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BY ELISHIA
SELBYPRINT ADVERTS
NIKE-PRINT ADVERT
What is the product?The product is Nike trainers
What are they advertising?Their name (brand)
What are they telling us about the product?It takes a lot to make them and are build to last, well
equipped/constructed
Is there a message in the advert?It takes a team to build some shoes/it takes more people to
make shoes that you think.
Who is the advert meant for?Anyone who is trendy
Do you think it reaches the correct target audience?Yes
What type of advert is it? I feel it is a humorous advert.
What do you think of the advert and do you think it
works? I think it is a good advert however it doesn’t really sell the
product, but informs the target audience more about how it is
made, plus the trainer isn’t bold enough to be the main focus.
VOLVO-PRINT ADVERT
What is the product?A car
What are they advertising?Their companies' cars
What are they telling us about the product?It is a perfect car for the family
Is there a message in the advert?You can still have an adventure with the family
Who is the advert meant for?
Dads/mums with families.
Do you think it reaches the correct target
audience?Yes, dads should understand the reference to the duck.
What type of advert is it? It is fairly informative, humorous and surreal.
What do you think of the advert and do you think it
works?The duck could help represent the child’s point of view.
BMW-PRINT ADVERT
What is the product?A car
What are they advertising?Their cars
What are they telling us about the product?Comparing car to a shark and a shark is at the top of a food chain,
so therefore it is a
Is there a message in the advert?It’s a fierce, fast car and can get through traffic easily.
Who is the advert meant for? Wealthy men/business men
Do you think it reaches the correct target audience?Yes because if they are rich they will be more likely to know about
these cars which is why they don’t include all the information.
What type of advert is it? I think it is a surreal advert
What do you think of the advert and do you think it works?I think it works because the audience it is targeted to will
understand the references whereas other audiences wouldn’t. Also it
is a clever reference to an animal.