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PRESENTATION SKILLS 101 – From fish to Rockstar
1.THE SLIDES 2.THE SPEECH 3.THE CONTENT
1.THE SLIDES
NO BULLETS Golden Rule #1
STOP!
http://www.flickr.com/photos/26777958@N05/3030934530
NO MORE THAN 9 WORDS/SLIDE Golden Rule #2
Dude, they should look AT YOU, not the slides
AVOID DRESS CODE HORROR STORIES
Golden Rule #3
~30PT TEXT Golden Rule #4
USE IMAGES Golden Rule #5
IMAGES SHOULD TAKE UP THE WHOLE SLIDE
Golden Rule #6
Where to find good Images?
Sxc.hu
Morguefile.com
Flickr
How we take in Information during a Presentation
7%
55%38%
TEXT VISUAL VOCAL
ICE BREAKERS Golden Rule #7
2.THE SPEECH
CONFIDENCE Golden Rule #8
www.thinkbiz.gr
USE YOUR VOICE EFFECTIVELY
Golden Rule #9
BODY LANGUAGE & EYE CONTACT
Golden Rule #10
BE EXCITING Golden Rule #11
REHEARSE, REHEARSE, REHEARSE
Golden Rule #10
3.THE CONTENT
IT’S ALL ABOUT EXPERIENCE
PREPARATION Golden Rule #11
SUBJECT AUDIENCE TARGET
EXPECTATIONS CONTEXT
STRUCTURE Golden Rule #12
INTRO, BODY, ENDING Use of Examples, Conclusions
HANDLE THE Q&A’s Golden Rule #13
KEEP IT SIMPLE Golden Rule #14
TAKE BACK HOME include slides with content & info
THE FLOOR IS YOURS
START-UP PITCH What’s next ?
ELEVATOR PITCH Why should I care?
SUBJECT AUDIENCE TARGET
EXPECTATIONS CONTEXT
EVERY PITCH SHOULD ANSWER 1. Why should I care? 2. What do you do? 3. Why are you better? 4. Does it work? 5. How are you going to make money? 6. Why you? 7. Do you have plans?
In close relationship with retail industry we develop a 360o IoT marketing solution that includes
a mobile application for consumers to discover items, get rewarded and be surprised by brands and retailers. We make more rewarding what consumers already do.
Discover. Surprise. Reward.
Bespot
Spot your potential shoppers based on location
1
Induce them to discover something…
2
Open the app and get rewards upon check-in 3
Instant m-coupon redemption
4
Purchase available coupons with points 5
Retarget upon redemption 6
Through a campaign management tool upload coupons Relate products, rewards, content with Spots Spots include: Stores, Cafes, Parks, Universities etc.
Bespot
Spot your potential shoppers based on location
1
Induce them to discover something…
2
Open the app and get rewards upon check-in 3
Instant m-coupon redemption
4
Purchase available coupons with points 5
Retarget upon redemption 6
Rewards are visible or hidden until check-in. Users expect to get notified on Spots about personalized Rewards. e.g. when they came early at university, being loyal to a store
Bespot
Spot your potential shoppers based on location
1
Induce them to discover something…
2
Open the app and get rewards upon check-in 3
Instant m-coupon redemption
4
Purchase available coupons with points 5
Retarget upon redemption 6
An automated check-in is made every time a user visits a Spot Rewards can be either instant coupons or Points for later use
Bespot
Spot your potential shoppers based on location
1
Induce them to discover something…
2
Open the app and get rewards upon check-in 3
Instant m-coupon redemption
4
Purchase available coupons with points 5
Retarget upon redemption 6
Instant coupons have unique predefined codes. Coupons expire after a defined timespan. Redemption is made via SMS or a BeSpot App for Retailers
Bespot
Spot your potential shoppers based on location
1
Induce them to discover something…
2
Open the app and get rewards upon check-in 3
Instant m-coupon redemption
4
Purchase available coupons with points 5
Retarget upon redemption 6
With collected points can purchase available rewards
✔ ︎ Leveraging secondary brand associations with Spots ✔ ︎ Increasing purchase intention
✔ ︎ Understand consumer behavior & flows
✔ ︎ Experiment with moment of rewarding
✔ ︎ Reach consumers on their habits ✔ ︎ Enhance personalized rewarding
A new way to understand & reach consumers
What's in it for brands?
GROWTH Reasons for non-users to enter/Increase store walk-ins
Educate shoppers and grow category
Detect selling gaps LOYALTY & ANALYTICS Experiential Shopper Activation on their POS Understand consumer flows Visitor profiling FLEXIBILITY Support custom messaging for Key Retailers
What is in it for Retailers?
Team
Leon | Business Anastasia | Analytics
Backend Ninja iOS Ninja Android Ninja UI/UX Ninja
CONCEPT PITCH Why should I put this content in?
THIS PITCH SHOULD INCLUDE
A concept of a bespot reward 1. What is the reward? 2. Why should a store, a brand, a user care 3. How are they going to make money?
15’ preparation 2’ presentation
ΕΙΣΑΙ ΣΤΟ YES
ΜΕΣΑ ΣΤΟ ΚΑΛΟΚΑΙΡΙ;
Γίνε beta user και κέρδισε επιπλέον rewards. Βρες µας στο bespot.me/yes
