Kresge Library Awarded 2003 SLA Business & Finance Division

Center of Excellence for Service on June 10, 2003

Michigan Chapter of SLA

Tomalee Doan

Kresge Library Director

February 12, 2004

Outline

• Electrifying Content• Innovative Instruction• Strengthening Relationships

Kresge eLibrary

Collection Budget Allocations

Converting to an “eLibrary”

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

2000-01 2001-02 2002-03

PrintOnline

$879,666 $900,000 $1,000,000Total Collection Budget Allocation

Kresge eLibraryServices

Sharing administrative space with the school’s computing department and a large renovation have forced us to

customize our services for our users in innovative ways.

• Offer quality digital content• Bring information to our users through creative

instruction• Offer services aimed at maintaining and

strengthening our relationship with faculty within the school

Electrifying Content

• Digitize career resources to keep them current and enable students to prepare for interviews regardless of their location.

• Leverage Kresge eLibrary licensed databases to lower costs to students for printed course materials and integrate library resources into web-based course management software.

• Collaborate with Computing Services department on a digital asset management (DAMS) initiative to serve up the school's collection in an organized and accessible way.

• Contribute to Business School’s life-long learning initiative by providing alumni access to licensed databases.

• Hosting electronic journals that we have purchased

Career Resources

Old Way• Clippings and company literature put in file folders on

Reserve• Army of students needed to maintain files

Company files are our highest circulating items

New Way• Scan company materials• Durable link from Business & Company Resource

Center refreshes search every time it is clicked

Career Resourcescontinued

• Goldman Sachs

• Johnson & Johnson

Course Materials

• Conducted a study and results showed that 70% of course readings were available in Kresge electronic resources

• Leveraged the content of our databases and created a process to coordinate and distribute course materials

• Revenue neutral and covers cost of 3 full-time staff members

• On average, there are 120 courses supported and over 17,000 purchases

Course Materialscontinued

*Marketing starts 10 weeks before the term starts. Submission deadline is 6 weeks before the term starts.

Alumni Resources

• Offer a number of services and resources for alumni

• Implemented new Current Awareness Service for alumni

• Continue to negotiate for alumni access to databases at no cost to them

Electronic Journals

• Increasing number of publishers are forwarding new issues of journals in PDF format

• In addition, we are trying to archive content from our databases that we own

• Issues include storage, access, file structure and cataloguing of these items

• Implications for web and technical services work processes and staffing

Innovative Instruction

• Partnered with Business School’s Computing Services department to create an online learning module called Core Knowledge which allows for on-demand learning about our technology environment.

• Provided descriptions and categorizations of electronic resources to assist users and included a usage policy so users know which database they can legally use for which purpose.

• Created course-specific web pages that contain library resources and posted them in web-based course management software.

Innovative Instructioncontinued

• Assigned librarians to specific Multidisciplinary Action Projects student teams and created collaborative team web spaces so that students can communicate with each other and librarians for the duration of their project even when they are overseas.

• Offer multiple and timely methods to contact librarians for reference assistance including a heavily used email service and virtual reference.

Core Knowledge

• Collaborated with UMBS Computing Services to create Core Knowledge web site

• Determined what about the library should be considered foundational skills, active community member skills, and power user skills

• Created questions for self-assessment• Created text to teach skills• Created short online videos for some skills

Core Knowledge continued

Core Knowledgecontinued

Core Knowledgecontinued

Course Web Pages

• New process of cataloguing course syllabi allowed us to review all syllabi

• Proactively reached out to faculty and offered to create course web pages based on content of syllabi

• Over 50% response rate from faculty wanting this service after being approached

MAP ProjectsMichigan’s flagship course

partnering students and businesses

• Multidisciplinary Action Projects• Teams spend most of their time at company site• 2003 - 60 MAP teams; approx. 300 students• 2004 – 130 MAP teams; approx. 520 students• Create a course site to be used as a group workspace for each

team; each team can only access their own site• Instructor advisors, librarians and company representatives also

have access• Librarians continue to communicate with students through web

site when students are on site with company often in other countries

• An automatic archive of projects and resulting products is created

MAP Projectscontinued

StrengtheningRelationships

• 2003 - Document delivery service, table of contents alerts and daily delivery service make it easier for our users to access what they need even if it is at our remote storage facility

• 2004 – Digitized alerts and delivery process• Digitized Business School working papers to make them keyword

searchable to researchers around the world. Online submission process now in place

• Currently negotiating with EBSCO Business Sources Premier and University of Michigan’s General Counsel for inclusion of full-text of MBS working papers in BSP

• Created Faculty Research Service where librarians work on in-depth research questions providing research strategies and results.

• Position of Advanced Technologies Librarian offers one-stop shopping to faculty for all of their course materials and course technology needs.

• Librarians regularly attend faculty departmental meetings to share information and market the library to our constituents.

Faculty ResearchService

• In collaboration with our Research Computing department, we are offering in-depth research consultation for faculty looking for qualitative and quantitative data.

• This repackaging of obvious library services also makes our librarians and the skills they can offer more visible to our community.

• It also keeps librarians in touch with faculty research projects which assists us in collection development.

• 2003 – 2 librarians and 1 researcher staffing service• 2004 – 3 librarians, 1 paraprofessional and 1 researcher staffing

service• Librarian and paraprofessional given kudos for research work in

article and book for Management & Organizations department

Faculty Research Servicecontinued

• New metrics introduced (Under 1 hour is reference question; 1-20 hours is Faculty Research Service question; 20+ hours a research assistant is needed)

• 38 requests a term• Value-added projects have spun out from this service• Investigate grant funding for faculty research• Formalize a process of citation searching for our 80

tenured professors using ScienceDirect and ISI Web of Knowledge – Performed this service for marketing department – has tenure and merit implications for faculty

Advanced TechnologiesLibrarian

• Position was created in 2000 to bring in web-based course management software

• Position now offers faculty & secretaries one-stop shopping for course materials, course technology and course reserves

• Rare situation where faculty and secretaries come to us because they have to and we use the opportunity to advertise library resources and services

• Also allows us to offer group workspaces to MAP teams• Acts as liaison to various department around campus like the

University Library’s Digital Library Production Service• Integrated digital document delivery service into this area to

streamline services and staffing

2004 Update

• Redesigned web site and finishing up usability testing• Implemented SFX and bringing in federated searching• Streamlining authentication to offer single sign-on for all

campus resources• Investigating library portal to offer personalized services• Investigating PDAs for both staff and patron use with

library management system and ebooks• Investigating RFID for our collection• Experimenting with new methods of course materials

distribution which now include videos and clips as well as articles and cases

Awarded 2003 SLA Business & Finance Division Center of Excellence for Service on June 10, 2003

Implications of SLA Award

• Presented Best Practices at SLA Annual Conference and wrote article for Information Outlook

• Increased visibility among peers and library community in the US and abroad (recognized for our Alumni Services and special content areas like social responsibility)

• Not much change internally in business school, but leverage winning award when possible