PROFESSIONAL Lead Titles for Translation 2014/5 Rights... · FRANCIS D.K. CHING Architecture: Form, is ... of numerous books on architecture and design, ... Space, and Order, 4th

PROFESSIONALLead Titles for Translation

2014/5

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Dear Colleague,

Welcome to our translation rights highlights list for 2014/2015.

This is a hand-picked selection of the biggest and best content from our Professional publishing for the forthcoming season. These titles all have huge potential and many are already bestsellers in both their original and their translated editions: we hope you’ll find much to interest you in this catalogue.

In addition to this selected list, we have thousands more world-class titles in every subject from Architecture to Zoology that will enhance your publishing program and prove to be enduring bestsellers - just call or email your Wiley Translation Rights contact to find out more- We’re looking forward to working with you again soon.

PROFESSIONAL Lead Titles 2014/2015

Licensing from Wiley adds quality, value, and variety to your list. Get in touch with us to hear more about out how, together, we can make a great publishing partnership - we’d love to hear from you.

Kris Kliemann VP, Director, Global Rights

Wiley 2014

Cover shows detail from the cover of Connected by Design (page 5)

PS For details of our publishing highlights in Higher Education or the For Dummies series, please contact us

[email protected]

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Beijing, China

Elena Luo [email protected] Song [email protected] Wang [email protected]

Chichester, UK

Julie Attrill [email protected]

Hoboken, USA

Natasha De Bernardi [email protected] Feanny [email protected] Roslin [email protected]

Oxford, UK

Sue Mattingley [email protected]

Singapore

Cheryl Lee [email protected] Li [email protected] Pek [email protected]

Translation Rights Licensing Representatives

Ashley Mabbitt Director, International Rights [email protected]

for all enquiries

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CONTENTS

Architecture & Construction

Business, Finance & Accounting

Computing & Technology

Dentistry

Humanities & Social Sciences

Medicine

Nursing

Physical Sciences & Engineering

Teacher Education

Veterinary Medicine

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FRANCIS D.K. CHING is a registered architect and Professor Emeritus at the University of Washington in Seattle. He is the bestselling author of numerous books on architecture and design, all published by Wiley. His works have been translated into over 16 languages, and are regarded as classics for their renowned graphic presentation.

Francis D.K. Ching’s works are huge bestsellers and have been translated into 16 languages. This is the fourth edition of an architectural classic: a revered reference, with over half a million copies sold, now updated with contemporary examples and interactive 3D models.

This bestselling visual reference consistently appears on lists of “must haves” for an architect’s library - it helps both students and professionals understand the vocabulary of architectural design by examining how space and form are ordered in the environment.

The new fourth edition features contemporary examples of precedent-setting architecture, and an expanded CD that brings the book’s architectural concepts to life through interactive three-dimensional models and hundreds of meticulous hand-rendered drawings throughout.

The companion online Interactive Resource Center includes animations that explain key concepts, flashcards that reinforce key terms, and an image gallery that features photos of the projects shown in the book.

Architecture: Form, Space, and Order, 4th EditionFrancis D. K. Ching

978-1-118-74508-3464 pagesOctober 2014

Previous editions licensed in Arabic, Bahasa Malaysian, Bahasa Indonesian, Orthodox Chinese, Simplified Chinese, Italian, Japanese, Korean, Portuguese, Serbian, Spanish, & Turkish.

Architecture & Construction

Licensed in Simplified Chinese, French, Bahasa Indonesian, Italian, Korean, Portuguese, Russian, Serbian, Spanish, Thai, & Turkish.

Licensed in Simplified Chinese, French, Bahasa Indonesian, Greek, Japanese, Korean, Portuguese, Russian, Spanish, & Turkish.

Licensed in Basque, Simplified Chinese, German, Greek, Hungarian, Bahasa Indonesian, Japanese, Korean, Portuguese, Russian, Serbian, Spanish, & Turkish.

http://www.wiley.com/WileyCDA/WileyTitle/productCd-1118745086.html




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Barry Wacksman (New York, NY) is executive vice president and chief growth officer at R/GA, a full-service digital advertising and marketing consultancy. During his 15 years with R/GA, Barry has helped shape the vision of the agency and advised dozens of Fortune 500 companies on digital strategy.Chris Stutzman is managing director of the business transformation practice at R/GA, where he helps companies transform their businesses for the digital age.

The first book on how business strategy has evolved from horizontal to vertical to now functional integration, from global digital powerhouse R/GA.

Function Integration (FI) is a dynamic new term for how businesses are evolving to create full digital ecosystems of products (as opposed to linear supply chains), blurring the lines between product development and marketing. Wacksman and R/GA are top thought leaders on this, and this will be the first full-length work on FI.

The authors have a huge international profile with active speaking calendars, over 52,000 Twitter followers (@RGA), and over 12,000 Facebook fans (facebook.com/rga).

R/GA’s client list includes Nike, Google, B&N, IBM, Verizon, Johnson & Johnson, MasterCard, L’Oreal, Unilever, Tiffany, and many more. They operate 12 offices in 8 countries.

Connected by Design: Seven Principles for Business Transformation Through Functional IntegrationBarry Wacksman, Chris Stutzman 978-1-118-85820-2256 pagesJuly 2014, Jossey-Bass

Already licensed inSimplified Chinese.



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Philip Kotler is the world’s foremost expert on marketing. Famous for popularizing “The 4 P’s of Marketing”, his books have been translated into 37 languages and are global bestsellers and leaders in the field. His writing has defined marketing around the world for the past 40 years.Milton Kotler is Chairman of Kotler Marketing Group USA, and Kotler Marketing Group China, the #1 marketing strategy consultancy in China. He is also a frequent contributor to the China business press.

Winning Global Markets presents a whole new marketing paradigm focused on the concentrated economic power of 600 global cities. Don’t miss out on your chance to be part of this global publishing phenomenon: request your review copy today.

Winning Global Markets: How Businesses Invest and Prosper in the World’s High-Growth CitiesPhilip Kotler, Milton Kotler

978-1-118-89381-4288 pagesSeptember 2014

Already licensed in Simplified Chinese Italian, Japanese, Portuguese, Spanish, & Turkish.


By the same author

28 languages

24 languages

26 languages

24 languages

14 languages

12 languages


http://www.wiley.com/WileyCDA/Section/id-302475.html?query=Philip+Kotler

14 languages

12 languages

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David Meerman Scott is an award-winning marketing strategist and writer, keynote speaker and seminar leader. He specializes in using online content to market and sell products and services to customers worldwide and has presented at industry conferences and events in over 20 countries on 4 continents. The online marketing programs he has developed are responsible for selling well over one billion dollars of products and services.

Translated into 25 languages, six months on the BusinessWeek bestseller list, over a quarter of a million copies in print: New Rules of Marketing and PR, now in its 4th edition, is a modern business classic and is used as a text in hundreds of universities and business schools worldwide.

Meerman’s new book is already shaping up to be his next bestseller and translation licenses are being finalized even as publication approaches. David’s popular blog and hundreds of speaking engagements around the world give him a singular perspective on how businesses are implementing new strategies to reach buyers in real time and this new title details the sales and service strategies and tools that people within any organization can use to grow their business. Rich with revealing, first-hand accounts of real businesses that are charting this new territory and finding astounding success, The New Rules of Sales and Service shows how innovative businesses large and small are discovering new opportunities, strengthening customer loyalty, and mastering real-time buyer satisfaction.

The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your BusinessDavid Meerman Scott

978-1-118-82785-7272 pagesSeptember 2014

Already licensed inSimplified Chinese, Dutch, & Turkish.


Licensed in Arabic, Bulgarian, Simplified Chinese, Orthodox Chinese, Croatian, Czech, Dutch, Finnish, French, German, Bahasa Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Polish, Portuguese, Romanian, Russian, Serbian, Slovakian, Spanish,Turkish, & Vietnamese.

Licensed in Arabic, Simplified Chinese, Croatian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, & Turkish.

By the same author




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Alex Malley is chief executive of CPA Australia, responsible for 19 offices globally and 150,000 members in 121 countries. Alex hosts Nine Network television series The Bottom Line and CPA Australia’s online community and reality series for students, The Naked CEO. He contributes to The Huffington Post, radio 2GB, ABC television and Sky News and is a LinkedIn Influencer.

The Naked CEO gives readers an unfair advantage: a 24/7 career mentor at their fingertips.

In this aspirational and practical book Malley shares his personal story from suspended schoolboy to CEO of one of Australias largest professional bodies, CPA Australia. Alex draws from his story key insights and practical tips to assist young professionals on their journey from first job to the leadership track.

Malley is a high-profile author with 80,000 engaged followers on LinkedIn, Twitter and Facebook, and The Naked CEO website, which offers leadership and mentoring advice to young people has received more than 70,000 visits.

As an lecturer and academic for a significant part of his career, Alex knows how to engage youth: he is highly accessible and engages with his audience, and The Naked CEO is very easy to read.

Alex guides readers with advice and hints to get them on to the leadership track in their career, from fundamentals such as interviews, networking and teamwork, to persuasion, delegation, building confidence and becoming a leader.

The Naked CEO: The Truth You Need to Build a Big LifeAlex Malley

978-0-7303-1459-2240 pagesDecember 2014, Wrightbooks



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David S. Pottruck is the Chairman of HighTower Advisors, a $25 billion wealth management firm that he helped to launch in 2008. He serves on the Board of Directors of Intel Corporation, and was President and CEO of The Charles Schwab Corporation until 2004. . He has been named one of the Top 15 CEOs by Worth; CEO of the Year by Information Week; Executive of the Year by the San Francisco Business Times; and CEO of the Year by Morningstar.

From the bestselling author of Clicks and Mortar, practical strategies for how leaders can drive bold, transformational change.

Stacking the Deck presents a proven, practical approach for inspiring meaningful, lasting change across an organization. It’s a nine-step course of action leaders can follow from the first realization that change is needed, through all the steps of implementation, including assembling the right team of close advisors and getting the word out to the wider group.

Based on Dave Pottruck’s experiences leading change as CEO of Charles Schwab and later as chairman of CorpU and HighTower Advisors, these steps provide a guide to ensure that any change initiative has the best possible shot at success. In addition, established business leaders who have led extraordinary change initiatives demonstrate the steps in action. These executives include eBay CEO John Donahoe, Wells Fargo former CEO Dick Kovacevich, Starbucks chief executive officer Howard Schultz, San Francisco Giants CEO Larry Baer, JetBlue CEO Dave Barger, Asurion CEO Steve Ellis, Pinkberry CEO Ron Graves, and Intel’s President Renee James,.

Stacking the Deck: How to Lead Breakthrough Change Against Any OddsDavid S. Pottruck

978-1-118-96688-4256 pagesNovember 2014, Jossey-Bass


Licensed in Orthodox Chinese, French, Japanese, Korean, Portuguese, & Spanish.

By the same author



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Bruce Tulgan is an adviser to business leaders all over the world and a sought-after speaker and seminar leader. He is the founder of the management training firm RainmakerThinking, Inc., where he works with top companies on improving their management practices. Bruce is the author of the bestselling It’s Okay to be the Boss, the classic Managing Generation X, Not Everybody Gets A Trophy, Winning the Talent Wars and eleven Manager’s Pocket Guides.

Management guru Bruce Tulgan is a bestselling author and his books have a great track record around the world. This is an excellent step-by-step guide for managers across all industries and job titles.

For more than twenty years, management expert Bruce Tulgan has been asking, “What are the most difficult challenges you face when it comes to managing people?”

He has recognized that managers cite the same core issues—27 recurring challenges: the superstar whom the manager is afraid of losing, the slacker whom the manager cannot figure out how to motivate, the one with an attitude problem, the two who cannot get along, to name just a few - and the common denominator is almost always poor communication.

This is a clear guide to gaining control of management relationships. No matter what the issue, Tulgan shows that the fundamentals are all you need. The very best managers hold ongoing one-on-one conversations that make expectations clear, track performance, offer feedback, and hold people accountable.

Tulgan offers clear approaches for turning around bad attitudes, reducing friction and conflict, improving low performers, retaining top performers, and even for the manager to address their own personal burnout.

The 27 Challenges Managers Face: Step-by-Step Solutions to (Nearly) All of Your Management ProblemsBruce Tulgan

978-1-118-72559-7256 pagesOctober 2014, Jossey-Bass

Managing Generation X licensed in Orthodox Chinese and German.


Licensed in Russian.

http://www.wiley.com/WileyCDA/WileyTitle/productCd-111872559X.html


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Scott Stratten is the President of UnMarketing.com, a company that combines efforts in viral, social, and authentic marketing. He has guided companies such as PepsiCo, Adobe, and the Red Cross through the viral/social media and relationship marketing landscape. Scott was named one of the top five social media influencers in the world on Forbes.com. He speaks globally on how businesses can engage better with their customer base.

Scott’s books are established bestsellers in all markets, he’s a welll-known and in-demand speaker, and a major influencer on social media.

Scott has a huge and growing following worldwide - he speaks on average 50 times each year at various conferences and events, and has 50,000 blog subscribers and 162,000 Twitter followers.

Unselling is about creating repeat customers: not one-time buyers:, but loyal repeat clients that refer others. The way to do this, it suggests, is to connect with clients socially. A main message of the book is that a promotional video, for example, that goes viral to millions on social media isn’t necessary: all that’s important is that the video is contagious in front of a company’s specific market.

Moving away from focusing solely on the individual purchase transaction - ‘unselling’ - can be replaced with a focus on customer service, support, branding, experiences and product quality.

UnSelling: The New Customer Experience Scott Stratten, Alison Kramer

978-1-118-94300-7240 pagesOctober 2014


Licensed in Orthodox Chinese and Thai.

Licensed in Simplified Chinese

and Polish.

Licensed in Spanish and Turkish.





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Diana Kander advises the Ewing Marion Kauffman Foundation as a senior fellow. A successful entrepreneur with experience in the legal, technology, and service sectors, Kander has founded and sold multiple enterprises. She also mentors startups through the Bloch School’s Institute for Entrepreneurship and Innovation of the Year event in Palm Springs.

Kauffman Foundations senior fellow Diana Kander introduces the latest advances in entrepreneurship and a new understanding of how to launch a company in a way that dramatically improves its chances of success.

Diana uses the creativity she employs as a sought-after public speaker, consultant and writer, to present her entrepreneurial advice as a fable that follows the life of Owen Chase who is tasked with turning his company around in nine days. Through this fictional character, Diana is able to showcase a new type of entrepreneurship, revealing innovative business principles, and is also able to explore the emotional reality of entrepreneurship that tragically goes unmentioned during business school.

She pinpoints the counterintuitive ways in which successful entrepreneurs think differently than wannabe-entrepreneurs, and helps entrepreneurs to figure out whether they are ready to quit their job and invest their life savings to go “All In” on their big idea.

All In Startup is a lifeline for anyone thinking about launching a new idea - and is packed with advice on how to significantly reduce the risks involved.

Essential reading for entrepreneurs, aspiring entrepreneurs, business loan applicants, and business students.

All In Startup: Launching a New Idea When Everything Is on the LineDiana Kander

978-1-118-85766-3304 pagesAugust 2014



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Per Kristiansen is one of the key figures behind the development and growth of the LEGO Serious Play method and is one of the most experienced facilitators of the method worldwide. He is now owner and partner at Trivium. Robert Rasmussen is co-principal for Rasmussen Consulting in the US and Denmark, and on the advisory board for Rasmussen Consulting in Japan and Singapore. Robert is a main architect and a master trainer of the LEGO Serious Play methodology.

Enhance innovation and business performance, with master trainers of the LEGO Serious Play methodology. The authors are the only Master Trainers on the LSP method - a globally successful and growing methodology. They have trained over 700 consultants worldwide. 300 new individuals are certified each year, and these go on as new trainers, to service thousands of employees in turn - around 9000 people a year.

The LSP method is employed by start-ups and multinational corporations alike to maximize synergy among teams and throughout organizations. The authors’ clients include LEGO Company, MIT Media Lab, Hilton Hotels, MasterCard, NASA, SAP, Proctor & Gamble, World Bank Group, Lundbeck, Yahoo, Unilever, Pfizer Health Care, Merck, Sharp & Dome, and Telefonica.

The book outlines how LSP can develop teams, people, relationships and business. Based on the merging of play with organizational development, systems thinking and strategy development, LSP can foster improved meetings, faster innovation processes, team growth, and better communication.

For leaders looking to boost effectiveness and see better results, Building a Better Business Using the Lego Serious Play Method is a comprehensive introduction to this creative management technique.

Building a Better Business Using the Lego Serious Play MethodPer Kristiansen, Robert Rasmussen

978-1-118-83245-5240 pagesAugust 2014

Already licensed inKorean & Spanish.



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Alexander Osterwalder is a speaker, workshop facilitator and strategy consultant to organizations in 20 countries on all continents and writes a popular blog on business model innovation.

Yves Pigneur is Professor of Management Information Systems at the University of Lausanne, and visiting professor at Georgia State University, Hong Kong University of Science and Technology, and the University of British Columbia.

Gregory Bernarda consults to Fortune 500 companies, governments, civil society organizations and leading business schools and advises Social Entrepreneurs in Europe, India, Latin America and Asia. Alan Smith was the designer of Business Model Generation, and co-founder, with Alex Osterwalder, of The Business Model Foundry.

Organizations that use the business strategy described in Business Model Generation include 3M, Ericsson, IBM, Telenor, Capgemini, and Deloitte.

Global bestselling authors of Business Model Generation return in October 2014.

A GLOBAL PHENOMENON!

Business Model Generation 9780470876411 was translated into 26 languages.Business Model You 9781118156315 was translated into 13 languages.

MASSIVE ONLINE PRESENCE Author’s website www.businessmodelgeneration.com gets 1.2 million unique visits per month.

HUGE WORLDWIDE DEMANDAlexander Osterwalder is based in Lausanne, Switzerland and is a speaker, workshop facilitator and strategy consultant to organizations in 20 countries on all continents.All the authors are pitching the Value Proposition Canvas in their presentations around the world.

VALUE PROPOSITION DESIGNThe authors of the global bestseller Business Model Generation explain how to succeed at the most important and risky part of any business model--designing a product or service people will pay for.

Value Proposition Design: How to Create Products and Services Customers WantAlexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith

978-1-118-96805-5320 pagesNovember 2014


Already licensed inSimplified Chinese, Dutch, German, Spanish, & Russian.



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Richard Newton is an entrepreneur, consultant and writer. After spending almost ten years writing about business for UK national newspapersThe Sunday Telegraph and The Mail on Sunday, Richard decided to switch sides, walk the talk and run his own business. He co-founded a software company that supplies brand management solutions for many of the worlds largest consumer brands.

Richard Newton, co-author of the #1 bestseller Stop Talking Start Doing applies his motivational and inspirational style to the subject of goal setting.

This is light, short, pithy and highly visual in the same vein as Stop Talking Start Doing, and is aimed to appeal to the impulse-buying commuter.

Stop Taking, Start Doing has sold 42,000 copies in two years, with over 80% of these sales through retail outlets at airports, stations and other commuter locations. It held the #1 position in the business book chart for over 14 months.

Rich Newton was the creative co-author in Stop Talking Start Doing with a talent for combining the visual the written elements of the content. The notion of thinking big when goal setting has proved itself to be a perennial selling topic - as we’ve seen from David Schwartz’s The Magic of Thinking Big (over 4 million copies in print).

Helps the reader to explore who they are, what they want, what they’re doing and where they’re going - in both life and work.

The Little Book of Thinking BigRichard Newton

978-0-85708-585-6224 pagesOctober 2014, Capstone


Licensed in Arabic, Simplified Chinese, Dutch, German, Italian, Japanese, Polish, Portuguese, Russian, Spanish, & Thai.

By the same author

Cover not yet available

The Little Book of Thinking Big

Richard Newton



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Lee G. Bolman, Leadership Chair, University of Missouri-Kansas City, consults worldwide to corporations, public agencies, universities and schools. Terrence E. Deal, retired from University of Southern Californias Rossier School of Education, is coauthor of sixteen books. Bolman and Deal’s previous bestseller Reframing Organizations, is now in its 5th edition.

Bolman and Deal’s Reframing Organizations is a perennial bestseller and has been translated into 10 languages to date. In How Great Leaders Think they adapt their time-proven four-frame model from into a short, thought-provoking guide to help leaders decode the messy world in which they live, see a broader range of leadership options, and find more powerful and elegant strategies for leading.

This is a less academic version of the author’s model in a shorter, more practical book aimed at professional leaders and managers. Case examples of leaders like Jeff Bezos at Amazon, Howard Schultz at Starbucks, Tony Hsieh at Zappos, Ursula Burns at Xerox, and the late Steve Jobs at Apple provide concrete lessons that readers can put to use in their own leadership.

This compact overview of the 4-frames model can also be used as a supplemental text in leadership, management, and organizational behaviour or organization theory courses. It fills a different niche than Reframing Organizations since it won’t provide theoretical depth or cover relevant academic literature that are central features of the previous title.

How Great Leaders Think: The Art of ReframingLee G. Bolman, Terrence E. Deal

978-1-118-14098-7240 pagesAugust 2014, Jossey-Bass

Already licensed in Simplified Chinese, Orthodox Chinese, French, Korean, Norwegian, Portuguese, Spanish, Swedish, Russian, & Turkish.


Licensed in Simplified Chinese, Orthodox Chinese, French, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish, & Turkish.

By the same authors



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Peter Mallouk is the President and Chief Investment Officer of Creative Planning and affiliated companies which provide comprehensive wealth management services for client investments of around $7.5 billion.

Wealth management expert Peter Mallouk provides a workable framework that leads investors in the right direction, helps them avoid five critical mistakes, and provides a roadmap that they can follow for a lifetime.

Listed in the USA’s premier financial magazine Barron’s as “#1 Independent Financial Advisor in America 2013” Peter’s content is highly coveted in both wealth management and investment management circles.

The book is based on the content of the presentations that Peter gives regularly to hundreds of professional organizations, including Vistage, a national organization of CEOs of multi-million dollar companies, which ranks him as one of the organization’s top speakers.

Designed to provide a workable, sensible framework for investors, The Five Mistakes Every Investor Makes and How to Avoid Them encourages investors to refrain from certain negative actions, such as fighting the market, misunderstanding performance, and letting one’s biases and emotions get in the way of investing success.

The 5 Mistakes Every Investor Makes and How to Avoid Them: Getting Investing RightPeter Mallouk

978-1-118-92900-1208 pagesAugust 2014



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Jeffrey Gitomer is a leading authority in sales and customer service. He gives public and corporate seminars, runs annual sales meetings, and conducts live and virtual training programs on selling, attitude, trust, customer loyalty, and personal development. Gitomer also gives over 100 presentations a year and writes a weekly column that reaches more than four million readers and a weekly e-zine with over 500,000 subscribers. In 2008, he was inducted into the National Speaker Associations Speaker Hall of Fame.

An updated edition of Jeffrey Gitomer’s bestselling classic on how to reach sales potential and close the deal - now with social media answers.

The previous edition of The Sales Bible has sold more than 200,000 copies worldwide and was listed as one of “The Ten Books Every Salesperson Should Own and Read” by the Dale Carnegie Sales Advantage Program.

Jeffrey’s media and industry profile is second to none:

His weekly e-zine, Sales Caffeine (www.salescaffeine.com), is a sales wake-up call delivered every Tuesday morning to more than 500,000 subscribers.

His column, Sales Moves, appears in more than 75 business journals and newspapers in the US and Europe, and is read by more than four million people every week. He has also written more than 25 feature columns for Entrepreneur magazine on the subject of selling. His websites (www.gitomer.com and www.trainone.com) get more than 100,000 hits per week from readers and seminar attendees.

His corporate customers include Coca-Cola, D.R. Horton, Caterpillar, BMW, AT&T Wireless, Kimpton Hotels, Hilton, Enterprise Rent-A-Car, AmeriPride, Comcast Cable, Time Warner Cable, Liberty Mutual Insurance, Principal Financial Group, Wells Fargo Bank, BlueCross BlueShield, Wausau Insurance, Northwestern Mutual, Sports Authority, AC Nielsen, IBM, and hundreds of others.

The Sales Bible, New Edition: The Ultimate Sales ResourceJeffrey Gitomer

978-1-118-98581-6336 pagesJanuary 2015

Previous editions licensed in Arabic, Bulgarian, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Serbian, Turkish, & Vietnamese.


Cover of previous edition


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Ken Fisher is the founder, Chairman and CEO of Fisher Investments, a money management firm serving large corporate and public pension plans, as well as endowments, foundations and high net worth individuals across the world. Well-known for his prestigious Forbes Portfolio Strategy column, Ken has also written ten books, including four New York Times bestsellers, The Only Three Questions That Count, The Ten Roads to Riches, How to Smell a Rat, and Debunkery. Elisabeth Dellinger is a content manager at Fisher Investments, and a contributing editor of MarketMinder.com.

Bestselling Wiley author Ken Fisher is back with the real contrarians guide to investing. Written in true Fisher fashion, Gaming the Herd breaks down what it means to be a true contrarian investor in a market filled with noise and myths.

There will be a huge worldwide marketing drive for publication: Fisher Investments has one of the largest client outreach programs, sending nearly 30 million direct mail pieces each year, Ken’s website receives 1 million unique visitors a month, and his seminars are attended by 16,000 people every year.

With comprehensive explanations of how a true contrarian investor thinks and acts—and why it works more often than not - this is true myth-busting with a contrarian slant and is the type of content that Ken’s fans love.

Gaming the HerdKenneth L. Fisher, Elisabeth Dellinger

978-1-118-97305-9224 pagesFebruary 2015


Gaming the Herd

Kenneth L. Fisher, Elisabeth Dellinger


Licensed in Simplified Chinese, Orthodox Chinese, Korean, & Portuguese.

Licensed in Simplified Chinese, Japanese, Korean, Portuguese, & Spanish.

Licensed in Arabic, Simplified Chinese, German, Japanese, Korean, & Romanian.

Licensed in Simplified Chinese, German, Japanese, Korean, Portuguese, & Romanian.






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Duncan Bruce is a consultant and author who has established a truly alternative approach to brand building, informed by 25 years of creative and strategic experience in empowering the communication and cultural needs of blue chip business.Geoff Crook is a Brand Consultant/Artist/Film-maker, who teaches Applied Imagination at Central Saint Martins. Their company Dream Cafe, has worked with Nestle, Camelot, Tesco, BA, Reuters, Unilever, Kraft, Adidas, Barclays, Cadburys, C4, Pepsico, o2, Visa and Diageo.

The Dream Café offers an introduction to the lessons that brand owners can learn from emulating the way that artists think and work, and utilizes a dip-in/dip-out approach in the form of an A to Z.

This book, by the hugely successful Dream Cafe consultancy, focuses on the urgent need to enable major brand businesses to formulate, refine and deliver the big brand idea that will disrupt and redefine the market.

Built around the concept of recreating the convivial, collaborative, inter-disciplinary world of the avant-garde cafe, this book provides equal parts inspiration and practical implementation. This concept is currently being applied by Duncan and Geoff at companies like Nestle, M&S, Tesco, BA, Barclays and Diageo.

Annually, Geoff and Bruce get in front of approximately 120 Senior executives, 1000 senior team players and 200 customers - sometimes at the company headquarters but often at specially designed Dream Cafe locations. They have contacts in media, arts, design and business, and access to large mailing lists in professional practice and academia to drive sales.

The Dream Cafe: Lessons in the art of radical innovationDuncan Bruce, Geoff Crook

978-1-118-97784-2256 pagesFebruary 2015



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Henry Evans is founder and managing partner for Dynamic Results, LLC, specializing in strategy execution, executive development, and emotionally intelligent leadership. His first book, Winning with Accountability, was published in 2008. Colm Foster PhD, MBA, specializes in working with executives and their teams to improve individual and team effectiveness. He is an adjunct faculty member of University College Dublin.

Anyone can take advantage of opportunities to act as a leader when the time is right—and reap the rewards. Step Up is a guide to exercising leadership when it matters most, boosting personal impact and effectiveness, and making a real difference.

Evans and Foster argue that no matter what your title or place on the organization chart, you have the potential to be a leader—or more precisely, the potential to exercise leadership in the moments that matter most. Leadership is not a job title or position, but rather an action. In certain moments and situations, anyone can rise to the occasion to act as a leader—gaining respect, confidence, and ultimately greater success in the organization. But how can people recognize these moments where leadership is required, and then know what to do?

Step Up explains six critical “leadership moments”—everyday instances when a person has a choice to shine or let opportunity pass them by. Based on their own research and extensive client work, Evans and Foster identify six regularly occurring moments and help the reader understand how to act wisely and decisively when those moments arise.

Step Up: Lead in Six Moments that MatterHenry Evans, Colm Foster, Foreword by Marshall Goldsmith

978-1-118-83828-0224 pagesMay 2014,Jossey-Bass


“...a secret weapon for developing and retaining top talent.”

Nic Vu, Senior Vice President, Retail, Adidas Group


22

Peter F. Drucker (1909-2005), known as The Father of Modern Management, was a professor, management consultant and writer hailed by BusinessWeek as the man who invented management. Joan Snyder Kuhl is a speaker, trainer and consultant specializing in global talent development and generational engagement strategies.

Enduring leadership framework from Peter Drucker, the “father of modern management” featuring new guidance and inspiration from today’s top young leaders and entrepreneurs.

Drucker published 39 books throughout his life, many of them landmarks, and countless scholarly and popular articles which predicted many of the major developments of the late 20th century, including privatization and decentralization, the decisive importance of marketing and innovation, and the emergence of the information society with its necessity of lifelong learning.

The 5-question leadership framework is an enduring one. By asking themselves, What is our Mission, Who is our Customer, What does our Customer Value, What are our Results, and What is our Plan, readers can focus on why they are doing what they are doing in their work, and how to do it better. This brief, clear and accessible book will challenge readers and stimulate spirited discussions and action within any organization, inspiring positive change and new levels of excellence.

The Five Most Important Questions has sold more than 60,000 copies.

Peter Drucker’s Five Most Important Questions: Enduring Wisdom for Young LeadersPeter F. Drucker, Joan Snyder Kuhl, Frances Hesselbein

978-1-118-97959-4144 pagesFebruary 2015, Jossey-Bass

Already licensed in German.



Licensed in Simplified Chinese, Orthodox Chinese, German, Japanese, Korean, Polish, Portuguese, Russian, Turkish, & Vietnamese.



23

Adam Morgan is founder of eatbigfish, an advertising and marketing strategy consultancy with offices in the UK, US, and Australia. For the past 15 years he has been a co-curator of The Challenger Project, an ongoing research study of how successful challenger brands do more with less and beat larger competitors. Mark Barden is a partner at eatbigfish and co-curator of The Challenger Project. He is a successful speaker at industry events.

Brand new from high-profile authors who conduct regular workshops and speeches for audiences of up to 5,000 people. Morgan’s previous books have sold more than 75,000 copies.

This is a Big Idea book that will appeal to a broad business audience. Underpinned by scientific research into the psychology of breakthrough, the book is a practical handbook full of tools and tips for how to make more from less.

It describes how to take the kinds of issues like lack of time, money, resources, attention, and know-how—and see in them the opportunity to transform oneself and one’s organization’s fortunes.

The ideas in the book are based on the authors’ extensive work as business consultants. Through an extensive body of research ranging from an analysis of 76 scientific studies to interviews with individuals such as famed ad man Dan Wieden and designer Yves Behar, as well as organizations such as One Laptop Per Child and Ikea, it identifies a replicable five-part methodology for people and teams who want to discover how to make their constraints a source of success.

The Beautiful Constraint: How to Turn Your Limitations into Advantages, and Why it Matters Now More Than EverAdam Morgan, Mark Barden

978-1-118-89901-4224 pagesFebruary 2015



By the same authorLicensed in Simplified Chinese, Korean, & Lithuanian.



24

Gill Hasson is a journalist, teacher, trainer and coach, and the author of several business bestsellers in the areas of assertiveness, resilience, emotional intelligence and communication.

Gill’s most recent book, Mindfulness, sold more than 20,000 copies in the first few months after publication. In Gill’s training courses, the number one problem that clients raise is the problem of dealing with difficult people.

With frank discussion and clever, practical advice, Gill Hasson, shares simple moves that make difficult people less of a problem. It’s not about ‘understanding’ these people and trying to help them change – Gill’s not suggesting that the reader should help them - it’s about getting them out of the way, getting around these obstacles and reducing stress as a result.

Packed with tips for the reader on how to control their reactions, choose their battles, and calmly navigate emotionally charged situations.

How To Deal With Difficult People: Smart Tactics for Overcoming the Problem People in Your LifeGill Hasson

978-0-85708-567-2208 pagesNovember 2014, Capstone


By the same authorLicensed in Czech & German.



25

Peter Fisk is a business and innovation, brand and marketing expert. He is a bestselling author of six books, a keynote speaker, and experienced consultant and coach to business leaders around the world. He has been described by Business Strategy Review as one of the best new business thinkers. Peter founded and leads GeniusWorks, the brand and business innovation company, working with business leaders to see things differently.

New from best-selling author Peter Fisk whose four Capstone titles have sold over 44,000 copies to date and have been translated into 35 languages.

Gamechangers are brands that have turned the world of business upside down - this is a colourful, practical handbook on how to play the game, change the game and win the game. It is a roadmap to business genius.

Time Warner, one of Peter’s regular speaking clients, recently made gamechanging a key capability for its leaders, and other clients like GSK and Visa are moving towards the same goal.

Fisk collates expert insights, 100 rich case studies and a number of highly visual labs which help the reader to implement change through a number of tools, relating to strategy, customers, brand, creativity and leadership.

This material has been roadtested by Peter at keynote events and conferences over the months leading up to publication, including large corporate events in China, Turkey and the USA. He is a hugely popular name in the field and summaries of his presentations on Slideshare have attracted hundreds of thousands of views, the most recent attracting 25,000 views in the first 4 days without promotion.

Gamechangers: Creating Innovative Strategies for Business and BrandsPeter Fisk

978-1-118-95697-7288 pagesDecember 2014

Author’s previous books translated into 35 languages.


Gamechangers

Creating innovative strategies for business and brands

Peter Fisk


By the same author






26

Rowan Gibson is widely recognized around the globe as a thought leader on business innovation. Labeled by the media as Mr. Innovation, Gibson works with some of the world’s largest and most successful organizations. He is one of the world’s most in-demand public speakers and has delivered classes, speeches and seminars in 60 countries around the world in the past 5 years alone. He has authored dozens of business articles, columns and blogs.

From one of the world’s foremost thinkers on business innovation, readers will learn the formula for seizing new growth opportunities, creating new markets, and transforming their industry. By asking how the world’s top innovators—Steve Jobs, Richard Branson, Bill Gates, Mark Zuckerberg, and others—came up with their breakthrough ideas, the author identifies four key business perspectives that lead to groundbreaking growth potential.

Gibson is the co-founder of InnovationExcellence.com which is the online home of a global innovation community, with a rapidly-growing network of thousands of members from over 175 countries. On average, the site receives 10,000 unique visits per day, netting approximately 300,000 unique visits per month. While in a virtual dead heat with the esteemed Harvard Business Review, IX is well ahead of TED, and dramatically preferred over traditional media darlings Fast Company, The New York Times, and Fortune Magazine. IX also beats its online competitors, leaving The Huffington Post, Innovation Tools, Innovation Management, Mashable and Pop Tech trailing far behind.

He averages around 60 engagements worldwide a year and it is not uncommon for an event organizer to order between 100 and 400 copies of his books.

The author has been in the global consulting business for two decades working with some of the world’s leading companies including Accenture, Arthur D. Little, Bayer, Belcorp, British Telecom, Coca Cola, Generali Group, Haier, Heineken, Mars, Metro Group, NOKIA, Nycomed, Philips, P&G, Rexam, Roche, Royal Bank of Scotland, Safaricom, Steelcase, Telefonica, UPM, Vodafone and Volkswagen.

The Four Lenses of InnovationRowan Gibson

978-1-118-74024-8256 pagesMarch 2015



27

Brian Solis is a Principal Analyst at Altimeter Group, a research-based advisory firm that helps companies thrive with disruptive technologies. He is globally recognized as one of the most prominent thought leaders and published authors in new media. He is often cited in the media and is a frequent speaker at industry events around the world. His blog, BrianSolis.com, is among the worlds leading business and marketing online resources, ranking among the top 1% of all blogs.

A thought leader and innovator in this space, Brian Solis first taught us how to engage with our customers and then explained why business no longer operates the way it once did. Now Brian identifies the next big thing in business: user experience. He explains that it is not enough to just be online, but that you also must do so in a compelling way.

BrianSolis.com averages about 75,000 monthly readers. It is among the top 1% of all blogs tracked by Technorati and is ranked as one of the leading voices in the Ad Age Power 150 index of worldwide marketing bloggers. He has a loyal network of online followers to whom he will promote the book, including his e-mail database of 10,000, 155,000 Twitter followers, and 65,000 Facebook contacts. Within these networks are serious influencers who will further promote the book.

Brian keynotes, moderates, and speaks on average 100 times per year at industry conferences, corporate events, and training workshops and his clients include Cisco, Interscope, Warner Bros, the Department of Defense, Oracle, and Anheuser Busch.

X: The Experience When Business Meets Design

978-1118-45654-5256 pagesMarch 2015


By the same author

Licensed in Simplified Chinese, Korean, & Turkish.

Licensed in Bulgarian, Simplified Chinese, Dutch, & Japanese.



28

Brian Kelly, is the founder of Brian Kelly Capital LLC and a global macro investment manager with a focus on currencies. He has 20 years’ investment experience trading US & international equities, foreign currency, options, futures, metals, and commodities. Kelly is a CNBC contributor and can be seen 3-4 days a week on Fast Money Time Report, The Kudlow Report, Money in Motion and Trading the Globe.

From a high-profile author, who appears on Business television every week and has 20,000 followers on Twitter, comes a guide to how the decentralized bitcoin network is about to revolutionize the business world, the legal profession, and even how we view the role of government.

The Bitcoin is changing business in the same way that email changed the way we transfer information. The Bitcoin Big Bang dives headfirst into this paradigm shift and explains how this transformative technology is about to change the world.

This book is an essential resource for forex traders, corporations, lawyers, doctors, researchers, academics, small businesses, and entrepreneurs in all markets around the world.

The Bitcoin Big Bang: How Alternative Currencies Are About to Change the WorldBrian Kelly

978-1-118-96366-1192 pagesDecember 2014



29

Bart Baesens is an associate professor at KU Leuven, and a lecturer at the University of Southampton where he teaches various programming courses including Java, SQL, Basic Programming and Principles of Database Management. He has been published in many journals and has presented at international top conferences.Aimée Backiel is a PhD Researcher at KU Leuven. Seppe vanden Broucke is a PhD researcher KU Leuven.

A straightforward resource for getting started with Java: the world’s enduringly popular programming language.

Java continues to be a top programming language, with millions of users, and this is a step-by-step practical guide for those new to Java, with sample programs throughout.

This book really gets readers ready for the real world, and is ideal for training scenarios as it is based on a class taught by the authors: the structure and instruction make it ideal for use in beginning level university classes and corporate training.

The book starts with the basics and gradually builds into more advanced concepts. The approach utilizes an integrated development environment that allows readers to immediately apply what they learn, and includes plenty of sample programs. Each chapter contains exercises based on real-world business and educational scenarios, and the final chapter uses case studies to combine several concepts and put readers’ new skills to the test.

Beginning Java Programming: The Object Oriented ApproachBart Baesens, Aimee Backiel, Seppe vanden Broucke

978-1-118-73949-5720 pagesFebruary 2015



30

Jon Duckett has been designing and building web sites for over a decade, working with global brands, and has authored and co-authored over a dozen books on web design, programming, usability and accessibility. He has curated conferences about web programming and has been a web strategy consultant, often coding front ends for projects and designing architectures for back end programming.

This is the #1 bestselling book on JavaScript programming. The follow-on to bestselling HTML & CSS, this is content from a well-known expert in the field, delivered in a unique style and rendered in a visually stunning 4-colour design.

This is for web designers and developers who want to start using JavaScript and jQuery, but are not grounded in the topics. With this they will be able to make their HTML & CSS pages more interactive, adding animation and effects, improving user interfaces, and working with AJAX (for example Twitter and Google APIs) enabling the reader to either make use of the scripts that have already been written, or create their own scripts from scratch.

The format is ideal for the audience: it is accessible to those who may have previously felt intimidated by the subject matter, and will be relevant to all front-end designers and developers who do not yet understand how to use JavaScript.

Along the way the reader will be exposed to basic programming concepts, so the book can also be used as an introduction to programming.

JavaScript and JQuery: Interactive Front-End Web DevelopmentJon Duckett

978-1-118-53164-8640 pagesJune 2014

Already licensed inComplex Chinese, Simplified Chinese, German, Korean, Polish, & Russian.


By the same authorLicensed in Simplified Chinese, Complex Chinese, Dutch, German, Korean, Polish, Russian, & Spanish.



31

Michael Hale-Ligh, of The Volatility Project, has taught advanced malware courses around the world and is a regular presenter at DefCon conferences and other security venues. Andrew Case, of The Volatility Project, is a GIAC-certified digital forensics investigator, and the co-developer of a National Institute of Justice forensics application. Jamie Levy is a published Researcher who helped shape how today’s digital investigators analyze RAM.

Follow-on to the bestseller Malware Analyst’s Cookbook, this book provides a step-by-step guide to deploying memory forensics, the most rapidly emerging field of digital forensics.

Memory forensics is the only technology that will prevent the next era of advanced malware, targeted attacks, and security breaches and the must-have skill for anyone charged with keeping computer systems secure.

Memory forensics is the art of analyzing computer memory (RAM) to solve digital crimes and this is the only book with a strict focus on this - the most sought-after skill in the digital forensics and incident response fields.

Beginning with introductory concepts and moving toward the advanced, the authors show how to use open source tools for conducting failsafe memory forensics. It covers the most popular and recently released versions of Windows, Linux, and Mac, including both the 32- and 64-bit editions.

The Art of Memory Forensics: Detecting Malware and Threats in Windows, Linux, and Mac MemoryMichael Hale Ligh, Andrew Case, Jamie Levy, Aaron Walters

978-1-118-82509-9912 pagesAugust 2014

Already licensed inSimplified Chinese & Korean.


Licensed in Simpllified Chinese & Korean.By the same author



32

Eun Jung (EJ) Park, has been developing LEGO robotics curricula at RoboFun since 2010. There she designs robots that are used in STEM (science, technology, engineering, and math) programs for children and youths. She also designs and builds automatons: mechanical moving sculptures that respond to human interaction.

A complete guide to building interactive robots with the popular LEGO Mindstorms kit.

This helps new builders to understand the basics of the EV3 and to develop their programming and design skills with a myriad of project ideas.

It appeals to a wide audience as it’s suited for people with varying levels of experience, helping them both to learn LEGO Mindstorms from the ground up and work on specific projects. It provides brainstorming techniques for developing ideas to help readers to tap into their creativity.

A companion website features colour versions of the project blueprints, code, and a blog where readers can share creations and building and programming experience.

Exploring LEGO Mindstorms EV3: Tools and Techniques for Building and Programming RobotsEun Jung Park

978-1-118-87974-0408 pagesAugust 2014



33

Zach Gemignani and Chris Gemignani are co-founders of Juice Analytics. Juice works with companies to build analytics-savvy organizations and develop analytical tools that focus on user experiences, data visualization, and building trust in the solutions. Dr. Richard Galentino is CEO of Stratable, Inc., a strategic planning and organizational consulting firm. Dr. Patrick Schuermann is a research assistant professor at Vanderbilt.

From bestselling and widely translated author Nathan Yau, star of the data presentation community, comes Data Fluency: his new full-colour book with bonus content at juiceanalytics.com and a full set of instructor’s materials.

With a focus on user experience, making reports approachable, and presenting data in a compelling, inspiring way, this book explains how reporting and dashboards (data presentation tools) can help organizations understand how they are performing, identify problems, and communicate results.

It complements Visualize This and Data Points: it helps to dissolve the disconnect between an organization’s data and those who might use it and clearly explains how to make an impact on the people who are most affected by data.

This book will show business professionals, not just how to make data approachable and easy to read, but how to develop the skills necessary to turn data into effective displays for decision-making.

Data Fluency: Empowering Your Organization with Effective Data CommunicationZach Gemignani, Chris Gemignani, Richard Galentino, Patrick Schuermann

978-1-118-85101-2304 pagesNovember 2014


Licensed in French, German, Korean, Portuguese, & Russian.

By the same author

Licensed in Simplified Chinese, German, & Korean.




34

Davi Ottenheimer is President of flyingpenguin, a security consulting firm and has more than seventeen years’ experience managing global security operations. He is a frequent top-rated public speaker and regularly writes for industry media.

A guide to the security gaps in big data, why they are there, and how to find them - from a highly regarded and expert author.

Ottenheimer guides professionals to options for reducing risk from security gaps even without the existence of specific solutions. This book is written to help IT leaders identify how and where to best protect Big Data environments from disclosure, disruption or loss.

Big Data is hot topic with lots of interest and increasing installations. The security of Big Data is an emerging field with few leaders/voices and much controversy: the market is looking for guidance. As EMC’s Senior Director of Trust, the author has an unparalleled platform as a top speaker at conferences and enterprise events and is uniquely placed to fulfil that role.

The Realities of Securing Big DataDavi Ottenheimer

978-1-118-55921-5304 pagesJanuary 2015



35

James A. Langbridge is a software consultant, helping people on embedded systems and code optimization including bootloader code, system initialization and code optimization. He has a history in in robotics, mobile phones and seismic detection systems. He has been working in embedded systems for over 10 years in the aviation and defence industries and telecom sectors.

Arduino is the wildly popular, inexpensive, easy-to-use board that has taken the DIY electronics market by storm. This is a top toolbox of tips and tricks for Arduino programming.

Arduino brings gadgets, gizmos, and robots to life. For anyone looking to explore Arduino programming, Arduino Sketches is the practical guide they need to get started.

For the hobbyist, it’s a dream come true – especially as the popularity of this open-source project inspires even the major tech companies to develop compatible products.

This book covers different Arduino boards and has explanations of each library, complete with examples for use in everyday situations, and guidance on creating libraries from scratch.

Suitable for people with varying levels of experience, this can help everyone learn Arduino and work on increasingly advanced programming projects.

Arduino Sketches: Tools and Techniques for Programming WizardryJames A. Langbridge

978-1-118-91960-6432 pagesDecember 2014



36

Eben Upton is the co-creator of the Raspberry Pi board and the co-founder of the Raspberry Pi Foundation. Gareth Halfacree is a long-time tech author and expert on the Raspberry Pi.

This is the new edition of the runaway bestseller, Raspberry Pi User Guide which has sold more than 85,000 copies and has been translated into 11 languages.

The Raspberry Pi was created by the UK Non-profit Raspberry Pi Foundation to help get kids interested in programming. Affordable, portable, and utterly adorable, the Pi exceeded all expectations, introducing millions of people to programming since its creation.

As the creator of Raspberry Pi, Eben Upton is the most expert author there could be: there is no more authoritative source, and Gareth Halfacree is a long-time tech author and expert on the Raspberry Pi. Raspberry Pi User Guide has become the Unofficial Official guide, the go-to book for anyone starting out with the Pi. While ‘unofficial’, the book has the Raspberry Pi Foundation’s blessing and has Raspberry Pi’s logo in prominent place on the cover.

This edition covers the revision 3 Raspberry Pi board and its software, and includes new material on Minecraft on the Pi and Raspberry Pi and Arduino.

Raspberry Pi User Guide, 3rd EditionEben Upton, Gareth Halfacree

978-1-118-92166-1312 pagesOctober 2014

Already licensed inSimplified Chinese.


Previous editions licensed in Simplified Chinese, Orthodox Chinese, Czech, French, German, Italian, Japanese, Korean, Polish, Portuguese, & Spanish.



37

EMC employs approximately 65,000 people worldwide with 400 sales offices and scores of partners in 85 countries around the world, and R&D centers in Belgium, Brazil, China, France, Ireland, India, Israel, the Netherlands, Russia, Singapore, and the U.S. EMC ranks 152 in the Fortune 500. EMC owns VMWare, Greenplum, and RSA Security in addition to many smaller companies. In March 2013 EMC and VMware officially launched the Pivotal Initiative, a Big Data platform company.

The official book from EMC, the world’s largest data company and leader in Data Science and Big Data analytics: arguably the hottest topics in technology today. A complete Data Science technologist training course all in one authoritative book.

Data Science and Big Data are very hot market trends, and this book explains what Big Data is and how to extract value from it. It is focused on utilizing free or open source software, so is not vendor specific, and is very strongly orientated to the practitioner.

It will help to prepare students and professionals for industry’s most popular Big Data and Data Science-oriented certification: EMC Data Science Associate Certification (EMCDSA).

This is a prescribed textbook for a significant proportion of the more than 1,000 colleges and universities across more than 25 countries in the EMC Academic Alliance, and EMC will promote the book on its corporate web site and at its worldwide conferences.

Data Science and Big Data Analytics: Discovering, Analyzing, Visualizing and Presenting DataEMC Education Services (Editor)

978-1-118-87613-8480 pagesJanuary 2015



38

Gabor Szabo, Ph.D. is a Senior Data Scientist at Twitter.Oscar Boykin, Ph.D. is a Staff Software Engineer at Twitter. They are both frequent speakers at major conferences on analytics and Big Data.

If you know how, Social Media can be a goldmine for predicting customer behavior and improving sales results. This book, written by leading experts at Twitter, shows business and data analysts how to predict business outcomes using sophisticated techniques that dynamically mine the tidal wave of social media data!

90% of Fortune 500 companies are investing in Big Data initiatives that will allow them to better predict results. Professionals don’t need another book on the business case for social media; they need a detailed guide showing how to apply techniques that get results - that’s what this book delivers.

The Twitter-based authors demonstrate state-of-the-art analytic techniques based on Twitter’s own extensive research, tools, and data sets.

Social Media Data Mining and AnalyticsGabor Szabo, Oscar Boykin

978-1-118-82485-6432 pagesJanuary 2015



39

Rob Thomas is Vice President of Big Data in IBM Software Group. He is responsible for IBM Netezza, IBM Puresystems, and IBM’s Big Data portfolio (BigInsights Hadoop, Infosphere Streams Analytics, Data Explorer, Data Models). Previously, Rob was Vice President of Business Development for the IBM Software Group. Dr Patrick McSharry is a Senior Research Fellow at the Smith School of Enterprise and the Environment and a Faculty Member of the Oxford Man Institute of Quantitative Finance at the University of Oxford.

Inside stories from IBM’s VP of Big Data: how to make better decisions and improve performance through Big Data

This is a very hot topic: big data analytics saw nearly $1.4 billion of VC funding in the last 12 months and IBM are huge leaders in Big Data.

Authored by IBM’s Big Data Vice President, this book leads the way in Big Data insight, taking it in a new direction with real-life case studies that get to the heart of what Big Data is abou.t

Companies are generating data faster than ever before, and managing that data has become a major challenge. With the right strategy, Big Data can be a powerful tool for creating effective business solutions – but deep understanding is key when applying it to individual business needs.

This book describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding Big Data, all while guiding readers toward better decision making from the perspective of a data scientist.

Big Data Revolution: What Farmers, Doctors, and Insurance Agents Can Teach Us about Patterns in Big DataRob Thomas

978-1-118-94371-7288 pagesJanuary 2015


Big Data Revolution:What Farmers, Doctors, and Insurance Agents Can Teach Us about Patterns in Big Data

Rob Thomas



40

Paula K. Friedman, DDS, CAGS, MSD, MPH, is a Professor and the Director of the Geriatrics and Gerontology Section in the Department of General Dentistry at Boston University and directs the Geriatric Dentistry Fellowship Program. She has served as President of the American Society of Geriatric Dentistry, the American Dental Education Association, and the Massachusetts Dental Society.

A comprehensive guide to treating the geriatric dental patient for general practitioners, dental students, and auxiliary members of the dental team.

Beginning with fundamental chapters on the psychological, environmental, and social aspects of aging, the book approaches patient care from a holistic point of view.

Subsequent chapters show the importance of this information in a practical context by discussing how it affects office environment, decision-making and treatment planning, as well as the management and treatment of common geriatric oral conditions. Case studies and study questions are used to illustrate application of educational presentations to practice settings.

Contributed by leaders in the field, Geriatric Dentistry will strengthen readers’ understanding and clinical acumen in addressing this special population.

The website features graphics from the book for use in lecture PowerPoints or patient handouts.

Geriatric Dentistry: Caring for Our Aging PopulationPaula K. Friedman

978-1-118-30016-9336 pagesSeptember 2014, Wiley-Blackwell

Dentistry


41

Mr Joseph H Noar is a Consultant/Honorary Senior Lecturer in the orthodontic department at the Eastman Dental Hospital, London, UK. He lectures nationally and internationally, has published widely, and teaches on the postgraduate orthodontic training program at the Eastman Dental Institute.

How to identify problems and introduce solutions early for an ideal aesthetic result.

This practical book guides the practitioner in the art of interceptive management of the developing dentition. The goal is to guide the permanent dentition into the line of the dental arches, avoiding complex orthodontic treatment for teeth displaced far from their ideal position, and thereby reducing orthodontic treatment time.

It covers growth of the jaws and tooth development, and explains the correct timing of interceptive management. It also discusses orthodontic assessment, special investigations and comprehensive management of the mixed dentition, taking in the issues of early crowding, impaction, supernumerary and supplemental teeth, dental arch expansion, space maintenance and space management.

In line with best available evidence, it provides clear treatment objectives and detailed treatment planning advice.

Practical, accessible, and illustrated with a wealth of colour images, this is an ideal clinical companion for general dental practitioners, oral surgeons, paediatric dentists and orthodontists. It is also a valuable reference for all training grades.

Interceptive Orthodontics: A Practical Guide to Occlusal ManagementJoseph Noar

978-0-470-65621-188 pagesAugust 2014, Wiley-Blackwell

Dentistry


42

Ole Fejerskov is former head of the Danish National Research Institute. He is Professor and Head of the School of Anatomy at Aarhus University, Denmark. Bente Nyvad is Associate Professor of Cariology in the School of Dentistry at Aarhus University, Denmark. She is recent past-President of ORCA.Edwina Kidd is Emeritus Professor of Dental Cariology at Kings College London Dental Institute.

The gold-standard resource on the disease and treatment of tooth decay.

Fully revised and updated by international contributors led by an editorial group bringing together some of the most prominent names in the field.

With comprehensive information on the disease and its process, this is a compendium of best-practice strategies for the clinical management of the disease, covering both prevention and treatment.

Dental Caries, 3rd EditionOle Fejerskov (Editor), Bente Nyvad (Editor), Edwina Kidd (Editor)

978-1-118-93582-8416 pagesFebruary 2015, Wiley-Blackwell

Previous editions licensed in Simplified Chinese, Croatian, Italian, Japanese, Polish, Portuguese, & Turkish.

Dentistry


43

Jeffrey A. Kottler, PhD, has written over 80 books about a wide range of subjects during the past 35 years including On Being a Therapist. Jeffrey is professor of counseling at California State University, Fullerton.Jon Carlson, Psy.D., Ed.D., is Distinguished Professor of Psychology and Counseling at Governors State University, Illinois, a Psychologist with the Wellness Clinic in Lake Geneva, Wisconsin, and author of 60 books.

Picking up where the bestselling On Being a Therapist leaves off, bestselling authors and master therapists Jeffrey A. Kottler and Jon Carlson explore what it takes to move from competency to mastery. Using a highly personal, revelatory, and compelling style, Kottler and Carlson combine what we know about luminaries in the field, what the research tells us, and what their own experiences have taught them about being a master therapist.

Written in the same honest, personal, accessible, readable style as their previous bestseller On Being a Therapist this is full of compelling and painfully honest first-person stories from the authors.

Based on empirical research as well as interviews with more than a hundred master therapists, it moves beyond competency and minimal standards to embrace the advanced skills of innovation, creativity, humbleness, and continual learning that underlie mastery of the profession. The authors discuss such hot-button issues as being disliked by clients, cultural misunderstandings, and ethical issues with humour, candour, and honesty.

On Being a Master Therapist: Practicing What You PreachJeffrey A. Kottler, Jon Carlson

978-1-118-22581-3289 pagesAugust 2014


Licensed in Simplifiied Chinese, Korean, & RomanianBy the same author



44

Lois J. Zachary is a bestselling author and internationally recognized expert on mentoring. She has been cited as one of the top 100 minds in leadership by Leadership Excellence.Lory A. Fischler is a senior associate with Leadership Development Services, and has over twenty-five years experience in consulting, training, and coaching clients from a diverse array of organizations, including Fortune 500, healthcare, manufacturing, government, and nonprofit.

With their bestelling books The Mentor’s Guide (licensed in Arabic and Korean), Creating a Mentoring Culture, The Mentee’s Guide, five Mentoring Excellence Pocket Toolkits, and over 100 published articles, these authors have created a comprehensive set of resources for promoting mentoring excellence for individuals and organizations

These expert authors are extremely well-known in the field and consult for a wide range of prominent profit and non-profit clients, including Fortune 100 companies, government organizations, educational and other institutions, to name a few: IKEA, Motorola, Nordstrom, the National Institutes of Health, and the American Red Cross.

This is an engaging and lively fable where the characters and their adventures lead readers through the essentials of the first 90 days of creating a successful and fulfilling mentoring relationship.

This is an extremely practical guide that applies to mentoring scenarios in any organization or institution: each episode in the story is accompanied by questions, suggestions, strategies, key learnings, and best practices that readers can use in the first 90 days of their own mentoring relationships. The conversation playbook includes strategies for good conversations, guidance on having the six essential mentoring conversations, and tips for moving a conversation from monologue to dialogue.

Starting Strong: A Mentoring FableLois J. Zachary, Lory A. Fischler

978-1-118-76771-9224 pagesOctober 2014, Jossey-Bass


Licensed in Arabic & Korean.By the same author



45

George A. Dunn is a Lecturer at the University of Indianapolis and the Ningbo Institute of Technology, Zhejiang University, China. A writer on pop culture and philosophy, Dunn is the co-editor of Sons of Anarchy and Philosophy (2013), The Hunger Games and Philosophy (2012), and True Blood and Philosophy (2010). William Irwin (series editor) is Professor of Philosophy at Kings College, USA. He originated the philosophy and popular culture genre of books as co-editor of several books in the bestselling Blackwell series.

Veronica Mars and Philosophy explores the philosophical issues that underpin this critically acclaimed neo-noir detective series, which follows the crime-solving exploits of the smart and savvy teenage gumshoe hero, Veronica Mars. Fans and newcomers alike will gain fascinating insights into a variety of philosophical and ethical issues couched in the popular shows intricate plotting, witty dialogue, and highly intelligent scripts.

The book tackles topics relevant to contemporary youth culture, including trust and friendship, revenge, knowledge and skepticism, race, class, gender, and feminism, and offers insights into darker themes explored in the series, which is noted for the complexity and intricate plotting of its storylines. The text delves deeply into the psychology of Veronica Mars during her transition from high school to college.

Written for fans of the television show and forthcoming movie, philosophy students or readers interested in popular culture, this is timed for release with the highly anticipated Veronica Mars feature film.

Veronica Mars and Philosophy: Investigating the Mysteries of Life (Which is a Bitch Until You Die)George A. Dunn (Editor), William Irwin (Series Editor)

978-1-118-84370-3240 pagesMay 2014, Wiley-Blackwell

Part of the Blackwell Philosophy & Pop Culture Series.



46

John Morreall is Professor of Religious Studies at the College of William & Mary, Virginia, and winner of the Choice Outstanding Academic Book in 2000 for Comedy, Tragedy, and Religion.Tamara Sonn is the William R. Kenan Distinguished Professor of Humanities in the Department of Religious Studies at the College of William and Mary.

A lively, intriguing, informative, and often humorous introduction to some of the long -standing myths that surround religious belief.

Written by two respected religion scholars and experienced authors, this is underpinned by a wide knowledge of academic research and discusses myths about religious belief in general, as well as specific ideas that surround Judaism, Christianity, Islam, atheism, and agnosticism.

A wide range of myths are covered, from ancient legends such as the Bible forbidding pork being eaten because it causes illness, to modern urban fables, such as Barack Obama being a Muslim. Each myth is unpacked in turn and the authors explain why it arose, how it spread, and why the beliefs that stem from it are questionable. The book includes a fascinating discussion about human nature, and the main characteristics that predispose us to create and circulate myths to begin with.

50 Great Myths About ReligionsJohn Morreall, Tamara Sonn 978-0-470-67351-5256 pagesMay 2014, Wiley-Blackwell

Already licensed in Arabic, Korean, Polish, & Russian.

From the series: Great Myths


In the same series

Huge bestseller. Licensed in 21 languages!

“a masterful study, enormously engaging and provocative...will enjoy a wide readership.”

John L. Esposito, Past President of AAR


http://www.wiley.com/WileyCDA/WileyTitle/productCd-EHEP002362.html

47

David Taylor is Chief Pharmacist at the South London and Maudsley NHS Foundation Trust, Professor of Psychopharmacology at Kings College London, and Pharmacy Lead for the UK Mental Health Research Network. The lead author of all editions of the Maudsley Prescribing Guidelines, Professor Taylor is the author of several other texts and over a hundred journal articles.Carol Paton is Chief Pharmacist at Oxleas NHS Foundation Trust, UK. Shitij Kapur is Dean at the Institute of Psychiatry, Kings College, London UK.

The essential reference book for all who prescribe psychiatric medication continues to provide practical advice on the prescribing of psychotropic agents in commonly encountered clinical situations, based on a combination of literature review and clinical experience.

The book provides brief but detailed reviews of psychiatric disorders and relevant psychopharmacology, with general guidance based on the data reviewed and current clinical practice. Sections cover plasma monitoring, schizophrenia, bipolar disorder, depression, anxiety, children and adolescents, substance abuse and special patient groups. Each section has a full reference list so that the evidence base can be checked quickly, if required.

The book covers prescribing drugs outside their licensed indications and their interaction with substances such as alcohol, nicotine, and caffeine.

Trainees will gain important information regarding the rational, safe and effective use of medications for patients with mental illness. Experienced clinicians will find excellent guidance regarding more complex issues that they may not encounter regularly.

The Maudsley Prescribing Guidelines in Psychiatry, 12th EditionDavid Taylor, Carol Paton, Shitij Kapur

978-1-118-75460-3680 pagesFebruary 2015, Wiley-Blackwell

Previous editions licensed in Japanese, Persian, & Turkish.

Medicine


48

Peter Fleckenstein MD, Chief Radiologist, Gentofte Hospital, University of Copenhagen, Denmark Jorgen Tranum-Jensen MD, Asscoiate Professor of Anatomy, Panuminstitutet, University of Copenhagen, Denmark.

Third edition of the definitive and bestselling reference book for radiologists and radiology students, clerks, and residents.

This is an outstanding basic atlas of anatomy applied to diagnostic imaging.

The third edition builds on the success of the first two editions, offering hundreds of new and improved images and thoroughly updated coverage of all of the imaging modalities used in clinical practice: X-ray, CT, MR, ultrasound sonography, and isotope scintigraphy.

This trusted reference linking anatomy and modern diagnostic imaging features hundreds of images that are new or improved since the previous edition - now 900 high-quality images in total. The new edition has also been expanded to include extra coverage of MRI and PET scanning.

Anatomy in Diagnostic Imaging, 3rd EditionPeter Fleckenstein, Jørgen Tranum-Jensen

978-1-4051-3991-5520 pagesOctober 2014, Wiley-Blackwell

Previous edition licensed inSpanish.

Medicine


49

Richard Coico is Vice Dean for Research and Scientific Affairs and Professor of Medicine and Cell Biology at SUNY Downstate Medical Center in New York. Geoffrey Sunshine is Senior Scientist at the Health Effects Institute, Boston MA. He is also a lecturer in the Department of Pathology at Tufts University School of Medicine.

A fully revised and updated edition of this bestselling short course resource. Now fully supported by companion websites for the student and instructor containing digital flashcards, self-assessment multiple choice questions, case-based material, and PowerPoint slides.

This fully updated new edition introduces all the critical topics of modern immunology in a clear and succinct yet comprehensive fashion There is uniquely balanced coverage of classical and contemporary approaches to basic and clinical aspects of immunology, without the burden of excessive data or theoretical discussion.

Divided into short, self-contained units that address key topics illustrated by uniformly drawn, full-colour illustrations and photographs, with end-of-chapter summaries and review questions. Supported by a companion website featuring interactive MCQs, flashcards, and figures.

Immunology: A Short Course, 7th EditionRichard Coico, Geoffrey Sunshine

978-1-118-39691-9448 pagesDecember 2014, Wiley-Blackwell

Previous editions licensed inOrthodox Chinese, German, Italian, Korean, Persian, Portuguese, & Russian.

Medicine


50

Prof Barbara J. Bain has a major interest in teaching, both undergraduate and postgraduate, as well as in the development of teaching resources such as videos, websites and DVDs. In addition, she has developed international teaching courses for haematologists, haematology trainees, haematopathologists, medical laboratory scientists, and cytogeneticists. Amongst other collaborations with experts in the field, she has devised the WHO classification of tumours of the lymphoid haemopoietic systems.

A guide for use in the diagnostic haematology laboratory, covering methods of collection of blood specimens, blood film preparation and staining, the principles of manual and automated blood counts and the assessment of the morphological features of blood cells.

Enables both the haematologist and laboratory scientist to identify blood cell features, from the most common to the more obscure, and provides essential information on methods of collection, blood film preparation and staining, together with the principles of manual and automated blood counts.

Completely revised and updated, incorporating much newly published information on analytical instrumentation, this guide contains practical advice on further tests when a specific diagnosis is suspected.

400 high quality, full-colour photographs aid with blood cell identification.

The practising haematologist should find this book sufficiently comprehensive to be a reference source while, at the same time, the trainee haematologist and biomedical scientist should find it a straightforward and practical bench manual.

Blood Cells: A Practical Guide, 5th EditionProf Barbara J Bain

978-1-118-81733-9560 pagesJanuary 2015

Previous edition licensed inPortuguese.

Medicine


51

Antonio Bayés de Luna is Professor of the Universidad Autónoma de Barcelona, and Chief of Electrocardiography and Arrhythmic Unit in Hospital de Sant Pau. He is extremely active at the European Society of Cardiology (ESC), most notably as a member of their Executive Scientific Committee. He has also served as President of the XIV European Congress of Cardiology, the XIIth International Congress on Cardiovascular Pharmacotherapy, and was President of the World Heart Federation.

Written by one of the world’s leading names in electrophysiology, a physician-educator with over 40 years’ experience of training clinicians.

An easy-to-follow, step-by-step guide to the topic that is a crucial skill for trainee cardiologists and electrophysiologists to learn.

Packed with ECG traces, self-assessment questions and key points, this is a practical guide with over 250 high-quality ECG traces of both normal and abnormal conditions. There’s clear information on how best to interpret ECGs,in order to best manage patients, and it is packed with key points and management algorithms. Every chapter contains a specific self-assessment section to allow trainees to test their learning.

ECGs for BeginnersAntoni Bayes de Luna

978-1-118-82131-2280 pagesSeptember 2014, Wiley-Blackwell

Already licensed inPortuguese.

Medicine


52

NANDA International, Inc develops, researches, disseminates and refines the nomenclature, criteria, and taxonomy of nursing diagnoses. Their mission is to facilitate the development, refinement, dissemination and use of standardized nursing diagnosticterminology to ensure patient safety through evidence-based care, thereby improving the health care of all people.

Nursing Diagnoses: Definitions and Classification is the definitive guide to nursing diagnoses, as reviewed and approved by NANDA-I.

The 2015-2017 edition of the classic and internationally recognised text has been rigorously updated and revised. It now provides more linguistically congruent diagnoses as a result of the Diagnostic Development Committee’s attentiveness to understanding the translation of the diagnostic label, definition, defining characteristics, related factors and risk factors. Each of the 235 diagnoses presented are supported by definitions as well as defining characteristics and related factors, or risk factors. Each new and revised diagnosis is based on the latest global evidence, and approved by expert nurse diagnosticians, researchers and educators.

In this new edition there are 25 brand new nursing diagnoses and 13 revised diagnoses, as well as updates, changes and revision to the vast majority of the nursing diagnosis definitions. There has now been a standardization of diagnostic indicator terms and coding of all diagnostic indicator terms is now available for those using electronic versions of the terminology.

All introductory chapters are now written at an undergraduate nursing level, and provide critical information needed for nurses to understand assessment, its link to diagnosis, and the purpose and use of taxonomic structure for the nurse at the bedside

There is a new chapter, focusing on Frequently Asked Questions, representing the most common questions received through the NANDA-I website and at global conferences, and a companion website featuring references from the book, video presentations, teaching tips, and links to taxonomy history and diagnosis submission/review process description.

Nursing Diagnoses 2015-17: Definitions and ClassificationNANDA International


Previous edition licensed in Orthodox Chinese, Czech, Dutch, Estonian, French, German, Bahai Indonesian, Italian, Japanese, Korean, Portuguese, Spanish, & Swedish.

Nursing


53

Igor Bernik is Vice Dean for Academic Affairs and Head of the Information Security Lab at the University of Maribor, Slovenia. He has written and contributed towards over 150 scientific articles and conference papers, and co-authored 4 books. His current research interests concern information/cybersecurity, cybercrime, cyberwarfare and cyberterrorism.

Bernik illustrates differences between cybercrime and cyberwarfare, describes perpetrators’ activities, and covers the methods of investigating and fighting against attacks.

The first part of the book focuses on how to understand cybercrime - not from a technical point of view, but from a managerial standpoint: who are the perpetrators, and what are their motives, organizations and tools. It covers protection against attacks, fear, investigation, and the cost of cybercrime, and details the relevant legislation and legal bodies.

The second part concentrates on cyberwarfare and explains the difference between classic cybercrime and operations taking place in the modern inter-connected world. It tackles the following questions: who is committing cyberwarfare; who are the victims and who are the perpetrators? There are clear accounts of countries which have an important role in cyberwarfare around the world, and the significant efforts being made to combat cyberwarfare on national and international levels.

Bernik concludes by presenting a vision of the future of cybercrime and cyberwarfare.

Cybercrime and Cyber WarfareIgor Bernik

978-1-84821-671-6176 pagesJanuary 2014,Wiley-ISTE



54

Barry L. Dorr is the Principal Engineer at Datron World Communications. He has taught in the Engineering Department at San Diego State Universtiy, a servo systems course for the IEEE, and numerous industrial seminars. He holds eight patents for signal processing and communication devices. Mr. Dorr has contributed articles to Embedded Computing magazine, Electronic Design News magazine, and various trade publications.

Ten Essential Skills for Electrical Engineers will serve as a valuable reference for engineers throughout the interview process and while on the job.

Engineers know that, as in any other discipline, getting a good job requires practical, up-to-date skills.

An engineering degree provides a broad set of fundamentals. This book applies those fundamentals to practical tasks required by employers.

Written in a user-friendly, no-nonsense format, the book reviews practical skills using the latest tools and techniques, and features a companion website with interview practice problems and advanced material for readers wishing to pursue additional skills.

With this book, aspiring and current engineers may approach job interviews confident in their grasp of the engineering skills that their employers seek.

Ten Essential Skills for Electrical EngineersBarry L. Dorr

978-1-118-52742-9268 pagesApril 2014, Wiley-IEEE Press



55

Anthony Fasano P.E., is the founder of Powerful Purpose Associates and is known in the engineering industry as the engineering career coach. After a successful engineering career, Anthony transitioned his career from designing to inspiring engineers. The techie turned talker has been profiled in newspapers and magazines from the Wall Street Journal to the Bergen Record to the New York Professional Engineer, as well as being featured on Boston’s Civil Engineering Today television show.

This is a comprehensive and easy-to-read book for engineers looking to advance their career. Anthony Fasano provides ways to set goals, stay organized, and become a confident leader by using his own case studies and professional expertise.

This book teaches engineers to be effective communicators. It covers ways to remain organized in order to increase productivity and discusses ways to find the right mentor and how to get the most out of the relationship.

Outlines effective ways to network to build a career and includes a link to the author’s blog which offers weekly inspirational messages to subscribers.

Packed with practical tips on preparing for the PE exam.

Engineer Your Own Success: 7 Key Elements to Creating an Extraordinary Engineering CareerAnthony Fasano

978-1-118-65964-9216 pagesDecember 2014, Wiley-IEEE Press



56

Michael B Horn educates policymakers and community leaders on the power of disruptive innovation in education as part of his work at the Clayton Christensen Institute for Disruptive Innovation. He is co-author of Disrupting Class (McGraw-Hill, 2008), writes a regular column for Forbes and regularly contributes to other media including The Washington Post, The Economist, Huffington Post, and Education Week. He frequently keynotes at education conferences.

Blended Learning is one of the most talked-about topics in education today, and there is no better-known authority on the topic than Michael Horn. This long-awaited, practical field guide companion to the bestseller Disrupting Class (over 100,000 copies sold) provides educators with a step-by-step framework for implementing a student-centered blended learning program.

Horn and Staker are experiencing soaring demand for speaking engagements and media opportunities on the hot topic of Blended Learning as educators have myriad questions around unlocking the benefits of online instruction - and mitigating risks.

They are a highly visible author team - unique in being leaders in the field and having their own PR firm, Stern + Associates, which covers traditional and online/social media.

Disrupting Class was a huge seller, and this is set to be even bigger as it is the highly anticipated hands-on guide for educators who loved the ideas put forward in Disrupting Class but were left asking, ‘So how do we do it?’

Blended: Using Disruptive Innovation to Improve SchoolsMichael B. Horn, Heather Staker, Foreword by Clayton M. Christensen

978-1-118-95515-4336 pagesNovember 2014, Jossey-Bass

Teacher Education

By the same author

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Licensed in Orthodox Chinese, Japanese, Korean, Portuguese, & Thai.


57

Robyn R Jackson, Ph.D., is founder and CEO of MindSteps, Inc., an independent provider of workshops, coaching, consulting, and resources to help any teacher reach every student. A former classroom teacher and school administrator, Jackson is a well-known presenter and consultant, and is often featured in the media. She is the author of several books including the bestseller Never Work Harder Than Your Students.

From a bestselling author, teacher-trainer and advocate, this beautiful and inspiring gift book will provide encouragement and real-world advice for navigating those difficult years as a beginning teacher.

A dynamic and popular presenter at schools and conferences, Jackson is in front of 20,000-40,000 educators every year. She is known for her engaging, motivational presentation style as well as for the practical, actionable advice she gives educators.

Given the consistently high attrition rate for new teachers, encouragement and advice for beginning educators is always in demand, and this content makes the book perfectly suited for bulk sales to schools and regional authorities for staff development, and as a welcome guide for all new teachers.

The inspirational, practical advice in this book is not only the tried-and-true lessons learned over Jackson’s own career as a classroom teacher, it’s also packed with tips from the thousands of educators she has trained.

You Can Do This: Hope and Help for New TeachersRobyn R. Jackson

978-1-118-70205-5240 pagesAugust 2014, Jossey-Bass

Teacher Education


58

Doug Lemov is the author of the highly influential Teach Like a Champion, based on his study of top teachers. He is also the author, with Erica Woolway and Katie Yezzi, of Practice Perfect: 42 Rules for Getting Better at Getting Better, an engaging book on the importance of practice. He holds a Bachelor of Arts from Hamilton College, a Master of Arts from Indiana University, and an MBA from the Harvard Business School.

A new edition of this huge international bestseller which took the world of education by storm!! 800,000 units of the first edition were sold worldwide in 4 years.

Teach Like a Champion is widely known as the “teaching bible.” This international bestseller is filled with effective teaching techniques to help teachers, especially those in their first few years, become champions in the classroom. The techniques are concrete, engaging, and easy to implement.

New to this edition are over 70 video clips (25 in 1st edition), showing real teachers demonstrating the techniques in their classrooms, as well as sample lesson plans, templates, and other great tools and resources. There are rich updates to many of the techniques from the original book, as well as a selection of entirely new techniques.

Lemov uses what he learned watching thousands of classes and videos of classes taught by teachers with incredible results, and he put everything he thought he saw them doing through the “Monday test.” If he felt it wasn’t something a teacher could do at 8.25am on Monday morning, it was out.

Teach Like a Champion 2.0: 62 Techniques that Put Students on the Path to CollegeDoug Lemov, Norman Atkins 978-1-118-90185-4480 pagesJanuary 2015, Jossey-Bass

Previous edition licensed in Arabic, Simplified Chinese, Orthodox Chinese, Dutch, Bahasa Indonesian, Korean, Portuguese, Russian, & Spanish.

Teacher Education


59

Sue Dallas VN Cert. Ed. is a qualified veterinary nurse, and has worked in veterinary schools and veterinary practices in the UK and in North America. She has taught on both veterinary nursing and animal care courses for over 22 years.Emily Jewell BSc (Hons), MSc, Cert. Ed. is a Curriculum Area Manager in Animal Management at Reaseheath College, UK and has previously worked as an External Verifier in Animal Management for the awarding body Edexcel.

This new edition of the bestselling study companion is fully updated with new course content, a refreshed design, and colour illustrations throughout.

Specifically designed for students on animal care, animal nursing assistant and veterinary care assistant courses. Basic biological theory is introduced with diagrams for visual learners while photographs demonstrate the common practical procedures carried out by animal care assistants.

In this third edition there’s new content on exotic species, recognising the increasing number of these animals kept as pets, and extensive coverage of animal welfare.

There are chapter summaries to help the reader to remember key points and learning objectives and a companion website with multiple-choice questions to test knowledge.

Divided into three main sections covering animal science and genetics, health and husbandry, and nursing procedures, this book will help lay the foundations for a successful career in animal care and management.

Animal Biology and Care, 3rd EditionSue Dallas, Emily Jewell

978-1-118-27606-8376 pagesJune 2014, ©2014, Wiley-Blackwell

Textbook

Veterinary Medicine

http://www.wiley.com/WileyCDA/WileyTitle/productCd-EHEP003152.html

60

Kirk N. Gelatt, VMD, Dipl ACVO, is Distinguished Professor of Comparative Ophthalmology in the Department of Small Animal Clinical Sciences, College of Veterinary Medicine, University of Florida, Gainesville, FL, USA. Dr Gelatt is past President of the American College of Veterinary Ophthalmologists and the American Society of Veterinary Ophthalmology.

An updated introductory guide to the diagnosis and clinical management of eye disease in domestic animals, with content based on the gold-standard reference Veterinary Ophthalmology.

A current, thorough introduction to diagnosing and managing ophthalmic conditions in animals.

Trusted content from the classic definitive reference Veterinary Ophthalmology in a condensed, easy-to-use format, it focuses on small-animal and equine ophthalmology, with additional information on other species.

There are 450 high-quality colour photographs to demonstrate conditions and this third edition features new chapters on morphology, physiology, and pharmacology. A companion website provides review questions and the figures from the book in PowerPoint.

Essentials of Veterinary Ophthalmology, 3rd EditionKirk N. Gelatt


Previous editions licensed in Japanese, Korean, Portuguese, & Turkish.

Veterinary Medicine


61

Donald Plumb was formerly Director of Pharmacy Services and Hospital Director at the University of Minnesota’s Veterinary Medical Center. Now retired from the University of Minnesota, he focuses full-time on providing veterinary drug information to veterinarians, other health professionals, and animal caretakers.

This is THE classic veterinary drug handbook.

An up-to-date edition of the most complete guide to drug dosing information for animals available, now with a single dose for a given indication in each species, making it quicker and easier to find information.

Features 30 new drugs, as well as updated dosages and information for existing monographs and a new appendix listing potentially toxic compounds.

Designed to be used every day in the fast-paced veterinary setting, this is an authoritative, complete reference for detailed information about animal medication.

Including dosages for a wide range of species, including dogs, cats, exotic animals, and farm animals, this is a must-have reference for veterinarians and veterinary students.

Plumb’s Veterinary Drug Handbook: 8th Edition

978-1118-91193-81228 pagesFebruary 2015

Previous editions licensed in Simplified Chinese, Japanese, Portuguese, & Spanish.

Veterinary Medicine



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