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BUSINESS & INDUSTRY • TUESDAY OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY OCTOBER 7, 20032003
If NAC could show you a way to…
..tell your company success stories...tell your company success stories.
..recognize your employees and their ..recognize your employees and their contribution to your business.contribution to your business.
..put this message out to the top ..put this message out to the top business decision makers business decision makers
throughout the state. throughout the state.
would that interest you?
BUSINESS & INDUSTRY • TUESDAY OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY OCTOBER 7, 20032003
All you do is tell your story!
NAC will also do all the work for you.
Ad DesignAd Design
Promotional Copy WritingPromotional Copy Writing
PhotographyPhotography
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
REACHSalt Lake Tribune/Deseret Morning News
weekday
&
sltrib.com / deseretnews.com
445,600
70% of Adults 18+ in the PMA
FAST FACTS:
Media Audit, Feb. - Mar. 2003
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 2003BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 2003
No other advertising medium is more successful in reaching Business Owners, Partners and Corporate Officers than the The Salt Lake Tribune & Deseret Morning News.
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
Trib/News KSL KNRS KENZ KFNZ
Media Audit, Feb. - Mar. 2003
RADIO COMPARISON
71%
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
Trib/News Ch. 4 7-10 p.m.
Ch. 13 7-10 p.m.
Ch. 5 7-10 p.m.
Ch. 2 7-10 p.m
Media Audit, Feb. - Mar. 2003
TV COMPARISON
71%
No other advertising Medium is more successful in reaching Business Owners, Partners and Corporate Officers than the The Salt Lake Tribune & Deseret Morning News.
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
Trib/News SLC Weekly USA Today Salt LakeMagazine
TheEnterprise
Media Audit, Feb. - Mar. 2003
OTHER PRINT COMPARISON
71%
No other advertising medium is more successful in reaching Business Owners, Partners and Corporate Officers than the The Salt Lake Tribune & Deseret Morning News.
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
0
5,000
10,000
15,000
20,000
Trib/News KSL MONSTER KUTV FOX13Media Audit, Feb. - Mar. 2003
ONLINE COMPARISON
41%
No other advertising Medium is more successful in reaching Business Owners, Partners and Corporate Officers than the sltrib.com and deseretnews.com websites.
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
WE CAN CREATE AN AD TO MEET
YOUR SPECIFIC NEEDS.
BUSINESS & INDUSTRY • TUESDAY OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY OCTOBER 7, 20032003
Publishes:Tuesday, Oct. 7, 2003
Standard Broadsheet
Section will be available online for one year from publication date.
FAST FACTS:
Deadlines:• Advertorial: Monday, Sept. 8, 2003
• Reservation: Sept. 19, 2003
• Camera Ready: Sept. 29, 2003
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
Modular Sizes* • Quarter page ads will receive advertorial
space within the section.
• Half page ads will receive an advertorial and two photos.
• Full page ads will receive two advertorial opportunities and multiple photos.
* All ads include expanded advertorial coverage and up to two color photos as part of an enhanced online company profile.
FAST FACTS:
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
*Ad RatesQuarter page: $2,690.85
Half page: $5,081.70
Full page: $10,091.10
FAST FACTS:
*Includes creative work, distribution online and in print.*10% discounted rate for contracts signed before August 29
*Quarter page: $2,451.77
*Half Page: $4,603.53
*Full Page: $9,111.99
For more info and a copy of this presentation go to: www.nacorp.com/bi *10% discounted full color rate for contracts signed before August 29
*Quarter page: $3,916.07
*Half Page: $6,067.83
*Full Page: $10,576.29
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 20032003
BENEFITS:
• Additional copies printed and distributed to several Chamber of Commerce (PMA).
• Editorial content and photos provide you with a vehicle to tell your story.
• Business related advertising/editorial will target your message to Business Owners, Partners and Corporate Officers, as well as the daily reader.
BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 2003BUSINESS & INDUSTRY • TUESDAY, OCTOBER 7, 2003
• Normally we have 321,000+ readers on Tuesday. For the Business and Industry section we will be using Sunday circulation which will deliver 387,000 readers. (That’s an extra 66,000 print readers!)
• Combined print and online exposure gives your message a powerful mix of the two strongest forms of media available.
• The Newspaper, Online, Magazine and Radio promotions placed by NAC prior to publication will heighten awareness and excitement for the section.
ABC Audit, June 2002
BENEFITS: