and toys to the terminally ill cancer child in Ramakrishna hospital; few students volunteered to spend quality time with that kid and her family.

Fund raising event for tinkle evening school

To support the educational expenses of TINKLE Evening School (a rural project of BNM TSK Trust which offers free quality tutorial guidance to 25 rural children who are studying in Government school), students of PSGIM joined hands with the alumni members of TINKLE, organized an event called Mann Vaasanai in the farmland near Kanuvaai village. In addition to all the traditional games several stalls were also put up to serve all the guests with traditional sweets and snacks. Around 250 families attended this function, participated in all the games, and generously contributed to the cause.

Organ Donation Awareness Camp

The students of PGDM (Vijay Krishnan, Vijaya Karthikeyan, Sriram, Nivetha, Sindhuja, Vidyashri and Sinduja) had organized an “Organ Donation Awareness Camp” during onam celebrations in the campus.

Visit to Cheshire Home

Cheshire home is a place of shelter physically and encouragement spiritually for disabled persons irrespective of their culture, beliefs and culture. They have 32 mentally ill and 8 physically handicapped inmates. PGDM first year students spent a day with them on 24/09/2013 by organizing many activities to entertain them. “Rejoice in that day and leap for joy” is what they learnt through this social activity.

51

n Jaishree R of I MBA secured the Young Business

Leader Award at Urjith 14, organized by GRG th

School of Management on 8 January 2014

n Naresh and Vignesh Kumar's paper titled “KALIMARK'S STIFF CHALLENGE FOR MNC'S" got selected for a conference in IIM-Indore

n Naveen got selected in the student panel discussion in Global Ethics Forum 2014 An International Conference held in IIM Bangalore from 3 to 5 January 2014

n Vijay Krishnan M, Arun Kumar, Kailashnath R K stand Joseph Abraham of I PGDM secured the 1

place in the Best Management Team award at Urjith 14, organized by GRG School of

thManagement on 8 January 2014

n Naveen won Best Student Ambassador award for Kurukshetra 2014 An International Techno Management Fest Of Anna University, Chennai

th th st st29 ,30 , 31 Jan 2014 and 1 Feb 2014

n Nivetha was one of the 3 Finalist in Kurukshetra 2014 An International Techno Management

th th stFest Of Anna University, Chennai 29 ,30 , 31

stJan 2014 and 1 Feb 2014, She received consolation prize.

n Sriram & Sanjay won First place in Marketing Event at SDMIMD's Annual B School Fest

th th thNaissance 14 Feb 6 ,7 & 8 2014

stn Sanjay and Sriram of 1 year PGDM first have

won first place in the Marketing Event in thSDMIMD College, Mysore on 6 February 2014

ndn Sruti Beesa Sunny of I MBA bagged the 2 prize

in Kartavya, the HR event organized as part of Pragathi 2014 by Amrita School of Business on

th7 February 2014

n Joseph of First year and Sai of Second year won First place in Operations Event at Amrita Business School, Coimbatore Pragati 14 07/02/2014 & 08/02/2014

n Vidyashri won First place in Best Manager Event at SNS college of Technology Festury 2014 07/02/2014

n Naveen Karthik and Nandhini Ponnusamy st

secured the 1 Prize and Sameer and Saradhambal of I MBA the II place in the quiz competition organized by Coimbatore

thManagement Association on 8 February 2014

stn Antony Paul Kunnath of II PGDM secured the 1

place in the debate organized by Coimbatore th

Management Association on 8 February 2014

n Saradhambal K B and Shibani M C of I MBA

secured the first place in the quiz competition

organized by RVS Institute of Management on th14 February 2014

n Shibani M C Jaishree R and Ramachandran ndJayaprakash of I MBA got the 2 place in the

Best Management Team event organized by RVS thInstitute of Management on 14 February 2014

n Naresh, Vignesh Kumar S & Avudayappan

presented their case study in “International case

study conference” conducted by IES

Management college & research centre

(Mumbai) on 20/02/2014

n Arun and Abinaya won second place in a Finance

event at Yukti'14 Management fest conducted

by TSM Madurai 22/02/2014 & 23/02/2014

n Shafana M, Sunayana V K, Sameer S and Pream st

Kumar M of I MBA bagged the 1 Place in the

Best Management Team in MindKraft 14

organized by Karunya University during 26-27

February 2014

n Vignesh Gorky S P and Sumitra G of I MBA

secured the Best Paper Award in the National

Conference on Emerging Trends in Science

Technology and Management organized by Sri th

Krishna School of Management on 28 February

2014

n Naveen of I PGDM got elected as Pragyan

campus Ambassador, Pragyan was a Techno

Management Fest of NIT Trichy conducted on

06/03/2014 to 09/03/2014

rdn Kamalraj of I MBA secured the 3 place in the

talk show organized by Sri Venkateshwara Group th

of Institutions as part of Castalia 14 on 7 March

2014

stn Sivalingam and Boopathi of I MBA bagged the 1

prize in the General Quiz at E-week 14 organized thby Kongu Engineering College on 13 March

2014

n Balaji, Balakumar, Kamalraj and Lognath of I stMBA bagged the 1 Prize in the Business Quiz at

E-week 14 organized by Kongu Engineering thCollege on 13 March 2014

stn Lognath of I MBA secured the 1 prize in the

debate at E-week 14 organized by Kongu thEngineering College on 13 March 2014

n Sameer S and Saradhambal K B of I MBA bagged ththe 4 place in the Economic Times Quiz 14

thorganized by GRD School of Management on 14

March 2014

n Shibani M C, Sujitha S, Sabareesh R, Jaishree R,

Manju M and Poornima B of I MBA secured the st

1 place in Best Management Team event at

Milenge 14 organized by GRD college of Arts and th

Science on 18 March 2014

n Balaji, Alex Praveen Kumar, Mani Rupesh,

Sivalingam and Vinothkumar of I MBA secured stthe 1 place in Manifest, at Anokha 2014

thorganized by Amritha University on 20 March

2014

n Coimbatore Productivity Council conducted a

Paper Presentation contest on 'Lean

Management' at PSGIM on February 14, 2014.

Around 30 teams from various colleges

participated in the contest. Two students of 1st

year MBA grabbed the first place for presenting a

paper titled "Process Improvement for Billing at

PSG Hospital".

n Angeline Margaret B (I MBA C), Venkatg

anapathy (I MBA C) presented a paper titled 'A

Study on the Influence Pattern of IMC on Fast

Food Restaurants in Coimbatore City" at Kongu

Engineering College Perundurai.

Development Activities

Director's Dream Team

Around 80 students registered for Director's Dream

Team. Two rounds were conducted with the help of

faculty members and 23 students were selected

finally.

n Naveen K and Anusha K. M of MBA and B.

Durairaj of PGDM received the “Best Outgoing

Student” award at the Tech Day Function on April

14, 2014

S.NO NAME

1 Aarthi Sivagnanam

2 Ashwin Rajagopalan

3 Dinesh Balayah BS

4 E.Sanjay

5 Fredrick Leanas

6 James George

7 Madhumita Singh

8 Madhuvanth

9 Meria Meenu Jacob

10 Naveen Kumar R

11 Nikkitha.C

12 Nivetha V

13 Sabareesh

14 Santhosh Kumar T

15 Saradhambal KB

16 Srinath.R

17 Sriram C

18 Sruthi L

19 Sumithra

20 Vidyashri Thangavel

21 Vignesh Gorky S P

22 Vigneshwaran SR

23 Vishnupriya

Awards

53

Club Activities

For the first time in PSGIM, Clubs for Music, Photography, and Quiz have been initiated and the students are actively involved in the club activities.

Quiz Club

The quiz enthusiasts of PSGIM, formally called the Quizmasters' Club, are led by Dr. Sekkizhar, Mr.Mansurali and Mrs. V. D. Krishnaveni. The year began with the seniors conducting a quiz to induct members into the club. The baton was handed over to the first year students in a formal event. The student representative is Ms. Sharadambal. The club conducted themed quizzes for members and also encouraged students to participate in events outside the campus. To increase the knowledge of general quizzing the Quizmasters joined hands with the Association of Serial Quizzers Quiz Club of PSG College of Technology. Series of quizzes were conducted by both the students of PSGIM & PSG Tech on various themes like Sports, Entertainment, Literature, Business and General themes.

Photography Club

The students of the photography club at PSGIM have participated in various contests and bagged prizes.

thDinesh Chandrasekar (I MBA C) was ranked 8 in Instagram and mobile category and in the Top 5% of

the year in the Novices only category. He secured 3 Rising Stars awards for photos in Animals, Nature up close and Instagram category. Satishkumar (II MBA A) secured the first prize in the photography contest called “Focus” held at IIT Bombay and in “IEFT '14” a national level context conducted by CIT College. The members of the club also participated in Make a Difference (MAD '13), Joy of Giving '13 and Uniq '13 Chennai. They also did the photo coverage for events like I3 Expo, Alumni meet and the various festivals at PSGIM. The award winning photographs are presented here

Music Club

The auditions to select the music club members were

held on Aug 24, 2013. Ms. Manju M was elected as

the Secretary of the Club and Mr. Stanley Jebakumar

the Joint Secretary. After the auditions, 12 vocalists

and 6 instrumentatlists were inducted into the club.

The club members performed during the Teachers

Day, Rapport, Christmas and Pongal Celebrations.

The club was also equipped with new instruments like

Keyboard and Drums this year.

Experiential Learning @ PSGIM

The institute crafted and executed various innovative programs for the students. These initiatives abridged the gap between theory and practice and created opportunities for students to apply their learning to real business problems.

Anubhav 2013

The first-year management students of the joint programme of PSG Institute of Management (PSGIM) and University of Toledo, U.S., participated in 'Anubhav 2013', an experiential learning programme as part of the Organisational Behaviour paper. Each of them was provided with a day's pocket money of Rs. 26 to go by. After spending two days as an employee, they had to use the money thus earned to set up an entrepreneurial venture, which they operated for two days. The exercise was to make them experience the life of an employee and an entrepreneur before they became managers in real life.

Social Marketing Visit to Tribal Habitats

ndDr. D. Sudha Rani Ravindran and the PGDM 2 year students visited the tribal habitats of Todas, Irulas, Paniyas and Kattu naickens, located in the Nilgiri

th th thBiosphere on 14 , 15 and 16 of Februay 2014. As part of their curriculum, SOCIAL MARKETING, the students had to carry out a project on Social Marketing for the tribal communities. The students

thproceeded to Kothagiri on 14 , met the Irulas in their habitat Kozhikkarai and Todas in their 'Mandhu' of

th thKodanadu and on 15 and 16 they travelled to Gudalur and collected data from Panias of Elumaram and Kattunaickens of Naicken paadi and Maakumoolah. The students were able to collect data on their culture, living conditions, livelihood, gender issues, the prevalent diseases among the tribes, ethics and marriage, educational scenario, various government schemes implemented and the promotions undertaken for their welfare etc. The students were in for shock and appalled to see the living conditions of the tribals and realized how blessed they are to lead such a life of comfort and security!

Global Cross Culture Project

st stNinety 1 yea MBA and sixty 1 year PGDM students successfully completed the Global Cross Culture Project involving two months of practical experience as a member of a Global Virtual Team. Students from different cultures (5-7 students, each from a different country) were teamed up. The teams developed a business plan for a multinational company, working alongside 2,000 students from 81 universities in over 40 countries on 6 continents. The project work was coordinated by Dr.Krishnaveni Muthiah, Professor, PSGIM. This experiential learning project provided students with the valuable opportunity to gain first-hand experience in cross-cultural communication and collaboration. The task typically involved product development, host-country identification and exploration of host country business environment, market entry analysis, staffing choices and marketing plan development. In this project the students gained experience on, working across time zones, working with peers across the borders, were exposed to various work cultures and group dynamics at a global level.

Business Plan Course Interaction with Thought Leaders

This course was introduced in the second trimester . The sessions included an introduction into the Basics of B plan, Live B plan and live interactions with Entrepreneurs. The students worked on various b plans including projects on - Franchising , Online solution providers , health care , beauty , Hotel industry, Social entrepreneurship and Advertisement space. The students also had live interaction with thought leaders.

55

Marketing by Entrepreneurship

Dr.Swamynathan conducted a event “Marketing by stEntrepreneurship” for the 1 year students of PSGIM

ston the 21 of April 2013. The event gave students a perfect platform to exhibit their marketing and selling skills. The event saw students working on many facets of business from marketing, operations to finance giving them a holistic view of business.

Vox Populi Oct 22, 2013

Vox Populi” was organized by 1st year students of PGDM. The function was held on Oct 22, 2013 and presided over by Dr. R. Nandagopal. The event commenced with a prayer song followed by 30 other songs categorized in five themes which depicted the human life. The different themes they chose to sing were Friendship, Sentiment, Love, Happiness and Philosophy. This was followed by a special national integration song which came with a message 'unity in diversity'. The event concluded with valuable feedback from the professors. The event taught the students many management mantras which include time management skills, coordinating various subtasks involved, communication, event management techniques, budgeting, creativity, leadership etc. The event was designed by Prof. Umesh Chandrasekar.

Emerging Trends in Management Lecture Series

Beyond Business Lecture Series

To expose the students to important aspects other than management, the Kandeepam Eduka Series of lectures was organized at PSGIM. Eminent personalities from various fields addressed the students on a variety of motivational topics.

1. On November 6, 2013, Marabin Maindan Muthiah gave a motivational lecture to the I MBA students (2.30pm to 4.30pm). The theme of the session revolved around the term “Kandeebam Eduka”. Kandeebam is a bow of Arjuna, in the Mahabratha. Lord Krishna motivates him by telling him to take his Kandeebam to overcome

difficult situations. Same way the MBA students need to overcome all the difficulties and be motivated to achieve their target like Arjuna.

2. On November 20, 2013 (2.30 pm to 4.30 pm), Isaikavi Ramanan spoke on “Motivation”. He gave examples of people from various walks of life, who achieved their goal as they were motivated.

3. On December 11, 2013 4.30pm to 6.30pm - A session by Mr. Sivakumar was held. The topic was "Channelising Time, Energy & Resources". Mr. Sivakumar motivated students to use their time, energy and resources wisely.

On December 18, 2013 2.30pm to 4.30pm Mr. Raja Atmamayan Transformation Coach spoke on “Change and Transformation”. He explained how important it is to Change and Transform our thoughts and ideas so that we can have winning situations. He gave the example of an eagle that believes it to be a cock as it happened to be raised with chickens and when opportunity arose it understood its capabilities. Therefore, MBA students need to look for opportunities and be ready to transform for the betterment of themselves and society. In-plant Training and Industrial Visits

As a part of the course, the first year MBA students were taken to PSG Industrial Estate for an In-Plant training program during their Third Term. The session which took place once in a week during alternate weekends provided a different and unique experience to the students. The prospects of seeing and observing workers carry out their job at a closer level helped them gain a lot of insights about the day to day happenings of a workplace. The interaction with the workers and their helpful guidance through the process added another dimension to the management course.

The first year MBA students visited The PSG Foundry at Neelambur. An in depth lecture on the process and products of the division were provided by technical experts to enrich the participants. The students had a mind boggling experience witnessing the process of Metal casting and were able to give a niche connect with the Management studies, specifically the operations being followed, the Employer-Employer relationship, Safety, Quality procedure etc. Interesting aspects regarding safety procedures, norms of the foundry and the industry on the whole were discussed by the students. It was a recap for certain students belonging to Mechanical/Industrial Engineering. The visit provided the students with several insights about the Industry and practices.

Induction Program

thA five-week induction program was initiated on 13 June 2013 for I year PGDM and Toledo students. The program is scheduled to end on 12 July 2013 and was split into 5 modules each focusing on a different theme.

n Week 1 (13/06/2013 to 19/06/2013) was “Self Awareness” week where students were exposed to talks by eminent personalities in the fields of spirituality/Motivation (Mr.Saurav Jain, ISHA Foundations), media (Ms. Amutha Kannan, Principal Correspondent, The Hindu), stress management (Dr. Srinivasan, KMCH), Shaping young minds (Mr. Anmol Viji, CEO, Keymines;Mr. Varadaraj, Rajsree sugars), Whole brain thinking (Mr. Rathinasamy) and so on. Students showed their interest by interacting with the speakers and asking relevant questions.

n Week 2 (20/06/2013 to 26/06/2013) was “Talent Week”. Students were made to participate in a variety of sports, a cookery contest, a short film making contest and a sports quiz. Concepts like team work, conflict and negotiation and planning were taught through fun activities.

n Week 3 (27/06/2013 to 02/07/2013) was “Pragati”. The focus of the week was to develop skill in communication, creativity, etiquettes, team building, time management and presentation. Here too students participated actively in fun activities like building a creative product, collage making, ink blot interpretation, story building and kite making. For one day, the students were involved in the “Eye and Eye Care” CSR initiative of PSGIM and Essilor. They split into groups and made presentations in front of students in Sarvajana School.

n Week 4 (03/07/2013 to 08/07/2013) was Business Focus Week. Students were taken on visits to PSG & Son's Charities Metallurgy and Foundry Division, Neelambur and C.R.I. Pumps, Keernathar. They were also exposed to lectures by eminent speakers from Media (Mr. K. A. Shaji, Chief of Bureau, Times of India), Industry (Mr. B. Krishnamurthy, MD, Best Known Methods and Solutions Pvt. Ltd.) and Public Administration (Mr. Rathnasabapathy, Member, TNPSC).

n Week 5 (09/07/2013 to 12/07/2013) focused on Academic Orientation. Students were taught how to become an effective MBA candidate, how to write assignments and how to analyse cases. They were told about the LRC facilities and Moodle usage. They also had a session on effective resume building.

Photography ClubVoxpopuli

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Internships Student Profile

All the first year ANNA MBA and PGDM students undertook an 8-week internship in various organizations. The organizations were spread across various states in India and a few countries abroad. During the month of June, Faculty teams visited the interning students at their workplace (India only) to get feedback on their internship and also to strengthen the Industry academia interaction.

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Female

The student demographics for the MBA and PGDM programs is presented below

MBA program

PGDM program

Faculty Publications

Journals

1. Ajith Sankar R. N and Shashank Shah, Human Resource Management in the changing business environment of the Indian construction industry: A case study. Emerald Emerging Markets Case Studies Collection

2. Ajith Sankar R. N, Instrument development for using Trikaranasuddhi (Purity and Unity of thought, word and deed) as Ethical Guideposts in eliciting workplace feedback, Management Today, 3(3), 1-8

3. R.N.Balamurugan, M. Sathish, Surinder Nath Sharma, & Dr. P. Karthikeyan (2013) - CRM in Car Service Industry with reference to car dealers in Coimbatore. Journal of Business Management & Social Sciences Research (JBM&SSR) ISSN No: 2319-5614 Volume 2, No.6, June 2013

4. R.N. Balamurugan, Sudharani, R., and Harisundar, G. Ram (2013) - Study on Shopping Styles of Young Shoppers - A study with reference to young shoppers in Kerala State, India. The international journal's Research Journal of Economics & Business Studies, Singapore Vol.2, Number 8, June 2013.

5. Deepa, R and Krishnaveni R (2013). Controlling Common Method Variance while measuring the impact of Emotional Intelligence on Well-Being. Vikalpa, Vol 38(1), 39-45

6. Gayathridevi, K and George M. P. (2013). Enriching Learning through a Real Livelihood Experience .Far East Journal of Psychology and Business, 11.

7. George, M. P., ShivaRamakrishnan., Mampilly, Rupert, S. (2013). Personality fit between Mentor and protégé dyads and its influence on the effectiveness of formal mentoring in a pcmm level 4/5 certified IT company in chennai, India. Far East Journal of Psychology andBusiness, Issue 10

8. Joshua Selvakumar, A study on Diffusion of innovation in private labels in food products in Coimbatore City, Quest Journal of Management Research, 3(2), 43-57

9. Joshua Selvakumar, A study on the scope for special interest tourism based services in India, East Asia Journal of Business Economics, KODISA, Vol 2, 29-41

10. Joshua Selvakumar. Dimensions of Integrated Marketing Communication, Lambert Publishing House, Germany, June 2013

11. Joshua Selvakumar J and Varadarajan P. (2013) Study on Growth prospects of private labels to that of National Brands in the FMCG retail sector in Coimbatore. International Journal of Economics, Business and Finance, 1(2), pp 34-42

12. Kavitha, D and Nandagopal, R (2013), Changing perspectives of corporate governance in India, International Journal of Indian Culture and Business Management, Vol. 7, No. 1, pp. 72- 89.

13. Krishnaveni, R and Aravamudhan, N.R (2013). Capacity Building: A new paradigm for development. Effective Executive, Vol 16(2), pp: 27-42

14. Krishnaveni, R and Muralidaran (2013). Job Satisfaction and Turnover intention in organizations: A study across sectors in Indian perspective. Prabhadhan: Indian Journal of Management, Vol 6(7), pp: 5-14

15. Krishnaveni, R and Anitha J (2013). Professional Characteristic of an Educator: A survey of Literature. Journal of Management and Development Studies, Vol 25(1), 1-22

16. Krishnaveni, R and Sujatha R (2013). Institutional Capacity Building: A systematic approach. SCMS Journal of Indian Management, Vol 10(4), pp: 17-23

17. Krishnaveni R, Sekhar, C, Hemalatha, S and Pandian B. J. (2013). Guidelines in training need analysis the case of irrigation project. Journal of Internat ional Academic Research for Multidisciplinary, Vol 1(10)

18. Krishnaveni R, and Sripirabhaa. (2013), HRCAP Score GRID: A tool for sustainable development of HRM function. Global Journal of Research in Management, Dec.

19. KP Naachimuthu. Learning Organization Survey in Private and Government Aided educational institutions A Comparative study, GITAM Journal of Management, Vol.11 No.3 pp210-220, July September 2013

20. Sathish, M and Balamuguran R, Consumer Behavior towards online shopping A study with reference to Coimbatore, TMC Academy of Journal, 8(1), 43-53

21.

22. Swamynathan R, Mansura l i , Umesh Chandrasekar, "Mall mania- A study of factors influencing consumers' preference towards shopping malls in Coimbatore city”, ICFAI Publications - IJMM- IUP Journal of Marketing Management, Volume XII, No 4, November 2013, pp 29-41

23. Swamynathan R, Sekkizhar J and Sabeena Begum, A brief overview of Lean management practices in manufacturing industries, IJAIR, International Journal of Advanced and Innovative Research, 2(8), 160-174

24. Swamynathan, R & Shrutee Mayur (2013). Emotional Intelligence - A pathway to performance: A descriptive study among Business Administration graduates in Kerala, Life Sciene Journal, Vol 10(2), 1801-1806

25. Swamynathan, R & Vanathi R (2013). An exploratory study on adoption of supply chain maturity model for enhancement of supply chain performance in industries. Life Science Journal, Vol 10(2)

26. Swamynathan R, and Begum Shabeena, "Lean Management Tools and Techniques: A Literature Review for Manufacturing Firms and Employees" in International Journal of Research in Management Sciences (IJRMS)

27. Uma Maheswari B, The family's influence on the strategic planning effectiveness in small family run firms, Life Sciences Journal, 10(3)

V.Srividya, T.Senthil kumar, Shareholder Wealth Implications of Bank Merger Announcement in India, European Journal of Economics, Finance and Administrative Sciences, Issue 62, January 2014.

28. Uma Maheswari B, Management Education in India , The Southern India Engineering Manufacturers' Association , May 2013 Volume 12 Issue 5 Monthly magazine: pg 3

29. Varadharajan P, (2013). Construction of an optimal equity portfolio with reference to Banking and Finance Sectors in India, ARASH, An International Referred Research Journal of Management, Vol 3, No 1 & 2, January July pp. 26-34

30. Vijayakumar, N. Development of Derivatives market in India, The South Indian Engineering Manufacturers Association (SIEMA), Vol. 11(12), pp 9 11

31. Uma Maheswari B, Kavitha D and Nandagopal R. (2013). The familiness of the family firms- An empirical study in the Indian context, International Journal of Management Entrepreneurship & Technology (IJMET- Online),Vol. 3, Issue. 2, Dec 2013. ISSN (2162-1578).Article no 39

Publications in Edited Books and Conference Proceedings

32. Sathish, M and Balamurugan R, A study on B-school student's expectation from their faculty in edited book titeld “Trends and Challenges in Global Business Management, pp 211-217

33. Sathish M and Balamurugan R, Awareness, Preferences and barriers in adopting solar energy among general public: A study with reference to Coimbatore, in edited book titled Transformation of business trends and challenges, pp 71-80

34. Sathish M, (2013). Study on the effect of juggling among women: A study with reference to family consumption styles, IIM Indore Journal:

thSpecial Issue: Peer reviewed proceedings of 5 conference on excellence in research and education; pp 305-317

35. Sathish M, (2013). An analytical approach to neuromarketing as a business strategy, Edited book, XIV Convention at IIM Kozhikode, pp 60-68 ISBN 78938288063

36. Sathish M, (2013). Strategic empowerment of tribes through cultural tourism in India, Edited book, XIV Convention at IIM Kozhikode, pp 207-216, ISBN: 789382880363

Work Book Publications

Dr. M. P. Pandikumar authored a work book on “Management Accounting”, for MBA programme for Institute of Distance Education, University of Madras, during the year 2013

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