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Mobile Infrastructure

Mobile Monday

Wireless Networks for the information age

What are all these “Gs”

6G

A little History

1G – 1st Generation cellular network

• Analog

• Unsecure

2G - 2nd Generation Digital Network

• Digital voice

• Secure

3G - 3rd Generation Digital Network

• Greater voice capacity

• Real “always on” data (2.5G)

• True Mobile Broadband data

4G - 4th Generation wireless networks

• Provides high speed, high capacity, low latency IP data services

• Based on open standards to power the next generation of applications

4

3G / 4G Mobile Broadband Solutions

3G Technology

• Key enabler to mobile applications

• Average download speeds up to 1.4MB

• Low Latency ~ 100 to 200 ms

• Ubiquitous availability today

4G Technology

• Next generation data services

• Average download speeds up to 6MB

• Lower Latency ~60 to 100 milliseconds

• All IP infrastructure – Real 4G

• New Backhaul Technology

4G Comparison

Sprint Verizon

4G Markets 73 Markets 38 Markets

Technology WiMAX LTE

Experience June 2008 Dec 2010

Devices • 3 USB Devices

• 2 Mobile Hotspots

• 2 Router Solutions

• 2 3G/4G Laptops

w/40+ WiMax ready

models

• 3 Android

Smartphones

• 2 USB Devices

• 1 Smartphone by

mid 2011

• 10 Additional

devices in 2011

AT&T T-Mobile

Current

Footprint

Current

Footprint

HSPA+

LTE Planned

HSPA+

Dec 2010 Dec 2010

• 1 USB Device

• 2 Smartphones

• 20 Devices by end

of 2011

• 1 USB Device

• 2 Smartphones

• 2 Tablet/Netbook

5

Network Progress and International Roaming

LTE

LTE Progress

• A dozen operators committed to deploying LTE in 2010, 125 operators are planning or in LTE deployment

• North America was first to deploy LTE, closely followed by several countries in Asia Pacific and Europe

• LTE-Advanced update expected to offer peak rates up to 1 Gbit/s fixed speeds and 100 Mb/s to mobile users.

• LTE roaming trials are starting

WiMAX

WiMAX Progress

• Launch in S,Korea in 2006

• Currently ~260 active WiMAX networks deployed in 110 countries

• WiMAX update IEEE 802.16m expected to offer peak rates of at least 1 Gbit/s fixed speeds and 100Mbit/s to mobile users.

• Recently announced roaming agreements with Digicel Jamaica and Global MobileTaiwan

• $14.99 day pass

6

4G SpectrumMore Spectrum = Greater Capacity and Fewer Potential Bottlenecks for

Customers

2.5 GHzWiMAX

120 MHz

700 MHz and AWS

700 MHzand AWS

30-46 MHz

12-24 MHz

Source: Macquarie, The Wireless 4G Evolution, November 2009

7

Spectrum Holdings (U.S. Carriers)

125

100

75

50

25

>42

Sprint

120

22

12

Total Spectrum Allocated for High Speed Data

Others

Why 4G is it important

The demand for mobile data is growing exponentially

New technology is required to meet the demands

• Consumers – Connected generation demands it

• Businesses – Need it to meet the demand

9

Network Traffic

The usage of a single mobile subscriber in 2015 could be 450 times what it was in 2005.

Higher adoption of mobile

applications among consumers

Mobile Data Traffic Growth (US)

5 mil

20 mil

40 mil

10 mil

30 mil

2007 20142008 2009 2010 2011 2012 2013

Growing

Smartphone

adoption

Building mobility into every

product, service, and process

by businesses

Deployment of high

speed 4G networks

Greater use of

embedded laptops

and data cards

User data consumption will increase

Sources: Cisco, Chetan Sharma Consulting

Pricing

10

Carrier 4G Pricing

SprintSprint Pricing

• $60 4G Unlimited /3G 5 GB ($0.05/MB Overage)

VerizonVerizon Pricing

• $50 5 GB 3G/4G ($10/GB Overage)

• $80 10 GB 3G/4G ($10/GB Overage)

• Overage is billed in GB increments

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AT&TAT&T HSPA+ Pricing

• $45 for 4 GB 3G/4G ($10/GB Overage)

• $25 for 2 GB 3G/4G ($10/GB Overage)

• $15 for 200 MB 3G/4G ($10/GB Overage)

T-MobileT-Mobile HSPA+ Pricing

• T-Mobile requires data add-on to voice plan. Current data add-on plan is $10 for 200 MB.

• 5GB Web Access Plan for $39.99

• 200 MB Web Access for $24.99

Pricing does not include Corporate Discounts

Applications

12

Smartphone applications are changing the industry

App stores - consumers buy software over the air

Global mobile smartphone application market 2010

Applications

Android Market

Blackberry App World

Windows Phone 7 Marketplace

Apple App Store

14

Machine-to-Machine Thinking Outside the Phone

15

What Is M2M?

Sprint wireless

networkRemote

Devices

Human

analysis//actionBackend

Device

Automated Data

16

M2M Market in Perspective

Ten times more connected machines than people

• 6.8 billion people

Fifteen times more connected machines than mobile handsets

• 4.1 billion mobile handsets

Anything can be instrumented

• 60 BILLION CONNECTED MACHINES!!!

This is going to be HUGE!

Automation & Control

Utilities TelematicsDigital

SignageSecurity Telemedicine

ATM/POS Fleet EmergencyUBI

Insurance

Consumer-Connected

Devices

Asset

Tracking

M2M Spans Most Industries

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18

Office in a Box Solutions

Bring voice, data and video to temporary

offices and mobile locations with a plug

and play office-in-a-box solution.

The Office in a Box Solution is the ideal wireless

solution for the Small Office/Home Office –

• Utilize wireless services vs. traditional wiredservices to set up an office quickly any place

• Set up temporary

job sites

• Re-usable, cost

effective solutions

• Replace traditional

wired services

• Wi-Fi Hotspots

• Wireless Internet

access for primary or

back up redundancy

solutions

3G/4G SolutionBusiness Need

Tools for the Mobile User

19

Digital Signage

Replace costly static print with dynamic digital signage to

broadcast messages in a targeted and interactive way.

• Update messaging

instantly

• Influence decisions

at the point of sale

• Reduce marketing

material costs

• Digital kiosks

• Digital signage

• Video Interactions with

live personnel

3G/4G SolutionBusiness Need

Digital SignageDigital Kiosk

Tools for the Mobile Business

20

Network Vision

A New Generation Of Cellular Infrastructure

Sprint’s Wireless Networks Today

Backhaul

CDMA

1.9 GHz

iDEN

800/ 900 MHz

WiMAX

2.5GHz

Network

Spectrum

iDEN Towers

CDMA Towers

CDMA & iDEN

Co-located

100% of the towers

dedicated to

WiMAX

TowersNetwork

Protocol

PTT

Voice

Some data

Voice 1xRTT

Data Rev A

CDMA PTT

IP Data only

T-1

T-1

T-1

21

The New Multi-Modal Site

1.9GHz

2.5GHz

800MHz

800MHz2.5GHz 1.9GHz

22

Today:

• Separate networks with a

technology and spectrum linkage:

Future:

• Decouple network/ frequencies relationship

• Multi-modal platform utilizes all frequencies

for any service

• Move to software based platform

• Flexibility

• Service longevity

• Simplified maintenance

• New devices utilize all frequencies

Dramatic Coverage Improvements

1. Each Frequency’s Coverage Area Expands ~70%

• Integrated antennas/radios

• CDMA 1x Advanced

• Other technology enhancements

2. Every Service Now Uses 800mhz

• Every service on every tower has the reach and penetration of the ~70% larger 800mhz signal

3. Favorable Tower Density

• Towers designed for 1900mhz now use 800mhz

Network Vision provides with dramatic coverage improvements:

Each

spectrums’

coverage

area is ~70%

larger

800mhz

reach for all

services

23

Dramatic Coverage and Capacity Gains

Coverage

Ca

pa

city

70%

20%

10%

By loading users into spectrum bands based on signal strength, Sprint has the ability to

dramatically increase coverage and capacity over traditional design methodologies.

Use 800MHz, on

the edge, largest

footprint, fewest

subscribers

As users move

further out, hand off

to 1.9 GHz

Greatest subscriber

capacity in 2.5GHz,

smallest coverage

footprint

2.5GHz

1.9GHz

800MHz

24

The Multi-Modal Site

A significantly smaller footprint

Dramatically less power consumption

25

Better Signals

800mhz Reach

Spectrum Assets

Tower Density

Integrated Devices

Unprecedented

mobile coverage

and capacity

MultimodeMultimode

Multimode

Multimode

Multimode

Put It All Together…

Multimode

Multimode

Multimode

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