Program Pack Suffolk

1

Program Pack

Suffolk University

Milan March 8th - March 16th, 2014

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International Study Programs

http://www.studyprograms.com/ Tel.: + 420 245 005 520

Fax: + 420 245 005 527

International Study Programs (ISP) was founded in 1999 with the aim to assist universities and business schools with their

international residencies to various destinations all over the world. We specialize in the design and development of academic

programs which give students the opportunity to explore the countrys business environment and local business practices. Our

academic programs are accompanied by various cultural events which enable students to learn more about the countrys culture and

way of life.

ISP prepared the following program together with your university and would like to welcome you to the Czech Republic. We hope

the program will broaden your knowledge and understanding of international business issues and will be one of the unforgettable

experiences of your studies.

May we wish you a pleasant and enjoyable stay!

The ISP Team

Senior Program Manager - Kristina Pohlova

Kristina is a member of the ISP Europe Program management team. Kristina holds a Masters degree in Political and Cultural Geography. She spent a semester at the Faculty of Tourism at the University of Mlaga, Spain, as part of her Bachelors degree studies of Spanish for Business. Before joining ISP, Kristina worked for several years for different bodies of the European Commission in Brussels, most recently as a Training Manager of programs for newcomers to EU institutions. Kristina truly enjoys working in a multicultural & multilingual environment. In addition to her native Czech, she speaks English, Spanish, French and German. Kristina is fond of visiting art galleries and attending cultural events. She also likes doing sports like skiing, cycling, jogging, badminton and climbing.

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March 4, 2014

Saturday March 8, 2014 day one

arrive Milan

arrive Milan own arrangements

11.00am meet ISP representative at the airport

transfer from Linate airport for 11 participants bus transfer

drop-off luggage

lunch on your own

from 2.00pm check-in

afternoon free to explore the city

6.00pm orientation talk about Milan conference room

6.40pm meet in hotel lobby, depart for dinner walk

7.00pm welcome dinner at a traditional Italian trattoria Antica Osteria Cavallini

return to hotel walk

Sunday March 9, 2014 day two

culture

breakfast hotel

morning own arrangements - exploring the city own arrangements

lunch on your own

2.00pm meet in hotel lobby, depart for event

cultural event 1: half-day trip to Bergamo bus/walk

see the medieval town of Bergamo at the foot of the Alps. During

the visit you will explore both the lower and the upper city and see

many historical monuments - e.g. San Vigilio Castle, Basilica of

Santa Maria Maggiore, Big Bell Civic Tower, or Saint Bartolomeo

Church

6.00pm end of the tour, return to hotel

rest of the day at leisure

SUFFOLK UNIVERSITY, MILAN, MARCH 8- 16, 2014

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Monday March 10, 2014 day three

business climate in Italy

breakfast hotel

morning free for project work

1.30pm meet in hotel lobby, depart for visit

2.00pm visit 1: boosting local enterpreneurship & supporting family bus half day

businesses

Promos (Agency of the Milan Chamber of Commerce for the

promotion of international activities)

http://www.promos-milano.it/Company_Profile/Internationalization_And_Local_Marketing.klMr. Stefano Nigro, Head of Investment Promotion Dept.

management presentation, discussion

3.30pm end of visit

5.00pm visit 2: FDI perspective - why we invested in Italy?

GE Healthcare Italy

http://www3.gehealthcare.it/it-IT Mr. Marco Campione, President and CEO


6.30pm end of visit

7.30pm wrap-up session conference room

8.30pm end of the session


Tuesday March 11, 2014 day four

current trends

breakfast hotel

10.30am meet in hotel lobby, depart for visit

11.00am visit 3: creating high-impact marketing campaigns bus full day

Ogilvy

http://www.ogilvy.it/Mr. Pietro Paduano, General Manager Soho Square

Mr. Luca De Fino, Head of Social@Ogilvy

12.30pm end of visit

12.45pm group lunch Nisida restaurant

2.30pm visit 4: textile industry - strategies for competing on a global scale

Tessitura di Robecchetto Candiani

http://www.trccandiani.com/eng/main.htmlMr. Gianluigi Candiani, President

Mr. David Austoni, General Manager

management presentation, discussion, tour of facilities

5.00pm end of visit




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Wednesday March 12, 2014 day five

trip to Como

breakfast hotel

9.30am meet in hotel lobby, depart for event

cultural event 2: full day trip to the Lake Como bus/walk

enjoy cruising on this oasis of tranquility situated at the foothills

of the Alps and see several of its natural treasures such as the

lush Mediterranean foliage and snowy alpine peaks.

10.30am guided tour

11.30am boat cruise

1.30pm group lunch Trattoria Pizzeria In Borgovico

afternoon at leisure in Como

4.30pm end of the tour, return to Milan


Thursday March 13, 2014 day six

success stories

breakfast hotel

9.15am meet in hotel lobby, depart for visit

10.00am visit 5: domestic company going global bus full day

Zambon

http://www.zambongroup.com/en/zc-home/zc-home/entry/0/190/0/home-page.htmlMr. Roberto Antonini, Northern & Central Europe


12.00pm end of visit

group lunch Zambon

2.30pm visit 6: tradition & innovation "Made in Italy"

Rancilio

http://www.rancilio.it/rancilio/azienda.jsp?id_language=2Mr. Giorgio Rancilio, President & CEO

management presentation, discussion, tour of facilities

5.00pm end of visit




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Friday March 14, 2014 day seven

day at leisure

breakfast hotel

free to relax

Saturday March 15, 2014 day eight

day at leisure

breakfast hotel

free to explore the city

6.15pm meet in hotel lobby, depart for dinner public transport

7.00pm farewell dinner Ex Mauri

return to hotel public transport

Sunday March 16, 2014 day nine

depart for USA

breakfast hotel

morning check-out

10.40am transfer to Linate airport for 10 participants bus transfer

depart for USA own arrangements

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The week ahead Weather forecast

Milan1

Sunday 2nd Monday 3rd Tuesday 4th Wednesday 5th 10C /4C 11C/5C 9C/3C 13C/5C

50F/39F 52F/41F 48F/37F 56F/41F

Shower in the morning Considerable clouds Overall a rainy day Sunny and warmer

Thursday 6th Friday 7th Saturday 8th Sunday 9th 17C /2C 15C/10C 16C/5C 17C/6C

63F/36F 59F/51F 62F/41F 63F/43F

Sunny Considerable clouds Cloudy Sunny

The lowest temperature is at night and the highest during the day. Please have in mind that this is a long-term weather forecast.

Actual exchange rate2

USD 0.72689 EUR

EUR 1.37573 USD

USD 0.59817 GBP

GBP 1.67151 USD

All the rates are from Wednesday 19th February 2014.

1 Source: http://www.accuweather.com/en/it/milan/214046/march-weather/214046?monyr=3/1/2014

2 Source: http://www.xe.com/

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Company Profiles Promos

Location: Piazza Mercanti, Palazzo Affari ai Giureconsulti

Website: http://www.promos-milano.it/

Industry: Promotion of International Activities

Type: International

Overview

Promos is the Special Agency of the Milan Chamber of

Commerce for the promotion of international activities.

It is a specialized entity operating in the field of

internationalization and local marketing with two main

goals:

1) Supporting the competitiveness and development of

companies in Lombardy for foreign markets

2) Strengthening the ability of the business system of Milan

and Lombardy to attract investments and resources from

abroad.

In the pursuit of its goals, Promos has set up a network of 12

foreign offices to establish a footprint on the main

international markets and to promote Milan and Lombardy.

Speaker Profile

Speaker: Mr. Stefano Nigro

Current position: Head of Investment Promotion Department

Overview: Mr. Stefano Nigro has been a Head of Investment Promotion Department at Promos

since 2011. Prior to this, he worked as a Project Manager in the Investment Promotion department.

Before joining Promos, he worked as a Consultant at Business Integration Partners.

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GE Healthcare Italy

Location: Via Galeno 36 20126 Milano

Website: http://www3.gehealthcare.com/en/Global_Gateway

Industry: Healthcare

Type: International

Overview

GE Healthcare is a subsidiary of General Electric (GE),

headquartered in Little Chalfont, Buckinghamshire, United

Kingdom. Employing more than 46,000 people worldwide. GE

Healthcare is the first GE business segment to be

headquartered outside the United States.

GE Healthcare provides transformational medical

technologies and services helping to deliver patient care to

people around the world. The company provides medical

imaging and information technologies, medical diagnostics,

patient monitoring systems, drug discovery,

biopharmaceutical manufacturing technologies and

performance solutions services.

Speaker Profile

Speaker: Marco Campione

Current position: President & CEO

Education: MBA - Universita degli Studi di Torino

Overview: Mr. Campione started his journey with GE Healthcare 16 years ago. Back then he

worked as an Area Services Manager. During the upcoming years Marcos professional skills

grew together with the company. It is therefore not surprising that 2 years ago he was

appointed the President & CEO of GE Healthcare. At the moment Mr. Campione has a full

responsibility of GE Healthcare legal entities in Italy. He is as well General Manager of

Southern Europe (Italy, Spain, Portugal, Israel and Malta).

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Ogilvy

Location: Viale Lancetti, 29, Milano

Website: http://www.ogilvy.it/homepage.html

Industry: Public Relations and International Marketing

Overview

In 1948, David Ogilvy founded the agency that would become

Ogilvy & Mather. Starting with no clients and a staff of two,

he built his company into one of the eight largest advertising

networks in the world. Today it has more than 450 offices in

169 cities.

Ogilvys history is the evolution of one man's thoughts,

talents, and work ethic translated into a company culture, a

defining business strategy, a destiny.

From the very beginning, David Ogilvy intended to have a

different kind of company. He knew that if he was going to be

successful as an expatriate running an under-capitalized

offshoot of an old British firm in the country that invented

modern advertising (in the city that was its epicenter), he

would need to build a strong agency brand.

The first two fundamental components of that brand would

be the quality and diversity of the people, and the quality and

class of the operation. "Only first class business, and that in a

first class way."

The third component was his belief in brands. "Every

advertisement is part of the long-term investment in the

personality of the brand."

David worked relentlessly to instill the belief that his job is to

make advertising that sells, and the advertising that sells best

is advertising that builds brands. Over the past 60 years,

Ogilvy has helped to build some of the most recognizable

brands in the world: American Express, Sears, Ford, Shell,

Barbie.

Speaker Profile

Speaker: Mr. Pietro Paduano

Current position: General Manager Soho Square, Director of Ogilvy RED

Overview: OgilvyRED offers strategic advisory, consulting and real ideas to clients who are

searching for new growth and innovation pathways. Powered by a community of 1.200 top

talents sourced by Ogilvy Group, Ogilvy RED makes the connection between deep strategy and

creativity to uncover the actionable answers.

Mr. Paduano has been the director of Ogilvy RED for about 2 and half years now. At the same

time he is the General Manager for Soho Square, an integrated marketing services agency.

Speaker Profile

Speaker: Mr. Luca De Fino

Current position: Head of Social Ogilvy

Overview: Luca De Fino is a strategic and an operational leader with 10+ years of international

brand and business experience. At the moment he is leading the social media strategic depth for

one of the world's best-known advertising agency - Ogilvy.

Luca has a strong knowledge of international business and marketing context. He always focuses

his activity in gaining business results and discovering and applying new business and

communication models.

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Tessitura di Robecchetto Candiani

Location: Via Arese 85, 20020 Robechetto Con Induno

Website: http://www.trccandiani.com/eng/main.html

Industry: Textiles

Founded: 1938

Overview

Tessitura di Robecchetto Candiani, better known as Candiani,

is the worlds leader in the production of Denim fabrics. With

over 60 years of experience in the textile field, Candiani

produces for the most prestigious names in the world, making

its own product one of the most appreciated fabrics in the

fashion industry.

Candianis fabric is known all over the world as innovative and

first quality Denim. The work carried out by Candiani has

considerably influenced the transformation process due to

which Denim fabric, in the last few years, has become a

fashion object. Simply thinking of the comfort stretch

concept created by Candiani to improve the quality of stretch

fabric giving it the elegance of rigid Denim and at the same

time the wearability features which have given it matchless

success in ladies fashion.

Furthermore, one must consider that every single collection

covers over fifty articles, composed by different constructions,

colors and finishing in the rigid selection and numerous

stretch variants. It should also be noted how every item is

being presented to clients as a finished article in order to

ideally show the products features allowing further

developments in the treatments washing and design of

models and respective fitting by fashion houses.

Speaker Profile

Speaker: Mr. Gianluigi Candiani

Current position: President & CEO

Overview: Gianluigi Candiani was born on December 24, 1956 in Busto Arsizio, near Milan. After

his graduation in accounting, he attended the Bocconi University in Milan and in 1980 he

graduated in business economy. Then he worked as CEO in the family industry, the Candiani

Denim. He is the Chairman of the Board of Directors of the company since 1997.

Speaker Profile

Speaker: Mr. David Austoni

Current position: General Manager

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Zambon

Location: Via Lillo del Duca, 10 - 20091 Bresso

Website: http://www.zambongroup.com/en/zc-home/zc-home/entry/0/190/0/home-

page.html

Headquarters: Bresso, Italy

Established: 1906

Industry: Pharmaceutical and chemical industry

Overview

Zambon is a leading pharmaceutical and chemical

multinational with a reputation for inventive and innovative

thinking, flexibility and customer focus.

Established in Vicenza in 1906 and currently headquartered

in Bresso, it operates on three continents - Europe, North and

South America and Asia. In 2011 it had more than 2600

employees in 15 different countries and a consolidated

revenue of 562 Mio. Today, Zambon is a multicultural group

which, in the patchy and constantly-changing scenario of the

pharmaceutical industry, has managed to strengthen its

competitive position on the market.

The need for increased flexibility and efficiency has

encouraged Zambon to steer its organisational structure

towards an increasingly integrated model where internal

divisions, different legal entities, teams, suppliers and

distributors can develop between them a higher level of

organisational integration, both internally and externally.

Speaker Profile

Speaker: Mr. Roberto Antonini

Current position: Managing Director

Education: Universit La Sapienza Roma

Overview: Mr. Antonini has been the Managing Director for Zambon for over 7 years. Before

he started working for this company, he gained experience as a Managing Director for AFM Spa

- chain of 86 pharmacies with a turnover larger than 100M.

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Rancilio

Location: Viale della Repubblica 40 20015 Villastanza di Parabiago , Milan, Italy

Website: http://www.rancilio.it/Home

Headquarters: Milan, Italy

Established: 1927

Industry: Espresso Machine Manufacturer

Overview

Rancilio is an espresso machine manufacturer, founded in

1927 by Roberto Rancilio in Parabiago, Milan, Italy. Rancilio

became best known for its innovative distribution networks,

effective use of industrial design, and reputable reliability.

Rancilio's earliest well-known machine was 'La Regina' a

vertical boiler machine, similar to the original Bezzera and

Victoria Arduino devices in function and gilded 'Belle Epoque'

styling.

In 2008 the Rancilio Group acquired Swiss company Egro

Coffee Systems. Thanks to this alliance, Rancilio now offers

more options by blending the Italian excellence in

manufacturing traditional coffee machines with the Swiss

expertise of fully automatic coffee machines

Speaker Profile

Speaker: Mr. Giorgio Rancilio

Current position: President and CEO

Overview: Giorgio never considered a career outside the coffee industry. He says that he ever since

he was a child he never dreamt of any other job but running the family business. Although Giorgio is

very proud to be able to work in the family business he is well aware of all the challenges that come

with it. Ever since he inherited the company he constantly needs to focus on innovation and

progression to maintain a good position in the market. Apart from the coffee industry, Giorgio has a

personal interest in coffee beverages. As he often jokes around: "The usual conversation in our

household always is about coffee".

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Milan Important Numbers and Addresses

Emergency Numbers

Ambulance 118

Police 113, 112

Fire 115

Hospitals

Ospedale Maggiore Policlinico: http://www.policlinico.mi.it/

Via F. Sforza 35, Milan

Tel.: +39 02 550 33 171

The Milan Clinic: http://www.milanclinic.com/

Via Cerva 25, Milan

Tel.: +39 02 7601 6047

Lost or Stolen Credit Cards

Mastercard/Eurocard 800 870 866

Visa 800 819 014

American Express 800 914 912

Diners Club 800 39 39 39 (within Italy), 39 32162656 (outside Italy)

Consulate General of the United States - Milan

http://milan.usconsulate.gov/ Location and contacts: Via Principe Amedeo 2/10, Milan

Tel.: +39 02 29 0351 Fax: +39 02 2903 5273 Emergency Services: Monday through Friday 8:30 AM 12:00 PM (walk-in)

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Getting Around

Milan boasts an incredible network of trams, buses and highly efficient "metro". They are quite convenient and represent a real

opportunity to make the most of your visit. Timetables and line routes are shown at all tram and bus stops while in the metropolitan

railway stations, panels indicate the destination and the waiting time for the next train.

Metro (Subway) The Metro (which logo is a big white M on a red

background) has three lines, each commonly identified

by a color as shown below, and is the best way to get

around Milan. The lines are: MM1, red (rossa); MM2,

green (verde); MM3, yellow (gialla). Lines MM4 and

MM5 are under construction to be completed by 2015,

as many other extension of existing lines. The subway

network is rather extended (lines split into different

sections and its 72 stations cover most areas of town).

Trains run every 1-3 minutes. Service starts at 6.00 am and the last trains run at around midnight

(2am on Saturday nights).

Trams Trams (streetcars) run above-ground on rail lines

running through the streets. Being above ground

means you get a view of what you're passing, so if you

don't need to go far, they're convenient and fun. Some

tram lines are operated by the ultramodern 'jumbo'

green tram, others are run by yellow or orange antique

traditional carriages (similar to the ones in San

Francisco) with wooden paneling inside and glass

chandeliers. There is also a restaurant tram and a party

tram with disco music. Many tram stops have

electronic information panels with indications on how many minutes to wait before the next

available service. These are known as trams and an Italian (or non-American foreigner for that

matter) will have no idea what you are talking about if you ask them where to find a 'streetcar'.

Buses Buses should probably be your third public transport

option. They are equally comfortable, rather punctual

and clean with many routes to choose from. ATM

streetcar and bus services stop around 2am. However,

some lines end their service earlier and some do not

have a night service at all. In any case check your route

and timetable in advance if you want to travel late at

night. From 8pm to 2am a special shuttle service is

operated by ATM, called Radio bus, an on-call bus

accessible only by pre-booking.

Taxi Taxis in Milan are efficient and give the possibility to

reach any destination quite rapidly. Taxis are not very

easy to flag down off the street; they just don't do it

here. It is a good idea to go to a taxi stand or to call one.

If you take a taxi at night and on holidays you will have

to pay a surcharge. A supplement is required also in case

you have some luggage.

Comune Di Milano Taxi Service +39 02 47 71 1982

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Useful information about Milan

Average prices in Milan3

Restaurants

Meal, Inexpensive Restaurant 15.00 $

Meal for 2, Mid-range Restaurant, Three-course 68.00 $

Combo Meal at McDonalds or Similar 8.00 $

Domestic Beer (0.5 liter draught) 5.00 $

Imported Beer (0.33 liter bottle) 4.00 $

Cappuccino (regular) 1.42 $

Coke/Pepsi (0.33 liter bottle) 2.23 $

Water (0.33 liter bottle) 1.21 $

Souvenirs Clothing & Fashion

accessories

Milan is recognized internationally as one of the world's most

important fashion capitals. Like most other major fashion

capitals, Milan has two fashion weeks, one in Spring and another

in Autumn. Milan began as a centre of fashion in the Middle-

Ages and Renaissance. The making of luxury goods was an

industry of such importance that in the 16th century the city

gave its name to the English word milaner or millaner,

meaning fine wares like jewelry, cloths, hats and luxury apparels.

Milan has been home to numerous fashion designers, including

Giorgio Armani, Valentino Garavani, Gianni Versace, Gianfranco Ferr, Miuccia Prada, Krizia, Moschino,

Etro, Trussardi, Missoni, and Dolce & Gabbana.

Wine

Italy is a country which is home to some of the oldest wine-

producing regions in the world. Wine is extremely popular in Italy.

Italians lead the world in wine consumption by volume with 70

literes per capita consumption. Lombardy is known particularly for

its sparkling wines made in the Franciacorta and Oltrepo Pavese

areas. Lombardy also produces still red, white and ros wines made

from a variety of local and international grapes including Nebbiolo

wines in the Valtellina region, Trebbiano di Lugana white wines

produced with the Chiaretto style ros along the shores of Lake

Garda.

3 http://www.numbeo.com/cost-of-living/city_result.jsp?country=Italy&city=Milan

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Panettone

Panettone is a type of sweet bread loaf originally from Milan (in

Milanese it is called "paneton") usually prepared and enjoyed for

Christmas and New Year in Italy. In the early 20th century, two

enterprising Milanese bakers began to produce panettone in large

quantities in the rest of Italy. In 1919, Angelo Motta started

producing his eponymous brand of cakes. It was also Motta who

revolutionised the traditional panettone by giving it its tall domed

shape by making the dough rise three times, or almost 20 hours,

before cooking, giving it its now-familiar light texture.

Gorgonzola

The most famous Milanese cheese is without a doubt

Gorgonzola, that rich, strongly flavored cheese that reigns

supreme at the Milan dinner table. It's a creamy cheese, that has

blue veins running through it, made from unskimmed cow's or

goat's milk. Also it may be melted into a risotto in the final stage

of cooking, or served alongside polenta. Pasta with gorgonzola is

a dish appreciated almost everywhere in Italy, usually

gorgonzola goes on short pasta, such as penne, rigatoni etc., not

with spaghetti or linguine. Because of its distinctive flavor, it is

frequently offered as pizza topping.

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Hotel Ibis Milano Centro

http://www.ibis.com/gb/hotel-0933-ibis-milano-centro/index.shtml

Location and contacts: Via Camillo Finocchiaro Aprile, 2 Milano

Tel: +39 02 63151

Just a stone's throw from the city center and the train

station and only 5 miles (8 km) from the airport, the

Ibis Milano Centro hotel is the perfect base for

visiting Milan cathedral and La Scala opera house.

This international hotel has 437 air-conditioned and

soundproofed rooms, 6 of which are suitable for

guests with reduced mobility, as well as an "Open" concept restaurant and a bar open 24 hours a day.

Perfect for conferences, it also offers 8 meeting rooms.

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Around hotel Hotel: Ibis Milan Centro

Location (A): Via Finocchiaro Aprile 2, Milano

Pharmacy nerby(B): Pharmacy, Viale Tunisia, Milano

ATM(C): ATM, Viale Tunisia

Restaurant(D,E, F): (D) Ristorante Piazza Repubblica, Via Aldo Manuzio, 11 Milano

(E) Ristorante Trattoria Il Carpacio, Via Lazzaro Palazzi, 19 Milano

(F) Ristorante Cavallini, Via Mauro Macchi, Milano

Documents

Program Pack Suffolk