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PRSSA 2018 National Conference | Austin, Texas | October 5–9
Hosted by: Texas State University and The University of Texas at Austin
Conference Committee
Communications Director
Kathleen Stone
Conference Director
Alejandro Garcia
Hospitality Director Cortney Pickett
Programs Director Elissa Butler
Welcome to Austin
Featured Speakers
Brian Easter
• Session: Who’s Writing your Story?
• Co-Founder, Nebo
• Atlanta, Georgia
Rachel Henderson
• Session: Cure your Communication Skills
• Vice President, Warschawski
• Baltimore, Maryland
Bret Cannon
• Session: PR gets Festive
• Senior Publicist, SXSW
• Austin, Texas
Professional Development SessionsCEO of You 2.0 - Analyzing Your Digital Brand for Future Success
Jason Mollica, American University
Not for PRofit
Michelle Glaze, Boys & Girls Clubs of the Austin Area
Come Fly With Me: Airline PR
Katie Gatti and Michelle Agnew, Southwest Airlines
Strategic Event Planning
Gary McCormick, APR, Fellow PRSA, GMc Communications, LLC
Art of PR meets Big Data and Neuroscience
Ernest Duplessis, Northwestern University
The Art of Conflict and Crisis
Dr. Raquel Perez, Aileen Izquierdo and Heather Radi-Bermudez, Florida International University
Business + PR: The Fast-Paced World of Financial Communications
Josette Robinson, Prosek Partners
And many more!
Professional Development Sessions
PRSA General Session: Opening Speaker
• Jonathan Mildenhall is an internationally recognized marketing expert.
• The former CMO of Airbnb (2014–2017), Jonathan also led The Coca-Cola Company’s marketing initiatives from 2007–2013 as VP of global advertising strategy and content excellence.
• Jonathan is now running his own firm, 21st Century Brand, where he is helping high-profile startups and venture-capital firms in their creative and business strategy initiative.
PRSA General Session Speakers
Robert B. ReichFormer Labor Secretary,
Distinguished Economic Adviser
Ann HandleyDigital Marketing Pioneer and
Best-selling Author
Aria FingerMillennial Marketing Expert
Events
Career Tours*
Resume Critique*
“Far Out in Austin” Opening Night Social
Breakfast with Champions for PRSSA
Career Development Exhibition
Awards Ceremony and Dinner* Pre-registration required. Limited space. Register early.
“Art of PR” Career Tours
Pre-registration required. Limited space. Register early.
Austin City Hall
Bread & Butter
Buie & Co.
Cohn & Wolfe
Cultivate PR
Edelman
Elizabeth Christian Public Relations
FleishmanHillard
Kickstand Communications
Conference Registration
FULL REGISTRATION
Members and Affiliates – $335
Non-members – $370
DAY REGISTRATION
Members and Affiliates – $200
Non-members – $210
Conference Hotel: Hilton Austin Room Reservation:$219 per night plus tax*(Single, Double, Triple or Quad)
*Please book hotel as soon as possible, discount rate will only be available until Sept. 7.
Amenities: 2 Dining options (Austin Taco Project & Cannon Belle)Starbucks Skyline Spa and Health Club Business Center Rooftop Pool and Hot tub And more!
The PRSA 2018 International Conference will be held at the JW Marriott Austin, an 8-minute walk from the Hilton Austin.
Things To Do in Austin
Walk South Congress.
Visit the Texas State Capitol.
Take a swim at Barton Springs Pool.
Rent a paddleboard, canoe, or kayak.
Visit and take pictures with all the murals around the city.
Check out the Congress Avenue Bridge and Austin bats .
Attend a Late Night ACL Show.
Eat at a local food truck.
Trivia time!
How well do you know the next destination of the National Conference?
Austin is the state capital of Texas but what else is it notably the capital of?
“The Live Music Capital of the World”
The city’s slogan is “Keep Austin _____”
WEIRD
Austin is home to America’s only _____, motor race competition.
Formula 1, United States Grand Prix
What major social media platform was introduced at SXSW 2007?
What name was Austin given when it was first founded in 1838?
Waterloo
Thank You To Our Prize Donors
Thank you to our Sponsors
Connect With Us!Website:
prssa.prsa.org/events/conference
Email:
Facebook:
PRSSA National Conference
Twitter:
@PRSSANC
