PRESS RELEASEAUTUMN - WINTER 2014-2015 COLLECTION

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Discover the autumn – winter style book 2014-2015 from leading French manufacturer Balsan.6 new products are presented, blending art with high-tech textiles for ‘special event’ carpets*.

The textile flooring multi-specialist is show-casing its varied expertise through 6 major collections.

Balsan uses technology to enhance creativity in its carpets, so that grand hotels have personalised floors that reflect the spirit of the establishment.

The carpet becomes more than just a floor

covering – it is an emblem that marks out prestigious establishments and expresses their identity.

Balsan reinforces exceptional places’ persona-lity through its constantly evolving creations, each one more audacious than the last.

Welcome to the world of Balsan, where atmos-phere is guaranteed and inspiration is sought everywhere and anywhere…

*(can be recreated on request).

LikE a waTErcOLOur inspirEd by pLanT LifE, THis fLOOrcOvEring pLays wiTH TExTurEs and carriEs us Off inTO a pOETic, naTuraL wOrLd HiTHErTO unExpLOrEd in carpETs.

Easy Living Spirit LuxE

A hygienic, durable carpet that makes maintenance easy, the new Easy Living Spirit concept encapsu-lates Balsan’s commitment to simplicity.

Designed for hotels, this new collection of textile car-pets is an all-encompassing solution when it comes to tranquillity – in every way.

First, maintenance is stress-free thanks to a new- generation fibre that resists stubborn stains and detergents.Second, its texture is based on 100% recycled fibres, and has an end-of-life optimum environmental report.

A carpet that makes life that little bit easier!

Easy Living Spirit is divided into two product lines, Luxe and Sérénité. These exceptionally refined plain carpets are beautiful anywhere.

Luxe : Elegance, prestige and comfort are combined in this 100% polyamide solution dyed Econyl recycled carpet (1500g), with a unique decorator’s colour palette of 12 delicate, sophisticated and subtly dyed shades.

Sérénité : a saxony frieze 100% polyamide solution dyed Econyl recycled carpet (1100g), in a range of 20 subtle colours with a few com-plementary highlights for optimal artistic free-dom.

Easy Living spiriT: guaranTEEd cOmfOrT during yOur mOmEnTs Of TranquiLLiTy.

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Going beyond the limits of space and time, Balsan adds an extra dimension to luxury hotels.Balsan’s first DUO collection successful combined two aesthetic parameters which could be mixed and matched in endless configurations – colour and design.Duo 2 – “Conquering space” – and Duo 3 – “A voyage of honour” – go even further, pushing back the limits of space and time for even greater innovation.

Duo 2 : Conquering space.A new collection partly inspired by the urban environment which takes a fresh look at maps and routes. City architecture is considered from a new angle to create bold original designs.

The carpet becomes a playground for creativity, making for a perfect blend of comfort and an idiosyncratic sense of creativity!

duO 2

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A la carte graphic design artistry!

duO 3

Duo 3 : Honouring travel and movement.In this era of movement, and real or virtual travel in space and time, carpeting is coming into its own as a singular mode of expression and is playing with historic cultural references.

Duo 3 takes its inspiration from history and revisiting old standards in minute detail.

Although by no means nostalgic, the Duo 3 collection draws on our collective memory for a pure expression of fragments of the past through striking and original graphic designs.

sTrikingLy bOLd fLOOr cOvEring THaT is anyTHing buT cOnvEnTiOnaL.

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duO 3

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Duo 2 and 3duO 3

Territoires carnac

Territoires, Balsan’s collection of structured carpets, ventures into new, hitherto unexplored decorative realms.

This is a collection characterised by generous use of materials and textured, original designs.

Carpets are taking on a whole new dimen-sion. Here they seek to capture the essence of their inspiration - nature. These floor cove-rings borrow from the natural world to create cosy but chic interior spaces.

From tiny geometric patterns to deep undu-lations, from outcrops of polka dots to subtle patinas, here design is all about the interplay between matt and shiny yarns which bring sensuousness and texture, in a harmonious range of natural colours or intense hues.

The Territoires collection is available in 3 designs: Aqua, Atoll and Atrium. It is also possible to customise your flooring by choo-sing a pattern from 20 different graphic motifs and a colour from a range of 18 different shades.

New perspectives on design

duO 3siErracarnac

JErsEy

This collection now also offers a limited edi-tion of 4 of our most popular designs from the customisable range: Carnac, Tanzanie, Jersey and Sierra, which are available in 4 colours.

Carnac, a whirlwind of creativity that opens up a room with its stylised arabesques.

Sierra, whose name evokes mountain ranges in reference to its varied relief.

Tanzanie, which carries us off to the hot, dusty lands of Africa.

Jersey, inspired by the whorls of tree bark.

TErriTOirEs OpEns up nEw HOrizOnsin dEcOraTiOn.

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This warmly toned, elegant collection offers polyamide tiles in three material-effect textures: Rift, Canyon and Groove.Natural colours break down into subtle harmonies, combined with an irregular weft effect to give rhythm to your rooms.

3 textures in detail: Rift : a gorgeously finessed all-over design inspired by embossed concrete that has been worn by the effects of time.

Canyon : a multi-directional design with a mineral-look irregular weft.

Groove : an irregular design pattern. Each tile features more or less intense effects.

Geometry lesson

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minimaLisT ELEgancE and pEacEfuL TOnEs, idEaLLy dEsignEd fOr LuxurianT inTEriOrs.

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Design concept cOncrETE

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An elegant range of dense, robust loop-pile carpets which combine innovation and quality for exceedingly personalised results.

Created as a new mode of aesthetic expression for your textile floor coverings, the Design Concept col-lection is rich in potential when it comes to personali-sation, with surprising colour harmonies and timeless graphic designs that range from sober refinement to exuberance.

The standard collection features various designs, structures and on-trend colours; so that you can create truly individual decoration for your floor that expresses emotion and a unique sensibility which

none can fail to appreciate. Design Concept offers original solutions and an opportunity to decorate your bedrooms, entrance halls and corridors another way.

The new collection is inspired by traditional patterns: a few irregular dots here and there (Constellation) with redesigned spirals of tiny regular dots (Blossom). It also offers bolder design combinations, with canvas textures (Flannel), stylised wood bark (WoodRibs), waxed concrete effects (Concrete) and extra-large undulations (XXL2).

an innOvaTivE LOOk aT grapHic dEsign wiTH singuLar, idiOsyncraTic rEsuLTs.

6 original new designscOnsTELLaTiOn

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Oxygen, a matte or shiny finish pearled loop-pile carpet that is a breath of fresh air for your interior design.This plain loop-pile carpet with a pearled look is beautiful all round with subtle or intense mineral shades. The effects could not be more scintilla-tingly lovely.This range features an original, intense colour palette.This luminously beautiful carpet is a calming breath of fresh air that mixes precious shades of sapphire, ruby, bronze, copper and silver, com-plemented by delicately reflective neutral tones.

usHEring yOu inTO a wOrLd Of wELL-bEing and rELaxaTiOn, in aLL simpLiciTy…

A little bubble of softness

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BalsanInspirationWelcome to Hotel Mama Shelter Bordeaux.Balsan has collaborated with Philippe Starck to create a unique, offbeat carpet with a watercolour look. This textile floor covering showcases graphic designs from Starck’s studio with a hand-drawn look, creating a special atmosphere that respects the Mama Shelter ethos the world over.

www.balsan-inspiration.com

Press contactAnne Martini • BALSAN, 2 Corbilly • F-36330 Arthon • +33 (0)2 54 2916 47 • anne.martini@balsan.com

www.balsan.com

HD visuals on request

www.caro

-designgraphique.com