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Product training - Modernaplus / Moderna RLB Marketing & Product Management / 22.September 2010, version 2
General information
Design Ceramics Peter Wirz
FurnitureMarie Rahm
Monica Singer
Faucetsarwa-class MSimilor Group
Launch SWISSBAU Basel January 2010
SOS March 2010
General information
Relaunch of Moderna No. 1 seller in Suisse market
Update Moderna design to defend and increase sales
Integrated Design Bathroom Suite•ceramics•wellness•furniture•accessories (only ceramic)•faucets
Logo
Pictures
Pictures
Pictures
Product training Modernaplus / Moderna R – VCLB Marketing & Product Management VC – Alain Reymond / 22.September 2010, version 2
Contents - VC
1.Product range
2.Article numbers & spare parts
3.Colours
4.Next steps
1. Modernaplus – Vitreous China
Small WB 450 WB 550 WB 600 WB 650
Small Corner WB 450
Built-in WB 460 Siphon Cover Pedestal
1. Modernaplus – Vitreous China
Countertop WB 800
Countertop WB 1000
Double WB Countertop 1300
Shelf 450
Shelf 600
1. Modernaplus – Vitreous China
WHWC washdown WH Bidet
1. Modernaplus - Washbasin
Small WB 450
WB 550
8.1554.1• 450 x 360• With and without overflow• With and without tap hole
8.1054.1• 550 x 460• With and without overflow• With, without and with three tap hole(s)• Siphon cover and pedestal available
1. Modernaplus - Washbasin
WB 600
WB 650
8.1054.3• 650 x 480• With and without overflow• With, without and with three tap hole(s)• Siphon cover and pedestal available
8.1054.2• 600 x 480• With and without overflow• With, without and with three tap hole(s)• Siphon cover and pedestal available
1. Modernaplus - Washbasin
Small Corner WB 450
Built-in WB 460
8.1854.1• 460 x 325• With overflow• Without tap hole
8.1654.1• 500 x 530• With overflow• With and without tap hole
1. Modernaplus – Countertop washbasin
Countertop WB 800
Countertop WB 1000
8.1354.2• 800 x 485• With overflow• With, without and with three tap hole(s)• Siphon cover and pedestal available
8.1354.4• 1000 x 485• With overflow• With, without and with three tap hole(s)• Siphon cover and pedestal available
1. Modernaplus – Countertop washbasin & shelf
Double WB Countertop 1300
Shelf 450
Shelf 600
8.1454.1• 1300 x 485• With overflow• With, without and with three tap hole(s)• Siphon cover and pedestal available
8.7154.1• 450 x 230
8.7154.4• 600 x 360
1. Modernaplus – WC & bidet
WHWC washdown
WH Bidet
8.2054.0• 360 x 560• Washdown• 4.5/3 l flush
8.3054.1• 360 x 560• With and without lateral mounting holes• With tap hole
1. Moderna R – Vitreous China
WHWC washdown
WH Bidet
FSWC combination
WHWC compact
1. Moderna R - WC & bidet
WHWC
WH Bidet
8.2054.1• 360 x 560• Washdown• 4.5/3 l flush
8.2054.2• 360 x 560• 4.5/3 l flush• With tap hole• With lateral mounting holes
1. Moderna R - WC
FSWC combination
WHWC compact
8.2054.5• 360 x 670• Washdown• Without tap hole• With new lid design for cistern• SoS October 2010
8.2054.3• 360 x 490• Washdown• SoS October 2010
2. Article numbers & spare parts
2. Article numbers & spare parts
3. Colours
050 Agais
757 Edelweiss
049 Pergamon
000 White
400 White LCC
018 Bahamabeige
037 Manhatten
046 Whisperblue
2. PHASE
MODERNA R (Re-designed Products)
• FS WC Combi VARIO 70 - 305 SoP January 2011 (S15+S25+DUO) SoS March 2011
• FS Bidet SoP January 2011 SoS March 2011
4. Next Steps
Product training Modernaplus - WellnessLB Marketing & Product Management Wellness – Petr Ocenasek & Chris Whinyates / 22.September 2010, version 2
Contents - Wellness
1.Product range
2.Article numbers
3.SIA 181, DIN 4109
4. Charges 045,046 & bathtub monoblock tap
5. Feet
6. Sales Arguments
1. Modernaplus - Wellness
Former Magnis 170x75
Former Lantha 170x70
Former Lantha 160x70
1. Modernaplus – Steel bathtub
2.2513.0• Magnis BT with same article number but
named modernaplus• 170 x 75 x 410 mm• New charges for tap holes 045, 046• Same matching feet as other bathtubs:
2.9617.2• Supplier: Vitrometal, Spain
Former Magnis 170x75
1. Modernaplus – Steel bathtub
2.2512.0• Lantha BT with same article number but
named modernaplus• 170 x 70 x 395 mm• New charges for tap holes 045, 046• Same matching feet as other bathtubs:
2.9617.2• Supplier: Vitrometal, Spain
2.2514.0• Lantha BT with same article number but
named modernaplus• 160 x 70 x 395 mm• New charges for tap holes 045, 046• Same matching feet as other bathtubs:
2.9617.2• Supplier: Vitrometal, Spain
Former Lantha 170x70
Former Lantha 160x70
2. Article numbersNew article numbers – charges 045, 046
4. Sales Arguments - Wellness Steel Bathtubs
• Bathtubs according to the EN-Norms: EN 14516 (EN 198), EN 232
• Shower trays according to the EN-Norm: EN 14527 (EN 251)
• Certified for SIA 181 – antinoise
• Robust due to very heavy enamelled steel of 3.5 mm
• Abrasion-proof, heat proof and shock-resistant (DIN 51155)
• Acid-resistant (DIN ISO 2722, 2742, 2744, 8290)
• Colour-fast and Light-fast
• Hygienic and Easy to clean
• Very easy to install with glued-on feet or available carriers from Illbruck or Schedel (both Germany)
• Naturally recyclable and ISO 14001 and 9001 certified production
• Fully glazed underneath the rim (Laufen only)
• Antislip always available as an option (acc. to DIN 51097)
• Specially developed thick and heavy noise absorption pads for Laufen
• All models of high deepness of 400 mm and more
• Warranty Laufen: 30 years
Product training Modernaplus - FurnitureLB Marketing & Product Management Furniture – Philipp Leibundgut & Chris Whinyates / 22.September 2010, version 2
Contents
1.Product range
2.Article numbers
3.Colours
4.Sales Arguments
1. Product range - modernaplus
Corner vanity unit
Vanity unit 600 Vanity unit 1200
Countertop 800 Countertop 1000 Countertop 1300
1. Product range - modernaplus
Tall Cabinet Trolley
1. Product range - modernaplus
Corner mirror cabinet
Mirror cabinet 500
Mirror cabinet 1200
Mirror 800 Mirror 1000 Mirror 1200
1. Product range – Vanity units
4.2510.1• 372 x 480 x 458mm• Matches WB 8.1654.1• With door hinge right
4.2511.1/2• 372 x 600 x 400mm• Matches WB 8.1054.1 / 8.1054.2 /
8.1054.3• With drawer• 4.2511.1 without interior drawer• 4.2511.2 with interior drawer
Corner vanity unit
Vanity unit 600
1. Product range – Vanity units
4.2512.1/2• 372 x 1200 x 400mm• Matches 2 x WB 8.1054.1• Two cut outs, with drawer• 4.2512.1 without interior drawer• 4.2512.2 with interior drawer
4.2513.1/2• 372 x 1200 x 400mm• Matches WB 8.1054.1 / 8.1054.2 / 8.1054.3• Cut out left, with drawer• 4.2513.1 without interior drawer• 4.2513.2 with interior drawer
4.2514.1/2• 372 x 1200 x 400mm• Matches WB 8.1054.1 / 8.1054.2 / 8.1054.3• Cut out right, with drawer• 4.2514.1 without interior drawer• 4.2514.2 with interior drawer
Vanity unit 1200
1. Product range – Countertop vanity units
Countertop 800
Countertop 1000
4.3511.1• 445 x 745 x 458mm• Matches WB 8.1354.2• With drawer• Without interior drawer
4.3512.1• 445 x 945 x 458mm• Matches WB 8.1354.4• With drawer• Without interior drawer
1. Product range – Countertop vanity units
4.3513.1• 445 x 1245 x 458• Matches WB 8.1454.1• With drawer• Without interior drawer
Countertop 1300
1. Product range – Tall cabinets & trolley
4.6610.1/2• 1500 x 400 x 350mm• With door and drawer• 4.6610.1 door hinge left• 4.6610.2 door hinge right
4.6611.2• 1017 x 300 x 400mm• With door and drawer• With cosmetic box and mirror
Tall Cabinet
Trolley
1. Product range – Mirror cabinets
4.4510.1/3/5• 700 x 370 x 296mm• With door hinge right• With illumination• 4.4510.1 one switch, one socket• 4.4510.3 no switch, one socket• 4.4510.5 no switch, no socket
Corner mirror cabinet
1. Product range – Mirror cabinets
4.4511.1/3/5• 700 x 500 x 148mm• With door hinge left• With illumination• 4.4511.1 one switch, one socket• 4.4511.3 no switch, one socket• 4.4511.5 no switch, no socket
4.4516.1/3/5• 700 x 500 x 148mm• With door hinge right• With illumination• 4.4516.1 one switch, one socket• 4.4516.3 no switch, one socket• 4.4516.5 no switch, no socket
Mirror cabinet 500
1. Product range – Mirror cabinets
4.4512.1/3/5• 700 x 1200 x 148• With illumination• 4.4512.1 one switch, one socket• 4.4512.3 no switch, one socket• 4.4512.5 no switch, no socket
Mirror cabinet 1200
Mirror 1200
Mirror 1000
1. Product range - Mirrors
4.4513.1/3• 500 x 800 x 46• With illumination• 4.4513.1 one switch, one socket• 4.4513.3 no switch, no socket
4.4514.1/3• 500 x 1000 x 46• With illumination• 4.4514.1 one switch, one socket• 4.4514.3 no switch, no socket
4.4515.1/3• 500 x 1200 x 46• With illumination• 4.4515.1 one switch, one socket• 4.4515.3 no switch, no socket
Mirror 800
2. Article numbers
4.2510.1.054.xxx.1 MODERNAPLUS Vanity unit vanity unit corner, 1 door hinge right, matches w ashbasin 8.1654.1
4.2511.1.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 600, 1 drawer, matches washbasins 8.1054.1, 8.1054.2, 8.1054.3 - Without interior drawer
4.2511.2.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 600, 1 drawer, matches washbasins 8.1054.1, 8.1054.2, 8.1054.3 - With interior drawer
4.2512.1.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 1200 - for two washbasins matches washbasins 2 x 8.1054.1 - Without interior drawer
4.2512.2.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 1200 - for two washbasins matches washbasins 2 x 8.1054.1 - With interior drawer
4.2513.1.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 1200 - for single washbasin matches wasbasins 8.1054.1, 8.1054.2, 8.1054.3 - Cutout left, without interior drawer
4.2513.2.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 1200 - for single washbasin matches wasbasins 8.1054.1, 8.1054.2, 8.1054.3 - Cutout left, with interior drawer
4.2514.1.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 1200 - for single washbasin matches wasbasins 8.1054.1, 8.1054.2, 8.1054.3 - Cutout right, without interior drawer
4.2514.2.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit 1200 - for single washbasin matches wasbasins 8.1054.1, 8.1054.2, 8.1054.3 - Cutout right, with interior drawer
4.3511.1.054.xxx.1 MODERNAPLUS Vanity unit Vantiy unit, 1 draw er, matches w ashbasin 8.1354.2
4.3512.1.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit, 1 draw er, matches w ashbasin 8.1354.4
4.3513.1.054.xxx.1 MODERNAPLUS Vanity unit Vanity unit, 1 draw er, matches w ashbasin 8.1454.1
4.6610.1.054.xxx.1 MODERNAPLUS Tall cabinet Tall cabinet, 1 door with 3 shelves and 1 removable box , 1 drawer - door hinge left
4.6610.2.054.xxx.1 MODERNAPLUS Tall cabinet Tall cabinet, 1 door with 3 shelves and 1 removable box , 1 drawer - door hinge right
4.6611.2.054.xxx.1 MODERNAPLUS Trolley Trolley, 1 door with 1 shelf, 1 drawer, 1 cosmetic box with mirror on top - door hinge right
4.4510.1.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet corner with lightning - 1 switch, 1 socket Europe
4.4510.3.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet corner with lightning - No switch, 1 socket Switzerland
4.4510.5.054.462.1 MODERNAPLUS Mirror cabinet Mirror cabinet corner with lightning - No switch, no socket
4.4511.1.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 500 with lighting, door hinge left - 1 switch, 1 socket Europe
4.4511.3.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 500 with lighting, door hinge left - No switch, 1 socket Switzerland
4.4511.5.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 500 with lighting, door hinge left - No switch, no socket
4.4516.1.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 500 with lighting, door hinge right - 1 switch, 1 socket Europe
4.4516.3.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 500 with lighting, door hinge right - No switch, 1 socket Switzerland
4.4516.5.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 500 with lighting, door hinge right - No switch, no socket
4.4512.1.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 1200 with lighting - 1 switch, 1 socket Europe
4.4512.3.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 1200 with lighting - No switch, 1 socket Switzerland
4.4512.5.054.463.1 MODERNAPLUS Mirror cabinet Mirror cabinet 1200 with lighting - No switch, no socket
4.4513.1.054.000.1 MODERNAPLUS Mirror Mirror 800 with lightning - 1 switch, no socket
4.4513.3.054.000.1 MODERNAPLUS Mirror Mirror 800 with lightning - no switch, no socket
4.4514.1.054.000.1 MODERNAPLUS Mirror Mirror 1000 with lightning - 1 switch, no socket
4.4514.3.054.000.1 MODERNAPLUS Mirror Mirror 1000 with lightning - no switch, no socket
4.4515.1.054.000.1 MODERNAPLUS Mirror Mirror 1200 with lightning - 1 switch, no socket
4.4515.3.054.000.1 MODERNAPLUS Mirror Mirror 1200 with lightning - no switch, no socket
3. Colours
390 Blue panel
393 Grey panel
395 Natural oak panel
391 Red panel
392 Black panel
394 Wenge panel
• MDF is dense and has a homogeneous texture• Furniture shapes reflect ceramic design • Exchangeable panels
6 different panel colours which can be changed to create a different atmosphere easily
• Thermoplastic 3D PVC furniture foils• Special handle design• Interior drawer arrangements can be changed• Trolley w/ cosmetic box• Without feet• Blum (Austria) door hinges, 3D adjustable (easy
to adjust) with soft close• High quality runners by Blum• 3D adjustable installation fitting system• IP44 lighting• Inside and outside mirrors• Safety mirrors
4. Sales Arguments - Furniture
