The Influence of Flavored Tobacco

Products Exploring the impact of flavored

tobacco products among today’s youth

Project E-NUFF Breathe California Golden

Gate Public Health Partnership

July 14, 2016

Project E-NUFF Advocates:

Natalie AndradeAthina Leyba Victoria Laleau Annam JanjuaChris SchouestLinsay “Christelle” EtienneMichelle WuChristine Eliazo Project Manager:

Christopher Ndubuizu, MPH

The issue of flavored tobacco products

• Attractive Packaging

• Cheap Prices

• Plentiful Flavors

Community Diagnosis Literature Reviews Key Informant Interviews

Surveys Focus Group

Survey Key Findings

26%13%16%

32%21%

7%

31%

Why do you think your peers use flavored tobacco products? (n=151)

Survey Key Findings

32% 31%17%

30%

7%

Have you ever used the following products? (n=150)

Survey Key Findings

42% 55%32%

67% 45%

Do you prefer the following as flavored? (n=150)

Focus Group Key FindingsTHEMES

• Normalization of Tobacco Use

• Early Tobacco Initiation

• The Price of a Human Life

So…Now What?Develop legislation that prohibits the sale of

all flavored tobacco products in San Francisco

“Do us a favor, no more FLAVOR.”

Action PlanCreate educational

packet for community partners,

stakeholders and policy makers

Present action plan to community

partners, stakeholders to gain

endorsements

Identify policy makers who are

willing to support and sponsor

policy

Develop media campaign to

gain community support for

action

Develop Model Policy

Meet with local jurisdictions who

have passed similar measures to discuss

policy and enforcement

strategies

Present policy proposal to SF

Health Commission to

get a resolution

The future awaits!!!

Thank You!!!

Questions???Feedback??

Recommendations??