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Principles of Principles of Universal Design Universal Design Jim Mueller Jim Mueller

Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

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Page 1: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principles of Principles of Universal Design Universal Design

Jim MuellerJim Mueller

Page 2: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

"The only important thing about design is "The only important thing about design is how it relates to people.”how it relates to people.”

(Pananek, 1968)(Pananek, 1968)

““The only thing The only thing important about important about design is how it design is how it relates to relates to people.”people.”

Victor Papanek, 1968Victor Papanek, 1968

Page 3: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Designs we love to *%#@ Designs we love to *%#@

• Cell phone? Cell phone? • Adult-proof caps?Adult-proof caps?• ““Blister” packages?Blister” packages?• ___________________?___________________?

Page 4: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

What flavor is What flavor is YOUR bathroom cleanser?YOUR bathroom cleanser?

Page 5: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Why universal design?Why universal design?

Page 6: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

ADA - architectural accessibility ADA - architectural accessibility

Page 7: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

ADA - reasonable accommodationADA - reasonable accommodation

Page 8: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Section 255 of Telecommunications Section 255 of Telecommunications ActAct

Page 9: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Section 508 of Rehab ActSection 508 of Rehab Act

Page 10: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Workplace stressesWorkplace stresses

Page 11: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Working seniorsWorking seniors

Page 12: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

““Aging in place”Aging in place”

Page 13: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Home healthcare Home healthcare

Page 14: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Competing for customers Competing for customers

About 1 in 7 Americans has a About 1 in 7 Americans has a disabilitydisability

About 1 in 3 Americans has a About 1 in 3 Americans has a family member or coworker with family member or coworker with a disabilitya disability

Page 15: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Better products for everyoneBetter products for everyone

Page 16: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Tales of universal design in Tales of universal design in IndustryIndustry

Page 17: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Six lessons of universal designSix lessons of universal design

1.1. Personal experience breeds championsPersonal experience breeds champions2.2. Support of top management is vitalSupport of top management is vital3.3. You can’t make what you can’t market You can’t make what you can’t market 4.4. Competition is a great motivatorCompetition is a great motivator5.5. Customers’ voices are heardCustomers’ voices are heard6.6. Legislation is only a startLegislation is only a start

Some others Some others lessons…lessons…

Page 18: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Acela ExpressAcela Express

Seniors and Seniors and people with people with disabilities are disabilities are especially especially important in important in highly highly competitive competitive markets.markets.

Photo courtesy of AmtrakPhoto courtesy of Amtrak

Page 19: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Duracell hearing aid batteriesDuracell hearing aid batteries

Packaging that Packaging that reduces effort is reduces effort is as important to as important to usability as the usability as the product itself.product itself.

Photo courtesy of DuracellPhoto courtesy of Duracell

Page 20: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Florian Ratchet-Cut ShearsFlorian Ratchet-Cut Shears

Addressing the Addressing the needs of needs of customers with customers with disabilities disabilities results in results in products products everyone wants.everyone wants.

Photo courtesy of American StandardPhoto courtesy of American Standard

Page 21: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Ford’s “Third Age Suit”Ford’s “Third Age Suit”

Young designers and Young designers and engineers can be engineers can be taught to “think taught to “think ageless”.ageless”.

Photo courtesy of Loughborough UniversityPhoto courtesy of Loughborough University

Page 22: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Gold ViolinGold Violin

Successful marketing Successful marketing respects respects customers’ customers’ lifestyles – lifestyles – whatever their age whatever their age or ability. or ability.

Photo: “Growing Old is Not for Sissies II”Photo: “Growing Old is Not for Sissies II”

Page 23: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Leviton Manufacturing CompanyLeviton Manufacturing Company

““Universal design has Universal design has become an become an extremely extremely important idea to important idea to us – maybe the us – maybe the most important most important idea.”idea.”

Page 24: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Oxo Good GripsOxo Good Grips

Sometimes Sometimes universal design universal design markets itself.markets itself.

Page 25: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Philips Healthcare ServicesPhilips Healthcare Services

Simple, intuitive use Simple, intuitive use is critical to is critical to success of home success of home healthcare healthcare technologies.technologies.

Photo courtesy of Philips Interactive HealthcarePhoto courtesy of Philips Interactive Healthcare

Page 26: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

TupperwareTupperware

Products that last Products that last through several through several generations generations should be usable should be usable by people of all by people of all ages and ages and abilities.abilities.

Photo courtesy of Tupperware WorldwidePhoto courtesy of Tupperware Worldwide

Page 27: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Designing for “average” usersDesigning for “average” users

Some of us are just a little Some of us are just a little more average than others more average than others

Age, disabilities, and Age, disabilities, and situations make each of us situations make each of us

unique…unique…

Page 28: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Remember that you are unique – Remember that you are unique – Just like 300 million othersJust like 300 million others

Page 29: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

15% of us have disabilities15% of us have disabilities

American Community Survey, 2004American Community Survey, 2004

Page 30: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

5% of us have cognitive disabilities5% of us have cognitive disabilities

American Community Survey, 2004American Community Survey, 2004

Page 31: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

ThinkingThinking

Page 32: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

4% of us have sensory disabilities4% of us have sensory disabilities

American Community Survey, 2004American Community Survey, 2004

Page 33: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

SeeingSeeing

Page 34: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

HearingHearing

Page 35: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

9% of us have physical disabilities9% of us have physical disabilities

American Community Survey, 2004American Community Survey, 2004

Page 36: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

HandlingHandling

Page 37: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

MobilityMobility

Page 38: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

11% of us live with someone 11% of us live with someone with a disabilitywith a disability

Page 39: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Some things we may not live to see…Some things we may not live to see…

……but most of us will but most of us will live long enough to live long enough to experience disability experience disability for ourselves for ourselves because of…because of…

Page 40: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Modern medical careModern medical care

Page 41: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Returning war veteransReturning war veterans

Page 42: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

The way we live, work, …The way we live, work, …

Page 43: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

……and playand play

Numb and numb-erNumb and numb-er

Page 44: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Baby BoomersBaby Boomers

Extended careersExtended careers Active lifestylesActive lifestyles ½ are sandwiched ½ are sandwiched

between children between children and parentsand parents

Page 45: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

SeniorsSeniors

Most rapid growth Most rapid growth worldwideworldwide

Desire to age in placeDesire to age in place Most caregivers are Most caregivers are

females over 75females over 75 Rising number care for Rising number care for

grandchildrengrandchildren

Page 46: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

What is universal design?What is universal design?

Page 47: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

What is universal design?What is universal design?

Universal Design is the design of Universal Design is the design of all products and environments to all products and environments to be usable by people of all ages be usable by people of all ages and abilities, to the greatest and abilities, to the greatest extent possible.extent possible.

- Ronald L. Mace, 1991- Ronald L. Mace, 1991

Page 48: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Accessible Design: for people with Accessible Design: for people with disabilitiesdisabilities

Universal Design: for everyone, Universal Design: for everyone, includingincluding people with disabilities people with disabilities

Accessible vs. universal Accessible vs. universal

Page 49: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Usability for all ages and abilities:Usability for all ages and abilities:

The 7 Principles of The 7 Principles of Universal DesignUniversal Design

©©19971997The Center for Universal DesignThe Center for Universal DesignNorth Carolina State UniversityNorth Carolina State University

Page 50: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

1.1. Equitable Use Equitable Use 2.2. Flexibility in UseFlexibility in Use3.3. Simple and Intuitive UseSimple and Intuitive Use4.4. Perceptible InformationPerceptible Information5.5. Tolerance for ErrorTolerance for Error6.6. Low Physical Effort Low Physical Effort 7.7. Size and Space for Approach and UseSize and Space for Approach and Use

The 7 Principles of Universal DesignThe 7 Principles of Universal Design

Page 51: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 1: Equitable UsePrinciple 1: Equitable Use

The design is useful and marketable The design is useful and marketable to people with diverse abilities.to people with diverse abilities.

Page 52: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 1: Equitable UsePrinciple 1: Equitable Use

Page 53: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 2: Flexibility in UsePrinciple 2: Flexibility in Use

The design accommodates a wide range of The design accommodates a wide range of individual preferences and abilities.individual preferences and abilities.

Page 54: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 2: Flexibility in UsePrinciple 2: Flexibility in Use

Page 55: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 3: Simple and Intuitive UsePrinciple 3: Simple and Intuitive Use

Use of the design is easy to understand, Use of the design is easy to understand, regardless of the user’s experience, regardless of the user’s experience,

knowledge, language skills or concentration.knowledge, language skills or concentration.

Page 56: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 3: Simple and Intuitive UsePrinciple 3: Simple and Intuitive Use

Page 57: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 4: Perceptible InformationPrinciple 4: Perceptible Information

The design communicates information The design communicates information effectively to the user, regardless of the effectively to the user, regardless of the

environment or the user’s abilitiesenvironment or the user’s abilities

Page 58: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 4: Perceptible InformationPrinciple 4: Perceptible Information

Page 59: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 5: Tolerance for ErrorPrinciple 5: Tolerance for Error

The design minimizes hazards and The design minimizes hazards and negative consequences of accidental negative consequences of accidental

actions.actions.

Page 60: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 5: Tolerance for ErrorPrinciple 5: Tolerance for ErrorThe design minimizes hazards and negative The design minimizes hazards and negative

consequences of accidental actions.consequences of accidental actions.

““CAUTION: It is not recommended that CAUTION: It is not recommended that children or pets regularly drink water from children or pets regularly drink water from the toilet, even though the bowl water is not the toilet, even though the bowl water is not harmful to children or pets.”harmful to children or pets.”

Label on toilet bowl cleaner Label on toilet bowl cleaner bottlebottle

Page 61: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 6: Low Physical EffortPrinciple 6: Low Physical Effort

The design can be used efficiently The design can be used efficiently and comfortably and with a and comfortably and with a

minimum of fatigue.minimum of fatigue.

Page 62: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 6: Low Physical EffortPrinciple 6: Low Physical Effort

The design can be used efficiently The design can be used efficiently and comfortably and with a and comfortably and with a

minimum of fatigue.minimum of fatigue.

Page 63: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 7: Size and Space for Principle 7: Size and Space for Approach and UseApproach and Use

Appropriate size and space is provided for use, Appropriate size and space is provided for use, regardless of user’s body size or posture.regardless of user’s body size or posture.

Page 64: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 7: Size and Space for Principle 7: Size and Space for Approach and UseApproach and Use

Page 65: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Principle 7: Size and Space for Principle 7: Size and Space for Approach and UseApproach and Use

Page 66: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Next steps: Next steps: Promoting universal designPromoting universal design

Page 67: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Ford’s “Third Age Suit”Ford’s “Third Age Suit”

Goggles Goggles Ear plugsEar plugs Elbow bracesElbow braces GlovesGloves Wrist weightsWrist weights Knee bracesKnee braces Ankle weightsAnkle weights

Page 68: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Personifying user needsPersonifying user needs

Page 69: Principles of Universal Design Jim Mueller. "The only important thing about design is how it relates to people.” (Pananek, 1968) “The only thing important

Connecting with real people Connecting with real people