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    1/27/2014 Performance Appraisal System: ACase Study of Prime Bank Ltd. 1

    Performance Appraisal System:A comparative of systems practiced in

    Prime Bank

    Presented by:Md. Masud Karim

    10thBatchID : 3 06 10 007

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    Introduction Performance management is a system for

    managing, evaluating and developing theperformance of employees, which provides a

    sound basis for the effective management ofperformance/development. The main objectives ofperformance management system are to maximizeperformance, support the development ofcompetencies, focus on performance whichsupports objectives in higher level plans, etc. It isreally a very sensitive issue which needs to behandled with utmost fairness and transparency.

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    The study is based on TraditionalPerformance Appraisal System and

    Revised (Present) Performance AppraisalSystem of Prime Bank Limited. The studymainly concentrates on how effective theRevised (Present) Performance Appraisal

    System are operating and seeks someuseful guidelines for further improvementof the present system.

    Introduction

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    Objectivesi) Make an overview of the performance appraisal

    system in Prime Bank Limited

    ii) Undertake a literature review on performancemanagement system.

    iii) Conduct survey with the employees of the Bank

    with the help of questionnaire and

    iv) Provide some recommendations for improving

    the existing appraisal system in the Bank.

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    Methodology Relevant data have been collected both

    from primary and secondary sources. In-

    depth interview, questionnaire andobservation method were used as asource of primary data when website,service rules, job descriptions,

    performance evaluation form, and otherrelevant papers were used as a source ofsecondary data.

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    Company Profiles

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    1/27/2014 Performance Appraisal System: ACase Study of Prime Bank Ltd. 7

    HistoryThe study is based on Prime Bank Limited, a leading privatecommercial bank of Bangladesh. It was incorporated as a publiccompany in Bangladesh under Companies Act 1994. It

    commenced its banking business with one branch from April 17,1995 under the license issued by Bangladesh Bank. Presently the

    bank has 50 (fifty) branches all over Bangladesh and a boothlocated at Dhaka Club, Dhaka. Out of the above 50 (fifty)

    branches, 05 (Five) branches are designated as Islamic Branch

    complying with the rules of Islamic Shariah. The principalactivities of the Bank are to provide all kinds of commercial

    banking services to its customer through its branches inBangladesh.

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    Special Features of the Bank Prime Bank Ltd. is engaged in conventional commercial banking. It is the pioneer in introducing and launching different customer

    friendly Deposit Schemes. For uplifting the standard of living of the limited income group of

    population, the Bank has introduced Consumer Credit by providingfinancial assistance in the form of loan, which already haveencouraging responses.

    The Bank is committed to continuous research and development soas to keep pace with modern banking.

    The operations of the bank are computerized to ensure prompt andefficient services of the customers.

    The Bank has introduced camera surveillance system to strengthenthe security services to the customers.

    The Bank has introduced customer relation management system toassess the needs of the customers and resolve any problem on thespot.

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    Vision & Mission of the Bank Vision: To be the best Private Commercial

    Bank in Bangladesh in terms of efficiency,capital adequacy, asset quality, sound

    management and profitability having strongliquidity.

    Mission: To build Prime Bank Limited into anefficient, market driven, customer focused

    institution with good corporate governancestructure. Continuous improvement in itsbusiness policies, procedure and efficiencythrough integration of technology at all levels.

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    Performance appraisal system in

    practice in the Prime Bank Limited

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    Traditional Appraisal System Traditional (Prior) Appraisal System is more

    or less Annual Confidential Report(ACR). It isa performance evaluation report of employee

    which is written by his superior. In addition toperformance it contains specific observationson the character, conduct and integrity of theofficer reported upon. This appraisal systemis to be countersigned by an officerimmediately superior to the officer who writesthe report on his immediate subordinate. Thereport is classified as confidential.

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    Traditional Performance

    Appraisal System It contains traits and performance related factors. It is reported

    that this system is mainly trait -based and thus neglects thereviews on direct job related dimensions. The factors are verymuch subjective in nature. The appraisal systems are applicable

    to all employees irrespective of grades. However, forms aredifferent for different grades of employees.

    The Traditional Performance Appraisal was filled upconfidentially. This non-communication keeps the employee indark about what is expected of them or where they stand.

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    Revised (Present) Appraisal System

    Revised (Present) Appraisal System of

    Prime Bank Ltd. is for managing,

    evaluating and developing theperformance of the employee. It appliesto all executives (AVP to SEVP), officers

    (All officers below AVP) and servicestaffs (Drivers).

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    Revised (Present) Appraisal System

    Aim

    The performance appraisal of Prime Bank Ltd. is just not allabout measuring performance of employees, but also aimsat development of performance in terms of skill andknowledge and leadership behavioural competenciesrequired in the job.

    The Revised (Present) Appraisal System takes care ofthe following: Business performance (on the job accomplishment in terms

    of a work plan) Depth of skill & knowledge Width of behavioural competencies Individual personal development plan

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    Revised (Present) Appraisal System

    Objective The objective of the revised performance appraisal

    system is to shape outstanding performance in acompetitive way to ensure sustainable profitablegrowth in business.

    Length of appraisal The performance appraisal will conduct annually.

    Key elements in the appraisal system There are three key elements included into the

    new Performance Appraisal System.

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    Revised (Present) Appraisal System

    Key Elements MarksPart-I: The individual Work plan/Targets 100

    Part-II: Assessment of competency i.e., behavioural

    leadership 100Part-III: Assessment of skill & knowledge level 100

    Total Marks 300

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    Revised (Present) Appraisal System

    Standard of performance measures

    Excellent (EX) 255+Very Good (VG) 225+

    Good+ (G+) 195+Good (G) 165+Fair (F) 135+

    Modest (M/P) Below 135

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    Revised (Present) Appraisal System

    Uses of Performance Appraisal System

    Payment of incentive bonus.

    Promotions Merit increment

    Punishment

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    Revised (Present) Appraisal System

    The employee

    populations aftercompletion of

    performance appraisal

    Excellent (EX) =15%+-

    Very Good (VG) =20%+-Good (G) =50%+-

    Fair (F) =10%+-

    Poor (P) =05%+-

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    Revised (Present) Appraisal System

    15%+ - 50%+ - 20%+ - 15%

    + -

    Very GoodExcellentPoor &Fair

    GoodThe normal performance curve looks like this: (approximation)

    Normal Distribution of

    performance in an Organization

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    Revised (Present) Appraisal SystemExcellent

    (EX) I ts means an outstanding & dynamic employee all the way i.e., Knows the job having full & updated knowledge & skills. Exceeds targets usually and meets job objectives consistently.

    Capable of shouldering higher responsibilities.

    Contributes new ideas, deeps commitment & manages time.

    Demonstrates high integrity/ honesty

    In a word, these employees are clearly excellent performance

    exemplary

    Very

    good(VG)Definitely Superior to the standard expected of a competent,

    experienced and acceptable employee. Such employee must have atleast 75%+ of the attributes / quality of a dynamic manager as

    stated in Excellent grade

    In a word, these employees are Clearly fully satisfactory

    performance exceeding expectations.

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    Revised (Present) Appraisal System

    Good

    (G) A good all-around employee, well-suited to his/ her work and of thestandard expected. Potential may be limited, but, capable to move upthe ladder of higher responsibilities. Such employee mush have at

    least 65%+of the attributes & qualities of a dynamic manager as

    stated in the excellent grade. In a word, these employees are

    Clearly standard performance meeting exception.Fair (F) Work isnot considered fully satisfactory owing to one or few

    deficiencies or weakness in the standards of work, but, considered

    acceptable but needs improvement & development. Such employee

    must have at least 50%+ of the attributes & qualities a dynamic

    manager as stated in theExcellent grade.Modest/

    Poor (P) Work is purely unsatisfactory far below standard expected, necessaryto take a call for replacement.

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    Major differences between TraditionalPerformance Appraisal System and Revised(Present) Performance Appraisal System

    Traditional Performance Appraisal

    System

    Revised (Present) Performance

    Appraisal System

    Traditional Performance AppraisalSystem is more or less Annual

    Confidential Report

    Revised (Present) PerformanceAppraisal System is just not all about

    measuring performance of employees

    but also aims at development of

    performance in terms of skill &

    knowledge and leadership competencies

    required by the job.

    This system is quite ineffective to find

    out the skill gaps for the job.

    This system helps in finding skill gaps to

    be addressed for personal development.

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    Major differences between TraditionalPerformance Appraisal System and Revised(Present) Performance Appraisal System

    Traditional Appraisal System

    also not allows finding out the

    competency gaps for the job.

    Again the revised system helps in finding out

    competency gaps to be addressed for personal

    development.

    The prior system is only stick

    to performance appraisalwhich only occurred once a

    year.

    However, Revised Performance Appraisal System

    helps in identifying high potential people indifferent grades as checked by globally and by

    locations. For example, by this system HR can

    know how many Excellent, Very Good, Good, fair

    and modest employee a branch/department

    possess. Again, this system ensures the HR toknow how many Excellent, Very Good, Good, fair

    and modest employee each of the job grade

    possess.

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    Major differences between TraditionalPerformance Appraisal System and Revised(Present) Performance Appraisal System

    Traditional Appraisal System guarantee

    only promotion for the employee in due

    time.

    But the revised system guarantee not

    only promotion in due time but also

    ensures bonus, incentives and special

    promotion. For example, the Bank gave

    special promotion to some of the

    excellent grade employees in 2006.

    Again in this system the amount of

    annual bonus was not same for all

    employees in 2006.

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    Findings & Analysis

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    Respondents Profile

    Particulars Variables No. of Respondents % TotalUp to 30 years 7 46.67 15

    Age Group 31-39 years 5 33.33More than 40 years 3 20.00

    Education Graduate 3 20.00 15Post-Graduate 12 80.00

    Sex Male 11 73.33 15Female 4 26.67

    Above AVP-SEVP 2 13.33 15Position Principal Offi cer-FAVP 6 40.00

    Trainee Assistant-Senior Off icer 6 40.00Service Staff 1 6.67Up to 2 years 4 26.67 15

    Length of Service 2-5 years 5 33.33More than 5 years 6 40.00

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    Findings & Analysis

    Traditional Performance AppraisalSystem:The participants of thequestionnaire do have good clarity aboutTraditional Performance Appraisal System

    because they were used to this system for along time. But they viewed that this systemwas an ineffective tool for fairlyassessment of the appraisee.They viewedthat this System is acceptable but needsimprovement and development. Theobservation, in a word, reflects that

    Traditional Performance Appraisal Systemis not an effective tool at all. Thisnecessitated the revision of the TraditionalPerformance Appraisal System.

    Different appraisalforms of Revised(Present) PerformanceAppraisal System:Theobservation reflects thatthe employees of the bankare very satisfied with thedifferent appraisal forms.Because there are actually

    three categories ofemployees and their jobnature is also different.

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    Findings & Analysis Acceptation of Revised

    (Present) PerformanceAppraisal System:Thestudy shows that theacceptation of the newsystem is not that muchsatisfactory. The participantsinformed that a major portionof the employees werereluctant to accept the new

    system. The observation alsosuggests that the employeesare not very sure about thesuccessful implementation ofthe new system.

    Key elements of Revised (Present)Performance Appraisal System: It is foundfrom the data that both thesupervisor/appraiser and the appraisee do

    possess little understanding about key

    elements of the new system. Again therespondents reported that the employees ofthe bank have different ideas about the ratingscale.

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    Findings & Analysis

    Performance measures ofRevised (Present) PerformanceAppraisal System: Theobservation suggests that except

    few, employees are pleased withthe performance measures of thenew system. It is found that thedecision of only very good andexcellent holder employee willget promotion in due time is well-accepted by the competentemployees. But low performeremployees did not like thissystem.

    Performance planning of Revised(Present) Performance AppraisalSystem: It is found from the data thatemployees do have very different viewsabout the performance planning of the

    Revised System. The study suggests thatthe employees of the bank understandand agree what is expected from the job,

    but not very sure about their position inconsistent of job description of the newsystem. Finally, respondents show theirsatisfaction about work plan of the new

    system. They viewed that the newsystem helps in developing their

    performance and preparing themselvesfor future career moves.

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    Findings & Analysis

    Job Review of Revised (Present)Performance Appraisal System: Therespondents reveal very positive ideas about

    job review of the Revised (Present)Performance Appraisal System. It is foundthat this revised system most importantlyfinds out the potential gaps and developmentopportunities of the employee of the Bank.The study finds that the orientation/trainingwhich the employees are getting now is

    satisfactory. Except few, many of therespondents strongly believe that the feedbackfrom the supervisor/manager is satisfactory.

    Formation of committees

    in Revised (Present)

    Performance Appraisal

    System: It is found thatmost of the employees are

    satisfied with the decision

    of the committee though

    few are not satisfied atcertain cases.

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    Findings & Analysis

    Job Evaluation of Revised(Present) PerformanceAppraisal System: Therespondents state that

    supervisor/appraiser is marginallyfair enough to diagnose exactlywhat the appraisee deserves. Otherthan few, many of the employeesagree with supervisor/managerabout appraising performance.The study also reveals that the

    employees enjoyed much libertywhile preparing self appraisal,competency assessment and skill& knowledge assessment.

    Success of Revised (Present)Performance AppraisalSystem: It is found from therespondents view that the

    satisfaction level of theemployee for the Revised(Present) PerformanceAppraisal System is good. Theystate that in the Revised(Present) Appraisal System, fairassessment is possible. The

    respondents are also satisfiedwith revised system whichhelps in their performance.

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    Recommendations Performance appraisal of a Bank is a

    very crucial part both for themanagement and for the employees

    because the successes and the failures ofthe employees largely depend on it. It

    has been observed that some of theemployees do not possess muchknowledge about Revised (Present)Performance Appraisal System.Therefore, each and every employeeneeds adequate training on the revisedsystem. The HR should organize suchtraining at least once a year and shouldalso ensure feedback from theemployees that they have acquiredadequate knowledge on this.

    The findings of the analysisreveal that employees havesome dissatisfaction in case of

    promotion or continuation of

    service. Therefore, within theorganization performanceshould be the basis foremployment references for

    promotion of employees orcontinuation of service. Themanagement should establish it

    through practice.

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    Recommendations Promotion or demotion,

    training or attachment,transfer or posting,recruitment or selection,

    salary fixation orincrement, there is nosingle area where

    performance does notplay any role. Since theemployees do not have

    adequate training on thesystem, managementshould organize trainingemphasizing on thiscomponent.

    It is evident that performance management dealswith performance of an individual employee. Italso recommends training or attachment for the

    poor-performer, which helps in developing theperformance of concerned employees. For notagreeing with its consequence means, the staffs

    do not have adequate knowledge on theperformance management system and its fair andtransparent use. The management should lookinto these areas i.e. if any officer isrecommended for training he/ she should be sentfor training. Similarly, if anybody deserves

    promotion for outstanding performance he/sheshould be given promotion or increment,whichever is applicable.

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    Recommendations It is an important issue for both

    the supervisor/appraiser and theappraisee. If they do not knowwhat is expected in the job then

    the objectives of the organizationwill not be met. The training/

    orientation on the performancemanagement system and theagreement on the job while

    recorded in the job descriptionmust be ensured by thesupervisor/appraiser.

    In most of the cases we findthat a good number of

    respondents express theirmoderate agreement almost in

    every area. I think we willagree on the issue that

    moderate means 50:50possibilities in favor of the

    concerned areas and also

    against the areas. Therefore,the management should

    consider their case as a weakarea and recommend training

    for them.

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    Recommendations

    According to the policy, ifan employee is rated poorthen an improvement planmust be agreed between the

    supervisor and the officer. Itseems that the exercise ofthis part of the performancemanagement system in not

    being used properly. Themanagement should look

    into this matter so that therecommendations of thesupervisor can beimplemented.

    Right people for the rightjob and right people forpromotion is the areawhere Human ResourceDivision should look for.Though the bank is now ina stable position in the

    banking arena, still HRshould give more

    emphasis on this side tohave a steady and securedgrowth of the bank.

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    Recommendations It is observed from the

    respondents view that Revised(Present) Performance

    Appraisal System finds the

    potential gaps anddevelopment opportunities ofthe employees. Therefore thetask of the HR should provide

    perfect training and othereducational opportunities forthe employee to have moreexpert and trained people.

    It is found from the respondentsview that still there are some

    areas where biases may occur.Thus biases should be reduced inthe performance appraisal systemas well as HR policy of the Bank.There should be a fair recruitmentsystem in order to get the cream

    crop. The reason is that if the

    employee will be better then it isfor sure that the performance

    system will be better.

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    Recent editionHuman Resources Division of Prime Bank Ltd. are now

    thinking of different pay scale in each job grade. This system

    is expected to implement very soon based on the

    performance appraisal on the year 2006. Suppose there arethree persons in job grade Senior Officer. One person got

    Excellent, another person got Good and the last person got

    Poor in his performance appraisal form. Their pay scale will

    be different based on the performance measures, he/she

    possesses. Thus Revised (Present) Performance Appraisal

    System will also take a major part to determine the pay

    structure of the employees of Prime Bank Ltd.

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    Conclusion

    Although the Revised (Present) Performance AppraisalSystem, being used in the Prime Bank Limited, is found

    effective, yet there are some disagreements and

    dissatisfactions on some areas of the system, which we cancall system errors and can be overcome through trainingand orientation. If the management of the Bank is sincereenough to fully implement the system in the organization,

    the performance as well as efficiency of the employees will

    surely improve. The Prime Bank Limited can be a modelorganization for other banks, who are really interested to

    implement the performance appraisal system in theirorganization.

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    Performance Appraisal System: A

    C S d f i k d

    Thanks for being patience