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Khosi Mpungose is an information Designer and Creative analyst.
Her Storytelling Work:
Proposals, Infographics, Layout design, Business analysis, Concept Design & Packaging, Corporate Identity
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I’ve spent my time analysing businesses, research-ing and creatively looking for an angle to tell compel-ling stories that drive action.
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Industries/ Topics dealt with : ICT, Ticketing, Human settlements, E-Filing, Biometrics, EMV/ AFC, Change Management, Corporate Alignment, Stakeholder Management, Business Case and Value Proposition Design, “Big Data and The Internet of Things”, External Forces, Social Media Strategy
I have become very familar with certain industries, particularly transportation. Because a vast majority of my work was based on PRASA, alot of the concepts in the team had to be well researched and tested. My role was to tell a story. You can’t tell great business stories without a certain level of understanding. many designers think that this is a value added thing, but it has always been my professional belief that design and strategy go hand in hand.
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In doing this work, one other interesting client was the Gauteng Department of Human Settlements (GDHS). The company I was working was building a biometric solution for the authentication of applicants in order to reduce the fraud and misuse that often happens. I also, through my research became inter-ested in the idea of Mega housing. This was another proposal we had compiled using a compelling and strategic business angle.
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”Skills: Research, turning raw data into beautiful information, Business Writing, Illustration, Creative Writing, developing concepts.
Medium Preferred: Adobe Illustrator
Additional Skills based on background not specialty : Video editing, Adobe premier and After Effects, animation, Game Design, Website Design
Started as an intern in Blackstar CommunicationsVentured into design consultancy and business case writing for conceptDesign Consultant: Worked with directors and team of analysts and design interns to package ideasMicrosoft 4Afrika Content Manager for Microsoft Virtual Academy 4AfrikaDesign Head: Headed a team of designers and business analaysts
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I seek to tell more compelling stories across industries
Product Design
I recently launched an illustrated children book at Design indaba in February 2015. It was built around a concept of world travel with a flair of art, culture, history and other lateral ways of learning that hap-pens to appeal to many age groups. Stakeholder consideration has been at the epicentre of the book and I continue to develop and distribute it. i have been invited to participate in an exhibition this work in Amsterdam this year. The interest is definitely picking up and customers are waiting for the next installment.
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My experience in this industry has by no means been typical. many designers fall into another career path when they graduate and others still will work in agencies or freelance and get the design aethtics done and that’s the end of it. I think that is a shame because there is such a need for designers to interpret jargon that business professionals (in a traditional sense) often use to convince potential clients or even existing ones.
There needs to be a marriage of the two worlds, so to speak, because if you think about it, that is where the world is headed. Technical professional have to start thinking about con-cepts that people actually want. Design professionals have to start thinking about what their clients are really asking them without asking them.
Her take on the Design Industry:
I think this is why many design businesses don’t quite make it. It is because they get caught up in the appearance of things and not the heart of things. Consumers are demanding more. They will demand more as they seek alternative ser-vices.
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Understand
Define
Produce Drafts
Ideate
Prototype
Research
Develop
Design Process
The design process is one of the most interesting parts of the job. It’s educational, and progressive both for client and designer. Research is the glue that puts all the pieces together.
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”PROFESSIONALPROFILE
Khosi Mpungose
Personal Details
Khosi Mpungose+27(0) 61 423 6719Bryanston no. 45 Wilton Ave25/09/19909009251596088
NameLast Name
Contact NumberAddress
Date of BirthID Number
Technical Skills
Project Management, Content Management, Visual Communication, Layout Design, Typography, Illustration, Information graphics, Photography, Writing
Software of choice: Adobe Mastersuite Collection: Illus-trator, InDesign, Photoshop, Premier, After Effects, Dreamweaver
Hardware: Canon DSLR Cameras, Mac and PC.
Soft Skills
I Can lead a process and see things through the finishGood Communicator (which largely includes listening) I work well alone where appropriate and well in teams (where appropriate)I have a knack for organisationEmpathetic but firm leadership styleI prefer to work authentically
Employment History
During my third year of university, I did some design work for clients. I designed logos, layouts and website mockups.
I was called to intern at Blackstar Communications toward the end of my third year. I was invloved in a ticketing project for PRASA. My assigments ranged from designing layouts, brainstorming an innovative concept (which required a substantial amount of research and understanding of the project) ,designing web site mockups for the ticketing system and compiling presentations, videos and proposals to clients.
The following year I did some freelance work having come to terms with the fact that I couldn’t comlete my fourth year (degree) due to financial reasons. I was called back to the company to work as a Multimedia Consultant. I already knew the project inside out and the proposals we had designed for them had been signed off by their clients. I became he custodian for the design standards of thecompany. My projects were centred on ensuring consistent design standards within the organization and working on proposals and videos that required client sign-offs.
Internal assignments included the redesign of the website, which I presented a pitch on. At the same time I was busy with renewing the company’s brand guidelines.
Design Consulting - 2012
Blackstar Communications Multimedia Intern- 2012
Blackstar Communications Multimedia Consultant - 2013/14
Blackstar Communications DESIGN HEAD-2015
Microsoft CONTENT MANAGER - 2014/15
I was called to Microsoft to join a team that offered dedicated content to East, West and Central Africa. We worked closely with the US Team that started Microsoft Virtual Academy (MVA). We took the same business model and started the MVA 4Afrika Initiativem which involved live e-lessons centred around Microsoft products.
My role was to plan and coordinate the lessons, along with my manage, Lutz Ziob. I had a Project Management and Co- Content Generation role. I booked the studio dates and times, do the copyriting for the marlketing material, make sure speaker who had to fly in from different countries had visa’s, accomodation and the like. I have worked with individuals form different sectors of Business and IT and people from different parts of the world. We built our own studio in time. I would book in any Microsoft employees for cetrain initiatives they wanted to begin. However, the primary goal was to get participants for the Microsoft Virtual Academy. I left my role to pursue a career move where I was offered Partnership to build and head a creative team.
The directors of the company called me back because they were having trouble building the design communication team, which deteriorated since I had left. I compiled a team development plan according to the objectives of the company. Work began immedia
SELF-EMPLOYED-2016
My clients include digital teams in advertising firms (DDB, Publicis Machine). I am part of a Design Network where I get offers for spe-cific jobs at agencies called NoSweat. I also do some brandiing work for individuals who are starting their own businesses.
design process
UnderstandResearch
IdeatePrototypeTestProduce
I have used this design process throughout my design career. It has proven to work well for me.
Designing a photograhy-based book (collaborative) based on a client project outcomes. For this excercise, we needed to gather as much insight into the clients business, arrange to see the progress on site, conduct interviews with stakeholders and gather reports and stats from the Project Manager to gauge how much we had transformed the clients business. So, I laid out these photo
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graphs all over the table to challenge whether we could come up with a compelling angle from which to tell the story.
This is the drafts phase of a project for the company client which turned into a different project, so the final outcome wasn’t realised based on business descisions. I laid out the layout to assess that the story was logical and inspiring.
home page
curious strategic visionary competitive game changer market maker transformation
logo header fixed navigation menu bar:scroll down to move between menu sections or click for specific sectionshome about approach solutions experiences contact
transition to next slide buttons
home
about
text
text
text
text
what we do who we are
about
what we do who we are
text/info/image transition in from right whenbutton clicked
about
what we do who we are
text/info/image transition in from right whenbutton clicked
nathan statement/profile vincent statement/profile
text
VProp How wemanage them
text
click icons to transition in more information
text text text
VProp How wemanage them
VPropHow wemanage them
text
approach
approach approach approach approach
solutions
experiences
contact
solutions solutions
infographic
project blueprint/proposal covers
profiles
social media icons
TelFaxEmail
direct email box
sendLink to facebook/Twitter/LinkedIn etc
transition in transition in transition in transition in
transition in transition in
This project was quite challenging because the director had been looking for the right value proposition to communicate what it was the company did. With his direction, we drafted layouts of what he wanted the website to say and how we wanted it to flow for the viewer. This is the wireframe we initially drafted.
I like to do a bit of reading and staying up to date with information in the sector of work I am dealing with. I spend alot of time with books, magazines etc to keep my mind on the topic and keep refreshing ideas. This makes collective ideation so much more productive.
Me and my team of interns, Ndu-miso and Alexia, brainstorming an improved draft of a proposal for Metrorail.
Interests & Inspirations
Typography, Design Discipline, Sketching/ Drawing, Reading, Film, Swiss Designs, Art, Branding, Business, Running, Spending time with family, Infographics, Industrial Designs, Design Blogs, Coffee, Coffee Shops, People, Photography and the like.
side projects
During my time at Microsoft, I decided to emabrk on a side project, which was the creation of the book, “Thandi’s Trippy Trips”. The book was exhibited at the Design Indaba Expo, where I launched the first edition of the collectable book. I did a video interview:
Feel Free to copy the Link below: http://www.designindaba.com/videos/interviews/khosi-mpungose-illustrated-african-traveller)
This side project has brought on some unexpected surpises:A response from a lady with an autistic child who linked me to the South African Autism association, great responses from international delegates and a few interview requestsCurator, Cathal Mckee asked to exhibit my work in Germany at the African Arts Festival this year.
So, I’m glad I took part in this project which gave me new persoective.
Design
Mathematics
Science
English
French
Afrikaans
Life Orientation
Contextual Studies
Visualization Techniques
Technology
Professional Practice
Design Theory
High school Subjects - 2004 - 2008
University Subjects - 2010 - 2012 (3Year diploma)
facilities management - 2009gap year
Qualification: National Diploma of Multimedia (NDip) at The University of Johannesburg
Qualification: Matric Certificate at Crawford College
Portfolio
The following portfolio work represents the work I have completed in the last three years, most of which appealed to stakeholder con-cerns and client/ director's needs. Please note that the information in most of my work is highly confidential. There is a limit in what I can display, however, I can’t disclose conceptual writing. Thank you for your understanding.
LAYOUT/ PROPOSALS/ VISUAL COMMUNICATION
APPOINTMENT OF STRATEGIC TRANSACTION ADVISORSFOR METRORAIL AUTOMATED FARE SYSTEM
A Division of PRASA
APRIL 2015 PROPOSAL
Metrorail Ahead of
How To Position AFC/EMV Ticketing Curve
Metrorail Automated Fare CollectionEMV Ticketing SystemARCHITECTURE BLUEPRINTSEPTEMBER 2014
Version: 001
A Division of PRAS
16O
CT2
014
METRORAIL SYSTEM
ARCHITECTURE WORKSHOP
July 2013 Draft for PRASA ICT Discussion Purposes Only
Workshop DocumentBlueprintValue Proposition; What we will deliver to the client
Main Line Passenger Service STAR SystemARCHITECTURE BLUEPRINTOCTOBER 2014
Vversion: 002
25S
EP
2014
METRORAIL SYSTEM
ARCHITECTURE WORKSHOP
July 2013 Draft for PRASA ICT Discussion Purposes Only
Strategic Marketing, Sales & E-Commerce WebsiteARCHITECTURE BLUEPRINTNOVEMBER 2014
Version: 001
NO
V20
14
APPOINTMENT OF STRATEGIC TRANSACTION ADVISORSFOR METRORAIL AUTOMATED FARE SYSTEM
A Division of PRASA
APRIL 2015 PROPOSAL
Metrorail Ahead of
How To Position AFC/EMV Ticketing Curve
Business ExpressTicketing SystemARCHITECTURE BLUEPRINTAugust 2014
Version: 001
Metrorail Automated Fare CollectionEMV Ticketing SystemARCHITECTURE BLUEPRINTSEPTEMBER 2014
Vversion: 001
A Division of PRASA
16O
CT2
014
GROUP WORKSHOP
AUTOPAX STAR SYSTEM
28 TO 30 January 2013
A collection of workshop documnte and blueprints for each business unit of PRASA
GUIDE TO PRASA STAR SYSTEMTHE TRANSFORMATION
R E P O R T / I S S U E 0 1
/ O C T 2 0 1 5
Independent publication for
PASSENGER RAIL AGENCY OF SOUTH AFRICA
I N S P I R I N G A M B I T I O U S T R A N S F O R M A T I O N
S T R AT E G I C . C A L C U L AT E D . B O L D
I N S P I R I N G A M B I T I O U S T R A N S F O R M A T I O N
PASSENGER RAIL AGENCY OF SOUTH AFRICA
V O I C E S O F P R A S A S T A R S Y S T E M
The comapny had developed a transport ticketing system for PRASA’s (Passenger Rail Ser-vice South Africa) four business units, including long distance train and bus and commuter train and bus. We wanted to take them through the transfor-mation journey. The final approach was to give each stakeholder a voice and address each concern by com-municating how the system would improve their business.
01EXECUTIVE
SUMMARY
Transformation Guide quarterly issue or STAR system progress to support the client immigrating to the new system. Divider page pixel concept to represent data; an asset that PRASA never had before.
Department of Office of The Chief Justice
WORLD CLASSE-COURT SOLUTIONAHOW TO CREATE
D E V E L O P G A U T E N GH U M A N S E T T L E M E N T S
M E G A P R O J E C T S
E C O N O M I C V I A B I L I T YF O R S O C I A L A N D
Tender number HLA 4/2/4-2015/11
GAUTENG PROVINCEHUMAN SETTLEMENTSREPUBLIC OF SOUTH AFRICA
T U R N K E Y S O L U T I O N S
GAUTENG PROVINCEHUMAN SETTLEMENTSREPUBLIC OF SOUTH AFRICA
HLA 4/2/4 - 2015/10TENDER NUMBER
SECURING THE HOUSING OPPORTUNITY AND BENEFICIARY MANAGEMENT PROCESS
Cover 1: A Biometrics system proposal for low cost housing. Cover 2: A mega Housing pro-posal to develop a city that accommodates different income groups, including subsidised homes for the disadvantaged. Cover: A proposal for an efiling system to maintain the authen-ticity of court documentation processes.
INFOGRAPHICS/ VISUAL STORYTELLING
B I / R E P O R T I N G ,
R D B M S E R P , C R MS Y S T E M S
D o c u m e n t s , E m a i l s
W e b L o g s , C l i c k S t r e a m s
S o c i a l N e t w o r k s
M a c h i n e G e n e r a t e d
S e s n s o r D a t a
G e o l o c a t i o nD a t a
Go
ve
rna
nc
e
& I
nte
gra
tio
n D a t a A c c e s s
D a t a M a n a g e m e n t S
ec
uri
ty
Op
era
tio
ns
Q U E R YA D H O C A N A LY S I S ,
D E S K T O P C L I E N T S W E B - B A S E D C L I E N T S M O B I L E C L I E N T S
01
Exte
rnal
/Th
ird
Par
ty S
yste
ms
Dat
abas
esB
acke
nd
St
ored
P
roce
du
res
Web
Ser
vice
sFr
ont E
nd
Se
rvic
es
Customers Production Administration & Control
Management
External Facing Websites
wwwAgentsPortal
FinanceControl
OperationsControl
Ticket Issue
Management & OperationalReporting
Master DataManagement
ReservationEnquiry
Booking &Payment
Dynamic FareManagement
Coach & ServiceConfiguration
Reporting, MIS& Administration
Enquiry
Payment
Reserve
Get Availability
Validation
Rules management
Coach Management
Build Services
Ops management
LuggageRevenue AccountingRemission
VehiclesNotifications
Sequel ServerReporting Services
Services & Fare Management
Remission and Revenue Accounting
OperationsCustomer Relationship Management
Management Information Systems (MIS)
Third Party Ticket Sales BanksMerchantAPN
On Board Device Connectivity via GSM or WiFi
WHAT CONSTITUTESA GOOD SYSTEMARCHITECTURE?
A good system archi tecture a l igns with the Enterpr ise
Archi tecture of the organizat ion. F ive factors defining a good
system:
Funct ional i ty
Scal abi l i ty
Agi l i ty
Responsiveness
Robustness
Easy Maintenance
I wanted to enliven
these otherwise boring
architecture system
diagrams to engage
PRASA Group and
ICT.
SOCIALIST CAPITALIST
FRENCH RAILWAYS
AMTRAC
Top 10 MetrosSouth African Trains
Socioeconomic drivenMLPS is a social service with a bias toward providing social government policies.
0%100%
Shared Value“Recognizes that societal needs, not just conventional economic Needs, define markets”
EUROPEAN RAILWAYAGENCY
CANADIAN INSTITUTE OFGUIDED GROUND TRANSPORT
VIA RAIL
FRANCHISED BRITISH RAIL COMPANIES
Illustrating how various coun-tries are subsidised in the rail industry; to gauge how eco-nomically and socially driven they are.
An Infographic I wans asked to design by the Microsoft Soiuth Africa marketing & sales team to organise their teams and distrib-uters.
Eastern Cape
Free State
Gauteng
KwaZulu-Natal
Limpopo
MpumalangaNorth West
Northern Cape
Western Cape
“ in the High Court of South Afr ica”Eastern Cape Div is ion, Grahamstown
“ in the High Court of South Afr ica”Eastern CapeLocal Div is ion, Bhisho
“ in the High Court of South Afr ica”Eastern CapeLocal Div is ion, Mthatha
“ in the High Court of South Afr ica”Free State Div is ion, B loemfontein
“ in the High Court of South Afr ica”Gauteng Local Div is ion, Pretor ia
“ in the High Court of South Afr ica”Gauteng Local Div is ion, Johannesburg
“ in the High Court of South Afr ica”Gauteng Local Div is ion, Pretor ia ( Funct ioning as L impopo Local Div is ion, Thohoyondou)
“ in the High Court of South Afr ica”Gauteng Local Div is ion, Johannesburg (Funct ioning as Mpumalanga)
“ in the High Court of South Afr ica”Kwa-Zulu Natal Local Div is ion, Durban
“ in the High Court of South Afr ica”Kwa-Zulu Natal Div is ion, P ietermar i tzburg
“ in the High Court of South Afr ica”Northern Cape Div is ion, K imber ly
CURRENT SCOPE OF E-COURT FILING SYSTEM TO BE IMPLEMENTED IN ALL
HIGH COURTS
THE SUPREME COURT
Bloemfontein
Infographic for the Gauteng Department of Human Settle-ments (GDHS)
Transformation Guide quarterly issue or STAR system progress to support the client immigrating to the new system. Divider page pixel concept to represent data; an asset that PRASA never had before.
Selling the ‘digital’ concept to PRASA. 1: Physical versus Digital commerce platforms. 2: ‘Evolution of Ticketing’3: The benfits of Big Data
Shoprite
Computicket
Checkers
Welcome to the Digital Economy
Physical Economy Digital Economy
Sales Counter
WHAT IS PRASA’S DIGITAL FUTURE?
A N Y W H E R EA N Y T I M E ( 2 4 / 7 )
A N Y O N E
S E T L O C AT I O N O P E R AT I N G H O U R SV I A S A L E S A G E N T
and at what rate will PRASA evolve to the digital economy?
HOW TO MAKE THE STAR SYSTEM WORK FOR AUTOPAX/ MLPS/ BUSINESS EXPRESS
3 MAIN IMPACTS THE STAR SYSTEM WILL HAVE ON YOUR ORGANIZATION
C U S T O M E R R E L AT I O N S H I P S P R O D U C T D E V E L O P M E N T O P E R AT I O N A L E F F I C I E N C Y
3 CHALLENGES OF IMPLEMENTING DATA INITIATIVES
Navigating customer data can help to improve customer relationships. The information provided in the system can tell you where customers travel, how often, who they travel with etc. This leads to the next benefit...
Knowlegde about customers’ travel patterns can assist the business in improving product offerings, being more innovative about when to offer which products for sustainable business growth. This is how the system becomes a strategic tool.
How well an organisation oprates is fundamentally due to the calibre of human resources they have, but also how resources can be effectively allocated to more meanigful tasks, like focusing on customer service. Because the system automates a number of processes, it saves time and energy and prevents reporting that is open to human error.
S E C U R I T Y C O N C E R N S D ATA C O N S O L I D AT I O N
D E P A R T M E N TA L S Y S T E M B A R R I E R S
Increasing concerns about the security of data can cause reluctance to implement big data at a large scale.
Integrating data from disparate sources can be a hurdle...
It can be a challenge to maximize data by cosolidating between the different business units. Each buisness unit must share the same vision and objectives to mine the data most effectively and collaboratively.
AFC/EMV
TICKETS
CASH
NFC
THE EVOLUTION OF TICKETINGHow rapidly is the ticketing landscape evolving?
CORPORATE IDENTITY
Human Capital ICT Transformation Business Intelligence Smart Technologies
BLACKSTARBUSINESS SOLUTIONS
O U R M I S S I O NI n s p i r e A m b i t i o u s T r a n s f o r m a t i o n
Human Capital ICT Transformation Business Intelligence Smart Technologies
BLACKSTARBUSINESS SOLUTIONS
O U R M I S S I O NI n s p i r e A m b i t i o u s T r a n s f o r m a t i o n
W e c r e a t e s t r a t e g i c t r a n s f o r m a t i o n b l u e p r i n t sf o r y o u r f u t u r e e n d - s t a t e
a n d h e l p y o u e x e c u t e t h e m .
Blackstar Communications 1. Brand Guidelines2. Corporate Company profile.3. Opening Pages
I N S P I R E A M B I T I O U S T R A N S F O R M AT I O N
B R A N D E L E M E N T S
F U T U R E P L A N N I N GG U I D E &
S E P T E M B E R 2 0 1 5
Blackstar Website slides and second draft wireframe below.
home page
curious strategic visionary competitive game changer market maker transformation
logo header fixed navigation menu bar:scroll down to move between menu sections or click for specific sectionshome about approach solutions experiences contact
transition to next slide buttons
home
about
text
text
text
text
what we do who we are
about
what we do who we are
text/info/image transition in from right whenbutton clicked
about
what we do who we are
text/info/image transition in from right whenbutton clicked
nathan statement/profile vincent statement/profile
text
VProp How wemanage them
text
click icons to transition in more information
text text text
VProp How wemanage them
VPropHow wemanage them
text
approach
approach approach approach approach
solutions
experiences
contact
solutions solutions
infographic
project blueprint/proposal covers
profiles
social media icons
TelFaxEmail
direct email box
sendLink to facebook/Twitter/LinkedIn etc
transition in transition in transition in transition in
transition in transition in
Understand
Define
Produce Drafts
Ideate
Prototype
Research
Develop
Design Process
The design process is one of the most interesting parts of the job. It’s educational, and progressive both for client and designer. Research is the glue that puts all the pieces together.
“
”PLEASE CONTACTME ON THE FOLLOWINGDETAILS:
Khosi Mpungose
Contact [email protected]+27717684235
END
- For Now
“ All good design is storytelling, and all good storytelling is design”
Steven Heller
Projects
The Johannesburg Art Gallery UX Design ProjectBlackstar Communications Branding GuidelinesPassenger Rail of South Afrca (PRASA) Ticketing Proposal project
01.The Johannesburg Art gallery (JAG) User experience (UX) Design Project
JAG was a half year long project; the initial project that would have actual impact in the real world.
The problem was JAG had been losing visitors, the building threatened by poor infrastructure and thefts of artworks had become an increasing problem. With the inspiring legacy that it had, JAG did not want to relocate elsewhere. We had to find innovative ways to solve this problem, which meant digging deeper into the issues.
We applied User experience Design principles to inform that whatever solution we devise, it should be human-centred.
My solution (or at least part of the solution) was an application that would connect to various other sites and social media to update, inform and attract poten-tial and lapsed visitors. It included a story line of how the JAG came to be, and the history of the building. Each page contained a link to a campaign which would move readers to make a donation to helping preserve the legacy of the gallery.
02.Blackstar Communications Com-pany Brand Guidelines
Blackstar Communications is a ICT Company for which I had the privilege of interning and fast-tracking my way to Multimedia consultant. I hereby was asked to re brand the company which was at a stage where they’d been operating long enough to know what value proposition the wanted to present to the public.
What needed to be done prior to such a big step, was to align every deliverable internally. The process of designing a working document from which internal staff could apply without the constant shadowing of a designer.
I started by thinking of all the deliverables we had designed for the company and how they had improved over time. Then I thought about where the company would like to be. I benchmarked on companies like Pfizer and Adobe in terms of the consistency of their brand throughout various platforms.
03.Passenger Rail of South Africa (PRA-SA) Ticketing Proposal and Blue-print Project
The focal project in Blackstar Communications was a ticketing solution project for PRASA. The latter had just announced new rolling stock as a solution to their dropping passenger numbers. Blackstar noticed an opportunity to design a ticketing system with another angle to it which would undoubtedly add value (more than just the increase in passenger numbers). The project is still currently underway and as such, I can’t disclose any further detail.
understand
research
define
ideate
prototype
test
produce
postmortem
My Design Process
Why I Design.The inclination towards my right brain was realised early on in life as far as I can remember. I never thought it a possibility to make a career of it until I learned to develop my own mind, independent of the ‘glamorous’ world of being a lawyer or a doctor. That said, I have utmost respect for those in these fields. I’ve toggled through possible careers includ-ing Chemical engineering and Architecture. I don’t remember when it was when I realised that these were all the disciplines that inspired me. Having been a design student and living with the fear of being a Jack of all trades, a glimmer of possibility was telling me that I didn’t have to be all those things and yet in a way, I could be.
As a designer I could solve problems in various fields and keep learning and adding value as I go along; ap-plying my right and left brain to new challenges. That, for me, is a fulfilling career; being able to maintain that yearning and excitement. I never wanted a job. The very thought used to scare me. I wanted only to keep working hard, working passionately and learning something new every day. I’ve found that comfort in design.
In preceding pages, I will reveal my experiences and my aspirations for my role in the industry and for the industry itself.
Design,Societal Relevance, My RelevanceDesign is everywhere. The constructs of our lives, our social groups and our preferences-these are all designed. Look around you at this very moment. You suddenly become conscious of the intention of how things are designed. Think of how far the human race has progressed and at what rate as a result of feeding off of already existing designs. Design is innovation. It is the way people think, feel, act and aspire to be. It is this impact that informs the problem solving essence of design.
To compel people to action through visual commu-nication is an art. As people become more aware of the methods and intention of the media, they are also more weary about the choices they make. Never has there been a more exciting time for the industry in, my opinion. This progression towards the concept of ‘connection’ and ‘humanness’ in design is quite impactful.
It is here that I find a deep interest and pride in the work I do and aspire to do; to communicate visually whether it be to compel to win a proposal or to design ways to people to get around (wayfinding), or to com-municate a persona that will become a solid brand. What I’ve particularly found inspiring in recent times ( especially with the nature of work I’ve been doing in the last couple of months) is Information Graphics. Visual storytelling with numbers, graphics, images- all the right ingredients to communicate effectively and capture mindshare in this fast paced, information cluttered world we live in.
Understand
Define
Produce Drafts
Ideate
Prototype
Research
Develop
Design Process
The design process is one of the most interesting parts of the job. It’s educational, and progressive both for client and designer. Research is the glue that puts all the pieces together.
“
”PLEASE CONTACTME ON THE FOLLOWINGDETAILS:
Khosi Mpungose
Contact [email protected]+27717684235
