PROGRAM IN

STRATEGIC MANAGEMENT

IIM KOZHIKODE

from

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Building StrategiesCreating Leaders

COURSE OBJECTIVE

This course is designed with an intent to provide students a comprehensive

understanding of Strategy and its importance, types, implications and applications.

The course describes the core concepts and explains different types of strategies

that Leaders can employ in understanding the business and addressing problems

and challenges of different levels and magnitudes. The knowledge and the

techniques learnt as a part of the course will help Business Managers & Enterprise

Leaders drive organizational change and strategic decision making process which is

extremely important in the complex and contemporary business context.

COURSE HIGHLIGHTS• Certificate for Program in Strategic Management from IIM Kozhikode.

• Lectures imparted by experienced and eminent professors from IIMK. Additional guest lectures on real life aspects of Strategic

Management from seasoned industry professionals.

• Convenient weekend schedules

• Learn from Anywhere – No need to travel to an institute or training center. Learning continues even if you are traveling or not

available at any specific location. You may also learn from the comfort of your home.

• Fully Online Course with LIVE online interactive lectures that provides a “real” classroom experience in a “virtual” environment. No

isolated learning experience.

• User friendly and easy to use technology interface. No expensive and time consuming software/hardware installations required at

your end. Seamless technology that can transmit lecture videos effectively at home broadband connection of 256 kbps.

• Virtual classrooms that allow for active interactions with other fellow students and faculty

• Gain access to TALENTEDGE's Cloud Campus that contains course presentations, projects, case studies, assignments and other

reference materials as applicable for specified courses.

Certificate for Program in Strategic

Management from IIM Kozhikode

Curriculum involves insights

into Strategic Management

Lectures imparted by eminent

faculty from IIM Kozhikode and

industry professionals

PROGRAM

HIGHLIGHTS

COURSE STRUCTURE

WHO SHOULD ATTEND

PROGRAM

HIGHLIGHTS

Why do Companies and Individuals Need to be Strategic?

Concept of Strategy

Different Types of Strategy

Strategy Development Process

Special Topics in Strategic Management - Blue Ocean Strategy

Special Topics in Strategic Management - Strategic Innovation

Special Topics in Strategic Management - Maximizing Shareholder Value

Strategy Execution

• Managers who have the responsibility to carve out strategic directions for their

business units and/or organization.

• Senior functional managers seeking to transition into general management roles

and assume corporate level positions.

• Executives preparing for the roles of corporate strategists, business unit leaders,

managers of diverse global teams, P&L Leaders etc.

• Working professionals from varied domains like Finance, Marketing, HR,

Manufacturing, etc. who are presently engaged in or intending to move into

positions that requires them to handle and address strategic issues.

• Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognized university

(UGC/AICTE/DEC/AIU/State Government) in any discipline

• Only working professionals with past work experience on at least 1 year may qpply

COURSE CERTIFICATE

On successful completion of the Program in

Strategic Management, participants will be

awarded an appropriate Certificate from IIM

Kozhikode

SCHEDULE AND FEES

Course Commencement Date: Mid-January , 2015

Schedule of Classes : 3 Hours every weekend

Course Fee: INR 55,000 + taxes

* Easy EMI Options Available

*Conditions Apply

For admissions, students can register at our website: www.directtodesktop.talentedge.in

HOW TO APPLY

WRITE TO US AT:

enquiry.dtd@talentedge.in OR Call us at: +91-83760 00600

The Program Coordinator, Strategic Management

IIM Kozhikode ,Talentedge, Unit Nos. 405-407, 4th Floor, Tower B,

Spaze IT Tech Park, Sector 49, Sohna Road, Gurgaon 122001, Haryana, India.