• Threats and threat to focus

• Target Audience

• Me, my Vision and Campaign Solution

• Location and Biological Importance

• Lead Agency Team and Site Partners

Pride Campaign for Panabo City: Is it necessary?

Profile

• 25,123.00 ha Land Area• 8,900 ha Municipal Waters• 40 barangays• 4 coastal barangays• 178,688 population(BNS,2012)• 191 municipal fishers

latitude of 125º to 44” N longitude 7˚,  14” 7˚23” E

Habitats: Mangrove (92ha),Seagrass(40ha) and Coral Reef (10.121ha) (DENR,2011) Species: Mangrove (8), Seagrass (6), reef fish (76) (DNSC, 2005)

Map of Panabo City

MR

Panabo Creek

Buffer

Lasang River

Ports

Mariculture Park

Sanctuary

T h r e a t s

Fishing area

• Mariculture Park (617 ha), Banana Plantation (>10,000ha), Municipal Fishers (191), Coastal Population (33,542), Coastal Households (792)

Com

mun

ities

Threat to focus:

BiologicalResource

Use

Fishing

Catch are decreasing

Junior continue Fishing

(Worldfish-DNSC,2011)

Night

Common Visions of Fishers

Short Term Long Term

Adequate Income

to support daily

family needs

Improve Quality of Life:

Stable Income Peaceful

Life Happy Families

?

Threats + Management Issues

Biological Resource Use (IUCN) Fishing and harvesting

aquatic resources

Priority Threats: Fishing Inside MPAlllegal fishing Gears

Commercial Fishers

(RARE, 2012)

Fishers know theMPA Information.MPA location,benefits and reporting procedures

Fishers think of ownership and importance of MPAReporting is easy

Fishers exchange ideas on MPA Mgt and regulations and Reporting System

Barriers to desired Behavior Change are eliminated

Fishers behaviors manifest support to the MPA

Fish outside the MPA

Manage the MPA

Report Infractions

Threats (Fishing) to CR are reduced

No Fishing outside the designated Fishing areas

Inside MPANear MPA:

By 2014,Biodiversity is enhanced

Fish biomass -5% Fish density -5%Species -5%Coral Cover -2%

CF implements Excellent Conservation Advocacy

LGUs create an updatedMPA Mgt Plan and Separate MPA Ordinance

LEU is regularly patrolling and equipped with facilitiesManCom is functional

Fishers Avail of Livelihood and Incentive

Theory of Change

SUSTAINABLE FISHING IN PANABO CITY

DNSC Community

LGU –Strategic Partner

We work together . . . . . . .

KAIC

BC

BR