Embed Size (px)
Citation preview
KnowKnow your AudienceKnow YourselfKnow your Purpose
– Inform or Teach?• Expository (present information)• Narrative (explain a process or sequence)• Descriptive (describe)
– Inspire/Motivate– Persuade (convince with logic and evidence )
• ALL business presentations should persuade– At minimum: I’m good, I should get a raise!
Inspirationalvs.
Instructional
Principles• Assert Copyright © Year Name
• Variety is the Spice of Life• Clarity vs. Precision
– “A little inaccuracy sometimes saves tons of explanation”—Saki
• Match Formality to the Situation–Sales should be slick–Layoff Notice should not be
Copyright © 2010 Patrick McDermott
How to Make Music
“Mozart is said to have conceived ideas and immediately known how every note would fall in a symphony.
Beethoven, on the other hand, would write a theme and then sit down at the piano and play different variations until he had one he liked just right.”
Outline or Bricolage?1. Stephen J. Gould’s Outline [Mozart]2. Sherry Turkle’s Bricolage [Beethoven]
– Harder to estimate: ChaosSudden Emergence– cf. Refactoring
• Cary Pepper’s Russian Inn: People & Place• Random re-arrangement
– It might not matter as much as you think– CEOs, Mountain climbers, Tarantino & Juries
The bricole was a medieval machine for throwing stones [Bricks]
How Much Preparation
Ben Franklin (1706-1790)
5 Minutes All Day
The key to avoiding Nervousness:
Be Prepared
When to Get There
Aim to Arrive at the Presentation Venue
ONE HOUR
Prior to the start time
Show up early, something good is bound to happen. —Edward Tufte
The Eyes Have It• Find some Friendly Faces
– Center– Left Front (or back)– Right Back (or front)
• Go for it!• As you loosen up, find more faces
Never, Ever
Never Ever Say:
I Know You can’t Read This
Don’t Admit Nothin’• If you make a presentation error, simply correct it.• Don’t accentuate the negative
– “I forgot to tell you”– “I already told you”– “I’m really nervous”– etc.
• They don’t know what you were going to say– They won’t know you forgot– If it wasn’t important, forget it!– I always forget something…
• That’s my Story – & I’m Sticking to it!
Crisp Phrases• Crows the Count 7; Typist type 5-7 ahead• G.A. Miller’s famous “7 plus or minus 2”
hypothesis
• 6 by 6: No more than 6 Bullets of 6 Words
• Excessively lengthy and pedantic bullet points are known to correlate negatively with valid comprehensional objectives.
• In other words...
K.I.S.S.
Keep It Simple,Stupid
Newton’s Telecom DictionaryIt’s not Just for Phoning!
