Press Release: IMCRadio.net and DHD (German Radio Broadcasting Service) strike partnership ( 1st June 2012 )

7/31/2019 Press Release: IMCRadio.net and DHD (German Radio Broadcasting Service) strike partnership ( 1st June 2012 )

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Blocking note: This press release and its contents shall not take place, not quoted or reproduced in whole or in part before on Monday,

the 11th June 2012. Prior to this date copies may not be made - even in digital form. Exceptions require written permission only.

ElJay Arem

IMCRadio.net and DHD (German Radio Broadcasting Service) strike partnership.Media production and radio distribution go hand-in-hand

(Hamburg -06/01/2012) - The promotion initiative IMC - India meets Classic

(www.imcradio.net) agreed with DHD - Deutscher Hrfunk Dienst (German

Radio Broadcasting Service) for collaborating in the field of media production

+ distribution media (content syndication), shortly before the start of it's 7th

year of production (06/26/2012). The cooperation will focus on radio

production and media sales begins on 1st of June 2012 and shall be

developed across national borders of Germany.

Having produced various radio formats in Hamburg over last 7 years in

terms of Indian (music) culture and presenting an all years radio programme

in the German-speaking countries (Austria, Germany and Switzerland) thecooperation has been agreed by the founder and owner ElJay Arem of the

promotion initiative IMC - India meets Classic and Artur Dellai, the CEO of

DHD - Deutscher Hrfunk Dienst (German Radio Broadcasting Service).

The promotion initiative IMC - India meets Classic was founded in January

2005 and proposed this collaboration to the DHD for creating new

synergies... for the benefit of radio listeners in the German-speaking

countries and to increase the attractiveness of the radio program providers

the DHD worked together for more than two decades. The foundation of the

DHD is going back to the year 1990/1991, here Artur Dellai had implemented

the first live broadcasts for radio transmission in their 1st own outside

broadcast vehicle. Till today more than 2,800 productions

were conducted. The DHD emerged in 2004 from Dellai

Audio Technology (DAT) corporation. The new

cooperation between the promotion initiative IMC - India

meets Classic and DHD was initiated by ElJay Arem: "The

DHD is owner-managed. This allows us to cater to fast

decision-makings and to adapt to the high dynamics in the Asian region,

particularly in India. The DHD is a unique concept of fairly and independently

event reporting, also in the sense of responsibly journalism."

The promotion initiative IMC - India meets Classic is member of the German

Specialised Journalists Association (DFJV Deutscher

Fachjournalistenverband) by its founder ElJay Arem. Already in 2008 he

signed the Tutzing Ethics Appeal to blaze a trail for credible and qualitativelyradio broadcasting ("Fair Radio").

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Artur Dellai

Relevance of the media - International production and national distribution.

With a growing world population, the highest population density in Asia

(India's population (> 17%) is second behind China) the medias and

international media formats are gaining in importance in the globalisation.Content and formats are in demand that deal with social issues, health,

environmental, cultural and educational issues.

Therefore, the promotion initiative IMC - India meets Classic, its productions

for the German market will be internationalised (see format development).

More important it is that the national media distribution is in competent hands.

The DHD will play an important function to cover the whole radio market of

Germany, thus becoming more able to concentrate on journalistic content.

For the DHD, the collaboration with the promotion initiative IMC - India meets

Classic opens doors in the Asian market. Artur Dellai,

CEO of DHD: "Some of our customers are already

represented in India. We are very excited about this

partnership with promotion initiative IMC - India meets

Classic hereby we can give media supports to our

customers also in the Asian market. This market entry of

the DHD can be succeeded only if we have a competent partner. ElJay Arem

is already well established with the radio productions for Indian culture and

being anchored with the South Asian subcontinent by many years of

experience about India and its uniquely culture."

Format development ...

The promotion initiative IMC - India meets Classic will be strengthened with

the DHD at her side to fulfil its educational/social mandate. So far, the radio

shows about Indian music culture (Indian classical, Indian electronic music)explicitly are focused on the transfer of knowledge from India to Europe for

cultural themes (music history, anthropology and ethnomusicology,

pedagogy, music therapy). This will be further ensured because culture is and

remains the key to mutual understanding between nations.

Anyone who deals daily with India, is always confronted with the South Asian

sub-continent and its development towards the world's leading economic

power. 1.2 billion Indians and a young population, which represents 20% of

children worldwide are already on the passing lane to China. In terms of eco-

textiles India is the world leader, as well as a producer of wind turbines.

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Such economic changes have an impact on the cultural developments in

India, in addition to the educational sector.

India is dealing with its high rate of development in modern times already withsocial challenges, as we know it from Western post-industrialized countries.

Diseases such as diabetes, a rising divorce rate, the disintegration of the

extended family structure, or the growing number of mental disorders in

India's new, affluent middle class are warning signs of slippage, which we

know in Germany for several decades.

Therefore, the promotion initiative IMC - India meets Classic devote greater

attention to social issues that are relevant both for Germany and India.

Indo-German Relationship: Days of India in Germany

The peaceful relations between Germany and India have a long tradition.

After 65 years of diplomacy, since India's independence in 1947, a new era

was initiated in Hamburg with the visit of Anand Sharma, Indian Minister of

Economy, Industry and Textiles. Under the slogan "Connecting Capabilities,

Minds, Ideas and Culture" the "Days of India in Germany 2012-2013" were

inaugurated on 11th May 2012. Hereby the Indo-German relations

experience a viable, future-oriented perspective.

This clean-cut policy framework is an essential basis for the entrepreneurial

activities to arise from the cooperation between the promotion initiative IMC -

India meets Classic and DHD Deutscher Hrfunk Dienst (German Radio

Broadcasting Service).

Planning 2012-2013 ...

ElJay Arem will stay on the current schedule from September 2012 in India

and represent the DHD as (South) Asia correspondent on the spot ... and will

report on events of major importance to Germany.

The first six months (Sept. 2012 Febr. 2013) are being considered as a test

phase in order to explore the local market situation and potentials.

______________________________________

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Published @ OpenPr.com: http://www.openpr.com/news/225417/IMCRadio-net-and-DHD-German-Radio-Broadcasting-Service-strike-partnership.html

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DHD - German radio service in the short profile

The DHD had emerged in 2004 from Dellai Audio Technology (DAT). DATwas established in 1990/1991 by the entrepreneur couple Angela and Artur

Dellai. The DHD Deutscher Hrfunk Dienst (German Radio BroadcastingService) is the partner of radio stations in German-speaking countries forover twenty years.

Initially and primarily technical services (e.g. outside broadcast vans,broadcasting techniques) were the focus. Today a network of DHD reportersthrough Germany produce program pieces (audio reportages) cost free forradio stations. Uniquely is the funding for the media productions beingfinanced by respective event organizers (e.g. trade fairs).

The DHD reserves in its terms the free selection of topics and implementationto ensure an independent, journalistic proper reporting.

Under these conditions, the DHD is pleased to count nationwide both publicand private radio stations as satisfied customers.

IMC - India meets Classic in brief: Enjoy listening to good music!

In 2005 (on 28th November) the promotion initiative IMC - India meetsClassic went onair for a "radio special" first time. There was no idea aboutthat 7.5 years later the leap to India might be possible with a total of 97 topicsand 120 hours of production time (7,170 minutes airtime).

However, the development of IMCRadio.Net as a media producer for atraining and community radio at a art and media campus (HMS - HamburgMedia School / Tide 96.0 (Radio + TV)) near the Outer Alster lake in theHanseatic City Hamburg to an independent producer is of no coincidence.

Slots (at five radio stations) in Austria, Switzerland and the two largest citiesin Germany (Berlin, Hamburg) since 2011 are the result of constantprofessionalization and a progressive concept of social nature. Traditionalvalues of Indian culture haven't been thrown overboard in times of fast paceand superficiality.

ElJay Arem, the founder of the promotion initiative IMC - India meets Classicis even 25% of Polish origin, and sees himself as a global citizen. He wasborn in Bavaria, grew up in Swabia, and was seven years in a mixed

marriage to a Peruvian. In the 90 years he worked in shipping, internationalsport sponsorship (sailboat racing) and for consulting and strategicmarketing. The maternal grandfather was born in Berlin, whose parents camefrom South-West Poland. He worked as a makeup artist at the States Operahouse Berlin and as a violinist in the opera orchestra.

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Contact:

promotion initiative "IMC - India meets Classic"c/o Lothar J.R. MaierSootboern 7D-22453 Hamburg (Germany)

Tel: +49-(0)40-41431-2872 (International: -2892)Mobile: +49-(0)170-8828176email: [email protected]

Presse-Archiv: http://www.imcradio.net/pressreleases

More details ....

IMC - India meets Classic presents ... www.imcradio.netIndian e-music - The right mix of Indian Vibes! - www.imcradio.net/emusicIMC's Internet Archive: http://ia.india-meets-classic.netIMC's policy - www.imcradio.net/policyPromotion initiative and the social idea - www.imcradio.net/about+++

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Press Release: IMCRadio.net and DHD (German Radio Broadcasting Service) strike partnership ( 1st June 2012 )